{ "kind": "all", "value": "all", "collectionKey": "slides:all:all:all-document-kinds:all-producers:all-orientations", "filters": { "documentKinds": [], "sourceTypes": [], "orientations": [] }, "total": 319975, "page": 430, "pageSize": 60, "pageCount": 5333, "rows": [ { "docId": "019dd923-5de0-76bd-a166-32be1e3a67e1", "docSlug": "953555941ab1b24b", "documentTitle": "IPSOS GLOBAL TRUSTWORTHINESS MONITOR", "authorId": "misc", "authorName": "Ipsos", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "industry_analyst", "sourceTypeLabel": "Industry analyst", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.778, "pageNumber": 1, "slideType": "cover", "function": "front_matter", "notes": null, "imagePath": "https://imgproxy.kitesheet.com/edpm27POT-7dNCp9KD5I-NIQyeIw1orcQGNwsPuUF6U/rs:fit:1200:1200:0/q:82/f:webp/czM6Ly9raXRlc2hlZXQvY29ycHVzL3NsaWRlcy85NTM1NTU5NDFhYjFiMjRiL3AwMDEuanBn", "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5de0-76bd-a166-32be1e3a67e1/1", "deckHref": "/decks/019dd923-5de0-76bd-a166-32be1e3a67e1", "deckAnchorHref": "/decks/019dd923-5de0-76bd-a166-32be1e3a67e1#slide-1", "loopMatches": [], "arcBeatMatches": [ { "to": 5, "from": 1, "beatId": "33840776-e225-4e99-9475-23f0970f6da3", "arcName": "Monroe's Motivated Sequence", "arcSlug": "monroes-sequence", "beatName": "Attention", "beatSlug": "monroes-sequence-attention", "evidence": "The introduction and executive summary grab the reader's attention, highlighting the importance of trustworthiness.", "position": 0, "confidence": 0.8, "parentBeatName": "Hook", "parentBeatSlug": "hook" } ], "imagePathAlt": "https://imgproxy.kitesheet.com/s16oXo9Z4wU_hN7LsZ40N7NVOhp83rCinHqhcljNLi8/rs:fit:1200:1200:0/q:82/f:webp/czM6Ly9raXRlc2hlZXQvY29ycHVzL3NsaWRlcy85NTM1NTU5NDFhYjFiMjRiL3AwMDEucG5n", "thumbSrc": "https://imgproxy.kitesheet.com/ZXOoeQawQUOJAnwbFfnMMihPBfL8z6jJgASK3WEdhBs/rs:fit:480:480:0/q:78/f:webp/czM6Ly9raXRlc2hlZXQvY29ycHVzL3NsaWRlcy85NTM1NTU5NDFhYjFiMjRiL3AwMDEuanBn", "thumbSrcAlt": "https://imgproxy.kitesheet.com/ndvbvnp_VG-Mo35tkZU0N1oLOj7TxovAv6hEfc7BnrU/rs:fit:480:480:0/q:78/f:webp/czM6Ly9raXRlc2hlZXQvY29ycHVzL3NsaWRlcy85NTM1NTU5NDFhYjFiMjRiL3AwMDEucG5n" }, { "docId": "019dd923-5de0-76bd-a166-32be1e3a67e1", "docSlug": "953555941ab1b24b", "documentTitle": "IPSOS GLOBAL TRUSTWORTHINESS MONITOR", "authorId": "misc", "authorName": "Ipsos", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "industry_analyst", "sourceTypeLabel": "Industry analyst", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.778, "pageNumber": 2, "slideType": "table_of_contents", "function": "front_matter", "notes": null, "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5de0-76bd-a166-32be1e3a67e1/2", "deckHref": "/decks/019dd923-5de0-76bd-a166-32be1e3a67e1", "deckAnchorHref": "/decks/019dd923-5de0-76bd-a166-32be1e3a67e1#slide-2", "loopMatches": [], "arcBeatMatches": [ { "to": 5, "from": 1, "beatId": "33840776-e225-4e99-9475-23f0970f6da3", "arcName": "Monroe's Motivated Sequence", "arcSlug": "monroes-sequence", "beatName": "Attention", "beatSlug": "monroes-sequence-attention", "evidence": "The introduction and executive summary grab the reader's attention, highlighting the importance of trustworthiness.", "position": 0, "confidence": 0.8, "parentBeatName": "Hook", "parentBeatSlug": "hook" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5de0-76bd-a166-32be1e3a67e1", "docSlug": "953555941ab1b24b", "documentTitle": "IPSOS GLOBAL TRUSTWORTHINESS MONITOR", "authorId": "misc", "authorName": "Ipsos", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "industry_analyst", "sourceTypeLabel": "Industry analyst", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.778, "pageNumber": 3, "slideType": "executive_summary", "function": "summarize", "notes": "The slide uses a dual-bar chart to contrast trust and untrustworthiness across 11 sectors, including year-over-year changes.", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5de0-76bd-a166-32be1e3a67e1/3", "deckHref": "/decks/019dd923-5de0-76bd-a166-32be1e3a67e1", "deckAnchorHref": "/decks/019dd923-5de0-76bd-a166-32be1e3a67e1#slide-3", "loopMatches": [], "arcBeatMatches": [ { "to": 5, "from": 1, "beatId": "33840776-e225-4e99-9475-23f0970f6da3", "arcName": "Monroe's Motivated Sequence", "arcSlug": "monroes-sequence", "beatName": "Attention", "beatSlug": "monroes-sequence-attention", "evidence": "The introduction and executive summary grab the reader's attention, highlighting the importance of trustworthiness.", "position": 0, "confidence": 0.8, "parentBeatName": "Hook", "parentBeatSlug": "hook" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5de0-76bd-a166-32be1e3a67e1", "docSlug": "953555941ab1b24b", "documentTitle": "IPSOS GLOBAL TRUSTWORTHINESS MONITOR", "authorId": "misc", "authorName": "Ipsos", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "industry_analyst", "sourceTypeLabel": "Industry analyst", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.778, "pageNumber": 4, "slideType": "industry_trends", "function": "analyze_data", "notes": "The chart tracks 10 different sectors over 4 years. The text provides context on the Ipsos Global Trustworthiness Monitor.", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5de0-76bd-a166-32be1e3a67e1/4", "deckHref": "/decks/019dd923-5de0-76bd-a166-32be1e3a67e1", "deckAnchorHref": "/decks/019dd923-5de0-76bd-a166-32be1e3a67e1#slide-4", "loopMatches": [], "arcBeatMatches": [ { "to": 5, "from": 1, "beatId": "33840776-e225-4e99-9475-23f0970f6da3", "arcName": "Monroe's Motivated Sequence", "arcSlug": "monroes-sequence", "beatName": "Attention", "beatSlug": "monroes-sequence-attention", "evidence": "The introduction and executive summary grab the reader's attention, highlighting the importance of trustworthiness.", "position": 0, "confidence": 0.8, "parentBeatName": "Hook", "parentBeatSlug": "hook" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5de0-76bd-a166-32be1e3a67e1", "docSlug": "953555941ab1b24b", "documentTitle": "IPSOS GLOBAL TRUSTWORTHINESS MONITOR", "authorId": "misc", "authorName": "Ipsos", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "industry_analyst", "sourceTypeLabel": "Industry analyst", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.778, "pageNumber": 5, "slideType": "thesis_headline", "function": "establish_context", "notes": "The slide uses a photo of a person adjusting a thermostat to evoke a sense of domestic concern or cost-of-living anxiety.", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5de0-76bd-a166-32be1e3a67e1/5", "deckHref": "/decks/019dd923-5de0-76bd-a166-32be1e3a67e1", "deckAnchorHref": "/decks/019dd923-5de0-76bd-a166-32be1e3a67e1#slide-5", "loopMatches": [], "arcBeatMatches": [ { "to": 5, "from": 1, "beatId": "33840776-e225-4e99-9475-23f0970f6da3", "arcName": "Monroe's Motivated Sequence", "arcSlug": "monroes-sequence", "beatName": "Attention", "beatSlug": "monroes-sequence-attention", "evidence": "The introduction and executive summary grab the reader's attention, highlighting the importance of trustworthiness.", "position": 0, "confidence": 0.8, "parentBeatName": "Hook", "parentBeatSlug": "hook" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5de0-76bd-a166-32be1e3a67e1", "docSlug": "953555941ab1b24b", "documentTitle": "IPSOS GLOBAL TRUSTWORTHINESS MONITOR", "authorId": "misc", "authorName": "Ipsos", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "industry_analyst", "sourceTypeLabel": "Industry analyst", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.778, "pageNumber": 6, "slideType": "key_messages", "function": "summarize", "notes": "The slide uses a COVID-19 social distancing sign as a visual metaphor for the pandemic's impact on trust.", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5de0-76bd-a166-32be1e3a67e1/6", "deckHref": "/decks/019dd923-5de0-76bd-a166-32be1e3a67e1", "deckAnchorHref": "/decks/019dd923-5de0-76bd-a166-32be1e3a67e1#slide-6", "loopMatches": [], "arcBeatMatches": [ { "to": 15, "from": 6, "beatId": "cacff1ab-38d4-4b8c-83bb-c5fc212bbbce", "arcName": "Monroe's Motivated Sequence", "arcSlug": "monroes-sequence", "beatName": "Need", "beatSlug": "monroes-sequence-need", "evidence": "The report outlines the need for trust in various sectors and institutions, citing trends and statistics.", "position": 1, "confidence": 0.8, "parentBeatName": "Complication", "parentBeatSlug": "complication" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5de0-76bd-a166-32be1e3a67e1", "docSlug": "953555941ab1b24b", "documentTitle": "IPSOS GLOBAL TRUSTWORTHINESS MONITOR", "authorId": "misc", "authorName": "Ipsos", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "industry_analyst", "sourceTypeLabel": "Industry analyst", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.778, "pageNumber": 7, "slideType": "thesis_headline", "function": "summarize", "notes": "The slide serves as a thematic divider or key takeaway page.", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5de0-76bd-a166-32be1e3a67e1/7", "deckHref": "/decks/019dd923-5de0-76bd-a166-32be1e3a67e1", "deckAnchorHref": "/decks/019dd923-5de0-76bd-a166-32be1e3a67e1#slide-7", "loopMatches": [ { "to": 15, "from": 7, "name": "Golden Circle", "slug": "11-golden-circle", "bestFor": "Visionary leadership, brand positioning, mission statements", "matchId": "dae11f94-2a87-4599-aee1-543bcbba5500", "evidence": "The report outlines the importance of trust in various sectors and institutions.", "position": 0, "objective": "Why is trust important?", "structure": "The Why (Belief) -> The How (Process) -> The What (Result)", "confidence": 0.7, "description": "Invert the typical pitch by starting with why you exist, rather than what you do" } ], "arcBeatMatches": [ { "to": 15, "from": 6, "beatId": "cacff1ab-38d4-4b8c-83bb-c5fc212bbbce", "arcName": "Monroe's Motivated Sequence", "arcSlug": "monroes-sequence", "beatName": "Need", "beatSlug": "monroes-sequence-need", "evidence": "The report outlines the need for trust in various sectors and institutions, citing trends and statistics.", "position": 1, "confidence": 0.8, "parentBeatName": "Complication", "parentBeatSlug": "complication" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5de0-76bd-a166-32be1e3a67e1", "docSlug": "953555941ab1b24b", "documentTitle": "IPSOS GLOBAL TRUSTWORTHINESS MONITOR", "authorId": "misc", "authorName": "Ipsos", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "industry_analyst", "sourceTypeLabel": "Industry analyst", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.778, "pageNumber": 8, "slideType": "ceo_quote", "function": "summarize", "notes": "The slide features a portrait of the author and a thematic background image.", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5de0-76bd-a166-32be1e3a67e1/8", "deckHref": "/decks/019dd923-5de0-76bd-a166-32be1e3a67e1", "deckAnchorHref": "/decks/019dd923-5de0-76bd-a166-32be1e3a67e1#slide-8", "loopMatches": [ { "to": 15, "from": 7, "name": "Golden Circle", "slug": "11-golden-circle", "bestFor": "Visionary leadership, brand positioning, mission statements", "matchId": "dae11f94-2a87-4599-aee1-543bcbba5500", "evidence": "The report outlines the importance of trust in various sectors and institutions.", "position": 0, "objective": "Why is trust important?", "structure": "The Why (Belief) -> The How (Process) -> The What (Result)", "confidence": 0.7, "description": "Invert the typical pitch by starting with why you exist, rather than what you do" } ], "arcBeatMatches": [ { "to": 15, "from": 6, "beatId": "cacff1ab-38d4-4b8c-83bb-c5fc212bbbce", "arcName": "Monroe's Motivated Sequence", "arcSlug": "monroes-sequence", "beatName": "Need", "beatSlug": "monroes-sequence-need", "evidence": "The report outlines the need for trust in various sectors and institutions, citing trends and statistics.", "position": 1, "confidence": 0.8, "parentBeatName": "Complication", "parentBeatSlug": "complication" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5de0-76bd-a166-32be1e3a67e1", "docSlug": "953555941ab1b24b", "documentTitle": "IPSOS GLOBAL TRUSTWORTHINESS MONITOR", "authorId": "misc", "authorName": "Ipsos", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "industry_analyst", "sourceTypeLabel": "Industry analyst", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.778, "pageNumber": 9, "slideType": "appendix_methodology", "function": "appendix", "notes": null, "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5de0-76bd-a166-32be1e3a67e1/9", "deckHref": "/decks/019dd923-5de0-76bd-a166-32be1e3a67e1", "deckAnchorHref": "/decks/019dd923-5de0-76bd-a166-32be1e3a67e1#slide-9", "loopMatches": [ { "to": 15, "from": 7, "name": "Golden Circle", "slug": "11-golden-circle", "bestFor": "Visionary leadership, brand positioning, mission statements", "matchId": "dae11f94-2a87-4599-aee1-543bcbba5500", "evidence": "The report outlines the importance of trust in various sectors and institutions.", "position": 0, "objective": "Why is trust important?", "structure": "The Why (Belief) -> The How (Process) -> The What (Result)", "confidence": 0.7, "description": "Invert the typical pitch by starting with why you exist, rather than what you do" } ], "arcBeatMatches": [ { "to": 15, "from": 6, "beatId": "cacff1ab-38d4-4b8c-83bb-c5fc212bbbce", "arcName": "Monroe's Motivated Sequence", "arcSlug": "monroes-sequence", "beatName": "Need", "beatSlug": "monroes-sequence-need", "evidence": "The report outlines the need for trust in various sectors and institutions, citing trends and statistics.", "position": 1, "confidence": 0.8, "parentBeatName": "Complication", "parentBeatSlug": "complication" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5de0-76bd-a166-32be1e3a67e1", "docSlug": "953555941ab1b24b", "documentTitle": "IPSOS GLOBAL TRUSTWORTHINESS MONITOR", "authorId": "misc", "authorName": "Ipsos", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "industry_analyst", "sourceTypeLabel": "Industry analyst", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.778, "pageNumber": 10, "slideType": "appendix_methodology", "function": "appendix", "notes": null, "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5de0-76bd-a166-32be1e3a67e1/10", "deckHref": "/decks/019dd923-5de0-76bd-a166-32be1e3a67e1", "deckAnchorHref": "/decks/019dd923-5de0-76bd-a166-32be1e3a67e1#slide-10", "loopMatches": [ { "to": 15, "from": 7, "name": "Golden Circle", "slug": "11-golden-circle", "bestFor": "Visionary leadership, brand positioning, mission statements", "matchId": "dae11f94-2a87-4599-aee1-543bcbba5500", "evidence": "The report outlines the importance of trust in various sectors and institutions.", "position": 0, "objective": "Why is trust important?", "structure": "The Why (Belief) -> The How (Process) -> The What (Result)", "confidence": 0.7, "description": "Invert the typical pitch by starting with why you exist, rather than what you do" } ], "arcBeatMatches": [ { "to": 15, "from": 6, "beatId": "cacff1ab-38d4-4b8c-83bb-c5fc212bbbce", "arcName": "Monroe's Motivated Sequence", "arcSlug": "monroes-sequence", "beatName": "Need", "beatSlug": "monroes-sequence-need", "evidence": "The report outlines the need for trust in various sectors and institutions, citing trends and statistics.", "position": 1, "confidence": 0.8, "parentBeatName": "Complication", "parentBeatSlug": "complication" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5de0-76bd-a166-32be1e3a67e1", "docSlug": "953555941ab1b24b", "documentTitle": "IPSOS GLOBAL TRUSTWORTHINESS MONITOR", "authorId": "misc", "authorName": "Ipsos", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "industry_analyst", "sourceTypeLabel": "Industry analyst", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.778, "pageNumber": 11, "slideType": "section_divider", "function": "transition", "notes": null, "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5de0-76bd-a166-32be1e3a67e1/11", "deckHref": "/decks/019dd923-5de0-76bd-a166-32be1e3a67e1", "deckAnchorHref": "/decks/019dd923-5de0-76bd-a166-32be1e3a67e1#slide-11", "loopMatches": [ { "to": 15, "from": 7, "name": "Golden Circle", "slug": "11-golden-circle", "bestFor": "Visionary leadership, brand positioning, mission statements", "matchId": "dae11f94-2a87-4599-aee1-543bcbba5500", "evidence": "The report outlines the importance of trust in various sectors and institutions.", "position": 0, "objective": "Why is trust important?", "structure": "The Why (Belief) -> The How (Process) -> The What (Result)", "confidence": 0.7, "description": "Invert the typical pitch by starting with why you exist, rather than what you do" } ], "arcBeatMatches": [ { "to": 15, "from": 6, "beatId": "cacff1ab-38d4-4b8c-83bb-c5fc212bbbce", "arcName": "Monroe's Motivated Sequence", "arcSlug": "monroes-sequence", "beatName": "Need", "beatSlug": "monroes-sequence-need", "evidence": "The report outlines the need for trust in various sectors and institutions, citing trends and statistics.", "position": 1, "confidence": 0.8, "parentBeatName": "Complication", "parentBeatSlug": "complication" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5de0-76bd-a166-32be1e3a67e1", "docSlug": "953555941ab1b24b", "documentTitle": "IPSOS GLOBAL TRUSTWORTHINESS MONITOR", "authorId": "misc", "authorName": "Ipsos", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "industry_analyst", "sourceTypeLabel": "Industry analyst", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.778, "pageNumber": 12, "slideType": "key_messages", "function": "summarize", "notes": "The slide uses a famous quote about changing one's mind to contrast with the stability of trust trends in global industries.", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5de0-76bd-a166-32be1e3a67e1/12", "deckHref": "/decks/019dd923-5de0-76bd-a166-32be1e3a67e1", "deckAnchorHref": "/decks/019dd923-5de0-76bd-a166-32be1e3a67e1#slide-12", "loopMatches": [ { "to": 15, "from": 7, "name": "Golden Circle", "slug": "11-golden-circle", "bestFor": "Visionary leadership, brand positioning, mission statements", "matchId": "dae11f94-2a87-4599-aee1-543bcbba5500", "evidence": "The report outlines the importance of trust in various sectors and institutions.", "position": 0, "objective": "Why is trust important?", "structure": "The Why (Belief) -> The How (Process) -> The What (Result)", "confidence": 0.7, "description": "Invert the typical pitch by starting with why you exist, rather than what you do" } ], "arcBeatMatches": [ { "to": 15, "from": 6, "beatId": "cacff1ab-38d4-4b8c-83bb-c5fc212bbbce", "arcName": "Monroe's Motivated Sequence", "arcSlug": "monroes-sequence", "beatName": "Need", "beatSlug": "monroes-sequence-need", "evidence": "The report outlines the need for trust in various sectors and institutions, citing trends and statistics.", "position": 1, "confidence": 0.8, "parentBeatName": "Complication", "parentBeatSlug": "complication" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5de0-76bd-a166-32be1e3a67e1", "docSlug": "953555941ab1b24b", "documentTitle": "IPSOS GLOBAL TRUSTWORTHINESS MONITOR", "authorId": "misc", "authorName": "Ipsos", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "industry_analyst", "sourceTypeLabel": "Industry analyst", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.778, "pageNumber": 13, "slideType": "key_takeaways", "function": "summarize", "notes": "The slide uses a high-impact background image to convey a sense of optimism and perspective.", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5de0-76bd-a166-32be1e3a67e1/13", "deckHref": "/decks/019dd923-5de0-76bd-a166-32be1e3a67e1", "deckAnchorHref": "/decks/019dd923-5de0-76bd-a166-32be1e3a67e1#slide-13", "loopMatches": [ { "to": 15, "from": 7, "name": "Golden Circle", "slug": "11-golden-circle", "bestFor": "Visionary leadership, brand positioning, mission statements", "matchId": "dae11f94-2a87-4599-aee1-543bcbba5500", "evidence": "The report outlines the importance of trust in various sectors and institutions.", "position": 0, "objective": "Why is trust important?", "structure": "The Why (Belief) -> The How (Process) -> The What (Result)", "confidence": 0.7, "description": "Invert the typical pitch by starting with why you exist, rather than what you do" } ], "arcBeatMatches": [ { "to": 15, "from": 6, "beatId": "cacff1ab-38d4-4b8c-83bb-c5fc212bbbce", "arcName": "Monroe's Motivated Sequence", "arcSlug": "monroes-sequence", "beatName": "Need", "beatSlug": "monroes-sequence-need", "evidence": "The report outlines the need for trust in various sectors and institutions, citing trends and statistics.", "position": 1, "confidence": 0.8, "parentBeatName": "Complication", "parentBeatSlug": "complication" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5de0-76bd-a166-32be1e3a67e1", "docSlug": "953555941ab1b24b", "documentTitle": "IPSOS GLOBAL TRUSTWORTHINESS MONITOR", "authorId": "misc", "authorName": "Ipsos", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "industry_analyst", "sourceTypeLabel": "Industry analyst", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.778, "pageNumber": 14, "slideType": "industry_trends", "function": "analyze_data", "notes": "The slide uses a horizontal bar chart to rank trust drivers by importance, with a callout box emphasizing the core message.", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5de0-76bd-a166-32be1e3a67e1/14", "deckHref": "/decks/019dd923-5de0-76bd-a166-32be1e3a67e1", "deckAnchorHref": "/decks/019dd923-5de0-76bd-a166-32be1e3a67e1#slide-14", "loopMatches": [ { "to": 15, "from": 7, "name": "Golden Circle", "slug": "11-golden-circle", "bestFor": "Visionary leadership, brand positioning, mission