{
  "kind": "all",
  "value": "all",
  "collectionKey": "slides:all:all:all-document-kinds:all-producers:all-orientations",
  "filters": {
    "documentKinds": [],
    "sourceTypes": [],
    "orientations": []
  },
  "total": 319975,
  "page": 9029,
  "pageSize": 30,
  "pageCount": 10666,
  "rows": [
    {
      "docId": "019de513-28f2-75e9-acc8-720018309e76",
      "docSlug": "10b74bda0180ad24ace87d3839f23d40",
      "documentTitle": "Lyft | Results Presentation Deck | 22 slides",
      "authorId": "lyft",
      "authorName": "Lyft",
      "documentKindSlug": "conference-presentation",
      "documentKindLabel": "Conference presentation",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2022-05-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 14,
      "slideType": "appendix_data",
      "function": "analyze_data",
      "notes": "The table includes reconciliations of cash, cash equivalents, and restricted cash to the balance sheet.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de513-28f2-75e9-acc8-720018309e76/14",
      "deckHref": "/decks/019de513-28f2-75e9-acc8-720018309e76",
      "deckAnchorHref": "/decks/019de513-28f2-75e9-acc8-720018309e76#slide-14",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 22,
          "from": 8,
          "beatId": "237a8006-bf88-4821-8891-bf4bcff43f51",
          "arcName": "The Sparkline",
          "arcSlug": "sparkline",
          "beatName": "Desire",
          "beatSlug": "aida-desire",
          "evidence": "The presentation provides detailed financial information, satisfying the audience's desire for more information.",
          "position": 2,
          "confidence": 0.8,
          "parentBeatName": "Evidence",
          "parentBeatSlug": "evidence"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de513-28f2-75e9-acc8-720018309e76",
      "docSlug": "10b74bda0180ad24ace87d3839f23d40",
      "documentTitle": "Lyft | Results Presentation Deck | 22 slides",
      "authorId": "lyft",
      "authorName": "Lyft",
      "documentKindSlug": "conference-presentation",
      "documentKindLabel": "Conference presentation",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2022-05-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 15,
      "slideType": "appendix_data",
      "function": "analyze_data",
      "notes": "Includes a footnote explaining the exclusion of specific items from non-GAAP other income/expense.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de513-28f2-75e9-acc8-720018309e76/15",
      "deckHref": "/decks/019de513-28f2-75e9-acc8-720018309e76",
      "deckAnchorHref": "/decks/019de513-28f2-75e9-acc8-720018309e76#slide-15",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 22,
          "from": 8,
          "beatId": "237a8006-bf88-4821-8891-bf4bcff43f51",
          "arcName": "The Sparkline",
          "arcSlug": "sparkline",
          "beatName": "Desire",
          "beatSlug": "aida-desire",
          "evidence": "The presentation provides detailed financial information, satisfying the audience's desire for more information.",
          "position": 2,
          "confidence": 0.8,
          "parentBeatName": "Evidence",
          "parentBeatSlug": "evidence"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de513-28f2-75e9-acc8-720018309e76",
      "docSlug": "10b74bda0180ad24ace87d3839f23d40",
      "documentTitle": "Lyft | Results Presentation Deck | 22 slides",
      "authorId": "lyft",
      "authorName": "Lyft",
      "documentKindSlug": "conference-presentation",
      "documentKindLabel": "Conference presentation",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2022-05-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 16,
      "slideType": "appendix_data",
      "function": "analyze_data",
      "notes": "Includes specific footnotes regarding reinsurance agreement and sublease income accounting.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de513-28f2-75e9-acc8-720018309e76/16",
      "deckHref": "/decks/019de513-28f2-75e9-acc8-720018309e76",
      "deckAnchorHref": "/decks/019de513-28f2-75e9-acc8-720018309e76#slide-16",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 22,
          "from": 8,
          "beatId": "237a8006-bf88-4821-8891-bf4bcff43f51",
          "arcName": "The Sparkline",
          "arcSlug": "sparkline",
          "beatName": "Desire",
          "beatSlug": "aida-desire",
          "evidence": "The presentation provides detailed financial information, satisfying the audience's desire for more information.",
          "position": 2,
          "confidence": 0.8,
          "parentBeatName": "Evidence",
          "parentBeatSlug": "evidence"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de513-28f2-75e9-acc8-720018309e76",
      "docSlug": "10b74bda0180ad24ace87d3839f23d40",
      "documentTitle": "Lyft | Results Presentation Deck | 22 slides",
      "authorId": "lyft",
      "authorName": "Lyft",
      "documentKindSlug": "conference-presentation",
      "documentKindLabel": "Conference presentation",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2022-05-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 17,
      "slideType": "appendix_data",
      "function": "analyze_data",
      "notes": "The table details adjustments for amortization, stock-based compensation, payroll taxes, sublease income, and restructuring charges.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de513-28f2-75e9-acc8-720018309e76/17",
      "deckHref": "/decks/019de513-28f2-75e9-acc8-720018309e76",
      "deckAnchorHref": "/decks/019de513-28f2-75e9-acc8-720018309e76#slide-17",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 22,
          "from": 8,
          "beatId": "237a8006-bf88-4821-8891-bf4bcff43f51",
          "arcName": "The Sparkline",
          "arcSlug": "sparkline",
          "beatName": "Desire",
          "beatSlug": "aida-desire",
          "evidence": "The presentation provides detailed financial information, satisfying the audience's desire for more information.",
          "position": 2,
          "confidence": 0.8,
          "parentBeatName": "Evidence",
          "parentBeatSlug": "evidence"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de513-28f2-75e9-acc8-720018309e76",
      "docSlug": "10b74bda0180ad24ace87d3839f23d40",
      "documentTitle": "Lyft | Results Presentation Deck | 22 slides",
      "authorId": "lyft",
