{
  "kind": "all",
  "value": "all",
  "collectionKey": "slides:all:all:all-document-kinds:all-producers:all-orientations",
  "filters": {
    "documentKinds": [],
    "sourceTypes": [],
    "orientations": []
  },
  "total": 319975,
  "page": 403,
  "pageSize": 60,
  "pageCount": 5333,
  "rows": [
    {
      "docId": "019dd923-5de0-76bd-a165-c0bd1b5c2727",
      "docSlug": "c8d5175fca431bc4",
      "documentTitle": "Bain UC Berkeley Operational Excellence",
      "authorId": "proposals",
      "authorName": "Bain",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "portrait",
      "aspectRatio": 0.773,
      "pageNumber": 1,
      "slideType": "appendix_disclosure",
      "function": "front_matter",
      "notes": "This is a legal contract document page.",
      "imagePath": "https://imgproxy.kitesheet.com/__3t8PBSVhRDAkulsSZiCJ2ssRNcotEHEeXKcqjGuV0/rs:fit:1200:1200:0/q:82/f:webp/czM6Ly9raXRlc2hlZXQvY29ycHVzL3NsaWRlcy9jOGQ1MTc1ZmNhNDMxYmM0L3AwMDEuanBn",
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5de0-76bd-a165-c0bd1b5c2727/1",
      "deckHref": "/decks/019dd923-5de0-76bd-a165-c0bd1b5c2727",
      "deckAnchorHref": "/decks/019dd923-5de0-76bd-a165-c0bd1b5c2727#slide-1",
      "loopMatches": [],
      "arcBeatMatches": [],
      "imagePathAlt": "https://imgproxy.kitesheet.com/YOuaMzNmSOeBA8QlzM9mAAGKoP5zHPqjxGynXlswelc/rs:fit:1200:1200:0/q:82/f:webp/czM6Ly9raXRlc2hlZXQvY29ycHVzL3NsaWRlcy9jOGQ1MTc1ZmNhNDMxYmM0L3AwMDEucG5n",
      "thumbSrc": "https://imgproxy.kitesheet.com/c5HVtimNP0Zm-L8zPRg-jasPpqzEJuRvxrWTAVBEFtE/rs:fit:480:480:0/q:78/f:webp/czM6Ly9raXRlc2hlZXQvY29ycHVzL3NsaWRlcy9jOGQ1MTc1ZmNhNDMxYmM0L3AwMDEuanBn",
      "thumbSrcAlt": "https://imgproxy.kitesheet.com/sG1m-9PwsmnG5NM6d8Z0YHp7UPM9Fo09Jk2UYruZs2k/rs:fit:480:480:0/q:78/f:webp/czM6Ly9raXRlc2hlZXQvY29ycHVzL3NsaWRlcy9jOGQ1MTc1ZmNhNDMxYmM0L3AwMDEucG5n"
    },
    {
      "docId": "019dd923-5de0-76bd-a165-c0bd1b5c2727",
      "docSlug": "c8d5175fca431bc4",
      "documentTitle": "Bain UC Berkeley Operational Excellence",
      "authorId": "proposals",
      "authorName": "Bain",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "portrait",
      "aspectRatio": 0.773,
      "pageNumber": 2,
      "slideType": "appendix_disclosure",
      "function": "other",
      "notes": "This appears to be a page from a legal contract or statement of work.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5de0-76bd-a165-c0bd1b5c2727/2",
      "deckHref": "/decks/019dd923-5de0-76bd-a165-c0bd1b5c2727",
      "deckAnchorHref": "/decks/019dd923-5de0-76bd-a165-c0bd1b5c2727#slide-2",
      "loopMatches": [],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5de0-76bd-a165-c0bd1b5c2727",
      "docSlug": "c8d5175fca431bc4",
      "documentTitle": "Bain UC Berkeley Operational Excellence",
      "authorId": "proposals",
      "authorName": "Bain",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "portrait",
      "aspectRatio": 0.773,
      "pageNumber": 3,
      "slideType": "appendix_disclosure",
      "function": "other",
      "notes": "This is a legal/contractual appendix page detailing payment and expense policies.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5de0-76bd-a165-c0bd1b5c2727/3",
      "deckHref": "/decks/019dd923-5de0-76bd-a165-c0bd1b5c2727",
      "deckAnchorHref": "/decks/019dd923-5de0-76bd-a165-c0bd1b5c2727#slide-3",
      "loopMatches": [],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5de0-76bd-a165-c0bd1b5c2727",
      "docSlug": "c8d5175fca431bc4",
      "documentTitle": "Bain UC Berkeley Operational Excellence",
      "authorId": "proposals",
      "authorName": "Bain",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "portrait",
      "aspectRatio": 0.773,
      "pageNumber": 4,
      "slideType": "appendix_disclosure",
      "function": "other",
      "notes": "Page 4 of a legal agreement/contract.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5de0-76bd-a165-c0bd1b5c2727/4",
      "deckHref": "/decks/019dd923-5de0-76bd-a165-c0bd1b5c2727",
      "deckAnchorHref": "/decks/019dd923-5de0-76bd-a165-c0bd1b5c2727#slide-4",
      "loopMatches": [],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5de0-76bd-a165-c0bd1b5c2727",
      "docSlug": "c8d5175fca431bc4",
      "documentTitle": "Bain UC Berkeley Operational Excellence",
      "authorId": "proposals",
      "authorName": "Bain",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "portrait",
      "aspectRatio": 0.773,
      "pageNumber": 5,
      "slideType": "appendix_disclosure",
      "function": "other",
      "notes": "Page 5 of a legal agreement.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5de0-76bd-a165-c0bd1b5c2727/5",
      "deckHref": "/decks/019dd923-5de0-76bd-a165-c0bd1b5c2727",
      "deckAnchorHref": "/decks/019dd923-5de0-76bd-a165-c0bd1b5c2727#slide-5",
      "loopMatches": [],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5de0-76bd-a165-c0bd1b5c2727",
      "docSlug": "c8d5175fca431bc4",
      "documentTitle": "Bain UC Berkeley Operational Excellence",
      "authorId": "proposals",
      "authorName": "Bain",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "portrait",
      "aspectRatio": 0.773,
      "pageNumber": 6,
      "slideType": "appendix_disclosure",
      "function": "other",
      "notes": "Page number 6 at the bottom.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5de0-76bd-a165-c0bd1b5c2727/6",
      "deckHref": "/decks/019dd923-5de0-76bd-a165-c0bd1b5c2727",
      "deckAnchorHref": "/decks/019dd923-5de0-76bd-a165-c0bd1b5c2727#slide-6",
      "loopMatches": [],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5de0-76bd-a165-c0bd1b5c2727",
      "docSlug": "c8d5175fca431bc4",
      "documentTitle": "Bain UC Berkeley Operational Excellence",
      "authorId": "proposals",
      "authorName": "Bain",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "portrait",
      "aspectRatio": 0.773,
      "pageNumber": 7,
      "slideType": "appendix_disclosure",
      "function": "other",
      "notes": "Page 7 of a legal agreement.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5de0-76bd-a165-c0bd1b5c2727/7",
      "deckHref": "/decks/019dd923-5de0-76bd-a165-c0bd1b5c2727",
      "deckAnchorHref": "/decks/019dd923-5de0-76bd-a165-c0bd1b5c2727#slide-7",
      "loopMatches": [],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5de0-76bd-a165-c0bd1b5c2727",
      "docSlug": "c8d5175fca431bc4",
      "documentTitle": "Bain UC Berkeley Operational Excellence",
      "authorId": "proposals",
      "authorName": "Bain",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "portrait",
      "aspectRatio": 0.773,
      "pageNumber": 8,
      "slideType": "appendix_disclosure",
      "function": "other",
      "notes": "Page 8 of a legal/contractual document.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5de0-76bd-a165-c0bd1b5c2727/8",
      "deckHref": "/decks/019dd923-5de0-76bd-a165-c0bd1b5c2727",
      "deckAnchorHref": "/decks/019dd923-5de0-76bd-a165-c0bd1b5c2727#slide-8",
      "loopMatches": [],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5de0-76bd-a165-c0bd1b5c2727",
      "docSlug": "c8d5175fca431bc4",
      "documentTitle": "Bain UC Berkeley Operational Excellence",
      "authorId": "proposals",
      "authorName": "Bain",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "portrait",
      "aspectRatio": 0.773,
      "pageNumber": 9,
      "slideType": "appendix_disclosure",
      "function": "other",
      "notes": "Page 9 of a legal agreement.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5de0-76bd-a165-c0bd1b5c2727/9",
      "deckHref": "/decks/019dd923-5de0-76bd-a165-c0bd1b5c2727",
      "deckAnchorHref": "/decks/019dd923-5de0-76bd-a165-c0bd1b5c2727#slide-9",
      "loopMatches": [],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5de0-76bd-a165-c0bd1b5c2727",
      "docSlug": "c8d5175fca431bc4",
      "documentTitle": "Bain UC Berkeley Operational Excellence",
      "authorId": "proposals",
      "authorName": "Bain",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "portrait",
      "aspectRatio": 0.773,
      "pageNumber": 10,
      "slideType": "appendix_disclosure",
      "function": "other",
      "notes": "Page 10 of a legal contract document.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5de0-76bd-a165-c0bd1b5c2727/10",
      "deckHref": "/decks/019dd923-5de0-76bd-a165-c0bd1b5c2727",
      "deckAnchorHref": "/decks/019dd923-5de0-76bd-a165-c0bd1b5c2727#slide-10",
      "loopMatches": [],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5de0-76bd-a165-b7b9bce4103b",
      "docSlug": "fc8b639a744da652",
      "documentTitle": "Understanding the path to digital marketing maturity",
      "authorId": "misc",
      "authorName": "BCG",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 1,
      "slideType": "cover",
      "function": "front_matter",
      "notes": null,
      "imagePath": "https://imgproxy.kitesheet.com/0YNYW4oa5V8FwNFA6z4lTX95WIR8zU6rFWZzHN7q6aA/rs:fit:1200:1200:0/q:82/f:webp/czM6Ly9raXRlc2hlZXQvY29ycHVzL3NsaWRlcy9mYzhiNjM5YTc0NGRhNjUyL3AwMDEuanBn",
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5de0-76bd-a165-b7b9bce4103b/1",
      "deckHref": "/decks/019dd923-5de0-76bd-a165-b7b9bce4103b",
      "deckAnchorHref": "/decks/019dd923-5de0-76bd-a165-b7b9bce4103b#slide-1",
      "loopMatches": [],
      "arcBeatMatches": [],
      "imagePathAlt": "https://imgproxy.kitesheet.com/jpKhTuatOXwIHuF2BKjyECssVwsZX378HmLGJZSkloA/rs:fit:1200:1200:0/q:82/f:webp/czM6Ly9raXRlc2hlZXQvY29ycHVzL3NsaWRlcy9mYzhiNjM5YTc0NGRhNjUyL3AwMDEucG5n",
      "thumbSrc": "https://imgproxy.kitesheet.com/T5uSdGOtyjQQ_vaqPDh9AUvN_bKtac-rpKAYZ4hH24Y/rs:fit:480:480:0/q:78/f:webp/czM6Ly9raXRlc2hlZXQvY29ycHVzL3NsaWRlcy9mYzhiNjM5YTc0NGRhNjUyL3AwMDEuanBn",