statements", "matchId": "dae11f94-2a87-4599-aee1-543bcbba5500", "evidence": "The report outlines the importance of trust in various sectors and institutions.", "position": 0, "objective": "Why is trust important?", "structure": "The Why (Belief) -> The How (Process) -> The What (Result)", "confidence": 0.7, "description": "Invert the typical pitch by starting with why you exist, rather than what you do" } ], "arcBeatMatches": [ { "to": 15, "from": 6, "beatId": "cacff1ab-38d4-4b8c-83bb-c5fc212bbbce", "arcName": "Monroe's Motivated Sequence", "arcSlug": "monroes-sequence", "beatName": "Need", "beatSlug": "monroes-sequence-need", "evidence": "The report outlines the need for trust in various sectors and institutions, citing trends and statistics.", "position": 1, "confidence": 0.8, "parentBeatName": "Complication", "parentBeatSlug": "complication" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5de0-76bd-a166-32be1e3a67e1", "docSlug": "953555941ab1b24b", "documentTitle": "IPSOS GLOBAL TRUSTWORTHINESS MONITOR", "authorId": "misc", "authorName": "Ipsos", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "industry_analyst", "sourceTypeLabel": "Industry analyst", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.778, "pageNumber": 15, "slideType": "key_messages", "function": "summarize", "notes": "The slide discusses the Ipsos Reputation Council Report involving 117 senior communicators.", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5de0-76bd-a166-32be1e3a67e1/15", "deckHref": "/decks/019dd923-5de0-76bd-a166-32be1e3a67e1", "deckAnchorHref": "/decks/019dd923-5de0-76bd-a166-32be1e3a67e1#slide-15", "loopMatches": [ { "to": 15, "from": 7, "name": "Golden Circle", "slug": "11-golden-circle", "bestFor": "Visionary leadership, brand positioning, mission statements", "matchId": "dae11f94-2a87-4599-aee1-543bcbba5500", "evidence": "The report outlines the importance of trust in various sectors and institutions.", "position": 0, "objective": "Why is trust important?", "structure": "The Why (Belief) -> The How (Process) -> The What (Result)", "confidence": 0.7, "description": "Invert the typical pitch by starting with why you exist, rather than what you do" } ], "arcBeatMatches": [ { "to": 15, "from": 6, "beatId": "cacff1ab-38d4-4b8c-83bb-c5fc212bbbce", "arcName": "Monroe's Motivated Sequence", "arcSlug": "monroes-sequence", "beatName": "Need", "beatSlug": "monroes-sequence-need", "evidence": "The report outlines the need for trust in various sectors and institutions, citing trends and statistics.", "position": 1, "confidence": 0.8, "parentBeatName": "Complication", "parentBeatSlug": "complication" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5de0-76bd-a166-32be1e3a67e1", "docSlug": "953555941ab1b24b", "documentTitle": "IPSOS GLOBAL TRUSTWORTHINESS MONITOR", "authorId": "misc", "authorName": "Ipsos", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "industry_analyst", "sourceTypeLabel": "Industry analyst", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.778, "pageNumber": 16, "slideType": "industry_trends", "function": "analyze_data", "notes": "The chart tracks 8 distinct trust drivers for the pharmaceutical industry from 2019 to 2022.", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5de0-76bd-a166-32be1e3a67e1/16", "deckHref": "/decks/019dd923-5de0-76bd-a166-32be1e3a67e1", "deckAnchorHref": "/decks/019dd923-5de0-76bd-a166-32be1e3a67e1#slide-16", "loopMatches": [ { "to": 28, "from": 16, "name": "Cost Of Inaction", "slug": "27-cost-of-inaction", "bestFor": "Urgent budget requests, compliance, risk mitigation", "matchId": "0051a760-4f8b-4230-ad8f-3b87d6915327", "evidence": "The report highlights the potential consequences of low trust in various sectors and institutions.", "position": 1, "objective": "What are the consequences of low trust?", "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point", "confidence": 0.7, "description": "Quantify what happens if the audience does nothing" } ], "arcBeatMatches": [ { "to": 28, "from": 16, "beatId": "8021cb6b-fd73-47e4-8f99-0e89aa5fc437", "arcName": "Monroe's Motivated Sequence", "arcSlug": "monroes-sequence", "beatName": "Satisfaction", "beatSlug": "monroes-sequence-satisfaction", "evidence": "The report provides insights into the relationship between trust and regulation, offering potential solutions.", "position": 2, "confidence": 0.8, "parentBeatName": "Turn", "parentBeatSlug": "turn" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5de0-76bd-a166-32be1e3a67e1", "docSlug": "953555941ab1b24b", "documentTitle": "IPSOS GLOBAL TRUSTWORTHINESS MONITOR", "authorId": "misc", "authorName": "Ipsos", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "industry_analyst", "sourceTypeLabel": "Industry analyst", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.778, "pageNumber": 17, "slideType": "industry_trends", "function": "analyze_data", "notes": "The chart shows 8 distinct trust drivers, each with data points for 4 years (2019-2022).", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5de0-76bd-a166-32be1e3a67e1/17", "deckHref": "/decks/019dd923-5de0-76bd-a166-32be1e3a67e1", "deckAnchorHref": "/decks/019dd923-5de0-76bd-a166-32be1e3a67e1#slide-17", "loopMatches": [ { "to": 28, "from": 16, "name": "Cost Of Inaction", "slug": "27-cost-of-inaction", "bestFor": "Urgent budget requests, compliance, risk mitigation", "matchId": "0051a760-4f8b-4230-ad8f-3b87d6915327", "evidence": "The report highlights the potential consequences of low trust in various sectors and institutions.", "position": 1, "objective": "What are the consequences of low trust?", "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point", "confidence": 0.7, "description": "Quantify what happens if the audience does nothing" } ], "arcBeatMatches": [ { "to": 28, "from": 16, "beatId": "8021cb6b-fd73-47e4-8f99-0e89aa5fc437", "arcName": "Monroe's Motivated Sequence", "arcSlug": "monroes-sequence", "beatName": "Satisfaction", "beatSlug": "monroes-sequence-satisfaction", "evidence": "The report provides insights into the relationship between trust and regulation, offering potential solutions.", "position": 2, "confidence": 0.8, "parentBeatName": "Turn", "parentBeatSlug": "turn" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5de0-76bd-a166-32be1e3a67e1", "docSlug": "953555941ab1b24b", "documentTitle": "IPSOS GLOBAL TRUSTWORTHINESS MONITOR", "authorId": "misc", "authorName": "Ipsos", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "industry_analyst", "sourceTypeLabel": "Industry analyst", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.778, "pageNumber": 18, "slideType": "industry_trends", "function": "analyze_data", "notes": "The slide contrasts global trends with specific APAC growth, attributing it to Japan and South Korea.", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5de0-76bd-a166-32be1e3a67e1/18", "deckHref": "/decks/019dd923-5de0-76bd-a166-32be1e3a67e1", "deckAnchorHref": "/decks/019dd923-5de0-76bd-a166-32be1e3a67e1#slide-18", "loopMatches": [ { "to": 28, "from": 16, "name": "Cost Of Inaction", "slug": "27-cost-of-inaction", "bestFor": "Urgent budget requests, compliance, risk mitigation", "matchId": "0051a760-4f8b-4230-ad8f-3b87d6915327", "evidence": "The report highlights the potential consequences of low trust in various sectors and institutions.", "position": 1, "objective": "What are the consequences of low trust?", "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point", "confidence": 0.7, "description": "Quantify what happens if the audience does nothing" } ], "arcBeatMatches": [ { "to": 28, "from": 16, "beatId": "8021cb6b-fd73-47e4-8f99-0e89aa5fc437", "arcName": "Monroe's Motivated Sequence", "arcSlug": "monroes-sequence", "beatName": "Satisfaction", "beatSlug": "monroes-sequence-satisfaction", "evidence": "The report provides insights into the relationship between trust and regulation, offering potential solutions.", "position": 2, "confidence": 0.8, "parentBeatName": "Turn", "parentBeatSlug": "turn" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5de0-76bd-a166-32be1e3a67e1", "docSlug": "953555941ab1b24b", "documentTitle": "IPSOS GLOBAL TRUSTWORTHINESS MONITOR", "authorId": "misc", "authorName": "Ipsos", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "industry_analyst", "sourceTypeLabel": "Industry analyst", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.778, "pageNumber": 19, "slideType": "key_takeaways", "function": "summarize", "notes": "Includes contact information for the Associate Director at Ipsos.", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5de0-76bd-a166-32be1e3a67e1/19", "deckHref": "/decks/019dd923-5de0-76bd-a166-32be1e3a67e1", "deckAnchorHref": "/decks/019dd923-5de0-76bd-a166-32be1e3a67e1#slide-19", "loopMatches": [ { "to": 28, "from": 16, "name": "Cost Of Inaction", "slug": "27-cost-of-inaction", "bestFor": "Urgent budget requests, compliance, risk mitigation", "matchId": "0051a760-4f8b-4230-ad8f-3b87d6915327", "evidence": "The report highlights the potential consequences of low trust in various sectors and institutions.", "position": 1, "objective": "What are the consequences of low trust?", "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point", "confidence": 0.7, "description": "Quantify what happens if the audience does nothing" } ], "arcBeatMatches": [ { "to": 28, "from": 16, "beatId": "8021cb6b-fd73-47e4-8f99-0e89aa5fc437", "arcName": "Monroe's Motivated Sequence", "arcSlug": "monroes-sequence", "beatName": "Satisfaction", "beatSlug": "monroes-sequence-satisfaction", "evidence": "The report provides insights into the relationship between trust and regulation, offering potential solutions.", "position": 2, "confidence": 0.8, "parentBeatName": "Turn", "parentBeatSlug": "turn" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5de0-76bd-a166-32be1e3a67e1", "docSlug": "953555941ab1b24b", "documentTitle": "IPSOS GLOBAL TRUSTWORTHINESS MONITOR", "authorId": "misc", "authorName": "Ipsos", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "industry_analyst", "sourceTypeLabel": "Industry analyst", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.778, "pageNumber": 20, "slideType": "section_divider", "function": "transition", "notes": null, "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5de0-76bd-a166-32be1e3a67e1/20", "deckHref": "/decks/019dd923-5de0-76bd-a166-32be1e3a67e1", "deckAnchorHref": "/decks/019dd923-5de0-76bd-a166-32be1e3a67e1#slide-20", "loopMatches": [ { "to": 28, "from": 16, "name": "Cost Of Inaction", "slug": "27-cost-of-inaction", "bestFor": "Urgent budget requests, compliance, risk mitigation", "matchId": "0051a760-4f8b-4230-ad8f-3b87d6915327", "evidence": "The report highlights the potential consequences of low trust in various sectors and institutions.", "position": 