      "authorName": "Lyft",
      "documentKindSlug": "conference-presentation",
      "documentKindLabel": "Conference presentation",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2022-05-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 18,
      "slideType": "appendix_data",
      "function": "analyze_data",
      "notes": "The table details adjustments for amortization, stock-based compensation, payroll taxes, sublease income, and other one-time costs.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de513-28f2-75e9-acc8-720018309e76/18",
      "deckHref": "/decks/019de513-28f2-75e9-acc8-720018309e76",
      "deckAnchorHref": "/decks/019de513-28f2-75e9-acc8-720018309e76#slide-18",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 22,
          "from": 8,
          "beatId": "237a8006-bf88-4821-8891-bf4bcff43f51",
          "arcName": "The Sparkline",
          "arcSlug": "sparkline",
          "beatName": "Desire",
          "beatSlug": "aida-desire",
          "evidence": "The presentation provides detailed financial information, satisfying the audience's desire for more information.",
          "position": 2,
          "confidence": 0.8,
          "parentBeatName": "Evidence",
          "parentBeatSlug": "evidence"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de513-28f2-75e9-acc8-720018309e76",
      "docSlug": "10b74bda0180ad24ace87d3839f23d40",
      "documentTitle": "Lyft | Results Presentation Deck | 22 slides",
      "authorId": "lyft",
      "authorName": "Lyft",
      "documentKindSlug": "conference-presentation",
      "documentKindLabel": "Conference presentation",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2022-05-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 19,
      "slideType": "appendix_data",
      "function": "analyze_data",
      "notes": "Includes footnotes (1) and (2) explaining specific line items and a general rounding note.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de513-28f2-75e9-acc8-720018309e76/19",
      "deckHref": "/decks/019de513-28f2-75e9-acc8-720018309e76",
      "deckAnchorHref": "/decks/019de513-28f2-75e9-acc8-720018309e76#slide-19",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 22,
          "from": 8,
          "beatId": "237a8006-bf88-4821-8891-bf4bcff43f51",
          "arcName": "The Sparkline",
          "arcSlug": "sparkline",
          "beatName": "Desire",
          "beatSlug": "aida-desire",
          "evidence": "The presentation provides detailed financial information, satisfying the audience's desire for more information.",
          "position": 2,
          "confidence": 0.8,
          "parentBeatName": "Evidence",
          "parentBeatSlug": "evidence"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de513-28f2-75e9-acc8-720018309e76",
      "docSlug": "10b74bda0180ad24ace87d3839f23d40",
      "documentTitle": "Lyft | Results Presentation Deck | 22 slides",
      "authorId": "lyft",
      "authorName": "Lyft",
      "documentKindSlug": "conference-presentation",
      "documentKindLabel": "Conference presentation",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2022-05-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 20,
      "slideType": "appendix_data",
      "function": "analyze_data",
      "notes": "The table provides a bridge between GAAP and non-GAAP financial metrics, specifically focusing on operational losses.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de513-28f2-75e9-acc8-720018309e76/20",
      "deckHref": "/decks/019de513-28f2-75e9-acc8-720018309e76",
      "deckAnchorHref": "/decks/019de513-28f2-75e9-acc8-720018309e76#slide-20",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 22,
          "from": 8,
          "beatId": "237a8006-bf88-4821-8891-bf4bcff43f51",
          "arcName": "The Sparkline",
          "arcSlug": "sparkline",
          "beatName": "Desire",
          "beatSlug": "aida-desire",
          "evidence": "The presentation provides detailed financial information, satisfying the audience's desire for more information.",
          "position": 2,
          "confidence": 0.8,
          "parentBeatName": "Evidence",
          "parentBeatSlug": "evidence"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de513-28f2-75e9-acc8-720018309e76",
      "docSlug": "10b74bda0180ad24ace87d3839f23d40",
      "documentTitle": "Lyft | Results Presentation Deck | 22 slides",
      "authorId": "lyft",
      "authorName": "Lyft",
      "documentKindSlug": "conference-presentation",
      "documentKindLabel": "Conference presentation",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2022-05-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 21,
      "slideType": "appendix_data",
      "function": "analyze_data",
      "notes": "Includes footnotes explaining specific line items like Reinsurance Agreement claims and sublease income treatment.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de513-28f2-75e9-acc8-720018309e76/21",
      "deckHref": "/decks/019de513-28f2-75e9-acc8-720018309e76",
      "deckAnchorHref": "/decks/019de513-28f2-75e9-acc8-720018309e76#slide-21",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 22,
          "from": 8,
          "beatId": "237a8006-bf88-4821-8891-bf4bcff43f51",
          "arcName": "The Sparkline",
          "arcSlug": "sparkline",
          "beatName": "Desire",
          "beatSlug": "aida-desire",
          "evidence": "The presentation provides detailed financial information, satisfying the audience's desire for more information.",
          "position": 2,
          "confidence": 0.8,
          "parentBeatName": "Evidence",
          "parentBeatSlug": "evidence"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de513-28f2-75e9-acc8-720018309e76",
      "docSlug": "10b74bda0180ad24ace87d3839f23d40",
      "documentTitle": "Lyft | Results Presentation Deck | 22 slides",
      "authorId": "lyft",
      "authorName": "Lyft",
      "documentKindSlug": "conference-presentation",
      "documentKindLabel": "Conference presentation",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2022-05-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 22,
      "slideType": "appendix_data",
      "function": "analyze_data",
      "notes": "The table includes specific footnotes explaining adjustments related to self-driving vehicle divestiture, reinsurance agreements, and sublease income.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de513-28f2-75e9-acc8-720018309e76/22",
