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  "documentTitle": "IBV Supply chain Zurich",
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      "text": "Living conditions have a profound influence on location decisions – sometimes weighing higher than potential earnings.",
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      "text": "As highly educated, innovative people choose where they want to live from many possible urban locations, cities are engaged in a “battle for talent” for which many are often ill-equipped. While wages are a primary factor influencing such decisions – and the equally important decision to remain in a city – research from the World Bank indicates poor public-service delivery, public safety issues or unemployment play a large part as well. Other important factors include the local climate for available career opportunities and quality of place: natural amenities, cultural options and a city’s environmental health.",
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      "text": "A growing city cannot expect to import wholesale the highly skilled and knowledgeable workers it needs. The city itself must cultivate a smarter citizenry, together with an academic and business population, capable of absorbing and commercializing innovation – creating, in effect, a holistic knowledge and innovation ecosystem.",
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      "text": "Some cities, able over the past few years to improve both knowledge competitiveness and intensity, are already competing successfully for skilled and innovative workers. But a large number of others have experienced significant deterioration in their relative knowledge competitiveness and intensity, indicating that they are in a weaker position to succeed.",
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      "text": "In fact, living conditions have such critical influences on the attractiveness of a location that migration to locations with more attractive living conditions can occur even if earnings in a destination are lower. Quality of life and the attractiveness of a city are profoundly influenced by the core systems of a city: transport, government services and education, public safety and health.",
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      "text": "Since these attributes are often difficult to replicate, they constitute powerful, long-term competitive advantage for those cities that possess them. Indeed, as they shape their development and competitive strategies, leaders in many cities around the world choose to focus on whatever unique or differentiating attributes and capabilities they already possess.",
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      "text": "It is clear, then, that cities will face intensifying competition, not just for a highly skilled class of citizens, but also for the right and diverse mix of talents necessary for sustained growth. Historically, expertise and innovation capacity – including a thriving academic and creative culture, a critical mass of industry-specific skills and learning, vibrant cultural institutions and communities, and fluid conduits through which knowledge flows across all these communities – have been built over decades or even centuries.",
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      "text": "Therefore, these systems are critical for attracting, creating, enabling and retaining this new kind of workforce and the innovation-enabling environment it requires to be productive.",
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