{
  "kind": "all",
  "value": "all",
  "collectionKey": "slides:all:all:all-document-kinds:all-producers:all-orientations",
  "filters": {
    "documentKinds": [],
    "sourceTypes": [],
    "orientations": []
  },
  "total": 319975,
  "page": 3318,
  "pageSize": 60,
  "pageCount": 5333,
  "rows": [
    {
      "docId": "019de074-4f35-7069-a10d-87ee55dd6360",
      "docSlug": "0fb350a037078fd5d6a0566b322acbad",
      "documentTitle": "Canada Goose | Investor Day Presentation Deck | 161 slides",
      "authorId": "canada-goose",
      "authorName": "Canada Goose",
      "documentKindSlug": "conference-presentation",
      "documentKindLabel": "Conference presentation",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2023-02-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 59,
      "slideType": "thesis_headline",
      "function": "present_solution",
      "notes": "The slide uses a screenshot of an Instagram post as a visual anchor for the digital strategy theme.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de074-4f35-7069-a10d-87ee55dd6360/59",
      "deckHref": "/decks/019de074-4f35-7069-a10d-87ee55dd6360",
      "deckAnchorHref": "/decks/019de074-4f35-7069-a10d-87ee55dd6360#slide-59",
      "loopMatches": [
        {
          "to": 80,
          "from": 20,
          "name": "Cost Of Inaction",
          "slug": "27-cost-of-inaction",
          "bestFor": "Urgent budget requests, compliance, risk mitigation",
          "matchId": "60978179-c27e-45c8-b4c6-b735d7e1f5b4",
          "evidence": "Slides emphasizing growth potential and market opportunity",
          "position": 0,
          "objective": "Highlighting the importance of growth and expansion",
          "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point",
          "confidence": 0.6,
          "description": "Quantify what happens if the audience does nothing"
        },
        {
          "to": 90,
          "from": 30,
          "name": "So What Cascade",
          "slug": "41-so-what-cascade",
          "bestFor": "Data presentations, executive summaries, driving to recommendations",
          "matchId": "38971c56-dfa4-4485-a372-a2643fd42144",
          "evidence": "Slides connecting brand awareness to DTC growth",
          "position": 1,
          "objective": "Translating brand strength into growth",
          "structure": "The Data -> So What? (Insight 1) -> So What? (Insight 2) -> So What? (The Action)",
          "confidence": 0.6,
          "description": "Chain insights together, each answering 'so what?' until you reach the actionable conclusion"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 80,
          "from": 21,
          "beatId": "bc42b34c-16be-4f36-b7ca-724754592eba",
          "arcName": "Monroe's Motivated Sequence",
          "arcSlug": "monroes-sequence",
          "beatName": "Satisfaction",
          "beatSlug": "monroes-sequence-satisfaction",
          "evidence": "Growth strategy and operational overview",
          "position": 2,
          "confidence": 0.8,
          "parentBeatName": "Turn",
          "parentBeatSlug": "turn"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de074-4f35-7069-a10d-87ee55dd6360",
      "docSlug": "0fb350a037078fd5d6a0566b322acbad",
      "documentTitle": "Canada Goose | Investor Day Presentation Deck | 161 slides",
      "authorId": "canada-goose",
      "authorName": "Canada Goose",
      "documentKindSlug": "conference-presentation",
      "documentKindLabel": "Conference presentation",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2023-02-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 60,
      "slideType": "before_after",
      "function": "illustrate_case",
      "notes": null,
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de074-4f35-7069-a10d-87ee55dd6360/60",
      "deckHref": "/decks/019de074-4f35-7069-a10d-87ee55dd6360",
      "deckAnchorHref": "/decks/019de074-4f35-7069-a10d-87ee55dd6360#slide-60",
      "loopMatches": [
        {
          "to": 80,
          "from": 20,
          "name": "Cost Of Inaction",
          "slug": "27-cost-of-inaction",
          "bestFor": "Urgent budget requests, compliance, risk mitigation",
          "matchId": "60978179-c27e-45c8-b4c6-b735d7e1f5b4",
          "evidence": "Slides emphasizing growth potential and market opportunity",
          "position": 0,
          "objective": "Highlighting the importance of growth and expansion",
          "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point",
          "confidence": 0.6,
          "description": "Quantify what happens if the audience does nothing"
        },
        {
          "to": 90,
          "from": 30,
          "name": "So What Cascade",
          "slug": "41-so-what-cascade",
          "bestFor": "Data presentations, executive summaries, driving to recommendations",
          "matchId": "38971c56-dfa4-4485-a372-a2643fd42144",
          "evidence": "Slides connecting brand awareness to DTC growth",
          "position": 1,
          "objective": "Translating brand strength into growth",
          "structure": "The Data -> So What? (Insight 1) -> So What? (Insight 2) -> So What? (The Action)",
          "confidence": 0.6,
          "description": "Chain insights together, each answering 'so what?' until you reach the actionable conclusion"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 80,
          "from": 21,
          "beatId": "bc42b34c-16be-4f36-b7ca-724754592eba",
          "arcName": "Monroe's Motivated Sequence",
          "arcSlug": "monroes-sequence",
          "beatName": "Satisfaction",
          "beatSlug": "monroes-sequence-satisfaction",
          "evidence": "Growth strategy and operational overview",
          "position": 2,
          "confidence": 0.8,
          "parentBeatName": "Turn",
          "parentBeatSlug": "turn"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de074-4f35-7069-a10d-87ee55dd6360",
      "docSlug": "0fb350a037078fd5d6a0566b322acbad",
      "documentTitle": "Canada Goose | Investor Day Presentation Deck | 161 slides",
      "authorId": "canada-goose",
      "authorName": "Canada Goose",
      "documentKindSlug": "conference-presentation",
