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      "text": "1. Accenture analysis on Celent data\n2. Accenture Banking C-level Survey, 2022\n3. Accenture, \"The Human Paradox: From Customer centricity to Life centricity\", 26 July, 2022\n4. Accenture, \"Total Enterprise Reinvention\", 16 January, 2023\n5. Ibid\n6. Accenture, \"The Life Centricity Playbook\", October 2022\n7. We define digital-only banks as those—either independent or owned by an incumbent bank—which do not have branches and provide all their banking services online, via mobile apps or by telephone.\n8. Accenture, \"Payments gets personal: How to remain relevant as consumers seek control\", 12 December, 2022\n9. Accenture Research analysis on FDIC data\n10. Accenture Research analysis on ECB data\n11. Accenture analysis on Celent data\n12. nbkc bank, \"nbkc bank, Shop Local KC Host Open House to Celebrate New Shared Banking and Retail Space\", 6 October, 2022\n13. The Paypers, \"C6 Bank to open Brazil branch network\", 21 October, 2022",
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      "text": "14. Accenture, \"Life trends 2023\", December 2022\n15. Accenture Research analysis of 41 leading banks in nine markets - the US, Canada, Brazil, the UK, Netherlands, Italy, Spain, Singapore and Australia, 2022.\n16. Accenture, \"Top 10 Trends in Banking\", 10 January, 2023\n17. Accenture, \"Change that’s more than skin deep\"\n18. Wall Street Journal, \"JPMorgan Is Building a Giant Travel Agency\", 30 July, 2022\n19. The Financial Brand, \"Exclusive Insights Into BofA’s Massive Rewards Program\", 6 January, 2021\n20. Accenture survey on 176 global banking experts in mortgage, consumer finance, retail payment, auto lending and retail deposits, 2022.\n21. Ibid\n22. Accenture, \"Top 10 Trends in Banking\", 10 January, 2023\n23. Lululemon, \"About the ambassador program\", retrieved 11 March, 2023\n24. Our analysis focuses on the following retail banking products: mortgages, current accounts, savings products, investments, credit cards and personal loans (including auto loans).\n25. In some countries, products such as personal loans or investments have limited penetration across the entire banked population. We assumed that banks with primary relationships with customers are most likely to increase this penetration.",
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