1, "objective": "What are the consequences of low trust?", "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point", "confidence": 0.7, "description": "Quantify what happens if the audience does nothing" } ], "arcBeatMatches": [ { "to": 28, "from": 16, "beatId": "8021cb6b-fd73-47e4-8f99-0e89aa5fc437", "arcName": "Monroe's Motivated Sequence", "arcSlug": "monroes-sequence", "beatName": "Satisfaction", "beatSlug": "monroes-sequence-satisfaction", "evidence": "The report provides insights into the relationship between trust and regulation, offering potential solutions.", "position": 2, "confidence": 0.8, "parentBeatName": "Turn", "parentBeatSlug": "turn" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5de0-76bd-a166-32be1e3a67e1", "docSlug": "953555941ab1b24b", "documentTitle": "IPSOS GLOBAL TRUSTWORTHINESS MONITOR", "authorId": "misc", "authorName": "Ipsos", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "industry_analyst", "sourceTypeLabel": "Industry analyst", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.778, "pageNumber": 21, "slideType": "key_messages", "function": "establish_context", "notes": "The slide uses a dark blue callout box to emphasize the core thesis statement.", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5de0-76bd-a166-32be1e3a67e1/21", "deckHref": "/decks/019dd923-5de0-76bd-a166-32be1e3a67e1", "deckAnchorHref": "/decks/019dd923-5de0-76bd-a166-32be1e3a67e1#slide-21", "loopMatches": [ { "to": 28, "from": 16, "name": "Cost Of Inaction", "slug": "27-cost-of-inaction", "bestFor": "Urgent budget requests, compliance, risk mitigation", "matchId": "0051a760-4f8b-4230-ad8f-3b87d6915327", "evidence": "The report highlights the potential consequences of low trust in various sectors and institutions.", "position": 1, "objective": "What are the consequences of low trust?", "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point", "confidence": 0.7, "description": "Quantify what happens if the audience does nothing" } ], "arcBeatMatches": [ { "to": 28, "from": 16, "beatId": "8021cb6b-fd73-47e4-8f99-0e89aa5fc437", "arcName": "Monroe's Motivated Sequence", "arcSlug": "monroes-sequence", "beatName": "Satisfaction", "beatSlug": "monroes-sequence-satisfaction", "evidence": "The report provides insights into the relationship between trust and regulation, offering potential solutions.", "position": 2, "confidence": 0.8, "parentBeatName": "Turn", "parentBeatSlug": "turn" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5de0-76bd-a166-32be1e3a67e1", "docSlug": "953555941ab1b24b", "documentTitle": "IPSOS GLOBAL TRUSTWORTHINESS MONITOR", "authorId": "misc", "authorName": "Ipsos", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "industry_analyst", "sourceTypeLabel": "Industry analyst", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.778, "pageNumber": 22, "slideType": "data_table", "function": "analyze_data", "notes": "The slide highlights a correlation between trust and perceived regulatory appropriateness.", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5de0-76bd-a166-32be1e3a67e1/22", "deckHref": "/decks/019dd923-5de0-76bd-a166-32be1e3a67e1", "deckAnchorHref": "/decks/019dd923-5de0-76bd-a166-32be1e3a67e1#slide-22", "loopMatches": [ { "to": 28, "from": 16, "name": "Cost Of Inaction", "slug": "27-cost-of-inaction", "bestFor": "Urgent budget requests, compliance, risk mitigation", "matchId": "0051a760-4f8b-4230-ad8f-3b87d6915327", "evidence": "The report highlights the potential consequences of low trust in various sectors and institutions.", "position": 1, "objective": "What are the consequences of low trust?", "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point", "confidence": 0.7, "description": "Quantify what happens if the audience does nothing" } ], "arcBeatMatches": [ { "to": 28, "from": 16, "beatId": "8021cb6b-fd73-47e4-8f99-0e89aa5fc437", "arcName": "Monroe's Motivated Sequence", "arcSlug": "monroes-sequence", "beatName": "Satisfaction", "beatSlug": "monroes-sequence-satisfaction", "evidence": "The report provides insights into the relationship between trust and regulation, offering potential solutions.", "position": 2, "confidence": 0.8, "parentBeatName": "Turn", "parentBeatSlug": "turn" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5de0-76bd-a166-32be1e3a67e1", "docSlug": "953555941ab1b24b", "documentTitle": "IPSOS GLOBAL TRUSTWORTHINESS MONITOR", "authorId": "misc", "authorName": "Ipsos", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "industry_analyst", "sourceTypeLabel": "Industry analyst", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.778, "pageNumber": 23, "slideType": "industry_trends", "function": "analyze_data", "notes": "The chart shows a negative correlation between trust and the desire for more regulation.", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5de0-76bd-a166-32be1e3a67e1/23", "deckHref": "/decks/019dd923-5de0-76bd-a166-32be1e3a67e1", "deckAnchorHref": "/decks/019dd923-5de0-76bd-a166-32be1e3a67e1#slide-23", "loopMatches": [ { "to": 28, "from": 16, "name": "Cost Of Inaction", "slug": "27-cost-of-inaction", "bestFor": "Urgent budget requests, compliance, risk mitigation", "matchId": "0051a760-4f8b-4230-ad8f-3b87d6915327", "evidence": "The report highlights the potential consequences of low trust in various sectors and institutions.", "position": 1, "objective": "What are the consequences of low trust?", "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point", "confidence": 0.7, "description": "Quantify what happens if the audience does nothing" } ], "arcBeatMatches": [ { "to": 28, "from": 16, "beatId": "8021cb6b-fd73-47e4-8f99-0e89aa5fc437", "arcName": "Monroe's Motivated Sequence", "arcSlug": "monroes-sequence", "beatName": "Satisfaction", "beatSlug": "monroes-sequence-satisfaction", "evidence": "The report provides insights into the relationship between trust and regulation, offering potential solutions.", "position": 2, "confidence": 0.8, "parentBeatName": "Turn", "parentBeatSlug": "turn" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5de0-76bd-a166-32be1e3a67e1", "docSlug": "953555941ab1b24b", "documentTitle": "IPSOS GLOBAL TRUSTWORTHINESS MONITOR", "authorId": "misc", "authorName": "Ipsos", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "industry_analyst", "sourceTypeLabel": "Industry analyst", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.778, "pageNumber": 24, "slideType": "industry_trends", "function": "analyze_data", "notes": "The slide discusses the tension between energy transition, climate change, and regulatory pressure, using Ipsos Global Trustworthiness Monitor data.", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5de0-76bd-a166-32be1e3a67e1/24", "deckHref": "/decks/019dd923-5de0-76bd-a166-32be1e3a67e1", "deckAnchorHref": "/decks/019dd923-5de0-76bd-a166-32be1e3a67e1#slide-24", "loopMatches": [ { "to": 28, "from": 16, "name": "Cost Of Inaction", "slug": "27-cost-of-inaction", "bestFor": "Urgent budget requests, compliance, risk mitigation", "matchId": "0051a760-4f8b-4230-ad8f-3b87d6915327", "evidence": "The report highlights the potential consequences of low trust in various sectors and institutions.", "position": 1, "objective": "What are the consequences of low trust?", "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point", "confidence": 0.7, "description": "Quantify what happens if the audience does nothing" } ], "arcBeatMatches": [ { "to": 28, "from": 16, "beatId": "8021cb6b-fd73-47e4-8f99-0e89aa5fc437", "arcName": "Monroe's Motivated Sequence", "arcSlug": "monroes-sequence", "beatName": "Satisfaction", "beatSlug": "monroes-sequence-satisfaction", "evidence": "The report provides insights into the relationship between trust and regulation, offering potential solutions.", "position": 2, "confidence": 0.8, "parentBeatName": "Turn", "parentBeatSlug": "turn" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5de0-76bd-a166-32be1e3a67e1", "docSlug": "953555941ab1b24b", "documentTitle": "IPSOS GLOBAL TRUSTWORTHINESS MONITOR", "authorId": "misc", "authorName": "Ipsos", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "industry_analyst", "sourceTypeLabel": "Industry analyst", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.778, "pageNumber": 25, "slideType": "industry_trends", "function": "analyze_data", "notes": null, "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5de0-76bd-a166-32be1e3a67e1/25", "deckHref": "/decks/019dd923-5de0-76bd-a166-32be1e3a67e1", "deckAnchorHref": "/decks/019dd923-5de0-76bd-a166-32be1e3a67e1#slide-25", "loopMatches": [ { "to": 28, "from": 16, "name": "Cost Of Inaction", "slug": "27-cost-of-inaction", "bestFor": "Urgent budget requests, compliance, risk mitigation", "matchId": "0051a760-4f8b-4230-ad8f-3b87d6915327", "evidence": "The report highlights the potential consequences of low trust in various sectors and institutions.", "position": 1, "objective": "What are the consequences of low trust?", "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point", "confidence": 0.7, "description": "Quantify what happens if the audience does nothing" } ], "arcBeatMatches": [ { "to": 28, "from": 16, "beatId": "8021cb6b-fd73-47e4-8f99-0e89aa5fc437", "arcName": "Monroe's Motivated Sequence", "arcSlug": "monroes-sequence", "beatName": "Satisfaction", "beatSlug": "monroes-sequence-satisfaction", "evidence": "The report provides insights into the relationship between trust and regulation, offering potential solutions.", "position": 2, "confidence": 0.8, "parentBeatName": "Turn", "parentBeatSlug": "turn" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5de0-76bd-a166-32be1e3a67e1", "docSlug": "953555941ab1b24b", "documentTitle": "IPSOS GLOBAL TRUSTWORTHINESS MONITOR", "authorId": "misc", "authorName": "Ipsos", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "industry_analyst", "sourceTypeLabel": "Industry analyst", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.778, "pageNumber": 26, "slideType": "industry_trends", "function": "summarize", "notes": null, "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5de0-76bd-a166-32be1e3a67e1/26", "deckHref": "/decks/019dd923-5de0-76bd-a166-32be1e3a67e1", "deckAnchorHref": "/decks/019dd923-5de0-76bd-a166-32be1e3a67e1#slide-26", "loopMatches": [ { "to": 28, "from": 16, "name": "Cost Of Inaction", "slug": "27-cost-of-inaction", "bestFor": "Urgent budget requests, compliance, risk mitigation", "matchId": "0051a760-4f8b-4230-ad8f-3b87d6915327", "evidence": "The report highlights the potential consequences of low trust in various sectors and institutions.", "position": 1, "objective": "What are the consequences of low trust?", "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point", "confidence": 0.7, "description": "Quantify what happens if the audience does