{ "kind": "all", "value": "all", "collectionKey": "slides:all:all:all-document-kinds:all-producers:all-orientations", "filters": { "documentKinds": [], "sourceTypes": [], "orientations": [] }, "total": 319975, "page": 933, "pageSize": 30, "pageCount": 10666, "rows": [ { "docId": "019dd923-5de0-76bd-a166-ff88170b3442", "docSlug": "309f0d525c501e02", "documentTitle": "IPSOS GLOBAL HEALTH SERVICE MONITOR 2023", "authorId": "misc", "authorName": "Ipsos", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "industry_analyst", "sourceTypeLabel": "Industry analyst", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.778, "pageNumber": 31, "slideType": "data_table", "function": "analyze_data", "notes": "Survey data from Ipsos Global Health Service Monitor 2023.", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5de0-76bd-a166-ff88170b3442/31", "deckHref": "/decks/019dd923-5de0-76bd-a166-ff88170b3442", "deckAnchorHref": "/decks/019dd923-5de0-76bd-a166-ff88170b3442#slide-31", "loopMatches": [ { "to": 37, "from": 30, "name": "Cost Of Inaction", "slug": "27-cost-of-inaction", "bestFor": "Urgent budget requests, compliance, risk mitigation", "matchId": "29bb5600-a27d-4928-a9ba-2a3532f813ba", "evidence": "The document presents data on the cost of healthcare and the importance of addressing healthcare challenges", "position": 1, "objective": "Highlight the importance of addressing healthcare challenges", "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point", "confidence": 0.5, "description": "Quantify what happens if the audience does nothing" } ], "arcBeatMatches": [], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5de0-76bd-a166-ff88170b3442", "docSlug": "309f0d525c501e02", "documentTitle": "IPSOS GLOBAL HEALTH SERVICE MONITOR 2023", "authorId": "misc", "authorName": "Ipsos", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "industry_analyst", "sourceTypeLabel": "Industry analyst", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.778, "pageNumber": 32, "slideType": "data_table", "function": "analyze_data", "notes": "Survey data from Ipsos Global Health Service Monitor 2023.", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5de0-76bd-a166-ff88170b3442/32", "deckHref": "/decks/019dd923-5de0-76bd-a166-ff88170b3442", "deckAnchorHref": "/decks/019dd923-5de0-76bd-a166-ff88170b3442#slide-32", "loopMatches": [ { "to": 37, "from": 30, "name": "Cost Of Inaction", "slug": "27-cost-of-inaction", "bestFor": "Urgent budget requests, compliance, risk mitigation", "matchId": "29bb5600-a27d-4928-a9ba-2a3532f813ba", "evidence": "The document presents data on the cost of healthcare and the importance of addressing healthcare challenges", "position": 1, "objective": "Highlight the importance of addressing healthcare challenges", "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point", "confidence": 0.5, "description": "Quantify what happens if the audience does nothing" } ], "arcBeatMatches": [], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5de0-76bd-a166-ff88170b3442", "docSlug": "309f0d525c501e02", "documentTitle": "IPSOS GLOBAL HEALTH SERVICE MONITOR 2023", "authorId": "misc", "authorName": "Ipsos", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "industry_analyst", "sourceTypeLabel": "Industry analyst", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.778, "pageNumber": 33, "slideType": "data_table", "function": "analyze_data", "notes": "The chart compares 'Very good/good' vs 'Poor/very poor' ratings across demographics.", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5de0-76bd-a166-ff88170b3442/33", "deckHref": "/decks/019dd923-5de0-76bd-a166-ff88170b3442", "deckAnchorHref": "/decks/019dd923-5de0-76bd-a166-ff88170b3442#slide-33", "loopMatches": [ { "to": 37, "from": 30, "name": "Cost Of Inaction", "slug": "27-cost-of-inaction", "bestFor": "Urgent budget requests, compliance, risk mitigation", "matchId": "29bb5600-a27d-4928-a9ba-2a3532f813ba", "evidence": "The document presents data on the cost of healthcare and the importance of addressing healthcare challenges", "position": 1, "objective": "Highlight the importance of addressing healthcare challenges", "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point", "confidence": 0.5, "description": "Quantify what happens if the audience does nothing" } ], "arcBeatMatches": [], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5de0-76bd-a166-ff88170b3442", "docSlug": "309f0d525c501e02", "documentTitle": "IPSOS GLOBAL HEALTH SERVICE MONITOR 2023", "authorId": "misc", "authorName": "Ipsos", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "industry_analyst", "sourceTypeLabel": "Industry analyst", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.778, "pageNumber": 34, "slideType": "country_insights", "function": "analyze_data", "notes": "Data source: Ipsos Global Health Service Monitor 2023. The chart is sorted by the 'Improve' category.", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5de0-76bd-a166-ff88170b3442/34", "deckHref": "/decks/019dd923-5de0-76bd-a166-ff88170b3442", "deckAnchorHref": "/decks/019dd923-5de0-76bd-a166-ff88170b3442#slide-34", "loopMatches": [ { "to": 37, "from": 30, "name": "Cost Of Inaction", "slug": "27-cost-of-inaction", "bestFor": "Urgent budget requests, compliance, risk mitigation", "matchId": "29bb5600-a27d-4928-a9ba-2a3532f813ba", "evidence": "The document