      "deckHref": "/decks/019de513-28f2-75e9-acc8-720018309e76",
      "deckAnchorHref": "/decks/019de513-28f2-75e9-acc8-720018309e76#slide-22",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 22,
          "from": 8,
          "beatId": "237a8006-bf88-4821-8891-bf4bcff43f51",
          "arcName": "The Sparkline",
          "arcSlug": "sparkline",
          "beatName": "Desire",
          "beatSlug": "aida-desire",
          "evidence": "The presentation provides detailed financial information, satisfying the audience's desire for more information.",
          "position": 2,
          "confidence": 0.8,
          "parentBeatName": "Evidence",
          "parentBeatSlug": "evidence"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de513-2977-769c-b1d6-0eb293cc0c1b",
      "docSlug": "83f2ae0a352a4a6cd7e66f7d7cc539ad",
      "documentTitle": "McDonald&#x27;s | Shareholder Engagement Presentation Deck | 40 slides",
      "authorId": "mcdonalds",
      "authorName": "McDonald's",
      "documentKindSlug": "shareholder-letter",
      "documentKindLabel": "Shareholder letter",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2022-05-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 1,
      "slideType": "cover",
      "function": "front_matter",
      "notes": null,
      "imagePath": "https://imgproxy.kitesheet.com/Va14qtk_sX2hZS1YB2ZxoKaf6wr8UoYf9qI8VUwx6MI/rs:fit:1200:1200:0/q:82/f:webp/czM6Ly9raXRlc2hlZXQvY29ycHVzL3NsaWRlcy84M2YyYWUwYTM1MmE0YTZjZDdlNjZmN2Q3Y2M1MzlhZC9wMDAxLmpwZw",
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de513-2977-769c-b1d6-0eb293cc0c1b/1",
      "deckHref": "/decks/019de513-2977-769c-b1d6-0eb293cc0c1b",
      "deckAnchorHref": "/decks/019de513-2977-769c-b1d6-0eb293cc0c1b#slide-1",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 4,
          "from": 1,
          "beatId": "3817712b-d468-4460-9c56-c59dfa70c460",
          "arcName": "The Consultant's Gambit",
          "arcSlug": "consultants-gambit",
          "beatName": "Situation & Context",
          "beatSlug": "consultants-gambit-situation-context",
          "evidence": "The deck starts with an executive summary and table of contents",
          "position": 0,
          "confidence": 0.8,
          "parentBeatName": "Setup",
          "parentBeatSlug": "setup"
        }
      ],
      "imagePathAlt": "https://imgproxy.kitesheet.com/aoY1lh9tFv6HqXoOFIzJlJyJ6_5_ID65nnJiGazBtm0/rs:fit:1200:1200:0/q:82/f:webp/czM6Ly9raXRlc2hlZXQvY29ycHVzL3NsaWRlcy84M2YyYWUwYTM1MmE0YTZjZDdlNjZmN2Q3Y2M1MzlhZC9wMDAxLnBuZw",
      "thumbSrc": "https://imgproxy.kitesheet.com/8YUbLj96w3xmDMH1JaJtcHAEnURvDzcHmYLYBp08_qM/rs:fit:480:480:0/q:78/f:webp/czM6Ly9raXRlc2hlZXQvY29ycHVzL3NsaWRlcy84M2YyYWUwYTM1MmE0YTZjZDdlNjZmN2Q3Y2M1MzlhZC9wMDAxLmpwZw",
      "thumbSrcAlt": "https://imgproxy.kitesheet.com/0BHKYB_SMW1ytnO8MG7ez4GkZoeJ8amrENKVjqMk4a8/rs:fit:480:480:0/q:78/f:webp/czM6Ly9raXRlc2hlZXQvY29ycHVzL3NsaWRlcy84M2YyYWUwYTM1MmE0YTZjZDdlNjZmN2Q3Y2M1MzlhZC9wMDAxLnBuZw"
    },
    {
      "docId": "019de513-2977-769c-b1d6-0eb293cc0c1b",
      "docSlug": "83f2ae0a352a4a6cd7e66f7d7cc539ad",
      "documentTitle": "McDonald&#x27;s | Shareholder Engagement Presentation Deck | 40 slides",
      "authorId": "mcdonalds",
      "authorName": "McDonald's",
      "documentKindSlug": "shareholder-letter",
      "documentKindLabel": "Shareholder letter",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2022-05-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 2,
      "slideType": "disclaimer",
      "function": "other",
      "notes": null,
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de513-2977-769c-b1d6-0eb293cc0c1b/2",
      "deckHref": "/decks/019de513-2977-769c-b1d6-0eb293cc0c1b",
      "deckAnchorHref": "/decks/019de513-2977-769c-b1d6-0eb293cc0c1b#slide-2",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 4,
          "from": 1,
          "beatId": "3817712b-d468-4460-9c56-c59dfa70c460",
          "arcName": "The Consultant's Gambit",
          "arcSlug": "consultants-gambit",
          "beatName": "Situation & Context",
          "beatSlug": "consultants-gambit-situation-context",
          "evidence": "The deck starts with an executive summary and table of contents",
          "position": 0,
          "confidence": 0.8,
          "parentBeatName": "Setup",
          "parentBeatSlug": "setup"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de513-2977-769c-b1d6-0eb293cc0c1b",
      "docSlug": "83f2ae0a352a4a6cd7e66f7d7cc539ad",
      "documentTitle": "McDonald&#x27;s | Shareholder Engagement Presentation Deck | 40 slides",
      "authorId": "mcdonalds",
      "authorName": "McDonald's",
      "documentKindSlug": "shareholder-letter",
      "documentKindLabel": "Shareholder letter",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2022-05-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 3,
      "slideType": "executive_summary",
      "function": "summarize",
      "notes": "The slide uses a numbered list to present key arguments in a proxy contest context.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de513-2977-769c-b1d6-0eb293cc0c1b/3",
      "deckHref": "/decks/019de513-2977-769c-b1d6-0eb293cc0c1b",
      "deckAnchorHref": "/decks/019de513-2977-769c-b1d6-0eb293cc0c1b#slide-3",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 4,
          "from": 1,
          "beatId": "3817712b-d468-4460-9c56-c59dfa70c460",
          "arcName": "The Consultant's Gambit",
          "arcSlug": "consultants-gambit",
          "beatName": "Situation & Context",
          "beatSlug": "consultants-gambit-situation-context",
          "evidence": "The deck starts with an executive summary and table of contents",
          "position": 0,
          "confidence": 0.8,
          "parentBeatName": "Setup",
          "parentBeatSlug": "setup"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de513-2977-769c-b1d6-0eb293cc0c1b",
      "docSlug": "83f2ae0a352a4a6cd7e66f7d7cc539ad",
      "documentTitle": "McDonald&#x27;s | Shareholder Engagement Presentation Deck | 40 slides",
      "authorId": "mcdonalds",
      "authorName": "McDonald's",
      "documentKindSlug": "shareholder-letter",
      "documentKindLabel": "Shareholder letter",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2022-05-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 4,
