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  "documentTitle": "2019 Global FS Consumer Study DACH",
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      "text": "Our survey suggests that customers understand this and are prepared to hand over more personal information in return for a more tailored service. More than three-quarters of all respondents are willing to share the data required for benefits such as personalized offers, more efficient and intuitive services, and more competitive pricing. But as the table that follows shows, the personas vary in their willingness to share data.",
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      "text": "Truly personalized financial services are powered by data. The more information a provider can collect about a consumer, within the confines of evolving and increasingly strict privacy regulation, the easier it is to provide services that are truly relevant to an individual’s specific requirements.",
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