      "thumbSrcAlt": "https://imgproxy.kitesheet.com/QqGVYmrB35ZDwC-owKTjaJxug2GKhlf3ND-5ZOhSi8A/rs:fit:480:480:0/q:78/f:webp/czM6Ly9raXRlc2hlZXQvY29ycHVzL3NsaWRlcy9mYzhiNjM5YTc0NGRhNjUyL3AwMDEucG5n"
    },
    {
      "docId": "019dd923-5de0-76bd-a165-b7b9bce4103b",
      "docSlug": "fc8b639a744da652",
      "documentTitle": "Understanding the path to digital marketing maturity",
      "authorId": "misc",
      "authorName": "BCG",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 2,
      "slideType": "executive_summary",
      "function": "summarize",
      "notes": null,
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5de0-76bd-a165-b7b9bce4103b/2",
      "deckHref": "/decks/019dd923-5de0-76bd-a165-b7b9bce4103b",
      "deckAnchorHref": "/decks/019dd923-5de0-76bd-a165-b7b9bce4103b#slide-2",
      "loopMatches": [],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5de0-76bd-a165-b7b9bce4103b",
      "docSlug": "fc8b639a744da652",
      "documentTitle": "Understanding the path to digital marketing maturity",
      "authorId": "misc",
      "authorName": "BCG",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 3,
      "slideType": "situation_overview",
      "function": "establish_context",
      "notes": null,
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5de0-76bd-a165-b7b9bce4103b/3",
      "deckHref": "/decks/019dd923-5de0-76bd-a165-b7b9bce4103b",
      "deckAnchorHref": "/decks/019dd923-5de0-76bd-a165-b7b9bce4103b#slide-3",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 4,
          "from": 3,
          "beatId": "38c45d56-5d8c-4b36-8df8-41080389b197",
          "arcName": "The Consultant's Gambit",
          "arcSlug": "consultants-gambit",
          "beatName": "Situation & Context",
          "beatSlug": "consultants-gambit-situation-context",
          "evidence": "Slides 3-4 provide an overview of the situation.",
          "position": 0,
          "confidence": 0.8,
          "parentBeatName": "Setup",
          "parentBeatSlug": "setup"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5de0-76bd-a165-b7b9bce4103b",
      "docSlug": "fc8b639a744da652",
      "documentTitle": "Understanding the path to digital marketing maturity",
      "authorId": "misc",
      "authorName": "BCG",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 4,
      "slideType": "situation_overview",
      "function": "establish_context",
      "notes": "The slide uses icons to represent industries and a map with flags to represent the geographic scope of the study.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5de0-76bd-a165-b7b9bce4103b/4",
      "deckHref": "/decks/019dd923-5de0-76bd-a165-b7b9bce4103b",
      "deckAnchorHref": "/decks/019dd923-5de0-76bd-a165-b7b9bce4103b#slide-4",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 4,
          "from": 3,
          "beatId": "38c45d56-5d8c-4b36-8df8-41080389b197",
          "arcName": "The Consultant's Gambit",
          "arcSlug": "consultants-gambit",
          "beatName": "Situation & Context",
          "beatSlug": "consultants-gambit-situation-context",
          "evidence": "Slides 3-4 provide an overview of the situation.",
          "position": 0,
          "confidence": 0.8,
          "parentBeatName": "Setup",
          "parentBeatSlug": "setup"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5de0-76bd-a165-b7b9bce4103b",
      "docSlug": "fc8b639a744da652",
      "documentTitle": "Understanding the path to digital marketing maturity",
      "authorId": "misc",
      "authorName": "BCG",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 5,
      "slideType": "appendix_methodology",
      "function": "present_framework",
      "notes": "The slide uses a curve to represent progression through maturity stages.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5de0-76bd-a165-b7b9bce4103b/5",
      "deckHref": "/decks/019dd923-5de0-76bd-a165-b7b9bce4103b",
      "deckAnchorHref": "/decks/019dd923-5de0-76bd-a165-b7b9bce4103b#slide-5",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 6,
          "from": 5,
          "beatId": "bc3df0fe-6802-4f1b-be5f-23bea65df296",
          "arcName": "The Consultant's Gambit",
          "arcSlug": "consultants-gambit",
          "beatName": "Problem & Complication",
          "beatSlug": "consultants-gambit-problem-complication",
          "evidence": "Slides 5-6 discuss the problem and complication.",
          "position": 1,
          "confidence": 0.8,
          "parentBeatName": "Complication",
          "parentBeatSlug": "complication"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5de0-76bd-a165-b7b9bce4103b",
      "docSlug": "fc8b639a744da652",
      "documentTitle": "Understanding the path to digital marketing maturity",
      "authorId": "misc",
      "authorName": "BCG",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 6,
      "slideType": "other",
      "function": "present_framework",
      "notes": "The slide uses a numbered list structure to categorize 12 distinct activities under 4 main pillars.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5de0-76bd-a165-b7b9bce4103b/6",
      "deckHref": "/decks/019dd923-5de0-76bd-a165-b7b9bce4103b",
      "deckAnchorHref": "/decks/019dd923-5de0-76bd-a165-b7b9bce4103b#slide-6",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 6,
          "from": 5,
          "beatId": "bc3df0fe-6802-4f1b-be5f-23bea65df296",
          "arcName": "The Consultant's Gambit",
          "arcSlug": "consultants-gambit",
          "beatName": "Problem & Complication",
          "beatSlug": "consultants-gambit-problem-complication",
          "evidence": "Slides 5-6 discuss the problem and complication.",
          "position": 1,
          "confidence": 0.8,
          "parentBeatName": "Complication",
          "parentBeatSlug": "complication"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5de0-76bd-a165-b7b9bce4103b",
      "docSlug": "fc8b639a744da652",
      "documentTitle": "Understanding the path to digital marketing maturity",
      "authorId": "misc",
      "authorName": "BCG",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 7,
      "slideType": "maturity_model",
      "function": "diagnose",
      "notes": "The slide uses a maturity model framework to categorize brands into four archetypes: Nascent, Emerging, Connected, and Multi-moment.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5de0-76bd-a165-b7b9bce4103b/7",
      "deckHref": "/decks/019dd923-5de0-76bd-a165-b7b9bce4103b",
      "deckAnchorHref": "/decks/019dd923-5de0-76bd-a165-b7b9bce4103b#slide-7",
      "loopMatches": [
        {
          "to": 9,
          "from": 7,
          "name": "Zoom In",
          "slug": "06-zoom-in",
          "bestFor": "Technical deep-dives, case studies, detailed analysis",
          "matchId": "6502c172-f9bf-418e-aaeb-7e3d05e86d7c",
          "evidence": "Slide 7 highlights 2% of Asia Pacific brands realizing the full potential of digital marketing.",
          "position": 0,
          "objective": "What are the key traits of mature brands?",
          "structure": "The Big Picture -> Key Area of Focus -> Specific Detail -> Implication",
          "confidence": 0.7,
          "description": "Start broad, then progressively focus on specific details that prove your point"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 9,
          "from": 7,
          "beatId": "81bf2bf0-235d-4054-9892-96b867393f91",
          "arcName": "The Consultant's Gambit",
          "arcSlug": "consultants-gambit",
          "beatName": "Evidence & Proof",
          "beatSlug": "consultants-gambit-evidence-proof",
          "evidence": "Slides 7-9 provide evidence and proof.",
          "position": 2,
          "confidence": 0.8,
          "parentBeatName": "Evidence",
          "parentBeatSlug": "evidence"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5de0-76bd-a165-b7b9bce4103b",
      "docSlug": "fc8b639a744da652",
      "documentTitle": "Understanding the path to digital marketing maturity",
      "authorId": "misc",
      "authorName": "BCG",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 8,
      "slideType": "peer_benchmark",
      "function": "compare_peers",
      "notes": "The slide uses a maturity model framework to compare regional digital marketing performance.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5de0-76bd-a165-b7b9bce4103b/8",
      "deckHref": "/decks/019dd923-5de0-76bd-a165-b7b9bce4103b",
      "deckAnchorHref": "/decks/019dd923-5de0-76bd-a165-b7b9bce4103b#slide-8",
      "loopMatches": [
        {
          "to": 9,
          "from": 7,
          "name": "Zoom In",
          "slug": "06-zoom-in",
          "bestFor": "Technical deep-dives, case studies, detailed analysis",
          "matchId": "6502c172-f9bf-418e-aaeb-7e3d05e86d7c",
          "evidence": "Slide 7 highlights 2% of Asia Pacific brands realizing the full potential of digital marketing.",
          "position": 0,
          "objective": "What are the key traits of mature brands?",
          "structure": "The Big Picture -> Key Area of Focus -> Specific Detail -> Implication",
          "confidence": 0.7,
          "description": "Start broad, then progressively focus on specific details that prove your point"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 9,
          "from": 7,
          "beatId": "81bf2bf0-235d-4054-9892-96b867393f91",
          "arcName": "The Consultant's Gambit",
          "arcSlug": "consultants-gambit",
          "beatName": "Evidence & Proof",
          "beatSlug": "consultants-gambit-evidence-proof",
          "evidence": "Slides 7-9 provide evidence and proof.",
          "position": 2,
          "confidence": 0.8,
          "parentBeatName": "Evidence",
          "parentBeatSlug": "evidence"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5de0-76bd-a165-b7b9bce4103b",