      "documentKindLabel": "Conference presentation",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2023-02-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 61,
      "slideType": "transition",
      "function": "transition",
      "notes": null,
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de074-4f35-7069-a10d-87ee55dd6360/61",
      "deckHref": "/decks/019de074-4f35-7069-a10d-87ee55dd6360",
      "deckAnchorHref": "/decks/019de074-4f35-7069-a10d-87ee55dd6360#slide-61",
      "loopMatches": [
        {
          "to": 80,
          "from": 20,
          "name": "Cost Of Inaction",
          "slug": "27-cost-of-inaction",
          "bestFor": "Urgent budget requests, compliance, risk mitigation",
          "matchId": "60978179-c27e-45c8-b4c6-b735d7e1f5b4",
          "evidence": "Slides emphasizing growth potential and market opportunity",
          "position": 0,
          "objective": "Highlighting the importance of growth and expansion",
          "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point",
          "confidence": 0.6,
          "description": "Quantify what happens if the audience does nothing"
        },
        {
          "to": 90,
          "from": 30,
          "name": "So What Cascade",
          "slug": "41-so-what-cascade",
          "bestFor": "Data presentations, executive summaries, driving to recommendations",
          "matchId": "38971c56-dfa4-4485-a372-a2643fd42144",
          "evidence": "Slides connecting brand awareness to DTC growth",
          "position": 1,
          "objective": "Translating brand strength into growth",
          "structure": "The Data -> So What? (Insight 1) -> So What? (Insight 2) -> So What? (The Action)",
          "confidence": 0.6,
          "description": "Chain insights together, each answering 'so what?' until you reach the actionable conclusion"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 80,
          "from": 21,
          "beatId": "bc42b34c-16be-4f36-b7ca-724754592eba",
          "arcName": "Monroe's Motivated Sequence",
          "arcSlug": "monroes-sequence",
          "beatName": "Satisfaction",
          "beatSlug": "monroes-sequence-satisfaction",
          "evidence": "Growth strategy and operational overview",
          "position": 2,
          "confidence": 0.8,
          "parentBeatName": "Turn",
          "parentBeatSlug": "turn"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de074-4f35-7069-a10d-87ee55dd6360",
      "docSlug": "0fb350a037078fd5d6a0566b322acbad",
      "documentTitle": "Canada Goose | Investor Day Presentation Deck | 161 slides",
      "authorId": "canada-goose",
      "authorName": "Canada Goose",
      "documentKindSlug": "conference-presentation",
      "documentKindLabel": "Conference presentation",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2023-02-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 62,
      "slideType": "customer_journey",
      "function": "present_solution",
      "notes": "The slide uses a four-panel visual layout to represent a customer journey or engagement funnel.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de074-4f35-7069-a10d-87ee55dd6360/62",
      "deckHref": "/decks/019de074-4f35-7069-a10d-87ee55dd6360",
      "deckAnchorHref": "/decks/019de074-4f35-7069-a10d-87ee55dd6360#slide-62",
      "loopMatches": [
        {
          "to": 80,
          "from": 20,
          "name": "Cost Of Inaction",
          "slug": "27-cost-of-inaction",
          "bestFor": "Urgent budget requests, compliance, risk mitigation",
          "matchId": "60978179-c27e-45c8-b4c6-b735d7e1f5b4",
          "evidence": "Slides emphasizing growth potential and market opportunity",
          "position": 0,
          "objective": "Highlighting the importance of growth and expansion",
          "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point",
          "confidence": 0.6,
          "description": "Quantify what happens if the audience does nothing"
        },
        {
          "to": 90,
          "from": 30,
          "name": "So What Cascade",
          "slug": "41-so-what-cascade",
          "bestFor": "Data presentations, executive summaries, driving to recommendations",
          "matchId": "38971c56-dfa4-4485-a372-a2643fd42144",
          "evidence": "Slides connecting brand awareness to DTC growth",
          "position": 1,
          "objective": "Translating brand strength into growth",
          "structure": "The Data -> So What? (Insight 1) -> So What? (Insight 2) -> So What? (The Action)",
          "confidence": 0.6,
          "description": "Chain insights together, each answering 'so what?' until you reach the actionable conclusion"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 80,
          "from": 21,
          "beatId": "bc42b34c-16be-4f36-b7ca-724754592eba",
          "arcName": "Monroe's Motivated Sequence",
          "arcSlug": "monroes-sequence",
          "beatName": "Satisfaction",
          "beatSlug": "monroes-sequence-satisfaction",
          "evidence": "Growth strategy and operational overview",
          "position": 2,
          "confidence": 0.8,
          "parentBeatName": "Turn",
          "parentBeatSlug": "turn"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de074-4f35-7069-a10d-87ee55dd6360",
      "docSlug": "0fb350a037078fd5d6a0566b322acbad",
      "documentTitle": "Canada Goose | Investor Day Presentation Deck | 161 slides",
      "authorId": "canada-goose",
      "authorName": "Canada Goose",
      "documentKindSlug": "conference-presentation",
      "documentKindLabel": "Conference presentation",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2023-02-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 63,
      "slideType": "key_takeaways",
      "function": "summarize",
      "notes": "Uses circular image crops with overlaid metrics to emphasize customer loyalty impact.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de074-4f35-7069-a10d-87ee55dd6360/63",
      "deckHref": "/decks/019de074-4f35-7069-a10d-87ee55dd6360",
      "deckAnchorHref": "/decks/019de074-4f35-7069-a10d-87ee55dd6360#slide-63",
      "loopMatches": [
        {
          "to": 80,
          "from": 20,
          "name": "Cost Of Inaction",
          "slug": "27-cost-of-inaction",
          "bestFor": "Urgent budget requests, compliance, risk mitigation",