      "slideType": "table_of_contents",
      "function": "front_matter",
      "notes": null,
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de513-2977-769c-b1d6-0eb293cc0c1b/4",
      "deckHref": "/decks/019de513-2977-769c-b1d6-0eb293cc0c1b",
      "deckAnchorHref": "/decks/019de513-2977-769c-b1d6-0eb293cc0c1b#slide-4",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 4,
          "from": 1,
          "beatId": "3817712b-d468-4460-9c56-c59dfa70c460",
          "arcName": "The Consultant's Gambit",
          "arcSlug": "consultants-gambit",
          "beatName": "Situation & Context",
          "beatSlug": "consultants-gambit-situation-context",
          "evidence": "The deck starts with an executive summary and table of contents",
          "position": 0,
          "confidence": 0.8,
          "parentBeatName": "Setup",
          "parentBeatSlug": "setup"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de513-2977-769c-b1d6-0eb293cc0c1b",
      "docSlug": "83f2ae0a352a4a6cd7e66f7d7cc539ad",
      "documentTitle": "McDonald&#x27;s | Shareholder Engagement Presentation Deck | 40 slides",
      "authorId": "mcdonalds",
      "authorName": "McDonald's",
      "documentKindSlug": "shareholder-letter",
      "documentKindLabel": "Shareholder letter",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2022-05-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 5,
      "slideType": "section_divider",
      "function": "transition",
      "notes": null,
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de513-2977-769c-b1d6-0eb293cc0c1b/5",
      "deckHref": "/decks/019de513-2977-769c-b1d6-0eb293cc0c1b",
      "deckAnchorHref": "/decks/019de513-2977-769c-b1d6-0eb293cc0c1b#slide-5",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 12,
          "from": 5,
          "beatId": "aba1f910-d84a-44f2-9b48-f68230afb61d",
          "arcName": "The Consultant's Gambit",
          "arcSlug": "consultants-gambit",
          "beatName": "Problem & Complication",
          "beatSlug": "consultants-gambit-problem-complication",
          "evidence": "The deck presents McDonald's approach to animal health & welfare and Icahn's 'crate-free' demand",
          "position": 1,
          "confidence": 0.8,
          "parentBeatName": "Complication",
          "parentBeatSlug": "complication"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de513-2977-769c-b1d6-0eb293cc0c1b",
      "docSlug": "83f2ae0a352a4a6cd7e66f7d7cc539ad",
      "documentTitle": "McDonald&#x27;s | Shareholder Engagement Presentation Deck | 40 slides",
      "authorId": "mcdonalds",
      "authorName": "McDonald's",
      "documentKindSlug": "shareholder-letter",
      "documentKindLabel": "Shareholder letter",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2022-05-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 6,
      "slideType": "key_messages",
      "function": "summarize",
      "notes": "The slide uses a numbered list to outline strategic pillars followed by supporting context on implementation and governance.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de513-2977-769c-b1d6-0eb293cc0c1b/6",
      "deckHref": "/decks/019de513-2977-769c-b1d6-0eb293cc0c1b",
      "deckAnchorHref": "/decks/019de513-2977-769c-b1d6-0eb293cc0c1b#slide-6",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 12,
          "from": 5,
          "beatId": "aba1f910-d84a-44f2-9b48-f68230afb61d",
          "arcName": "The Consultant's Gambit",
          "arcSlug": "consultants-gambit",
          "beatName": "Problem & Complication",
          "beatSlug": "consultants-gambit-problem-complication",
          "evidence": "The deck presents McDonald's approach to animal health & welfare and Icahn's 'crate-free' demand",
          "position": 1,
          "confidence": 0.8,
          "parentBeatName": "Complication",
          "parentBeatSlug": "complication"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de513-2977-769c-b1d6-0eb293cc0c1b",
      "docSlug": "83f2ae0a352a4a6cd7e66f7d7cc539ad",
      "documentTitle": "McDonald&#x27;s | Shareholder Engagement Presentation Deck | 40 slides",
      "authorId": "mcdonalds",
      "authorName": "McDonald's",
      "documentKindSlug": "shareholder-letter",
      "documentKindLabel": "Shareholder letter",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2022-05-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 7,
      "slideType": "key_messages",
      "function": "summarize",
      "notes": null,
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de513-2977-769c-b1d6-0eb293cc0c1b/7",
      "deckHref": "/decks/019de513-2977-769c-b1d6-0eb293cc0c1b",
      "deckAnchorHref": "/decks/019de513-2977-769c-b1d6-0eb293cc0c1b#slide-7",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 12,
          "from": 5,
          "beatId": "aba1f910-d84a-44f2-9b48-f68230afb61d",
          "arcName": "The Consultant's Gambit",
          "arcSlug": "consultants-gambit",
          "beatName": "Problem & Complication",
          "beatSlug": "consultants-gambit-problem-complication",
          "evidence": "The deck presents McDonald's approach to animal health & welfare and Icahn's 'crate-free' demand",
          "position": 1,
          "confidence": 0.8,
          "parentBeatName": "Complication",
          "parentBeatSlug": "complication"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de513-2977-769c-b1d6-0eb293cc0c1b",
      "docSlug": "83f2ae0a352a4a6cd7e66f7d7cc539ad",
      "documentTitle": "McDonald&#x27;s | Shareholder Engagement Presentation Deck | 40 slides",
      "authorId": "mcdonalds",
      "authorName": "McDonald's",
      "documentKindSlug": "shareholder-letter",
      "documentKindLabel": "Shareholder letter",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2022-05-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 8,
      "slideType": "key_messages",
      "function": "establish_context",
      "notes": "The slide uses a bulleted list to establish credibility through expert consensus and industry standards.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de513-2977-769c-b1d6-0eb293cc0c1b/8",
      "deckHref": "/decks/019de513-2977-769c-b1d6-0eb293cc0c1b",
      "deckAnchorHref": "/decks/019de513-2977-769c-b1d6-0eb293cc0c1b#slide-8",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 12,
          "from": 5,
