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  "documentTitle": "2018 True-Luxury Global Consumer Insight",
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  "notes": "The chart uses a stacked bar approach for the 2017 Social Media & Influencers category to show the breakdown of Influencers vs Social Media.",
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      "text": "Which of the following online sources of information / channels impact how you develop opinions or make decisions about luxury purchases?",
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      "text": "Note: Multiple options answer (ranking of three levers). 1. Includes Social Media, Online blogs & Influencers; 2. Editorials and Commercial in Magazines. Includes both traditional & digital magazines; 3. Includes also Brand's App. Source: BCG-Altagamma True-Luxury Global Consumer Insight Survey 2017 (12K + respondents in 10 countries)",
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