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  "documentTitle": "e-Conomy SEA 2023 report: Vietnam",
  "authorId": "Bain",
  "authorName": "Google",
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  "notes": "The slide uses two choropleth maps to visualize the disparity between major urban centers and the rest of the country in terms of digital e-commerce activity.",
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      "kind": "disclaimer",
      "text": "Notes: (1) An indication of how much e-commerce demand there is... (3) Areas that have not met the minimum supply and demand thresholds have not been included in the analysis.",
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      "text": "digital participation",
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      "kind": "source-note",
      "text": "Source: Google internal data, VN, Jan-Jul 2022 vs Jan-Jul 2023; Province GDP & Population; Google Maps data, VN, as of Sep 2023; WorldPop & Landscan Population; Bain Analysis",
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      "kind": "title",
      "text": "Top 3 metro cities lead in digital participation; gaps widen beyond",
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