          "beatId": "aba1f910-d84a-44f2-9b48-f68230afb61d",
          "arcName": "The Consultant's Gambit",
          "arcSlug": "consultants-gambit",
          "beatName": "Problem & Complication",
          "beatSlug": "consultants-gambit-problem-complication",
          "evidence": "The deck presents McDonald's approach to animal health & welfare and Icahn's 'crate-free' demand",
          "position": 1,
          "confidence": 0.8,
          "parentBeatName": "Complication",
          "parentBeatSlug": "complication"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de513-2977-769c-b1d6-0eb293cc0c1b",
      "docSlug": "83f2ae0a352a4a6cd7e66f7d7cc539ad",
      "documentTitle": "McDonald&#x27;s | Shareholder Engagement Presentation Deck | 40 slides",
      "authorId": "mcdonalds",
      "authorName": "McDonald's",
      "documentKindSlug": "shareholder-letter",
      "documentKindLabel": "Shareholder letter",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2022-05-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 9,
      "slideType": "testimonial",
      "function": "cite_precedent",
      "notes": "The slide uses a series of pull-quotes to build credibility and preempt criticism regarding animal welfare practices.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de513-2977-769c-b1d6-0eb293cc0c1b/9",
      "deckHref": "/decks/019de513-2977-769c-b1d6-0eb293cc0c1b",
      "deckAnchorHref": "/decks/019de513-2977-769c-b1d6-0eb293cc0c1b#slide-9",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 12,
          "from": 5,
          "beatId": "aba1f910-d84a-44f2-9b48-f68230afb61d",
          "arcName": "The Consultant's Gambit",
          "arcSlug": "consultants-gambit",
          "beatName": "Problem & Complication",
          "beatSlug": "consultants-gambit-problem-complication",
          "evidence": "The deck presents McDonald's approach to animal health & welfare and Icahn's 'crate-free' demand",
          "position": 1,
          "confidence": 0.8,
          "parentBeatName": "Complication",
          "parentBeatSlug": "complication"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de513-2977-769c-b1d6-0eb293cc0c1b",
      "docSlug": "83f2ae0a352a4a6cd7e66f7d7cc539ad",
      "documentTitle": "McDonald&#x27;s | Shareholder Engagement Presentation Deck | 40 slides",
      "authorId": "mcdonalds",
      "authorName": "McDonald's",
      "documentKindSlug": "shareholder-letter",
      "documentKindLabel": "Shareholder letter",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2022-05-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 10,
      "slideType": "testimonial",
      "function": "illustrate_case",
      "notes": null,
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de513-2977-769c-b1d6-0eb293cc0c1b/10",
      "deckHref": "/decks/019de513-2977-769c-b1d6-0eb293cc0c1b",
      "deckAnchorHref": "/decks/019de513-2977-769c-b1d6-0eb293cc0c1b#slide-10",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 12,
          "from": 5,
          "beatId": "aba1f910-d84a-44f2-9b48-f68230afb61d",
          "arcName": "The Consultant's Gambit",
          "arcSlug": "consultants-gambit",
          "beatName": "Problem & Complication",
          "beatSlug": "consultants-gambit-problem-complication",
          "evidence": "The deck presents McDonald's approach to animal health & welfare and Icahn's 'crate-free' demand",
          "position": 1,
          "confidence": 0.8,
          "parentBeatName": "Complication",
          "parentBeatSlug": "complication"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de513-2977-769c-b1d6-0eb293cc0c1b",
      "docSlug": "83f2ae0a352a4a6cd7e66f7d7cc539ad",
      "documentTitle": "McDonald&#x27;s | Shareholder Engagement Presentation Deck | 40 slides",
      "authorId": "mcdonalds",
      "authorName": "McDonald's",
      "documentKindSlug": "shareholder-letter",
      "documentKindLabel": "Shareholder letter",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2022-05-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 11,
      "slideType": "timeline",
      "function": "establish_context",
      "notes": "The slide uses a timeline to frame industry disruptions as the reason for target adjustments.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de513-2977-769c-b1d6-0eb293cc0c1b/11",
      "deckHref": "/decks/019de513-2977-769c-b1d6-0eb293cc0c1b",
      "deckAnchorHref": "/decks/019de513-2977-769c-b1d6-0eb293cc0c1b#slide-11",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 12,
          "from": 5,
          "beatId": "aba1f910-d84a-44f2-9b48-f68230afb61d",
          "arcName": "The Consultant's Gambit",
          "arcSlug": "consultants-gambit",
          "beatName": "Problem & Complication",
          "beatSlug": "consultants-gambit-problem-complication",
          "evidence": "The deck presents McDonald's approach to animal health & welfare and Icahn's 'crate-free' demand",
          "position": 1,
          "confidence": 0.8,
          "parentBeatName": "Complication",
          "parentBeatSlug": "complication"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de513-2977-769c-b1d6-0eb293cc0c1b",
      "docSlug": "83f2ae0a352a4a6cd7e66f7d7cc539ad",
      "documentTitle": "McDonald&#x27;s | Shareholder Engagement Presentation Deck | 40 slides",
      "authorId": "mcdonalds",
      "authorName": "McDonald's",
      "documentKindSlug": "shareholder-letter",
      "documentKindLabel": "Shareholder letter",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2022-05-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 12,
      "slideType": "preempt_rebuttal",
      "function": "preempt_rebuttal",
      "notes": "The slide uses a combination of legal argument and scientific appeal to authority to discredit a shareholder proposal.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de513-2977-769c-b1d6-0eb293cc0c1b/12",
      "deckHref": "/decks/019de513-2977-769c-b1d6-0eb293cc0c1b",
      "deckAnchorHref": "/decks/019de513-2977-769c-b1d6-0eb293cc0c1b#slide-12",
      "loopMatches": [
        {
          "to": 15,
          "from": 12,
          "name": "Cost Of Inaction",
          "slug": "27-cost-of-inaction",
          "bestFor": "Urgent budget requests, compliance, risk mitigation",
          "matchId": "bb5317cc-b8f6-4646-9b17-9e397552fb7c",
          "evidence": "The deck presents the economic implications of Icahn's demand",
