{
  "docId": "019dd923-5ca1-7489-b638-c0e373095d61",
  "docSlug": "a31ea3763878997c",
  "documentTitle": "IoT Big Data Value Creation",
  "authorId": "McKinsey",
  "authorName": "McKinsey",
  "documentKindSlug": "consulting-deck",
  "documentKindLabel": "Consulting deck",
  "sourceTypeSlug": "strategy_consulting",
  "sourceTypeLabel": "Strategy consulting",
  "presentationDate": null,
  "orientation": "landscape",
  "aspectRatio": 1.333,
  "pageNumber": 6,
  "pageCount": 18,
  "prevPage": 5,
  "nextPage": 7,
  "slideType": "industry_trends",
  "function": "establish_context",
  "density": "balanced",
  "nDataPoints": 12,
  "notes": "Screenshot of Google Trends interface.",
  "elementsJson": [
    "line_chart",
    "map",
    "bar_chart_horizontal",
    "screenshot"
  ],
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019dd923-5ca1-7489-b638-c0e373095d61/6",
  "deckHref": "/decks/019dd923-5ca1-7489-b638-c0e373095d61",
  "deckJsonHref": "/decks/019dd923-5ca1-7489-b638-c0e373095d61.json",
  "deckAnchorHref": "/decks/019dd923-5ca1-7489-b638-c0e373095d61#slide-6",
  "components": [
    {
      "bbox": {
        "h": 0.35,
        "w": 0.75,
        "x": 0.21,
        "y": 0.28
      },
      "kind": "chart",
      "text": "Interest over time line chart",
      "attrs": null,
      "subkind": "line",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "297b747a-aa0f-4933-ab6a-9e46af1f606d",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.35,
        "w": 0.35,
        "x": 0.21,
        "y": 0.58
      },
      "kind": "image",
      "text": "Regional interest map",
      "attrs": null,
      "subkind": "map",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "d4856bc4-1fde-4da0-831f-9877796a5867",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": null,
      "kind": "metric",
      "text": "Search volume: 100",
      "attrs": null,
      "subkind": "primary",
      "toolName": "Quantification",
      "toolSlug": "quantification",
      "confidence": null,
      "componentId": "019dd951-d3bc-73c4-a2bb-e23e720218a6",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.03,
        "w": 0.15,
        "x": 0.02,
        "y": 0.95
      },
      "kind": "source-note",
      "text": "SOURCE: Google Trends",
      "attrs": null,
      "subkind": null,
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "1ae944b7-636d-41a5-bc51-1404d2b010b2",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.25,
        "w": 0.35,
        "x": 0.6,
        "y": 0.58
      },
      "kind": "table",
      "text": "Related terms table",
      "attrs": null,
      "subkind": "data",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "34101e0d-f35c-4cbd-9f5e-884e763e475f",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.03,
        "w": 0.15,
        "x": 0.21,
        "y": 0.25
      },
      "kind": "title",
      "text": "Interest over time",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "d843f596-5351-4190-a147-8f2423fa817c",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [
    {
      "metricRaw": "Search volume",
      "numberRaw": "100",
      "numberKind": "plain",
      "actionTitle": null,
      "calloutText": null,
      "numberScale": null,
      "numberValue": 100,
      "metricFamily": "other",
      "numberCurrency": null
    }
  ],
  "tools": [
    {
      "name": "Chartjunk Elimination",
      "slug": "chartjunk-elimination",
      "agent": "Designer",
      "layer": "slide",
      "matchId": "63db06e9-9069-4158-8c21-8b467ab006eb",
      "evidence": "Interest over time line chart",
      "confidence": 0.7
    }
  ],
  "frameworks": [],
  "arcBeats": [],
  "loops": [],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}