{
  "docId": "019dd923-5ca1-7489-b634-85dd78267d79",
  "docSlug": "2deda760ae33148f",
  "documentTitle": "The CEO’s Roadmap on Generative AI",
  "authorId": "BCG",
  "authorName": "BCG",
  "documentKindSlug": "consulting-deck",
  "documentKindLabel": "Consulting deck",
  "sourceTypeSlug": "strategy_consulting",
  "sourceTypeLabel": "Strategy consulting",
  "presentationDate": null,
  "orientation": "landscape",
  "aspectRatio": 1.778,
  "pageNumber": 2,
  "pageCount": 34,
  "prevPage": 1,
  "nextPage": 3,
  "slideType": "executive_summary",
  "function": "establish_context",
  "density": "dense",
  "nDataPoints": 0,
  "notes": "The slide uses a historical analogy (Mosaic/Internet) to frame the current Generative AI revolution.",
  "elementsJson": [
    "headline_text",
    "paragraph",
    "quote_block",
    "callout_box",
    "photo"
  ],
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019dd923-5ca1-7489-b634-85dd78267d79/2",
  "deckHref": "/decks/019dd923-5ca1-7489-b634-85dd78267d79",
  "deckJsonHref": "/decks/019dd923-5ca1-7489-b634-85dd78267d79.json",
  "deckAnchorHref": "/decks/019dd923-5ca1-7489-b634-85dd78267d79#slide-2",
  "components": [
    {
      "bbox": {
        "h": 0.38,
        "w": 0.38,
        "x": 0.56,
        "y": 0.29
      },
      "kind": "callout",
      "text": "In this BCG Executive Perspectives edition, we explore how CEOs can take full advantage of the coming revolution with Generative AI",
      "attrs": null,
      "subkind": "primary",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "9cc8221c-f7c7-41da-861a-5c17bf963362",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 1,
        "w": 0.44,
        "x": 0.56,
        "y": 0
      },
      "kind": "image",
      "text": null,
      "attrs": null,
      "subkind": "photo",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "497b9c80-f685-4012-a4e4-9b047a114760",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.25,
        "w": 0.45,
        "x": 0.03,
        "y": 0.61
      },
      "kind": "paragraph",
      "text": "This is no small task, and CEOs—who are likely several steps removed from the technology itself—may feel they are at a crossroads. But from our perspective, the priority for CEOs is not to be fully immersed in the technology. It is to understand how Generative AI will impact their organization and their industry, and what strategic choices will enable them to exploit opportunities and manage challenges.",
      "attrs": null,
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "26c7d0cc-f18a-4e8d-8426-aad0efbb205c",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.1,
        "w": 0.45,
        "x": 0.03,
        "y": 0.19
      },
      "kind": "paragraph",
      "text": "The release of ChatGPT in late 2022 is analogous to Mosaic's launch three decades prior. In 1993, it was clear that the internet would bring a major revolution across all businesses in less than a decade.",
      "attrs": null,
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "8b46493b-9141-4bd9-b15c-fb09d56008d4",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.1,
        "w": 0.45,
        "x": 0.03,
        "y": 0.47
      },
      "kind": "paragraph",
      "text": "Similarly, it is clear that Generative AI will bring another major revolution across all businesses. Today companies are focused on productivity gains and technical limitations, but CEOs need to move the focus to business model innovation.",
      "attrs": null,
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "f0b8f617-50fa-4821-84d7-f5c14674a7fb",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.1,
        "w": 0.45,
        "x": 0.03,
        "y": 0.33
      },
      "kind": "quote",
      "text": "The most focused of business models, and the strongest of brands can be blown to bits by new information technology — Philip Evans, in his book \"Blown to Bits\"",
      "attrs": null,
      "subkind": "pull-quote",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "49ae6c9e-87e6-4439-b605-79c91041cf00",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.05,
        "w": 0.35,
        "x": 0.03,
        "y": 0.08
      },
      "kind": "title",
      "text": "Introduction to this document",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "722af33f-9ca0-407a-8853-7da43369103b",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [
    {
      "name": "Action Titles",
      "slug": "action-titles",
      "agent": "Architect",
      "layer": "slide",
      "matchId": "019dd95a-14f6-720d-8375-a20221783f92",
      "evidence": "Topic-style title 'Introduction to this document' frames intent",
      "confidence": 65
    },
    {
      "name": "Executive summary",
      "slug": "executive-summary",
      "agent": null,
      "layer": "slide",
      "matchId": "28f09c67-ed39-4405-badf-a850eeee44ee",
      "evidence": "This is an executive summary slide",
      "confidence": 0.9
    }
  ],
  "frameworks": [],
  "arcBeats": [
    {
      "to": 4,
      "from": 2,
      "beatId": "019dd95a-0702-74a3-87e1-7bdd33d58452",
      "arcName": "The Consultant's Gambit",
      "arcSlug": "consultants-gambit",
      "beatName": "Situation & Context",
      "beatSlug": "consultants-gambit-situation-context",
      "evidence": "Intro defines GenAI features driving business model innovation",
      "position": 1,
      "confidence": 90,
      "parentBeatName": "Setup",
      "parentBeatSlug": "setup"
    }
  ],
  "loops": [],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}