{
  "kind": "all",
  "value": "all",
  "collectionKey": "slides:all:all:all-document-kinds:all-producers:all-orientations",
  "filters": {
    "documentKinds": [],
    "sourceTypes": [],
    "orientations": []
  },
  "total": 319975,
  "page": 657,
  "pageSize": 60,
  "pageCount": 5333,
  "rows": [
    {
      "docId": "019dd923-5e87-7479-8208-1378d7850038",
      "docSlug": "54511fec3de86b0e",
      "documentTitle": "Introduction to Ipsos",
      "authorId": "IPSOS",
      "authorName": "Ipsos",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "industry_analyst",
      "sourceTypeLabel": "Industry analyst",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 1,
      "slideType": "cover",
      "function": "front_matter",
      "notes": null,
      "imagePath": "https://imgproxy.kitesheet.com/yXm9gHh-KMhp2kVK0EjXl7QurDaXSPx91Fbq39S0xMk/rs:fit:1200:1200:0/q:82/f:webp/czM6Ly9raXRlc2hlZXQvY29ycHVzL3NsaWRlcy81NDUxMWZlYzNkZTg2YjBlL3AwMDEuanBn",
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5e87-7479-8208-1378d7850038/1",
      "deckHref": "/decks/019dd923-5e87-7479-8208-1378d7850038",
      "deckAnchorHref": "/decks/019dd923-5e87-7479-8208-1378d7850038#slide-1",
      "loopMatches": [],
      "arcBeatMatches": [],
      "imagePathAlt": "https://imgproxy.kitesheet.com/fAhoi2mVsKE3GFUlskHpS_7HU8WY9KwFGJmqKEFAbh4/rs:fit:1200:1200:0/q:82/f:webp/czM6Ly9raXRlc2hlZXQvY29ycHVzL3NsaWRlcy81NDUxMWZlYzNkZTg2YjBlL3AwMDEucG5n",
      "thumbSrc": "https://imgproxy.kitesheet.com/lU47aSOoqfl4fBEa9dcBdAbIZPKnyw-EoAl2sNjClTA/rs:fit:480:480:0/q:78/f:webp/czM6Ly9raXRlc2hlZXQvY29ycHVzL3NsaWRlcy81NDUxMWZlYzNkZTg2YjBlL3AwMDEuanBn",
      "thumbSrcAlt": "https://imgproxy.kitesheet.com/bzAOse5B6DT4VKcwZLxeLUm2o2k4XjQYzDepxyv1qeo/rs:fit:480:480:0/q:78/f:webp/czM6Ly9raXRlc2hlZXQvY29ycHVzL3NsaWRlcy81NDUxMWZlYzNkZTg2YjBlL3AwMDEucG5n"
    },
    {
      "docId": "019dd923-5e87-7479-8208-1378d7850038",
      "docSlug": "54511fec3de86b0e",
      "documentTitle": "Introduction to Ipsos",
      "authorId": "IPSOS",
      "authorName": "Ipsos",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "industry_analyst",
      "sourceTypeLabel": "Industry analyst",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 2,
      "slideType": "market_landscape",
      "function": "establish_context",
      "notes": "The slide contrasts Ipsos's internal metrics (employees, markets, clients, panelists, turnover) with the broader industry landscape.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5e87-7479-8208-1378d7850038/2",
      "deckHref": "/decks/019dd923-5e87-7479-8208-1378d7850038",
      "deckAnchorHref": "/decks/019dd923-5e87-7479-8208-1378d7850038#slide-2",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 2,
          "from": 2,
          "beatId": "46aaf8a3-a2a3-4ff9-8ebe-59d769d174ad",
          "arcName": "The Sequoia Pitch",
          "arcSlug": "sequoia-pitch",
          "beatName": "Market Size",
          "beatSlug": "sequoia-pitch-market-size",
          "evidence": "Ipsos is a leader in the market research industry",
          "position": 0,
          "confidence": 0.8,
          "parentBeatName": "Evidence",
          "parentBeatSlug": "evidence"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5e87-7479-8208-1378d7850038",
      "docSlug": "54511fec3de86b0e",
      "documentTitle": "Introduction to Ipsos",
      "authorId": "IPSOS",
      "authorName": "Ipsos",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "industry_analyst",
      "sourceTypeLabel": "Industry analyst",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 3,
      "slideType": "other",
      "function": "present_framework",
      "notes": "The slide uses a linear process flow to represent the value chain.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5e87-7479-8208-1378d7850038/3",
      "deckHref": "/decks/019dd923-5e87-7479-8208-1378d7850038",
      "deckAnchorHref": "/decks/019dd923-5e87-7479-8208-1378d7850038#slide-3",
      "loopMatches": [],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5e87-7479-8208-1378d7850038",
      "docSlug": "54511fec3de86b0e",
      "documentTitle": "Introduction to Ipsos",
      "authorId": "IPSOS",
      "authorName": "Ipsos",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "industry_analyst",
      "sourceTypeLabel": "Industry analyst",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 4,
      "slideType": "executive_summary",
      "function": "summarize",
      "notes": "The slide uses a three-column structure to explain the company's operational scope.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5e87-7479-8208-1378d7850038/4",
      "deckHref": "/decks/019dd923-5e87-7479-8208-1378d7850038",
      "deckAnchorHref": "/decks/019dd923-5e87-7479-8208-1378d7850038#slide-4",
      "loopMatches": [
        {
          "to": 4,
          "from": 4,
          "name": "Golden Circle",
          "slug": "11-golden-circle",
          "bestFor": "Visionary leadership, brand positioning, mission statements",
          "matchId": "27252c1d-b917-44fa-8ca8-3240b44d1902",
          "evidence": "Ipsos provides a true understanding of society and people",
          "position": 0,
          "objective": "What is Ipsos' value proposition?",
          "structure": "The Why (Belief) -> The How (Process) -> The What (Result)",
          "confidence": 0.7,
          "description": "Invert the typical pitch by starting with why you exist, rather than what you do"
        }
      ],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5e87-7479-8208-1378d7850038",
      "docSlug": "54511fec3de86b0e",
      "documentTitle": "Introduction to Ipsos",
      "authorId": "IPSOS",
      "authorName": "Ipsos",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "industry_analyst",
      "sourceTypeLabel": "Industry analyst",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 5,
      "slideType": "competitive_analysis",
      "function": "compare_peers",
      "notes": "The slide uses a table-like layout to categorize competitors and differentiate Ipsos.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5e87-7479-8208-1378d7850038/5",
      "deckHref": "/decks/019dd923-5e87-7479-8208-1378d7850038",
      "deckAnchorHref": "/decks/019dd923-5e87-7479-8208-1378d7850038#slide-5",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 6,
          "from": 5,
          "beatId": "9c2edbee-ddf6-477c-a5eb-c1aacdca97f3",
          "arcName": "The Sequoia Pitch",
          "arcSlug": "sequoia-pitch",
          "beatName": "Competition",
          "beatSlug": "sequoia-pitch-competition",
          "evidence": "The competition Ipsos faces is diverse depending on sectors and specialties",
          "position": 1,
          "confidence": 0.8,
          "parentBeatName": "Evidence",
          "parentBeatSlug": "evidence"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5e87-7479-8208-1378d7850038",
      "docSlug": "54511fec3de86b0e",
      "documentTitle": "Introduction to Ipsos",
      "authorId": "IPSOS",
      "authorName": "Ipsos",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "industry_analyst",
      "sourceTypeLabel": "Industry analyst",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 6,
      "slideType": "competitive_analysis",
      "function": "compare_peers",
      "notes": "The diagram uses a hub-and-spoke style layout to categorize competitors by sector (top half) and specialty (bottom half).",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5e87-7479-8208-1378d7850038/6",
      "deckHref": "/decks/019dd923-5e87-7479-8208-1378d7850038",
      "deckAnchorHref": "/decks/019dd923-5e87-7479-8208-1378d7850038#slide-6",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 6,
          "from": 5,
          "beatId": "9c2edbee-ddf6-477c-a5eb-c1aacdca97f3",
          "arcName": "The Sequoia Pitch",
          "arcSlug": "sequoia-pitch",
          "beatName": "Competition",
          "beatSlug": "sequoia-pitch-competition",
          "evidence": "The competition Ipsos faces is diverse depending on sectors and specialties",
          "position": 1,
          "confidence": 0.8,
          "parentBeatName": "Evidence",
          "parentBeatSlug": "evidence"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5e87-7479-8208-1378d7850038",
      "docSlug": "54511fec3de86b0e",
      "documentTitle": "Introduction to Ipsos",
      "authorId": "IPSOS",
      "authorName": "Ipsos",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "industry_analyst",
      "sourceTypeLabel": "Industry analyst",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 7,
      "slideType": "executive_summary",
      "function": "summarize",
      "notes": "The client concentration chart uses a nested circle visualization to show revenue share.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5e87-7479-8208-1378d7850038/7",
      "deckHref": "/decks/019dd923-5e87-7479-8208-1378d7850038",
      "deckAnchorHref": "/decks/019dd923-5e87-7479-8208-1378d7850038#slide-7",
      "loopMatches": [],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5e87-7479-8208-1378d7850038",
      "docSlug": "54511fec3de86b0e",
      "documentTitle": "Introduction to Ipsos",
      "authorId": "IPSOS",
      "authorName": "Ipsos",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "industry_analyst",
      "sourceTypeLabel": "Industry analyst",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 8,
      "slideType": "financial_analysis",
      "function": "summarize",
      "notes": "The slide uses a three-column layout to present key financial indicators.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5e87-7479-8208-1378d7850038/8",
      "deckHref": "/decks/019dd923-5e87-7479-8208-1378d7850038",
      "deckAnchorHref": "/decks/019dd923-5e87-7479-8208-1378d7850038#slide-8",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 9,
          "from": 8,
          "beatId": "cb9de524-0cfa-400c-a1cc-3ee7889e1a68",
          "arcName": "The Sequoia Pitch",
          "arcSlug": "sequoia-pitch",
          "beatName": "Financials",
          "beatSlug": "sequoia-pitch-financials",
          "evidence": "Profitable growth and sound financial profile",
          "position": 2,
          "confidence": 0.8,
          "parentBeatName": "Evidence",
          "parentBeatSlug": "evidence"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5e87-7479-8208-1378d7850038",
      "docSlug": "54511fec3de86b0e",
      "documentTitle": "Introduction to Ipsos",
      "authorId": "IPSOS",
      "authorName": "Ipsos",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "industry_analyst",
      "sourceTypeLabel": "Industry analyst",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 9,
      "slideType": "financial_analysis",
      "function": "quantify_impact",
      "notes": null,
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5e87-7479-8208-1378d7850038/9",
      "deckHref": "/decks/019dd923-5e87-7479-8208-1378d7850038",
      "deckAnchorHref": "/decks/019dd923-5e87-7479-8208-1378d7850038#slide-9",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 9,
          "from": 8,
          "beatId": "cb9de524-0cfa-400c-a1cc-3ee7889e1a68",
          "arcName": "The Sequoia Pitch",
          "arcSlug": "sequoia-pitch",
          "beatName": "Financials",
          "beatSlug": "sequoia-pitch-financials",
          "evidence": "Profitable growth and sound financial profile",
          "position": 2,
          "confidence": 0.8,
          "parentBeatName": "Evidence",
          "parentBeatSlug": "evidence"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5e87-7479-8208-1378d7850038",
      "docSlug": "54511fec3de86b0e",
      "documentTitle": "Introduction to Ipsos",
      "authorId": "IPSOS",
      "authorName": "Ipsos",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "industry_analyst",
      "sourceTypeLabel": "Industry analyst",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 10,
      "slideType": "key_messages",
      "function": "summarize",
      "notes": "The slide uses a pillar-based framework to categorize strategic assets.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5e87-7479-8208-1378d7850038/10",
      "deckHref": "/decks/019dd923-5e87-7479-8208-1378d7850038",
      "deckAnchorHref": "/decks/019dd923-5e87-7479-8208-1378d7850038#slide-10",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 11,
          "from": 10,
          "beatId": "b2501feb-6191-4d4d-80d1-fc440ce8dd65",
          "arcName": "The Sequoia Pitch",
          "arcSlug": "sequoia-pitch",
          "beatName": "Solution",
          "beatSlug": "sequoia-pitch-solution",
          "evidence": "Ipsos' strategy being at the heart of science and data",
          "position": 3,
          "confidence": 0.8,
          "parentBeatName": "Turn",
          "parentBeatSlug": "turn"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5e87-7479-8208-1378d7850038",
      "docSlug": "54511fec3de86b0e",
      "documentTitle": "Introduction to Ipsos",
      "authorId": "IPSOS",
      "authorName": "Ipsos",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "industry_analyst",
      "sourceTypeLabel": "Industry analyst",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 11,
      "slideType": "other",
      "function": "summarize",
      "notes": null,
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5e87-7479-8208-1378d7850038/11",
      "deckHref": "/decks/019dd923-5e87-7479-8208-1378d7850038",
      "deckAnchorHref": "/decks/019dd923-5e87-7479-8208-1378d7850038#slide-11",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 11,
          "from": 10,
          "beatId": "b2501feb-6191-4d4d-80d1-fc440ce8dd65",
          "arcName": "The Sequoia Pitch",
          "arcSlug": "sequoia-pitch",
          "beatName": "Solution",
          "beatSlug": "sequoia-pitch-solution",
          "evidence": "Ipsos' strategy being at the heart of science and data",
          "position": 3,
          "confidence": 0.8,
          "parentBeatName": "Turn",
          "parentBeatSlug": "turn"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5e87-7479-8208-1378d7850038",
      "docSlug": "54511fec3de86b0e",
      "documentTitle": "Introduction to Ipsos",
      "authorId": "IPSOS",
      "authorName": "Ipsos",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "industry_analyst",
      "sourceTypeLabel": "Industry analyst",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 12,
      "slideType": "other",
      "function": "present_solution",
      "notes": null,
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5e87-7479-8208-1378d7850038/12",
      "deckHref": "/decks/019dd923-5e87-7479-8208-1378d7850038",
      "deckAnchorHref": "/decks/019dd923-5e87-7479-8208-1378d7850038#slide-12",
      "loopMatches": [],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5e87-7479-8208-1378d7850038",
      "docSlug": "54511fec3de86b0e",
      "documentTitle": "Introduction to Ipsos",
      "authorId": "IPSOS",
      "authorName": "Ipsos",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "industry_analyst",
      "sourceTypeLabel": "Industry analyst",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 13,
      "slideType": "initiative_list",
      "function": "present_solution",
      "notes": "The slide uses a grid layout to map specific AI tools to four key business areas: Trends/Discovery, Product Development, Go to Market, and Brand & Consumer.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5e87-7479-8208-1378d7850038/13",
      "deckHref": "/decks/019dd923-5e87-7479-8208-1378d7850038",
      "deckAnchorHref": "/decks/019dd923-5e87-7479-8208-1378d7850038#slide-13",
      "loopMatches": [
        {
          "to": 13,
          "from": 13,
          "name": "Quick Win Big Bet",
          "slug": "47-quick-win-big-bet",
          "bestFor": "Transformation planning, 100-day plans, resource allocation",
          "matchId": "7b9a00bb-28f0-4ae8-8770-02eeea5e6fa9",
          "evidence": "Providing GenAI powered client facing solutions",
          "position": 1,
          "objective": "How does Ipsos plan to drive growth?",
          "structure": "The Full List -> Quick Wins (Low effort, High impact) -> Big Bets (High effort, High impact) -> Sequenced Roadmap",
          "confidence": 0.6,
          "description": "Separate initiatives into immediate wins and longer-term strategic bets"
        }
      ],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5e87-7479-8208-1378d7850038",
      "docSlug": "54511fec3de86b0e",
      "documentTitle": "Introduction to Ipsos",
      "authorId": "IPSOS",
      "authorName": "Ipsos",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "industry_analyst",
      "sourceTypeLabel": "Industry analyst",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 14,
      "slideType": "financial_analysis",
      "function": "quantify_impact",
      "notes": "The slide uses a waterfall-like structure to show the balance between sources of funds and their usage.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5e87-7479-8208-1378d7850038/14",
      "deckHref": "/decks/019dd923-5e87-7479-8208-1378d7850038",
      "deckAnchorHref": "/decks/019dd923-5e87-7479-8208-1378d7850038#slide-14",
      "loopMatches": [],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5e87-7479-8208-1378d7850038",
      "docSlug": "54511fec3de86b0e",
      "documentTitle": "Introduction to Ipsos",
      "authorId": "IPSOS",
      "authorName": "Ipsos",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "industry_analyst",
      "sourceTypeLabel": "Industry analyst",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 15,
      "slideType": "other",
      "function": "summarize",
      "notes": "The slide uses a step-chart style layout to represent progression or cumulative drivers.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5e87-7479-8208-1378d7850038/15",
      "deckHref": "/decks/019dd923-5e87-7479-8208-1378d7850038",
      "deckAnchorHref": "/decks/019dd923-5e87-7479-8208-1378d7850038#slide-15",
      "loopMatches": [],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5e87-7479-8208-1378d7850038",
      "docSlug": "54511fec3de86b0e",
      "documentTitle": "Introduction to Ipsos",
      "authorId": "IPSOS",
      "authorName": "Ipsos",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "industry_analyst",
      "sourceTypeLabel": "Industry analyst",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 16,
      "slideType": "closing_ask",
      "function": "summarize",
      "notes": null,
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5e87-7479-8208-1378d7850038/16",
      "deckHref": "/decks/019dd923-5e87-7479-8208-1378d7850038",
      "deckAnchorHref": "/decks/019dd923-5e87-7479-8208-1378d7850038#slide-16",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 16,
          "from": 16,
          "beatId": "1b9a8a2c-31ca-49c3-92f3-ab7aa06e746e",
          "arcName": "The Sequoia Pitch",
          "arcSlug": "sequoia-pitch",
          "beatName": "The Ask",
          "beatSlug": "sequoia-pitch-the-ask",
          "evidence": "Thank you, implying a call to action",
          "position": 5,
          "confidence": 0.8,
          "parentBeatName": "Resolution",
          "parentBeatSlug": "resolution"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5e87-7479-8208-0c7d42da1d6e",
      "docSlug": "6f31c51b2c4ec78e",
      "documentTitle": "Ipsos Populism Survey 2024",
      "authorId": "IPSOS",
      "authorName": "Ipsos",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "industry_analyst",
      "sourceTypeLabel": "Industry analyst",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 24,
      "slideType": "data_table",
      "function": "analyze_data",
      "notes": "Data source: Ipsos. The chart displays 2023 data as the primary bar, with historical data (2022-2016) in a table format on the right.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5e87-7479-8208-0c7d42da1d6e/24",
      "deckHref": "/decks/019dd923-5e87-7479-8208-0c7d42da1d6e",
      "deckAnchorHref": "/decks/019dd923-5e87-7479-8208-0c7d42da1d6e#slide-24",
      "loopMatches": [
        {
          "to": 24,
          "from": 15,
          "name": "Cost Of Inaction",
          "slug": "27-cost-of-inaction",
          "bestFor": "Urgent budget requests, compliance, risk mitigation",
          "matchId": "64ff8eb6-c0d8-4464-b71d-185573d8cbc4",
          "evidence": "The survey data on the perceived breakdown of society and its implications for governance and policy.",
          "position": 0,
          "objective": "What are the consequences of not addressing the perceived societal problems?",
          "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point",
          "confidence": 0.6,
          "description": "Quantify what happens if the audience does nothing"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 48,
          "from": 13,
          "beatId": "4a3d5ebd-899d-477a-abc4-72c1832ba226",
          "arcName": "Problem-Agitate-Solution",
          "arcSlug": "problem-agitate-solution",
          "beatName": "Evidence",
          "beatSlug": "evidence",
          "evidence": "The document presents extensive data and evidence on populist sentiment, nativism, and opinions on elites and governments.",
          "position": 2,
          "confidence": 0.8,
          "parentBeatName": null,
          "parentBeatSlug": null
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5e87-7479-8208-0c7d42da1d6e",
      "docSlug": "6f31c51b2c4ec78e",
      "documentTitle": "Ipsos Populism Survey 2024",
      "authorId": "IPSOS",
      "authorName": "Ipsos",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "industry_analyst",
      "sourceTypeLabel": "Industry analyst",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 25,
      "slideType": "data_table",
      "function": "analyze_data",
      "notes": "The chart displays 'Agree' (orange), 'Neither agree nor disagree' (grey), 'Don't know' (dark grey), and 'Disagree' (teal).",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5e87-7479-8208-0c7d42da1d6e/25",
      "deckHref": "/decks/019dd923-5e87-7479-8208-0c7d42da1d6e",
      "deckAnchorHref": "/decks/019dd923-5e87-7479-8208-0c7d42da1d6e#slide-25",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 48,
          "from": 13,
          "beatId": "4a3d5ebd-899d-477a-abc4-72c1832ba226",
          "arcName": "Problem-Agitate-Solution",
          "arcSlug": "problem-agitate-solution",
          "beatName": "Evidence",
          "beatSlug": "evidence",
          "evidence": "The document presents extensive data and evidence on populist sentiment, nativism, and opinions on elites and governments.",
          "position": 2,
          "confidence": 0.8,
          "parentBeatName": null,
          "parentBeatSlug": null
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5e87-7479-8208-0c7d42da1d6e",
      "docSlug": "6f31c51b2c4ec78e",
      "documentTitle": "Ipsos Populism Survey 2024",
      "authorId": "IPSOS",
      "authorName": "Ipsos",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "industry_analyst",
      "sourceTypeLabel": "Industry analyst",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 26,
      "slideType": "data_table",
      "function": "analyze_data",
      "notes": "The chart displays 2023 data as the primary bar, with historical data (2022, 2021, 2019, 2016) in a table format on the right.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5e87-7479-8208-0c7d42da1d6e/26",
      "deckHref": "/decks/019dd923-5e87-7479-8208-0c7d42da1d6e",
      "deckAnchorHref": "/decks/019dd923-5e87-7479-8208-0c7d42da1d6e#slide-26",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 48,
          "from": 13,
          "beatId": "4a3d5ebd-899d-477a-abc4-72c1832ba226",
          "arcName": "Problem-Agitate-Solution",
          "arcSlug": "problem-agitate-solution",
          "beatName": "Evidence",
          "beatSlug": "evidence",
          "evidence": "The document presents extensive data and evidence on populist sentiment, nativism, and opinions on elites and governments.",
          "position": 2,
          "confidence": 0.8,
          "parentBeatName": null,
          "parentBeatSlug": null
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5e87-7479-8208-0c7d42da1d6e",
      "docSlug": "6f31c51b2c4ec78e",
      "documentTitle": "Ipsos Populism Survey 2024",
      "authorId": "IPSOS",
      "authorName": "Ipsos",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "industry_analyst",
      "sourceTypeLabel": "Industry analyst",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 27,
      "slideType": "data_table",
      "function": "analyze_data",
      "notes": "Data source: Ipsos survey of 20,630 online adults across 28 countries.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5e87-7479-8208-0c7d42da1d6e/27",
      "deckHref": "/decks/019dd923-5e87-7479-8208-0c7d42da1d6e",
      "deckAnchorHref": "/decks/019dd923-5e87-7479-8208-0c7d42da1d6e#slide-27",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 48,
          "from": 13,
          "beatId": "4a3d5ebd-899d-477a-abc4-72c1832ba226",
          "arcName": "Problem-Agitate-Solution",
          "arcSlug": "problem-agitate-solution",
          "beatName": "Evidence",
          "beatSlug": "evidence",
          "evidence": "The document presents extensive data and evidence on populist sentiment, nativism, and opinions on elites and governments.",
          "position": 2,
          "confidence": 0.8,
          "parentBeatName": null,
          "parentBeatSlug": null
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5e87-7479-8208-0c7d42da1d6e",
      "docSlug": "6f31c51b2c4ec78e",
      "documentTitle": "Ipsos Populism Survey 2024",
      "authorId": "IPSOS",
      "authorName": "Ipsos",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "industry_analyst",
      "sourceTypeLabel": "Industry analyst",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 28,
      "slideType": "data_table",
      "function": "analyze_data",
      "notes": "The chart displays 2023 data as the primary bar, with historical data (2022-2016) in a table format on the right.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5e87-7479-8208-0c7d42da1d6e/28",
      "deckHref": "/decks/019dd923-5e87-7479-8208-0c7d42da1d6e",
      "deckAnchorHref": "/decks/019dd923-5e87-7479-8208-0c7d42da1d6e#slide-28",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 48,
          "from": 13,
          "beatId": "4a3d5ebd-899d-477a-abc4-72c1832ba226",
          "arcName": "Problem-Agitate-Solution",
          "arcSlug": "problem-agitate-solution",
          "beatName": "Evidence",
          "beatSlug": "evidence",
          "evidence": "The document presents extensive data and evidence on populist sentiment, nativism, and opinions on elites and governments.",
          "position": 2,
          "confidence": 0.8,
          "parentBeatName": null,
          "parentBeatSlug": null
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5e87-7479-8208-0c7d42da1d6e",
      "docSlug": "6f31c51b2c4ec78e",
      "documentTitle": "Ipsos Populism Survey 2024",
      "authorId": "IPSOS",
      "authorName": "Ipsos",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "industry_analyst",
      "sourceTypeLabel": "Industry analyst",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 29,
      "slideType": "data_table",
      "function": "analyze_data",
      "notes": "Data source: Ipsos. Base: 20,630 online adults under age 75 across 28 countries.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5e87-7479-8208-0c7d42da1d6e/29",
      "deckHref": "/decks/019dd923-5e87-7479-8208-0c7d42da1d6e",
      "deckAnchorHref": "/decks/019dd923-5e87-7479-8208-0c7d42da1d6e#slide-29",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 48,
          "from": 13,
          "beatId": "4a3d5ebd-899d-477a-abc4-72c1832ba226",
          "arcName": "Problem-Agitate-Solution",
          "arcSlug": "problem-agitate-solution",
          "beatName": "Evidence",
          "beatSlug": "evidence",
          "evidence": "The document presents extensive data and evidence on populist sentiment, nativism, and opinions on elites and governments.",
          "position": 2,
          "confidence": 0.8,
          "parentBeatName": null,
          "parentBeatSlug": null
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5e87-7479-8208-0c7d42da1d6e",
      "docSlug": "6f31c51b2c4ec78e",
      "documentTitle": "Ipsos Populism Survey 2024",
      "authorId": "IPSOS",
      "authorName": "Ipsos",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "industry_analyst",
      "sourceTypeLabel": "Industry analyst",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 30,
      "slideType": "data_table",
      "function": "analyze_data",
      "notes": "The chart uses a diverging stacked bar format to show agreement levels across countries, sorted by the 2023 'Agree' percentage.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5e87-7479-8208-0c7d42da1d6e/30",
      "deckHref": "/decks/019dd923-5e87-7479-8208-0c7d42da1d6e",
      "deckAnchorHref": "/decks/019dd923-5e87-7479-8208-0c7d42da1d6e#slide-30",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 48,
          "from": 13,
          "beatId": "4a3d5ebd-899d-477a-abc4-72c1832ba226",
          "arcName": "Problem-Agitate-Solution",
          "arcSlug": "problem-agitate-solution",
          "beatName": "Evidence",
          "beatSlug": "evidence",
          "evidence": "The document presents extensive data and evidence on populist sentiment, nativism, and opinions on elites and governments.",
          "position": 2,
          "confidence": 0.8,
          "parentBeatName": null,
          "parentBeatSlug": null
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5e87-7479-8208-0c7d42da1d6e",
      "docSlug": "6f31c51b2c4ec78e",
      "documentTitle": "Ipsos Populism Survey 2024",
      "authorId": "IPSOS",
      "authorName": "Ipsos",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "industry_analyst",
      "sourceTypeLabel": "Industry analyst",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 31,
      "slideType": "data_table",
      "function": "analyze_data",
      "notes": "Data source: Ipsos survey of 20,630 online adults across 28 countries.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5e87-7479-8208-0c7d42da1d6e/31",
      "deckHref": "/decks/019dd923-5e87-7479-8208-0c7d42da1d6e",
      "deckAnchorHref": "/decks/019dd923-5e87-7479-8208-0c7d42da1d6e#slide-31",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 48,
          "from": 13,
          "beatId": "4a3d5ebd-899d-477a-abc4-72c1832ba226",
          "arcName": "Problem-Agitate-Solution",
          "arcSlug": "problem-agitate-solution",
          "beatName": "Evidence",
          "beatSlug": "evidence",
          "evidence": "The document presents extensive data and evidence on populist sentiment, nativism, and opinions on elites and governments.",
          "position": 2,
          "confidence": 0.8,
          "parentBeatName": null,
          "parentBeatSlug": null
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5e87-7479-8208-0c7d42da1d6e",
      "docSlug": "6f31c51b2c4ec78e",
      "documentTitle": "Ipsos Populism Survey 2024",
      "authorId": "IPSOS",
      "authorName": "Ipsos",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "industry_analyst",
      "sourceTypeLabel": "Industry analyst",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 32,
      "slideType": "section_divider",
      "function": "transition",
      "notes": null,
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5e87-7479-8208-0c7d42da1d6e/32",
      "deckHref": "/decks/019dd923-5e87-7479-8208-0c7d42da1d6e",
      "deckAnchorHref": "/decks/019dd923-5e87-7479-8208-0c7d42da1d6e#slide-32",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 48,
          "from": 13,
          "beatId": "4a3d5ebd-899d-477a-abc4-72c1832ba226",
          "arcName": "Problem-Agitate-Solution",
          "arcSlug": "problem-agitate-solution",
          "beatName": "Evidence",
          "beatSlug": "evidence",
          "evidence": "The document presents extensive data and evidence on populist sentiment, nativism, and opinions on elites and governments.",
          "position": 2,
          "confidence": 0.8,
          "parentBeatName": null,
          "parentBeatSlug": null
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5e87-7479-8208-0c7d42da1d6e",
      "docSlug": "6f31c51b2c4ec78e",
      "documentTitle": "Ipsos Populism Survey 2024",
      "authorId": "IPSOS",
      "authorName": "Ipsos",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "industry_analyst",
      "sourceTypeLabel": "Industry analyst",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 33,
      "slideType": "data_table",
      "function": "analyze_data",
      "notes": "Data source: Ipsos survey of 20,630 online adults across 28 countries.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5e87-7479-8208-0c7d42da1d6e/33",
      "deckHref": "/decks/019dd923-5e87-7479-8208-0c7d42da1d6e",
      "deckAnchorHref": "/decks/019dd923-5e87-7479-8208-0c7d42da1d6e#slide-33",
      "loopMatches": [
        {
          "to": 39,
          "from": 33,
          "name": "Voice Of Customer",
          "slug": "51-voice-of-customer",
          "bestFor": "Product strategy, customer experience, market research",
          "matchId": "7bbf127a-3f27-4f2a-9028-715eb0670bb7",
          "evidence": "The document presents data on citizens' views on immigration and nativism, providing insights into their perspectives.",
          "position": 1,
          "objective": "What are the opinions of citizens regarding immigration and nativism?",
          "structure": "What Customers Say (Verbatim) -> The Pattern Across Voices -> The Insight -> The Response",
          "confidence": 0.6,
          "description": "Let customer quotes and feedback drive the narrative and validate the insight"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 48,
          "from": 13,
          "beatId": "4a3d5ebd-899d-477a-abc4-72c1832ba226",
          "arcName": "Problem-Agitate-Solution",
          "arcSlug": "problem-agitate-solution",
          "beatName": "Evidence",
          "beatSlug": "evidence",
          "evidence": "The document presents extensive data and evidence on populist sentiment, nativism, and opinions on elites and governments.",
          "position": 2,
          "confidence": 0.8,
          "parentBeatName": null,
          "parentBeatSlug": null
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5e87-7479-8208-0c7d42da1d6e",
      "docSlug": "6f31c51b2c4ec78e",
      "documentTitle": "Ipsos Populism Survey 2024",
      "authorId": "IPSOS",
      "authorName": "Ipsos",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "industry_analyst",
      "sourceTypeLabel": "Industry analyst",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 34,
      "slideType": "data_table",
      "function": "analyze_data",
      "notes": "The chart displays survey results across 28 countries, sorted by the percentage of respondents who agree with the statement.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5e87-7479-8208-0c7d42da1d6e/34",
      "deckHref": "/decks/019dd923-5e87-7479-8208-0c7d42da1d6e",
      "deckAnchorHref": "/decks/019dd923-5e87-7479-8208-0c7d42da1d6e#slide-34",
      "loopMatches": [
        {
          "to": 39,
          "from": 33,
          "name": "Voice Of Customer",
          "slug": "51-voice-of-customer",
          "bestFor": "Product strategy, customer experience, market research",
          "matchId": "7bbf127a-3f27-4f2a-9028-715eb0670bb7",
          "evidence": "The document presents data on citizens' views on immigration and nativism, providing insights into their perspectives.",
          "position": 1,
          "objective": "What are the opinions of citizens regarding immigration and nativism?",
          "structure": "What Customers Say (Verbatim) -> The Pattern Across Voices -> The Insight -> The Response",
          "confidence": 0.6,
          "description": "Let customer quotes and feedback drive the narrative and validate the insight"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 48,
          "from": 13,
          "beatId": "4a3d5ebd-899d-477a-abc4-72c1832ba226",
          "arcName": "Problem-Agitate-Solution",
          "arcSlug": "problem-agitate-solution",
          "beatName": "Evidence",
          "beatSlug": "evidence",
          "evidence": "The document presents extensive data and evidence on populist sentiment, nativism, and opinions on elites and governments.",
          "position": 2,
          "confidence": 0.8,
          "parentBeatName": null,
          "parentBeatSlug": null
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5e87-7479-8208-0c7d42da1d6e",
      "docSlug": "6f31c51b2c4ec78e",
      "documentTitle": "Ipsos Populism Survey 2024",
      "authorId": "IPSOS",
      "authorName": "Ipsos",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "industry_analyst",
      "sourceTypeLabel": "Industry analyst",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 35,
      "slideType": "data_table",
      "function": "analyze_data",
      "notes": "The chart displays 2023 data as the primary sort, with historical data (2021, 2019, 2016) provided in a table format on the right.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5e87-7479-8208-0c7d42da1d6e/35",
      "deckHref": "/decks/019dd923-5e87-7479-8208-0c7d42da1d6e",
      "deckAnchorHref": "/decks/019dd923-5e87-7479-8208-0c7d42da1d6e#slide-35",
      "loopMatches": [
        {
          "to": 39,
          "from": 33,
          "name": "Voice Of Customer",
          "slug": "51-voice-of-customer",
          "bestFor": "Product strategy, customer experience, market research",
          "matchId": "7bbf127a-3f27-4f2a-9028-715eb0670bb7",
          "evidence": "The document presents data on citizens' views on immigration and nativism, providing insights into their perspectives.",
          "position": 1,
          "objective": "What are the opinions of citizens regarding immigration and nativism?",
          "structure": "What Customers Say (Verbatim) -> The Pattern Across Voices -> The Insight -> The Response",
          "confidence": 0.6,
          "description": "Let customer quotes and feedback drive the narrative and validate the insight"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 48,
          "from": 13,
          "beatId": "4a3d5ebd-899d-477a-abc4-72c1832ba226",
          "arcName": "Problem-Agitate-Solution",
          "arcSlug": "problem-agitate-solution",
          "beatName": "Evidence",
          "beatSlug": "evidence",
          "evidence": "The document presents extensive data and evidence on populist sentiment, nativism, and opinions on elites and governments.",
          "position": 2,
          "confidence": 0.8,
          "parentBeatName": null,
          "parentBeatSlug": null
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5e87-7479-8208-0c7d42da1d6e",
      "docSlug": "6f31c51b2c4ec78e",
      "documentTitle": "Ipsos Populism Survey 2024",
      "authorId": "IPSOS",
      "authorName": "Ipsos",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "industry_analyst",
      "sourceTypeLabel": "Industry analyst",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 36,
      "slideType": "data_table",
      "function": "analyze_data",
      "notes": "The chart displays survey results across 28 countries, ranked by the percentage of respondents who agree with the statement.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5e87-7479-8208-0c7d42da1d6e/36",
      "deckHref": "/decks/019dd923-5e87-7479-8208-0c7d42da1d6e",
      "deckAnchorHref": "/decks/019dd923-5e87-7479-8208-0c7d42da1d6e#slide-36",
      "loopMatches": [
        {
          "to": 39,
          "from": 33,
          "name": "Voice Of Customer",
          "slug": "51-voice-of-customer",
          "bestFor": "Product strategy, customer experience, market research",
          "matchId": "7bbf127a-3f27-4f2a-9028-715eb0670bb7",
          "evidence": "The document presents data on citizens' views on immigration and nativism, providing insights into their perspectives.",
          "position": 1,
          "objective": "What are the opinions of citizens regarding immigration and nativism?",
          "structure": "What Customers Say (Verbatim) -> The Pattern Across Voices -> The Insight -> The Response",
          "confidence": 0.6,
          "description": "Let customer quotes and feedback drive the narrative and validate the insight"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 48,
          "from": 13,
          "beatId": "4a3d5ebd-899d-477a-abc4-72c1832ba226",
          "arcName": "Problem-Agitate-Solution",
          "arcSlug": "problem-agitate-solution",
          "beatName": "Evidence",
          "beatSlug": "evidence",
          "evidence": "The document presents extensive data and evidence on populist sentiment, nativism, and opinions on elites and governments.",
          "position": 2,
          "confidence": 0.8,
          "parentBeatName": null,
          "parentBeatSlug": null
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5e87-7479-8208-0c7d42da1d6e",
      "docSlug": "6f31c51b2c4ec78e",
      "documentTitle": "Ipsos Populism Survey 2024",
      "authorId": "IPSOS",
      "authorName": "Ipsos",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "industry_analyst",
      "sourceTypeLabel": "Industry analyst",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 37,
      "slideType": "section_divider",
      "function": "transition",
      "notes": null,
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5e87-7479-8208-0c7d42da1d6e/37",
      "deckHref": "/decks/019dd923-5e87-7479-8208-0c7d42da1d6e",
      "deckAnchorHref": "/decks/019dd923-5e87-7479-8208-0c7d42da1d6e#slide-37",
      "loopMatches": [
        {
          "to": 39,
          "from": 33,
          "name": "Voice Of Customer",
          "slug": "51-voice-of-customer",
          "bestFor": "Product strategy, customer experience, market research",
          "matchId": "7bbf127a-3f27-4f2a-9028-715eb0670bb7",
          "evidence": "The document presents data on citizens' views on immigration and nativism, providing insights into their perspectives.",
          "position": 1,
          "objective": "What are the opinions of citizens regarding immigration and nativism?",
          "structure": "What Customers Say (Verbatim) -> The Pattern Across Voices -> The Insight -> The Response",
