{ "kind": "all", "value": "all", "collectionKey": "slides:all:all:all-document-kinds:all-producers:all-orientations", "filters": { "documentKinds": [], "sourceTypes": [], "orientations": [] }, "total": 319975, "page": 9936, "pageSize": 30, "pageCount": 10666, "rows": [ { "docId": "019de517-81a2-754c-8d0b-c9b614f3a4fd", "docSlug": "3c6b363e84fca9cb02da9dadffa21e91", "documentTitle": "Rover | Results Presentation Deck | 19 slides", "authorId": "rover", "authorName": "Rover", "documentKindSlug": "conference-presentation", "documentKindLabel": "Conference presentation", "sourceTypeSlug": "investor_relations", "sourceTypeLabel": "Investor relations", "presentationDate": "2023-11-01 00:00:00", "orientation": "landscape", "aspectRatio": 1.7744917, "pageNumber": 13, "slideType": "revenue_buildup", "function": "decompose_segments", "notes": null, "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019de517-81a2-754c-8d0b-c9b614f3a4fd/13", "deckHref": "/decks/019de517-81a2-754c-8d0b-c9b614f3a4fd", "deckAnchorHref": "/decks/019de517-81a2-754c-8d0b-c9b614f3a4fd#slide-13", "loopMatches": [], "arcBeatMatches": [], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019de517-81a2-754c-8d0b-c9b614f3a4fd", "docSlug": "3c6b363e84fca9cb02da9dadffa21e91", "documentTitle": "Rover | Results Presentation Deck | 19 slides", "authorId": "rover", "authorName": "Rover", "documentKindSlug": "conference-presentation", "documentKindLabel": "Conference presentation", "sourceTypeSlug": "investor_relations", "sourceTypeLabel": "Investor relations", "presentationDate": "2023-11-01 00:00:00", "orientation": "landscape", "aspectRatio": 1.7744917, "pageNumber": 14, "slideType": "revenue_buildup", "function": "decompose_segments", "notes": null, "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019de517-81a2-754c-8d0b-c9b614f3a4fd/14", "deckHref": "/decks/019de517-81a2-754c-8d0b-c9b614f3a4fd", "deckAnchorHref": "/decks/019de517-81a2-754c-8d0b-c9b614f3a4fd#slide-14", "loopMatches": [], "arcBeatMatches": [], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019de517-81a2-754c-8d0b-c9b614f3a4fd", "docSlug": "3c6b363e84fca9cb02da9dadffa21e91", "documentTitle": "Rover | Results Presentation Deck | 19 slides", "authorId": "rover", "authorName": "Rover", "documentKindSlug": "conference-presentation", "documentKindLabel": "Conference presentation", "sourceTypeSlug": "investor_relations", "sourceTypeLabel": "Investor relations", "presentationDate": "2023-11-01 00:00:00", "orientation": "landscape", "aspectRatio": 1.7744917, "pageNumber": 15, "slideType": "appendix_data", "function": "analyze_data", "notes": "The table displays GAAP expenses, adjustments for stock-based compensation and legal settlements, and the resulting non-GAAP figures.", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019de517-81a2-754c-8d0b-c9b614f3a4fd/15", "deckHref": "/decks/019de517-81a2-754c-8d0b-c9b614f3a4fd", "deckAnchorHref": "/decks/019de517-81a2-754c-8d0b-c9b614f3a4fd#slide-15", "loopMatches": [], "arcBeatMatches": [], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019de517-81a2-754c-8d0b-c9b614f3a4fd", "docSlug": "3c6b363e84fca9cb02da9dadffa21e91", "documentTitle": "Rover | Results Presentation Deck | 19 slides", "authorId": "rover", "authorName": "Rover", "documentKindSlug": "conference-presentation", "documentKindLabel": "Conference presentation", "sourceTypeSlug": "investor_relations", "sourceTypeLabel": "Investor relations", "presentationDate": "2023-11-01 00:00:00", "orientation": "landscape", "aspectRatio": 1.7744917, "pageNumber": 16, "slideType": "revenue_buildup", "function": "decompose_segments", "notes": null, "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019de517-81a2-754c-8d0b-c9b614f3a4fd/16", "deckHref": "/decks/019de517-81a2-754c-8d0b-c9b614f3a4fd", "deckAnchorHref": "/decks/019de517-81a2-754c-8d0b-c9b614f3a4fd#slide-16", "loopMatches": [], "arcBeatMatches": [], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019de517-81a2-754c-8d0b-c9b614f3a4fd", "docSlug": "3c6b363e84fca9cb02da9dadffa21e91", "documentTitle": "Rover | Results Presentation Deck | 19 slides", "authorId": "rover", "authorName": "Rover", "documentKindSlug": "conference-presentation", "documentKindLabel": "Conference presentation", "sourceTypeSlug": "investor_relations", "sourceTypeLabel": "Investor relations", "presentationDate": "2023-11-01 00:00:00", "orientation": "landscape", "aspectRatio": 1.7744917, "pageNumber": 17, "slideType": "appendix_data", "function": "appendix", "notes": null, "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019de517-81a2-754c-8d0b-c9b614f3a4fd/17", "deckHref": "/decks/019de517-81a2-754c-8d0b-c9b614f3a4fd", "deckAnchorHref": "/decks/019de517-81a2-754c-8d0b-c9b614f3a4fd#slide-17", "loopMatches": [], "arcBeatMatches": [], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019de517-81a2-754c-8d0b-c9b614f3a4fd", "docSlug": "3c6b363e84fca9cb02da9dadffa21e91", "documentTitle": "Rover | Results Presentation Deck | 19 slides", "authorId": "rover", "authorName": "Rover", "documentKindSlug": "conference-presentation", "documentKindLabel": "Conference presentation", "sourceTypeSlug": "investor_relations", "sourceTypeLabel": "Investor relations", "presentationDate": "2023-11-01 00:00:00", "orientation": "landscape", "aspectRatio": 1.7744917, "pageNumber": 18, "slideType": "revenue_buildup", "function": "analyze_data", "notes": null, "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019de517-81a2-754c-8d0b-c9b614f3a4fd/18", "deckHref": "/decks/019de517-81a2-754c-8d0b-c9b614f3a4fd", "deckAnchorHref": "/decks/019de517-81a2-754c-8d0b-c9b614f3a4fd#slide-18", "loopMatches": [], "arcBeatMatches": [], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019de517-81a2-754c-8d0b-c9b614f3a4fd", "docSlug": "3c6b363e84fca9cb02da9dadffa21e91", "documentTitle": "Rover | Results Presentation Deck | 19 slides", "authorId": "rover", "authorName": "Rover", "documentKindSlug": "conference-presentation", "documentKindLabel": "Conference presentation", "sourceTypeSlug": "investor_relations", "sourceTypeLabel": "Investor relations", "presentationDate": "2023-11-01 00:00:00", "orientation": "landscape", "aspectRatio": 1.7744917, "pageNumber": 