presents data on the cost of healthcare and the importance of addressing healthcare challenges", "position": 1, "objective": "Highlight the importance of addressing healthcare challenges", "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point", "confidence": 0.5, "description": "Quantify what happens if the audience does nothing" } ], "arcBeatMatches": [], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5de0-76bd-a166-ff88170b3442", "docSlug": "309f0d525c501e02", "documentTitle": "IPSOS GLOBAL HEALTH SERVICE MONITOR 2023", "authorId": "misc", "authorName": "Ipsos", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "industry_analyst", "sourceTypeLabel": "Industry analyst", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.778, "pageNumber": 35, "slideType": "data_table", "function": "analyze_data", "notes": "The chart compares 'Agree' (teal) vs 'Disagree' (dark blue) responses across demographics.", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5de0-76bd-a166-ff88170b3442/35", "deckHref": "/decks/019dd923-5de0-76bd-a166-ff88170b3442", "deckAnchorHref": "/decks/019dd923-5de0-76bd-a166-ff88170b3442#slide-35", "loopMatches": [ { "to": 37, "from": 30, "name": "Cost Of Inaction", "slug": "27-cost-of-inaction", "bestFor": "Urgent budget requests, compliance, risk mitigation", "matchId": "29bb5600-a27d-4928-a9ba-2a3532f813ba", "evidence": "The document presents data on the cost of healthcare and the importance of addressing healthcare challenges", "position": 1, "objective": "Highlight the importance of addressing healthcare challenges", "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point", "confidence": 0.5, "description": "Quantify what happens if the audience does nothing" } ], "arcBeatMatches": [], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5de0-76bd-a166-ff88170b3442", "docSlug": "309f0d525c501e02", "documentTitle": "IPSOS GLOBAL HEALTH SERVICE MONITOR 2023", "authorId": "misc", "authorName": "Ipsos", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "industry_analyst", "sourceTypeLabel": "Industry analyst", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.778, "pageNumber": 36, "slideType": "data_table", "function": "analyze_data", "notes": "The chart displays 'Agree' (teal) and 'Disagree' (dark blue) percentages for Male and Female respondents across four generations.", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5de0-76bd-a166-ff88170b3442/36", "deckHref": "/decks/019dd923-5de0-76bd-a166-ff88170b3442", "deckAnchorHref": "/decks/019dd923-5de0-76bd-a166-ff88170b3442#slide-36", "loopMatches": [ { "to": 37, "from": 30, "name": "Cost Of Inaction", "slug": "27-cost-of-inaction", "bestFor": "Urgent budget requests, compliance, risk mitigation", "matchId": "29bb5600-a27d-4928-a9ba-2a3532f813ba", "evidence": "The document presents data on the cost of healthcare and the importance of addressing healthcare challenges", "position": 1, "objective": "Highlight the importance of addressing healthcare challenges", "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point", "confidence": 0.5, "description": "Quantify what happens if the audience does nothing" } ], "arcBeatMatches": [], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5de0-76bd-a166-ff88170b3442", "docSlug": "309f0d525c501e02", "documentTitle": "IPSOS GLOBAL HEALTH SERVICE MONITOR 2023", "authorId": "misc", "authorName": "Ipsos", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "industry_analyst", "sourceTypeLabel": "Industry analyst", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.778, "pageNumber": 37, "slideType": "data_table", "function": "analyze_data", "notes": "The chart segments data by gender (Male/Female) and generation (Gen Z, Millennial, Gen X, Baby Boomers) across three categories: Not enough staff, Access to treatment/long waiting times, Cost of accessing treatment, and Bureaucracy.", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5de0-76bd-a166-ff88170b3442/37", "deckHref": "/decks/019dd923-5de0-76bd-a166-ff88170b3442", "deckAnchorHref": "/decks/019dd923-5de0-76bd-a166-ff88170b3442#slide-37", "loopMatches": [ { "to": 37, "from": 30, "name": "Cost Of Inaction", "slug": "27-cost-of-inaction", "bestFor": "Urgent budget requests, compliance, risk mitigation", "matchId": "29bb5600-a27d-4928-a9ba-2a3532f813ba", "evidence": "The document presents data on the cost of healthcare and the importance of addressing healthcare challenges", "position": 1, "objective": "Highlight the importance of addressing healthcare challenges", "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point", "confidence": 0.5, "description": "Quantify what happens if the audience does nothing" } ], "arcBeatMatches": [], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5de0-76bd-a166-ff88170b3442", "docSlug": "309f0d525c501e02", "documentTitle": "IPSOS GLOBAL HEALTH SERVICE MONITOR 2023", "authorId": "misc", "authorName": "Ipsos", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "industry_analyst", "sourceTypeLabel": "Industry analyst", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.778, "pageNumber": 38, "slideType": "data_table", "function": "analyze_data", "notes": "Global country average data presented by