{
  "docId": "019dd923-5ca0-7518-b73b-b03dc4d7d358",
  "docSlug": "384555977f529e25",
  "documentTitle": "Accenture Consumer Value Report 2021",
  "authorId": "Accenture",
  "authorName": "Accenture",
  "documentKindSlug": "consulting-deck",
  "documentKindLabel": "Consulting deck",
  "sourceTypeSlug": "strategy_consulting",
  "sourceTypeLabel": "Strategy consulting",
  "presentationDate": null,
  "orientation": "landscape",
  "aspectRatio": 1.778,
  "pageNumber": 15,
  "pageCount": 33,
  "prevPage": 14,
  "nextPage": 16,
  "slideType": "industry_trends",
  "function": "quantify_impact",
  "density": "dense",
  "nDataPoints": 8,
  "notes": "The chart uses a grouped bar format to show the delta in time spent per week for four specific online activities.",
  "elementsJson": [
    "action_title",
    "subtitle_text",
    "bar_chart_grouped",
    "icon_grid",
    "footnote"
  ],
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019dd923-5ca0-7518-b73b-b03dc4d7d358/15",
  "deckHref": "/decks/019dd923-5ca0-7518-b73b-b03dc4d7d358",
  "deckJsonHref": "/decks/019dd923-5ca0-7518-b73b-b03dc4d7d358.json",
  "deckAnchorHref": "/decks/019dd923-5ca0-7518-b73b-b03dc4d7d358#slide-15",
  "components": [
    {
      "bbox": null,
      "kind": "callout",
      "text": "Physical distancing requirements accelerated the adoption of digital alternatives",
      "attrs": null,
      "subkind": null,
      "toolName": "Visual emphasis",
      "toolSlug": "visual-emphasis",
      "confidence": null,
      "componentId": "019dd951-9f63-7414-b6a2-8f63c28348ed",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.52,
        "w": 0.88,
        "x": 0.06,
        "y": 0.34
      },
      "kind": "chart",
      "text": "Comparison of pre-COVID vs current hours spent per week on telehealth, online learning, shopping, and government services.",
      "attrs": null,
      "subkind": "bar-grouped",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "dc303ffe-839f-4726-bd33-6fe575ee45a6",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.03,
        "w": 0.38,
        "x": 0.31,
        "y": 0.088
      },
      "kind": "legend",
      "text": "Pre-COVID-19 hours spent vs Current hours spent",
      "attrs": null,
      "subkind": null,
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "c3ad2276-4411-4e31-80de-4c52c7f60041",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": null,
      "kind": "metric",
      "text": "Weekly hours on telehealth (pre-COVID vs current): +45%",
      "attrs": null,
      "subkind": "primary",
      "toolName": "Quantification",
      "toolSlug": "quantification",
      "confidence": null,
      "componentId": "019dd951-9f63-7414-b6a2-92b7b203230c",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.03,
        "w": 0.94,
        "x": 0.03,
        "y": 0.95
      },
      "kind": "source-note",
      "text": "SOURCE: Consumer sentiment survey of 2,420 respondents in March 2021, Accenture. Results are based on the survey questions - ‘Q. How many hours a week did you spend on each of these activities prior to COVID-19?’ and ‘Q. How many hours a week do you spend on each of these activities’; Australian Bureau of Statistics - Household Impacts of COVID-19 Survey; Accenture",
      "attrs": null,
      "subkind": null,
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "4a397171-b039-46a6-b474-aeb8bb02cbd1",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.03,
        "w": 0.5,
        "x": 0.03,
        "y": 0.21
      },
      "kind": "title",
      "text": "Physical distancing requirements accelerated the adoption of digital alternatives",
      "attrs": null,
      "subkind": "action-title",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "6190f89d-916e-4307-827d-f63305e1ec04",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.08,
        "w": 0.94,
        "x": 0.03,
        "y": 0.08
      },
      "kind": "title",
      "text": "COVID-19 amplified the use of the nbn™ network for essential activities such as telehealth, online learning, online shopping and online government services",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "9c363539-b7b8-4df7-98a9-64af9917f917",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [
    {
      "metricRaw": "Weekly hours on telehealth (pre-COVID vs current)",
      "numberRaw": "+45%",
      "numberKind": "percent",
      "actionTitle": "COVID-19 amplified the use of the nbn™ network for essential activities such as telehealth, online learning, online shopping and online government services",
      "calloutText": "Physical distancing requirements accelerated the adoption of digital alternatives",
      "numberScale": null,
      "numberValue": 45,
      "metricFamily": "other",
      "numberCurrency": null
    }
  ],
  "tools": [
    {
      "name": "Action Titles",
      "slug": "action-titles",
      "agent": "Architect",
      "layer": "slide",
      "matchId": "019de062-e3af-701d-aac4-83de7095ced5",
      "evidence": "Title names four essential activities amplified by COVID",
      "confidence": 88
    },
    {
      "name": "Small Multiples",
      "slug": "small-multiples",
      "agent": "Designer",
      "layer": "slide",
      "matchId": "019de062-e3db-77db-bbe5-7240495a43e8",
      "evidence": "Four paired pre-COVID/current bar pairs in identical format",
      "confidence": 88
    }
  ],
  "frameworks": [],
  "arcBeats": [
    {
      "to": 27,
      "from": 11,
      "beatId": "019de062-dab4-7488-8c58-f756f18c884b",
      "arcName": "The Triple Take",
      "arcSlug": "triple-take",
      "beatName": "The Implications (So What)",
      "beatSlug": null,
      "evidence": "Two pillars: essentials chapter (p11-20) and enrichment chapter (p21-27)",
      "position": 2,
      "confidence": 72,
      "parentBeatName": null,
      "parentBeatSlug": null
    },
    {
      "to": 27,
      "from": 11,
      "beatId": "019de062-dc0d-74e5-bb7b-d88a153e51cb",
      "arcName": "The Consultant's Gambit",
      "arcSlug": "consultants-gambit",
      "beatName": "Evidence & Proof",
      "beatSlug": null,
      "evidence": "Detailed essentials + enrichment evidence with case studies",
      "position": 4,
      "confidence": 55,
      "parentBeatName": null,
      "parentBeatSlug": null
    }
  ],
  "loops": [
    {
      "to": 20,
      "from": 12,
      "name": "Zoom In",
      "slug": "06-zoom-in",
      "bestFor": "Technical deep-dives, case studies, detailed analysis",
      "matchId": "019de062-dc95-72d1-8c30-32d7a01bad01",
      "evidence": "Big picture (68% essentials, p12) -> remote work case (p13-14) -> learning case (p15-16) -> savings (p17-18) -> telehealth case (p19-20)",
      "position": 2,
      "objective": "Zoom into how nbn powers essential tasks",
      "structure": "The Big Picture -> Key Area of Focus -> Specific Detail -> Implication",
      "confidence": 80,
      "description": "Start broad, then progressively focus on specific details that prove your point"
    }
  ],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}