nothing" } ], "arcBeatMatches": [ { "to": 28, "from": 16, "beatId": "8021cb6b-fd73-47e4-8f99-0e89aa5fc437", "arcName": "Monroe's Motivated Sequence", "arcSlug": "monroes-sequence", "beatName": "Satisfaction", "beatSlug": "monroes-sequence-satisfaction", "evidence": "The report provides insights into the relationship between trust and regulation, offering potential solutions.", "position": 2, "confidence": 0.8, "parentBeatName": "Turn", "parentBeatSlug": "turn" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5de0-76bd-a166-32be1e3a67e1", "docSlug": "953555941ab1b24b", "documentTitle": "IPSOS GLOBAL TRUSTWORTHINESS MONITOR", "authorId": "misc", "authorName": "Ipsos", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "industry_analyst", "sourceTypeLabel": "Industry analyst", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.778, "pageNumber": 27, "slideType": "quote_slide", "function": "illustrate_case", "notes": null, "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5de0-76bd-a166-32be1e3a67e1/27", "deckHref": "/decks/019dd923-5de0-76bd-a166-32be1e3a67e1", "deckAnchorHref": "/decks/019dd923-5de0-76bd-a166-32be1e3a67e1#slide-27", "loopMatches": [ { "to": 28, "from": 16, "name": "Cost Of Inaction", "slug": "27-cost-of-inaction", "bestFor": "Urgent budget requests, compliance, risk mitigation", "matchId": "0051a760-4f8b-4230-ad8f-3b87d6915327", "evidence": "The report highlights the potential consequences of low trust in various sectors and institutions.", "position": 1, "objective": "What are the consequences of low trust?", "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point", "confidence": 0.7, "description": "Quantify what happens if the audience does nothing" } ], "arcBeatMatches": [ { "to": 28, "from": 16, "beatId": "8021cb6b-fd73-47e4-8f99-0e89aa5fc437", "arcName": "Monroe's Motivated Sequence", "arcSlug": "monroes-sequence", "beatName": "Satisfaction", "beatSlug": "monroes-sequence-satisfaction", "evidence": "The report provides insights into the relationship between trust and regulation, offering potential solutions.", "position": 2, "confidence": 0.8, "parentBeatName": "Turn", "parentBeatSlug": "turn" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5de0-76bd-a166-32be1e3a67e1", "docSlug": "953555941ab1b24b", "documentTitle": "IPSOS GLOBAL TRUSTWORTHINESS MONITOR", "authorId": "misc", "authorName": "Ipsos", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "industry_analyst", "sourceTypeLabel": "Industry analyst", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.778, "pageNumber": 28, "slideType": "closing_ask", "function": "summarize", "notes": null, "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5de0-76bd-a166-32be1e3a67e1/28", "deckHref": "/decks/019dd923-5de0-76bd-a166-32be1e3a67e1", "deckAnchorHref": "/decks/019dd923-5de0-76bd-a166-32be1e3a67e1#slide-28", "loopMatches": [ { "to": 28, "from": 16, "name": "Cost Of Inaction", "slug": "27-cost-of-inaction", "bestFor": "Urgent budget requests, compliance, risk mitigation", "matchId": "0051a760-4f8b-4230-ad8f-3b87d6915327", "evidence": "The report highlights the potential consequences of low trust in various sectors and institutions.", "position": 1, "objective": "What are the consequences of low trust?", "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point", "confidence": 0.7, "description": "Quantify what happens if the audience does nothing" } ], "arcBeatMatches": [ { "to": 28, "from": 16, "beatId": "8021cb6b-fd73-47e4-8f99-0e89aa5fc437", "arcName": "Monroe's Motivated Sequence", "arcSlug": "monroes-sequence", "beatName": "Satisfaction", "beatSlug": "monroes-sequence-satisfaction", "evidence": "The report provides insights into the relationship between trust and regulation, offering potential solutions.", "position": 2, "confidence": 0.8, "parentBeatName": "Turn", "parentBeatSlug": "turn" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5de0-76bd-a166-32be1e3a67e1", "docSlug": "953555941ab1b24b", "documentTitle": "IPSOS GLOBAL TRUSTWORTHINESS MONITOR", "authorId": "misc", "authorName": "Ipsos", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "industry_analyst", "sourceTypeLabel": "Industry analyst", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.778, "pageNumber": 29, "slideType": "section_divider", "function": "transition", "notes": "The slide uses a visual metaphor (crumbs on a plate) to illustrate the theme of 'crumbs of comfort'.", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5de0-76bd-a166-32be1e3a67e1/29", "deckHref": "/decks/019dd923-5de0-76bd-a166-32be1e3a67e1", "deckAnchorHref": "/decks/019dd923-5de0-76bd-a166-32be1e3a67e1#slide-29", "loopMatches": [], "arcBeatMatches": [ { "to": 40, "from": 29, "beatId": "19bc2934-cbe7-49fe-b586-f766ea3bad2c", "arcName": "Monroe's Motivated Sequence", "arcSlug": "monroes-sequence", "beatName": "Visualization", "beatSlug": "monroes-sequence-visualization", "evidence": "The report uses data and statistics to visualize trust trends across sectors and institutions.", "position": 3, "confidence": 0.8, "parentBeatName": "Evidence", "parentBeatSlug": "evidence" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5de0-76bd-a166-32be1e3a67e1", "docSlug": "953555941ab1b24b", "documentTitle": "IPSOS GLOBAL TRUSTWORTHINESS MONITOR", "authorId": "misc", "authorName": "Ipsos", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "industry_analyst", "sourceTypeLabel": "Industry analyst", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.778, "pageNumber": 30, "slideType": "data_table", "function": "analyze_data", "notes": "The chart shows a 'rally-round-the-flag' effect during the pandemic.", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5de0-76bd-a166-32be1e3a67e1/30", "deckHref": "/decks/019dd923-5de0-76bd-a166-32be1e3a67e1", "deckAnchorHref": "/decks/019dd923-5de0-76bd-a166-32be1e3a67e1#slide-30", "loopMatches": [], "arcBeatMatches": [ { "to": 40, "from": 29, "beatId": "19bc2934-cbe7-49fe-b586-f766ea3bad2c", "arcName": "Monroe's Motivated Sequence", "arcSlug": "monroes-sequence", "beatName": "Visualization", "beatSlug": "monroes-sequence-visualization", "evidence": "The report uses data and statistics to visualize trust trends across sectors and institutions.", "position": 3, "confidence": 0.8, "parentBeatName": "Evidence", "parentBeatSlug": "evidence" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5de0-76bd-a166-32be1e3a67e1", "docSlug": "953555941ab1b24b", "documentTitle": "IPSOS GLOBAL TRUSTWORTHINESS MONITOR", "authorId": "misc", "authorName": "Ipsos", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "industry_analyst", "sourceTypeLabel": "Industry analyst", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.778, "pageNumber": 31, "slideType": "key_takeaways", "function": "summarize", "notes": "The slide uses a narrative structure to group countries by their trust trajectories over the last four years.", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5de0-76bd-a166-32be1e3a67e1/31", "deckHref": "/decks/019dd923-5de0-76bd-a166-32be1e3a67e1", "deckAnchorHref": "/decks/019dd923-5de0-76bd-a166-32be1e3a67e1#slide-31", "loopMatches": [], "arcBeatMatches": [ { "to": 40, "from": 29, "beatId": "19bc2934-cbe7-49fe-b586-f766ea3bad2c", "arcName": "Monroe's Motivated Sequence", "arcSlug": "monroes-sequence", "beatName": "Visualization", "beatSlug": "monroes-sequence-visualization", "evidence": "The report uses data and statistics to visualize trust trends across sectors and institutions.", "position": 3, "confidence": 0.8, "parentBeatName": "Evidence", "parentBeatSlug": "evidence" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5de0-76bd-a166-32be1e3a67e1", "docSlug": "953555941ab1b24b", "documentTitle": "IPSOS GLOBAL TRUSTWORTHINESS MONITOR", "authorId": "misc", "authorName": "Ipsos", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "industry_analyst", "sourceTypeLabel": "Industry analyst", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.778, "pageNumber": 32, "slideType": "key_takeaways", "function": "summarize", "notes": "The slide discusses the 'halo effect' of government pandemic response and the shift in public blame toward external economic factors.", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5de0-76bd-a166-32be1e3a67e1/32", "deckHref": "/decks/019dd923-5de0-76bd-a166-32be1e3a67e1", "deckAnchorHref": "/decks/019dd923-5de0-76bd-a166-32be1e3a67e1#slide-32", "loopMatches": [], "arcBeatMatches": [ { "to": 40, "from": 29, "beatId": "19bc2934-cbe7-49fe-b586-f766ea3bad2c", "arcName": "Monroe's Motivated Sequence", "arcSlug": "monroes-sequence", "beatName": "Visualization", "beatSlug": "monroes-sequence-visualization", "evidence": "The report uses data and statistics to visualize trust trends across sectors and institutions.", "position": 3, "confidence": 0.8, "parentBeatName": "Evidence", "parentBeatSlug": "evidence" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5de0-76bd-a166-32be1e3a67e1", "docSlug": "953555941ab1b24b", "documentTitle": "IPSOS GLOBAL TRUSTWORTHINESS MONITOR", "authorId": "misc", "authorName": "Ipsos", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "industry_analyst", "sourceTypeLabel": "Industry analyst", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.778, "pageNumber": 33, "slideType": "key_takeaways", "function": "summarize", "notes": "The slide uses a metaphorical image of a pothole to represent economic/infrastructure decay.", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5de0-76bd-a166-32be1e3a67e1/33", "deckHref": "/decks/019dd923-5de0-76bd-a166-32be1e3a67e1", "deckAnchorHref": "/decks/019dd923-5de0-76bd-a166-32be1e3a67e1#slide-33", "loopMatches": [], "arcBeatMatches": [ { "to": 40, "from": 29, "beatId": "19bc2934-cbe7-49fe-b586-f766ea3bad2c", "arcName": "Monroe's Motivated Sequence", "arcSlug": "monroes-sequence", "beatName": "Visualization", "beatSlug": "monroes-sequence-visualization", "evidence": "The report uses data and statistics to visualize trust trends across sectors and institutions.", "position": 3, "confidence": 0.8, "parentBeatName": "Evidence", "parentBeatSlug": "evidence" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5de0-76bd-a166-32be1e3a67e1", "docSlug": "953555941ab1b24b", "documentTitle": "IPSOS GLOBAL TRUSTWORTHINESS MONITOR", "authorId": "misc", "authorName": "Ipsos", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "industry_analyst", "sourceTypeLabel": "Industry analyst", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.778, "pageNumber": 34, "slideType": "data_table", "function": "analyze_data", "notes": "The chart shows a negative correlation between excess deaths and net trust in government.", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5de0-76bd-a166-32be1e3a67e1/34", "deckHref": "/decks/019dd923-5de0-76bd-a166-32be1e3a67e1", "deckAnchorHref": "/decks/019dd923-5de0-76bd-a166-32be1e3a67e1#slide-34", "loopMatches": [], "arcBeatMatches": [ { "to": 40, "from": 29, "beatId": "19bc2934-cbe7-49fe-b586-f766ea3bad2c", "arcName": "Monroe's Motivated Sequence", "arcSlug": "monroes-sequence", "beatName": "Visualization", "beatSlug": "monroes-sequence-visualization", "evidence": "The report uses data and statistics to visualize trust trends across sectors and institutions.", "position": 3, "confidence": 0.8, "parentBeatName": "Evidence", "parentBeatSlug": "evidence" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5de0-76bd-a166-32be1e3a67e1", "docSlug": "953555941ab1b24b", "documentTitle": "IPSOS GLOBAL TRUSTWORTHINESS MONITOR", "authorId": "misc", "authorName": "Ipsos", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "industry_analyst", "sourceTypeLabel": "Industry analyst", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.778, "pageNumber": 35, "slideType": "key_takeaways", "function": "summarize", "notes": "The slide uses a metaphor of building blocks to represent rebuilding trust.", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5de0-76bd-a166-32be1e3a67e1/35", "deckHref": "/decks/019dd923-5de0-76bd-a166-32be1e3a67e1", "deckAnchorHref": "/decks/019dd923-5de0-76bd-a166-32be1e3a67e1#slide-35", "loopMatches": [], "arcBeatMatches": [ { "to": 40, "from": 29, "beatId": "19bc2934-cbe7-49fe-b586-f766ea3bad2c", "arcName": "Monroe's Motivated Sequence", "arcSlug": "monroes-sequence", "beatName": "Visualization", "beatSlug": "monroes-sequence-visualization", "evidence": "The report uses data and statistics to visualize trust trends across sectors and institutions.", "position": 3, "confidence": 0.8, "parentBeatName": "Evidence", "parentBeatSlug": "evidence" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5de0-76bd-a166-32be1e3a67e1", "docSlug": "953555941ab1b24b", "documentTitle": "IPSOS GLOBAL TRUSTWORTHINESS MONITOR", "authorId": "misc", "authorName": "Ipsos", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "industry_analyst", "sourceTypeLabel": "Industry analyst", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.778, "pageNumber": 36, "slideType": "key_takeaways", "function": "summarize", "notes": "The slide uses a metaphor of walking on a log to represent the precarious nature of trust.", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5de0-76bd-a166-32be1e3a67e1/36", "deckHref": "/decks/019dd923-5de0-76bd-a166-32be1e3a67e1", "deckAnchorHref": "/decks/019dd923-5de0-76bd-a166-32be1e3a67e1#slide-36", "loopMatches": [], "arcBeatMatches": [ { "to": 40, "from": 29, "beatId": "19bc2934-cbe7-49fe-b586-f766ea3bad2c", "arcName": "Monroe's Motivated Sequence", "arcSlug": "monroes-sequence", "beatName": "Visualization", "beatSlug": "monroes-sequence-visualization", "evidence": "The report uses data and statistics to visualize trust trends across sectors and institutions.", "position": 3, "confidence": 0.8, "parentBeatName": "Evidence", "parentBeatSlug": "evidence" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5de0-76bd-a166-32be1e3a67e1", "docSlug": "953555941ab1b24b", "documentTitle": "IPSOS GLOBAL TRUSTWORTHINESS MONITOR", "authorId": "misc", "authorName": "Ipsos", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "industry_analyst", "sourceTypeLabel": "Industry analyst", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.778, "pageNumber": 37, "slideType": "section_divider", "function": "transition", "notes": null, "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5de0-76bd-a166-32be1e3a67e1/37", "deckHref": "/decks/019dd923-5de0-76bd-a166-32be1e3a67e1", "deckAnchorHref": "/decks/019dd923-5de0-76bd-a166-32be1e3a67e1#slide-37", "loopMatches": [], "arcBeatMatches": [ { "to": 40, "from": 29, "beatId": "19bc2934-cbe7-49fe-b586-f766ea3bad2c", "arcName": "Monroe's Motivated Sequence", "arcSlug": "monroes-sequence", "beatName": "Visualization", "beatSlug": "monroes-sequence-visualization", "evidence": "The report uses data and statistics to visualize trust trends across sectors and institutions.", "position": 3, "confidence": 0.8, "parentBeatName": "Evidence", "parentBeatSlug": "evidence" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5de0-76bd-a166-32be1e3a67e1", "docSlug": "953555941ab1b24b", "documentTitle": "IPSOS GLOBAL TRUSTWORTHINESS MONITOR", "authorId": "misc", "authorName": "Ipsos", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "industry_analyst", "sourceTypeLabel": "Industry analyst", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.778, "pageNumber": 38, "slideType": "key_takeaways", "function": "summarize", "notes": null, "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5de0-76bd-a166-32be1e3a67e1/38", "deckHref": "/decks/019dd923-5de0-76bd-a166-32be1e3a67e1", "deckAnchorHref": "/decks/019dd923-5de0-76bd-a166-32be1e3a67e1#slide-38", "loopMatches": [], "arcBeatMatches": [ { "to": 40, "from": 29, "beatId": "19bc2934-cbe7-49fe-b586-f766ea3bad2c", "arcName": "Monroe's Motivated Sequence", "arcSlug": "monroes-sequence", "beatName": "Visualization", "beatSlug": "monroes-sequence-visualization", "evidence": "The report uses data and statistics to visualize trust trends across sectors and institutions.", "position": 3, "confidence": 0.8, "parentBeatName": "Evidence", "parentBeatSlug": "evidence" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5de0-76bd-a166-32be1e3a67e1", "docSlug": "953555941ab1b24b", "documentTitle": "IPSOS GLOBAL TRUSTWORTHINESS MONITOR", "authorId": "misc", "authorName": "Ipsos", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "industry_analyst", "sourceTypeLabel": "Industry analyst", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.778, "pageNumber": 39, "slideType": "data_table", "function": "analyze_data", "notes": "The slide highlights that trust is a slow-changing phenomenon tied to deep-held values.", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5de0-76bd-a166-32be1e3a67e1/39", "deckHref": "/decks/019dd923-5de0-76bd-a166-32be1e3a67e1", "deckAnchorHref": "/decks/019dd923-5de0-76bd-a166-32be1e3a67e1#slide-39", "loopMatches": [], "arcBeatMatches": [ { "to": 40, "from": 29, "beatId": "19bc2934-cbe7-49fe-b586-f766ea3bad2c", "arcName": "Monroe's Motivated Sequence", "arcSlug": "monroes-sequence", "beatName": "Visualization", "beatSlug": "monroes-sequence-visualization", "evidence": "The report uses data and statistics to visualize trust trends across sectors and institutions.", "position": 3, "confidence": 0.8, "parentBeatName": "Evidence", "parentBeatSlug": "evidence" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5de0-76bd-a166-32be1e3a67e1", "docSlug": "953555941ab1b24b", "documentTitle": "IPSOS GLOBAL TRUSTWORTHINESS MONITOR", "authorId": "misc", "authorName": "Ipsos", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "industry_analyst", "sourceTypeLabel": "Industry analyst", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.778, "pageNumber": 40, "slideType": "data_table", "function": "analyze_data", "notes": "The slide uses a grouped bar chart format to display longitudinal survey data.", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5de0-76bd-a166-32be1e3a67e1/40", "deckHref": "/decks/019dd923-5de0-76bd-a166-32be1e3a67e1", "deckAnchorHref": "/decks/019dd923-5de0-76bd-a166-32be1e3a67e1#slide-40", "loopMatches": [], "arcBeatMatches": [ { "to": 40, "from": 29, "beatId": "19bc2934-cbe7-49fe-b586-f766ea3bad2c", "arcName": "Monroe's Motivated Sequence", "arcSlug": "monroes-sequence", "beatName": "Visualization", "beatSlug": "monroes-sequence-visualization", "evidence": "The report uses data and statistics to visualize trust trends across sectors and institutions.", "position": 3, "confidence": 0.8, "parentBeatName": "Evidence", "parentBeatSlug": "evidence" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5de0-76bd-a166-32be1e3a67e1", "docSlug": "953555941ab1b24b", "documentTitle": "IPSOS GLOBAL TRUSTWORTHINESS MONITOR", "authorId": "misc", "authorName": "Ipsos", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "industry_analyst", "sourceTypeLabel": "Industry analyst", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.778, "pageNumber": 41, "slideType": "industry_trends", "function": "summarize", "notes": "The slide uses a metaphor of a board game (snakes and ladders) to illustrate the shifting levels of trust.", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5de0-76bd-a166-32be1e3a67e1/41", "deckHref": "/decks/019dd923-5de0-76bd-a166-32be1e3a67e1", "deckAnchorHref": "/decks/019dd923-5de0-76bd-a166-32be1e3a67e1#slide-41", "loopMatches": [], "arcBeatMatches": [ { "to": 66, "from": 41, "beatId": "9c6588dc-b361-454b-be5a-9219f490407c", "arcName": "Monroe's Motivated Sequence", "arcSlug": "monroes-sequence", "beatName": "Action", "beatSlug": "monroes-sequence-action", "evidence": "The report concludes with recommendations and insights for business and government leaders to improve trustworthiness.", "position": 4, "confidence": 0.8, "parentBeatName": "Resolution", "parentBeatSlug": "resolution" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5de0-76bd-a166-32be1e3a67e1", "docSlug": "953555941ab1b24b", "documentTitle": "IPSOS GLOBAL TRUSTWORTHINESS MONITOR", "authorId": "misc", "authorName": "Ipsos", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "industry_analyst", "sourceTypeLabel": "Industry analyst", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.778, "pageNumber": 42, "slideType": "data_table", "function": "analyze_data", "notes": "The chart uses a grouped bar format for each profession across four years.", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5de0-76bd-a166-32be1e3a67e1/42", "deckHref": "/decks/019dd923-5de0-76bd-a166-32be1e3a67e1", "deckAnchorHref": "/decks/019dd923-5de0-76bd-a166-32be1e3a67e1#slide-42", "loopMatches": [], "arcBeatMatches": [ { "to": 66, "from": 41, "beatId": "9c6588dc-b361-454b-be5a-9219f490407c", "arcName": "Monroe's Motivated Sequence", "arcSlug": "monroes-sequence", "beatName": "Action", "beatSlug": "monroes-sequence-action", "evidence": "The report concludes with recommendations and insights for business and government leaders to improve trustworthiness.", "position": 4, "confidence": 0.8, "parentBeatName": "Resolution", "parentBeatSlug": "resolution" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5de0-76bd-a166-32be1e3a67e1", "docSlug": "953555941ab1b24b", "documentTitle": "IPSOS GLOBAL TRUSTWORTHINESS MONITOR", "authorId": "misc", "authorName": "Ipsos", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "industry_analyst", "sourceTypeLabel": "Industry analyst", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.778, "pageNumber": 43, "slideType": "key_takeaways", "function": "summarize", "notes": "The slide discusses the persistence of