          "matchId": "60978179-c27e-45c8-b4c6-b735d7e1f5b4",
          "evidence": "Slides emphasizing growth potential and market opportunity",
          "position": 0,
          "objective": "Highlighting the importance of growth and expansion",
          "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point",
          "confidence": 0.6,
          "description": "Quantify what happens if the audience does nothing"
        },
        {
          "to": 90,
          "from": 30,
          "name": "So What Cascade",
          "slug": "41-so-what-cascade",
          "bestFor": "Data presentations, executive summaries, driving to recommendations",
          "matchId": "38971c56-dfa4-4485-a372-a2643fd42144",
          "evidence": "Slides connecting brand awareness to DTC growth",
          "position": 1,
          "objective": "Translating brand strength into growth",
          "structure": "The Data -> So What? (Insight 1) -> So What? (Insight 2) -> So What? (The Action)",
          "confidence": 0.6,
          "description": "Chain insights together, each answering 'so what?' until you reach the actionable conclusion"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 80,
          "from": 21,
          "beatId": "bc42b34c-16be-4f36-b7ca-724754592eba",
          "arcName": "Monroe's Motivated Sequence",
          "arcSlug": "monroes-sequence",
          "beatName": "Satisfaction",
          "beatSlug": "monroes-sequence-satisfaction",
          "evidence": "Growth strategy and operational overview",
          "position": 2,
          "confidence": 0.8,
          "parentBeatName": "Turn",
          "parentBeatSlug": "turn"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de074-4f35-7069-a10d-87ee55dd6360",
      "docSlug": "0fb350a037078fd5d6a0566b322acbad",
      "documentTitle": "Canada Goose | Investor Day Presentation Deck | 161 slides",
      "authorId": "canada-goose",
      "authorName": "Canada Goose",
      "documentKindSlug": "conference-presentation",
      "documentKindLabel": "Conference presentation",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2023-02-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 64,
      "slideType": "key_messages",
      "function": "summarize",
      "notes": null,
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de074-4f35-7069-a10d-87ee55dd6360/64",
      "deckHref": "/decks/019de074-4f35-7069-a10d-87ee55dd6360",
      "deckAnchorHref": "/decks/019de074-4f35-7069-a10d-87ee55dd6360#slide-64",
      "loopMatches": [
        {
          "to": 80,
          "from": 20,
          "name": "Cost Of Inaction",
          "slug": "27-cost-of-inaction",
          "bestFor": "Urgent budget requests, compliance, risk mitigation",
          "matchId": "60978179-c27e-45c8-b4c6-b735d7e1f5b4",
          "evidence": "Slides emphasizing growth potential and market opportunity",
          "position": 0,
          "objective": "Highlighting the importance of growth and expansion",
          "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point",
          "confidence": 0.6,
          "description": "Quantify what happens if the audience does nothing"
        },
        {
          "to": 90,
          "from": 30,
          "name": "So What Cascade",
          "slug": "41-so-what-cascade",
          "bestFor": "Data presentations, executive summaries, driving to recommendations",
          "matchId": "38971c56-dfa4-4485-a372-a2643fd42144",
          "evidence": "Slides connecting brand awareness to DTC growth",
          "position": 1,
          "objective": "Translating brand strength into growth",
          "structure": "The Data -> So What? (Insight 1) -> So What? (Insight 2) -> So What? (The Action)",
          "confidence": 0.6,
          "description": "Chain insights together, each answering 'so what?' until you reach the actionable conclusion"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 80,
          "from": 21,
          "beatId": "bc42b34c-16be-4f36-b7ca-724754592eba",
          "arcName": "Monroe's Motivated Sequence",
          "arcSlug": "monroes-sequence",
          "beatName": "Satisfaction",
          "beatSlug": "monroes-sequence-satisfaction",
          "evidence": "Growth strategy and operational overview",
          "position": 2,
          "confidence": 0.8,
          "parentBeatName": "Turn",
          "parentBeatSlug": "turn"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de074-4f35-7069-a10d-87ee55dd6360",
      "docSlug": "0fb350a037078fd5d6a0566b322acbad",
      "documentTitle": "Canada Goose | Investor Day Presentation Deck | 161 slides",
      "authorId": "canada-goose",
      "authorName": "Canada Goose",
      "documentKindSlug": "conference-presentation",
      "documentKindLabel": "Conference presentation",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2023-02-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 65,
      "slideType": "thesis_headline",
      "function": "establish_context",
      "notes": "The slide serves as a high-level strategic anchor for the presentation.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de074-4f35-7069-a10d-87ee55dd6360/65",
      "deckHref": "/decks/019de074-4f35-7069-a10d-87ee55dd6360",
      "deckAnchorHref": "/decks/019de074-4f35-7069-a10d-87ee55dd6360#slide-65",
      "loopMatches": [
        {
          "to": 80,
          "from": 20,
          "name": "Cost Of Inaction",
          "slug": "27-cost-of-inaction",
          "bestFor": "Urgent budget requests, compliance, risk mitigation",
          "matchId": "60978179-c27e-45c8-b4c6-b735d7e1f5b4",
          "evidence": "Slides emphasizing growth potential and market opportunity",
          "position": 0,
          "objective": "Highlighting the importance of growth and expansion",
          "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point",
          "confidence": 0.6,
          "description": "Quantify what happens if the audience does nothing"
        },
        {
          "to": 90,
          "from": 30,
          "name": "So What Cascade",
          "slug": "41-so-what-cascade",
          "bestFor": "Data presentations, executive summaries, driving to recommendations",
          "matchId": "38971c56-dfa4-4485-a372-a2643fd42144",
