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  "documentTitle": "Lebanon Economic Vision",
  "authorId": "McKinsey",
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      "text": "Pro-actively target investors and promote Lebanon in international mediums (e.g. roadshows): Contract a branding agency, develop promotion campaign, define operating model, develop calendar of events.",
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      "text": "Update the incentives offering (dating back to 2001) to meet current business reality and compete with regional peers: Update decrees of Investment Law 360, update the Law itself regarding types of incentives.",
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      "text": "Enhance services offered to investors and address more efficiently their bottlenecks (e.g. round tables): Allocate dedicated account managers, activate IDAL's 'One-stop-shop', implement yearly foreign investors roundtables.",
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      "text": "Source: Interviews with IDAL",
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      "text": "Three key points need to be addressed to unlock the full potential of the investment promotion agency in Lebanon",
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