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      "text": "Most important factors to prioritize for financially healthy companies in the current macroeconomic environment",
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      "text": "Source: BCG Investor Perspectives Series, Q2 2023, June 5–8, 2023 (n = 151). Note: SG&A = selling, general, and administrative expenses; ZBB = zero-based budgeting. ¹Survey question: What actions should financially healthy companies prioritize in the current environment?",
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