          "evidence": "Slides connecting brand awareness to DTC growth",
          "position": 1,
          "objective": "Translating brand strength into growth",
          "structure": "The Data -> So What? (Insight 1) -> So What? (Insight 2) -> So What? (The Action)",
          "confidence": 0.6,
          "description": "Chain insights together, each answering 'so what?' until you reach the actionable conclusion"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 80,
          "from": 21,
          "beatId": "bc42b34c-16be-4f36-b7ca-724754592eba",
          "arcName": "Monroe's Motivated Sequence",
          "arcSlug": "monroes-sequence",
          "beatName": "Satisfaction",
          "beatSlug": "monroes-sequence-satisfaction",
          "evidence": "Growth strategy and operational overview",
          "position": 2,
          "confidence": 0.8,
          "parentBeatName": "Turn",
          "parentBeatSlug": "turn"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de074-4f35-7069-a10d-87ee55dd6360",
      "docSlug": "0fb350a037078fd5d6a0566b322acbad",
      "documentTitle": "Canada Goose | Investor Day Presentation Deck | 161 slides",
      "authorId": "canada-goose",
      "authorName": "Canada Goose",
      "documentKindSlug": "conference-presentation",
      "documentKindLabel": "Conference presentation",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2023-02-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 66,
      "slideType": "cover",
      "function": "front_matter",
      "notes": null,
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de074-4f35-7069-a10d-87ee55dd6360/66",
      "deckHref": "/decks/019de074-4f35-7069-a10d-87ee55dd6360",
      "deckAnchorHref": "/decks/019de074-4f35-7069-a10d-87ee55dd6360#slide-66",
      "loopMatches": [
        {
          "to": 80,
          "from": 20,
          "name": "Cost Of Inaction",
          "slug": "27-cost-of-inaction",
          "bestFor": "Urgent budget requests, compliance, risk mitigation",
          "matchId": "60978179-c27e-45c8-b4c6-b735d7e1f5b4",
          "evidence": "Slides emphasizing growth potential and market opportunity",
          "position": 0,
          "objective": "Highlighting the importance of growth and expansion",
          "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point",
          "confidence": 0.6,
          "description": "Quantify what happens if the audience does nothing"
        },
        {
          "to": 90,
          "from": 30,
          "name": "So What Cascade",
          "slug": "41-so-what-cascade",
          "bestFor": "Data presentations, executive summaries, driving to recommendations",
          "matchId": "38971c56-dfa4-4485-a372-a2643fd42144",
          "evidence": "Slides connecting brand awareness to DTC growth",
          "position": 1,
          "objective": "Translating brand strength into growth",
          "structure": "The Data -> So What? (Insight 1) -> So What? (Insight 2) -> So What? (The Action)",
          "confidence": 0.6,
          "description": "Chain insights together, each answering 'so what?' until you reach the actionable conclusion"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 80,
          "from": 21,
          "beatId": "bc42b34c-16be-4f36-b7ca-724754592eba",
          "arcName": "Monroe's Motivated Sequence",
          "arcSlug": "monroes-sequence",
          "beatName": "Satisfaction",
          "beatSlug": "monroes-sequence-satisfaction",
          "evidence": "Growth strategy and operational overview",
          "position": 2,
          "confidence": 0.8,
          "parentBeatName": "Turn",
          "parentBeatSlug": "turn"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de074-4f35-7069-a10d-87ee55dd6360",
      "docSlug": "0fb350a037078fd5d6a0566b322acbad",
      "documentTitle": "Canada Goose | Investor Day Presentation Deck | 161 slides",
      "authorId": "canada-goose",
      "authorName": "Canada Goose",
      "documentKindSlug": "conference-presentation",
      "documentKindLabel": "Conference presentation",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2023-02-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 67,
      "slideType": "cover",
      "function": "front_matter",
      "notes": "The slide features a high-quality photograph of a Canada Goose retail storefront.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de074-4f35-7069-a10d-87ee55dd6360/67",
      "deckHref": "/decks/019de074-4f35-7069-a10d-87ee55dd6360",
      "deckAnchorHref": "/decks/019de074-4f35-7069-a10d-87ee55dd6360#slide-67",
      "loopMatches": [
        {
          "to": 80,
          "from": 20,
          "name": "Cost Of Inaction",
          "slug": "27-cost-of-inaction",
          "bestFor": "Urgent budget requests, compliance, risk mitigation",
          "matchId": "60978179-c27e-45c8-b4c6-b735d7e1f5b4",
          "evidence": "Slides emphasizing growth potential and market opportunity",
          "position": 0,
          "objective": "Highlighting the importance of growth and expansion",
          "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point",
          "confidence": 0.6,
          "description": "Quantify what happens if the audience does nothing"
        },
        {
          "to": 90,
          "from": 30,
          "name": "So What Cascade",
          "slug": "41-so-what-cascade",
          "bestFor": "Data presentations, executive summaries, driving to recommendations",
          "matchId": "38971c56-dfa4-4485-a372-a2643fd42144",
          "evidence": "Slides connecting brand awareness to DTC growth",
          "position": 1,
          "objective": "Translating brand strength into growth",
          "structure": "The Data -> So What? (Insight 1) -> So What? (Insight 2) -> So What? (The Action)",
          "confidence": 0.6,
          "description": "Chain insights together, each answering 'so what?' until you reach the actionable conclusion"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 80,
          "from": 21,
          "beatId": "bc42b34c-16be-4f36-b7ca-724754592eba",
          "arcName": "Monroe's Motivated Sequence",
          "arcSlug": "monroes-sequence",
          "beatName": "Satisfaction",
          "beatSlug": "monroes-sequence-satisfaction",