      "docSlug": "fc8b639a744da652",
      "documentTitle": "Understanding the path to digital marketing maturity",
      "authorId": "misc",
      "authorName": "BCG",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 9,
      "slideType": "peer_benchmark",
      "function": "compare_peers",
      "notes": "The chart uses a maturity model framework to visualize industry-specific digital marketing maturity.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5de0-76bd-a165-b7b9bce4103b/9",
      "deckHref": "/decks/019dd923-5de0-76bd-a165-b7b9bce4103b",
      "deckAnchorHref": "/decks/019dd923-5de0-76bd-a165-b7b9bce4103b#slide-9",
      "loopMatches": [
        {
          "to": 9,
          "from": 7,
          "name": "Zoom In",
          "slug": "06-zoom-in",
          "bestFor": "Technical deep-dives, case studies, detailed analysis",
          "matchId": "6502c172-f9bf-418e-aaeb-7e3d05e86d7c",
          "evidence": "Slide 7 highlights 2% of Asia Pacific brands realizing the full potential of digital marketing.",
          "position": 0,
          "objective": "What are the key traits of mature brands?",
          "structure": "The Big Picture -> Key Area of Focus -> Specific Detail -> Implication",
          "confidence": 0.7,
          "description": "Start broad, then progressively focus on specific details that prove your point"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 9,
          "from": 7,
          "beatId": "81bf2bf0-235d-4054-9892-96b867393f91",
          "arcName": "The Consultant's Gambit",
          "arcSlug": "consultants-gambit",
          "beatName": "Evidence & Proof",
          "beatSlug": "consultants-gambit-evidence-proof",
          "evidence": "Slides 7-9 provide evidence and proof.",
          "position": 2,
          "confidence": 0.8,
          "parentBeatName": "Evidence",
          "parentBeatSlug": "evidence"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5de0-76bd-a165-b7b9bce4103b",
      "docSlug": "fc8b639a744da652",
      "documentTitle": "Understanding the path to digital marketing maturity",
      "authorId": "misc",
      "authorName": "BCG",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 10,
      "slideType": "kpi_dashboard",
      "function": "present_framework",
      "notes": "The slide uses a maturity model framework (Nascent to Multi-moment) to segment brands and compare their data usage habits.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5de0-76bd-a165-b7b9bce4103b/10",
      "deckHref": "/decks/019dd923-5de0-76bd-a165-b7b9bce4103b",
      "deckAnchorHref": "/decks/019dd923-5de0-76bd-a165-b7b9bce4103b#slide-10",
      "loopMatches": [
        {
          "to": 11,
          "from": 10,
          "name": "Golden Circle",
          "slug": "11-golden-circle",
          "bestFor": "Visionary leadership, brand positioning, mission statements",
          "matchId": "70ac4848-a752-4c0d-bc2e-85915885d4b1",
          "evidence": "Slides 10-11 discuss the benefits of digital marketing maturity.",
          "position": 1,
          "objective": "What are the benefits of digital marketing maturity?",
          "structure": "The Why (Belief) -> The How (Process) -> The What (Result)",
          "confidence": 0.7,
          "description": "Invert the typical pitch by starting with why you exist, rather than what you do"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 18,
          "from": 10,
          "beatId": "ca4b87e1-d18a-47e9-a77d-5d989f4f455d",
          "arcName": "The Consultant's Gambit",
          "arcSlug": "consultants-gambit",
          "beatName": "Impact & Next Steps",
          "beatSlug": "consultants-gambit-impact-next-steps",
          "evidence": "Slides 10-18 discuss impact and next steps.",
          "position": 3,
          "confidence": 0.8,
          "parentBeatName": "Resolution",
          "parentBeatSlug": "resolution"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5de0-76bd-a165-b7b9bce4103b",
      "docSlug": "fc8b639a744da652",
      "documentTitle": "Understanding the path to digital marketing maturity",
      "authorId": "misc",
      "authorName": "BCG",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 11,
      "slideType": "key_takeaways",
      "function": "quantify_impact",
      "notes": "The slide uses a simple two-column layout to contrast revenue gains vs cost efficiencies.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5de0-76bd-a165-b7b9bce4103b/11",
      "deckHref": "/decks/019dd923-5de0-76bd-a165-b7b9bce4103b",
      "deckAnchorHref": "/decks/019dd923-5de0-76bd-a165-b7b9bce4103b#slide-11",
      "loopMatches": [
        {
          "to": 11,
          "from": 10,
          "name": "Golden Circle",
          "slug": "11-golden-circle",
          "bestFor": "Visionary leadership, brand positioning, mission statements",
          "matchId": "70ac4848-a752-4c0d-bc2e-85915885d4b1",
          "evidence": "Slides 10-11 discuss the benefits of digital marketing maturity.",
          "position": 1,
          "objective": "What are the benefits of digital marketing maturity?",
          "structure": "The Why (Belief) -> The How (Process) -> The What (Result)",
          "confidence": 0.7,
          "description": "Invert the typical pitch by starting with why you exist, rather than what you do"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 18,
          "from": 10,
          "beatId": "ca4b87e1-d18a-47e9-a77d-5d989f4f455d",
          "arcName": "The Consultant's Gambit",
          "arcSlug": "consultants-gambit",
          "beatName": "Impact & Next Steps",
          "beatSlug": "consultants-gambit-impact-next-steps",
          "evidence": "Slides 10-18 discuss impact and next steps.",
          "position": 3,
          "confidence": 0.8,
          "parentBeatName": "Resolution",
          "parentBeatSlug": "resolution"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5de0-76bd-a165-b7b9bce4103b",
      "docSlug": "fc8b639a744da652",
      "documentTitle": "Understanding the path to digital marketing maturity",
      "authorId": "misc",
      "authorName": "BCG",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 12,
      "slideType": "key_takeaways",
      "function": "quantify_impact",
      "notes": "Source: BCG Digital Marketing Maturity study 2019, Asia Pacific brands",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5de0-76bd-a165-b7b9bce4103b/12",
      "deckHref": "/decks/019dd923-5de0-76bd-a165-b7b9bce4103b",
      "deckAnchorHref": "/decks/019dd923-5de0-76bd-a165-b7b9bce4103b#slide-12",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 18,
          "from": 10,
          "beatId": "ca4b87e1-d18a-47e9-a77d-5d989f4f455d",
          "arcName": "The Consultant's Gambit",
          "arcSlug": "consultants-gambit",
          "beatName": "Impact & Next Steps",
          "beatSlug": "consultants-gambit-impact-next-steps",
          "evidence": "Slides 10-18 discuss impact and next steps.",
          "position": 3,
          "confidence": 0.8,
          "parentBeatName": "Resolution",
          "parentBeatSlug": "resolution"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5de0-76bd-a165-b7b9bce4103b",
      "docSlug": "fc8b639a744da652",
      "documentTitle": "Understanding the path to digital marketing maturity",
      "authorId": "misc",
      "authorName": "BCG",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 13,
      "slideType": "key_takeaways",
      "function": "present_framework",
      "notes": "The framework uses a circular layout with a central triangle to categorize six factors.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5de0-76bd-a165-b7b9bce4103b/13",
      "deckHref": "/decks/019dd923-5de0-76bd-a165-b7b9bce4103b",
      "deckAnchorHref": "/decks/019dd923-5de0-76bd-a165-b7b9bce4103b#slide-13",
      "loopMatches": [
        {
          "to": 13,
          "from": 13,
          "name": "Cost Of Inaction",
          "slug": "27-cost-of-inaction",
          "bestFor": "Urgent budget requests, compliance, risk mitigation",
          "matchId": "1bfcdb50-eb78-4047-bea8-ce66c603b3fc",
          "evidence": "Slide 13 highlights six technical and organizational factors remaining key enablers to digital marketing maturity.",
          "position": 2,
          "objective": "What are the consequences of not achieving digital marketing maturity?",
          "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point",
          "confidence": 0.6,
          "description": "Quantify what happens if the audience does nothing"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 18,
          "from": 10,
          "beatId": "ca4b87e1-d18a-47e9-a77d-5d989f4f455d",
          "arcName": "The Consultant's Gambit",
          "arcSlug": "consultants-gambit",
          "beatName": "Impact & Next Steps",
          "beatSlug": "consultants-gambit-impact-next-steps",
          "evidence": "Slides 10-18 discuss impact and next steps.",
          "position": 3,
          "confidence": 0.8,
          "parentBeatName": "Resolution",
          "parentBeatSlug": "resolution"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5de0-76bd-a165-b7b9bce4103b",
      "docSlug": "fc8b639a744da652",
      "documentTitle": "Understanding the path to digital marketing maturity",
      "authorId": "misc",
      "authorName": "BCG",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 14,
      "slideType": "testimonial",
      "function": "illustrate_case",
      "notes": "The chart shows a 1.5x uplift in maturity score for CEO-sponsored brands.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5de0-76bd-a165-b7b9bce4103b/14",
      "deckHref": "/decks/019dd923-5de0-76bd-a165-b7b9bce4103b",
