{ "kind": "all", "value": "all", "collectionKey": "slides:all:all:all-document-kinds:all-producers:all-orientations", "filters": { "documentKinds": [], "sourceTypes": [], "orientations": [] }, "total": 319975, "page": 602, "pageSize": 30, "pageCount": 10666, "rows": [ { "docId": "019dd923-5ca1-7489-b63a-4983523101fb", "docSlug": "1f801c1616a867ec", "documentTitle": "Dissecting 2021-22 Budget Speech", "authorId": "PwC", "authorName": "PwC", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "strategy_consulting", "sourceTypeLabel": "Strategy consulting", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.777, "pageNumber": 20, "slideType": "data_table", "function": "quantify_impact", "notes": "The slide uses a visual metaphor of a cigarette pack to illustrate tax incidence.", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5ca1-7489-b63a-4983523101fb/20", "deckHref": "/decks/019dd923-5ca1-7489-b63a-4983523101fb", "deckAnchorHref": "/decks/019dd923-5ca1-7489-b63a-4983523101fb#slide-20", "loopMatches": [ { "to": 20, "from": 19, "name": "Zoom In", "slug": "06-zoom-in", "bestFor": "Technical deep-dives, case studies, detailed analysis", "matchId": "019de98f-7679-777d-961f-1335d869bec3", "evidence": "Sin-tax table across categories (p19) zooms into single cigarette-pack cost decomposition (p20).", "position": 6, "objective": "Translate sin taxes into consumer-level impact", "structure": "The Big Picture -> Key Area of Focus -> Specific Detail -> Implication", "confidence": 75, "description": "Start broad, then progressively focus on specific details that prove your point" } ], "arcBeatMatches": [ { "to": 21, "from": 19, "beatId": "019de98f-7575-776a-9539-6cbb59bed8e8", "arcName": "The Triple Take", "arcSlug": "triple-take", "beatName": "The Action (Now What)", "beatSlug": null, "evidence": "Sin tax consumer impact + Mandela closing quote", "position": 3, "confidence": 55, "parentBeatName": null, "parentBeatSlug": null } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5ca1-7489-b63a-4983523101fb", "docSlug": "1f801c1616a867ec", "documentTitle": "Dissecting 2021-22 Budget Speech", "authorId": "PwC", "authorName": "PwC", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "strategy_consulting", "sourceTypeLabel": "Strategy consulting", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.777, "pageNumber": 21, "slideType": "appendix_disclosure", "function": "front_matter", "notes": null, "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5ca1-7489-b63a-4983523101fb/21", "deckHref": "/decks/019dd923-5ca1-7489-b63a-4983523101fb", "deckAnchorHref": "/decks/019dd923-5ca1-7489-b63a-4983523101fb#slide-21", "loopMatches": [], "arcBeatMatches": [ { "to": 21, "from": 19, "beatId": "019de98f-7575-776a-9539-6cbb59bed8e8", "arcName": "The Triple Take", "arcSlug": "triple-take", "beatName": "The Action (Now What)", "beatSlug": null, "evidence": "Sin tax consumer impact + Mandela closing quote", "position": 3, "confidence": 55, "parentBeatName": null, "parentBeatSlug": null } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5ca1-7489-b63a-4c835981e4e6", "docSlug": "e58b57d6c34ef38c", "documentTitle": "GEM Outlook 2021-2025 Hong Kong", "authorId": "PwC", "authorName": "PwC", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "strategy_consulting", "sourceTypeLabel": "Strategy consulting", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.778, "pageNumber": 1, "slideType": "cover", "function": "front_matter", "notes": null, "imagePath": "https://imgproxy.kitesheet.com/6F2wJ1C_VKpziePm4IEeplA_6-MIvUOhXQCMFIos7Us/rs:fit:1200:1200:0/q:82/f:webp/czM6Ly9raXRlc2hlZXQvY29ycHVzL3NsaWRlcy9lNThiNTdkNmMzNGVmMzhjL3AwMDEuanBn", "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5ca1-7489-b63a-4c835981e4e6/1", "deckHref": "/decks/019dd923-5ca1-7489-b63a-4c835981e4e6", "deckAnchorHref": "/decks/019dd923-5ca1-7489-b63a-4c835981e4e6#slide-1", "loopMatches": [], "arcBeatMatches": [], "imagePathAlt": "https://imgproxy.kitesheet.com/-VfPD6aDuMKP5crdpxxk_yJzMU1HVzGQpWCW7Yjx1y0/rs:fit:1200:1200:0/q:82/f:webp/czM6Ly9raXRlc2hlZXQvY29ycHVzL3NsaWRlcy9lNThiNTdkNmMzNGVmMzhjL3AwMDEucG5n", "thumbSrc": "https://imgproxy.kitesheet.com/NfT7XNLoFCEq5XMLBVOVgUt1piVznUtHUJsS5v_y-S8/rs:fit:480:480:0/q:78/f:webp/czM6Ly9raXRlc2hlZXQvY29ycHVzL3NsaWRlcy9lNThiNTdkNmMzNGVmMzhjL3AwMDEuanBn", "thumbSrcAlt": "https://imgproxy.kitesheet.com/EHdU88WhO9TerIVr5A-ntVBLLI6d2T8tELqoVWPJkzI/rs:fit:480:480:0/q:78/f:webp/czM6Ly9raXRlc2hlZXQvY29ycHVzL3NsaWRlcy9lNThiNTdkNmMzNGVmMzhjL3AwMDEucG5n" }, { "docId": "019dd923-5ca1-7489-b63a-4c835981e4e6", "docSlug": "e58b57d6c34ef38c", "documentTitle": "GEM Outlook 2021-2025 Hong Kong", "authorId": "PwC", "authorName": "PwC", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "strategy_consulting", "sourceTypeLabel": "Strategy consulting", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.778, "pageNumber": 2, "slideType": "table_of_contents", "function": "front_matter", "notes": null, "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5ca1-7489-b63a-4c835981e4e6/2", "deckHref": "/decks/019dd923-5ca1-7489-b63a-4c835981e4e6", "deckAnchorHref": "/decks/019dd923-5ca1-7489-b63a-4c835981e4e6#slide-2", "loopMatches": [], "arcBeatMatches": [], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5ca1-7489-b63a-4c835981e4e6", "docSlug": "e58b57d6c34ef38c", "documentTitle": "GEM Outlook 2021-2025 Hong Kong", "authorId": "PwC", "authorName": "PwC", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "strategy_consulting", "sourceTypeLabel": "Strategy consulting", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.778, "pageNumber": 3, "slideType": "section_divider", "function": "transition", "notes": null, "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5ca1-7489-b63a-4c835981e4e6/3", "deckHref": "/decks/019dd923-5ca1-7489-b63a-4c835981e4e6", "deckAnchorHref": "/decks/019dd923-5ca1-7489-b63a-4c835981e4e6#slide-3", "loopMatches": [], "arcBeatMatches": [], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5ca1-7489-b63a-4c835981e4e6", "docSlug": "e58b57d6c34ef38c", "documentTitle": "GEM Outlook 2021-2025 Hong Kong", "authorId": "PwC", "authorName": "PwC", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "strategy_consulting", "sourceTypeLabel": "Strategy consulting", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.778, "pageNumber": 4, "slideType": "executive_summary", "function": "establish_context", "notes": null, "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5ca1-7489-b63a-4c835981e4e6/4", "deckHref": "/decks/019dd923-5ca1-7489-b63a-4c835981e4e6", "deckAnchorHref": "/decks/019dd923-5ca1-7489-b63a-4c835981e4e6#slide-4", "loopMatches": [ { "to": 7, "from": 4, "name": "Pattern Hunter", "slug": "02-pattern-hunter", "bestFor": "Time-pressed audiences, building consensus, when data is strong", "matchId": "019de993-ec20-74b2-b61e-4d906268c084", "evidence": "p.6-7 use 4 small-multiple charts of