{
  "docId": "019dd923-5ca1-7489-b639-9b53f7eec71a",
  "docSlug": "d24221c9a0aa09cc",
  "documentTitle": "the true value of green: willingness to pay for sustainability in consumer & home electronics",
  "authorId": "OliverWyman",
  "authorName": "Oliver Wyman",
  "documentKindSlug": "consulting-deck",
  "documentKindLabel": "Consulting deck",
  "sourceTypeSlug": "strategy_consulting",
  "sourceTypeLabel": "Strategy consulting",
  "presentationDate": null,
  "orientation": "landscape",
  "aspectRatio": 1.778,
  "pageNumber": 1,
  "pageCount": 14,
  "prevPage": null,
  "nextPage": 2,
  "slideType": "cover",
  "function": "front_matter",
  "density": "sparse",
  "nDataPoints": 0,
  "notes": null,
  "elementsJson": [
    "logo_grid",
    "headline_text"
  ],
  "metadataConfidence": 1,
  "imagePath": "https://imgproxy.kitesheet.com/wcRpDm1PsihPa5pAhuaUUnk8LBL2GlK-fmzAQM8nGpM/rs:fit:1200:1200:0/q:82/f:webp/czM6Ly9raXRlc2hlZXQvY29ycHVzL3NsaWRlcy9kMjQyMjFjOWEwYWEwOWNjL3AwMDEuanBn",
  "slideHref": "/slides/019dd923-5ca1-7489-b639-9b53f7eec71a/1",
  "deckHref": "/decks/019dd923-5ca1-7489-b639-9b53f7eec71a",
  "deckJsonHref": "/decks/019dd923-5ca1-7489-b639-9b53f7eec71a.json",
  "deckAnchorHref": "/decks/019dd923-5ca1-7489-b639-9b53f7eec71a#slide-1",
  "components": [
    {
      "bbox": {
        "h": 0.1,
        "w": 0.2,
        "x": 0.03,
        "y": 0.03
      },
      "kind": "image",
      "text": "Oliver Wyman logo",
      "attrs": null,
      "subkind": "logo",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "76f5d962-91b8-4875-b935-098e39e9f7f8",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.1,
        "w": 0.18,
        "x": 0.79,
        "y": 0.03
      },
      "kind": "image",
      "text": "gfu logo",
      "attrs": null,
      "subkind": "logo",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "a35ff1e3-b9e2-4ce7-ac3f-5b8c8bdb2cbd",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.03,
        "w": 0.1,
        "x": 0.05,
        "y": 0.85
      },
      "kind": "paragraph",
      "text": "July 2022",
      "attrs": null,
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "333c191a-f5c1-40bf-8e3a-2a92877e61a9",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.05,
        "w": 0.3,
        "x": 0.05,
        "y": 0.78
      },
      "kind": "paragraph",
      "text": "A study by gfu and Oliver Wyman",
      "attrs": null,
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "3452cd5e-315a-42fa-89b3-43ffa6b92039",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.4,
        "w": 0.9,
        "x": 0.05,
        "y": 0.25
      },
      "kind": "title",
      "text": "\"THE TRUE VALUE OF GREEN\": WILLINGNESS TO PAY FOR SUSTAINABILITY IN CONSUMER & HOME ELECTRONICS",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "5e518018-ab7d-431a-921f-cc4a9d762a6d",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [],
  "frameworks": [],
  "arcBeats": [
    {
      "to": 1,
      "from": 1,
      "beatId": "b0ff0427-6959-4480-915a-2042fabec3d1",
      "arcName": "Problem-Agitate-Solution",
      "arcSlug": "problem-agitate-solution",
      "beatName": "Setup",
      "beatSlug": "setup",
      "evidence": "The cover slide sets the stage for the presentation.",
      "position": 0,
      "confidence": 0.8,
      "parentBeatName": null,
      "parentBeatSlug": null
    }
  ],
  "loops": [],
  "imagePathAlt": "https://imgproxy.kitesheet.com/ZaYFiffcjP50cBPvndIViqEY22rMFgmgnoXTnGNiQeQ/rs:fit:1200:1200:0/q:82/f:webp/czM6Ly9raXRlc2hlZXQvY29ycHVzL3NsaWRlcy9kMjQyMjFjOWEwYWEwOWNjL3AwMDEucG5n",
  "thumbSrc": "https://imgproxy.kitesheet.com/avBozX7NfGoFX2G7brufaqRxq0E2kmhpC5XyqYMiCxA/rs:fit:480:480:0/q:78/f:webp/czM6Ly9raXRlc2hlZXQvY29ycHVzL3NsaWRlcy9kMjQyMjFjOWEwYWEwOWNjL3AwMDEuanBn",
  "thumbSrcAlt": "https://imgproxy.kitesheet.com/jPlmy0jk5ekJgroE2_2tLqEyIEAfklfzFk7BJd7MLe0/rs:fit:480:480:0/q:78/f:webp/czM6Ly9raXRlc2hlZXQvY29ycHVzL3NsaWRlcy9kMjQyMjFjOWEwYWEwOWNjL3AwMDEucG5n"
}