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  "documentTitle": "Innovate or Fade European businesses need to address the technology deficit to turn the tide",
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      "text": "The EU AI Act due to be finalized by the end of 2023, will establish legal certainty, and has the potential to enhance Europe's competitiveness. While EU regulations have historically been perceived as hindrances to innovation and business, they have, in fact, shaped the EU's identity through a value-based approach to new technologies. An essential factor for its success lies in the timely definition of standards, adequately equipped and qualified National conformity assessment bodies, and the necessity to ensure that reporting procedures imposed on companies will not become unnecessarily cumbersome.",
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      "text": "Emerging use cases for generative AI such as revolutionizing customer care, software and product development or clinical research point to its potential to amplify human creativity and boost productivity. The greatest potential comes from harnessing and analyzing the data generated by the usage of services, products, or machine operations and the deeper understanding of customer needs it provides. This will be the basis for enhancing products and services and the design of innovative business models.",
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      "text": "Artificial Intelligence (AI) - in particular the emergence of generative AI will be the next big enabler of innovation and growth. Generative AI - and the large language foundation models it is based on - has convincingly shown, even to the public, its potential to propel the future. ChatGPT reached its first million users in just five days.11 A total of 98% of executives globally agree that AI foundation models will play an important role in their company's strategy in the next 3-5 years.12",
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      "text": "But many organizations may not be set up to create value with AI due to data quality/silos, talent gaps and outdated technology infrastructure. More importantly, many treat AI as a distinct, siloed capability rather than a holistic foundation of their enterprise. The speed with which generative AI has emerged also raises the need for regulatory and ethical guidelines to give businesses the guardrails and confidence they need.",
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