Global/China/APAC/HK to surface the shared 2020 trough then rebound pattern.", "position": 1, "objective": "Establish E&M sector context and a common cross-region recovery pattern", "structure": "Evidence A -> Evidence B -> Evidence C -> Pattern/Conclusion", "confidence": 78, "description": "Group multiple pieces of evidence that together point to a pattern or conclusion" } ], "arcBeatMatches": [ { "to": 11, "from": 4, "beatId": "019de993-eaf5-76df-b3aa-d787836c24cb", "arcName": "The Triple Take", "arcSlug": "triple-take", "beatName": "The Facts (What)", "beatSlug": null, "evidence": "Section 01 lays out scope, megatrends and HK vs regional revenue facts.", "position": 1, "confidence": 72, "parentBeatName": null, "parentBeatSlug": null }, { "to": 5, "from": 4, "beatId": "019de993-eb7a-72ff-a0f9-49a9109511f5", "arcName": "The Onion", "arcSlug": "onion", "beatName": "Surface Observation", "beatSlug": null, "evidence": "Sector scope and megatrends framing.", "position": 1, "confidence": 55, "parentBeatName": null, "parentBeatSlug": null } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5ca1-7489-b63a-4c835981e4e6", "docSlug": "e58b57d6c34ef38c", "documentTitle": "GEM Outlook 2021-2025 Hong Kong", "authorId": "PwC", "authorName": "PwC", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "strategy_consulting", "sourceTypeLabel": "Strategy consulting", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.778, "pageNumber": 5, "slideType": "industry_trends", "function": "summarize", "notes": "The slide uses a central image to anchor the 'Power shifts to Consumers' theme, surrounded by key industry shifts.", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5ca1-7489-b63a-4c835981e4e6/5", "deckHref": "/decks/019dd923-5ca1-7489-b63a-4c835981e4e6", "deckAnchorHref": "/decks/019dd923-5ca1-7489-b63a-4c835981e4e6#slide-5", "loopMatches": [ { "to": 7, "from": 4, "name": "Pattern Hunter", "slug": "02-pattern-hunter", "bestFor": "Time-pressed audiences, building consensus, when data is strong", "matchId": "019de993-ec20-74b2-b61e-4d906268c084", "evidence": "p.6-7 use 4 small-multiple charts of Global/China/APAC/HK to surface the shared 2020 trough then rebound pattern.", "position": 1, "objective": "Establish E&M sector context and a common cross-region recovery pattern", "structure": "Evidence A -> Evidence B -> Evidence C -> Pattern/Conclusion", "confidence": 78, "description": "Group multiple pieces of evidence that together point to a pattern or conclusion" } ], "arcBeatMatches": [ { "to": 11, "from": 4, "beatId": "019de993-eaf5-76df-b3aa-d787836c24cb", "arcName": "The Triple Take", "arcSlug": "triple-take", "beatName": "The Facts (What)", "beatSlug": null, "evidence": "Section 01 lays out scope, megatrends and HK vs regional revenue facts.", "position": 1, "confidence": 72, "parentBeatName": null, "parentBeatSlug": null }, { "to": 5, "from": 4, "beatId": "019de993-eb7a-72ff-a0f9-49a9109511f5", "arcName": "The Onion", "arcSlug": "onion", "beatName": "Surface Observation", "beatSlug": null, "evidence": "Sector scope and megatrends framing.", "position": 1, "confidence": 55, "parentBeatName": null, "parentBeatSlug": null } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5ca1-7489-b63a-4c835981e4e6", "docSlug": "e58b57d6c34ef38c", "documentTitle": "GEM Outlook 2021-2025 Hong Kong", "authorId": "PwC", "authorName": "PwC", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "strategy_consulting", "sourceTypeLabel": "Strategy consulting", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.778, "pageNumber": 6, "slideType": "data_table", "function": "analyze_data", "notes": "The slide uses line charts to show revenue trends and highlights specific YOY percentage changes for 2020 and 2021.", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5ca1-7489-b63a-4c835981e4e6/6", "deckHref": "/decks/019dd923-5ca1-7489-b63a-4c835981e4e6", "deckAnchorHref": "/decks/019dd923-5ca1-7489-b63a-4c835981e4e6#slide-6", "loopMatches": [ { "to": 7, "from": 4, "name": "Pattern Hunter", "slug": "02-pattern-hunter", "bestFor": "Time-pressed audiences, building consensus, when data is strong", "matchId": "019de993-ec20-74b2-b61e-4d906268c084", "evidence": "p.6-7 use 4 small-multiple charts of Global/China/APAC/HK to surface the shared 2020 trough then rebound pattern.", "position": 1, "objective": "Establish E&M sector context and a common cross-region recovery pattern", "structure": "Evidence A -> Evidence B -> Evidence C -> Pattern/Conclusion", "confidence": 78, "description": "Group multiple pieces of evidence that together point to a pattern or conclusion" } ], "arcBeatMatches": [ { "to": 11, "from": 4, "beatId": "019de993-eaf5-76df-b3aa-d787836c24cb", "arcName": "The Triple Take", "arcSlug": "triple-take", "beatName": "The Facts (What)", "beatSlug": null, "evidence": "Section 01 lays out scope, megatrends and HK vs regional revenue facts.", "position": 1, "confidence": 72, "parentBeatName": null, "parentBeatSlug": null }, { "to": 7, "from": 6, "beatId": "019de993-eb9b-734d-b68a-1ad77cbb8bd4", "arcName": "The Onion", "arcSlug": "onion", "beatName": "First Layer", "beatSlug": null, "evidence": "Multi-region recovery comparison surfaces HK underperformance.", "position": 2, "confidence": 55, "parentBeatName": null, "parentBeatSlug": null } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5ca1-7489-b63a-4c835981e4e6", "docSlug": "e58b57d6c34ef38c", "documentTitle": "GEM Outlook 2021-2025 Hong Kong", "authorId": "PwC", "authorName": "PwC", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "strategy_consulting", "sourceTypeLabel": "Strategy consulting", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.778, "pageNumber": 7, "slideType": "industry_trends", "function": "analyze_data", "notes": "The slide uses line charts to visualize the volatility and recovery trajectory of various media segments post-2020.", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5ca1-7489-b63a-4c835981e4e6/7", "deckHref": "/decks/019dd923-5ca1-7489-b63a-4c835981e4e6", "deckAnchorHref": "/decks/019dd923-5ca1-7489-b63a-4c835981e4e6#slide-7", "loopMatches": [ { "to": 7, "from": 4, "name": "Pattern Hunter", "slug": "02-pattern-hunter", "bestFor": "Time-pressed audiences, building consensus, when data is strong", "matchId": "019de993-ec20-74b2-b61e-4d906268c084", "evidence": "p.6-7 use 4 small-multiple charts of Global/China/APAC/HK to surface the shared 2020 trough then rebound pattern.", "position": 1, "objective": "Establish E&M sector context and a common cross-region recovery pattern", "structure": "Evidence A -> Evidence B -> Evidence C -> Pattern/Conclusion", "confidence": 78, "description": "Group multiple pieces of evidence that together point to a pattern or conclusion" } ], "arcBeatMatches": [ { "to": 11, "from": 4, "beatId": "019de993-eaf5-76df-b3aa-d787836c24cb", "arcName": "The Triple Take", "arcSlug": "triple-take", "beatName": "The