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  "documentTitle": "UK Electricity Efficiency Potential",
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  "notes": "The chart uses a waterfall structure to isolate the impact of policy on electricity demand projections.",
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      "text": "Electricity consumption evolution in U.K., 2010-30",
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      "text": "1 'Policy off' includes ETS policies and price impact of policies including the cost of recovery for Supplier Obligation abatement, CRC permits and the bill cost of EU ETS. Source: DECC ECUK/DUKES statistics on final and projected consumption of electricity based upon demand projections available in March 2012",
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      "text": "Projection methodology: Historic U.K. electricity use data based on DUKES data published by DECC; U.K. electricity demand to 2030 based on DECC projections; Estimated impact of policy on reduction of electricity demand added back to estimate a 2030 'policy off' baseline.",
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      "text": "Electricity demand (TWh): 411 TWh",
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