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  "documentTitle": "Lebanon Economic Vision",
  "authorId": "McKinsey",
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      "kind": "list",
      "text": "Retail market is still predominantly traditionally operated—Traditional grocery has 66% market share of total grocery sales vs 33% for modern grocery",
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      "text": "Despite a high internet penetration compared to peers (74%), e-commerce accounts for only ~1.2 % of retail sales",
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      "text": "Lebanon's retail spend per capita has been stagnating (0.2% growth p.a. in the last 5 years); Lebanon is highly dependent on tourism.",
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      "text": "Lebanon's retail landscape is highly fragmented (traditional retailers account for ~89% of selling space); traditional retailers face competition from modern retailer; traditional growth 1% vs modern 7%; traditional selling space decreased 16% since 2012 while modern grown 100%",
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      "text": "1. Increased consumer focus on experiences, rather than transactions\n2. Wide digital adoption among consumers\n3. Adoption of technology & automation by Retailers\n4. Intensifying global competition and accelerating consolidation",
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      "text": "e-commerce penetration: 1.2%",
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      "text": "Source: Euromonitor, UN Data",
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