Facts (What)", "beatSlug": null, "evidence": "Section 01 lays out scope, megatrends and HK vs regional revenue facts.", "position": 1, "confidence": 72, "parentBeatName": null, "parentBeatSlug": null }, { "to": 7, "from": 6, "beatId": "019de993-eb9b-734d-b68a-1ad77cbb8bd4", "arcName": "The Onion", "arcSlug": "onion", "beatName": "First Layer", "beatSlug": null, "evidence": "Multi-region recovery comparison surfaces HK underperformance.", "position": 2, "confidence": 55, "parentBeatName": null, "parentBeatSlug": null } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5ca1-7489-b63a-4c835981e4e6", "docSlug": "e58b57d6c34ef38c", "documentTitle": "GEM Outlook 2021-2025 Hong Kong", "authorId": "PwC", "authorName": "PwC", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "strategy_consulting", "sourceTypeLabel": "Strategy consulting", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.778, "pageNumber": 8, "slideType": "industry_trends", "function": "quantify_impact", "notes": "The slide uses a bar chart to show revenue growth and includes a callout for the 2025 revenue target.", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5ca1-7489-b63a-4c835981e4e6/8", "deckHref": "/decks/019dd923-5ca1-7489-b63a-4c835981e4e6", "deckAnchorHref": "/decks/019dd923-5ca1-7489-b63a-4c835981e4e6#slide-8", "loopMatches": [ { "to": 11, "from": 8, "name": "Zoom In", "slug": "06-zoom-in", "bestFor": "Technical deep-dives, case studies, detailed analysis", "matchId": "019de993-ec41-76c1-9191-55ffd774b4a1", "evidence": "p.8 shows HK total 4.4% CAGR then p.9-11 zoom into live music, cinema and OOH detail.", "position": 2, "objective": "Zoom from HK total E&M into specific recovering segments", "structure": "The Big Picture -> Key Area of Focus -> Specific Detail -> Implication", "confidence": 75, "description": "Start broad, then progressively focus on specific details that prove your point" } ], "arcBeatMatches": [ { "to": 11, "from": 4, "beatId": "019de993-eaf5-76df-b3aa-d787836c24cb", "arcName": "The Triple Take", "arcSlug": "triple-take", "beatName": "The Facts (What)", "beatSlug": null, "evidence": "Section 01 lays out scope, megatrends and HK vs regional revenue facts.", "position": 1, "confidence": 72, "parentBeatName": null, "parentBeatSlug": null }, { "to": 11, "from": 8, "beatId": "019de993-ebbd-7658-a20b-d99747f49056", "arcName": "The Onion", "arcSlug": "onion", "beatName": "Deeper Layer", "beatSlug": null, "evidence": "HK segment-level recovery (live music, cinema, OOH).", "position": 3, "confidence": 55, "parentBeatName": null, "parentBeatSlug": null } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5ca1-7489-b63a-4c835981e4e6", "docSlug": "e58b57d6c34ef38c", "documentTitle": "GEM Outlook 2021-2025 Hong Kong", "authorId": "PwC", "authorName": "PwC", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "strategy_consulting", "sourceTypeLabel": "Strategy consulting", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.778, "pageNumber": 9, "slideType": "industry_trends", "function": "quantify_impact", "notes": "Includes a CAGR callout and visual examples of local concert posters.", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5ca1-7489-b63a-4c835981e4e6/9", "deckHref": "/decks/019dd923-5ca1-7489-b63a-4c835981e4e6", "deckAnchorHref": "/decks/019dd923-5ca1-7489-b63a-4c835981e4e6#slide-9", "loopMatches": [ { "to": 11, "from": 8, "name": "Zoom In", "slug": "06-zoom-in", "bestFor": "Technical deep-dives, case studies, detailed analysis", "matchId": "019de993-ec41-76c1-9191-55ffd774b4a1", "evidence": "p.8 shows HK total 4.4% CAGR then p.9-11 zoom into live music, cinema and OOH detail.", "position": 2, "objective": "Zoom from HK total E&M into specific recovering segments", "structure": "The Big Picture -> Key Area of Focus -> Specific Detail -> Implication", "confidence": 75, "description": "Start broad, then progressively focus on specific details that prove your point" } ], "arcBeatMatches": [ { "to": 11, "from": 4, "beatId": "019de993-eaf5-76df-b3aa-d787836c24cb", "arcName": "The Triple Take", "arcSlug": "triple-take", "beatName": "The Facts (What)", "beatSlug": null, "evidence": "Section 01 lays out scope, megatrends and HK vs regional revenue facts.", "position": 1, "confidence": 72, "parentBeatName": null, "parentBeatSlug": null }, { "to": 11, "from": 8, "beatId": "019de993-ebbd-7658-a20b-d99747f49056", "arcName": "The Onion", "arcSlug": "onion", "beatName": "Deeper Layer", "beatSlug": null, "evidence": "HK segment-level recovery (live music, cinema, OOH).", "position": 3, "confidence": 55, "parentBeatName": null, "parentBeatSlug": null } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5ca1-7489-b63a-4c835981e4e6", "docSlug": "e58b57d6c34ef38c", "documentTitle": "GEM Outlook 2021-2025 Hong Kong", "authorId": "PwC", "authorName": "PwC", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "strategy_consulting", "sourceTypeLabel": "Strategy consulting", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.778, "pageNumber": 10, "slideType": "industry_trends", "function": "analyze_data", "notes": "Includes a CAGR callout and news clippings regarding UA Cinemas closure.", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5ca1-7489-b63a-4c835981e4e6/10", "deckHref": "/decks/019dd923-5ca1-7489-b63a-4c835981e4e6", "deckAnchorHref": "/decks/019dd923-5ca1-7489-b63a-4c835981e4e6#slide-10", "loopMatches": [ { "to": 11, "from": 8, "name": "Zoom In", "slug": "06-zoom-in", "bestFor": "Technical deep-dives, case studies, detailed analysis", "matchId": "019de993-ec41-76c1-9191-55ffd774b4a1", "evidence": "p.8 shows HK total 4.4% CAGR then p.9-11 zoom into live music, cinema and OOH detail.", "position": 2, "objective": "Zoom from HK total E&M into specific recovering segments", "structure": "The Big Picture -> Key Area of Focus -> Specific Detail -> Implication", "confidence": 75, "description": "Start broad, then progressively focus on specific details that prove your point" } ], "arcBeatMatches": [ { "to": 11, "from": 4, "beatId": "019de993-eaf5-76df-b3aa-d787836c24cb", "arcName": "The Triple Take", "arcSlug": "triple-take", "beatName": "The Facts (What)", "beatSlug": null, "evidence": "Section 01 lays out scope, megatrends and HK vs regional revenue facts.", "position": 1, "confidence": 72, "parentBeatName": null, "parentBeatSlug": null }, { "to": 11, "from": 8, "beatId": "019de993-ebbd-7658-a20b-d99747f49056", "arcName": "The Onion", "arcSlug": "onion", "beatName": "Deeper Layer", "beatSlug": null, "evidence": "HK segment-level recovery (live music, cinema, OOH).", "position": 3, "confidence": 55, "parentBeatName": null, "parentBeatSlug": null } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5ca1-7489-b63a-4c835981e4e6", "docSlug": "e58b57d6c34ef38c", "documentTitle": "GEM Outlook 2021-2025 Hong Kong", "authorId": "PwC", "authorName": "PwC", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "strategy_consulting", "sourceTypeLabel": "Strategy