generation.", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5de0-76bd-a166-ff88170b3442/38", "deckHref": "/decks/019dd923-5de0-76bd-a166-ff88170b3442", "deckAnchorHref": "/decks/019dd923-5de0-76bd-a166-ff88170b3442#slide-38", "loopMatches": [], "arcBeatMatches": [], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5de0-76bd-a166-ff88170b3442", "docSlug": "309f0d525c501e02", "documentTitle": "IPSOS GLOBAL HEALTH SERVICE MONITOR 2023", "authorId": "misc", "authorName": "Ipsos", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "industry_analyst", "sourceTypeLabel": "Industry analyst", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.778, "pageNumber": 39, "slideType": "data_table", "function": "analyze_data", "notes": "The chart displays 2022 agreement levels with historical data from 2018-2021 in a table format on the right.", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5de0-76bd-a166-ff88170b3442/39", "deckHref": "/decks/019dd923-5de0-76bd-a166-ff88170b3442", "deckAnchorHref": "/decks/019dd923-5de0-76bd-a166-ff88170b3442#slide-39", "loopMatches": [], "arcBeatMatches": [], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5de0-76bd-a166-ff88170b3442", "docSlug": "309f0d525c501e02", "documentTitle": "IPSOS GLOBAL HEALTH SERVICE MONITOR 2023", "authorId": "misc", "authorName": "Ipsos", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "industry_analyst", "sourceTypeLabel": "Industry analyst", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.778, "pageNumber": 40, "slideType": "data_table", "function": "analyze_data", "notes": "The chart displays 2023 data as the primary bar, with a historical table of 2018-2022 data on the right.", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5de0-76bd-a166-ff88170b3442/40", "deckHref": "/decks/019dd923-5de0-76bd-a166-ff88170b3442", "deckAnchorHref": "/decks/019dd923-5de0-76bd-a166-ff88170b3442#slide-40", "loopMatches": [], "arcBeatMatches": [], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5de0-76bd-a166-ff88170b3442", "docSlug": "309f0d525c501e02", "documentTitle": "IPSOS GLOBAL HEALTH SERVICE MONITOR 2023", "authorId": "misc", "authorName": "Ipsos", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "industry_analyst", "sourceTypeLabel": "Industry analyst", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.778, "pageNumber": 41, "slideType": "data_table", "function": "analyze_data", "notes": "The chart displays 31 countries ranked by the 'Agree' percentage. Historical data columns (2018-2022) are provided for context.", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5de0-76bd-a166-ff88170b3442/41", "deckHref": "/decks/019dd923-5de0-76bd-a166-ff88170b3442", "deckAnchorHref": "/decks/019dd923-5de0-76bd-a166-ff88170b3442#slide-41", "loopMatches": [], "arcBeatMatches": [], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5de0-76bd-a166-ff88170b3442", "docSlug": "309f0d525c501e02", "documentTitle": "IPSOS GLOBAL HEALTH SERVICE MONITOR 2023", "authorId": "misc", "authorName": "Ipsos", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "industry_analyst", "sourceTypeLabel": "Industry analyst", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.778, "pageNumber": 42, "slideType": "data_table", "function": "analyze_data", "notes": "The table uses a color-coded heatmap (red for high, green for low) to visualize survey data across 12 health categories and 31 countries.", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5de0-76bd-a166-ff88170b3442/42", "deckHref": "/decks/019dd923-5de0-76bd-a166-ff88170b3442", "deckAnchorHref": "/decks/019dd923-5de0-76bd-a166-ff88170b3442#slide-42", "loopMatches": [], "arcBeatMatches": [], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5de0-76bd-a166-ff88170b3442", "docSlug": "309f0d525c501e02", "documentTitle": "IPSOS GLOBAL HEALTH SERVICE MONITOR 2023", "authorId": "misc", "authorName": "Ipsos", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "industry_analyst", "sourceTypeLabel": "Industry analyst", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.778, "pageNumber": 43, "slideType": "data_table", "function": "analyze_data", "notes": "The table uses a color-coded heatmap where higher percentages are represented by warmer colors (red/orange) and lower percentages by cooler colors (green).", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5de0-76bd-a166-ff88170b3442/43", "deckHref": "/decks/019dd923-5de0-76bd-a166-ff88170b3442", "deckAnchorHref": "/decks/019dd923-5de0-76bd-a166-ff88170b3442#slide-43", "loopMatches": [], "arcBeatMatches": [], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5de0-76bd-a166-ff88170b3442", "docSlug": "309f0d525c501e02", "documentTitle": "IPSOS GLOBAL HEALTH SERVICE MONITOR 2023", "authorId": "misc", "authorName": "Ipsos", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "industry_analyst", "sourceTypeLabel": "Industry analyst", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.778, "pageNumber": 44, "slideType": "appendix_methodology", "function": "appendix", "notes": "Standard Ipsos methodology disclosure slide.", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5de0-76bd-a166-ff88170b3442/44", "deckHref": "/decks/019dd923-5de0-76bd-a166-ff88170b3442", "deckAnchorHref": "/decks/019dd923-5de0-76bd-a166-ff88170b3442#slide-44", "loopMatches": [], "arcBeatMatches": [], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5de0-76bd-a166-ff88170b3442", "docSlug": "309f0d525c501e02", "documentTitle": "IPSOS GLOBAL HEALTH SERVICE MONITOR 