19, "slideType": "cover", "function": "front_matter", "notes": null, "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019de517-81a2-754c-8d0b-c9b614f3a4fd/19", "deckHref": "/decks/019de517-81a2-754c-8d0b-c9b614f3a4fd", "deckAnchorHref": "/decks/019de517-81a2-754c-8d0b-c9b614f3a4fd#slide-19", "loopMatches": [], "arcBeatMatches": [], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019de517-8222-711f-84ed-b0bb613ff260", "docSlug": "9600ef6bd6c9041b53336cdb7585241a", "documentTitle": "Shopify | Investor Presentation Deck | 47 slides", "authorId": "shopify", "authorName": "Shopify", "documentKindSlug": "pitchdeck", "documentKindLabel": "Pitch deck", "sourceTypeSlug": "investor_relations", "sourceTypeLabel": "Investor relations", "presentationDate": "2023-11-01 00:00:00", "orientation": "landscape", "aspectRatio": 1.7777778, "pageNumber": 1, "slideType": "cover", "function": "front_matter", "notes": null, "imagePath": "https://imgproxy.kitesheet.com/NiA6Xx7_Jx2wJKCTgoHRXBWcoYBj4wpRbLa0s-OFfaw/rs:fit:1200:1200:0/q:82/f:webp/czM6Ly9raXRlc2hlZXQvY29ycHVzL3NsaWRlcy85NjAwZWY2YmQ2YzkwNDFiNTMzMzZjZGI3NTg1MjQxYS9wMDAxLmpwZw", "matchCount": 1, "evidence": null, "slideHref": "/slides/019de517-8222-711f-84ed-b0bb613ff260/1", "deckHref": "/decks/019de517-8222-711f-84ed-b0bb613ff260", "deckAnchorHref": "/decks/019de517-8222-711f-84ed-b0bb613ff260#slide-1", "loopMatches": [ { "to": 47, "from": 1, "name": "Golden Circle", "slug": "11-golden-circle", "bestFor": "Visionary leadership, brand positioning, mission statements", "matchId": "5141f450-c127-4eee-bdde-e2dbf00a597a", "evidence": "The deck follows a golden circle narrative, starting with why Shopify exists.", "position": 2, "objective": "Explain Shopify's mission and vision", "structure": "The Why (Belief) -> The How (Process) -> The What (Result)", "confidence": 0.8, "description": "Invert the typical pitch by starting with why you exist, rather than what you do" } ], "arcBeatMatches": [ { "to": 2, "from": 1, "beatId": "76c3507a-2779-4de4-a7a6-843a76633283", "arcName": "The Sparkline", "arcSlug": "sparkline", "beatName": "Attention", "beatSlug": "aida-attention", "evidence": "The cover slide and disclaimer pages grab the audience's attention.", "position": 0, "confidence": 0.8, "parentBeatName": "Hook", "parentBeatSlug": "hook" } ], "imagePathAlt": "https://imgproxy.kitesheet.com/-5ifzaHvzsWWRi6-t-PS6BvlXg5gci0mRfzwRoDGnmk/rs:fit:1200:1200:0/q:82/f:webp/czM6Ly9raXRlc2hlZXQvY29ycHVzL3NsaWRlcy85NjAwZWY2YmQ2YzkwNDFiNTMzMzZjZGI3NTg1MjQxYS9wMDAxLnBuZw", "thumbSrc": "https://imgproxy.kitesheet.com/BnJshrSafyk_h3nMCFd4tEgMa1TuisRJz2fF9VgAQeo/rs:fit:480:480:0/q:78/f:webp/czM6Ly9raXRlc2hlZXQvY29ycHVzL3NsaWRlcy85NjAwZWY2YmQ2YzkwNDFiNTMzMzZjZGI3NTg1MjQxYS9wMDAxLmpwZw", "thumbSrcAlt": "https://imgproxy.kitesheet.com/oKxROYHl9EMTfcedBxk2uCUZcLTdVpVRy3DUPH2R4k4/rs:fit:480:480:0/q:78/f:webp/czM6Ly9raXRlc2hlZXQvY29ycHVzL3NsaWRlcy85NjAwZWY2YmQ2YzkwNDFiNTMzMzZjZGI3NTg1MjQxYS9wMDAxLnBuZw" }, { "docId": "019de517-8222-711f-84ed-b0bb613ff260", "docSlug": "9600ef6bd6c9041b53336cdb7585241a", "documentTitle": "Shopify | Investor Presentation Deck | 47 slides", "authorId": "shopify", "authorName": "Shopify", "documentKindSlug": "pitchdeck", "documentKindLabel": "Pitch deck", "sourceTypeSlug": "investor_relations", "sourceTypeLabel": "Investor relations", "presentationDate": "2023-11-01 00:00:00", "orientation": "landscape", "aspectRatio": 1.7777778, "pageNumber": 2, "slideType": "disclaimer", "function": "establish_context", "notes": null, "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019de517-8222-711f-84ed-b0bb613ff260/2", "deckHref": "/decks/019de517-8222-711f-84ed-b0bb613ff260", "deckAnchorHref": "/decks/019de517-8222-711f-84ed-b0bb613ff260#slide-2", "loopMatches": [ { "to": 47, "from": 1, "name": "Golden Circle", "slug": "11-golden-circle", "bestFor": "Visionary leadership, brand positioning, mission statements", "matchId": "5141f450-c127-4eee-bdde-e2dbf00a597a", "evidence": "The deck follows a golden circle narrative, starting with why Shopify exists.", "position": 2, "objective": "Explain Shopify's mission and vision", "structure": "The Why (Belief) -> The How (Process) -> The What (Result)", "confidence": 0.8, "description": "Invert the typical pitch by starting with why you exist, rather than what you do" } ], "arcBeatMatches": [ { "to": 2, "from": 1, "beatId": "76c3507a-2779-4de4-a7a6-843a76633283", "arcName": "The Sparkline", "arcSlug": "sparkline", "beatName": "Attention", "beatSlug": "aida-attention", "evidence": "The cover slide and disclaimer pages grab the audience's attention.", "position": 0, "confidence": 0.8, "parentBeatName": "Hook", "parentBeatSlug": "hook" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019de517-8222-711f-84ed-b0bb613ff260", "docSlug": "9600ef6bd6c9041b53336cdb7585241a", "documentTitle": "Shopify | Investor Presentation Deck | 47 slides", "authorId": "shopify", "authorName": "Shopify", "documentKindSlug": "pitchdeck", "documentKindLabel": "Pitch deck", "sourceTypeSlug": "investor_relations", "sourceTypeLabel": "Investor relations", "presentationDate": "2023-11-01 00:00:00", "orientation": "landscape", "aspectRatio": 1.7777778, "pageNumber": 3, "slideType": "traction", "function": "show_traction", "notes": null, "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019de517-8222-711f-84ed-b0bb613ff260/3", "deckHref": "/decks/019de517-8222-711f-84ed-b0bb613ff260", "deckAnchorHref": "/decks/019de517-8222-711f-84ed-b0bb613ff260#slide-3", "loopMatches": [ { "to": 47, "from": 1, "name": "Golden Circle", "slug": "11-golden-circle", "bestFor": "Visionary leadership, brand positioning, mission statements", "matchId": "5141f450-c127-4eee-bdde-e2dbf00a597a", "evidence": "The deck follows a golden circle narrative, starting with why Shopify exists.", "position": 2, "objective": "Explain Shopify's mission and vision", "structure": "The Why (Belief) -> The How (Process) -> The What (Result)", "confidence": 0.8, "description": "Invert the typical pitch by starting with why you exist, rather than what you do" } ], "arcBeatMatches": [ { "to": 5, "from": 3, "beatId": "f10154f1-51c7-43a4-b23d-4cc2a644b3af", "arcName": "The Sparkline", "arcSlug": "sparkline", "beatName": "Desire", "beatSlug": "aida-desire", "evidence": "The traction and mission slides create a desire for Shopify's solutions.", "position": 1, "confidence": 0.8, "parentBeatName": "Evidence", "parentBeatSlug": "evidence" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019de517-8222-711f-84ed-b0bb613ff260", "docSlug": "9600ef6bd6c9041b53336cdb7585241a", "documentTitle": "Shopify | Investor Presentation Deck | 47 slides", "authorId": "shopify", "authorName": "Shopify", "documentKindSlug": "pitchdeck", "documentKindLabel": "Pitch deck", "sourceTypeSlug": "investor_relations", "sourceTypeLabel": "Investor relations", "presentationDate": "2023-11-01 00:00:00", "orientation": "landscape", "aspectRatio": 1.7777778, "pageNumber": 4, "slideType": "mission", "function": "establish_context", "notes": null, "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019de517-8222-711f-84ed-b0bb613ff260/4", "deckHref": "/decks/019de517-8222-711f-84ed-b0bb613ff260", "deckAnchorHref": "/decks/019de517-8222-711f-84ed-b0bb613ff260#slide-4", "loopMatches": [ { "to": 47, "from": 1, "name": "Golden Circle", "slug": "11-golden-circle", "bestFor": "Visionary leadership, brand positioning, mission statements", "matchId": "5141f450-c127-4eee-bdde-e2dbf00a597a", "evidence": "The deck follows a golden circle narrative, starting with why Shopify exists.", "position": 2, "objective": "Explain Shopify's mission and vision", "structure": "The Why (Belief) -> The How (Process) -> The What (Result)", "confidence": 0.8, "description": "Invert the typical pitch by starting with why you exist, rather than what you do" } ], "arcBeatMatches": [ { "to": 5, "from": 3, "beatId": "f10154f1-51c7-43a4-b23d-4cc2a644b3af", "arcName": "The Sparkline", "arcSlug": "sparkline", "beatName": "Desire", "beatSlug": "aida-desire", "evidence": "The traction and mission slides create a desire for Shopify's solutions.", "position": 1, "confidence": 0.8, "parentBeatName": "Evidence", "parentBeatSlug": "evidence" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019de517-8222-711f-84ed-b0bb613ff260", "docSlug": "9600ef6bd6c9041b53336cdb7585241a", "documentTitle": "Shopify | Investor Presentation Deck | 47 slides", "authorId": "shopify", "authorName": "Shopify", "documentKindSlug": "pitchdeck", "documentKindLabel": "Pitch deck", "sourceTypeSlug": "investor_relations", "sourceTypeLabel": "Investor relations", "presentationDate": "2023-11-01 00:00:00", "orientation": "landscape", "aspectRatio": 1.7777778, "pageNumber": 5, "slideType": "solution", "function": "present_solution", "notes": null, "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019de517-8222-711f-84ed-b0bb613ff260/5", "deckHref": "/decks/019de517-8222-711f-84ed-b0bb613ff260", "deckAnchorHref": "/decks/019de517-8222-711f-84ed-b0bb613ff260#slide-5", "loopMatches": [ { "to": 47, "from": 1, "name": "Golden Circle", "slug": "11-golden-circle", "bestFor": "Visionary leadership, brand positioning, mission statements", "matchId": "5141f450-c127-4eee-bdde-e2dbf00a597a", "evidence": "The deck follows a golden circle narrative, starting with why Shopify exists.", "position": 2, "objective": "Explain Shopify's mission and vision", "structure": "The Why (Belief) -> The How (Process) -> The What (Result)", "confidence": 0.8, "description": "Invert the typical pitch by starting with why you exist, rather than what you do" } ], "arcBeatMatches": [ { "to": 5, "from": 3, "beatId": "f10154f1-51c7-43a4-b23d-4cc2a644b3af", "arcName": "The Sparkline", "arcSlug": "sparkline", "beatName": "Desire", "beatSlug": "aida-desire", "evidence": "The traction and mission slides create a desire for Shopify's solutions.", "position": 1, "confidence": 0.8, "parentBeatName": "Evidence", "parentBeatSlug": "evidence" }, { "to": 10, "from": 5, "beatId": "f7a6097e-e0e3-4806-b578-6e5ec4925573", "arcName": "The Sparkline", "arcSlug": "sparkline", "beatName": "Situation & Context", "beatSlug": "consultants-gambit-situation-context", "evidence": "The solution and product demo slides provide context and situation analysis.", "position": 2, "confidence": 0.8, "parentBeatName": "Setup", "parentBeatSlug": "setup" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019de517-8222-711f-84ed-b0bb613ff260", "docSlug": "9600ef6bd6c9041b53336cdb7585241a", "documentTitle": "Shopify | Investor Presentation Deck | 47 slides", "authorId": "shopify", "authorName": "Shopify", "documentKindSlug": "pitchdeck", "documentKindLabel": "Pitch deck", "sourceTypeSlug": "investor_relations", "sourceTypeLabel": "Investor relations", "presentationDate": "2023-11-01 00:00:00", "orientation": "landscape", "aspectRatio": 1.7777778, "pageNumber": 6, "slideType": "solution", "function": "present_solution", "notes": null, "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019de517-8222-711f-84ed-b0bb613ff260/6", "deckHref": "/decks/019de517-8222-711f-84ed-b0bb613ff260", "deckAnchorHref": "/decks/019de517-8222-711f-84ed-b0bb613ff260#slide-6", "loopMatches": [ { "to": 47, "from": 1, "name": "Golden Circle", "slug": "11-golden-circle", "bestFor": "Visionary leadership, brand positioning, mission statements", "matchId": "5141f450-c127-4eee-bdde-e2dbf00a597a", "evidence": "The deck follows a golden circle narrative, starting with why Shopify exists.", "position": 2, "objective": "Explain Shopify's mission and vision", "structure": "The Why (Belief) -> The How (Process) -> The What (Result)", "confidence": 0.8, "description": "Invert the typical pitch by starting with why you exist, rather than what you do" } ], "arcBeatMatches": [ { "to": 10, "from": 5, "beatId": "f7a6097e-e0e3-4806-b578-6e5ec4925573", "arcName": "The Sparkline", "arcSlug": "sparkline", "beatName": "Situation & Context", "beatSlug": "consultants-gambit-situation-context", "evidence": "The solution and product demo slides provide context and situation analysis.", "position": 2, "confidence": 0.8, "parentBeatName": "Setup", "parentBeatSlug": "setup" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019de517-8222-711f-84ed-b0bb613ff260", "docSlug": "9600ef6bd6c9041b53336cdb7585241a", "documentTitle": "Shopify | Investor Presentation Deck | 47 slides", "authorId": "shopify", "authorName": "Shopify", "documentKindSlug": "pitchdeck", "documentKindLabel": "Pitch deck", "sourceTypeSlug": "investor_relations", "sourceTypeLabel": "Investor relations", "presentationDate": "2023-11-01 00:00:00", "orientation": "landscape", "aspectRatio": 1.7777778, "pageNumber": 7, "slideType": "product_demo", "function": "present_solution", "notes": null, "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019de517-8222-711f-84ed-b0bb613ff260/7", "deckHref": "/decks/019de517-8222-711f-84ed-b0bb613ff260", "deckAnchorHref": "/decks/019de517-8222-711f-84ed-b0bb613ff260#slide-7", "loopMatches": [ { "to": 47, "from": 1, "name": "Golden Circle", "slug": "11-golden-circle", "bestFor": "Visionary leadership, brand positioning, mission statements", "matchId": "5141f450-c127-4eee-bdde-e2dbf00a597a", "evidence": "The deck follows a golden circle narrative, starting with why Shopify exists.", "position": 2, "objective": "Explain Shopify's mission and vision", "structure": "The Why (Belief) -> The How (Process) -> The What (Result)", "confidence": 0.8, "description": "Invert the typical pitch by starting with why you exist, rather than what you do" } ], "arcBeatMatches": [ { "to": 10, "from": 5, "beatId": "f7a6097e-e0e3-4806-b578-6e5ec4925573", "arcName": "The Sparkline", "arcSlug": "sparkline", "beatName": "Situation & Context", "beatSlug": "consultants-gambit-situation-context", "evidence": "The solution and product demo slides provide context and situation analysis.", "position": 2, "confidence": 0.8, "parentBeatName": "Setup", "parentBeatSlug": "setup" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019de517-8222-711f-84ed-b0bb613ff260", "docSlug": "9600ef6bd6c9041b53336cdb7585241a", "documentTitle": "Shopify | Investor Presentation Deck | 47 slides", "authorId": "shopify", "authorName": "Shopify", "documentKindSlug": "pitchdeck", "documentKindLabel": "Pitch deck", "sourceTypeSlug": "investor_relations", "sourceTypeLabel": "Investor relations", "presentationDate": "2023-11-01 00:00:00", "orientation": "landscape", "aspectRatio": 1.7777778, "pageNumber": 8, "slideType": "solution", "function": "present_solution", "notes": null, "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019de517-8222-711f-84ed-b0bb613ff260/8", "deckHref": "/decks/019de517-8222-711f-84ed-b0bb613ff260", "deckAnchorHref": "/decks/019de517-8222-711f-84ed-b0bb613ff260#slide-8", "loopMatches": [ { "to": 47, "from": 1, "name": "Golden Circle", "slug": "11-golden-circle", "bestFor": "Visionary leadership, brand positioning, mission statements", "matchId": "5141f450-c127-4eee-bdde-e2dbf00a597a", "evidence": "The deck follows a golden circle narrative, starting with why Shopify exists.", "position": 2, "objective": "Explain Shopify's mission and vision", "structure": "The Why (Belief) -> The How (Process) -> The What (Result)", "confidence": 0.8, "description": "Invert the typical pitch by starting with why you exist, rather than what you do" } ], "arcBeatMatches": [ { "to": 10, "from": 5, "beatId": "f7a6097e-e0e3-4806-b578-6e5ec4925573", "arcName": "The Sparkline", "arcSlug": "sparkline", "beatName": "Situation & Context", "beatSlug": "consultants-gambit-situation-context", "evidence": "The solution and product demo slides provide context and situation analysis.", "position": 2, "confidence": 0.8, "parentBeatName": "Setup", "parentBeatSlug": "setup" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019de517-8222-711f-84ed-b0bb613ff260", "docSlug": "9600ef6bd6c9041b53336cdb7585241a", "documentTitle": "Shopify | Investor Presentation Deck | 47 slides", "authorId": "shopify", "authorName": "Shopify", "documentKindSlug": "pitchdeck", "documentKindLabel": "Pitch deck", "sourceTypeSlug": "investor_relations", "sourceTypeLabel": "Investor relations", "presentationDate": "2023-11-01 00:00:00", "orientation": "landscape", "aspectRatio": 1.7777778, "pageNumber": 9, "slideType": "business_model", "function": "present_framework", "notes": null, "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019de517-8222-711f-84ed-b0bb613ff260/9", "deckHref": "/decks/019de517-8222-711f-84ed-b0bb613ff260", "deckAnchorHref": "/decks/019de517-8222-711f-84ed-b0bb613ff260#slide-9", "loopMatches": [ { "to": 47, "from": 1, "name": "Golden Circle", "slug": "11-golden-circle", "bestFor": "Visionary leadership, brand positioning, mission statements", "matchId": "5141f450-c127-4eee-bdde-e2dbf00a597a", "evidence": "The deck follows a golden circle narrative, starting with why Shopify exists.", "position": 2, "objective": "Explain Shopify's mission and vision", "structure": "The Why (Belief) -> The How (Process) -> The What (Result)", "confidence": 0.8, "description": "Invert the typical pitch by starting with why you exist, rather than what you do" } ], "arcBeatMatches": [ { "to": 10, "from": 5, "beatId": "f7a6097e-e0e3-4806-b578-6e5ec4925573", "arcName": "The Sparkline", "arcSlug": "sparkline", "beatName": "Situation & Context", "beatSlug": "consultants-gambit-situation-context", "evidence": "The solution and product demo slides provide context and situation analysis.", "position": 2, "confidence": 0.8, "parentBeatName": "Setup", "parentBeatSlug": "setup" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019de517-8222-711f-84ed-b0bb613ff260", "docSlug": "9600ef6bd6c9041b53336cdb7585241a", "documentTitle": "Shopify | Investor Presentation Deck | 47 slides", "authorId": "shopify", "authorName": "Shopify", "documentKindSlug": "pitchdeck", "documentKindLabel": "Pitch deck", "sourceTypeSlug": "investor_relations", "sourceTypeLabel": "Investor relations", "presentationDate": "2023-11-01 00:00:00", "orientation": "landscape", "aspectRatio": 1.7777778, "pageNumber": 10, "slideType": "solution", "function": "present_solution", "notes": null, "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019de517-8222-711f-84ed-b0bb613ff260/10", "deckHref": "/decks/019de517-8222-711f-84ed-b0bb613ff260", "deckAnchorHref": "/decks/019de517-8222-711f-84ed-b0bb613ff260#slide-10", "loopMatches": [ { "to": 47, "from": 1, "name": "Golden Circle", "slug": "11-golden-circle", "bestFor": "Visionary leadership, brand positioning, mission statements", "matchId": "5141f450-c127-4eee-bdde-e2dbf00a597a", "evidence": "The deck follows a golden circle narrative, starting with why Shopify exists.", "position": 2, "objective": "Explain Shopify's mission and vision", "structure": "The Why (Belief) -> The How (Process) -> The What (Result)", "confidence": 0.8, "description": "Invert the typical pitch by starting with why you exist, rather than what you do" } ], "arcBeatMatches": [ { "to": 10, "from": 5, "beatId": "f7a6097e-e0e3-4806-b578-6e5ec4925573", "arcName": "The Sparkline", "arcSlug": "sparkline", "beatName": "Situation & Context", "beatSlug": "consultants-gambit-situation-context", "evidence": "The solution and product demo slides provide context and situation analysis.", "position": 2, "confidence": 0.8, "parentBeatName": "Setup", "parentBeatSlug": "setup" }, { "to": 