consulting", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.778, "pageNumber": 11, "slideType": "industry_trends", "function": "summarize", "notes": "The chart shows a stacked bar representation of Digital vs Physical OOH revenue with percentage labels for physical share.", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5ca1-7489-b63a-4c835981e4e6/11", "deckHref": "/decks/019dd923-5ca1-7489-b63a-4c835981e4e6", "deckAnchorHref": "/decks/019dd923-5ca1-7489-b63a-4c835981e4e6#slide-11", "loopMatches": [ { "to": 11, "from": 8, "name": "Zoom In", "slug": "06-zoom-in", "bestFor": "Technical deep-dives, case studies, detailed analysis", "matchId": "019de993-ec41-76c1-9191-55ffd774b4a1", "evidence": "p.8 shows HK total 4.4% CAGR then p.9-11 zoom into live music, cinema and OOH detail.", "position": 2, "objective": "Zoom from HK total E&M into specific recovering segments", "structure": "The Big Picture -> Key Area of Focus -> Specific Detail -> Implication", "confidence": 75, "description": "Start broad, then progressively focus on specific details that prove your point" } ], "arcBeatMatches": [ { "to": 11, "from": 4, "beatId": "019de993-eaf5-76df-b3aa-d787836c24cb", "arcName": "The Triple Take", "arcSlug": "triple-take", "beatName": "The Facts (What)", "beatSlug": null, "evidence": "Section 01 lays out scope, megatrends and HK vs regional revenue facts.", "position": 1, "confidence": 72, "parentBeatName": null, "parentBeatSlug": null }, { "to": 11, "from": 8, "beatId": "019de993-ebbd-7658-a20b-d99747f49056", "arcName": "The Onion", "arcSlug": "onion", "beatName": "Deeper Layer", "beatSlug": null, "evidence": "HK segment-level recovery (live music, cinema, OOH).", "position": 3, "confidence": 55, "parentBeatName": null, "parentBeatSlug": null } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5ca1-7489-b63a-4c835981e4e6", "docSlug": "e58b57d6c34ef38c", "documentTitle": "GEM Outlook 2021-2025 Hong Kong", "authorId": "PwC", "authorName": "PwC", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "strategy_consulting", "sourceTypeLabel": "Strategy consulting", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.778, "pageNumber": 12, "slideType": "section_divider", "function": "transition", "notes": null, "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5ca1-7489-b63a-4c835981e4e6/12", "deckHref": "/decks/019dd923-5ca1-7489-b63a-4c835981e4e6", "deckAnchorHref": "/decks/019dd923-5ca1-7489-b63a-4c835981e4e6#slide-12", "loopMatches": [], "arcBeatMatches": [ { "to": 29, "from": 12, "beatId": "019de993-eb16-7436-9f69-ee706774288d", "arcName": "The Triple Take", "arcSlug": "triple-take", "beatName": "The Implications (So What)", "beatSlug": null, "evidence": "Section 02 deep dives interpret what trends mean for ads, OTT, games.", "position": 2, "confidence": 72, "parentBeatName": null, "parentBeatSlug": null } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5ca1-7489-b63a-4c835981e4e6", "docSlug": "e58b57d6c34ef38c", "documentTitle": "GEM Outlook 2021-2025 Hong Kong", "authorId": "PwC", "authorName": "PwC", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "strategy_consulting", "sourceTypeLabel": "Strategy consulting", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.778, "pageNumber": 13, "slideType": "section_divider", "function": "transition", "notes": null, "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5ca1-7489-b63a-4c835981e4e6/13", "deckHref": "/decks/019dd923-5ca1-7489-b63a-4c835981e4e6", "deckAnchorHref": "/decks/019dd923-5ca1-7489-b63a-4c835981e4e6#slide-13", "loopMatches": [], "arcBeatMatches": [ { "to": 29, "from": 12, "beatId": "019de993-eb16-7436-9f69-ee706774288d", "arcName": "The Triple Take", "arcSlug": "triple-take", "beatName": "The Implications (So What)", "beatSlug": null, "evidence": "Section 02 deep dives interpret what trends mean for ads, OTT, games.", "position": 2, "confidence": 72, "parentBeatName": null, "parentBeatSlug": null } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5ca1-7489-b63a-4c835981e4e6", "docSlug": "e58b57d6c34ef38c", "documentTitle": "GEM Outlook 2021-2025 Hong Kong", "authorId": "PwC", "authorName": "PwC", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "strategy_consulting", "sourceTypeLabel": "Strategy consulting", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.778, "pageNumber": 14, "slideType": "market_landscape", "function": "analyze_data", "notes": "Includes a stacked area chart for total revenue and two pie charts comparing market share composition between 2016 and 2025.", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5ca1-7489-b63a-4c835981e4e6/14", "deckHref": "/decks/019dd923-5ca1-7489-b63a-4c835981e4e6", "deckAnchorHref": "/decks/019dd923-5ca1-7489-b63a-4c835981e4e6#slide-14", "loopMatches": [ { "to": 17, "from": 14, "name": "Tale Two Worlds", "slug": "04-tale-two-worlds", "bestFor": "Competitive analysis, benchmarking, case for change", "matchId": "019de993-ec63-7238-ae97-646533aea3f7", "evidence": "p.15-16 explicitly compare HK vs Mainland China advertising mix; p.14 sets the global mobile benchmark.", "position": 3, "objective": "Contrast HK internet advertising current state vs digital/mobile benchmark", "structure": "Current State -> Desired State / Benchmark -> The Gap & Implication", "confidence": 72, "description": "Show the gap between two states to drive urgency or highlight opportunity" } ], "arcBeatMatches": [ { "to": 29, "from": 12, "beatId": "019de993-eb16-7436-9f69-ee706774288d", "arcName": "The Triple Take", "arcSlug": "triple-take", "beatName": "The Implications (So What)", "beatSlug": null, "evidence": "Section 02 deep dives interpret what trends mean for ads, OTT, games.", "position": 2, "confidence": 72, "parentBeatName": null, "parentBeatSlug": null }, { "to": 29, "from": 14, "beatId": "019de993-ebde-706a-b884-b70bf330c102", "arcName": "The Onion", "arcSlug": "onion", "beatName": "Core Insight", "beatSlug": null, "evidence": "Sub-segment deep dives reveal digital/OTT/games positioning.", "position": 4, "confidence": 55, "parentBeatName": null, "parentBeatSlug": null } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5ca1-7489-b63a-4c835981e4e6", "docSlug": "e58b57d6c34ef38c", "documentTitle": "GEM Outlook 2021-2025 Hong Kong", "authorId": "PwC", "authorName": "PwC", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "strategy_consulting", "sourceTypeLabel": "Strategy consulting", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.778, "pageNumber": 15, "slideType": "data_table", "function": "quantify_impact", "notes": "The slide uses pie charts to show market share composition for two regions across two time points.", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5ca1-7489-b63a-4c835981e4e6/15", "deckHref": "/decks/019dd923-5ca1-7489-b63a-4c835981e4e6", "deckAnchorHref": "/decks/019dd923-5ca1-7489-b63a-4c835981e4e6#slide-15", "loopMatches": [ { "to": 17, "from": 14, "name": "Tale Two Worlds", "slug": "04-tale-two-worlds", "bestFor": "Competitive analysis, benchmarking, case for change", "matchId": "019de993-ec63-7238-ae97-646533aea3f7", "evidence": "p.15-16 explicitly compare HK vs Mainland China advertising mix; p.14 sets the global mobile benchmark.", "position": 3, "objective": "Contrast HK internet advertising current state vs digital/mobile benchmark", "structure": "Current State -> Desired State / Benchmark -> The Gap & Implication", "confidence": 72, "description": "Show the gap between two states to drive urgency or highlight opportunity" } ], "arcBeatMatches": [ { "to": 29, "from": 12, "beatId": "019de993-eb16-7436-9f69-ee706774288d", "arcName": "The Triple Take", "arcSlug": "triple-take", "beatName": "The Implications (So What)", "beatSlug": null, "evidence": "Section 02 deep dives interpret what trends mean for ads, OTT, games.", "position": 2, "confidence": 72, "parentBeatName": null, "parentBeatSlug": null }, { "to": 29, "from": 14, "beatId": "019de993-ebde-706a-b884-b70bf330c102", "arcName": "The Onion", "arcSlug": "onion", "beatName": "Core Insight", "beatSlug": null, "evidence": "Sub-segment deep dives reveal digital/OTT/games positioning.", "position": 4, "confidence": 55, "parentBeatName": null, "parentBeatSlug": null } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5ca1-7489-b63a-4c835981e4e6", "docSlug": "e58b57d6c34ef38c", "documentTitle": "GEM Outlook 2021-2025 Hong Kong", "authorId": "PwC", "authorName": "PwC", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "strategy_consulting", "sourceTypeLabel": "Strategy consulting", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.778, "pageNumber": 16, "slideType": "market_landscape", "function": "analyze_data", "notes": "The slide uses pie charts to illustrate the shift in advertising spend composition over time.", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5ca1-7489-b63a-4c835981e4e6/16", "deckHref": "/decks/019dd923-5ca1-7489-b63a-4c835981e4e6", "deckAnchorHref": "/decks/019dd923-5ca1-7489-b63a-4c835981e4e6#slide-16", "loopMatches": [ { "to": 17, "from": 14, "name": "Tale Two Worlds", "slug": "04-tale-two-worlds", "bestFor": "Competitive analysis, benchmarking, case for change", "matchId": "019de993-ec63-7238-ae97-646533aea3f7", "evidence": "p.15-16 explicitly compare HK vs Mainland China advertising mix; p.14 sets the global mobile benchmark.", "position": 3, "objective": "Contrast HK internet advertising current state vs digital/mobile benchmark", "structure": "Current State -> Desired State / Benchmark -> The Gap & Implication", "confidence": 72, "description": "Show the gap between two states to drive urgency or highlight opportunity" } ], "arcBeatMatches": [ { "to": 29, "from": 12, "beatId": "019de993-eb16-7436-9f69-ee706774288d", "arcName": "The Triple Take", "arcSlug": "triple-take", "beatName": "The Implications (So What)", "beatSlug": null, "evidence": "Section 02 deep dives interpret what trends mean for ads, OTT, games.", "position": 2, "confidence": 72, "parentBeatName": null, "parentBeatSlug": null }, { "to": 29, "from": 14, "beatId": "019de993-ebde-706a-b884-b70bf330c102", "arcName": "The Onion", "arcSlug": "onion", "beatName": "Core Insight", "beatSlug": null, "evidence": "Sub-segment deep dives reveal digital/OTT/games positioning.", "position": 4, "confidence": 55, "parentBeatName": null, "parentBeatSlug": null } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5ca1-7489-b63a-4c835981e4e6", "docSlug": "e58b57d6c34ef38c", "documentTitle": "GEM Outlook 2021-2025 Hong Kong", "authorId": "PwC", "authorName": "PwC", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "strategy_consulting", "sourceTypeLabel": "Strategy consulting", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.778, "pageNumber": 17, "slideType": "industry_trends", "function": "quantify_impact", "notes": "The chart shows historical data up to 2020 and projections through 2025.", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5ca1-7489-b63a-4c835981e4e6/17", "deckHref": "/decks/019dd923-5ca1-7489-b63a-4c835981e4e6", "deckAnchorHref": "/decks/019dd923-5ca1-7489-b63a-4c835981e4e6#slide-17", "loopMatches": [ { "to": 17, "from": 14, "name": "Tale Two Worlds", "slug": "04-tale-two-worlds", "bestFor": "Competitive analysis, benchmarking, case for change", "matchId": "019de993-ec63-7238-ae97-646533aea3f7", "evidence": "p.15-16 explicitly compare HK vs Mainland China advertising mix; p.14 sets the global mobile benchmark.", "position": 3, "objective": "Contrast HK internet advertising current state vs digital/mobile benchmark", "structure": "Current State -> Desired State / Benchmark -> The Gap & Implication", "confidence": 72, "description": "Show the gap between two states to drive urgency or highlight opportunity" } ], "arcBeatMatches": [ { "to": 29, "from": 12, "beatId": "019de993-eb16-7436-9f69-ee706774288d", "arcName": "The Triple Take", "arcSlug": "triple-take", "beatName": "The Implications (So What)", "beatSlug": null, "evidence": "Section 02 deep dives interpret what trends mean for ads, OTT, games.", "position": 2, "confidence": 72, "parentBeatName": null, "parentBeatSlug": null }, { "to": 29, "from": 14, "beatId": "019de993-ebde-706a-b884-b70bf330c102", "arcName": "The Onion", "arcSlug": "onion", "beatName": "Core Insight", "beatSlug": null, "evidence": "Sub-segment deep dives reveal digital/OTT/games positioning.", "position": 4, "confidence": 55, "parentBeatName": null, "parentBeatSlug": null } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5ca1-7489-b63a-4c835981e4e6", "docSlug": "e58b57d6c34ef38c", "documentTitle": "GEM Outlook 2021-2025 Hong Kong", "authorId": "PwC", "authorName": "PwC", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "strategy_consulting", "sourceTypeLabel": "Strategy consulting", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.778, "pageNumber": 18, "slideType": "section_divider", "function": "transition", "notes": null, "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5ca1-7489-b63a-4c835981e4e6/18", "deckHref": "/decks/019dd923-5ca1-7489-b63a-4c835981e4e6", "deckAnchorHref": "/decks/019dd923-5ca1-7489-b63a-4c835981e4e6#slide-18", "loopMatches": [], "arcBeatMatches": [ { "to": 29, "from": 12, "beatId": "019de993-eb16-7436-9f69-ee706774288d", "arcName": "The Triple Take", "arcSlug": "triple-take", "beatName": "The Implications (So What)", "beatSlug": null, "evidence": "Section 02 deep dives interpret what trends mean for ads, OTT, games.", "position": 2, "confidence": 72, "parentBeatName": null, "parentBeatSlug": null }, { "to": 29, "from": 14, "beatId": "019de993-ebde-706a-b884-b70bf330c102", "arcName": "The Onion", "arcSlug": "onion", "beatName": "Core Insight", "beatSlug": null, "evidence": "Sub-segment deep dives reveal digital/OTT/games positioning.", "position": 4, "confidence": 