{
  "docId": "019dd923-5ca1-7489-b633-b71cf6a46444",
  "docSlug": "004febe5c808e074",
  "documentTitle": "2019 Global FS Consumer Study DACH",
  "authorId": "Accenture",
  "authorName": "Accenture",
  "documentKindSlug": "consulting-deck",
  "documentKindLabel": "Consulting deck",
  "sourceTypeSlug": "strategy_consulting",
  "sourceTypeLabel": "Strategy consulting",
  "presentationDate": null,
  "orientation": "landscape",
  "aspectRatio": 1.778,
  "pageNumber": 6,
  "pageCount": 59,
  "prevPage": 5,
  "nextPage": 7,
  "slideType": "key_takeaways",
  "function": "summarize",
  "density": "dense",
  "nDataPoints": 2,
  "notes": "The slide presents points 2, 3, 4, and 5 of a larger study.",
  "elementsJson": [
    "headline_text",
    "numbered_list",
    "paragraph"
  ],
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019dd923-5ca1-7489-b633-b71cf6a46444/6",
  "deckHref": "/decks/019dd923-5ca1-7489-b633-b71cf6a46444",
  "deckJsonHref": "/decks/019dd923-5ca1-7489-b633-b71cf6a46444.json",
  "deckAnchorHref": "/decks/019dd923-5ca1-7489-b633-b71cf6a46444#slide-6",
  "components": [
    {
      "bbox": null,
      "kind": "callout",
      "text": "One in two consumers indicated an interest in personalized financial advice from banks that is shaped by their personal circumstances",
      "attrs": null,
      "subkind": null,
      "toolName": "Visual emphasis",
      "toolSlug": "visual-emphasis",
      "confidence": null,
      "componentId": "019dd951-9f5e-7590-827f-ad73ae54837a",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.65,
        "w": 0.85,
        "x": 0.105,
        "y": 0.25
      },
      "kind": "list",
      "text": "2. Consumers increasingly want a fully personalized offering from their financial providers. One in two consumers indicated an interest in personalized financial advice... 3. Consumers are willing to share data with their providers in return for better advice and more attractive deals. For example, they are interested in offers and perks based on where they shop most often... 4. Consumers want better integration across physical and digital channels. More than half of all our survey respondents expressed an appetite for a true omnichannel banking experience... 5. Consumers' trust in financial institutions is high and increasing. Consumers are likely to say that they trust their banks and insurers more than they did 12 months ago.",
      "attrs": null,
      "subkind": "numbered",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "9568e4fa-783f-4fe3-a4b1-0c699aeab37d",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.02,
        "w": 0.31,
        "x": 0.039,
        "y": 0.93
      },
      "kind": "paragraph",
      "text": "5 2019 Accenture Global Financial Services Consumer Study",
      "attrs": null,
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "01a9ea0a-fc0f-4e29-a9dc-a897c6ce8081",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.02,
        "w": 0.05,
        "x": 0.91,
        "y": 0.05
      },
      "kind": "source-note",
      "text": "#FSConsumerStudy",
      "attrs": null,
      "subkind": null,
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "1b2953e8-74ed-475f-bf96-db74dfd63897",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.025,
        "w": 0.096,
        "x": 0.039,
        "y": 0.06
      },
      "kind": "title",
      "text": "OVERVIEW",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "a5c20574-482b-46c6-b1be-c6f80636636c",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [
    {
      "name": "Parallel Structure",
      "slug": "parallel-structure",
      "agent": "Architect",
      "layer": "loop",
      "matchId": "019de0b7-cd9b-7571-85c2-a84a224e4959",
      "evidence": "Each finding rendered as bold takeaway + supporting paragraph.",
      "confidence": 75
    }
  ],
  "frameworks": [],
  "arcBeats": [
    {
      "to": 21,
      "from": 4,
      "beatId": "019de0b7-c99e-77ba-9d4b-80d19dae6346",
      "arcName": "The Triple Take",
      "arcSlug": "triple-take",
      "beatName": "The Facts (What)",
      "beatSlug": null,
      "evidence": "Overview + 4 persona deep-dives establish empirical 'what'.",
      "position": 1,
      "confidence": 85,
      "parentBeatName": null,
      "parentBeatSlug": null
    },
    {
      "to": 6,
      "from": 4,
      "beatId": "019de0b7-ca31-75c2-9652-f12fb709ee15",
      "arcName": "The Consultant's Gambit",
      "arcSlug": "consultants-gambit",
      "beatName": "Situation & Context",
      "beatSlug": null,
      "evidence": "Study premise and 5 key findings establish context.",
      "position": 1,
      "confidence": 65,
      "parentBeatName": null,
      "parentBeatSlug": null
    }
  ],
  "loops": [
    {
      "to": 6,
      "from": 4,
      "name": "Pattern Hunter",
      "slug": "02-pattern-hunter",
      "bestFor": "Time-pressed audiences, building consensus, when data is strong",
      "matchId": "019de0b7-cadd-778d-a446-55f7a14cb04c",
      "evidence": "Action title says 'distilled into five key findings' followed by numbered 1-5.",
      "position": 1,
      "objective": "Distill 47K-respondent study into five key findings",
      "structure": "Evidence A -> Evidence B -> Evidence C -> Pattern/Conclusion",
      "confidence": 80,
      "description": "Group multiple pieces of evidence that together point to a pattern or conclusion"
    }
  ],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}