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  "documentTitle": "Shaping Future Indian ME",
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      "text": "Focus on top-end consumers: Print provides access to a large base of top-end consumers and remains an integral part of marketers' brand launch and impact campaigns.",
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      "text": "Despite strong digital acceleration, print retains customer loyalty: Subscription revenues saw a growth on the back of recovery in D2H and newsstand sales.",
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      "text": "-(20-25)% Print circulation decline",
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      "text": "Tech advanced crowd sourced mediums like Tik Tok & Youtube might have greater consumer outreach, but the traditional mediums & brands have earned consumer trust & loyalty",
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      "text": "Tech advanced crowd sourced mediums like Tik Tok & Youtube might have greater consumer outreach, but the traditional mediums & brands have earned consumer trust & loyalty over past decades & hence, are still considered valuable and authentic source of information. —Nitin Lakhotia, SVP, Bennett, Coleman & Company Limited",
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