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      "text": "COVID-19 has written the future-forward script for the modern enterprise: Flexible, resilient and data-intensive ways of working that were begun before the pandemic are now indispensable for weathering both the crisis and what some believe will be a global mega-recession.",
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      "text": "So much has changed since we conducted the first Work Ahead study in 2016. Then, it would have been ridiculous to think that a Chinese company – that didn't yet exist – would be the fulcrum of a geopolitical battle and revolutionize how companies sell and interact with their customers.",
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      "text": "While initially, a major focus will be on redesigning the workplace for social distancing as people slowly return to work (see Figure 1), the virus will force enterprises over the medium term to ask more strategic questions about how they undertake fundamental aspects of their mission.",
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      "text": "TikTok's rise – and impact – is a consequence of the \"exponential digitization\" happening all around us, now and in real-time. The company's mastery of AI is testimony to the significance of modern technology on the global stage.",
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      "text": "Looking ahead, success in the 2020s will be about much more than investing in digital technologies and transformation programs. It's about building the capabilities needed to take advantage of new opportunities and mitigate the threats from a world in flux. Our analysis shows a shift from investment in IT infrastructure and general capability, to more sophisticated, productivity-enhancing technology and applications, including robotics, process automation and AI, and highlights how businesses are optimizing collaborative human-machine work.",
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      "text": "The challenge now presented to business leaders is complex and multidimensional. What is clear is that human work is undergoing a profound transformation, driven by the accelerating impact of AI, algorithms and automation entering into our daily working lives.",
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      "text": "COVID-19 has written the future-forward script for the modern enterprise: Flexible, resilient and data-intensive ways of working that were begun before the pandemic are now indispensable for weathering both the crisis and what some believe will be a global mega-recession. Once the virus recedes, its lasting impacts will be plain to see, with a permanent shift in the long-term role of digitization and in the dynamics between employees and the organizations they work for.",
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      "text": "The pandemic has only served to reinforce and accelerate this dynamic. Digital technologies and platforms, which in their infancy were seen as supporting existing business norms, are quickly supplanting old ways of doing things and becoming the de facto new business-as-usual. E-tailing has become commonplace as malls and department stores have gone into bankruptcy. The rise (and now normalcy) of online meetings will see airlines and hotels struggle to bounce back even after a vaccine is widely distributed.",
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