      "deckAnchorHref": "/decks/019dd923-5de0-76bd-a165-b7b9bce4103b#slide-14",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 18,
          "from": 10,
          "beatId": "ca4b87e1-d18a-47e9-a77d-5d989f4f455d",
          "arcName": "The Consultant's Gambit",
          "arcSlug": "consultants-gambit",
          "beatName": "Impact & Next Steps",
          "beatSlug": "consultants-gambit-impact-next-steps",
          "evidence": "Slides 10-18 discuss impact and next steps.",
          "position": 3,
          "confidence": 0.8,
          "parentBeatName": "Resolution",
          "parentBeatSlug": "resolution"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5de0-76bd-a165-b7b9bce4103b",
      "docSlug": "fc8b639a744da652",
      "documentTitle": "Understanding the path to digital marketing maturity",
      "authorId": "misc",
      "authorName": "BCG",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 15,
      "slideType": "testimonial",
      "function": "illustrate_case",
      "notes": "The slide uses a 1.4x uplift callout to emphasize the maturity gap.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5de0-76bd-a165-b7b9bce4103b/15",
      "deckHref": "/decks/019dd923-5de0-76bd-a165-b7b9bce4103b",
      "deckAnchorHref": "/decks/019dd923-5de0-76bd-a165-b7b9bce4103b#slide-15",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 18,
          "from": 10,
          "beatId": "ca4b87e1-d18a-47e9-a77d-5d989f4f455d",
          "arcName": "The Consultant's Gambit",
          "arcSlug": "consultants-gambit",
          "beatName": "Impact & Next Steps",
          "beatSlug": "consultants-gambit-impact-next-steps",
          "evidence": "Slides 10-18 discuss impact and next steps.",
          "position": 3,
          "confidence": 0.8,
          "parentBeatName": "Resolution",
          "parentBeatSlug": "resolution"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5de0-76bd-a165-b7b9bce4103b",
      "docSlug": "fc8b639a744da652",
      "documentTitle": "Understanding the path to digital marketing maturity",
      "authorId": "misc",
      "authorName": "BCG",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 16,
      "slideType": "roadmap",
      "function": "present_solution",
      "notes": "The slide uses a simple numbered process flow to outline the maturity journey.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5de0-76bd-a165-b7b9bce4103b/16",
      "deckHref": "/decks/019dd923-5de0-76bd-a165-b7b9bce4103b",
      "deckAnchorHref": "/decks/019dd923-5de0-76bd-a165-b7b9bce4103b#slide-16",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 18,
          "from": 10,
          "beatId": "ca4b87e1-d18a-47e9-a77d-5d989f4f455d",
          "arcName": "The Consultant's Gambit",
          "arcSlug": "consultants-gambit",
          "beatName": "Impact & Next Steps",
          "beatSlug": "consultants-gambit-impact-next-steps",
          "evidence": "Slides 10-18 discuss impact and next steps.",
          "position": 3,
          "confidence": 0.8,
          "parentBeatName": "Resolution",
          "parentBeatSlug": "resolution"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5de0-76bd-a165-b7b9bce4103b",
      "docSlug": "fc8b639a744da652",
      "documentTitle": "Understanding the path to digital marketing maturity",
      "authorId": "misc",
      "authorName": "BCG",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 17,
      "slideType": "roadmap",
      "function": "present_framework",
      "notes": "The slide uses a staircase metaphor to represent maturity levels. It distinguishes between 'Org steps' and 'Technical steps' using icons.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5de0-76bd-a165-b7b9bce4103b/17",
      "deckHref": "/decks/019dd923-5de0-76bd-a165-b7b9bce4103b",
      "deckAnchorHref": "/decks/019dd923-5de0-76bd-a165-b7b9bce4103b#slide-17",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 18,
          "from": 10,
          "beatId": "ca4b87e1-d18a-47e9-a77d-5d989f4f455d",
          "arcName": "The Consultant's Gambit",
          "arcSlug": "consultants-gambit",
          "beatName": "Impact & Next Steps",
          "beatSlug": "consultants-gambit-impact-next-steps",
          "evidence": "Slides 10-18 discuss impact and next steps.",
          "position": 3,
          "confidence": 0.8,
          "parentBeatName": "Resolution",
          "parentBeatSlug": "resolution"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5de0-76bd-a165-b7b9bce4103b",
      "docSlug": "fc8b639a744da652",
      "documentTitle": "Understanding the path to digital marketing maturity",
      "authorId": "misc",
      "authorName": "BCG",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 18,
      "slideType": "disclaimer",
      "function": "other",
      "notes": null,
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5de0-76bd-a165-b7b9bce4103b/18",
      "deckHref": "/decks/019dd923-5de0-76bd-a165-b7b9bce4103b",
      "deckAnchorHref": "/decks/019dd923-5de0-76bd-a165-b7b9bce4103b#slide-18",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 18,
          "from": 10,
          "beatId": "ca4b87e1-d18a-47e9-a77d-5d989f4f455d",
          "arcName": "The Consultant's Gambit",
          "arcSlug": "consultants-gambit",
          "beatName": "Impact & Next Steps",
          "beatSlug": "consultants-gambit-impact-next-steps",
          "evidence": "Slides 10-18 discuss impact and next steps.",
          "position": 3,
          "confidence": 0.8,
          "parentBeatName": "Resolution",
          "parentBeatSlug": "resolution"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5de0-76bd-a165-b15f92824876",
      "docSlug": "46ade4b10cec0fce",
      "documentTitle": "U.S. Podcast Advertising Revenue Study",
      "authorId": "misc",
      "authorName": "PwC",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 33,
      "slideType": "closing_ask",
      "function": "summarize",
      "notes": null,
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5de0-76bd-a165-b15f92824876/33",
      "deckHref": "/decks/019dd923-5de0-76bd-a165-b15f92824876",
      "deckAnchorHref": "/decks/019dd923-5de0-76bd-a165-b15f92824876#slide-33",
      "loopMatches": [],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5de0-76bd-a165-bbd644160b3f",
      "docSlug": "5449be11bbcdf6ce",
      "documentTitle": "Warehouse Automation",
      "authorId": "misc",
      "authorName": "Harris Williams, L.E.K.",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 1,
      "slideType": "cover",
      "function": "front_matter",
      "notes": null,
      "imagePath": "https://imgproxy.kitesheet.com/LI8HNDBHFmazK5fhIotx7eArV7xvdcH2r3z5034lM4Y/rs:fit:1200:1200:0/q:82/f:webp/czM6Ly9raXRlc2hlZXQvY29ycHVzL3NsaWRlcy81NDQ5YmUxMWJiY2RmNmNlL3AwMDEuanBn",
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5de0-76bd-a165-bbd644160b3f/1",
      "deckHref": "/decks/019dd923-5de0-76bd-a165-bbd644160b3f",
      "deckAnchorHref": "/decks/019dd923-5de0-76bd-a165-bbd644160b3f#slide-1",
      "loopMatches": [],
      "arcBeatMatches": [],
      "imagePathAlt": "https://imgproxy.kitesheet.com/XKj2pt70MhC09bGwotxPFAp73y4Zn6FESeIcTBRD04A/rs:fit:1200:1200:0/q:82/f:webp/czM6Ly9raXRlc2hlZXQvY29ycHVzL3NsaWRlcy81NDQ5YmUxMWJiY2RmNmNlL3AwMDEucG5n",
      "thumbSrc": "https://imgproxy.kitesheet.com/1gRc-EQdJEcsq4XlhfzmHzUc0FR9_uVRse19I0olaSI/rs:fit:480:480:0/q:78/f:webp/czM6Ly9raXRlc2hlZXQvY29ycHVzL3NsaWRlcy81NDQ5YmUxMWJiY2RmNmNlL3AwMDEuanBn",
      "thumbSrcAlt": "https://imgproxy.kitesheet.com/nkBjCmxXEMcr7xRQLfIvgfYtwQo-Dg1xmRscO0YrRIY/rs:fit:480:480:0/q:78/f:webp/czM6Ly9raXRlc2hlZXQvY29ycHVzL3NsaWRlcy81NDQ5YmUxMWJiY2RmNmNlL3AwMDEucG5n"
    },
    {
      "docId": "019dd923-5de0-76bd-a165-bbd644160b3f",
      "docSlug": "5449be11bbcdf6ce",
      "documentTitle": "Warehouse Automation",
      "authorId": "misc",
      "authorName": "Harris Williams, L.E.K.",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 2,
      "slideType": "table_of_contents",
      "function": "front_matter",
      "notes": null,
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5de0-76bd-a165-bbd644160b3f/2",
      "deckHref": "/decks/019dd923-5de0-76bd-a165-bbd644160b3f",
      "deckAnchorHref": "/decks/019dd923-5de0-76bd-a165-bbd644160b3f#slide-2",
      "loopMatches": [],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5de0-76bd-a165-bbd644160b3f",
      "docSlug": "5449be11bbcdf6ce",
      "documentTitle": "Warehouse Automation",
      "authorId": "misc",
      "authorName": "Harris Williams, L.E.K.",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 3,
      "slideType": "executive_summary",
      "function": "summarize",
      "notes": null,
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5de0-76bd-a165-bbd644160b3f/3",
      "deckHref": "/decks/019dd923-5de0-76bd-a165-bbd644160b3f",
      "deckAnchorHref": "/decks/019dd923-5de0-76bd-a165-bbd644160b3f#slide-3",
      "loopMatches": [],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5de0-76bd-a165-bbd644160b3f",
      "docSlug": "5449be11bbcdf6ce",
      "documentTitle": "Warehouse Automation",
      "authorId": "misc",
      "authorName": "Harris Williams, L.E.K.",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 4,
      "slideType": "market_landscape",
      "function": "present_framework",
      "notes": "The slide uses a value chain framework to map providers to end-user segments.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5de0-76bd-a165-bbd644160b3f/4",
      "deckHref": "/decks/019dd923-5de0-76bd-a165-bbd644160b3f",
      "deckAnchorHref": "/decks/019dd923-5de0-76bd-a165-bbd644160b3f#slide-4",
      "loopMatches": [
        {
          "to": 6,
          "from": 4,
          "name": "Logic Chain",
          "slug": "01-logic-chain",
          "bestFor": "Skeptical audiences, controversial recommendations, rigorous analysis",