          "confidence": 0.6,
          "description": "Let customer quotes and feedback drive the narrative and validate the insight"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 48,
          "from": 13,
          "beatId": "4a3d5ebd-899d-477a-abc4-72c1832ba226",
          "arcName": "Problem-Agitate-Solution",
          "arcSlug": "problem-agitate-solution",
          "beatName": "Evidence",
          "beatSlug": "evidence",
          "evidence": "The document presents extensive data and evidence on populist sentiment, nativism, and opinions on elites and governments.",
          "position": 2,
          "confidence": 0.8,
          "parentBeatName": null,
          "parentBeatSlug": null
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5e87-7479-8208-0c7d42da1d6e",
      "docSlug": "6f31c51b2c4ec78e",
      "documentTitle": "Ipsos Populism Survey 2024",
      "authorId": "IPSOS",
      "authorName": "Ipsos",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "industry_analyst",
      "sourceTypeLabel": "Industry analyst",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 38,
      "slideType": "data_table",
      "function": "analyze_data",
      "notes": "The chart shows a clear trend where the majority in most countries view the elite as a closely connected group.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5e87-7479-8208-0c7d42da1d6e/38",
      "deckHref": "/decks/019dd923-5e87-7479-8208-0c7d42da1d6e",
      "deckAnchorHref": "/decks/019dd923-5e87-7479-8208-0c7d42da1d6e#slide-38",
      "loopMatches": [
        {
          "to": 39,
          "from": 33,
          "name": "Voice Of Customer",
          "slug": "51-voice-of-customer",
          "bestFor": "Product strategy, customer experience, market research",
          "matchId": "7bbf127a-3f27-4f2a-9028-715eb0670bb7",
          "evidence": "The document presents data on citizens' views on immigration and nativism, providing insights into their perspectives.",
          "position": 1,
          "objective": "What are the opinions of citizens regarding immigration and nativism?",
          "structure": "What Customers Say (Verbatim) -> The Pattern Across Voices -> The Insight -> The Response",
          "confidence": 0.6,
          "description": "Let customer quotes and feedback drive the narrative and validate the insight"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 48,
          "from": 13,
          "beatId": "4a3d5ebd-899d-477a-abc4-72c1832ba226",
          "arcName": "Problem-Agitate-Solution",
          "arcSlug": "problem-agitate-solution",
          "beatName": "Evidence",
          "beatSlug": "evidence",
          "evidence": "The document presents extensive data and evidence on populist sentiment, nativism, and opinions on elites and governments.",
          "position": 2,
          "confidence": 0.8,
          "parentBeatName": null,
          "parentBeatSlug": null
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5e87-7479-8208-0c7d42da1d6e",
      "docSlug": "6f31c51b2c4ec78e",
      "documentTitle": "Ipsos Populism Survey 2024",
      "authorId": "IPSOS",
      "authorName": "Ipsos",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "industry_analyst",
      "sourceTypeLabel": "Industry analyst",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 39,
      "slideType": "data_table",
      "function": "analyze_data",
      "notes": "The chart displays survey results from 28 countries, with a global average at the top. The data is sorted by the percentage of respondents who believe the elite act in their own interests (dark blue).",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5e87-7479-8208-0c7d42da1d6e/39",
      "deckHref": "/decks/019dd923-5e87-7479-8208-0c7d42da1d6e",
      "deckAnchorHref": "/decks/019dd923-5e87-7479-8208-0c7d42da1d6e#slide-39",
      "loopMatches": [
        {
          "to": 39,
          "from": 33,
          "name": "Voice Of Customer",
          "slug": "51-voice-of-customer",
          "bestFor": "Product strategy, customer experience, market research",
          "matchId": "7bbf127a-3f27-4f2a-9028-715eb0670bb7",
          "evidence": "The document presents data on citizens' views on immigration and nativism, providing insights into their perspectives.",
          "position": 1,
          "objective": "What are the opinions of citizens regarding immigration and nativism?",
          "structure": "What Customers Say (Verbatim) -> The Pattern Across Voices -> The Insight -> The Response",
          "confidence": 0.6,
          "description": "Let customer quotes and feedback drive the narrative and validate the insight"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 48,
          "from": 13,
          "beatId": "4a3d5ebd-899d-477a-abc4-72c1832ba226",
          "arcName": "Problem-Agitate-Solution",
          "arcSlug": "problem-agitate-solution",
          "beatName": "Evidence",
          "beatSlug": "evidence",
          "evidence": "The document presents extensive data and evidence on populist sentiment, nativism, and opinions on elites and governments.",
          "position": 2,
          "confidence": 0.8,
          "parentBeatName": null,
          "parentBeatSlug": null
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5e87-7479-8208-0c7d42da1d6e",
      "docSlug": "6f31c51b2c4ec78e",
      "documentTitle": "Ipsos Populism Survey 2024",
      "authorId": "IPSOS",
      "authorName": "Ipsos",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "industry_analyst",
      "sourceTypeLabel": "Industry analyst",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 40,
      "slideType": "section_divider",
      "function": "transition",
      "notes": null,
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5e87-7479-8208-0c7d42da1d6e/40",
      "deckHref": "/decks/019dd923-5e87-7479-8208-0c7d42da1d6e",
      "deckAnchorHref": "/decks/019dd923-5e87-7479-8208-0c7d42da1d6e#slide-40",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 48,
          "from": 13,
          "beatId": "4a3d5ebd-899d-477a-abc4-72c1832ba226",
          "arcName": "Problem-Agitate-Solution",
          "arcSlug": "problem-agitate-solution",
          "beatName": "Evidence",
          "beatSlug": "evidence",
          "evidence": "The document presents extensive data and evidence on populist sentiment, nativism, and opinions on elites and governments.",
          "position": 2,
          "confidence": 0.8,
          "parentBeatName": null,
          "parentBeatSlug": null
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5e87-7479-8208-0c7d42da1d6e",
      "docSlug": "6f31c51b2c4ec78e",
      "documentTitle": "Ipsos Populism Survey 2024",
      "authorId": "IPSOS",
      "authorName": "Ipsos",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "industry_analyst",
      "sourceTypeLabel": "Industry analyst",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 41,
      "slideType": "data_table",
      "function": "analyze_data",
      "notes": "Data source: Ipsos survey of 20,630 online adults.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5e87-7479-8208-0c7d42da1d6e/41",
      "deckHref": "/decks/019dd923-5e87-7479-8208-0c7d42da1d6e",
      "deckAnchorHref": "/decks/019dd923-5e87-7479-8208-0c7d42da1d6e#slide-41",
      "loopMatches": [
        {
          "to": 48,
          "from": 41,
          "name": "Mece Breakdown",
          "slug": "40-mece-breakdown",
          "bestFor": "Problem structuring, ensuring completeness, strategic analysis",
          "matchId": "c6606272-a268-4ae8-9683-e48360cc4aa8",
          "evidence": "The survey provides a detailed breakdown of citizens' preferences for government spending, offering a clear view of their priorities.",
          "position": 2,
          "objective": "How do citizens prioritize government spending across different areas?",
          "structure": "The Whole -> Category A (distinct) -> Category B (distinct) -> Category C (distinct) -> Complete Coverage",
          "confidence": 0.6,
          "description": "Divide a complex topic into mutually exclusive, collectively exhaustive categories"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 48,
          "from": 13,
          "beatId": "4a3d5ebd-899d-477a-abc4-72c1832ba226",
          "arcName": "Problem-Agitate-Solution",
          "arcSlug": "problem-agitate-solution",
          "beatName": "Evidence",
          "beatSlug": "evidence",
          "evidence": "The document presents extensive data and evidence on populist sentiment, nativism, and opinions on elites and governments.",
          "position": 2,
          "confidence": 0.8,
          "parentBeatName": null,
          "parentBeatSlug": null
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5e87-7479-8208-0c7d42da1d6e",
      "docSlug": "6f31c51b2c4ec78e",
      "documentTitle": "Ipsos Populism Survey 2024",
      "authorId": "IPSOS",
      "authorName": "Ipsos",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "industry_analyst",
      "sourceTypeLabel": "Industry analyst",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 42,
      "slideType": "data_table",
      "function": "analyze_data",
      "notes": "The chart displays four categories: Should increase, Should keep at its current level, Not sure, and Should Lower.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5e87-7479-8208-0c7d42da1d6e/42",
      "deckHref": "/decks/019dd923-5e87-7479-8208-0c7d42da1d6e",
      "deckAnchorHref": "/decks/019dd923-5e87-7479-8208-0c7d42da1d6e#slide-42",
      "loopMatches": [
        {
          "to": 48,
          "from": 41,
          "name": "Mece Breakdown",
          "slug": "40-mece-breakdown",
          "bestFor": "Problem structuring, ensuring completeness, strategic analysis",
          "matchId": "c6606272-a268-4ae8-9683-e48360cc4aa8",
          "evidence": "The survey provides a detailed breakdown of citizens' preferences for government spending, offering a clear view of their priorities.",
          "position": 2,
          "objective": "How do citizens prioritize government spending across different areas?",
          "structure": "The Whole -> Category A (distinct) -> Category B (distinct) -> Category C (distinct) -> Complete Coverage",
          "confidence": 0.6,
          "description": "Divide a complex topic into mutually exclusive, collectively exhaustive categories"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 48,
          "from": 13,
          "beatId": "4a3d5ebd-899d-477a-abc4-72c1832ba226",
          "arcName": "Problem-Agitate-Solution",
          "arcSlug": "problem-agitate-solution",
