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      "text": "Innovative companies – those leading the way with well-developed strategies – articulate a sustainability vision and accompanying strategy that are core to the overall business strategy and position them for competitive advantage.",
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      "text": "The innovators indicated that their sustainability strategy is core to their overall business strategy. When asked about the strategic objectives of their sustainability programs, innovators most often cited competitive advantage...",
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      "text": "Source: 2011 IBM Institute for Business Value and Esty Environmental Partners Sustainability Research Study.",
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