          "position": 1,
          "objective": "What happens if Icahn's 'crate-free' demand is implemented",
          "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point",
          "confidence": 0.6,
          "description": "Quantify what happens if the audience does nothing"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 12,
          "from": 5,
          "beatId": "aba1f910-d84a-44f2-9b48-f68230afb61d",
          "arcName": "The Consultant's Gambit",
          "arcSlug": "consultants-gambit",
          "beatName": "Problem & Complication",
          "beatSlug": "consultants-gambit-problem-complication",
          "evidence": "The deck presents McDonald's approach to animal health & welfare and Icahn's 'crate-free' demand",
          "position": 1,
          "confidence": 0.8,
          "parentBeatName": "Complication",
          "parentBeatSlug": "complication"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de513-2977-769c-b1d6-0eb293cc0c1b",
      "docSlug": "83f2ae0a352a4a6cd7e66f7d7cc539ad",
      "documentTitle": "McDonald&#x27;s | Shareholder Engagement Presentation Deck | 40 slides",
      "authorId": "mcdonalds",
      "authorName": "McDonald's",
      "documentKindSlug": "shareholder-letter",
      "documentKindLabel": "Shareholder letter",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2022-05-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 13,
      "slideType": "preempt_rebuttal",
      "function": "preempt_rebuttal",
      "notes": "The slide uses external expert citations (Dr. Steve R. Meyer) and regulatory findings (CDFA) to build a defensive argument against a specific supply chain demand.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de513-2977-769c-b1d6-0eb293cc0c1b/13",
      "deckHref": "/decks/019de513-2977-769c-b1d6-0eb293cc0c1b",
      "deckAnchorHref": "/decks/019de513-2977-769c-b1d6-0eb293cc0c1b#slide-13",
      "loopMatches": [
        {
          "to": 15,
          "from": 12,
          "name": "Cost Of Inaction",
          "slug": "27-cost-of-inaction",
          "bestFor": "Urgent budget requests, compliance, risk mitigation",
          "matchId": "bb5317cc-b8f6-4646-9b17-9e397552fb7c",
          "evidence": "The deck presents the economic implications of Icahn's demand",
          "position": 1,
          "objective": "What happens if Icahn's 'crate-free' demand is implemented",
          "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point",
          "confidence": 0.6,
          "description": "Quantify what happens if the audience does nothing"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 20,
          "from": 13,
          "beatId": "05271fbd-ef26-458d-b4ab-902a63ebe3e7",
          "arcName": "The Consultant's Gambit",
          "arcSlug": "consultants-gambit",
          "beatName": "Solution & Approach",
          "beatSlug": "consultants-gambit-solution-approach",
          "evidence": "The deck presents McDonald's commitment to ESG and its strategic plan",
          "position": 2,
          "confidence": 0.8,
          "parentBeatName": "Turn",
          "parentBeatSlug": "turn"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de513-2977-769c-b1d6-0eb293cc0c1b",
      "docSlug": "83f2ae0a352a4a6cd7e66f7d7cc539ad",
      "documentTitle": "McDonald&#x27;s | Shareholder Engagement Presentation Deck | 40 slides",
      "authorId": "mcdonalds",
      "authorName": "McDonald's",
      "documentKindSlug": "shareholder-letter",
      "documentKindLabel": "Shareholder letter",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2022-05-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 14,
      "slideType": "preempt_rebuttal",
      "function": "preempt_rebuttal",
      "notes": "This is a classic 'preempt_rebuttal' slide used in a shareholder letter to discredit an activist investor's proposal by highlighting economic impracticality.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de513-2977-769c-b1d6-0eb293cc0c1b/14",
      "deckHref": "/decks/019de513-2977-769c-b1d6-0eb293cc0c1b",
      "deckAnchorHref": "/decks/019de513-2977-769c-b1d6-0eb293cc0c1b#slide-14",
      "loopMatches": [
        {
          "to": 15,
          "from": 12,
          "name": "Cost Of Inaction",
          "slug": "27-cost-of-inaction",
          "bestFor": "Urgent budget requests, compliance, risk mitigation",
          "matchId": "bb5317cc-b8f6-4646-9b17-9e397552fb7c",
          "evidence": "The deck presents the economic implications of Icahn's demand",
          "position": 1,
          "objective": "What happens if Icahn's 'crate-free' demand is implemented",
          "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point",
          "confidence": 0.6,
          "description": "Quantify what happens if the audience does nothing"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 20,
          "from": 13,
          "beatId": "05271fbd-ef26-458d-b4ab-902a63ebe3e7",
          "arcName": "The Consultant's Gambit",
          "arcSlug": "consultants-gambit",
          "beatName": "Solution & Approach",
          "beatSlug": "consultants-gambit-solution-approach",
          "evidence": "The deck presents McDonald's commitment to ESG and its strategic plan",
          "position": 2,
          "confidence": 0.8,
          "parentBeatName": "Turn",
          "parentBeatSlug": "turn"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de513-2977-769c-b1d6-0eb293cc0c1b",
      "docSlug": "83f2ae0a352a4a6cd7e66f7d7cc539ad",
      "documentTitle": "McDonald&#x27;s | Shareholder Engagement Presentation Deck | 40 slides",
      "authorId": "mcdonalds",
      "authorName": "McDonald's",
      "documentKindSlug": "shareholder-letter",
      "documentKindLabel": "Shareholder letter",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2022-05-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 15,
      "slideType": "key_messages",
      "function": "present_framework",
      "notes": "The slide uses a process diagram to illustrate the strategic pillars.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de513-2977-769c-b1d6-0eb293cc0c1b/15",
      "deckHref": "/decks/019de513-2977-769c-b1d6-0eb293cc0c1b",
      "deckAnchorHref": "/decks/019de513-2977-769c-b1d6-0eb293cc0c1b#slide-15",
      "loopMatches": [
        {
          "to": 15,
          "from": 12,
          "name": "Cost Of Inaction",