          "matchId": "d3385ffb-a190-496b-9914-bb100c113656",
          "evidence": "Market landscape and growth drivers",
          "position": 0,
          "objective": "Understand market landscape and growth drivers",
          "structure": "Premise 1 (Accepted truth) -> Premise 2 (Observed fact) -> Therefore... (Inevitable conclusion)",
          "confidence": 0.7,
          "description": "Build an airtight chain of logic where each premise leads inevitably to the conclusion"
        }
      ],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5de0-76bd-a165-bbd644160b3f",
      "docSlug": "5449be11bbcdf6ce",
      "documentTitle": "Warehouse Automation",
      "authorId": "misc",
      "authorName": "Harris Williams, L.E.K.",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 5,
      "slideType": "market_sizing",
      "function": "size_opportunity",
      "notes": "Includes CAGR data for two periods (2016-21 and 2021-27).",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5de0-76bd-a165-bbd644160b3f/5",
      "deckHref": "/decks/019dd923-5de0-76bd-a165-bbd644160b3f",
      "deckAnchorHref": "/decks/019dd923-5de0-76bd-a165-bbd644160b3f#slide-5",
      "loopMatches": [
        {
          "to": 6,
          "from": 4,
          "name": "Logic Chain",
          "slug": "01-logic-chain",
          "bestFor": "Skeptical audiences, controversial recommendations, rigorous analysis",
          "matchId": "d3385ffb-a190-496b-9914-bb100c113656",
          "evidence": "Market landscape and growth drivers",
          "position": 0,
          "objective": "Understand market landscape and growth drivers",
          "structure": "Premise 1 (Accepted truth) -> Premise 2 (Observed fact) -> Therefore... (Inevitable conclusion)",
          "confidence": 0.7,
          "description": "Build an airtight chain of logic where each premise leads inevitably to the conclusion"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 5,
          "from": 5,
          "beatId": "10c38369-e70e-4e5b-8548-e2909c64f48a",
          "arcName": "The Sequoia Pitch",
          "arcSlug": "sequoia-pitch",
          "beatName": "Market Size",
          "beatSlug": "sequoia-pitch-market-size",
          "evidence": "The global warehouse automation market is growing rapidly, forecast to reach c. $34B by 2027",
          "position": 0,
          "confidence": 0.8,
          "parentBeatName": "Evidence",
          "parentBeatSlug": "evidence"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5de0-76bd-a165-bbd644160b3f",
      "docSlug": "5449be11bbcdf6ce",
      "documentTitle": "Warehouse Automation",
      "authorId": "misc",
      "authorName": "Harris Williams, L.E.K.",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 6,
      "slideType": "market_landscape",
      "function": "analyze_data",
      "notes": null,
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5de0-76bd-a165-bbd644160b3f/6",
      "deckHref": "/decks/019dd923-5de0-76bd-a165-bbd644160b3f",
      "deckAnchorHref": "/decks/019dd923-5de0-76bd-a165-bbd644160b3f#slide-6",
      "loopMatches": [
        {
          "to": 6,
          "from": 4,
          "name": "Logic Chain",
          "slug": "01-logic-chain",
          "bestFor": "Skeptical audiences, controversial recommendations, rigorous analysis",
          "matchId": "d3385ffb-a190-496b-9914-bb100c113656",
          "evidence": "Market landscape and growth drivers",
          "position": 0,
          "objective": "Understand market landscape and growth drivers",
          "structure": "Premise 1 (Accepted truth) -> Premise 2 (Observed fact) -> Therefore... (Inevitable conclusion)",
          "confidence": 0.7,
          "description": "Build an airtight chain of logic where each premise leads inevitably to the conclusion"
        }
      ],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5de0-76bd-a165-bbd644160b3f",
      "docSlug": "5449be11bbcdf6ce",
      "documentTitle": "Warehouse Automation",
      "authorId": "misc",
      "authorName": "Harris Williams, L.E.K.",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 7,
      "slideType": "industry_trends",
      "function": "establish_context",
      "notes": null,
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5de0-76bd-a165-bbd644160b3f/7",
      "deckHref": "/decks/019dd923-5de0-76bd-a165-bbd644160b3f",
      "deckAnchorHref": "/decks/019dd923-5de0-76bd-a165-bbd644160b3f#slide-7",
      "loopMatches": [
        {
          "to": 9,
          "from": 7,
          "name": "Cost Of Inaction",
          "slug": "27-cost-of-inaction",
          "bestFor": "Urgent budget requests, compliance, risk mitigation",
          "matchId": "be05f60c-dbfc-406f-96c4-25147a84f558",
          "evidence": "Automation in e-grocery presents a substantial opportunity in the market",
          "position": 1,
          "objective": "Highlight the need for warehouse automation",
          "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point",
          "confidence": 0.6,
          "description": "Quantify what happens if the audience does nothing"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 9,
          "from": 7,
          "beatId": "71a50a71-8917-44f1-a48a-5fa0f8fd4669",
          "arcName": "The Sequoia Pitch",
          "arcSlug": "sequoia-pitch",
          "beatName": "Industry Trends",
          "beatSlug": null,
          "evidence": "Multiple tailwinds are driving increased warehouse automation",
          "position": 1,
          "confidence": 0.8,
          "parentBeatName": null,
          "parentBeatSlug": null
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5de0-76bd-a165-bbd644160b3f",
      "docSlug": "5449be11bbcdf6ce",
      "documentTitle": "Warehouse Automation",
      "authorId": "misc",
      "authorName": "Harris Williams, L.E.K.",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 8,
      "slideType": "industry_trends",
      "function": "establish_context",
      "notes": "The slide uses a dual-axis chart (bar for retail sales, line for penetration) to illustrate the correlation between market growth and the need for automation.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5de0-76bd-a165-bbd644160b3f/8",
      "deckHref": "/decks/019dd923-5de0-76bd-a165-bbd644160b3f",
      "deckAnchorHref": "/decks/019dd923-5de0-76bd-a165-bbd644160b3f#slide-8",
      "loopMatches": [
        {
          "to": 9,
          "from": 7,
          "name": "Cost Of Inaction",
          "slug": "27-cost-of-inaction",
          "bestFor": "Urgent budget requests, compliance, risk mitigation",
          "matchId": "be05f60c-dbfc-406f-96c4-25147a84f558",
          "evidence": "Automation in e-grocery presents a substantial opportunity in the market",
          "position": 1,
          "objective": "Highlight the need for warehouse automation",
          "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point",
          "confidence": 0.6,
          "description": "Quantify what happens if the audience does nothing"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 9,
          "from": 7,
          "beatId": "71a50a71-8917-44f1-a48a-5fa0f8fd4669",
          "arcName": "The Sequoia Pitch",
          "arcSlug": "sequoia-pitch",
          "beatName": "Industry Trends",
          "beatSlug": null,
          "evidence": "Multiple tailwinds are driving increased warehouse automation",
          "position": 1,
          "confidence": 0.8,
          "parentBeatName": null,
          "parentBeatSlug": null
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5de0-76bd-a165-bbd644160b3f",
      "docSlug": "5449be11bbcdf6ce",
      "documentTitle": "Warehouse Automation",
      "authorId": "misc",
      "authorName": "Harris Williams, L.E.K.",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 9,
      "slideType": "industry_trends",
      "function": "size_opportunity",
      "notes": null,
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5de0-76bd-a165-bbd644160b3f/9",
      "deckHref": "/decks/019dd923-5de0-76bd-a165-bbd644160b3f",
      "deckAnchorHref": "/decks/019dd923-5de0-76bd-a165-bbd644160b3f#slide-9",
      "loopMatches": [
        {
          "to": 9,
          "from": 7,
          "name": "Cost Of Inaction",
          "slug": "27-cost-of-inaction",
          "bestFor": "Urgent budget requests, compliance, risk mitigation",
          "matchId": "be05f60c-dbfc-406f-96c4-25147a84f558",
          "evidence": "Automation in e-grocery presents a substantial opportunity in the market",
          "position": 1,
          "objective": "Highlight the need for warehouse automation",
          "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point",
          "confidence": 0.6,
          "description": "Quantify what happens if the audience does nothing"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 9,
          "from": 7,
          "beatId": "71a50a71-8917-44f1-a48a-5fa0f8fd4669",
          "arcName": "The Sequoia Pitch",
          "arcSlug": "sequoia-pitch",
          "beatName": "Industry Trends",
          "beatSlug": null,
          "evidence": "Multiple tailwinds are driving increased warehouse automation",
          "position": 1,
          "confidence": 0.8,
          "parentBeatName": null,
          "parentBeatSlug": null
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5de0-76bd-a165-bbd644160b3f",
      "docSlug": "5449be11bbcdf6ce",
      "documentTitle": "Warehouse Automation",
      "authorId": "misc",
      "authorName": "Harris Williams, L.E.K.",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 10,
      "slideType": "industry_trends",
      "function": "establish_context",
      "notes": null,
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5de0-76bd-a165-bbd644160b3f/10",