          "evidence": "Growth strategy and operational overview",
          "position": 2,
          "confidence": 0.8,
          "parentBeatName": "Turn",
          "parentBeatSlug": "turn"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de074-4f35-7069-a10d-87ee55dd6360",
      "docSlug": "0fb350a037078fd5d6a0566b322acbad",
      "documentTitle": "Canada Goose | Investor Day Presentation Deck | 161 slides",
      "authorId": "canada-goose",
      "authorName": "Canada Goose",
      "documentKindSlug": "conference-presentation",
      "documentKindLabel": "Conference presentation",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2023-02-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 68,
      "slideType": "key_messages",
      "function": "present_solution",
      "notes": "The slide uses a triptych layout to associate brand values with specific imagery.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de074-4f35-7069-a10d-87ee55dd6360/68",
      "deckHref": "/decks/019de074-4f35-7069-a10d-87ee55dd6360",
      "deckAnchorHref": "/decks/019de074-4f35-7069-a10d-87ee55dd6360#slide-68",
      "loopMatches": [
        {
          "to": 80,
          "from": 20,
          "name": "Cost Of Inaction",
          "slug": "27-cost-of-inaction",
          "bestFor": "Urgent budget requests, compliance, risk mitigation",
          "matchId": "60978179-c27e-45c8-b4c6-b735d7e1f5b4",
          "evidence": "Slides emphasizing growth potential and market opportunity",
          "position": 0,
          "objective": "Highlighting the importance of growth and expansion",
          "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point",
          "confidence": 0.6,
          "description": "Quantify what happens if the audience does nothing"
        },
        {
          "to": 90,
          "from": 30,
          "name": "So What Cascade",
          "slug": "41-so-what-cascade",
          "bestFor": "Data presentations, executive summaries, driving to recommendations",
          "matchId": "38971c56-dfa4-4485-a372-a2643fd42144",
          "evidence": "Slides connecting brand awareness to DTC growth",
          "position": 1,
          "objective": "Translating brand strength into growth",
          "structure": "The Data -> So What? (Insight 1) -> So What? (Insight 2) -> So What? (The Action)",
          "confidence": 0.6,
          "description": "Chain insights together, each answering 'so what?' until you reach the actionable conclusion"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 80,
          "from": 21,
          "beatId": "bc42b34c-16be-4f36-b7ca-724754592eba",
          "arcName": "Monroe's Motivated Sequence",
          "arcSlug": "monroes-sequence",
          "beatName": "Satisfaction",
          "beatSlug": "monroes-sequence-satisfaction",
          "evidence": "Growth strategy and operational overview",
          "position": 2,
          "confidence": 0.8,
          "parentBeatName": "Turn",
          "parentBeatSlug": "turn"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de074-4f35-7069-a10d-87ee55dd6360",
      "docSlug": "0fb350a037078fd5d6a0566b322acbad",
      "documentTitle": "Canada Goose | Investor Day Presentation Deck | 161 slides",
      "authorId": "canada-goose",
      "authorName": "Canada Goose",
      "documentKindSlug": "conference-presentation",
      "documentKindLabel": "Conference presentation",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2023-02-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 69,
      "slideType": "section_divider",
      "function": "transition",
      "notes": null,
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de074-4f35-7069-a10d-87ee55dd6360/69",
      "deckHref": "/decks/019de074-4f35-7069-a10d-87ee55dd6360",
      "deckAnchorHref": "/decks/019de074-4f35-7069-a10d-87ee55dd6360#slide-69",
      "loopMatches": [
        {
          "to": 80,
          "from": 20,
          "name": "Cost Of Inaction",
          "slug": "27-cost-of-inaction",
          "bestFor": "Urgent budget requests, compliance, risk mitigation",
          "matchId": "60978179-c27e-45c8-b4c6-b735d7e1f5b4",
          "evidence": "Slides emphasizing growth potential and market opportunity",
          "position": 0,
          "objective": "Highlighting the importance of growth and expansion",
          "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point",
          "confidence": 0.6,
          "description": "Quantify what happens if the audience does nothing"
        },
        {
          "to": 90,
          "from": 30,
          "name": "So What Cascade",
          "slug": "41-so-what-cascade",
          "bestFor": "Data presentations, executive summaries, driving to recommendations",
          "matchId": "38971c56-dfa4-4485-a372-a2643fd42144",
          "evidence": "Slides connecting brand awareness to DTC growth",
          "position": 1,
          "objective": "Translating brand strength into growth",
          "structure": "The Data -> So What? (Insight 1) -> So What? (Insight 2) -> So What? (The Action)",
          "confidence": 0.6,
          "description": "Chain insights together, each answering 'so what?' until you reach the actionable conclusion"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 80,
          "from": 21,
          "beatId": "bc42b34c-16be-4f36-b7ca-724754592eba",
          "arcName": "Monroe's Motivated Sequence",
          "arcSlug": "monroes-sequence",
          "beatName": "Satisfaction",
          "beatSlug": "monroes-sequence-satisfaction",
          "evidence": "Growth strategy and operational overview",
          "position": 2,
          "confidence": 0.8,
          "parentBeatName": "Turn",
          "parentBeatSlug": "turn"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de074-4f35-7069-a10d-87ee55dd6360",
      "docSlug": "0fb350a037078fd5d6a0566b322acbad",
      "documentTitle": "Canada Goose | Investor Day Presentation Deck | 161 slides",
      "authorId": "canada-goose",
      "authorName": "Canada Goose",
      "documentKindSlug": "conference-presentation",
      "documentKindLabel": "Conference presentation",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2023-02-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 70,
