{
  "docId": "019dd923-5ca1-7489-b637-d7a66052de17",
  "docSlug": "a587d39c6652536d",
  "documentTitle": "Global Retail Expansion at Crossroads",
  "authorId": "Kearney",
  "authorName": "Kearney",
  "documentKindSlug": "consulting-deck",
  "documentKindLabel": "Consulting deck",
  "sourceTypeSlug": "strategy_consulting",
  "sourceTypeLabel": "Strategy consulting",
  "presentationDate": null,
  "orientation": "portrait",
  "aspectRatio": 0.678,
  "pageNumber": 25,
  "pageCount": 31,
  "prevPage": 24,
  "nextPage": 26,
  "slideType": "country_insights",
  "function": "establish_context",
  "density": "overcrowded",
  "nDataPoints": 10,
  "notes": "Page 24 of a report titled 'Global Retail Expansion at a Crossroads'.",
  "elementsJson": [
    "paragraph"
  ],
  "metadataConfidence": 0.9,
  "imagePath": null,
  "slideHref": "/slides/019dd923-5ca1-7489-b637-d7a66052de17/25",
  "deckHref": "/decks/019dd923-5ca1-7489-b637-d7a66052de17",
  "deckJsonHref": "/decks/019dd923-5ca1-7489-b637-d7a66052de17.json",
  "deckAnchorHref": "/decks/019dd923-5ca1-7489-b637-d7a66052de17#slide-25",
  "components": [
    {
      "bbox": {
        "h": 0.06,
        "w": 0.35,
        "x": 0.09,
        "y": 0.64
      },
      "kind": "metric",
      "text": "Population: 15 million; Total retail sales: $11 billion; Retail sales CAGR (2013-2015): 12.1%",
      "attrs": null,
      "subkind": "big-number",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "70897f3b-338b-4358-b816-d55db97dc298",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.06,
        "w": 0.35,
        "x": 0.09,
        "y": 0.22
      },
      "kind": "metric",
      "text": "Population: 23 million; Total retail sales: $13 billion; Retail sales CAGR (2013-2015): -1.2%",
      "attrs": null,
      "subkind": "big-number",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "8868af3f-4aa1-46fc-b3ad-e52e0985b3ec",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": null,
      "kind": "metric",
      "text": "Retail sales CAGR: 12.1%",
      "attrs": null,
      "subkind": "primary",
      "toolName": "Quantification",
      "toolSlug": "quantification",
      "confidence": null,
      "componentId": "019dd951-c7c9-7288-bbc3-27d2d6fbf10c",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.15,
        "w": 0.82,
        "x": 0.09,
        "y": 0.44
      },
      "kind": "paragraph",
      "text": "Retail sales grew 8.9 percent in 2015, and similar growth is expected through 2020 as disposable income levels grow. International brands like Mango, CitySport, and Casino have a presence in the country, but more are expected to enter.",
      "attrs": null,
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "3f84ea0c-4189-41fc-a34f-d633964c6f56",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.08,
        "w": 0.82,
        "x": 0.09,
        "y": 0.71
      },
      "kind": "paragraph",
      "text": "Zambia's economic growth has been driven by the mining sector, but lower copper prices have hit the country hard, and political instability adds some uncertainty to a Zambian retail market that ranks 23rd in the GRDI.",
      "attrs": null,
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "94a03b62-7a2a-43cb-952f-dc3cc37ce74c",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.15,
        "w": 0.82,
        "x": 0.09,
        "y": 0.29
      },
      "kind": "paragraph",
      "text": "Côte d'Ivoire is 21st, after enjoying rapid economic growth over the past four years and relative political stability after a decade-long war. Citizens who fled the country are now returning and the ease of doing business is improving.",
      "attrs": null,
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "a1360b88-a7f0-488c-9b52-9d3441e08cfd",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.06,
        "w": 0.82,
        "x": 0.09,
        "y": 0.87
      },
      "kind": "paragraph",
      "text": "The $45 million Mukuba Mall and the $15 million Embassy Shopping Mall opened in 2015 in Lusaka, offering new commercial space for international retailers.",
      "attrs": null,
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "a213ae0f-5138-41e7-9f36-a20820d93f88",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.08,
        "w": 0.82,
        "x": 0.09,
        "y": 0.79
      },
      "kind": "paragraph",
      "text": "Modern retail is limited even as more consumers demand it. The players that dominate the formal retail market are mostly South African, including SPAR, Shoprite, Walmart (under Massmart), Pick n Pay, Woolworths, and Fruit and Veg City.",
      "attrs": null,
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "be2064fe-4701-468d-aa06-a28a24da7fa1",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.15,
        "w": 0.82,
        "x": 0.09,
        "y": 0.09
      },
      "kind": "paragraph",
      "text": "Still, other retailers are placing their bets. Spanish discounter DIA plans to open more than 100 stores by 2020, and South Africa's Pepkor plans to double its presence by 2018. Mall developments in Lagos and Abuja are also spurring growth.",
      "attrs": null,
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "d67156cf-e960-484b-8adc-b715e8fc1ee5",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.03,
        "w": 0.5,
        "x": 0.09,
        "y": 0.19
      },
      "kind": "title",
      "text": "Côte d'Ivoire: Rapid growth and continuing stability",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "45dcc166-1fdc-49c7-b49a-04fac09bbe51",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.03,
        "w": 0.4,
        "x": 0.09,
        "y": 0.61
      },
      "kind": "title",
      "text": "Zambia: Growing, underserved market",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "ada0dc58-b387-491f-b682-1b60e5e28adb",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [
    {
      "metricRaw": "Retail sales CAGR",
      "numberRaw": "12.1%",
      "numberKind": "percent",
      "actionTitle": null,
      "calloutText": null,
      "numberScale": null,
      "numberValue": 12.1,
      "metricFamily": "growth_rate",
      "numberCurrency": null
    }
  ],
  "tools": [
    {
      "name": "2x2 matrix",
      "slug": "matrix-2x2",
      "agent": null,
      "layer": "slide",
      "matchId": "d4434811-66c0-42c8-8898-fcadc70609ab",
      "evidence": "paragraph/paragraph: Côte d'Ivoire is 21st, after enjoying rapid economic growth over the past four years and relative political stability after a decade-long war.",
      "confidence": 0.5
    },
    {
      "name": "List presentation",
      "slug": "list-presentation",
      "agent": null,
      "layer": "slide",
      "matchId": "92817f2e-302b-489f-9574-e66037aa0320",
      "evidence": "metric/big-number: Population: 15 million; Total retail sales: $11 billion; Retail sales CAGR (2013-2015): 12.1%",
      "confidence": 0.7
    }
  ],
  "frameworks": [],
  "arcBeats": [
    {
      "to": 25,
      "from": 13,
      "beatId": "39becb00-0474-4700-b538-4d5d523521b5",
      "arcName": "Monroe's Motivated Sequence",
      "arcSlug": "monroes-sequence",
      "beatName": "Satisfaction",
      "beatSlug": "monroes-sequence-satisfaction",
      "evidence": "The document provides satisfaction by offering country insights and industry trends",
      "position": 2,
      "confidence": 0.8,
      "parentBeatName": "Turn",
      "parentBeatSlug": "turn"
    }
  ],
  "loops": [],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}