{ "docId": "019dd923-5ca1-7489-b633-105a91a12da8", "docSlug": "0bb95384eb853696", "documentTitle": "Global Banking Consumer Study Reignite human connections to discover hidden value", "authorId": "Accenture", "authorName": "Accenture", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "strategy_consulting", "sourceTypeLabel": "Strategy consulting", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.778, "pageNumber": 38, "pageCount": 44, "prevPage": 37, "nextPage": 39, "slideType": "key_messages", "function": "summarize", "density": "balanced", "nDataPoints": 0, "notes": "The slide uses a split-layout design with a bold thesis statement on the left and supporting narrative on the right.", "elementsJson": [ "headline_text", "paragraph" ], "metadataConfidence": 1, "imagePath": null, "slideHref": "/slides/019dd923-5ca1-7489-b633-105a91a12da8/38", "deckHref": "/decks/019dd923-5ca1-7489-b633-105a91a12da8", "deckJsonHref": "/decks/019dd923-5ca1-7489-b633-105a91a12da8.json", "deckAnchorHref": "/decks/019dd923-5ca1-7489-b633-105a91a12da8#slide-38", "components": [ { "bbox": null, "kind": "callout", "text": "Reinvention goes beyond traditional benchmarks and embraces the art of the possible through technology and new ways of working to set a new performance frontier.", "attrs": null, "subkind": null, "toolName": "Visual emphasis", "toolSlug": "visual-emphasis", "confidence": null, "componentId": "019dd951-9f60-73de-a93e-47a3634dc482", "frameworkName": null, "frameworkSlug": null }, { "bbox": { "h": 0.7, "w": 0.43, "x": 0.51, "y": 0.18 }, "kind": "paragraph", "text": "Banks have an opportunity to re-establish enduring relationships that are rewarding for them and their customers alike. These relationships can serve as a solid foundation for future relevance and growth, as they will unlock significant latent value while creating the potential for entirely new value. But to achieve this they need to be the fruits of an authentic life centricity, where the bank considers and responds to all of the factors affecting the individual customer's needs and aspirations.\n\nIt is also not enough to attempt to improve relationships in isolation. At a time when sustainable, high-impact growth has become imperative, the time for banks to move forward and continuously reinvent is now. Reinvention goes beyond traditional benchmarks and embraces the art of the possible through technology and new ways of working to set a new performance frontier. It will demand an outside-in perspective that connects what happens in the bank with what's happening in the world. This new perspective is essential if banks aim to deliver what we call 360° value. This entails looking beyond short-term financials to understand what creates long-term, sustainable value in a world where customers are more empowered than ever to choose the companies with whom they engage.\n\nBanks can learn a lot from the businesses that first capitalized on the rapid adoption of television in the last century. Many fortunes were and continue to be made, even as the product and its consumption underwent fundamental changes. Like the news and entertainment industries, banking has an imperative to capture the opportunity created by a confluence of powerful forces. But to do so, banks will need to get a lot closer to their customers—and that will take a commitment to constant, far-reaching change.", "attrs": null, "subkind": "paragraph", "toolName": null, "toolSlug": null, "confidence": null, "componentId": "7429e20a-b4a8-4561-aa29-2a31f91f6fbd", "frameworkName": null, "frameworkSlug": null }, { "bbox": { "h": 0.02, "w": 0.15, "x": 0.06, "y": 0.94 }, "kind": "source-note", "text": "Global Banking Consumer Study", "attrs": null, "subkind": null, "toolName": null, "toolSlug": null, "confidence": null, "componentId": "2c5f1da9-5287-4c95-b78b-e3e60bd5082b", "frameworkName": null, "frameworkSlug": null }, { "bbox": { "h": 0.6, "w": 0.4, "x": 0.06, "y": 0.18 }, "kind": "title", "text": "Our survey reveals that consumers are not overwhelmingly happy with specific aspects of their bank's service, that fragmentation is accelerating, and that the desire for physical branches remains strong. Across every age group, they yearn for a personal human touch that was once provided by their branch but cannot be replicated by the digital channels they now prefer.", "attrs": null, "subkind": "action-title", "toolName": null, "toolSlug": null, "confidence": null, "componentId": "97efa3a8-839b-4d35-9282-6f33d0dcd93b", "frameworkName": null, "frameworkSlug": null } ], "metrics": [], "tools": [ { "name": "Closing Techniques", "slug": "closing-techniques", "agent": "Storyteller", "layer": "slide", "matchId": "019dd95a-0c44-723b-ae0d-a15df084ce43", "evidence": "Synthesis closing: 'Reinvention... sets a new performance frontier'", "confidence": 80 }, { "name": "Core Message Extraction", "slug": "core-message-extraction", "agent": "Architect", "layer": "slide", "matchId": "019dd95a-0c44-723b-ae0d-a461934efd20", "evidence": "Restates the deck's core 'reinvent' thesis", "confidence": 75 } ], "frameworks": [], "arcBeats": [ { "to": 38, "from": 37, "beatId": "019dd95a-0680-7418-820b-743117239c75", "arcName": "The Consultant's Gambit", "arcSlug": "consultants-gambit", "beatName": "Impact & Next Steps", "beatSlug": "consultants-gambit-impact-next-steps", "evidence": "Capturing the value by reconnecting with customers", "position": 5, "confidence": 92, "parentBeatName": "Resolution", "parentBeatSlug": "resolution" }, { "to": 38, "from": 32, "beatId": "019dd95a-0680-7418-820b-818b1ef42e7a", "arcName": "The Triple Take", "arcSlug": "triple-take", "beatName": "The Action (Now What)", "beatSlug": "triple-take-the-action-now-what", "evidence": "Chapter 3 sizes value and calls for reinvention", "position": 3, "confidence": 65, "parentBeatName": "Resolution", "parentBeatSlug": "resolution" } ], "loops": [], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }