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  "documentTitle": "Victorias Creative and Cultural Economy Fact Pack",
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      "text": "An activity can be both 'cultural' and 'creative', and indeed, the terms are often used in overlapping ways in government, industry and academic circles.",
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      "text": "Embedded jobs in non-C/C industries including: Advertising managers, Hospitality managers, Arts/music professionals, Directors/writers, Fashion/jewellery designers, Graphic/web designers, Private tutors/ICT analysts, Multimedia specialists, Software programmers, Performing arts technicians, Gallery/library technicians, Printers",
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      "text": "Manufacturing, Professional services, Education, Information/media/telco, Arts and recreation",
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      "text": "- ABS 5271.0 Cultural and Creative Activity, Satellite Accounts Report, 2009, p. 29",
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      "text": "Note: These lists are examples only, not comprehensive. See Appendix 3 for full explanation of cultural-creative distinction. Many jobs listed in the 'embedded' column will also appear in C/C industries (e.g. arts professionals), but this list is indicative of the range of embedded C/C occupations that have been counted in our analysis. That is, most arts professionals will be counted in the C/C industries if they do in fact work in C/C industries, but some (i.e. an arts professional working in a bank or a school) would be categorised as an embedded job.",
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      "text": "'Cultural' is generally used to describe activities which communicate symbolic meaning (e.g. beliefs, values, traditions), require human creativity as an input, and potentially contain intellectual property, whereas 'creative' generally refers to activities for which human creativity is a particularly significant input. These terms are often used to describe activities connected with the arts, media, heritage, design, fashion and information technology. An activity can be both 'cultural' and 'creative', and indeed, the terms are often used in overlapping ways in government, industry and academic circles.",
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