{
  "docId": "019dd923-5ca1-7489-b638-d296c13af3c5",
  "docSlug": "87a04ea9b7ff0d81",
  "documentTitle": "Affordable Housing Challenge Blueprint",
  "authorId": "McKinsey",
  "authorName": "McKinsey",
  "documentKindSlug": "consulting-deck",
  "documentKindLabel": "Consulting deck",
  "sourceTypeSlug": "strategy_consulting",
  "sourceTypeLabel": "Strategy consulting",
  "presentationDate": null,
  "orientation": "landscape",
  "aspectRatio": 1.333,
  "pageNumber": 21,
  "pageCount": 49,
  "prevPage": 20,
  "nextPage": 22,
  "slideType": "section_divider",
  "function": "transition",
  "density": "sparse",
  "nDataPoints": 0,
  "notes": null,
  "elementsJson": [
    "photo"
  ],
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019dd923-5ca1-7489-b638-d296c13af3c5/21",
  "deckHref": "/decks/019dd923-5ca1-7489-b638-d296c13af3c5",
  "deckJsonHref": "/decks/019dd923-5ca1-7489-b638-d296c13af3c5.json",
  "deckAnchorHref": "/decks/019dd923-5ca1-7489-b638-d296c13af3c5#slide-21",
  "components": [
    {
      "bbox": {
        "h": 1,
        "w": 1,
        "x": 0,
        "y": 0
      },
      "kind": "image",
      "text": null,
      "attrs": null,
      "subkind": "photo",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "663a35bc-cee8-4650-8bfa-c1685ba0d668",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.03,
        "w": 0.2,
        "x": 0.02,
        "y": 0.95
      },
      "kind": "source-note",
      "text": "SOURCE: McKinsey Global Institute",
      "attrs": null,
      "subkind": null,
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "cc834a8f-517b-4bb2-97d8-d665ad0e9cc8",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.15,
        "w": 0.9,
        "x": 0.02,
        "y": 0.7
      },
      "kind": "title",
      "text": "Proven technologies and approaches and regulatory support can enable large scale low-cost housing production",
      "attrs": null,
      "subkind": "action-title",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "d5c7f81f-647e-4a96-b6c6-f3c889b69312",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.1,
        "w": 0.4,
        "x": 0.02,
        "y": 0.6
      },
      "kind": "title",
      "text": "Development",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "cefb7b17-213f-4a0b-a587-cf519339a9cb",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [
    {
      "name": "Action Titles",
      "slug": "action-titles",
      "agent": "Architect",
      "layer": "slide",
      "matchId": "2d537c74-4a0d-4c75-b347-f039e9eac3cf",
      "evidence": "Proven technologies and approaches and regulatory support can enable large scale low-cost housing production",
      "confidence": 0.8
    }
  ],
  "frameworks": [],
  "arcBeats": [
    {
      "to": 34,
      "from": 7,
      "beatId": "25ed474b-6c93-48b6-97af-0ee01522838b",
      "arcName": "The Consultant's Gambit",
      "arcSlug": "consultants-gambit",
      "beatName": "Solution & Approach",
      "beatSlug": "consultants-gambit-solution-approach",
      "evidence": "The document presents a blueprint for tackling the affordable housing challenge, including four levers and various initiatives.",
      "position": 2,
      "confidence": 0.8,
      "parentBeatName": "Turn",
      "parentBeatSlug": "turn"
    },
    {
      "to": 49,
      "from": 10,
      "beatId": "8265bf01-78ee-477d-88a0-a9dae3cb65ea",
      "arcName": "The Consultant's Gambit",
      "arcSlug": "consultants-gambit",
      "beatName": "Impact & Next Steps",
      "beatSlug": "consultants-gambit-impact-next-steps",
      "evidence": "The document presents impact sizing and case studies to support the proposed solutions.",
      "position": 3,
      "confidence": 0.8,
      "parentBeatName": "Resolution",
      "parentBeatSlug": "resolution"
    }
  ],
  "loops": [
    {
      "to": 34,
      "from": 7,
      "name": "Golden Circle",
      "slug": "11-golden-circle",
      "bestFor": "Visionary leadership, brand positioning, mission statements",
      "matchId": "84f15797-5d72-4f60-88f3-bfdca41dd316",
      "evidence": "The document presents a clear rationale for the proposed solutions.",
      "position": 1,
      "objective": "Why is the proposed solution effective?",
      "structure": "The Why (Belief) -> The How (Process) -> The What (Result)",
      "confidence": 0.8,
      "description": "Invert the typical pitch by starting with why you exist, rather than what you do"
    }
  ],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}