55, "parentBeatName": null, "parentBeatSlug": null } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5ca1-7489-b63a-4c835981e4e6", "docSlug": "e58b57d6c34ef38c", "documentTitle": "GEM Outlook 2021-2025 Hong Kong", "authorId": "PwC", "authorName": "PwC", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "strategy_consulting", "sourceTypeLabel": "Strategy consulting", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.778, "pageNumber": 19, "slideType": "industry_trends", "function": "analyze_data", "notes": "The slide combines a combo chart for Hong Kong OTT revenue/growth and a pie chart for global OTT revenue distribution.", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5ca1-7489-b63a-4c835981e4e6/19", "deckHref": "/decks/019dd923-5ca1-7489-b63a-4c835981e4e6", "deckAnchorHref": "/decks/019dd923-5ca1-7489-b63a-4c835981e4e6#slide-19", "loopMatches": [ { "to": 23, "from": 19, "name": "Before After", "slug": "21-before-after", "bestFor": "Product demos, process improvements, ROI justification", "matchId": "019de993-ec85-72fb-a973-37dc58c22c49", "evidence": "p.21 shows OTT crossing traditional TV in 2024; p.19-23 trace pre/post-lockdown revenue shift.", "position": 4, "objective": "Show OTT displacing traditional TV in HK (old way to moment of change to new way)", "structure": "The Old Way (Pain) -> The Moment of Change -> The New Way (Glory) -> The Measurable Delta", "confidence": 78, "description": "Show the dramatic contrast between the old way and the new way through side-by-side comparison" } ], "arcBeatMatches": [ { "to": 29, "from": 12, "beatId": "019de993-eb16-7436-9f69-ee706774288d", "arcName": "The Triple Take", "arcSlug": "triple-take", "beatName": "The Implications (So What)", "beatSlug": null, "evidence": "Section 02 deep dives interpret what trends mean for ads, OTT, games.", "position": 2, "confidence": 72, "parentBeatName": null, "parentBeatSlug": null }, { "to": 29, "from": 14, "beatId": "019de993-ebde-706a-b884-b70bf330c102", "arcName": "The Onion", "arcSlug": "onion", "beatName": "Core Insight", "beatSlug": null, "evidence": "Sub-segment deep dives reveal digital/OTT/games positioning.", "position": 4, "confidence": 55, "parentBeatName": null, "parentBeatSlug": null } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5ca1-7489-b63a-4c835981e4e6", "docSlug": "e58b57d6c34ef38c", "documentTitle": "GEM Outlook 2021-2025 Hong Kong", "authorId": "PwC", "authorName": "PwC", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "strategy_consulting", "sourceTypeLabel": "Strategy consulting", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.778, "pageNumber": 20, "slideType": "data_table", "function": "analyze_data", "notes": "Includes CAGR projections for 2021-2025.", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5ca1-7489-b63a-4c835981e4e6/20", "deckHref": "/decks/019dd923-5ca1-7489-b63a-4c835981e4e6", "deckAnchorHref": "/decks/019dd923-5ca1-7489-b63a-4c835981e4e6#slide-20", "loopMatches": [ { "to": 23, "from": 19, "name": "Before After", "slug": "21-before-after", "bestFor": "Product demos, process improvements, ROI justification", "matchId": "019de993-ec85-72fb-a973-37dc58c22c49", "evidence": "p.21 shows OTT crossing traditional TV in 2024; p.19-23 trace pre/post-lockdown revenue shift.", "position": 4, "objective": "Show OTT displacing traditional TV in HK (old way to moment of change to new way)", "structure": "The Old Way (Pain) -> The Moment of Change -> The New Way (Glory) -> The Measurable Delta", "confidence": 78, "description": "Show the dramatic contrast between the old way and the new way through side-by-side comparison" } ], "arcBeatMatches": [ { "to": 29, "from": 12, "beatId": "019de993-eb16-7436-9f69-ee706774288d", "arcName": "The Triple Take", "arcSlug": "triple-take", "beatName": "The Implications (So What)", "beatSlug": null, "evidence": "Section 02 deep dives interpret what trends mean for ads, OTT, games.", "position": 2, "confidence": 72, "parentBeatName": null, "parentBeatSlug": null }, { "to": 29, "from": 14, "beatId": "019de993-ebde-706a-b884-b70bf330c102", "arcName": "The Onion", "arcSlug": "onion", "beatName": "Core Insight", "beatSlug": null, "evidence": "Sub-segment deep dives reveal digital/OTT/games positioning.", "position": 4, "confidence": 55, "parentBeatName": null, "parentBeatSlug": null } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5ca1-7489-b63a-4c835981e4e6", "docSlug": "e58b57d6c34ef38c", "documentTitle": "GEM Outlook 2021-2025 Hong Kong", "authorId": "PwC", "authorName": "PwC", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "strategy_consulting", "sourceTypeLabel": "Strategy consulting", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.778, "pageNumber": 21, "slideType": "market_landscape", "function": "analyze_data", "notes": "The slide uses a dual-chart layout to contrast revenue trends with household consumption patterns.", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5ca1-7489-b63a-4c835981e4e6/21", "deckHref": "/decks/019dd923-5ca1-7489-b63a-4c835981e4e6", "deckAnchorHref": "/decks/019dd923-5ca1-7489-b63a-4c835981e4e6#slide-21", "loopMatches": [ { "to": 23, "from": 19, "name": "Before After", "slug": "21-before-after", "bestFor": "Product demos, process improvements, ROI justification", "matchId": "019de993-ec85-72fb-a973-37dc58c22c49", "evidence": "p.21 shows OTT crossing traditional TV in 2024; p.19-23 trace pre/post-lockdown revenue shift.", "position": 4, "objective": "Show OTT displacing traditional TV in HK (old way to moment of change to new way)", "structure": "The Old Way (Pain) -> The Moment of Change -> The New Way (Glory) -> The Measurable Delta", "confidence": 78, "description": "Show the dramatic contrast between the old way and the new way through side-by-side comparison" } ], "arcBeatMatches": [ { "to": 29, "from": 12, "beatId": "019de993-eb16-7436-9f69-ee706774288d", "arcName": "The Triple Take", "arcSlug": "triple-take", "beatName": "The Implications (So What)", "beatSlug": null, "evidence": "Section 02 deep dives interpret what trends mean for ads, OTT, games.", "position": 2, "confidence": 72, "parentBeatName": null, "parentBeatSlug": null }, { "to": 29, "from": 14, "beatId": "019de993-ebde-706a-b884-b70bf330c102", "arcName": "The Onion", "arcSlug": "onion", "beatName": "Core Insight", "beatSlug": null, "evidence": "Sub-segment deep dives reveal digital/OTT/games positioning.", "position": 4, "confidence": 55, "parentBeatName": null, "parentBeatSlug": null } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5ca1-7489-b63a-4c835981e4e6", "docSlug": "e58b57d6c34ef38c", "documentTitle": "GEM Outlook 2021-2025 Hong Kong", "authorId": "PwC", "authorName": "PwC", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "strategy_consulting", "sourceTypeLabel": "Strategy consulting", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.778, "pageNumber": 22, "slideType": "industry_trends", "function": "analyze_data", "notes": "The