      "deckHref": "/decks/019dd923-5de0-76bd-a165-bbd644160b3f",
      "deckAnchorHref": "/decks/019dd923-5de0-76bd-a165-bbd644160b3f#slide-10",
      "loopMatches": [],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5de0-76bd-a165-bbd644160b3f",
      "docSlug": "5449be11bbcdf6ce",
      "documentTitle": "Warehouse Automation",
      "authorId": "misc",
      "authorName": "Harris Williams, L.E.K.",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 11,
      "slideType": "key_takeaways",
      "function": "summarize",
      "notes": "The slide uses a list of five key strategic themes paired with four supporting market metrics.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5de0-76bd-a165-bbd644160b3f/11",
      "deckHref": "/decks/019dd923-5de0-76bd-a165-bbd644160b3f",
      "deckAnchorHref": "/decks/019dd923-5de0-76bd-a165-bbd644160b3f#slide-11",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 13,
          "from": 11,
          "beatId": "ee49e9e7-1fec-47a0-8949-694b208b7b72",
          "arcName": "The Sequoia Pitch",
          "arcSlug": "sequoia-pitch",
          "beatName": "Competition",
          "beatSlug": "sequoia-pitch-competition",
          "evidence": "Leading companies share common themes and strengths across segments",
          "position": 2,
          "confidence": 0.8,
          "parentBeatName": "Evidence",
          "parentBeatSlug": "evidence"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5de0-76bd-a165-bbd644160b3f",
      "docSlug": "5449be11bbcdf6ce",
      "documentTitle": "Warehouse Automation",
      "authorId": "misc",
      "authorName": "Harris Williams, L.E.K.",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 12,
      "slideType": "market_landscape",
      "function": "summarize",
      "notes": "The slide uses two line charts to show index-based trends and a right-hand column for qualitative CEO/CFO quotes.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5de0-76bd-a165-bbd644160b3f/12",
      "deckHref": "/decks/019dd923-5de0-76bd-a165-bbd644160b3f",
      "deckAnchorHref": "/decks/019dd923-5de0-76bd-a165-bbd644160b3f#slide-12",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 13,
          "from": 11,
          "beatId": "ee49e9e7-1fec-47a0-8949-694b208b7b72",
          "arcName": "The Sequoia Pitch",
          "arcSlug": "sequoia-pitch",
          "beatName": "Competition",
          "beatSlug": "sequoia-pitch-competition",
          "evidence": "Leading companies share common themes and strengths across segments",
          "position": 2,
          "confidence": 0.8,
          "parentBeatName": "Evidence",
          "parentBeatSlug": "evidence"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5de0-76bd-a165-bbd644160b3f",
      "docSlug": "5449be11bbcdf6ce",
      "documentTitle": "Warehouse Automation",
      "authorId": "misc",
      "authorName": "Harris Williams, L.E.K.",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 13,
      "slideType": "market_landscape",
      "function": "analyze_data",
      "notes": "The slide uses a combination of bar charts for revenue growth and a detailed data table for recent funding events.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5de0-76bd-a165-bbd644160b3f/13",
      "deckHref": "/decks/019dd923-5de0-76bd-a165-bbd644160b3f",
      "deckAnchorHref": "/decks/019dd923-5de0-76bd-a165-bbd644160b3f#slide-13",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 13,
          "from": 11,
          "beatId": "ee49e9e7-1fec-47a0-8949-694b208b7b72",
          "arcName": "The Sequoia Pitch",
          "arcSlug": "sequoia-pitch",
          "beatName": "Competition",
          "beatSlug": "sequoia-pitch-competition",
          "evidence": "Leading companies share common themes and strengths across segments",
          "position": 2,
          "confidence": 0.8,
          "parentBeatName": "Evidence",
          "parentBeatSlug": "evidence"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5de0-76bd-a165-bbd644160b3f",
      "docSlug": "5449be11bbcdf6ce",
      "documentTitle": "Warehouse Automation",
      "authorId": "misc",
      "authorName": "Harris Williams, L.E.K.",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 14,
      "slideType": "timeline",
      "function": "illustrate_case",
      "notes": "The slide uses a timeline framework to map company acquisitions/investments over time, categorized by financial vs strategic investors.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5de0-76bd-a165-bbd644160b3f/14",
      "deckHref": "/decks/019dd923-5de0-76bd-a165-bbd644160b3f",
      "deckAnchorHref": "/decks/019dd923-5de0-76bd-a165-bbd644160b3f#slide-14",
      "loopMatches": [],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5de0-76bd-a165-bbd644160b3f",
      "docSlug": "5449be11bbcdf6ce",
      "documentTitle": "Warehouse Automation",
      "authorId": "misc",
      "authorName": "Harris Williams, L.E.K.",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 15,
      "slideType": "industry_trends",
      "function": "summarize",
      "notes": "Includes valuation metrics (EV/EBITDA) and breakdown of deal types (Strategic vs Private Equity).",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5de0-76bd-a165-bbd644160b3f/15",
      "deckHref": "/decks/019dd923-5de0-76bd-a165-bbd644160b3f",
      "deckAnchorHref": "/decks/019dd923-5de0-76bd-a165-bbd644160b3f#slide-15",
      "loopMatches": [],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5de0-76bd-a165-bbd644160b3f",
      "docSlug": "5449be11bbcdf6ce",
      "documentTitle": "Warehouse Automation",
      "authorId": "misc",
      "authorName": "Harris Williams, L.E.K.",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 16,
      "slideType": "peer_benchmark",
      "function": "compare_peers",
      "notes": "Includes a list of peer companies and valuation metrics (3-year, current, 5-year, 12-month).",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5de0-76bd-a165-bbd644160b3f/16",
      "deckHref": "/decks/019dd923-5de0-76bd-a165-bbd644160b3f",
      "deckAnchorHref": "/decks/019dd923-5de0-76bd-a165-bbd644160b3f#slide-16",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 16,
          "from": 16,
          "beatId": "7a11c0d6-e81f-4795-93b5-12061f3ab2f5",
          "arcName": "The Sequoia Pitch",
          "arcSlug": "sequoia-pitch",
          "beatName": "Financials",
          "beatSlug": "sequoia-pitch-financials",
          "evidence": "Over the last five years, publicly listed companies active in the warehouse automation and material handling segment have traded at median",
          "position": 3,
          "confidence": 0.8,
          "parentBeatName": "Evidence",
          "parentBeatSlug": "evidence"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5de0-76bd-a165-bbd644160b3f",
      "docSlug": "5449be11bbcdf6ce",
      "documentTitle": "Warehouse Automation",
      "authorId": "misc",
      "authorName": "Harris Williams, L.E.K.",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 17,
      "slideType": "industry_trends",
      "function": "establish_context",
      "notes": "The slide uses a hub-and-spoke diagram to categorize industrial automation into three sub-sectors.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5de0-76bd-a165-bbd644160b3f/17",
      "deckHref": "/decks/019dd923-5de0-76bd-a165-bbd644160b3f",
      "deckAnchorHref": "/decks/019dd923-5de0-76bd-a165-bbd644160b3f#slide-17",
      "loopMatches": [],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5de0-76bd-a165-bbd644160b3f",
      "docSlug": "5449be11bbcdf6ce",
      "documentTitle": "Warehouse Automation",
      "authorId": "misc",
      "authorName": "Harris Williams, L.E.K.",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 18,
      "slideType": "team_bio",
      "function": "other",
      "notes": "The slide serves as a closing contact page for a joint presentation between Harris Williams and L.E.K. Consulting.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5de0-76bd-a165-bbd644160b3f/18",
      "deckHref": "/decks/019dd923-5de0-76bd-a165-bbd644160b3f",
      "deckAnchorHref": "/decks/019dd923-5de0-76bd-a165-bbd644160b3f#slide-18",
      "loopMatches": [],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5de0-76bd-a165-bbd644160b3f",
      "docSlug": "5449be11bbcdf6ce",
      "documentTitle": "Warehouse Automation",
      "authorId": "misc",
      "authorName": "Harris Williams, L.E.K.",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 19,
      "slideType": "appendix_disclosure",
      "function": "other",
      "notes": null,
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5de0-76bd-a165-bbd644160b3f/19",
      "deckHref": "/decks/019dd923-5de0-76bd-a165-bbd644160b3f",
      "deckAnchorHref": "/decks/019dd923-5de0-76bd-a165-bbd644160b3f#slide-19",
      "loopMatches": [],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5de0-76bd-a165-bbd644160b3f",
      "docSlug": "5449be11bbcdf6ce",
      "documentTitle": "Warehouse Automation",
      "authorId": "misc",
      "authorName": "Harris Williams, L.E.K.",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 20,
      "slideType": "disclaimer",
      "function": "other",
      "notes": null,
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5de0-76bd-a165-bbd644160b3f/20",
      "deckHref": "/decks/019dd923-5de0-76bd-a165-bbd644160b3f",
      "deckAnchorHref": "/decks/019dd923-5de0-76bd-a165-bbd644160b3f#slide-20",
      "loopMatches": [],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5de0-76bd-a165-bc75431f85ac",
      "docSlug": "fab138a975d4d266",
      "documentTitle": "What if all vehicles were electric?",
      "authorId": "misc",
      "authorName": "BCG",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 1,