2023", "authorId": "misc", "authorName": "Ipsos", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "industry_analyst", "sourceTypeLabel": "Industry analyst", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.778, "pageNumber": 45, "slideType": "appendix", "function": "summarize", "notes": "This is a standard corporate 'About Us' slide often found in the appendix of consulting decks.", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5de0-76bd-a166-ff88170b3442/45", "deckHref": "/decks/019dd923-5de0-76bd-a166-ff88170b3442", "deckAnchorHref": "/decks/019dd923-5de0-76bd-a166-ff88170b3442#slide-45", "loopMatches": [], "arcBeatMatches": [], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5de0-76bd-a167-007612f1dbd0", "docSlug": "5d789e9fab538c9f", "documentTitle": "Ipsos Issues Index March 2025", "authorId": "misc", "authorName": "Ipsos", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "industry_analyst", "sourceTypeLabel": "Industry analyst", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.778, "pageNumber": 1, "slideType": "cover", "function": "front_matter", "notes": "The weather icons are likely metaphorical for the 'climate' of public opinion.", "imagePath": "https://imgproxy.kitesheet.com/HD3lNNll9YCPAjiNbJi5hd1LgbrhjDE_viTLRIN5VJc/rs:fit:1200:1200:0/q:82/f:webp/czM6Ly9raXRlc2hlZXQvY29ycHVzL3NsaWRlcy81ZDc4OWU5ZmFiNTM4YzlmL3AwMDEuanBn", "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5de0-76bd-a167-007612f1dbd0/1", "deckHref": "/decks/019dd923-5de0-76bd-a167-007612f1dbd0", "deckAnchorHref": "/decks/019dd923-5de0-76bd-a167-007612f1dbd0#slide-1", "loopMatches": [], "arcBeatMatches": [ { "to": 4, "from": 1, "beatId": "1a9df13f-55b2-4f83-bffb-dbd62ec08a03", "arcName": "Monroe's Motivated Sequence", "arcSlug": "monroes-sequence", "beatName": "Attention", "beatSlug": "monroes-sequence-attention", "evidence": "The deck starts by grabbing attention with top concerns for March 2025", "position": 0, "confidence": 0.8, "parentBeatName": "Hook", "parentBeatSlug": "hook" } ], "imagePathAlt": "https://imgproxy.kitesheet.com/RZUJ51wvGB3nBoTI3x35iBZdNqWr8EJmzpL9EFs1ul8/rs:fit:1200:1200:0/q:82/f:webp/czM6Ly9raXRlc2hlZXQvY29ycHVzL3NsaWRlcy81ZDc4OWU5ZmFiNTM4YzlmL3AwMDEucG5n", "thumbSrc": "https://imgproxy.kitesheet.com/E5jluo5xQtNht4Xm6mpphO5R7XFGI1ZNUQPAZRlyGOs/rs:fit:480:480:0/q:78/f:webp/czM6Ly9raXRlc2hlZXQvY29ycHVzL3NsaWRlcy81ZDc4OWU5ZmFiNTM4YzlmL3AwMDEuanBn", "thumbSrcAlt": "https://imgproxy.kitesheet.com/oXVTWmXJlt8zGv8LwYsE21dmK9S4l1UjdoIvSGF76rc/rs:fit:480:480:0/q:78/f:webp/czM6Ly9raXRlc2hlZXQvY29ycHVzL3NsaWRlcy81ZDc4OWU5ZmFiNTM4YzlmL3AwMDEucG5n" }, { "docId": "019dd923-5de0-76bd-a167-007612f1dbd0", "docSlug": "5d789e9fab538c9f", "documentTitle": "Ipsos Issues Index March 2025", "authorId": "misc", "authorName": "Ipsos", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "industry_analyst", "sourceTypeLabel": "Industry analyst", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.778, "pageNumber": 2, "slideType": "industry_trends", "function": "summarize", "notes": "Ipsos Issues Index data.", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5de0-76bd-a167-007612f1dbd0/2", "deckHref": "/decks/019dd923-5de0-76bd-a167-007612f1dbd0", "deckAnchorHref": "/decks/019dd923-5de0-76bd-a167-007612f1dbd0#slide-2", "loopMatches": [], "arcBeatMatches": [ { "to": 4, "from": 1, "beatId": "1a9df13f-55b2-4f83-bffb-dbd62ec08a03", "arcName": "Monroe's Motivated Sequence", "arcSlug": "monroes-sequence", "beatName": "Attention", "beatSlug": "monroes-sequence-attention", "evidence": "The deck starts by grabbing attention with top concerns for March 2025", "position": 0, "confidence": 0.8, "parentBeatName": "Hook", "parentBeatSlug": "hook" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5de0-76bd-a167-007612f1dbd0", "docSlug": "5d789e9fab538c9f", "documentTitle": "Ipsos Issues Index March 2025", "authorId": "misc", "authorName": "Ipsos", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "industry_analyst", "sourceTypeLabel": "Industry analyst", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.778, "pageNumber": 3, "slideType": "data_table", "function": "analyze_data", "notes": "The chart displays 9 categories of issues with two data points each.", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5de0-76bd-a167-007612f1dbd0/3", "deckHref": "/decks/019dd923-5de0-76bd-a167-007612f1dbd0", "deckAnchorHref": "/decks/019dd923-5de0-76bd-a167-007612f1dbd0#slide-3", "loopMatches": [], "arcBeatMatches": [ { "to": 4, "from": 1, "beatId": "1a9df13f-55b2-4f83-bffb-dbd62ec08a03", "arcName": "Monroe's Motivated Sequence", "arcSlug": "monroes-sequence", "beatName": "Attention", "beatSlug": "monroes-sequence-attention", "evidence": "The deck starts by grabbing attention with top concerns for March 2025", "position": 0, "confidence": 0.8, "parentBeatName": "Hook", "parentBeatSlug": "hook" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5de0-76bd-a167-007612f1dbd0", "docSlug": "5d789e9fab538c9f", "documentTitle": "Ipsos Issues Index March 2025", "authorId": "misc", "authorName": "Ipsos", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "industry_analyst", "sourceTypeLabel": "Industry analyst", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.778, "pageNumber": 4, "slideType": "industry_trends", "function": "analyze_data", "notes": "The chart tracks five categories: Economy, Immigration, NHS/Hospitals, Defence/Foreign