      "slideType": "thesis_headline",
      "function": "establish_context",
      "notes": "The slide uses a full-bleed background image of a stormy sea to evoke the brand's heritage and resilience.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de074-4f35-7069-a10d-87ee55dd6360/70",
      "deckHref": "/decks/019de074-4f35-7069-a10d-87ee55dd6360",
      "deckAnchorHref": "/decks/019de074-4f35-7069-a10d-87ee55dd6360#slide-70",
      "loopMatches": [
        {
          "to": 80,
          "from": 20,
          "name": "Cost Of Inaction",
          "slug": "27-cost-of-inaction",
          "bestFor": "Urgent budget requests, compliance, risk mitigation",
          "matchId": "60978179-c27e-45c8-b4c6-b735d7e1f5b4",
          "evidence": "Slides emphasizing growth potential and market opportunity",
          "position": 0,
          "objective": "Highlighting the importance of growth and expansion",
          "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point",
          "confidence": 0.6,
          "description": "Quantify what happens if the audience does nothing"
        },
        {
          "to": 90,
          "from": 30,
          "name": "So What Cascade",
          "slug": "41-so-what-cascade",
          "bestFor": "Data presentations, executive summaries, driving to recommendations",
          "matchId": "38971c56-dfa4-4485-a372-a2643fd42144",
          "evidence": "Slides connecting brand awareness to DTC growth",
          "position": 1,
          "objective": "Translating brand strength into growth",
          "structure": "The Data -> So What? (Insight 1) -> So What? (Insight 2) -> So What? (The Action)",
          "confidence": 0.6,
          "description": "Chain insights together, each answering 'so what?' until you reach the actionable conclusion"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 80,
          "from": 21,
          "beatId": "bc42b34c-16be-4f36-b7ca-724754592eba",
          "arcName": "Monroe's Motivated Sequence",
          "arcSlug": "monroes-sequence",
          "beatName": "Satisfaction",
          "beatSlug": "monroes-sequence-satisfaction",
          "evidence": "Growth strategy and operational overview",
          "position": 2,
          "confidence": 0.8,
          "parentBeatName": "Turn",
          "parentBeatSlug": "turn"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de074-4f35-7069-a10d-87ee55dd6360",
      "docSlug": "0fb350a037078fd5d6a0566b322acbad",
      "documentTitle": "Canada Goose | Investor Day Presentation Deck | 161 slides",
      "authorId": "canada-goose",
      "authorName": "Canada Goose",
      "documentKindSlug": "conference-presentation",
      "documentKindLabel": "Conference presentation",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2023-02-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 71,
      "slideType": "thesis_headline",
      "function": "establish_context",
      "notes": null,
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de074-4f35-7069-a10d-87ee55dd6360/71",
      "deckHref": "/decks/019de074-4f35-7069-a10d-87ee55dd6360",
      "deckAnchorHref": "/decks/019de074-4f35-7069-a10d-87ee55dd6360#slide-71",
      "loopMatches": [
        {
          "to": 80,
          "from": 20,
          "name": "Cost Of Inaction",
          "slug": "27-cost-of-inaction",
          "bestFor": "Urgent budget requests, compliance, risk mitigation",
          "matchId": "60978179-c27e-45c8-b4c6-b735d7e1f5b4",
          "evidence": "Slides emphasizing growth potential and market opportunity",
          "position": 0,
          "objective": "Highlighting the importance of growth and expansion",
          "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point",
          "confidence": 0.6,
          "description": "Quantify what happens if the audience does nothing"
        },
        {
          "to": 90,
          "from": 30,
          "name": "So What Cascade",
          "slug": "41-so-what-cascade",
          "bestFor": "Data presentations, executive summaries, driving to recommendations",
          "matchId": "38971c56-dfa4-4485-a372-a2643fd42144",
          "evidence": "Slides connecting brand awareness to DTC growth",
          "position": 1,
          "objective": "Translating brand strength into growth",
          "structure": "The Data -> So What? (Insight 1) -> So What? (Insight 2) -> So What? (The Action)",
          "confidence": 0.6,
          "description": "Chain insights together, each answering 'so what?' until you reach the actionable conclusion"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 80,
          "from": 21,
          "beatId": "bc42b34c-16be-4f36-b7ca-724754592eba",
          "arcName": "Monroe's Motivated Sequence",
          "arcSlug": "monroes-sequence",
          "beatName": "Satisfaction",
          "beatSlug": "monroes-sequence-satisfaction",
          "evidence": "Growth strategy and operational overview",
          "position": 2,
          "confidence": 0.8,
          "parentBeatName": "Turn",
          "parentBeatSlug": "turn"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de074-4f35-7069-a10d-87ee55dd6360",
      "docSlug": "0fb350a037078fd5d6a0566b322acbad",
      "documentTitle": "Canada Goose | Investor Day Presentation Deck | 161 slides",
      "authorId": "canada-goose",
      "authorName": "Canada Goose",
      "documentKindSlug": "conference-presentation",
      "documentKindLabel": "Conference presentation",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2023-02-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 72,
      "slideType": "thesis_headline",
      "function": "establish_context",
      "notes": "The slide uses a full-bleed lifestyle image to convey brand positioning.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de074-4f35-7069-a10d-87ee55dd6360/72",
      "deckHref": "/decks/019de074-4f35-7069-a10d-87ee55dd6360",
      "deckAnchorHref": "/decks/019de074-4f35-7069-a10d-87ee55dd6360#slide-72",
      "loopMatches": [
        {
          "to": 80,
          "from": 20,
          "name": "Cost Of Inaction",
          "slug": "27-cost-of-inaction",
          "bestFor": "Urgent budget requests, compliance, risk mitigation",
          "matchId": "60978179-c27e-45c8-b4c6-b735d7e1f5b4",