15, "from": 10, "beatId": "1b69f387-365b-43a0-8a38-b94ceae3fc93", "arcName": "The Sparkline", "arcSlug": "sparkline", "beatName": "Need", "beatSlug": "monroes-sequence-need", "evidence": "The solution and traction slides highlight the need for Shopify's solutions.", "position": 3, "confidence": 0.8, "parentBeatName": "Complication", "parentBeatSlug": "complication" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019de517-8222-711f-84ed-b0bb613ff260", "docSlug": "9600ef6bd6c9041b53336cdb7585241a", "documentTitle": "Shopify | Investor Presentation Deck | 47 slides", "authorId": "shopify", "authorName": "Shopify", "documentKindSlug": "pitchdeck", "documentKindLabel": "Pitch deck", "sourceTypeSlug": "investor_relations", "sourceTypeLabel": "Investor relations", "presentationDate": "2023-11-01 00:00:00", "orientation": "landscape", "aspectRatio": 1.7777778, "pageNumber": 11, "slideType": "solution", "function": "present_solution", "notes": null, "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019de517-8222-711f-84ed-b0bb613ff260/11", "deckHref": "/decks/019de517-8222-711f-84ed-b0bb613ff260", "deckAnchorHref": "/decks/019de517-8222-711f-84ed-b0bb613ff260#slide-11", "loopMatches": [ { "to": 47, "from": 1, "name": "Golden Circle", "slug": "11-golden-circle", "bestFor": "Visionary leadership, brand positioning, mission statements", "matchId": "5141f450-c127-4eee-bdde-e2dbf00a597a", "evidence": "The deck follows a golden circle narrative, starting with why Shopify exists.", "position": 2, "objective": "Explain Shopify's mission and vision", "structure": "The Why (Belief) -> The How (Process) -> The What (Result)", "confidence": 0.8, "description": "Invert the typical pitch by starting with why you exist, rather than what you do" } ], "arcBeatMatches": [ { "to": 15, "from": 10, "beatId": "1b69f387-365b-43a0-8a38-b94ceae3fc93", "arcName": "The Sparkline", "arcSlug": "sparkline", "beatName": "Need", "beatSlug": "monroes-sequence-need", "evidence": "The solution and traction slides highlight the need for Shopify's solutions.", "position": 3, "confidence": 0.8, "parentBeatName": "Complication", "parentBeatSlug": "complication" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019de517-8222-711f-84ed-b0bb613ff260", "docSlug": "9600ef6bd6c9041b53336cdb7585241a", "documentTitle": "Shopify | Investor Presentation Deck | 47 slides", "authorId": "shopify", "authorName": "Shopify", "documentKindSlug": "pitchdeck", "documentKindLabel": "Pitch deck", "sourceTypeSlug": "investor_relations", "sourceTypeLabel": "Investor relations", "presentationDate": "2023-11-01 00:00:00", "orientation": "landscape", "aspectRatio": 1.7777778, "pageNumber": 12, "slideType": "traction", "function": "show_traction", "notes": null, "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019de517-8222-711f-84ed-b0bb613ff260/12", "deckHref": "/decks/019de517-8222-711f-84ed-b0bb613ff260", "deckAnchorHref": "/decks/019de517-8222-711f-84ed-b0bb613ff260#slide-12", "loopMatches": [ { "to": 47, "from": 1, "name": "Golden Circle", "slug": "11-golden-circle", "bestFor": "Visionary leadership, brand positioning, mission statements", "matchId": "5141f450-c127-4eee-bdde-e2dbf00a597a", "evidence": "The deck follows a golden circle narrative, starting with why Shopify exists.", "position": 2, "objective": "Explain Shopify's mission and vision", "structure": "The Why (Belief) -> The How (Process) -> The What (Result)", "confidence": 0.8, "description": "Invert the typical pitch by starting with why you exist, rather than what you do" } ], "arcBeatMatches": [ { "to": 15, "from": 10, "beatId": "1b69f387-365b-43a0-8a38-b94ceae3fc93", "arcName": "The Sparkline", "arcSlug": "sparkline", "beatName": "Need", "beatSlug": "monroes-sequence-need", "evidence": "The solution and traction slides highlight the need for Shopify's solutions.", "position": 3, "confidence": 0.8, "parentBeatName": "Complication", "parentBeatSlug": "complication" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019de517-8222-711f-84ed-b0bb613ff260", "docSlug": "9600ef6bd6c9041b53336cdb7585241a", "documentTitle": "Shopify | Investor Presentation Deck | 47 slides", "authorId": "shopify", "authorName": "Shopify", "documentKindSlug": "pitchdeck", "documentKindLabel": "Pitch deck", "sourceTypeSlug": "investor_relations", "sourceTypeLabel": "Investor relations", "presentationDate": "2023-11-01 00:00:00", "orientation": "landscape", "aspectRatio": 1.7777778, "pageNumber": 13, "slideType": "solution", "function": "present_solution", "notes": null, "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019de517-8222-711f-84ed-b0bb613ff260/13", "deckHref": "/decks/019de517-8222-711f-84ed-b0bb613ff260", "deckAnchorHref": "/decks/019de517-8222-711f-84ed-b0bb613ff260#slide-13", "loopMatches": [ { "to": 47, "from": 1, "name": "Golden Circle", "slug": "11-golden-circle", "bestFor": "Visionary leadership, brand positioning, mission statements", "matchId": "5141f450-c127-4eee-bdde-e2dbf00a597a", "evidence": "The deck follows a golden circle narrative, starting with why Shopify exists.", "position": 2, "objective": "Explain Shopify's mission and vision", "structure": "The Why (Belief) -> The How (Process) -> The What (Result)", "confidence": 0.8, "description": "Invert the typical pitch by starting with why you exist, rather than what you do" } ], "arcBeatMatches": [ { "to": 15, "from": 10, "beatId": "1b69f387-365b-43a0-8a38-b94ceae3fc93", "arcName": "The Sparkline", "arcSlug": "sparkline", "beatName": "Need", "beatSlug": "monroes-sequence-need", "evidence": "The solution and traction slides highlight the need for Shopify's solutions.", "position": 3, "confidence": 0.8, "parentBeatName": "Complication", "parentBeatSlug": "complication" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019de517-8222-711f-84ed-b0bb613ff260", "docSlug": "9600ef6bd6c9041b53336cdb7585241a", "documentTitle": "Shopify | Investor Presentation Deck | 47 slides", "authorId": "shopify", "authorName": "Shopify", "documentKindSlug": "pitchdeck", "documentKindLabel": "Pitch deck", "sourceTypeSlug": "investor_relations", "sourceTypeLabel": "Investor relations", "presentationDate": "2023-11-01 00:00:00", "orientation": "landscape", "aspectRatio": 1.7777778, "pageNumber": 