affairs, and Inflation.", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5de0-76bd-a167-007612f1dbd0/4", "deckHref": "/decks/019dd923-5de0-76bd-a167-007612f1dbd0", "deckAnchorHref": "/decks/019dd923-5de0-76bd-a167-007612f1dbd0#slide-4", "loopMatches": [], "arcBeatMatches": [ { "to": 4, "from": 1, "beatId": "1a9df13f-55b2-4f83-bffb-dbd62ec08a03", "arcName": "Monroe's Motivated Sequence", "arcSlug": "monroes-sequence", "beatName": "Attention", "beatSlug": "monroes-sequence-attention", "evidence": "The deck starts by grabbing attention with top concerns for March 2025", "position": 0, "confidence": 0.8, "parentBeatName": "Hook", "parentBeatSlug": "hook" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5de0-76bd-a167-007612f1dbd0", "docSlug": "5d789e9fab538c9f", "documentTitle": "Ipsos Issues Index March 2025", "authorId": "misc", "authorName": "Ipsos", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "industry_analyst", "sourceTypeLabel": "Industry analyst", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.778, "pageNumber": 5, "slideType": "industry_trends", "function": "analyze_data", "notes": "The chart highlights key political events (GE, Brexit) and specific data peaks/troughs.", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5de0-76bd-a167-007612f1dbd0/5", "deckHref": "/decks/019dd923-5de0-76bd-a167-007612f1dbd0", "deckAnchorHref": "/decks/019dd923-5de0-76bd-a167-007612f1dbd0#slide-5", "loopMatches": [ { "to": 14, "from": 5, "name": "Logic Chain", "slug": "01-logic-chain", "bestFor": "Skeptical audiences, controversial recommendations, rigorous analysis", "matchId": "3265c823-2216-482e-a6c0-986a1fe6f859", "evidence": "The deck presents a logic chain of concerns and their historical trend data", "position": 0, "objective": "Understand the concerns and their trend data", "structure": "Premise 1 (Accepted truth) -> Premise 2 (Observed fact) -> Therefore... (Inevitable conclusion)", "confidence": 0.7, "description": "Build an airtight chain of logic where each premise leads inevitably to the conclusion" } ], "arcBeatMatches": [ { "to": 16, "from": 5, "beatId": "142c2b16-e4e3-4244-9bf3-5613c94cd899", "arcName": "Monroe's Motivated Sequence", "arcSlug": "monroes-sequence", "beatName": "Need", "beatSlug": "monroes-sequence-need", "evidence": "The deck highlights the need for awareness on various concerns such as economy, immigration, NHS, inflation", "position": 1, "confidence": 0.8, "parentBeatName": "Complication", "parentBeatSlug": "complication" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5de0-76bd-a167-007612f1dbd0", "docSlug": "5d789e9fab538c9f", "documentTitle": "Ipsos Issues Index March 2025", "authorId": "misc", "authorName": "Ipsos", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "industry_analyst", "sourceTypeLabel": "Industry analyst", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.778, "pageNumber": 6, "slideType": "industry_trends", "function": "analyze_data", "notes": "The chart tracks the percentage of respondents identifying immigration as a top issue, with annotations for General Elections (GE) and the Brexit vote.", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5de0-76bd-a167-007612f1dbd0/6", "deckHref": "/decks/019dd923-5de0-76bd-a167-007612f1dbd0", "deckAnchorHref": "/decks/019dd923-5de0-76bd-a167-007612f1dbd0#slide-6", "loopMatches": [ { "to": 14, "from": 5, "name": "Logic Chain", "slug": "01-logic-chain", "bestFor": "Skeptical audiences, controversial recommendations, rigorous analysis", "matchId": "3265c823-2216-482e-a6c0-986a1fe6f859", "evidence": "The deck presents a logic chain of concerns and their historical trend data", "position": 0, "objective": "Understand the concerns and their trend data", "structure": "Premise 1 (Accepted truth) -> Premise 2 (Observed fact) -> Therefore... (Inevitable conclusion)", "confidence": 0.7, "description": "Build an airtight chain of logic where each premise leads inevitably to the conclusion" } ], "arcBeatMatches": [ { "to": 16, "from": 5, "beatId": "142c2b16-e4e3-4244-9bf3-5613c94cd899", "arcName": "Monroe's Motivated Sequence", "arcSlug": "monroes-sequence", "beatName": "Need", "beatSlug": "monroes-sequence-need", "evidence": "The deck highlights the need for awareness on various concerns such as economy, immigration, NHS, inflation", "position": 1, "confidence": 0.8, "parentBeatName": "Complication", "parentBeatSlug": "complication" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5de0-76bd-a167-007612f1dbd0", "docSlug": "5d789e9fab538c9f", "documentTitle": "Ipsos Issues Index March 2025", "authorId": "misc", "authorName": "Ipsos", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "industry_analyst", "sourceTypeLabel": "Industry analyst", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.778, "pageNumber": 7, "slideType": "industry_trends", "function": "analyze_data", "notes": "The chart highlights specific historical milestones (GE, Brexit Vote) and extreme data points (highest/lowest scores).", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5de0-76bd-a167-007612f1dbd0/7", "deckHref": "/decks/019dd923-5de0-76bd-a167-007612f1dbd0", "deckAnchorHref": "/decks/019dd923-5de0-76bd-a167-007612f1dbd0#slide-7", "loopMatches": [ { "to": 14, "from": 5, "name": "Logic Chain", "slug": "01-logic-chain", "bestFor": "Skeptical audiences, controversial