          "slug": "27-cost-of-inaction",
          "bestFor": "Urgent budget requests, compliance, risk mitigation",
          "matchId": "bb5317cc-b8f6-4646-9b17-9e397552fb7c",
          "evidence": "The deck presents the economic implications of Icahn's demand",
          "position": 1,
          "objective": "What happens if Icahn's 'crate-free' demand is implemented",
          "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point",
          "confidence": 0.6,
          "description": "Quantify what happens if the audience does nothing"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 20,
          "from": 13,
          "beatId": "05271fbd-ef26-458d-b4ab-902a63ebe3e7",
          "arcName": "The Consultant's Gambit",
          "arcSlug": "consultants-gambit",
          "beatName": "Solution & Approach",
          "beatSlug": "consultants-gambit-solution-approach",
          "evidence": "The deck presents McDonald's commitment to ESG and its strategic plan",
          "position": 2,
          "confidence": 0.8,
          "parentBeatName": "Turn",
          "parentBeatSlug": "turn"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de513-2977-769c-b1d6-0eb293cc0c1b",
      "docSlug": "83f2ae0a352a4a6cd7e66f7d7cc539ad",
      "documentTitle": "McDonald&#x27;s | Shareholder Engagement Presentation Deck | 40 slides",
      "authorId": "mcdonalds",
      "authorName": "McDonald's",
      "documentKindSlug": "shareholder-letter",
      "documentKindLabel": "Shareholder letter",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2022-05-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 16,
      "slideType": "section_divider",
      "function": "transition",
      "notes": null,
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de513-2977-769c-b1d6-0eb293cc0c1b/16",
      "deckHref": "/decks/019de513-2977-769c-b1d6-0eb293cc0c1b",
      "deckAnchorHref": "/decks/019de513-2977-769c-b1d6-0eb293cc0c1b#slide-16",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 20,
          "from": 13,
          "beatId": "05271fbd-ef26-458d-b4ab-902a63ebe3e7",
          "arcName": "The Consultant's Gambit",
          "arcSlug": "consultants-gambit",
          "beatName": "Solution & Approach",
          "beatSlug": "consultants-gambit-solution-approach",
          "evidence": "The deck presents McDonald's commitment to ESG and its strategic plan",
          "position": 2,
          "confidence": 0.8,
          "parentBeatName": "Turn",
          "parentBeatSlug": "turn"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de513-2977-769c-b1d6-0eb293cc0c1b",
      "docSlug": "83f2ae0a352a4a6cd7e66f7d7cc539ad",
      "documentTitle": "McDonald&#x27;s | Shareholder Engagement Presentation Deck | 40 slides",
      "authorId": "mcdonalds",
      "authorName": "McDonald's",
      "documentKindSlug": "shareholder-letter",
      "documentKindLabel": "Shareholder letter",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2022-05-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 17,
      "slideType": "key_messages",
      "function": "establish_context",
      "notes": "Uses the classic 'three-legged stool' metaphor for business stability.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de513-2977-769c-b1d6-0eb293cc0c1b/17",
      "deckHref": "/decks/019de513-2977-769c-b1d6-0eb293cc0c1b",
      "deckAnchorHref": "/decks/019de513-2977-769c-b1d6-0eb293cc0c1b#slide-17",
      "loopMatches": [
        {
          "to": 20,
          "from": 17,
          "name": "Golden Circle",
          "slug": "11-golden-circle",
          "bestFor": "Visionary leadership, brand positioning, mission statements",
          "matchId": "cfbb44e3-af3e-4285-9bbc-a5d55e5e7e20",
          "evidence": "The deck presents McDonald's three-legged stool business model",
          "position": 0,
          "objective": "Why McDonald's business model is important",
          "structure": "The Why (Belief) -> The How (Process) -> The What (Result)",
          "confidence": 0.7,
          "description": "Invert the typical pitch by starting with why you exist, rather than what you do"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 20,
          "from": 13,
          "beatId": "05271fbd-ef26-458d-b4ab-902a63ebe3e7",
          "arcName": "The Consultant's Gambit",
          "arcSlug": "consultants-gambit",
          "beatName": "Solution & Approach",
          "beatSlug": "consultants-gambit-solution-approach",
          "evidence": "The deck presents McDonald's commitment to ESG and its strategic plan",
          "position": 2,
          "confidence": 0.8,
          "parentBeatName": "Turn",
          "parentBeatSlug": "turn"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de513-2977-769c-b1d6-0eb293cc0c1b",
      "docSlug": "83f2ae0a352a4a6cd7e66f7d7cc539ad",
      "documentTitle": "McDonald&#x27;s | Shareholder Engagement Presentation Deck | 40 slides",
      "authorId": "mcdonalds",
      "authorName": "McDonald's",
      "documentKindSlug": "shareholder-letter",
      "documentKindLabel": "Shareholder letter",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2022-05-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 18,
      "slideType": "executive_summary",
      "function": "present_framework",
      "notes": "The slide uses a stylized McDonald's fry box graphic to house the strategic framework.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de513-2977-769c-b1d6-0eb293cc0c1b/18",
      "deckHref": "/decks/019de513-2977-769c-b1d6-0eb293cc0c1b",
      "deckAnchorHref": "/decks/019de513-2977-769c-b1d6-0eb293cc0c1b#slide-18",
      "loopMatches": [
        {
          "to": 20,
          "from": 17,
          "name": "Golden Circle",
          "slug": "11-golden-circle",
          "bestFor": "Visionary leadership, brand positioning, mission statements",
          "matchId": "cfbb44e3-af3e-4285-9bbc-a5d55e5e7e20",
          "evidence": "The deck presents McDonald's three-legged stool business model",
          "position": 0,
          "objective": "Why McDonald's business model is important",
          "structure": "The Why (Belief) -> The How (Process) -> The What (Result)",
          "confidence": 0.7,
          "description": "Invert the typical pitch by starting with why you exist, rather than what you do"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 20,
          "from": 13,