14, "slideType": "unfair_advantage", "function": "establish_context", "notes": null, "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019de517-8222-711f-84ed-b0bb613ff260/14", "deckHref": "/decks/019de517-8222-711f-84ed-b0bb613ff260", "deckAnchorHref": "/decks/019de517-8222-711f-84ed-b0bb613ff260#slide-14", "loopMatches": [ { "to": 47, "from": 1, "name": "Golden Circle", "slug": "11-golden-circle", "bestFor": "Visionary leadership, brand positioning, mission statements", "matchId": "5141f450-c127-4eee-bdde-e2dbf00a597a", "evidence": "The deck follows a golden circle narrative, starting with why Shopify exists.", "position": 2, "objective": "Explain Shopify's mission and vision", "structure": "The Why (Belief) -> The How (Process) -> The What (Result)", "confidence": 0.8, "description": "Invert the typical pitch by starting with why you exist, rather than what you do" } ], "arcBeatMatches": [ { "to": 15, "from": 10, "beatId": "1b69f387-365b-43a0-8a38-b94ceae3fc93", "arcName": "The Sparkline", "arcSlug": "sparkline", "beatName": "Need", "beatSlug": "monroes-sequence-need", "evidence": "The solution and traction slides highlight the need for Shopify's solutions.", "position": 3, "confidence": 0.8, "parentBeatName": "Complication", "parentBeatSlug": "complication" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019de517-8222-711f-84ed-b0bb613ff260", "docSlug": "9600ef6bd6c9041b53336cdb7585241a", "documentTitle": "Shopify | Investor Presentation Deck | 47 slides", "authorId": "shopify", "authorName": "Shopify", "documentKindSlug": "pitchdeck", "documentKindLabel": "Pitch deck", "sourceTypeSlug": "investor_relations", "sourceTypeLabel": "Investor relations", "presentationDate": "2023-11-01 00:00:00", "orientation": "landscape", "aspectRatio": 1.7777778, "pageNumber": 15, "slideType": "timeline", "function": "show_traction", "notes": null, "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019de517-8222-711f-84ed-b0bb613ff260/15", "deckHref": "/decks/019de517-8222-711f-84ed-b0bb613ff260", "deckAnchorHref": "/decks/019de517-8222-711f-84ed-b0bb613ff260#slide-15", "loopMatches": [ { "to": 47, "from": 1, "name": "Golden Circle", "slug": "11-golden-circle", "bestFor": "Visionary leadership, brand positioning, mission statements", "matchId": "5141f450-c127-4eee-bdde-e2dbf00a597a", "evidence": "The deck follows a golden circle narrative, starting with why Shopify exists.", "position": 2, "objective": "Explain Shopify's mission and vision", "structure": "The Why (Belief) -> The How (Process) -> The What (Result)", "confidence": 0.8, "description": "Invert the typical pitch by starting with why you exist, rather than what you do" } ], "arcBeatMatches": [ { "to": 15, "from": 10, "beatId": "1b69f387-365b-43a0-8a38-b94ceae3fc93", "arcName": "The Sparkline", "arcSlug": "sparkline", "beatName": "Need", "beatSlug": "monroes-sequence-need", "evidence": "The solution and traction slides highlight the need for Shopify's solutions.", "position": 3, "confidence": 0.8, "parentBeatName": "Complication", "parentBeatSlug": "complication" }, { "to": 20, "from": 15, "beatId": "3a618dde-7250-4a2a-934d-cf3520708a45", "arcName": "The Sparkline", "arcSlug": "sparkline", "beatName": "Interest", "beatSlug": "aida-interest", "evidence": "The customer logos and testimonial slides generate interest in Shopify's success.", "position": 4, "confidence": 0.8, "parentBeatName": "Complication", "parentBeatSlug": "complication" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019de517-8222-711f-84ed-b0bb613ff260", "docSlug": "9600ef6bd6c9041b53336cdb7585241a", "documentTitle": "Shopify | Investor Presentation Deck | 47 slides", "authorId": "shopify", "authorName": "Shopify", "documentKindSlug": "pitchdeck", "documentKindLabel": "Pitch deck", "sourceTypeSlug": "investor_relations", "sourceTypeLabel": "Investor relations", "presentationDate": "2023-11-01 00:00:00", "orientation": "landscape", "aspectRatio": 1.7777778, "pageNumber": 16, "slideType": "customer_logos", "function": "illustrate_case", "notes": null, "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019de517-8222-711f-84ed-b0bb613ff260/16", "deckHref": "/decks/019de517-8222-711f-84ed-b0bb613ff260", "deckAnchorHref": "/decks/019de517-8222-711f-84ed-b0bb613ff260#slide-16", "loopMatches": [ { "to": 47, "from": 1, "name": "Golden Circle", "slug": "11-golden-circle", "bestFor": "Visionary leadership, brand positioning, mission statements", "matchId": "5141f450-c127-4eee-bdde-e2dbf00a597a", "evidence": "The deck follows a golden circle narrative, starting with why Shopify exists.", "position": 2, "objective": "Explain Shopify's mission and vision", "structure": "The Why (Belief) -> The How (Process) -> The What (Result)", "confidence": 0.8, "description": "Invert the typical pitch by starting with why you exist, rather than what you do" } ], "arcBeatMatches": [ { "to": 20, "from": 15, "beatId": "3a618dde-7250-4a2a-934d-cf3520708a45", "arcName": "The Sparkline", "arcSlug": "sparkline", "beatName": "Interest", "beatSlug": "aida-interest", "evidence": "The customer logos and testimonial slides generate interest in Shopify's success.", "position": 4, "confidence": 0.8, "parentBeatName": "Complication", "parentBeatSlug": "complication" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019de517-8222-711f-84ed-b0bb613ff260", "docSlug": "9600ef6bd6c9041b53336cdb7585241a", "documentTitle": "Shopify | Investor Presentation Deck | 47 slides", "authorId": "shopify", "authorName": "Shopify", "documentKindSlug": "pitchdeck", "documentKindLabel": "Pitch deck", "sourceTypeSlug": "investor_relations", "sourceTypeLabel": "Investor relations", "presentationDate": "2023-11-01 00:00:00", "orientation": "landscape", "aspectRatio": 1.7777778, "pageNumber": 17, "slideType": "testimonial", "function": "illustrate_case", "notes": null, "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019de517-8222-711f-84ed-b0bb613ff260/17", "deckHref": "/decks/019de517-8222-711f-84ed-b0bb613ff260", "deckAnchorHref": "/decks/019de517-8222-711f-84ed-b0bb613ff260#slide-17", "loopMatches": [ { "to": 47, "from": 1, "name": "Golden Circle", "slug": "11-golden-circle", "bestFor": "Visionary leadership, brand positioning, mission statements", "matchId": "5141f450-c127-4eee-bdde-e2dbf00a597a", "evidence": "The deck follows a golden circle narrative, starting with why Shopify exists.", "position": 2, "objective": "Explain Shopify's mission and vision", "structure": "The Why (Belief) -> The How (Process) -> The What (Result)", "confidence": 