recommendations, rigorous analysis", "matchId": "3265c823-2216-482e-a6c0-986a1fe6f859", "evidence": "The deck presents a logic chain of concerns and their historical trend data", "position": 0, "objective": "Understand the concerns and their trend data", "structure": "Premise 1 (Accepted truth) -> Premise 2 (Observed fact) -> Therefore... (Inevitable conclusion)", "confidence": 0.7, "description": "Build an airtight chain of logic where each premise leads inevitably to the conclusion" } ], "arcBeatMatches": [ { "to": 16, "from": 5, "beatId": "142c2b16-e4e3-4244-9bf3-5613c94cd899", "arcName": "Monroe's Motivated Sequence", "arcSlug": "monroes-sequence", "beatName": "Need", "beatSlug": "monroes-sequence-need", "evidence": "The deck highlights the need for awareness on various concerns such as economy, immigration, NHS, inflation", "position": 1, "confidence": 0.8, "parentBeatName": "Complication", "parentBeatSlug": "complication" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5de0-76bd-a167-007612f1dbd0", "docSlug": "5d789e9fab538c9f", "documentTitle": "Ipsos Issues Index March 2025", "authorId": "misc", "authorName": "Ipsos", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "industry_analyst", "sourceTypeLabel": "Industry analyst", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.778, "pageNumber": 8, "slideType": "industry_trends", "function": "analyze_data", "notes": "The chart uses vertical dashed lines to mark General Elections (GE) and the Brexit vote, highlighting correlation with public concern spikes.", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5de0-76bd-a167-007612f1dbd0/8", "deckHref": "/decks/019dd923-5de0-76bd-a167-007612f1dbd0", "deckAnchorHref": "/decks/019dd923-5de0-76bd-a167-007612f1dbd0#slide-8", "loopMatches": [ { "to": 14, "from": 5, "name": "Logic Chain", "slug": "01-logic-chain", "bestFor": "Skeptical audiences, controversial recommendations, rigorous analysis", "matchId": "3265c823-2216-482e-a6c0-986a1fe6f859", "evidence": "The deck presents a logic chain of concerns and their historical trend data", "position": 0, "objective": "Understand the concerns and their trend data", "structure": "Premise 1 (Accepted truth) -> Premise 2 (Observed fact) -> Therefore... (Inevitable conclusion)", "confidence": 0.7, "description": "Build an airtight chain of logic where each premise leads inevitably to the conclusion" } ], "arcBeatMatches": [ { "to": 16, "from": 5, "beatId": "142c2b16-e4e3-4244-9bf3-5613c94cd899", "arcName": "Monroe's Motivated Sequence", "arcSlug": "monroes-sequence", "beatName": "Need", "beatSlug": "monroes-sequence-need", "evidence": "The deck highlights the need for awareness on various concerns such as economy, immigration, NHS, inflation", "position": 1, "confidence": 0.8, "parentBeatName": "Complication", "parentBeatSlug": "complication" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5de0-76bd-a167-007612f1dbd0", "docSlug": "5d789e9fab538c9f", "documentTitle": "Ipsos Issues Index March 2025", "authorId": "misc", "authorName": "Ipsos", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "industry_analyst", "sourceTypeLabel": "Industry analyst", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.778, "pageNumber": 9, "slideType": "industry_trends", "function": "analyze_data", "notes": "The chart highlights specific peaks in public concern over inflation in 1974, 1985, 1990, 2008, and 2022.", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5de0-76bd-a167-007612f1dbd0/9", "deckHref": "/decks/019dd923-5de0-76bd-a167-007612f1dbd0", "deckAnchorHref": "/decks/019dd923-5de0-76bd-a167-007612f1dbd0#slide-9", "loopMatches": [ { "to": 14, "from": 5, "name": "Logic Chain", "slug": "01-logic-chain", "bestFor": "Skeptical audiences, controversial recommendations, rigorous analysis", "matchId": "3265c823-2216-482e-a6c0-986a1fe6f859", "evidence": "The deck presents a logic chain of concerns and their historical trend data", "position": 0, "objective": "Understand the concerns and their trend data", "structure": "Premise 1 (Accepted truth) -> Premise 2 (Observed fact) -> Therefore... (Inevitable conclusion)", "confidence": 0.7, "description": "Build an airtight chain of logic where each premise leads inevitably to the conclusion" } ], "arcBeatMatches": [ { "to": 16, "from": 5, "beatId": "142c2b16-e4e3-4244-9bf3-5613c94cd899", "arcName": "Monroe's Motivated Sequence", "arcSlug": "monroes-sequence", "beatName": "Need", "beatSlug": "monroes-sequence-need", "evidence": "The deck highlights the need for awareness on various concerns such as economy, immigration, NHS, inflation", "position": 1, "confidence": 0.8, "parentBeatName": "Complication", "parentBeatSlug": "complication" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5de0-76bd-a167-007612f1dbd0", "docSlug": "5d789e9fab538c9f", "documentTitle": "Ipsos Issues Index March 2025", "authorId": "misc", "authorName": "Ipsos", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "industry_analyst", "sourceTypeLabel": "Industry analyst", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.778, "pageNumber": 10, "slideType": "industry_trends", "function": "analyze_data", "notes": "The chart tracks the 'Ipsos Issues Index' over time, with vertical dashed lines marking UK General Elections (GE 2017, 2019, 