          "beatId": "05271fbd-ef26-458d-b4ab-902a63ebe3e7",
          "arcName": "The Consultant's Gambit",
          "arcSlug": "consultants-gambit",
          "beatName": "Solution & Approach",
          "beatSlug": "consultants-gambit-solution-approach",
          "evidence": "The deck presents McDonald's commitment to ESG and its strategic plan",
          "position": 2,
          "confidence": 0.8,
          "parentBeatName": "Turn",
          "parentBeatSlug": "turn"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de513-2977-769c-b1d6-0eb293cc0c1b",
      "docSlug": "83f2ae0a352a4a6cd7e66f7d7cc539ad",
      "documentTitle": "McDonald&#x27;s | Shareholder Engagement Presentation Deck | 40 slides",
      "authorId": "mcdonalds",
      "authorName": "McDonald's",
      "documentKindSlug": "shareholder-letter",
      "documentKindLabel": "Shareholder letter",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2022-05-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 19,
      "slideType": "key_messages",
      "function": "summarize",
      "notes": "The slide uses a four-column layout to categorize ESG initiatives under the 'Accelerating the Arches' strategy.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de513-2977-769c-b1d6-0eb293cc0c1b/19",
      "deckHref": "/decks/019de513-2977-769c-b1d6-0eb293cc0c1b",
      "deckAnchorHref": "/decks/019de513-2977-769c-b1d6-0eb293cc0c1b#slide-19",
      "loopMatches": [
        {
          "to": 20,
          "from": 17,
          "name": "Golden Circle",
          "slug": "11-golden-circle",
          "bestFor": "Visionary leadership, brand positioning, mission statements",
          "matchId": "cfbb44e3-af3e-4285-9bbc-a5d55e5e7e20",
          "evidence": "The deck presents McDonald's three-legged stool business model",
          "position": 0,
          "objective": "Why McDonald's business model is important",
          "structure": "The Why (Belief) -> The How (Process) -> The What (Result)",
          "confidence": 0.7,
          "description": "Invert the typical pitch by starting with why you exist, rather than what you do"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 20,
          "from": 13,
          "beatId": "05271fbd-ef26-458d-b4ab-902a63ebe3e7",
          "arcName": "The Consultant's Gambit",
          "arcSlug": "consultants-gambit",
          "beatName": "Solution & Approach",
          "beatSlug": "consultants-gambit-solution-approach",
          "evidence": "The deck presents McDonald's commitment to ESG and its strategic plan",
          "position": 2,
          "confidence": 0.8,
          "parentBeatName": "Turn",
          "parentBeatSlug": "turn"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de513-2977-769c-b1d6-0eb293cc0c1b",
      "docSlug": "83f2ae0a352a4a6cd7e66f7d7cc539ad",
      "documentTitle": "McDonald&#x27;s | Shareholder Engagement Presentation Deck | 40 slides",
      "authorId": "mcdonalds",
      "authorName": "McDonald's",
      "documentKindSlug": "shareholder-letter",
      "documentKindLabel": "Shareholder letter",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2022-05-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 20,
      "slideType": "kpi_overview",
      "function": "summarize",
      "notes": "The slide uses a legend to define 'Achieved' (100%) and 'Substantially Achieved' (95-99.9%).",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de513-2977-769c-b1d6-0eb293cc0c1b/20",
      "deckHref": "/decks/019de513-2977-769c-b1d6-0eb293cc0c1b",
      "deckAnchorHref": "/decks/019de513-2977-769c-b1d6-0eb293cc0c1b#slide-20",
      "loopMatches": [
        {
          "to": 20,
          "from": 17,
          "name": "Golden Circle",
          "slug": "11-golden-circle",
          "bestFor": "Visionary leadership, brand positioning, mission statements",
          "matchId": "cfbb44e3-af3e-4285-9bbc-a5d55e5e7e20",
          "evidence": "The deck presents McDonald's three-legged stool business model",
          "position": 0,
          "objective": "Why McDonald's business model is important",
          "structure": "The Why (Belief) -> The How (Process) -> The What (Result)",
          "confidence": 0.7,
          "description": "Invert the typical pitch by starting with why you exist, rather than what you do"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 20,
          "from": 13,
          "beatId": "05271fbd-ef26-458d-b4ab-902a63ebe3e7",
          "arcName": "The Consultant's Gambit",
          "arcSlug": "consultants-gambit",
          "beatName": "Solution & Approach",
          "beatSlug": "consultants-gambit-solution-approach",
          "evidence": "The deck presents McDonald's commitment to ESG and its strategic plan",
          "position": 2,
          "confidence": 0.8,
          "parentBeatName": "Turn",
          "parentBeatSlug": "turn"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de513-2977-769c-b1d6-0eb293cc0c1b",
      "docSlug": "83f2ae0a352a4a6cd7e66f7d7cc539ad",
      "documentTitle": "McDonald&#x27;s | Shareholder Engagement Presentation Deck | 40 slides",
      "authorId": "mcdonalds",
      "authorName": "McDonald's",
      "documentKindSlug": "shareholder-letter",
      "documentKindLabel": "Shareholder letter",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2022-05-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 21,
      "slideType": "appendix_disclosure",
      "function": "summarize",
      "notes": "The table uses a legend to define 'Achieved' vs 'Substantially Achieved'.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de513-2977-769c-b1d6-0eb293cc0c1b/21",
      "deckHref": "/decks/019de513-2977-769c-b1d6-0eb293cc0c1b",
      "deckAnchorHref": "/decks/019de513-2977-769c-b1d6-0eb293cc0c1b#slide-21",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 38,
          "from": 21,
          "beatId": "85ae366c-5dd0-49f0-a666-f3ea50f32cf9",
          "arcName": "The Consultant's Gambit",
          "arcSlug": "consultants-gambit",
          "beatName": "Impact & Next Steps",
          "beatSlug": "consultants-gambit-impact-next-steps",
          "evidence": "The deck presents McDonald's progress and commitment to delivering results",
          "position": 3,
          "confidence": 0.8,
          "parentBeatName": "Resolution",
          "parentBeatSlug": "resolution"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    }
  ]
}