          "beatName": "Evidence",
          "beatSlug": "evidence",
          "evidence": "The document presents extensive data and evidence on populist sentiment, nativism, and opinions on elites and governments.",
          "position": 2,
          "confidence": 0.8,
          "parentBeatName": null,
          "parentBeatSlug": null
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5e87-7479-8208-0c7d42da1d6e",
      "docSlug": "6f31c51b2c4ec78e",
      "documentTitle": "Ipsos Populism Survey 2024",
      "authorId": "IPSOS",
      "authorName": "Ipsos",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "industry_analyst",
      "sourceTypeLabel": "Industry analyst",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 43,
      "slideType": "data_table",
      "function": "analyze_data",
      "notes": "The chart is sorted by the 'Should increase' category in descending order.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5e87-7479-8208-0c7d42da1d6e/43",
      "deckHref": "/decks/019dd923-5e87-7479-8208-0c7d42da1d6e",
      "deckAnchorHref": "/decks/019dd923-5e87-7479-8208-0c7d42da1d6e#slide-43",
      "loopMatches": [
        {
          "to": 48,
          "from": 41,
          "name": "Mece Breakdown",
          "slug": "40-mece-breakdown",
          "bestFor": "Problem structuring, ensuring completeness, strategic analysis",
          "matchId": "c6606272-a268-4ae8-9683-e48360cc4aa8",
          "evidence": "The survey provides a detailed breakdown of citizens' preferences for government spending, offering a clear view of their priorities.",
          "position": 2,
          "objective": "How do citizens prioritize government spending across different areas?",
          "structure": "The Whole -> Category A (distinct) -> Category B (distinct) -> Category C (distinct) -> Complete Coverage",
          "confidence": 0.6,
          "description": "Divide a complex topic into mutually exclusive, collectively exhaustive categories"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 48,
          "from": 13,
          "beatId": "4a3d5ebd-899d-477a-abc4-72c1832ba226",
          "arcName": "Problem-Agitate-Solution",
          "arcSlug": "problem-agitate-solution",
          "beatName": "Evidence",
          "beatSlug": "evidence",
          "evidence": "The document presents extensive data and evidence on populist sentiment, nativism, and opinions on elites and governments.",
          "position": 2,
          "confidence": 0.8,
          "parentBeatName": null,
          "parentBeatSlug": null
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5e87-7479-8208-0c7d42da1d6e",
      "docSlug": "6f31c51b2c4ec78e",
      "documentTitle": "Ipsos Populism Survey 2024",
      "authorId": "IPSOS",
      "authorName": "Ipsos",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "industry_analyst",
      "sourceTypeLabel": "Industry analyst",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 44,
      "slideType": "data_table",
      "function": "analyze_data",
      "notes": "Data source: Ipsos survey of 20,630 online adults across 28 countries, Nov-Dec 2023.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5e87-7479-8208-0c7d42da1d6e/44",
      "deckHref": "/decks/019dd923-5e87-7479-8208-0c7d42da1d6e",
      "deckAnchorHref": "/decks/019dd923-5e87-7479-8208-0c7d42da1d6e#slide-44",
      "loopMatches": [
        {
          "to": 48,
          "from": 41,
          "name": "Mece Breakdown",
          "slug": "40-mece-breakdown",
          "bestFor": "Problem structuring, ensuring completeness, strategic analysis",
          "matchId": "c6606272-a268-4ae8-9683-e48360cc4aa8",
          "evidence": "The survey provides a detailed breakdown of citizens' preferences for government spending, offering a clear view of their priorities.",
          "position": 2,
          "objective": "How do citizens prioritize government spending across different areas?",
          "structure": "The Whole -> Category A (distinct) -> Category B (distinct) -> Category C (distinct) -> Complete Coverage",
          "confidence": 0.6,
          "description": "Divide a complex topic into mutually exclusive, collectively exhaustive categories"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 48,
          "from": 13,
          "beatId": "4a3d5ebd-899d-477a-abc4-72c1832ba226",
          "arcName": "Problem-Agitate-Solution",
          "arcSlug": "problem-agitate-solution",
          "beatName": "Evidence",
          "beatSlug": "evidence",
          "evidence": "The document presents extensive data and evidence on populist sentiment, nativism, and opinions on elites and governments.",
          "position": 2,
          "confidence": 0.8,
          "parentBeatName": null,
          "parentBeatSlug": null
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5e87-7479-8208-0c7d42da1d6e",
      "docSlug": "6f31c51b2c4ec78e",
      "documentTitle": "Ipsos Populism Survey 2024",
      "authorId": "IPSOS",
      "authorName": "Ipsos",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "industry_analyst",
      "sourceTypeLabel": "Industry analyst",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 45,
      "slideType": "data_table",
      "function": "analyze_data",
      "notes": "The chart is sorted by the 'Should increase' category in descending order.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5e87-7479-8208-0c7d42da1d6e/45",
      "deckHref": "/decks/019dd923-5e87-7479-8208-0c7d42da1d6e",
      "deckAnchorHref": "/decks/019dd923-5e87-7479-8208-0c7d42da1d6e#slide-45",
      "loopMatches": [
        {
          "to": 48,
          "from": 41,
          "name": "Mece Breakdown",
          "slug": "40-mece-breakdown",
          "bestFor": "Problem structuring, ensuring completeness, strategic analysis",
          "matchId": "c6606272-a268-4ae8-9683-e48360cc4aa8",
          "evidence": "The survey provides a detailed breakdown of citizens' preferences for government spending, offering a clear view of their priorities.",
          "position": 2,
          "objective": "How do citizens prioritize government spending across different areas?",
          "structure": "The Whole -> Category A (distinct) -> Category B (distinct) -> Category C (distinct) -> Complete Coverage",
          "confidence": 0.6,
          "description": "Divide a complex topic into mutually exclusive, collectively exhaustive categories"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 48,
          "from": 13,
          "beatId": "4a3d5ebd-899d-477a-abc4-72c1832ba226",
          "arcName": "Problem-Agitate-Solution",
          "arcSlug": "problem-agitate-solution",
          "beatName": "Evidence",
          "beatSlug": "evidence",
          "evidence": "The document presents extensive data and evidence on populist sentiment, nativism, and opinions on elites and governments.",
          "position": 2,
          "confidence": 0.8,
          "parentBeatName": null,
          "parentBeatSlug": null
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5e87-7479-8208-0c7d42da1d6e",
      "docSlug": "6f31c51b2c4ec78e",
      "documentTitle": "Ipsos Populism Survey 2024",
      "authorId": "IPSOS",
      "authorName": "Ipsos",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "industry_analyst",
      "sourceTypeLabel": "Industry analyst",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 46,
      "slideType": "data_table",
      "function": "analyze_data",
      "notes": "The chart is sorted by the 'Should increase' category in descending order.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5e87-7479-8208-0c7d42da1d6e/46",
      "deckHref": "/decks/019dd923-5e87-7479-8208-0c7d42da1d6e",
      "deckAnchorHref": "/decks/019dd923-5e87-7479-8208-0c7d42da1d6e#slide-46",
      "loopMatches": [
        {
          "to": 48,
          "from": 41,
          "name": "Mece Breakdown",
          "slug": "40-mece-breakdown",
          "bestFor": "Problem structuring, ensuring completeness, strategic analysis",
          "matchId": "c6606272-a268-4ae8-9683-e48360cc4aa8",
          "evidence": "The survey provides a detailed breakdown of citizens' preferences for government spending, offering a clear view of their priorities.",
          "position": 2,
          "objective": "How do citizens prioritize government spending across different areas?",
          "structure": "The Whole -> Category A (distinct) -> Category B (distinct) -> Category C (distinct) -> Complete Coverage",
          "confidence": 0.6,
          "description": "Divide a complex topic into mutually exclusive, collectively exhaustive categories"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 48,
          "from": 13,
          "beatId": "4a3d5ebd-899d-477a-abc4-72c1832ba226",
          "arcName": "Problem-Agitate-Solution",
          "arcSlug": "problem-agitate-solution",
          "beatName": "Evidence",
          "beatSlug": "evidence",
          "evidence": "The document presents extensive data and evidence on populist sentiment, nativism, and opinions on elites and governments.",
          "position": 2,
          "confidence": 0.8,
          "parentBeatName": null,
          "parentBeatSlug": null
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5e87-7479-8208-0c7d42da1d6e",
      "docSlug": "6f31c51b2c4ec78e",
      "documentTitle": "Ipsos Populism Survey 2024",
      "authorId": "IPSOS",
      "authorName": "Ipsos",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "industry_analyst",
      "sourceTypeLabel": "Industry analyst",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 47,
      "slideType": "data_table",
      "function": "analyze_data",
      "notes": "The chart displays four categories: Should increase, Should keep at its current level, Not sure, and Should lower.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5e87-7479-8208-0c7d42da1d6e/47",
      "deckHref": "/decks/019dd923-5e87-7479-8208-0c7d42da1d6e",
      "deckAnchorHref": "/decks/019dd923-5e87-7479-8208-0c7d42da1d6e#slide-47",
      "loopMatches": [
        {
          "to": 48,
          "from": 41,
          "name": "Mece Breakdown",
          "slug": "40-mece-breakdown",
          "bestFor": "Problem structuring, ensuring completeness, strategic analysis",
          "matchId": "c6606272-a268-4ae8-9683-e48360cc4aa8",
          "evidence": "The survey provides a detailed breakdown of citizens' preferences for government spending, offering a clear view of their priorities.",
          "position": 2,
          "objective": "How do citizens prioritize government spending across different areas?",
