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      "text": "We are at the start of the next big shift in business architectures, driven by the pervasive application of exponential technologies, such as artificial intelligence (AI), automation, blockchain and the Internet of Things (IoT).",
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      "text": "To help clients succeed on the journey to become Cognitive Enterprises, IBM brings digital strategy and design ideas, cognitive process skills and assets, and cloud application and infrastructure capabilities. The power of Watson and the IBM Cloud – combined with our industry insights and end-to-end implementation and services expertise – can help organizations meet the opportunities and challenges of this next wave with speed and certainty. For more information about our reinvention offerings and skills, visit ibm.com/gbs.",
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      "text": "We are at the start of the next big shift in business architectures, driven by the pervasive application of exponential technologies, such as artificial intelligence (AI), automation, blockchain and the Internet of Things (IoT), to the core processes and workflows of organizations. This generational shift will take the digital wave that business and governments are currently surfing to the next level and transform the way that employees add value and corporations sustain their differentiation. The Cognitive Enterprise will leverage proprietary data, unique platforms and specialist expertise to achieve its goals. But what will the journey look like and what are the factors for success? Which business units or corporate function teams in the enterprise will drive the necessary transformation and manage resulting changes across the business?",
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      "text": "In “The Cognitive Enterprise: Part 1 – The journey to AI and the rise of platform business architectures,” Mark Foster, Global Leader of IBM Global Business Services, described how business leaders can begin to explore these new business architectures. In this brief, Tony Menezes, Global Leader, Cognitive Process Re-engineering, IBM Global Business Services, and Bob Booth, Vice President and European Leader, Cognitive Process Re-engineering, IBM Global Business Services, examine the critical role of the finance function in an organization’s transformation into a Cognitive Enterprise.",
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