0.8, "description": "Invert the typical pitch by starting with why you exist, rather than what you do" } ], "arcBeatMatches": [ { "to": 20, "from": 15, "beatId": "3a618dde-7250-4a2a-934d-cf3520708a45", "arcName": "The Sparkline", "arcSlug": "sparkline", "beatName": "Interest", "beatSlug": "aida-interest", "evidence": "The customer logos and testimonial slides generate interest in Shopify's success.", "position": 4, "confidence": 0.8, "parentBeatName": "Complication", "parentBeatSlug": "complication" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019de517-8222-711f-84ed-b0bb613ff260", "docSlug": "9600ef6bd6c9041b53336cdb7585241a", "documentTitle": "Shopify | Investor Presentation Deck | 47 slides", "authorId": "shopify", "authorName": "Shopify", "documentKindSlug": "pitchdeck", "documentKindLabel": "Pitch deck", "sourceTypeSlug": "investor_relations", "sourceTypeLabel": "Investor relations", "presentationDate": "2023-11-01 00:00:00", "orientation": "landscape", "aspectRatio": 1.7777778, "pageNumber": 18, "slideType": "traction", "function": "show_traction", "notes": null, "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019de517-8222-711f-84ed-b0bb613ff260/18", "deckHref": "/decks/019de517-8222-711f-84ed-b0bb613ff260", "deckAnchorHref": "/decks/019de517-8222-711f-84ed-b0bb613ff260#slide-18", "loopMatches": [ { "to": 47, "from": 1, "name": "Golden Circle", "slug": "11-golden-circle", "bestFor": "Visionary leadership, brand positioning, mission statements", "matchId": "5141f450-c127-4eee-bdde-e2dbf00a597a", "evidence": "The deck follows a golden circle narrative, starting with why Shopify exists.", "position": 2, "objective": "Explain Shopify's mission and vision", "structure": "The Why (Belief) -> The How (Process) -> The What (Result)", "confidence": 0.8, "description": "Invert the typical pitch by starting with why you exist, rather than what you do" } ], "arcBeatMatches": [ { "to": 20, "from": 15, "beatId": "3a618dde-7250-4a2a-934d-cf3520708a45", "arcName": "The Sparkline", "arcSlug": "sparkline", "beatName": "Interest", "beatSlug": "aida-interest", "evidence": "The customer logos and testimonial slides generate interest in Shopify's success.", "position": 4, "confidence": 0.8, "parentBeatName": "Complication", "parentBeatSlug": "complication" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019de517-8222-711f-84ed-b0bb613ff260", "docSlug": "9600ef6bd6c9041b53336cdb7585241a", "documentTitle": "Shopify | Investor Presentation Deck | 47 slides", "authorId": "shopify", "authorName": "Shopify", "documentKindSlug": "pitchdeck", "documentKindLabel": "Pitch deck", "sourceTypeSlug": "investor_relations", "sourceTypeLabel": "Investor relations", "presentationDate": "2023-11-01 00:00:00", "orientation": "landscape", "aspectRatio": 1.7777778, "pageNumber": 19, "slideType": "traction", "function": "show_traction", "notes": null, "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019de517-8222-711f-84ed-b0bb613ff260/19", "deckHref": "/decks/019de517-8222-711f-84ed-b0bb613ff260", "deckAnchorHref": "/decks/019de517-8222-711f-84ed-b0bb613ff260#slide-19", "loopMatches": [ { "to": 47, "from": 1, "name": "Golden Circle", "slug": "11-golden-circle", "bestFor": "Visionary leadership, brand positioning, mission statements", "matchId": "5141f450-c127-4eee-bdde-e2dbf00a597a", "evidence": "The deck follows a golden circle narrative, starting with why Shopify exists.", "position": 2, "objective": "Explain Shopify's mission and vision", "structure": "The Why (Belief) -> The How (Process) -> The What (Result)", "confidence": 0.8, "description": "Invert the typical pitch by starting with why you exist, rather than what you do" } ], "arcBeatMatches": [ { "to": 20, "from": 15, "beatId": "3a618dde-7250-4a2a-934d-cf3520708a45", "arcName": "The Sparkline", "arcSlug": "sparkline", "beatName": "Interest", "beatSlug": "aida-interest", "evidence": "The customer logos and testimonial slides generate interest in Shopify's success.", "position": 4, "confidence": 0.8, "parentBeatName": "Complication", "parentBeatSlug": "complication" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019de517-8222-711f-84ed-b0bb613ff260", "docSlug": "9600ef6bd6c9041b53336cdb7585241a", "documentTitle": "Shopify | Investor Presentation Deck | 47 slides", "authorId": "shopify", "authorName": "Shopify", "documentKindSlug": "pitchdeck", "documentKindLabel": "Pitch deck", "sourceTypeSlug": "investor_relations", "sourceTypeLabel": "Investor relations", "presentationDate": "2023-11-01 00:00:00", "orientation": "landscape", "aspectRatio": 1.7777778, "pageNumber": 20, "slideType": "mission", "function": "inspire_vision", "notes": null, "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019de517-8222-711f-84ed-b0bb613ff260/20", "deckHref": "/decks/019de517-8222-711f-84ed-b0bb613ff260", "deckAnchorHref": "/decks/019de517-8222-711f-84ed-b0bb613ff260#slide-20", "loopMatches": [ { "to": 47, "from": 1, "name": "Golden Circle", "slug": "11-golden-circle", "bestFor": "Visionary leadership, brand positioning, mission statements", "matchId": "5141f450-c127-4eee-bdde-e2dbf00a597a", "evidence": "The deck follows a golden circle narrative, starting with why Shopify exists.", "position": 2, "objective": "Explain Shopify's mission and vision", "structure": "The Why (Belief) -> The How (Process) -> The What (Result)", "confidence": 0.8, "description": "Invert the typical pitch by starting with why you exist, rather than what you do" } ], "arcBeatMatches": [ { "to": 20, "from": 15, "beatId": "3a618dde-7250-4a2a-934d-cf3520708a45", "arcName": "The Sparkline", "arcSlug": "sparkline", "beatName": "Interest", "beatSlug": "aida-interest", "evidence": "The customer logos and testimonial slides generate interest in Shopify's success.", "position": 4, "confidence": 0.8, "parentBeatName": "Complication", "parentBeatSlug": "complication" }, { "to": 25, "from": 20, "beatId": "ddb3c5e9-3c1d-43aa-a759-a512530441e7", "arcName": "The Sparkline", "arcSlug": "sparkline", "beatName": "Satisfaction", "beatSlug": "monroes-sequence-satisfaction", "evidence": "The thesis headline and traction slides provide satisfaction with Shopify's financial performance.", "position": 5, "confidence": 0.8, "parentBeatName": "Turn", "parentBeatSlug": "turn" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019de517-8222-711f-84ed-b0bb613ff260", "docSlug": "9600ef6bd6c9041b53336cdb7585241a", "documentTitle": "Shopify | Investor Presentation Deck | 47 slides", "authorId": "shopify", "authorName": "Shopify", "documentKindSlug": "pitchdeck", "documentKindLabel": "Pitch deck", "sourceTypeSlug": "investor_relations", "sourceTypeLabel": "Investor relations", "presentationDate": "2023-11-01 00:00:00", "orientation": "landscape", "aspectRatio": 1.7777778, "pageNumber": 21, "slideType": "thesis_headline", "function": "summarize", "notes": null, "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019de517-8222-711f-84ed-b0bb613ff260/21", "deckHref": "/decks/019de517-8222-711f-84ed-b0bb613ff260", "deckAnchorHref": "/decks/019de517-8222-711f-84ed-b0bb613ff260#slide-21", "loopMatches": [ { "to": 47, "from": 1, "name": "Golden Circle", "slug": "11-golden-circle", "bestFor": "Visionary leadership, brand positioning, mission statements", "matchId": "5141f450-c127-4eee-bdde-e2dbf00a597a", "evidence": "The deck follows a golden circle narrative, starting with why Shopify exists.", "position": 2, "objective": "Explain Shopify's mission and vision", "structure": "The Why (Belief) -> The How (Process) -> The What (Result)", "confidence": 0.8, "description": "Invert the typical pitch by starting with why you exist, rather than what you do" } ], "arcBeatMatches": [ { "to": 25, "from": 20, "beatId": "ddb3c5e9-3c1d-43aa-a759-a512530441e7", "arcName": "The Sparkline", "arcSlug": "sparkline", "beatName": "Satisfaction", "beatSlug": "monroes-sequence-satisfaction", "evidence": "The thesis headline and traction slides provide satisfaction with Shopify's financial performance.", "position": 5, "confidence": 0.8, "parentBeatName": "Turn", "parentBeatSlug": "turn" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019de517-8222-711f-84ed-b0bb613ff260", "docSlug": "9600ef6bd6c9041b53336cdb7585241a", "documentTitle": "Shopify | Investor Presentation Deck | 47 slides", "authorId": "shopify", "authorName": "Shopify", "documentKindSlug": "pitchdeck", "documentKindLabel": "Pitch deck", "sourceTypeSlug": "investor_relations", "sourceTypeLabel": "Investor relations", "presentationDate": "2023-11-01 00:00:00", "orientation": "landscape", "aspectRatio": 1.7777778, "pageNumber": 22, "slideType": "why_now", "function": "argue_timing", "notes": null, "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019de517-8222-711f-84ed-b0bb613ff260/22", "deckHref": "/decks/019de517-8222-711f-84ed-b0bb613ff260", "deckAnchorHref": "/decks/019de517-8222-711f-84ed-b0bb613ff260#slide-22", "loopMatches": [ { "to": 25, "from": 22, "name": "Cost Of Inaction", "slug": "27-cost-of-inaction", "bestFor": "Urgent budget requests, compliance, risk mitigation", "matchId": "730ed521-9f7d-4321-a45e-ff7720c57729", "evidence": "The why-now and traction slides create a sense of urgency.", "position": 0, "objective": "Highlight the importance of investing in Shopify now", "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point", "confidence": 0.7, "description": "Quantify what happens if the audience does nothing" }, { "to": 47, "from": 1, "name": "Golden Circle", "slug": "11-golden-circle", "bestFor": "Visionary leadership, brand positioning, mission statements", "matchId": "5141f450-c127-4eee-bdde-e2dbf00a597a", "evidence": "The deck follows a golden circle narrative, starting with why Shopify exists.", "position": 2, "objective": "Explain Shopify's mission and vision", "structure": "The Why (Belief) -> The How (Process) -> The What (Result)", "confidence": 0.8, "description": "Invert the typical pitch by starting with why you exist, rather than what you do" } ], "arcBeatMatches": [ { "to": 25, "from": 20, "beatId": "ddb3c5e9-3c1d-43aa-a759-a512530441e7", "arcName": "The Sparkline", "arcSlug": "sparkline", "beatName": "Satisfaction", "beatSlug": "monroes-sequence-satisfaction", "evidence": "The thesis headline and traction slides provide satisfaction with Shopify's financial performance.", "position": 5, "confidence": 0.8, "parentBeatName": "Turn", "parentBeatSlug": "turn" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019de517-8222-711f-84ed-b0bb613ff260", "docSlug": "9600ef6bd6c9041b53336cdb7585241a", "documentTitle": "Shopify | Investor Presentation Deck | 47 slides", "authorId": "shopify", "authorName": "Shopify", "documentKindSlug": "pitchdeck", "documentKindLabel": "Pitch deck", "sourceTypeSlug": "investor_relations", "sourceTypeLabel": "Investor relations", "presentationDate": "2023-11-01 00:00:00", "orientation": "landscape", "aspectRatio": 1.7777778, "pageNumber": 23, "slideType": "business_model", "function": "present_framework", "notes": null, "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019de517-8222-711f-84ed-b0bb613ff260/23", "deckHref": "/decks/019de517-8222-711f-84ed-b0bb613ff260", "deckAnchorHref": "/decks/019de517-8222-711f-84ed-b0bb613ff260#slide-23", "loopMatches": [ { "to": 25, "from": 22, "name": "Cost Of Inaction", "slug": "27-cost-of-inaction", "bestFor": "Urgent budget requests, compliance, risk mitigation", "matchId": "730ed521-9f7d-4321-a45e-ff7720c57729", "evidence": "The why-now and traction slides create a sense of urgency.", "position": 0, "objective": "Highlight the importance of investing in Shopify now", "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point", "confidence": 0.7, "description": "Quantify what happens if the audience does nothing" }, { "to": 47, "from": 1, "name": "Golden Circle", "slug": "11-golden-circle", "bestFor": "Visionary leadership, brand positioning, mission statements", "matchId": "5141f450-c127-4eee-bdde-e2dbf00a597a", "evidence": "The deck follows a golden circle narrative, starting with why Shopify exists.", "position": 2, "objective": "Explain Shopify's mission and vision", "structure": "The Why (Belief) -> The How (Process) -> The What (Result)", "confidence": 0.8, "description": "Invert the typical pitch by starting with why you exist, rather than what you do" } ], "arcBeatMatches": [ { "to": 25, "from": 20, "beatId": "ddb3c5e9-3c1d-43aa-a759-a512530441e7", "arcName": "The Sparkline", "arcSlug": "sparkline", "beatName": "Satisfaction", "beatSlug": "monroes-sequence-satisfaction", "evidence": "The thesis headline and traction slides provide satisfaction with Shopify's financial performance.", "position": 5, "confidence": 0.8, "parentBeatName": "Turn", "parentBeatSlug": "turn" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true } ] }