pre-formed opinions and the retention of pandemic-related trust gains in specific sectors like pharma and food & drink.", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5de0-76bd-a166-32be1e3a67e1/43", "deckHref": "/decks/019dd923-5de0-76bd-a166-32be1e3a67e1", "deckAnchorHref": "/decks/019dd923-5de0-76bd-a166-32be1e3a67e1#slide-43", "loopMatches": [], "arcBeatMatches": [ { "to": 66, "from": 41, "beatId": "9c6588dc-b361-454b-be5a-9219f490407c", "arcName": "Monroe's Motivated Sequence", "arcSlug": "monroes-sequence", "beatName": "Action", "beatSlug": "monroes-sequence-action", "evidence": "The report concludes with recommendations and insights for business and government leaders to improve trustworthiness.", "position": 4, "confidence": 0.8, "parentBeatName": "Resolution", "parentBeatSlug": "resolution" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5de0-76bd-a166-32be1e3a67e1", "docSlug": "953555941ab1b24b", "documentTitle": "IPSOS GLOBAL TRUSTWORTHINESS MONITOR", "authorId": "misc", "authorName": "Ipsos", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "industry_analyst", "sourceTypeLabel": "Industry analyst", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.778, "pageNumber": 44, "slideType": "key_takeaways", "function": "summarize", "notes": null, "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5de0-76bd-a166-32be1e3a67e1/44", "deckHref": "/decks/019dd923-5de0-76bd-a166-32be1e3a67e1", "deckAnchorHref": "/decks/019dd923-5de0-76bd-a166-32be1e3a67e1#slide-44", "loopMatches": [], "arcBeatMatches": [ { "to": 66, "from": 41, "beatId": "9c6588dc-b361-454b-be5a-9219f490407c", "arcName": "Monroe's Motivated Sequence", "arcSlug": "monroes-sequence", "beatName": "Action", "beatSlug": "monroes-sequence-action", "evidence": "The report concludes with recommendations and insights for business and government leaders to improve trustworthiness.", "position": 4, "confidence": 0.8, "parentBeatName": "Resolution", "parentBeatSlug": "resolution" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5de0-76bd-a166-32be1e3a67e1", "docSlug": "953555941ab1b24b", "documentTitle": "IPSOS GLOBAL TRUSTWORTHINESS MONITOR", "authorId": "misc", "authorName": "Ipsos", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "industry_analyst", "sourceTypeLabel": "Industry analyst", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.778, "pageNumber": 45, "slideType": "section_divider", "function": "transition", "notes": null, "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5de0-76bd-a166-32be1e3a67e1/45", "deckHref": "/decks/019dd923-5de0-76bd-a166-32be1e3a67e1", "deckAnchorHref": "/decks/019dd923-5de0-76bd-a166-32be1e3a67e1#slide-45", "loopMatches": [], "arcBeatMatches": [ { "to": 66, "from": 41, "beatId": "9c6588dc-b361-454b-be5a-9219f490407c", "arcName": "Monroe's Motivated Sequence", "arcSlug": "monroes-sequence", "beatName": "Action", "beatSlug": "monroes-sequence-action", "evidence": "The report concludes with recommendations and insights for business and government leaders to improve trustworthiness.", "position": 4, "confidence": 0.8, "parentBeatName": "Resolution", "parentBeatSlug": "resolution" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5de0-76bd-a166-32be1e3a67e1", "docSlug": "953555941ab1b24b", "documentTitle": "IPSOS GLOBAL TRUSTWORTHINESS MONITOR", "authorId": "misc", "authorName": "Ipsos", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "industry_analyst", "sourceTypeLabel": "Industry analyst", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.778, "pageNumber": 46, "slideType": "key_messages", "function": "summarize", "notes": "The slide uses a metaphor of a card game (Ace of Diamonds) to illustrate the 'trust' theme.", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5de0-76bd-a166-32be1e3a67e1/46", "deckHref": "/decks/019dd923-5de0-76bd-a166-32be1e3a67e1", "deckAnchorHref": "/decks/019dd923-5de0-76bd-a166-32be1e3a67e1#slide-46", "loopMatches": [], "arcBeatMatches": [ { "to": 66, "from": 41, "beatId": "9c6588dc-b361-454b-be5a-9219f490407c", "arcName": "Monroe's Motivated Sequence", "arcSlug": "monroes-sequence", "beatName": "Action", "beatSlug": "monroes-sequence-action", "evidence": "The report concludes with recommendations and insights for business and government leaders to improve trustworthiness.", "position": 4, "confidence": 0.8, "parentBeatName": "Resolution", "parentBeatSlug": "resolution" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5de0-76bd-a166-32be1e3a67e1", "docSlug": "953555941ab1b24b", "documentTitle": "IPSOS GLOBAL TRUSTWORTHINESS MONITOR", "authorId": "misc", "authorName": "Ipsos", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "industry_analyst", "sourceTypeLabel": "Industry analyst", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.778, "pageNumber": 47, "slideType": "geographic_map", "function": "compare_peers", "notes": "The chart displays 'Agree' vs 'Disagree' percentages for the statement 'Trust business leaders to tell the truth'.", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5de0-76bd-a166-32be1e3a67e1/47", "deckHref": "/decks/019dd923-5de0-76bd-a166-32be1e3a67e1", "deckAnchorHref": "/decks/019dd923-5de0-76bd-a166-32be1e3a67e1#slide-47", "loopMatches": [], "arcBeatMatches": [ { "to": 66, "from": 41, "beatId": "9c6588dc-b361-454b-be5a-9219f490407c", "arcName": "Monroe's Motivated Sequence", "arcSlug": "monroes-sequence", "beatName": "Action", "beatSlug": "monroes-sequence-action", "evidence": "The report concludes with recommendations and insights for business and government leaders to improve trustworthiness.", "position": 4, "confidence": 0.8, "parentBeatName": "Resolution", "parentBeatSlug": "resolution" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5de0-76bd-a166-32be1e3a67e1", "docSlug": "953555941ab1b24b", "documentTitle": "IPSOS GLOBAL TRUSTWORTHINESS MONITOR", "authorId": "misc", "authorName": "Ipsos", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "industry_analyst", "sourceTypeLabel": "Industry analyst", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.778, "pageNumber": 48, "slideType": "industry_trends", "function": "analyze_data", "notes": "The chart displays 'Agree' vs 'Disagree' percentages across 21 countries, sorted by agreement level.", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5de0-76bd-a166-32be1e3a67e1/48", "deckHref": "/decks/019dd923-5de0-76bd-a166-32be1e3a67e1", "deckAnchorHref": "/decks/019dd923-5de0-76bd-a166-32be1e3a67e1#slide-48", "loopMatches": [], "arcBeatMatches": [ { "to": 66, "from": 41, "beatId": "9c6588dc-b361-454b-be5a-9219f490407c", "arcName": "Monroe's Motivated Sequence", "arcSlug": "monroes-sequence", "beatName": "Action", "beatSlug": "monroes-sequence-action", "evidence": "The report concludes with recommendations and insights for business and government leaders to improve trustworthiness.", "position": 4, "confidence": 0.8, "parentBeatName": "Resolution", "parentBeatSlug": "resolution" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5de0-76bd-a166-32be1e3a67e1", "docSlug": "953555941ab1b24b", "documentTitle": "IPSOS GLOBAL TRUSTWORTHINESS MONITOR", "authorId": "misc", "authorName": "Ipsos", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "industry_analyst", "sourceTypeLabel": "Industry analyst", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.778, "pageNumber": 49, "slideType": "key_messages", "function": "summarize", "notes": null, "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5de0-76bd-a166-32be1e3a67e1/49", "deckHref": "/decks/019dd923-5de0-76bd-a166-32be1e3a67e1", "deckAnchorHref": "/decks/019dd923-5de0-76bd-a166-32be1e3a67e1#slide-49", "loopMatches": [], "arcBeatMatches": [ { "to": 66, "from": 41, "beatId": "9c6588dc-b361-454b-be5a-9219f490407c", "arcName": "Monroe's Motivated Sequence", "arcSlug": "monroes-sequence", "beatName": "Action", "beatSlug": "monroes-sequence-action", "evidence": "The report concludes with recommendations and insights for business and government leaders to improve trustworthiness.", "position": 4, "confidence": 0.8, "parentBeatName": "Resolution", "parentBeatSlug": "resolution" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5de0-76bd-a166-32be1e3a67e1", "docSlug": "953555941ab1b24b", "documentTitle": "IPSOS GLOBAL TRUSTWORTHINESS MONITOR", "authorId": "misc", "authorName": "Ipsos", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "industry_analyst", "sourceTypeLabel": "Industry analyst", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.778, "pageNumber": 50, "slideType": "thesis_headline", "function": "establish_context", "notes": "The slide serves as a section divider or thematic opener for a discussion on corporate social responsibility.", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5de0-76bd-a166-32be1e3a67e1/50", "deckHref": "/decks/019dd923-5de0-76bd-a166-32be1e3a67e1", "deckAnchorHref": "/decks/019dd923-5de0-76bd-a166-32be1e3a67e1#slide-50", "loopMatches": [], "arcBeatMatches": [ { "to": 66, "from": 41, "beatId": "9c6588dc-b361-454b-be5a-9219f490407c", "arcName": "Monroe's Motivated Sequence", "arcSlug": "monroes-sequence", "beatName": "Action", "beatSlug": "monroes-sequence-action", "evidence": "The report concludes with recommendations and insights for business and government leaders to improve trustworthiness.", "position": 4, "confidence": 0.8, "parentBeatName": "Resolution", "parentBeatSlug": "resolution" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5de0-76bd-a166-32be1e3a67e1", "docSlug": "953555941ab1b24b", "documentTitle": "IPSOS GLOBAL TRUSTWORTHINESS MONITOR", "authorId": "misc", "authorName": "Ipsos", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "industry_analyst", "sourceTypeLabel": "Industry analyst", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.778, "pageNumber": 51, "slideType": "industry_trends", "function": "summarize", "notes": "The slide uses data from the Ipsos Global Trustworthiness Monitor to argue that while the role of business is evolving, trust remains a critical driver of business resilience and performance.", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5de0-76bd-a166-32be1e3a67e1/51", "deckHref": "/decks/019dd923-5de0-76bd-a166-32be1e3a67e1", "deckAnchorHref": "/decks/019dd923-5de0-76bd-a166-32be1e3a67e1#slide-51", "loopMatches": [], "arcBeatMatches": [ { "to": 66, "from": 41, "beatId": "9c6588dc-b361-454b-be5a-9219f490407c", "arcName": "Monroe's Motivated Sequence", "arcSlug": "monroes-sequence", "beatName": "Action", "beatSlug": "monroes-sequence-action", "evidence": "The report concludes with recommendations and insights for business and government leaders to improve trustworthiness.", "position": 4, "confidence": 0.8, "parentBeatName": "Resolution", "parentBeatSlug": "resolution" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5de0-76bd-a166-32be1e3a67e1", "docSlug": "953555941ab1b24b", "documentTitle": "IPSOS