      "slideType": "cover",
      "function": "front_matter",
      "notes": null,
      "imagePath": "https://imgproxy.kitesheet.com/rWy-9-sHRrYRQo8BCzIlYY8AI1BsKiM7P7KeeRPUg3A/rs:fit:1200:1200:0/q:82/f:webp/czM6Ly9raXRlc2hlZXQvY29ycHVzL3NsaWRlcy9mYWIxMzhhOTc1ZDRkMjY2L3AwMDEuanBn",
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5de0-76bd-a165-bc75431f85ac/1",
      "deckHref": "/decks/019dd923-5de0-76bd-a165-bc75431f85ac",
      "deckAnchorHref": "/decks/019dd923-5de0-76bd-a165-bc75431f85ac#slide-1",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 2,
          "from": 1,
          "beatId": "1761a912-4d87-48dd-b973-12b48cc1ae44",
          "arcName": "Monroe's Motivated Sequence",
          "arcSlug": "monroes-sequence",
          "beatName": "Attention",
          "beatSlug": "monroes-sequence-attention",
          "evidence": "The document starts with a provocative question and an overview of the industry trends.",
          "position": 0,
          "confidence": 0.8,
          "parentBeatName": "Hook",
          "parentBeatSlug": "hook"
        }
      ],
      "imagePathAlt": "https://imgproxy.kitesheet.com/0HzT6wmEZkkpcKG9D6y07NmrgsktMKEC9ZnnHPGYaBU/rs:fit:1200:1200:0/q:82/f:webp/czM6Ly9raXRlc2hlZXQvY29ycHVzL3NsaWRlcy9mYWIxMzhhOTc1ZDRkMjY2L3AwMDEucG5n",
      "thumbSrc": "https://imgproxy.kitesheet.com/tjJn4DnUgTytEkedYC58gIBBq1QQ_9iJ1Yvy0t76Cuk/rs:fit:480:480:0/q:78/f:webp/czM6Ly9raXRlc2hlZXQvY29ycHVzL3NsaWRlcy9mYWIxMzhhOTc1ZDRkMjY2L3AwMDEuanBn",
      "thumbSrcAlt": "https://imgproxy.kitesheet.com/nD70WHq9LYIn-wjDScpFPFdcKvFAViidc42b1gyq1Fg/rs:fit:480:480:0/q:78/f:webp/czM6Ly9raXRlc2hlZXQvY29ycHVzL3NsaWRlcy9mYWIxMzhhOTc1ZDRkMjY2L3AwMDEucG5n"
    },
    {
      "docId": "019dd923-5de0-76bd-a165-bc75431f85ac",
      "docSlug": "fab138a975d4d266",
      "documentTitle": "What if all vehicles were electric?",
      "authorId": "misc",
      "authorName": "BCG",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 2,
      "slideType": "industry_trends",
      "function": "establish_context",
      "notes": "The slide uses the CASE (Connected, Autonomous, Shared, Electric) framework, though 'Shared' is grouped with 'Connectivity'.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5de0-76bd-a165-bc75431f85ac/2",
      "deckHref": "/decks/019dd923-5de0-76bd-a165-bc75431f85ac",
      "deckAnchorHref": "/decks/019dd923-5de0-76bd-a165-bc75431f85ac#slide-2",
      "loopMatches": [
        {
          "to": 5,
          "from": 2,
          "name": "Why Now",
          "slug": "15-why-now",
          "bestFor": "Sales pitches, fundraising, requesting immediate budget approval",
          "matchId": "d8a7a66c-fdb7-482c-8307-682170bb1953",
          "evidence": "The document presents several factors contributing to the growing importance of electric vehicles.",
          "position": 0,
          "objective": "Why is the shift to electric vehicles happening now?",
          "structure": "The Context (Trends) -> The Trigger Event -> The Window of Opportunity",
          "confidence": 0.6,
          "description": "Create temporal urgency by proving that the window of opportunity is opening or closing"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 2,
          "from": 1,
          "beatId": "1761a912-4d87-48dd-b973-12b48cc1ae44",
          "arcName": "Monroe's Motivated Sequence",
          "arcSlug": "monroes-sequence",
          "beatName": "Attention",
          "beatSlug": "monroes-sequence-attention",
          "evidence": "The document starts with a provocative question and an overview of the industry trends.",
          "position": 0,
          "confidence": 0.8,
          "parentBeatName": "Hook",
          "parentBeatSlug": "hook"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5de0-76bd-a165-bc75431f85ac",
      "docSlug": "fab138a975d4d266",
      "documentTitle": "What if all vehicles were electric?",
      "authorId": "misc",
      "authorName": "BCG",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 3,
      "slideType": "industry_trends",
      "function": "establish_context",
      "notes": "The slide uses a stacked bar chart to show the composition of vehicle production over time, with a specific breakdown of xEV types for the year 2020.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5de0-76bd-a165-bc75431f85ac/3",
      "deckHref": "/decks/019dd923-5de0-76bd-a165-bc75431f85ac",
      "deckAnchorHref": "/decks/019dd923-5de0-76bd-a165-bc75431f85ac#slide-3",
      "loopMatches": [
        {
          "to": 5,
          "from": 2,
          "name": "Why Now",
          "slug": "15-why-now",
          "bestFor": "Sales pitches, fundraising, requesting immediate budget approval",
          "matchId": "d8a7a66c-fdb7-482c-8307-682170bb1953",
          "evidence": "The document presents several factors contributing to the growing importance of electric vehicles.",
          "position": 0,
          "objective": "Why is the shift to electric vehicles happening now?",
          "structure": "The Context (Trends) -> The Trigger Event -> The Window of Opportunity",
          "confidence": 0.6,
          "description": "Create temporal urgency by proving that the window of opportunity is opening or closing"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 5,
          "from": 3,
          "beatId": "e5e5e9e2-7b13-4a67-a3d0-b527ea6194a2",
          "arcName": "Monroe's Motivated Sequence",
          "arcSlug": "monroes-sequence",
          "beatName": "Need",
          "beatSlug": "monroes-sequence-need",
          "evidence": "The document highlights the growing importance of electric vehicles and the need for industry response.",
          "position": 1,
          "confidence": 0.8,
          "parentBeatName": "Complication",
          "parentBeatSlug": "complication"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5de0-76bd-a165-bc75431f85ac",
      "docSlug": "fab138a975d4d266",
      "documentTitle": "What if all vehicles were electric?",
      "authorId": "misc",
      "authorName": "BCG",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 4,
      "slideType": "industry_trends",
      "function": "summarize",
      "notes": "The slide uses a three-column layout to categorize drivers of EV adoption.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5de0-76bd-a165-bc75431f85ac/4",
      "deckHref": "/decks/019dd923-5de0-76bd-a165-bc75431f85ac",
      "deckAnchorHref": "/decks/019dd923-5de0-76bd-a165-bc75431f85ac#slide-4",
      "loopMatches": [
        {
          "to": 5,
          "from": 2,
          "name": "Why Now",
          "slug": "15-why-now",
          "bestFor": "Sales pitches, fundraising, requesting immediate budget approval",
          "matchId": "d8a7a66c-fdb7-482c-8307-682170bb1953",
          "evidence": "The document presents several factors contributing to the growing importance of electric vehicles.",
          "position": 0,
          "objective": "Why is the shift to electric vehicles happening now?",
          "structure": "The Context (Trends) -> The Trigger Event -> The Window of Opportunity",
          "confidence": 0.6,
          "description": "Create temporal urgency by proving that the window of opportunity is opening or closing"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 5,
          "from": 3,
          "beatId": "e5e5e9e2-7b13-4a67-a3d0-b527ea6194a2",
          "arcName": "Monroe's Motivated Sequence",
          "arcSlug": "monroes-sequence",
          "beatName": "Need",
          "beatSlug": "monroes-sequence-need",
          "evidence": "The document highlights the growing importance of electric vehicles and the need for industry response.",
          "position": 1,
          "confidence": 0.8,
          "parentBeatName": "Complication",
          "parentBeatSlug": "complication"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5de0-76bd-a165-bc75431f85ac",
      "docSlug": "fab138a975d4d266",
      "documentTitle": "What if all vehicles were electric?",
      "authorId": "misc",
      "authorName": "BCG",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 5,
      "slideType": "industry_trends",
      "function": "quantify_impact",
      "notes": "The chart uses a line graph to illustrate the convergence of TCO for various powertrain technologies over time.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5de0-76bd-a165-bc75431f85ac/5",
      "deckHref": "/decks/019dd923-5de0-76bd-a165-bc75431f85ac",
      "deckAnchorHref": "/decks/019dd923-5de0-76bd-a165-bc75431f85ac#slide-5",
      "loopMatches": [
        {
          "to": 5,
          "from": 2,
          "name": "Why Now",
          "slug": "15-why-now",
          "bestFor": "Sales pitches, fundraising, requesting immediate budget approval",
          "matchId": "d8a7a66c-fdb7-482c-8307-682170bb1953",
          "evidence": "The document presents several factors contributing to the growing importance of electric vehicles.",
          "position": 0,
          "objective": "Why is the shift to electric vehicles happening now?",
          "structure": "The Context (Trends) -> The Trigger Event -> The Window of Opportunity",
          "confidence": 0.6,
          "description": "Create temporal urgency by proving that the window of opportunity is opening or closing"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 5,
          "from": 3,
          "beatId": "e5e5e9e2-7b13-4a67-a3d0-b527ea6194a2",
          "arcName": "Monroe's Motivated Sequence",
          "arcSlug": "monroes-sequence",
          "beatName": "Need",
          "beatSlug": "monroes-sequence-need",
          "evidence": "The document highlights the growing importance of electric vehicles and the need for industry response.",
          "position": 1,
          "confidence": 0.8,
