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      "text": "Key assumptions driving medium case: Includes PHEV/BEV, 75g/km emissions, 15% PHEV/13% EV penetration, air/ground source heat pumps, 4M heat pumps by 2030.",
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      "text": "1 Additional to baseline energy demand growth to 411TWh by 2030. Source: 'Boost! Transforming the powertrain value chain - a portfolio challenge', McKinsey & Company (2011)",
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