chart shows a clear divergence in growth rates between the two segments.", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5ca1-7489-b63a-4c835981e4e6/22", "deckHref": "/decks/019dd923-5ca1-7489-b63a-4c835981e4e6", "deckAnchorHref": "/decks/019dd923-5ca1-7489-b63a-4c835981e4e6#slide-22", "loopMatches": [ { "to": 23, "from": 19, "name": "Before After", "slug": "21-before-after", "bestFor": "Product demos, process improvements, ROI justification", "matchId": "019de993-ec85-72fb-a973-37dc58c22c49", "evidence": "p.21 shows OTT crossing traditional TV in 2024; p.19-23 trace pre/post-lockdown revenue shift.", "position": 4, "objective": "Show OTT displacing traditional TV in HK (old way to moment of change to new way)", "structure": "The Old Way (Pain) -> The Moment of Change -> The New Way (Glory) -> The Measurable Delta", "confidence": 78, "description": "Show the dramatic contrast between the old way and the new way through side-by-side comparison" } ], "arcBeatMatches": [ { "to": 29, "from": 12, "beatId": "019de993-eb16-7436-9f69-ee706774288d", "arcName": "The Triple Take", "arcSlug": "triple-take", "beatName": "The Implications (So What)", "beatSlug": null, "evidence": "Section 02 deep dives interpret what trends mean for ads, OTT, games.", "position": 2, "confidence": 72, "parentBeatName": null, "parentBeatSlug": null }, { "to": 29, "from": 14, "beatId": "019de993-ebde-706a-b884-b70bf330c102", "arcName": "The Onion", "arcSlug": "onion", "beatName": "Core Insight", "beatSlug": null, "evidence": "Sub-segment deep dives reveal digital/OTT/games positioning.", "position": 4, "confidence": 55, "parentBeatName": null, "parentBeatSlug": null } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5ca1-7489-b63a-4c835981e4e6", "docSlug": "e58b57d6c34ef38c", "documentTitle": "GEM Outlook 2021-2025 Hong Kong", "authorId": "PwC", "authorName": "PwC", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "strategy_consulting", "sourceTypeLabel": "Strategy consulting", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.778, "pageNumber": 23, "slideType": "industry_trends", "function": "analyze_data", "notes": "Data source: PwC Global Entertainment & Media Outlook 2021-2025.", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5ca1-7489-b63a-4c835981e4e6/23", "deckHref": "/decks/019dd923-5ca1-7489-b63a-4c835981e4e6", "deckAnchorHref": "/decks/019dd923-5ca1-7489-b63a-4c835981e4e6#slide-23", "loopMatches": [ { "to": 23, "from": 19, "name": "Before After", "slug": "21-before-after", "bestFor": "Product demos, process improvements, ROI justification", "matchId": "019de993-ec85-72fb-a973-37dc58c22c49", "evidence": "p.21 shows OTT crossing traditional TV in 2024; p.19-23 trace pre/post-lockdown revenue shift.", "position": 4, "objective": "Show OTT displacing traditional TV in HK (old way to moment of change to new way)", "structure": "The Old Way (Pain) -> The Moment of Change -> The New Way (Glory) -> The Measurable Delta", "confidence": 78, "description": "Show the dramatic contrast between the old way and the new way through side-by-side comparison" } ], "arcBeatMatches": [ { "to": 29, "from": 12, "beatId": "019de993-eb16-7436-9f69-ee706774288d", "arcName": "The Triple Take", "arcSlug": "triple-take", "beatName": "The Implications (So What)", "beatSlug": null, "evidence": "Section 02 deep dives interpret what trends mean for ads, OTT, games.", "position": 2, "confidence": 72, "parentBeatName": null, "parentBeatSlug": null }, { "to": 29, "from": 14, "beatId": "019de993-ebde-706a-b884-b70bf330c102", "arcName": "The Onion", "arcSlug": "onion", "beatName": "Core Insight", "beatSlug": null, "evidence": "Sub-segment deep dives reveal digital/OTT/games positioning.", "position": 4, "confidence": 55, "parentBeatName": null, "parentBeatSlug": null } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5ca1-7489-b63a-4c835981e4e6", "docSlug": "e58b57d6c34ef38c", "documentTitle": "GEM Outlook 2021-2025 Hong Kong", "authorId": "PwC", "authorName": "PwC", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "strategy_consulting", "sourceTypeLabel": "Strategy consulting", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.778, "pageNumber": 24, "slideType": "section_divider", "function": "transition", "notes": null, "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5ca1-7489-b63a-4c835981e4e6/24", "deckHref": "/decks/019dd923-5ca1-7489-b63a-4c835981e4e6", "deckAnchorHref": "/decks/019dd923-5ca1-7489-b63a-4c835981e4e6#slide-24", "loopMatches": [], "arcBeatMatches": [ { "to": 29, "from": 12, "beatId": "019de993-eb16-7436-9f69-ee706774288d", "arcName": "The Triple Take", "arcSlug": "triple-take", "beatName": "The Implications (So What)", "beatSlug": null, "evidence": "Section 02 deep dives interpret what trends mean for ads, OTT, games.", "position": 2, "confidence": 72, "parentBeatName": null, "parentBeatSlug": null }, { "to": 29, "from": 14, "beatId": "019de993-ebde-706a-b884-b70bf330c102", "arcName": "The Onion", "arcSlug": "onion", "beatName": "Core Insight", "beatSlug": null, "evidence": "Sub-segment deep dives reveal digital/OTT/games positioning.", "position": 4, "confidence": 55, "parentBeatName": null, "parentBeatSlug": null } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5ca1-7489-b63a-4c835981e4e6", "docSlug": "e58b57d6c34ef38c", "documentTitle": "GEM Outlook 2021-2025 Hong Kong", "authorId": "PwC", "authorName": "PwC", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "strategy_consulting", "sourceTypeLabel": "Strategy consulting", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.778, "pageNumber": 25, "slideType": "market_sizing", "function": "size_opportunity", "notes": "The slide uses a dual-axis chart for the Hong Kong market and a pie chart for global market share.", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5ca1-7489-b63a-4c835981e4e6/25", "deckHref": "/decks/019dd923-5ca1-7489-b63a-4c835981e4e6", "deckAnchorHref": "/decks/019dd923-5ca1-7489-b63a-4c835981e4e6#slide-25", "loopMatches": [ { "to": 29, "from": 25, "name": "Tale Two Worlds", "slug": "04-tale-two-worlds", "bestFor": "Competitive analysis, benchmarking, case for change", "matchId": "019de993-eca7-72e3-930e-6b6367b3e831", "evidence": "p.26 ranks HK 4th globally on per-capita; p.28 contrasts HK vs Singapore distribution; p.29 closes with strategic shifts.", "position": 5, "objective": "Position HK video games against global benchmarks and Singapore", "structure": "Current State -> Desired State / Benchmark -> The Gap & Implication", "confidence": 74, "description": "Show the gap between two states to drive urgency or highlight opportunity" } ], "arcBeatMatches": [ { "to": 29, "from": 12, "beatId": "019de993-eb16-7436-9f69-ee706774288d", "arcName": "The Triple Take", "arcSlug": "triple-take", "beatName": "The Implications (So What)", "beatSlug": null, "evidence": "Section 02 deep dives interpret what