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      "text": "We found that across industries, companies with strong innovation cultures (Pacesetters) consistently outperformed those without (Stragglers), even through the first year of the pandemic.",
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      "text": "That's what management writer Peter Drucker once famously observed—a company with a great strategy but weak culture is unlikely to succeed.",
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      "text": "What is true for the overall company applies equally to a company's efforts to innovate effectively, as we found when we surveyed 1,000 C-level executives across the world (from March to July 2021) and conducted rigorous statistical analysis of their respective companies. Specifically, we created an “innovation culture scorecard” based on 21 factors associated with innovation and culture. (See “About the Research” for more detail on the survey, analysis, and scorecard.)",
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