          "evidence": "Slides emphasizing growth potential and market opportunity",
          "position": 0,
          "objective": "Highlighting the importance of growth and expansion",
          "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point",
          "confidence": 0.6,
          "description": "Quantify what happens if the audience does nothing"
        },
        {
          "to": 90,
          "from": 30,
          "name": "So What Cascade",
          "slug": "41-so-what-cascade",
          "bestFor": "Data presentations, executive summaries, driving to recommendations",
          "matchId": "38971c56-dfa4-4485-a372-a2643fd42144",
          "evidence": "Slides connecting brand awareness to DTC growth",
          "position": 1,
          "objective": "Translating brand strength into growth",
          "structure": "The Data -> So What? (Insight 1) -> So What? (Insight 2) -> So What? (The Action)",
          "confidence": 0.6,
          "description": "Chain insights together, each answering 'so what?' until you reach the actionable conclusion"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 80,
          "from": 21,
          "beatId": "bc42b34c-16be-4f36-b7ca-724754592eba",
          "arcName": "Monroe's Motivated Sequence",
          "arcSlug": "monroes-sequence",
          "beatName": "Satisfaction",
          "beatSlug": "monroes-sequence-satisfaction",
          "evidence": "Growth strategy and operational overview",
          "position": 2,
          "confidence": 0.8,
          "parentBeatName": "Turn",
          "parentBeatSlug": "turn"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de074-4f35-7069-a10d-87ee55dd6360",
      "docSlug": "0fb350a037078fd5d6a0566b322acbad",
      "documentTitle": "Canada Goose | Investor Day Presentation Deck | 161 slides",
      "authorId": "canada-goose",
      "authorName": "Canada Goose",
      "documentKindSlug": "conference-presentation",
      "documentKindLabel": "Conference presentation",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2023-02-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 73,
      "slideType": "section_divider",
      "function": "transition",
      "notes": null,
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de074-4f35-7069-a10d-87ee55dd6360/73",
      "deckHref": "/decks/019de074-4f35-7069-a10d-87ee55dd6360",
      "deckAnchorHref": "/decks/019de074-4f35-7069-a10d-87ee55dd6360#slide-73",
      "loopMatches": [
        {
          "to": 80,
          "from": 20,
          "name": "Cost Of Inaction",
          "slug": "27-cost-of-inaction",
          "bestFor": "Urgent budget requests, compliance, risk mitigation",
          "matchId": "60978179-c27e-45c8-b4c6-b735d7e1f5b4",
          "evidence": "Slides emphasizing growth potential and market opportunity",
          "position": 0,
          "objective": "Highlighting the importance of growth and expansion",
          "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point",
          "confidence": 0.6,
          "description": "Quantify what happens if the audience does nothing"
        },
        {
          "to": 90,
          "from": 30,
          "name": "So What Cascade",
          "slug": "41-so-what-cascade",
          "bestFor": "Data presentations, executive summaries, driving to recommendations",
          "matchId": "38971c56-dfa4-4485-a372-a2643fd42144",
          "evidence": "Slides connecting brand awareness to DTC growth",
          "position": 1,
          "objective": "Translating brand strength into growth",
          "structure": "The Data -> So What? (Insight 1) -> So What? (Insight 2) -> So What? (The Action)",
          "confidence": 0.6,
          "description": "Chain insights together, each answering 'so what?' until you reach the actionable conclusion"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 80,
          "from": 21,
          "beatId": "bc42b34c-16be-4f36-b7ca-724754592eba",
          "arcName": "Monroe's Motivated Sequence",
          "arcSlug": "monroes-sequence",
          "beatName": "Satisfaction",
          "beatSlug": "monroes-sequence-satisfaction",
          "evidence": "Growth strategy and operational overview",
          "position": 2,
          "confidence": 0.8,
          "parentBeatName": "Turn",
          "parentBeatSlug": "turn"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de074-4f35-7069-a10d-87ee55dd6360",
      "docSlug": "0fb350a037078fd5d6a0566b322acbad",
      "documentTitle": "Canada Goose | Investor Day Presentation Deck | 161 slides",
      "authorId": "canada-goose",
      "authorName": "Canada Goose",
      "documentKindSlug": "conference-presentation",
      "documentKindLabel": "Conference presentation",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2023-02-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 74,
      "slideType": "geographic_map",
      "function": "quantify_opportunity",
      "notes": null,
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de074-4f35-7069-a10d-87ee55dd6360/74",
      "deckHref": "/decks/019de074-4f35-7069-a10d-87ee55dd6360",
      "deckAnchorHref": "/decks/019de074-4f35-7069-a10d-87ee55dd6360#slide-74",
      "loopMatches": [
        {
          "to": 80,
          "from": 20,
          "name": "Cost Of Inaction",
          "slug": "27-cost-of-inaction",
          "bestFor": "Urgent budget requests, compliance, risk mitigation",
          "matchId": "60978179-c27e-45c8-b4c6-b735d7e1f5b4",
          "evidence": "Slides emphasizing growth potential and market opportunity",
          "position": 0,
          "objective": "Highlighting the importance of growth and expansion",
          "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point",
          "confidence": 0.6,
          "description": "Quantify what happens if the audience does nothing"
        },
        {
          "to": 90,
          "from": 30,
          "name": "So What Cascade",
          "slug": "41-so-what-cascade",
          "bestFor": "Data presentations, executive summaries, driving to recommendations",
          "matchId": "38971c56-dfa4-4485-a372-a2643fd42144",
          "evidence": "Slides connecting brand awareness to DTC growth",
          "position": 1,
          "objective": "Translating brand strength into growth",