GLOBAL TRUSTWORTHINESS MONITOR", "authorId": "misc", "authorName": "Ipsos", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "industry_analyst", "sourceTypeLabel": "Industry analyst", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.778, "pageNumber": 52, "slideType": "closing_ask", "function": "summarize", "notes": "Includes contact information for the Ipsos Corporate Reputation team.", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5de0-76bd-a166-32be1e3a67e1/52", "deckHref": "/decks/019dd923-5de0-76bd-a166-32be1e3a67e1", "deckAnchorHref": "/decks/019dd923-5de0-76bd-a166-32be1e3a67e1#slide-52", "loopMatches": [], "arcBeatMatches": [ { "to": 66, "from": 41, "beatId": "9c6588dc-b361-454b-be5a-9219f490407c", "arcName": "Monroe's Motivated Sequence", "arcSlug": "monroes-sequence", "beatName": "Action", "beatSlug": "monroes-sequence-action", "evidence": "The report concludes with recommendations and insights for business and government leaders to improve trustworthiness.", "position": 4, "confidence": 0.8, "parentBeatName": "Resolution", "parentBeatSlug": "resolution" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5de0-76bd-a166-32be1e3a67e1", "docSlug": "953555941ab1b24b", "documentTitle": "IPSOS GLOBAL TRUSTWORTHINESS MONITOR", "authorId": "misc", "authorName": "Ipsos", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "industry_analyst", "sourceTypeLabel": "Industry analyst", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.778, "pageNumber": 53, "slideType": "section_divider", "function": "transition", "notes": null, "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5de0-76bd-a166-32be1e3a67e1/53", "deckHref": "/decks/019dd923-5de0-76bd-a166-32be1e3a67e1", "deckAnchorHref": "/decks/019dd923-5de0-76bd-a166-32be1e3a67e1#slide-53", "loopMatches": [], "arcBeatMatches": [ { "to": 66, "from": 41, "beatId": "9c6588dc-b361-454b-be5a-9219f490407c", "arcName": "Monroe's Motivated Sequence", "arcSlug": "monroes-sequence", "beatName": "Action", "beatSlug": "monroes-sequence-action", "evidence": "The report concludes with recommendations and insights for business and government leaders to improve trustworthiness.", "position": 4, "confidence": 0.8, "parentBeatName": "Resolution", "parentBeatSlug": "resolution" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5de0-76bd-a166-2eaa345f8f92", "docSlug": "8ca2fc0a10061fe9", "documentTitle": "WORLD AFFAIRS 2023", "authorId": "misc", "authorName": "Ipsos", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "industry_analyst", "sourceTypeLabel": "Industry analyst", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.778, "pageNumber": 86, "slideType": "peer_benchmark", "function": "compare_peers", "notes": "Data source: Ipsos Global Advisor 11/2023. Note on sample bias included in bottom right.", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5de0-76bd-a166-2eaa345f8f92/86", "deckHref": "/decks/019dd923-5de0-76bd-a166-2eaa345f8f92", "deckAnchorHref": "/decks/019dd923-5de0-76bd-a166-2eaa345f8f92#slide-86", "loopMatches": [], "arcBeatMatches": [ { "to": 92, "from": 50, "beatId": "0ccb90be-6d09-438a-9890-e6fce329f819", "arcName": "Monroe's Motivated Sequence", "arcSlug": "monroes-sequence", "beatName": "Action", "beatSlug": "monroes-sequence-action", "evidence": "The document concludes by encouraging action and engagement in world affairs.", "position": 3, "confidence": 0.8, "parentBeatName": "Resolution", "parentBeatSlug": "resolution" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5de0-76bd-a166-2eaa345f8f92", "docSlug": "8ca2fc0a10061fe9", "documentTitle": "WORLD AFFAIRS 2023", "authorId": "misc", "authorName": "Ipsos", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "industry_analyst", "sourceTypeLabel": "Industry analyst", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.778, "pageNumber": 87, "slideType": "data_table", "function": "compare_peers", "notes": "The chart highlights the US and Canada specifically. Includes a methodological note about sample demographics.", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5de0-76bd-a166-2eaa345f8f92/87", "deckHref": "/decks/019dd923-5de0-76bd-a166-2eaa345f8f92", "deckAnchorHref": "/decks/019dd923-5de0-76bd-a166-2eaa345f8f92#slide-87", "loopMatches": [], "arcBeatMatches": [ { "to": 92, "from": 50, "beatId": "0ccb90be-6d09-438a-9890-e6fce329f819", "arcName": "Monroe's Motivated Sequence", "arcSlug": "monroes-sequence", "beatName": "Action", "beatSlug": "monroes-sequence-action", "evidence": "The document concludes by encouraging action and engagement in world affairs.", "position": 3, "confidence": 0.8, "parentBeatName": "Resolution", "parentBeatSlug": "resolution" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5de0-76bd-a166-2eaa345f8f92", "docSlug": "8ca2fc0a10061fe9", "documentTitle": "WORLD AFFAIRS 2023", "authorId": "misc", "authorName": "Ipsos", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "industry_analyst", "sourceTypeLabel": "Industry analyst", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.778, "pageNumber": 88, "slideType": "data_table", "function": "analyze_data", "notes": "The chart highlights Canada and the US at 31% compared to a global average of 37%.", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5de0-76bd-a166-2eaa345f8f92/88", "deckHref": "/decks/019dd923-5de0-76bd-a166-2eaa345f8f92", "deckAnchorHref": "/decks/019dd923-5de0-76bd-a166-2eaa345f8f92#slide-88", "loopMatches": [], "arcBeatMatches": [ { "to": 92, "from": 50, "beatId": "0ccb90be-6d09-438a-9890-e6fce329f819", "arcName": "Monroe's Motivated Sequence", "arcSlug": "monroes-sequence", "beatName": "Action", "beatSlug": "monroes-sequence-action", "evidence": "The document concludes by encouraging action and engagement in world affairs.", "position": 3, "confidence": 0.8, "parentBeatName": "Resolution", "parentBeatSlug": "resolution" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5de0-76bd-a166-2eaa345f8f92", "docSlug": "8ca2fc0a10061fe9", "documentTitle": "WORLD AFFAIRS 2023", "authorId": "misc", "authorName": "Ipsos", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "industry_analyst", "sourceTypeLabel": "Industry analyst", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.778, "pageNumber": 89, "slideType": "data_table", "function": "analyze_data", "notes": "The chart highlights the Global Country Average and specifically calls out the US and Canada.", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5de0-76bd-a166-2eaa345f8f92/89", "deckHref": "/decks/019dd923-5de0-76bd-a166-2eaa345f8f92", "deckAnchorHref": "/decks/019dd923-5de0-76bd-a166-2eaa345f8f92#slide-89", "loopMatches": [], "arcBeatMatches": [ { "to": 92, "from": 50, "beatId": "0ccb90be-6d09-438a-9890-e6fce329f819", "arcName": "Monroe's Motivated Sequence", "arcSlug": "monroes-sequence", "beatName": "Action", "beatSlug": "monroes-sequence-action", "evidence": "The document concludes by encouraging action and engagement in world affairs.", "position": 3, "confidence": 0.8, "parentBeatName": "Resolution", "parentBeatSlug": "resolution" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5de0-76bd-a166-2eaa345f8f92", "docSlug": "8ca2fc0a10061fe9", "documentTitle": "WORLD AFFAIRS 2023", "authorId": "misc", "authorName": "Ipsos", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "industry_analyst", "sourceTypeLabel": "Industry analyst", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.778, "pageNumber": 90, "slideType": "peer_benchmark", "function": "compare_peers", "notes": "Data source: Ipsos Global Advisor 11/2023. Note on sample bias included in bottom right.", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5de0-76bd-a166-2eaa345f8f92/90", "deckHref": "/decks/019dd923-5de0-76bd-a166-2eaa345f8f92", "deckAnchorHref": "/decks/019dd923-5de0-76bd-a166-2eaa345f8f92#slide-90", "loopMatches": [], "arcBeatMatches": [ { "to": 92, "from": 50, "beatId": "0ccb90be-6d09-438a-9890-e6fce329f819", "arcName": "Monroe's Motivated Sequence", "arcSlug": "monroes-sequence", "beatName": "Action", "beatSlug": "monroes-sequence-action", "evidence": "The document concludes by encouraging action and engagement in world affairs.", "position": 3, "confidence": 0.8, "parentBeatName": "Resolution", "parentBeatSlug": "resolution" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5de0-76bd-a166-2eaa345f8f92", "docSlug": "8ca2fc0a10061fe9", "documentTitle": "WORLD AFFAIRS 2023", "authorId": "misc", "authorName": "Ipsos", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "industry_analyst", "sourceTypeLabel": "Industry analyst", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.778, "pageNumber": 91, "slideType": "peer_benchmark", "function": "compare_peers", "notes": "The chart shows a global average of 64% and ranks countries from South Africa (81%) to Hungary (45%).", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5de0-76bd-a166-2eaa345f8f92/91", "deckHref": "/decks/019dd923-5de0-76bd-a166-2eaa345f8f92", "deckAnchorHref": "/decks/019dd923-5de0-76bd-a166-2eaa345f8f92#slide-91", "loopMatches": [], "arcBeatMatches": [ { "to": 92, "from": 50, "beatId": "0ccb90be-6d09-438a-9890-e6fce329f819", "arcName": "Monroe's Motivated Sequence", "arcSlug": "monroes-sequence", "beatName": "Action", "beatSlug": "monroes-sequence-action", "evidence": "The document concludes by encouraging action and engagement in world affairs.", "position": 3, "confidence": 0.8, "parentBeatName": "Resolution", "parentBeatSlug": "resolution" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5de0-76bd-a166-2eaa345f8f92", "docSlug": "8ca2fc0a10061fe9", "documentTitle": "WORLD AFFAIRS 2023", "authorId": "misc", "authorName": "Ipsos", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "industry_analyst", "sourceTypeLabel": "Industry analyst", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.778, "pageNumber": 92, "slideType": "peer_benchmark", "function": "compare_peers", "notes": "Data source: Ipsos Global Advisor - 11/2023 - World Affairs.", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5de0-76bd-a166-2eaa345f8f92/92", "deckHref": "/decks/019dd923-5de0-76bd-a166-2eaa345f8f92", "deckAnchorHref": "/decks/019dd923-5de0-76bd-a166-2eaa345f8f92#slide-92", "loopMatches": [], "arcBeatMatches": [ { "to": 92, "from": 50, "beatId": "0ccb90be-6d09-438a-9890-e6fce329f819", "arcName": "Monroe's Motivated Sequence", "arcSlug": "monroes-sequence", "beatName": "Action", "beatSlug": "monroes-sequence-action", "evidence": "The document concludes by encouraging action and engagement in world affairs.", "position": 3, "confidence": 0.8, "parentBeatName": "Resolution", "parentBeatSlug": "resolution" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true } ] }