          "structure": "The Whole -> Category A (distinct) -> Category B (distinct) -> Category C (distinct) -> Complete Coverage",
          "confidence": 0.6,
          "description": "Divide a complex topic into mutually exclusive, collectively exhaustive categories"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 48,
          "from": 13,
          "beatId": "4a3d5ebd-899d-477a-abc4-72c1832ba226",
          "arcName": "Problem-Agitate-Solution",
          "arcSlug": "problem-agitate-solution",
          "beatName": "Evidence",
          "beatSlug": "evidence",
          "evidence": "The document presents extensive data and evidence on populist sentiment, nativism, and opinions on elites and governments.",
          "position": 2,
          "confidence": 0.8,
          "parentBeatName": null,
          "parentBeatSlug": null
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5e87-7479-8208-0c7d42da1d6e",
      "docSlug": "6f31c51b2c4ec78e",
      "documentTitle": "Ipsos Populism Survey 2024",
      "authorId": "IPSOS",
      "authorName": "Ipsos",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "industry_analyst",
      "sourceTypeLabel": "Industry analyst",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 48,
      "slideType": "data_table",
      "function": "analyze_data",
      "notes": "The chart is sorted by the 'Should increase' category in descending order.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5e87-7479-8208-0c7d42da1d6e/48",
      "deckHref": "/decks/019dd923-5e87-7479-8208-0c7d42da1d6e",
      "deckAnchorHref": "/decks/019dd923-5e87-7479-8208-0c7d42da1d6e#slide-48",
      "loopMatches": [
        {
          "to": 48,
          "from": 41,
          "name": "Mece Breakdown",
          "slug": "40-mece-breakdown",
          "bestFor": "Problem structuring, ensuring completeness, strategic analysis",
          "matchId": "c6606272-a268-4ae8-9683-e48360cc4aa8",
          "evidence": "The survey provides a detailed breakdown of citizens' preferences for government spending, offering a clear view of their priorities.",
          "position": 2,
          "objective": "How do citizens prioritize government spending across different areas?",
          "structure": "The Whole -> Category A (distinct) -> Category B (distinct) -> Category C (distinct) -> Complete Coverage",
          "confidence": 0.6,
          "description": "Divide a complex topic into mutually exclusive, collectively exhaustive categories"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 48,
          "from": 13,
          "beatId": "4a3d5ebd-899d-477a-abc4-72c1832ba226",
          "arcName": "Problem-Agitate-Solution",
          "arcSlug": "problem-agitate-solution",
          "beatName": "Evidence",
          "beatSlug": "evidence",
          "evidence": "The document presents extensive data and evidence on populist sentiment, nativism, and opinions on elites and governments.",
          "position": 2,
          "confidence": 0.8,
          "parentBeatName": null,
          "parentBeatSlug": null
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5e87-7479-8208-0c7d42da1d6e",
      "docSlug": "6f31c51b2c4ec78e",
      "documentTitle": "Ipsos Populism Survey 2024",
      "authorId": "IPSOS",
      "authorName": "Ipsos",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "industry_analyst",
      "sourceTypeLabel": "Industry analyst",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 49,
      "slideType": "appendix_methodology",
      "function": "appendix",
      "notes": null,
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5e87-7479-8208-0c7d42da1d6e/49",
      "deckHref": "/decks/019dd923-5e87-7479-8208-0c7d42da1d6e",
      "deckAnchorHref": "/decks/019dd923-5e87-7479-8208-0c7d42da1d6e#slide-49",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 52,
          "from": 49,
          "beatId": "61d0670e-e5de-41f2-91d0-0f92af042bb4",
          "arcName": "Problem-Agitate-Solution",
          "arcSlug": "problem-agitate-solution",
          "beatName": "Resolution",
          "beatSlug": "resolution",
          "evidence": "The document concludes with methodology details and a call to action, providing a resolution to the presented issues.",
          "position": 3,
          "confidence": 0.8,
          "parentBeatName": null,
          "parentBeatSlug": null
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5e87-7479-8208-0c7d42da1d6e",
      "docSlug": "6f31c51b2c4ec78e",
      "documentTitle": "Ipsos Populism Survey 2024",
      "authorId": "IPSOS",
      "authorName": "Ipsos",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "industry_analyst",
      "sourceTypeLabel": "Industry analyst",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 50,
      "slideType": "appendix_methodology",
      "function": "summarize",
      "notes": null,
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5e87-7479-8208-0c7d42da1d6e/50",
      "deckHref": "/decks/019dd923-5e87-7479-8208-0c7d42da1d6e",
      "deckAnchorHref": "/decks/019dd923-5e87-7479-8208-0c7d42da1d6e#slide-50",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 52,
          "from": 49,
          "beatId": "61d0670e-e5de-41f2-91d0-0f92af042bb4",
          "arcName": "Problem-Agitate-Solution",
          "arcSlug": "problem-agitate-solution",
          "beatName": "Resolution",
          "beatSlug": "resolution",
          "evidence": "The document concludes with methodology details and a call to action, providing a resolution to the presented issues.",
          "position": 3,
          "confidence": 0.8,
          "parentBeatName": null,
          "parentBeatSlug": null
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5e87-7479-8208-0c7d42da1d6e",
      "docSlug": "6f31c51b2c4ec78e",
      "documentTitle": "Ipsos Populism Survey 2024",
      "authorId": "IPSOS",
      "authorName": "Ipsos",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "industry_analyst",
      "sourceTypeLabel": "Industry analyst",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 51,
      "slideType": "other",
      "function": "establish_context",
      "notes": "This is a standard corporate 'About Us' slide.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5e87-7479-8208-0c7d42da1d6e/51",
      "deckHref": "/decks/019dd923-5e87-7479-8208-0c7d42da1d6e",
      "deckAnchorHref": "/decks/019dd923-5e87-7479-8208-0c7d42da1d6e#slide-51",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 52,
          "from": 49,
          "beatId": "61d0670e-e5de-41f2-91d0-0f92af042bb4",
          "arcName": "Problem-Agitate-Solution",
          "arcSlug": "problem-agitate-solution",
          "beatName": "Resolution",
          "beatSlug": "resolution",
          "evidence": "The document concludes with methodology details and a call to action, providing a resolution to the presented issues.",
          "position": 3,
          "confidence": 0.8,
          "parentBeatName": null,
          "parentBeatSlug": null
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5e87-7479-8208-0c7d42da1d6e",
      "docSlug": "6f31c51b2c4ec78e",
      "documentTitle": "Ipsos Populism Survey 2024",
      "authorId": "IPSOS",
      "authorName": "Ipsos",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "industry_analyst",
      "sourceTypeLabel": "Industry analyst",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 52,
      "slideType": "cover",
      "function": "front_matter",
      "notes": null,
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5e87-7479-8208-0c7d42da1d6e/52",
      "deckHref": "/decks/019dd923-5e87-7479-8208-0c7d42da1d6e",
      "deckAnchorHref": "/decks/019dd923-5e87-7479-8208-0c7d42da1d6e#slide-52",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 52,
          "from": 49,
          "beatId": "61d0670e-e5de-41f2-91d0-0f92af042bb4",
          "arcName": "Problem-Agitate-Solution",
          "arcSlug": "problem-agitate-solution",
          "beatName": "Resolution",
          "beatSlug": "resolution",
          "evidence": "The document concludes with methodology details and a call to action, providing a resolution to the presented issues.",
          "position": 3,
          "confidence": 0.8,
          "parentBeatName": null,
          "parentBeatSlug": null
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5e87-7479-8208-16ae915c0680",
      "docSlug": "cba3f8adcffc85cf",
      "documentTitle": "What The Future Wellness",
      "authorId": "IPSOS",
      "authorName": "Ipsos",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "industry_analyst",
      "sourceTypeLabel": "Industry analyst",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 1,
      "slideType": "table_of_contents",
      "function": "front_matter",
      "notes": "The slide uses a futuristic, data-driven aesthetic with a runner in the background.",
      "imagePath": "https://imgproxy.kitesheet.com/yVQiWB0iFegrpLD5l4GJ2_Z94lvhnIHLSIXz2h_gOVg/rs:fit:1200:1200:0/q:82/f:webp/czM6Ly9raXRlc2hlZXQvY29ycHVzL3NsaWRlcy9jYmEzZjhhZGNmZmM4NWNmL3AwMDEuanBn",
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5e87-7479-8208-16ae915c0680/1",
      "deckHref": "/decks/019dd923-5e87-7479-8208-16ae915c0680",
      "deckAnchorHref": "/decks/019dd923-5e87-7479-8208-16ae915c0680#slide-1",
      "loopMatches": [],
      "arcBeatMatches": [],
      "imagePathAlt": "https://imgproxy.kitesheet.com/5cLH97uMVETB_GCd2Z9-qWiURU4xsPXOfDIo269XZac/rs:fit:1200:1200:0/q:82/f:webp/czM6Ly9raXRlc2hlZXQvY29ycHVzL3NsaWRlcy9jYmEzZjhhZGNmZmM4NWNmL3AwMDEucG5n",
      "thumbSrc": "https://imgproxy.kitesheet.com/WLc9BzNzVRh88p44DDRvc5GmPq_NIHvND0TR5qQwSbc/rs:fit:480:480:0/q:78/f:webp/czM6Ly9raXRlc2hlZXQvY29ycHVzL3NsaWRlcy9jYmEzZjhhZGNmZmM4NWNmL3AwMDEuanBn",
      "thumbSrcAlt": "https://imgproxy.kitesheet.com/wZ3vRL9stP9BX21a4ZRKleamjMAX1VKCvTp_Zj1o_EE/rs:fit:480:480:0/q:78/f:webp/czM6Ly9raXRlc2hlZXQvY29ycHVzL3NsaWRlcy9jYmEzZjhhZGNmZmM4NWNmL3AwMDEucG5n"
    },
    {
      "docId": "019dd923-5e87-7479-8208-16ae915c0680",
      "docSlug": "cba3f8adcffc85cf",
      "documentTitle": "What The Future Wellness",
      "authorId": "IPSOS",
      "authorName": "Ipsos",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "industry_analyst",
      "sourceTypeLabel": "Industry analyst",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 2,
      "slideType": "other",
      "function": "front_matter",
      "notes": "This is an introductory page for a report/deck.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5e87-7479-8208-16ae915c0680/2",
      "deckHref": "/decks/019dd923-5e87-7479-8208-16ae915c0680",
      "deckAnchorHref": "/decks/019dd923-5e87-7479-8208-16ae915c0680#slide-2",