2024).", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5de0-76bd-a167-007612f1dbd0/10", "deckHref": "/decks/019dd923-5de0-76bd-a167-007612f1dbd0", "deckAnchorHref": "/decks/019dd923-5de0-76bd-a167-007612f1dbd0#slide-10", "loopMatches": [ { "to": 14, "from": 5, "name": "Logic Chain", "slug": "01-logic-chain", "bestFor": "Skeptical audiences, controversial recommendations, rigorous analysis", "matchId": "3265c823-2216-482e-a6c0-986a1fe6f859", "evidence": "The deck presents a logic chain of concerns and their historical trend data", "position": 0, "objective": "Understand the concerns and their trend data", "structure": "Premise 1 (Accepted truth) -> Premise 2 (Observed fact) -> Therefore... (Inevitable conclusion)", "confidence": 0.7, "description": "Build an airtight chain of logic where each premise leads inevitably to the conclusion" } ], "arcBeatMatches": [ { "to": 16, "from": 5, "beatId": "142c2b16-e4e3-4244-9bf3-5613c94cd899", "arcName": "Monroe's Motivated Sequence", "arcSlug": "monroes-sequence", "beatName": "Need", "beatSlug": "monroes-sequence-need", "evidence": "The deck highlights the need for awareness on various concerns such as economy, immigration, NHS, inflation", "position": 1, "confidence": 0.8, "parentBeatName": "Complication", "parentBeatSlug": "complication" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5de0-76bd-a167-007612f1dbd0", "docSlug": "5d789e9fab538c9f", "documentTitle": "Ipsos Issues Index March 2025", "authorId": "misc", "authorName": "Ipsos", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "industry_analyst", "sourceTypeLabel": "Industry analyst", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.778, "pageNumber": 11, "slideType": "industry_trends", "function": "analyze_data", "notes": "The chart includes vertical markers for major political events (General Elections and Brexit Vote).", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5de0-76bd-a167-007612f1dbd0/11", "deckHref": "/decks/019dd923-5de0-76bd-a167-007612f1dbd0", "deckAnchorHref": "/decks/019dd923-5de0-76bd-a167-007612f1dbd0#slide-11", "loopMatches": [ { "to": 14, "from": 5, "name": "Logic Chain", "slug": "01-logic-chain", "bestFor": "Skeptical audiences, controversial recommendations, rigorous analysis", "matchId": "3265c823-2216-482e-a6c0-986a1fe6f859", "evidence": "The deck presents a logic chain of concerns and their historical trend data", "position": 0, "objective": "Understand the concerns and their trend data", "structure": "Premise 1 (Accepted truth) -> Premise 2 (Observed fact) -> Therefore... (Inevitable conclusion)", "confidence": 0.7, "description": "Build an airtight chain of logic where each premise leads inevitably to the conclusion" } ], "arcBeatMatches": [ { "to": 16, "from": 5, "beatId": "142c2b16-e4e3-4244-9bf3-5613c94cd899", "arcName": "Monroe's Motivated Sequence", "arcSlug": "monroes-sequence", "beatName": "Need", "beatSlug": "monroes-sequence-need", "evidence": "The deck highlights the need for awareness on various concerns such as economy, immigration, NHS, inflation", "position": 1, "confidence": 0.8, "parentBeatName": "Complication", "parentBeatSlug": "complication" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5de0-76bd-a167-007612f1dbd0", "docSlug": "5d789e9fab538c9f", "documentTitle": "Ipsos Issues Index March 2025", "authorId": "misc", "authorName": "Ipsos", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "industry_analyst", "sourceTypeLabel": "Industry analyst", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.778, "pageNumber": 12, "slideType": "industry_trends", "function": "analyze_data", "notes": "The chart uses vertical dashed lines to mark General Elections (GE) and the Brexit vote, alongside specific event annotations.", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5de0-76bd-a167-007612f1dbd0/12", "deckHref": "/decks/019dd923-5de0-76bd-a167-007612f1dbd0", "deckAnchorHref": "/decks/019dd923-5de0-76bd-a167-007612f1dbd0#slide-12", "loopMatches": [ { "to": 14, "from": 5, "name": "Logic Chain", "slug": "01-logic-chain", "bestFor": "Skeptical audiences, controversial recommendations, rigorous analysis", "matchId": "3265c823-2216-482e-a6c0-986a1fe6f859", "evidence": "The deck presents a logic chain of concerns and their historical trend data", "position": 0, "objective": "Understand the concerns and their trend data", "structure": "Premise 1 (Accepted truth) -> Premise 2 (Observed fact) -> Therefore... (Inevitable conclusion)", "confidence": 0.7, "description": "Build an airtight chain of logic where each premise leads inevitably to the conclusion" } ], "arcBeatMatches": [ { "to": 16, "from": 5, "beatId": "142c2b16-e4e3-4244-9bf3-5613c94cd899", "arcName": "Monroe's Motivated Sequence", "arcSlug": "monroes-sequence", "beatName": "Need", "beatSlug": "monroes-sequence-need", "evidence": "The deck highlights the need for awareness on various concerns such as economy, immigration, NHS, inflation", "position": 1, "confidence": 0.8, "parentBeatName": "Complication", "parentBeatSlug": "complication" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5de0-76bd-a167-007612f1dbd0", "docSlug": "5d789e9fab538c9f", "documentTitle": "Ipsos Issues Index March 2025", "authorId": "misc", "authorName": "Ipsos", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "industry_analyst", "sourceTypeLabel": "Industry analyst", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.778, "pageNumber": 