trends mean for ads, OTT, games.", "position": 2, "confidence": 72, "parentBeatName": null, "parentBeatSlug": null }, { "to": 29, "from": 14, "beatId": "019de993-ebde-706a-b884-b70bf330c102", "arcName": "The Onion", "arcSlug": "onion", "beatName": "Core Insight", "beatSlug": null, "evidence": "Sub-segment deep dives reveal digital/OTT/games positioning.", "position": 4, "confidence": 55, "parentBeatName": null, "parentBeatSlug": null } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5ca1-7489-b63a-4c835981e4e6", "docSlug": "e58b57d6c34ef38c", "documentTitle": "GEM Outlook 2021-2025 Hong Kong", "authorId": "PwC", "authorName": "PwC", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "strategy_consulting", "sourceTypeLabel": "Strategy consulting", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.778, "pageNumber": 26, "slideType": "data_table", "function": "analyze_data", "notes": "The slide title mentions 3.5% CAGR, but the chart explicitly highlights 4.09% CAGR for Hong Kong revenue.", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5ca1-7489-b63a-4c835981e4e6/26", "deckHref": "/decks/019dd923-5ca1-7489-b63a-4c835981e4e6", "deckAnchorHref": "/decks/019dd923-5ca1-7489-b63a-4c835981e4e6#slide-26", "loopMatches": [ { "to": 29, "from": 25, "name": "Tale Two Worlds", "slug": "04-tale-two-worlds", "bestFor": "Competitive analysis, benchmarking, case for change", "matchId": "019de993-eca7-72e3-930e-6b6367b3e831", "evidence": "p.26 ranks HK 4th globally on per-capita; p.28 contrasts HK vs Singapore distribution; p.29 closes with strategic shifts.", "position": 5, "objective": "Position HK video games against global benchmarks and Singapore", "structure": "Current State -> Desired State / Benchmark -> The Gap & Implication", "confidence": 74, "description": "Show the gap between two states to drive urgency or highlight opportunity" } ], "arcBeatMatches": [ { "to": 29, "from": 12, "beatId": "019de993-eb16-7436-9f69-ee706774288d", "arcName": "The Triple Take", "arcSlug": "triple-take", "beatName": "The Implications (So What)", "beatSlug": null, "evidence": "Section 02 deep dives interpret what trends mean for ads, OTT, games.", "position": 2, "confidence": 72, "parentBeatName": null, "parentBeatSlug": null }, { "to": 29, "from": 14, "beatId": "019de993-ebde-706a-b884-b70bf330c102", "arcName": "The Onion", "arcSlug": "onion", "beatName": "Core Insight", "beatSlug": null, "evidence": "Sub-segment deep dives reveal digital/OTT/games positioning.", "position": 4, "confidence": 55, "parentBeatName": null, "parentBeatSlug": null } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5ca1-7489-b63a-4c835981e4e6", "docSlug": "e58b57d6c34ef38c", "documentTitle": "GEM Outlook 2021-2025 Hong Kong", "authorId": "PwC", "authorName": "PwC", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "strategy_consulting", "sourceTypeLabel": "Strategy consulting", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.778, "pageNumber": 27, "slideType": "market_sizing", "function": "size_opportunity", "notes": "The title contains a likely typo (US$1.2bn for US market seems incorrect given the chart shows ~40bn).", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5ca1-7489-b63a-4c835981e4e6/27", "deckHref": "/decks/019dd923-5ca1-7489-b63a-4c835981e4e6", "deckAnchorHref": "/decks/019dd923-5ca1-7489-b63a-4c835981e4e6#slide-27", "loopMatches": [ { "to": 29, "from": 25, "name": "Tale Two Worlds", "slug": "04-tale-two-worlds", "bestFor": "Competitive analysis, benchmarking, case for change", "matchId": "019de993-eca7-72e3-930e-6b6367b3e831", "evidence": "p.26 ranks HK 4th globally on per-capita; p.28 contrasts HK vs Singapore distribution; p.29 closes with strategic shifts.", "position": 5, "objective": "Position HK video games against global benchmarks and Singapore", "structure": "Current State -> Desired State / Benchmark -> The Gap & Implication", "confidence": 74, "description": "Show the gap between two states to drive urgency or highlight opportunity" } ], "arcBeatMatches": [ { "to": 29, "from": 12, "beatId": "019de993-eb16-7436-9f69-ee706774288d", "arcName": "The Triple Take", "arcSlug": "triple-take", "beatName": "The Implications (So What)", "beatSlug": null, "evidence": "Section 02 deep dives interpret what trends mean for ads, OTT, games.", "position": 2, "confidence": 72, "parentBeatName": null, "parentBeatSlug": null }, { "to": 29, "from": 14, "beatId": "019de993-ebde-706a-b884-b70bf330c102", "arcName": "The Onion", "arcSlug": "onion", "beatName": "Core Insight", "beatSlug": null, "evidence": "Sub-segment deep dives reveal digital/OTT/games positioning.", "position": 4, "confidence": 55, "parentBeatName": null, "parentBeatSlug": null } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5ca1-7489-b63a-4c835981e4e6", "docSlug": "e58b57d6c34ef38c", "documentTitle": "GEM Outlook 2021-2025 Hong Kong", "authorId": "PwC", "authorName": "PwC", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "strategy_consulting", "sourceTypeLabel": "Strategy consulting", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.778, "pageNumber": 28, "slideType": "competitive_analysis", "function": "compare_peers", "notes": "The slide uses stacked bar charts to show the shift in revenue composition and growth rates for two competing markets.", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5ca1-7489-b63a-4c835981e4e6/28", "deckHref": "/decks/019dd923-5ca1-7489-b63a-4c835981e4e6", "deckAnchorHref": "/decks/019dd923-5ca1-7489-b63a-4c835981e4e6#slide-28", "loopMatches": [ { "to": 29, "from": 25, "name": "Tale Two Worlds", "slug": "04-tale-two-worlds", "bestFor": "Competitive analysis, benchmarking, case for change", "matchId": "019de993-eca7-72e3-930e-6b6367b3e831", "evidence": "p.26 ranks HK 4th globally on per-capita; p.28 contrasts HK vs Singapore distribution; p.29 closes with strategic shifts.", "position": 5, "objective": "Position HK video games against global benchmarks and Singapore", "structure": "Current State -> Desired State / Benchmark -> The Gap & Implication", "confidence": 74, "description": "Show the gap between two states to drive urgency or highlight opportunity" } ], "arcBeatMatches": [ { "to": 29, "from": 12, "beatId": "019de993-eb16-7436-9f69-ee706774288d", "arcName": "The Triple Take", "arcSlug": "triple-take", "beatName": "The Implications (So What)", "beatSlug": null, "evidence": "Section 02 deep dives interpret what trends mean for ads, OTT, games.", "position": 2, "confidence": 72, "parentBeatName": null, "parentBeatSlug": null }, { "to": 29, "from": 14, "beatId": "019de993-ebde-706a-b884-b70bf330c102", "arcName": "The Onion", "arcSlug": "onion", "beatName": "Core Insight", "beatSlug": null, "evidence": "Sub-segment deep dives reveal digital/OTT/games positioning.", "position": 4, "confidence": 55, "parentBeatName": null, "parentBeatSlug": null } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true } ] }