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  "documentTitle": "e-Conomy SEA 2023 report: Thailand",
  "authorId": "Bain",
  "authorName": "Google",
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  "notes": "Data from e-Conomy SEA 2023 report by Google, Temasek, and Bain & Company.",
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      "text": "ผู้ใช้ที่มีมูลค่าสูงมีการใช้จ่ายสูงกว่าผู้ใช้ที่มีมูลค่าไม่สูง ถึง 7 เท่า โดยมีความตั้งใจที่จะเพิ่มยอดใช้จ่ายสูงสุดใน SEA",
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      "text": "การเปลี่ยนแปลงยอดใช้จ่าย (%)",
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      "kind": "chart",
      "text": "สัดส่วน HVU แบ่งตามพื้นที่ภูมิศาสตร์",
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      "text": "สัดส่วน HVU แบ่งตามลักษณะประชากร",
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      "text": "ยอดใช้จ่ายออนไลน์: HVU / Non-HVU",
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      "text": "หมายเหตุ: High Value Users: HVU = ผู้ใช้ที่มีมูลค่าสูง, Non-High Value Users: Non-HVU = ผู้ใช้ที่มีมูลค่าไม่สูง...",
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      "text": "Average spend multiplier: 7.0X",
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