13, "slideType": "industry_trends", "function": "analyze_data", "notes": "The chart tracks the percentage of respondents identifying defence/foreign affairs as a top issue, with spikes corresponding to specific international conflicts or terrorist attacks.", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5de0-76bd-a167-007612f1dbd0/13", "deckHref": "/decks/019dd923-5de0-76bd-a167-007612f1dbd0", "deckAnchorHref": "/decks/019dd923-5de0-76bd-a167-007612f1dbd0#slide-13", "loopMatches": [ { "to": 14, "from": 5, "name": "Logic Chain", "slug": "01-logic-chain", "bestFor": "Skeptical audiences, controversial recommendations, rigorous analysis", "matchId": "3265c823-2216-482e-a6c0-986a1fe6f859", "evidence": "The deck presents a logic chain of concerns and their historical trend data", "position": 0, "objective": "Understand the concerns and their trend data", "structure": "Premise 1 (Accepted truth) -> Premise 2 (Observed fact) -> Therefore... (Inevitable conclusion)", "confidence": 0.7, "description": "Build an airtight chain of logic where each premise leads inevitably to the conclusion" } ], "arcBeatMatches": [ { "to": 16, "from": 5, "beatId": "142c2b16-e4e3-4244-9bf3-5613c94cd899", "arcName": "Monroe's Motivated Sequence", "arcSlug": "monroes-sequence", "beatName": "Need", "beatSlug": "monroes-sequence-need", "evidence": "The deck highlights the need for awareness on various concerns such as economy, immigration, NHS, inflation", "position": 1, "confidence": 0.8, "parentBeatName": "Complication", "parentBeatSlug": "complication" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5de0-76bd-a167-007612f1dbd0", "docSlug": "5d789e9fab538c9f", "documentTitle": "Ipsos Issues Index March 2025", "authorId": "misc", "authorName": "Ipsos", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "industry_analyst", "sourceTypeLabel": "Industry analyst", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.778, "pageNumber": 14, "slideType": "industry_trends", "function": "analyze_data", "notes": "The chart tracks public opinion over time, highlighting specific peaks and troughs relative to major political events like General Elections (GE) and the Brexit vote.", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5de0-76bd-a167-007612f1dbd0/14", "deckHref": "/decks/019dd923-5de0-76bd-a167-007612f1dbd0", "deckAnchorHref": "/decks/019dd923-5de0-76bd-a167-007612f1dbd0#slide-14", "loopMatches": [ { "to": 14, "from": 5, "name": "Logic Chain", "slug": "01-logic-chain", "bestFor": "Skeptical audiences, controversial recommendations, rigorous analysis", "matchId": "3265c823-2216-482e-a6c0-986a1fe6f859", "evidence": "The deck presents a logic chain of concerns and their historical trend data", "position": 0, "objective": "Understand the concerns and their trend data", "structure": "Premise 1 (Accepted truth) -> Premise 2 (Observed fact) -> Therefore... (Inevitable conclusion)", "confidence": 0.7, "description": "Build an airtight chain of logic where each premise leads inevitably to the conclusion" } ], "arcBeatMatches": [ { "to": 16, "from": 5, "beatId": "142c2b16-e4e3-4244-9bf3-5613c94cd899", "arcName": "Monroe's Motivated Sequence", "arcSlug": "monroes-sequence", "beatName": "Need", "beatSlug": "monroes-sequence-need", "evidence": "The deck highlights the need for awareness on various concerns such as economy, immigration, NHS, inflation", "position": 1, "confidence": 0.8, "parentBeatName": "Complication", "parentBeatSlug": "complication" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5de0-76bd-a167-007612f1dbd0", "docSlug": "5d789e9fab538c9f", "documentTitle": "Ipsos Issues Index March 2025", "authorId": "misc", "authorName": "Ipsos", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "industry_analyst", "sourceTypeLabel": "Industry analyst", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.778, "pageNumber": 15, "slideType": "industry_trends", "function": "analyze_data", "notes": "The chart tracks the percentage of British adults identifying climate change as a top issue, with a peak of 40% in November 2021.", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5de0-76bd-a167-007612f1dbd0/15", "deckHref": "/decks/019dd923-5de0-76bd-a167-007612f1dbd0", "deckAnchorHref": "/decks/019dd923-5de0-76bd-a167-007612f1dbd0#slide-15", "loopMatches": [ { "to": 25, "from": 15, "name": "Zoom In", "slug": "06-zoom-in", "bestFor": "Technical deep-dives, case studies, detailed analysis", "matchId": "ee5db346-a7e1-4222-920c-524d4689b6cc", "evidence": "The deck zooms in on specific concerns and demographics to provide more insights", "position": 1, "objective": "Zoom in on specific concerns and demographics", "structure": "The Big Picture -> Key Area of Focus -> Specific Detail -> Implication", "confidence": 0.6, "description": "Start broad, then progressively focus on specific details that prove your point" } ], "arcBeatMatches": [ { "to": 16, "from": 5, "beatId": "142c2b16-e4e3-4244-9bf3-5613c94cd899", "arcName": "Monroe's Motivated Sequence", "arcSlug": "monroes-sequence", "beatName": "Need", "beatSlug": "monroes-sequence-need", "evidence": "The deck highlights the need for awareness on various concerns such as economy, immigration, NHS, inflation", "position": 1, "confidence": 0.8, "parentBeatName": "Complication", "parentBeatSlug": "complication" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true } ] }