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  "documentTitle": "2019 Global FS Consumer Study DACH",
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      "text": "Eight boxes representing strategic plays: Experiential life needs, Experiential specialized proposition, Merchant-funded rewards, Financial services augmentation, Value-added services for SMEs, Financial aggregation via APIs, Platform open to third-party, Space monetization.",
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      "text": "Source: Maximizing Revenue Growth in Retail Banking, Accenture 2018",
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      "text": "CUSTOMER ATTITUDES AND PREFERENCES: 1: APPETITE FOR INTEGRATED PROPOSITIONS ADDRESSING CORE NEEDS",
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      "text": "Figure 2. Eight non-exclusive key plays of an Orchestrator of Ecosystems",
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