{
  "docId": "019dd923-5ca1-7489-b639-1de51d63341f",
  "docSlug": "9e1829510ee4cfe6",
  "documentTitle": "SDG Guide for Business Leaders",
  "authorId": "McKinsey",
  "authorName": "McKinsey",
  "documentKindSlug": "consulting-deck",
  "documentKindLabel": "Consulting deck",
  "sourceTypeSlug": "strategy_consulting",
  "sourceTypeLabel": "Strategy consulting",
  "presentationDate": null,
  "orientation": "landscape",
  "aspectRatio": 1.777,
  "pageNumber": 25,
  "pageCount": 52,
  "prevPage": 24,
  "nextPage": 26,
  "slideType": "case_study",
  "function": "illustrate_case",
  "density": "overcrowded",
  "nDataPoints": 5,
  "notes": "The slide uses a structured 'Challenge-Solution-Results' framework common in consulting case studies.",
  "elementsJson": [
    "headline_text",
    "bullet_list",
    "icon_grid"
  ],
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019dd923-5ca1-7489-b639-1de51d63341f/25",
  "deckHref": "/decks/019dd923-5ca1-7489-b639-1de51d63341f",
  "deckJsonHref": "/decks/019dd923-5ca1-7489-b639-1de51d63341f.json",
  "deckAnchorHref": "/decks/019dd923-5ca1-7489-b639-1de51d63341f#slide-25",
  "components": [
    {
      "bbox": null,
      "kind": "callout",
      "text": "CSR strategy and results provide competitive advantages.",
      "attrs": null,
      "subkind": null,
      "toolName": "Visual emphasis",
      "toolSlug": "visual-emphasis",
      "confidence": null,
      "componentId": "019dd951-d3bc-73c4-a2b7-659b7144fbce",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "x": 860,
        "y": 15
      },
      "kind": "image",
      "text": "Palsgaard logo",
      "attrs": null,
      "subkind": "logo",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "bd9b705c-a941-4f88-b81b-d61a0f22a72a",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "x": 0.36,
        "y": 0.18
      },
      "kind": "list",
      "text": "Solution: SDGs impacted, Business focus, Key initiatives (CO2-neutral factories, sustainable palm oil, etc.)",
      "attrs": null,
      "subkind": "bullet",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "0c1abc20-ef22-4dc9-aff9-d6d88dd28945",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "x": 0.19,
        "y": 0.18
      },
      "kind": "list",
      "text": "Challenge/opportunity: Food and polymer industry energy consumption, CO2 footprint reduction, sustainable solutions",
      "attrs": null,
      "subkind": "bullet",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "18da2716-c1f4-4971-bfa6-19d59ef37786",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "x": 0.02,
        "y": 0.18
      },
      "kind": "list",
      "text": "About Palsgaard: Industry and markets, Key products, Key figures (1.4 bn DKK, 536 employees)",
      "attrs": null,
      "subkind": "bullet",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "9801b4d2-0008-4801-b0de-12f47b1fded1",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "x": 0.59,
        "y": 0.18
      },
      "kind": "list",
      "text": "Results and benefits: CO2-neutral sites, 7% energy reduction, CSR awards, EcoVadis gold, 100% plant-based products",
      "attrs": null,
      "subkind": "bullet",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "d318a8ea-b0ae-4b35-b52f-a3e1ffac1234",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": null,
      "kind": "metric",
      "text": "Energy consumption reduction: 7%",
      "attrs": null,
      "subkind": "primary",
      "toolName": "Quantification",
      "toolSlug": "quantification",
      "confidence": null,
      "componentId": "019dd951-d3bc-73c4-a2b7-6812baeae2e0",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "x": 0.01,
        "y": 0.96
      },
      "kind": "source-note",
      "text": "SOURCE: Palsgaard, 2019",
      "attrs": null,
      "subkind": null,
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "ec900357-b712-41f3-a657-5db01aa3a725",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "x": 0.08,
        "y": 0.03
      },
      "kind": "title",
      "text": "CASE: Palsgaard has grown its business and decreased externalities by integrating SDG 12 and 13 into the core strategy",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "c3b3eb55-9f15-4a2d-9181-1da85e0670fe",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [
    {
      "metricRaw": "Energy consumption reduction",
      "numberRaw": "7%",
      "numberKind": "percent",
      "actionTitle": "CASE: Palsgaard has grown its business and decreased externalities by integrating SDG 12 and 13 into the core strategy",
      "calloutText": "CSR strategy and results provide competitive advantages.",
      "numberScale": null,
      "numberValue": 7,
      "metricFamily": "environment",
      "numberCurrency": null
    }
  ],
  "tools": [
    {
      "name": "Problem-Agitate-Solve (PAS)",
      "slug": "problem-agitate-solve-pas",
      "agent": "Storyteller",
      "layer": "slide",
      "matchId": "09c69ce9-7ddb-4ce9-b38b-07534d19f1db",
      "evidence": "The slide presents a challenge/opportunity, solution, and results, which is a PAS framework.",
      "confidence": 0.6
    }
  ],
  "frameworks": [
    {
      "name": "case-study-structure",
      "slug": null,
      "matchId": "414e657c-70f1-4579-984c-d02363196da4",
      "evidence": "Challenge/opportunity, Solution, Results and benefits headers",
      "confidence": 0.9
    }
  ],
  "arcBeats": [
    {
      "to": 28,
      "from": 18,
      "beatId": "047b4382-78f6-41a8-aaaf-62efd236c460",
      "arcName": "The Consultant's Gambit",
      "arcSlug": "consultants-gambit",
      "beatName": "Solution & Approach",
      "beatSlug": "consultants-gambit-solution-approach",
      "evidence": "The document provides a guide on how to create value from the SDGs using the McKinsey Sustainability Compass.",
      "position": 2,
      "confidence": 0.8,
      "parentBeatName": "Turn",
      "parentBeatSlug": "turn"
    }
  ],
  "loops": [],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}