{
  "docId": "019dd923-5ca1-7489-b638-074faefcc6d5",
  "docSlug": "7b6d0579848000f1",
  "documentTitle": "Education: 2021 Deal Round-up and Trends to Watch Out For in 2022",
  "authorId": "LEK",
  "authorName": "LEK",
  "documentKindSlug": "consulting-deck",
  "documentKindLabel": "Consulting deck",
  "sourceTypeSlug": "strategy_consulting",
  "sourceTypeLabel": "Strategy consulting",
  "presentationDate": null,
  "orientation": "landscape",
  "aspectRatio": 1.778,
  "pageNumber": 13,
  "pageCount": 17,
  "prevPage": 12,
  "nextPage": 14,
  "slideType": "industry_trends",
  "function": "analyze_data",
  "density": "balanced",
  "nDataPoints": 35,
  "notes": "The slide uses a stacked bar chart to show preference distribution and a Likert-scale style breakdown for enrollment likelihood.",
  "elementsJson": [
    "headline_text",
    "bar_chart_stacked",
    "bar_chart_100pct",
    "footnote"
  ],
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019dd923-5ca1-7489-b638-074faefcc6d5/13",
  "deckHref": "/decks/019dd923-5ca1-7489-b638-074faefcc6d5",
  "deckJsonHref": "/decks/019dd923-5ca1-7489-b638-074faefcc6d5.json",
  "deckAnchorHref": "/decks/019dd923-5ca1-7489-b638-074faefcc6d5#slide-13",
  "components": [
    {
      "bbox": {
        "h": 0.6,
        "w": 0.45,
        "x": 0.05,
        "y": 0.25
      },
      "kind": "chart",
      "text": "Parents’ willingness to enrol, preferred mode",
      "attrs": null,
      "subkind": "bar-stacked",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "560a9c55-9fbc-4b5d-9dd9-0433d893aaac",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.6,
        "w": 0.45,
        "x": 0.52,
        "y": 0.25
      },
      "kind": "chart",
      "text": "Demand for online/blended after-school learning across SEA countries",
      "attrs": null,
      "subkind": "bar-stacked",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "7d5fc506-6096-414b-97fd-3edb6c4e50a3",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": null,
      "kind": "metric",
      "text": "Parental preference: 79%",
      "attrs": null,
      "subkind": "primary",
      "toolName": "Quantification",
      "toolSlug": "quantification",
      "confidence": null,
      "componentId": "019dd951-c7ca-701b-9cd6-57183f2eae63",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.05,
        "w": 0.4,
        "x": 0.03,
        "y": 0.9
      },
      "kind": "source-note",
      "text": "Source: L.E.K./Lucid consumer survey in SEA, 26-30 May 2020 (N=3165); L.E.K. research and analysis",
      "attrs": null,
      "subkind": null,
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "f90c152c-7864-43a0-ae4f-5a4908e41976",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.1,
        "w": 0.9,
        "x": 0.03,
        "y": 0.05
      },
      "kind": "title",
      "text": "Online test prep and tutoring’s adoption in developing markets has been increasing, driven by increasing parents’ acceptance; high preference for blended",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "7c4815e9-3ad9-460c-be15-4f8585ef2815",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [
    {
      "metricRaw": "Parental preference",
      "numberRaw": "79%",
      "numberKind": "percent",
      "actionTitle": "Online test prep and tutoring’s adoption in developing markets has been increasing, driven by increasing parents’ acceptance; high preference for blended",
      "calloutText": null,
      "numberScale": null,
      "numberValue": 79,
      "metricFamily": "survey_sentiment",
      "numberCurrency": null
    }
  ],
  "tools": [
    {
      "name": "Action Titles",
      "slug": "action-titles",
      "agent": "Architect",
      "layer": "slide",
      "matchId": "019de7e4-aa59-7749-94db-9c9155309f26",
      "evidence": "Title states adoption rising on parental acceptance",
      "confidence": 85
    },
    {
      "name": "Small Multiples",
      "slug": "small-multiples",
      "agent": "Designer",
      "layer": "slide",
      "matchId": "019de7e4-aa83-752c-ae42-f9d062e3ee32",
      "evidence": "Country-by-country bars repeated for online/offline mix",
      "confidence": 70
    }
  ],
  "frameworks": [],
  "arcBeats": [
    {
      "to": 16,
      "from": 9,
      "beatId": "019de7e4-9f82-7472-b4bc-1a9acfb85d20",
      "arcName": "The Triple Take",
      "arcSlug": "triple-take",
      "beatName": "The Action (Now What)",
      "beatSlug": null,
      "evidence": "Per-theme proof slides plus Connect-with-us CTA (p9-16)",
      "position": 3,
      "confidence": 80,
      "parentBeatName": null,
      "parentBeatSlug": null
    },
    {
      "to": 15,
      "from": 9,
      "beatId": "019de7e4-a09f-7786-b1dd-f54d5ee557a1",
      "arcName": "The Consultant's Gambit",
      "arcSlug": "consultants-gambit",
      "beatName": "Evidence & Proof",
      "beatSlug": null,
      "evidence": "Theme-by-theme data proofs (p9-15)",
      "position": 4,
      "confidence": 60,
      "parentBeatName": null,
      "parentBeatSlug": null
    }
  ],
  "loops": [
    {
      "to": 15,
      "from": 8,
      "name": "Mece Breakdown",
      "slug": "40-mece-breakdown",
      "bestFor": "Problem structuring, ensuring completeness, strategic analysis",
      "matchId": "019de7e4-a162-73fc-8515-111cec5dc70a",
      "evidence": "p8 splits 6 numbered themes into Traditional vs Edtech columns; p9-15 supply one evidence slide per theme.",
      "position": 2,
      "objective": "Break the 2022 outlook into 6 MECE themes (3 traditional + 3 tech-enabled) and prove each",
      "structure": "The Whole -> Category A (distinct) -> Category B (distinct) -> Category C (distinct) -> Complete Coverage",
      "confidence": 75,
      "description": "Divide a complex topic into mutually exclusive, collectively exhaustive categories"
    }
  ],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}