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  "documentTitle": "Media Entertainment Industry NYC",
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      "text": "Relative importance of each factor varies by production",
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      "text": "Talent: Lead actor/director based in NYC, prefer to film locally, e.g.: Madam Secretary; The Good Wife; The Blacklist; Unbreakable Kimmy Schmidt",
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      "text": "Crew base, infrastructure: NYC has quality crew and stage capacity to support a great many projects per year – e.g., the city readily hosted 46 TV shows in '14",
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      "text": "State tax credit: Enables NYC to be cost competitive with other locations, especially factoring in other savings: Little/no need to fly talent to NYC; Wide range of 'looks' may avoid relocation costs",
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      "text": "Story: NYC often explicitly featured in stories: Iconic US urban environment, skyline; Rich real-life history; A 'walking city', lends itself to coincidence, storytelling; Center of literature, journalism – concentration of storytellers",
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