          "parentBeatName": "Complication",
          "parentBeatSlug": "complication"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5de0-76bd-a165-bc75431f85ac",
      "docSlug": "fab138a975d4d266",
      "documentTitle": "What if all vehicles were electric?",
      "authorId": "misc",
      "authorName": "BCG",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 6,
      "slideType": "industry_trends",
      "function": "illustrate_case",
      "notes": "The slide uses a dual-column layout: left side for qualitative evidence (quotes) and right side for quantitative evidence (bar chart).",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5de0-76bd-a165-bc75431f85ac/6",
      "deckHref": "/decks/019dd923-5de0-76bd-a165-bc75431f85ac",
      "deckAnchorHref": "/decks/019dd923-5de0-76bd-a165-bc75431f85ac#slide-6",
      "loopMatches": [
        {
          "to": 8,
          "from": 6,
          "name": "Cost Of Inaction",
          "slug": "27-cost-of-inaction",
          "bestFor": "Urgent budget requests, compliance, risk mitigation",
          "matchId": "8f9f0581-df86-4597-b19b-5575097a8c1b",
          "evidence": "The document implies that not responding to the shift towards electric vehicles could lead to negative consequences.",
          "position": 1,
          "objective": "What are the consequences of not responding to the shift towards electric vehicles?",
          "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point",
          "confidence": 0.6,
          "description": "Quantify what happens if the audience does nothing"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 8,
          "from": 6,
          "beatId": "64520d65-0d57-4262-a4b3-d7d62c3c2531",
          "arcName": "Monroe's Motivated Sequence",
          "arcSlug": "monroes-sequence",
          "beatName": "Satisfaction",
          "beatSlug": "monroes-sequence-satisfaction",
          "evidence": "The document presents a positive outlook on the industry's response to the shift towards electric vehicles.",
          "position": 2,
          "confidence": 0.8,
          "parentBeatName": "Turn",
          "parentBeatSlug": "turn"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5de0-76bd-a165-bc75431f85ac",
      "docSlug": "fab138a975d4d266",
      "documentTitle": "What if all vehicles were electric?",
      "authorId": "misc",
      "authorName": "BCG",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 7,
      "slideType": "industry_trends",
      "function": "analyze_data",
      "notes": "The chart uses a dual-axis approach: bars represent volume/composition, while the line represents the total electrification percentage.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5de0-76bd-a165-bc75431f85ac/7",
      "deckHref": "/decks/019dd923-5de0-76bd-a165-bc75431f85ac",
      "deckAnchorHref": "/decks/019dd923-5de0-76bd-a165-bc75431f85ac#slide-7",
      "loopMatches": [
        {
          "to": 8,
          "from": 6,
          "name": "Cost Of Inaction",
          "slug": "27-cost-of-inaction",
          "bestFor": "Urgent budget requests, compliance, risk mitigation",
          "matchId": "8f9f0581-df86-4597-b19b-5575097a8c1b",
          "evidence": "The document implies that not responding to the shift towards electric vehicles could lead to negative consequences.",
          "position": 1,
          "objective": "What are the consequences of not responding to the shift towards electric vehicles?",
          "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point",
          "confidence": 0.6,
          "description": "Quantify what happens if the audience does nothing"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 8,
          "from": 6,
          "beatId": "64520d65-0d57-4262-a4b3-d7d62c3c2531",
          "arcName": "Monroe's Motivated Sequence",
          "arcSlug": "monroes-sequence",
          "beatName": "Satisfaction",
          "beatSlug": "monroes-sequence-satisfaction",
          "evidence": "The document presents a positive outlook on the industry's response to the shift towards electric vehicles.",
          "position": 2,
          "confidence": 0.8,
          "parentBeatName": "Turn",
          "parentBeatSlug": "turn"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5de0-76bd-a165-bc75431f85ac",
      "docSlug": "fab138a975d4d266",
      "documentTitle": "What if all vehicles were electric?",
      "authorId": "misc",
      "authorName": "BCG",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 8,
      "slideType": "industry_trends",
      "function": "analyze_data",
      "notes": "Includes 5-year CAGR data for powertrain segments below each chart.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5de0-76bd-a165-bc75431f85ac/8",
      "deckHref": "/decks/019dd923-5de0-76bd-a165-bc75431f85ac",
      "deckAnchorHref": "/decks/019dd923-5de0-76bd-a165-bc75431f85ac#slide-8",
      "loopMatches": [
        {
          "to": 8,
          "from": 6,
          "name": "Cost Of Inaction",
          "slug": "27-cost-of-inaction",
          "bestFor": "Urgent budget requests, compliance, risk mitigation",
          "matchId": "8f9f0581-df86-4597-b19b-5575097a8c1b",
          "evidence": "The document implies that not responding to the shift towards electric vehicles could lead to negative consequences.",
          "position": 1,
          "objective": "What are the consequences of not responding to the shift towards electric vehicles?",
          "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point",
          "confidence": 0.6,
          "description": "Quantify what happens if the audience does nothing"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 8,
          "from": 6,
          "beatId": "64520d65-0d57-4262-a4b3-d7d62c3c2531",
          "arcName": "Monroe's Motivated Sequence",
          "arcSlug": "monroes-sequence",
          "beatName": "Satisfaction",
          "beatSlug": "monroes-sequence-satisfaction",
          "evidence": "The document presents a positive outlook on the industry's response to the shift towards electric vehicles.",
          "position": 2,
          "confidence": 0.8,
          "parentBeatName": "Turn",
          "parentBeatSlug": "turn"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5de0-76bd-a165-bc75431f85ac",
      "docSlug": "fab138a975d4d266",
      "documentTitle": "What if all vehicles were electric?",
      "authorId": "misc",
      "authorName": "BCG",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 9,
      "slideType": "diagnosis",
      "function": "diagnose",
      "notes": "Uses a traffic light system to diagnose industry health across five value chain segments.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5de0-76bd-a165-bc75431f85ac/9",
      "deckHref": "/decks/019dd923-5de0-76bd-a165-bc75431f85ac",
      "deckAnchorHref": "/decks/019dd923-5de0-76bd-a165-bc75431f85ac#slide-9",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 11,
          "from": 9,
          "beatId": "4ce22548-9ff5-4a8f-b03c-e1e88570bb64",
          "arcName": "Monroe's Motivated Sequence",
          "arcSlug": "monroes-sequence",
          "beatName": "Action",
          "beatSlug": "monroes-sequence-action",
          "evidence": "The document concludes with a call to action and a disclaimer.",
          "position": 3,
          "confidence": 0.8,
          "parentBeatName": "Resolution",
          "parentBeatSlug": "resolution"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5de0-76bd-a165-bc75431f85ac",
      "docSlug": "fab138a975d4d266",
      "documentTitle": "What if all vehicles were electric?",
      "authorId": "misc",
      "authorName": "BCG",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 10,
      "slideType": "disclaimer",
      "function": "front_matter",
      "notes": null,
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5de0-76bd-a165-bc75431f85ac/10",
      "deckHref": "/decks/019dd923-5de0-76bd-a165-bc75431f85ac",
      "deckAnchorHref": "/decks/019dd923-5de0-76bd-a165-bc75431f85ac#slide-10",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 11,
          "from": 9,
          "beatId": "4ce22548-9ff5-4a8f-b03c-e1e88570bb64",
          "arcName": "Monroe's Motivated Sequence",
          "arcSlug": "monroes-sequence",
          "beatName": "Action",
          "beatSlug": "monroes-sequence-action",
          "evidence": "The document concludes with a call to action and a disclaimer.",
          "position": 3,
          "confidence": 0.8,
          "parentBeatName": "Resolution",
          "parentBeatSlug": "resolution"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5de0-76bd-a165-bc75431f85ac",
      "docSlug": "fab138a975d4d266",
      "documentTitle": "What if all vehicles were electric?",
      "authorId": "misc",
      "authorName": "BCG",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 11,
      "slideType": "cover",
      "function": "front_matter",
      "notes": null,
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5de0-76bd-a165-bc75431f85ac/11",
      "deckHref": "/decks/019dd923-5de0-76bd-a165-bc75431f85ac",
      "deckAnchorHref": "/decks/019dd923-5de0-76bd-a165-bc75431f85ac#slide-11",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 11,
          "from": 9,
          "beatId": "4ce22548-9ff5-4a8f-b03c-e1e88570bb64",
          "arcName": "Monroe's Motivated Sequence",
          "arcSlug": "monroes-sequence",
          "beatName": "Action",
          "beatSlug": "monroes-sequence-action",
          "evidence": "The document concludes with a call to action and a disclaimer.",
          "position": 3,
          "confidence": 0.8,
          "parentBeatName": "Resolution",
          "parentBeatSlug": "resolution"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    }
  ]
}