      "loopMatches": [],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5e87-7479-8208-16ae915c0680",
      "docSlug": "cba3f8adcffc85cf",
      "documentTitle": "What The Future Wellness",
      "authorId": "IPSOS",
      "authorName": "Ipsos",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "industry_analyst",
      "sourceTypeLabel": "Industry analyst",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 3,
      "slideType": "situation_overview",
      "function": "establish_context",
      "notes": null,
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5e87-7479-8208-16ae915c0680/3",
      "deckHref": "/decks/019dd923-5e87-7479-8208-16ae915c0680",
      "deckAnchorHref": "/decks/019dd923-5e87-7479-8208-16ae915c0680#slide-3",
      "loopMatches": [],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5e87-7479-8208-16ae915c0680",
      "docSlug": "cba3f8adcffc85cf",
      "documentTitle": "What The Future Wellness",
      "authorId": "IPSOS",
      "authorName": "Ipsos",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "industry_analyst",
      "sourceTypeLabel": "Industry analyst",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 4,
      "slideType": "table_of_contents",
      "function": "front_matter",
      "notes": null,
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5e87-7479-8208-16ae915c0680/4",
      "deckHref": "/decks/019dd923-5e87-7479-8208-16ae915c0680",
      "deckAnchorHref": "/decks/019dd923-5e87-7479-8208-16ae915c0680#slide-4",
      "loopMatches": [],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5e87-7479-8208-16ae915c0680",
      "docSlug": "cba3f8adcffc85cf",
      "documentTitle": "What The Future Wellness",
      "authorId": "IPSOS",
      "authorName": "Ipsos",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "industry_analyst",
      "sourceTypeLabel": "Industry analyst",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 5,
      "slideType": "section_divider",
      "function": "establish_context",
      "notes": "Uses a hexagonal hub-and-spoke diagram to categorize wellness drivers.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5e87-7479-8208-16ae915c0680/5",
      "deckHref": "/decks/019dd923-5e87-7479-8208-16ae915c0680",
      "deckAnchorHref": "/decks/019dd923-5e87-7479-8208-16ae915c0680#slide-5",
      "loopMatches": [],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5e87-7479-8208-16ae915c0680",
      "docSlug": "cba3f8adcffc85cf",
      "documentTitle": "What The Future Wellness",
      "authorId": "IPSOS",
      "authorName": "Ipsos",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "industry_analyst",
      "sourceTypeLabel": "Industry analyst",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 6,
      "slideType": "quote_slide",
      "function": "establish_context",
      "notes": "The slide uses a testimonial/expert quote format to frame a problem statement regarding health equity.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5e87-7479-8208-16ae915c0680/6",
      "deckHref": "/decks/019dd923-5e87-7479-8208-16ae915c0680",
      "deckAnchorHref": "/decks/019dd923-5e87-7479-8208-16ae915c0680#slide-6",
      "loopMatches": [],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5e87-7479-8208-16ae915c0680",
      "docSlug": "cba3f8adcffc85cf",
      "documentTitle": "What The Future Wellness",
      "authorId": "IPSOS",
      "authorName": "Ipsos",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "industry_analyst",
      "sourceTypeLabel": "Industry analyst",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 7,
      "slideType": "industry_trends",
      "function": "summarize",
      "notes": "Includes a survey result regarding government vs. health insurers setting standards.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5e87-7479-8208-16ae915c0680/7",
      "deckHref": "/decks/019dd923-5e87-7479-8208-16ae915c0680",
      "deckAnchorHref": "/decks/019dd923-5e87-7479-8208-16ae915c0680#slide-7",
      "loopMatches": [],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5e87-7479-8208-16ae915c0680",
      "docSlug": "cba3f8adcffc85cf",
      "documentTitle": "What The Future Wellness",
      "authorId": "IPSOS",
      "authorName": "Ipsos",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "industry_analyst",
      "sourceTypeLabel": "Industry analyst",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 8,
      "slideType": "client_example",
      "function": "illustrate_case",
      "notes": "The slide uses a grouped bar chart to show demographic differences in optimism regarding various healthcare aspects.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5e87-7479-8208-16ae915c0680/8",
      "deckHref": "/decks/019dd923-5e87-7479-8208-16ae915c0680",
      "deckAnchorHref": "/decks/019dd923-5e87-7479-8208-16ae915c0680#slide-8",
      "loopMatches": [],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5e87-7479-8208-16ae915c0680",
      "docSlug": "cba3f8adcffc85cf",
      "documentTitle": "What The Future Wellness",
      "authorId": "IPSOS",
      "authorName": "Ipsos",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "industry_analyst",
      "sourceTypeLabel": "Industry analyst",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 9,
      "slideType": "industry_trends",
      "function": "quantify_impact",
      "notes": "Includes a quote from David Scowcroft of Ipsos.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5e87-7479-8208-16ae915c0680/9",
      "deckHref": "/decks/019dd923-5e87-7479-8208-16ae915c0680",
      "deckAnchorHref": "/decks/019dd923-5e87-7479-8208-16ae915c0680#slide-9",
      "loopMatches": [],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5e87-7479-8208-16ae915c0680",
      "docSlug": "cba3f8adcffc85cf",
      "documentTitle": "What The Future Wellness",
      "authorId": "IPSOS",
      "authorName": "Ipsos",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "industry_analyst",
      "sourceTypeLabel": "Industry analyst",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 10,
      "slideType": "quote_slide",
      "function": "illustrate_case",
      "notes": "The slide uses a testimonial/expert opinion format to frame a market trend.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5e87-7479-8208-16ae915c0680/10",
      "deckHref": "/decks/019dd923-5e87-7479-8208-16ae915c0680",
      "deckAnchorHref": "/decks/019dd923-5e87-7479-8208-16ae915c0680#slide-10",
      "loopMatches": [],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5e87-7479-8208-16ae915c0680",
      "docSlug": "cba3f8adcffc85cf",
      "documentTitle": "What The Future Wellness",
      "authorId": "IPSOS",
      "authorName": "Ipsos",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "industry_analyst",
      "sourceTypeLabel": "Industry analyst",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 11,
      "slideType": "industry_trends",
      "function": "analyze_data",
      "notes": "Includes two grouped bar charts comparing survey responses by age demographic.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5e87-7479-8208-16ae915c0680/11",
      "deckHref": "/decks/019dd923-5e87-7479-8208-16ae915c0680",
      "deckAnchorHref": "/decks/019dd923-5e87-7479-8208-16ae915c0680#slide-11",
      "loopMatches": [],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5e87-7479-8208-16ae915c0680",
      "docSlug": "cba3f8adcffc85cf",
      "documentTitle": "What The Future Wellness",
      "authorId": "IPSOS",
      "authorName": "Ipsos",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "industry_analyst",
      "sourceTypeLabel": "Industry analyst",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 12,
      "slideType": "quote_slide",
      "function": "illustrate_case",
      "notes": "Includes a headshot and a pull-quote from an industry expert.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5e87-7479-8208-16ae915c0680/12",
      "deckHref": "/decks/019dd923-5e87-7479-8208-16ae915c0680",
      "deckAnchorHref": "/decks/019dd923-5e87-7479-8208-16ae915c0680#slide-12",
      "loopMatches": [],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5e87-7479-8208-16ae915c0680",
      "docSlug": "cba3f8adcffc85cf",
      "documentTitle": "What The Future Wellness",
      "authorId": "IPSOS",
      "authorName": "Ipsos",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "industry_analyst",
      "sourceTypeLabel": "Industry analyst",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 13,
      "slideType": "quote_slide",
      "function": "illustrate_case",
      "notes": "Includes a headshot of Dr. Uma Naidoo and a quote about the future of personalized nutritional psychiatry.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5e87-7479-8208-16ae915c0680/13",
      "deckHref": "/decks/019dd923-5e87-7479-8208-16ae915c0680",
      "deckAnchorHref": "/decks/019dd923-5e87-7479-8208-16ae915c0680#slide-13",
      "loopMatches": [],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5e87-7479-8208-16ae915c0680",
      "docSlug": "cba3f8adcffc85cf",
      "documentTitle": "What The Future Wellness",
      "authorId": "IPSOS",
      "authorName": "Ipsos",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "industry_analyst",
      "sourceTypeLabel": "Industry analyst",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 14,
      "slideType": "data_table",
      "function": "analyze_data",
      "notes": "The slide includes a pull quote from Dr. Naidoo and a source citation.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5e87-7479-8208-16ae915c0680/14",
      "deckHref": "/decks/019dd923-5e87-7479-8208-16ae915c0680",
      "deckAnchorHref": "/decks/019dd923-5e87-7479-8208-16ae915c0680#slide-14",
      "loopMatches": [],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5e87-7479-8208-16ae915c0680",
      "docSlug": "cba3f8adcffc85cf",
      "documentTitle": "What The Future Wellness",
      "authorId": "IPSOS",
      "authorName": "Ipsos",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "industry_analyst",
      "sourceTypeLabel": "Industry analyst",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 15,
      "slideType": "industry_trends",
      "function": "analyze_data",
      "notes": "The slide uses a combination of qualitative expert commentary and quantitative survey data to illustrate generational differences in mental health status.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5e87-7479-8208-16ae915c0680/15",
      "deckHref": "/decks/019dd923-5e87-7479-8208-16ae915c0680",
      "deckAnchorHref": "/decks/019dd923-5e87-7479-8208-16ae915c0680#slide-15",
      "loopMatches": [],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    }
  ]
}