          "structure": "The Data -> So What? (Insight 1) -> So What? (Insight 2) -> So What? (The Action)",
          "confidence": 0.6,
          "description": "Chain insights together, each answering 'so what?' until you reach the actionable conclusion"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 80,
          "from": 21,
          "beatId": "bc42b34c-16be-4f36-b7ca-724754592eba",
          "arcName": "Monroe's Motivated Sequence",
          "arcSlug": "monroes-sequence",
          "beatName": "Satisfaction",
          "beatSlug": "monroes-sequence-satisfaction",
          "evidence": "Growth strategy and operational overview",
          "position": 2,
          "confidence": 0.8,
          "parentBeatName": "Turn",
          "parentBeatSlug": "turn"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de074-4f35-7069-a10d-87ee55dd6360",
      "docSlug": "0fb350a037078fd5d6a0566b322acbad",
      "documentTitle": "Canada Goose | Investor Day Presentation Deck | 161 slides",
      "authorId": "canada-goose",
      "authorName": "Canada Goose",
      "documentKindSlug": "conference-presentation",
      "documentKindLabel": "Conference presentation",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2023-02-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 75,
      "slideType": "key_messages",
      "function": "establish_context",
      "notes": "The slide uses a visual metaphor of a Google search page on a laptop to emphasize the 'most searched' claim.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de074-4f35-7069-a10d-87ee55dd6360/75",
      "deckHref": "/decks/019de074-4f35-7069-a10d-87ee55dd6360",
      "deckAnchorHref": "/decks/019de074-4f35-7069-a10d-87ee55dd6360#slide-75",
      "loopMatches": [
        {
          "to": 80,
          "from": 20,
          "name": "Cost Of Inaction",
          "slug": "27-cost-of-inaction",
          "bestFor": "Urgent budget requests, compliance, risk mitigation",
          "matchId": "60978179-c27e-45c8-b4c6-b735d7e1f5b4",
          "evidence": "Slides emphasizing growth potential and market opportunity",
          "position": 0,
          "objective": "Highlighting the importance of growth and expansion",
          "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point",
          "confidence": 0.6,
          "description": "Quantify what happens if the audience does nothing"
        },
        {
          "to": 90,
          "from": 30,
          "name": "So What Cascade",
          "slug": "41-so-what-cascade",
          "bestFor": "Data presentations, executive summaries, driving to recommendations",
          "matchId": "38971c56-dfa4-4485-a372-a2643fd42144",
          "evidence": "Slides connecting brand awareness to DTC growth",
          "position": 1,
          "objective": "Translating brand strength into growth",
          "structure": "The Data -> So What? (Insight 1) -> So What? (Insight 2) -> So What? (The Action)",
          "confidence": 0.6,
          "description": "Chain insights together, each answering 'so what?' until you reach the actionable conclusion"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 80,
          "from": 21,
          "beatId": "bc42b34c-16be-4f36-b7ca-724754592eba",
          "arcName": "Monroe's Motivated Sequence",
          "arcSlug": "monroes-sequence",
          "beatName": "Satisfaction",
          "beatSlug": "monroes-sequence-satisfaction",
          "evidence": "Growth strategy and operational overview",
          "position": 2,
          "confidence": 0.8,
          "parentBeatName": "Turn",
          "parentBeatSlug": "turn"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de074-4f35-7069-a10d-87ee55dd6360",
      "docSlug": "0fb350a037078fd5d6a0566b322acbad",
      "documentTitle": "Canada Goose | Investor Day Presentation Deck | 161 slides",
      "authorId": "canada-goose",
      "authorName": "Canada Goose",
      "documentKindSlug": "conference-presentation",
      "documentKindLabel": "Conference presentation",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2023-02-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 76,
      "slideType": "thesis_headline",
      "function": "quantify_opportunity",
      "notes": "The chart is explicitly labeled as 'not to scale; visual communication only'.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de074-4f35-7069-a10d-87ee55dd6360/76",
      "deckHref": "/decks/019de074-4f35-7069-a10d-87ee55dd6360",
      "deckAnchorHref": "/decks/019de074-4f35-7069-a10d-87ee55dd6360#slide-76",
      "loopMatches": [
        {
          "to": 80,
          "from": 20,
          "name": "Cost Of Inaction",
          "slug": "27-cost-of-inaction",
          "bestFor": "Urgent budget requests, compliance, risk mitigation",
          "matchId": "60978179-c27e-45c8-b4c6-b735d7e1f5b4",
          "evidence": "Slides emphasizing growth potential and market opportunity",
          "position": 0,
          "objective": "Highlighting the importance of growth and expansion",
          "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point",
          "confidence": 0.6,
          "description": "Quantify what happens if the audience does nothing"
        },
        {
          "to": 90,
          "from": 30,
          "name": "So What Cascade",
          "slug": "41-so-what-cascade",
          "bestFor": "Data presentations, executive summaries, driving to recommendations",
          "matchId": "38971c56-dfa4-4485-a372-a2643fd42144",
          "evidence": "Slides connecting brand awareness to DTC growth",
          "position": 1,
          "objective": "Translating brand strength into growth",
          "structure": "The Data -> So What? (Insight 1) -> So What? (Insight 2) -> So What? (The Action)",
          "confidence": 0.6,
          "description": "Chain insights together, each answering 'so what?' until you reach the actionable conclusion"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 80,
          "from": 21,
          "beatId": "bc42b34c-16be-4f36-b7ca-724754592eba",
          "arcName": "Monroe's Motivated Sequence",
          "arcSlug": "monroes-sequence",
          "beatName": "Satisfaction",
          "beatSlug": "monroes-sequence-satisfaction",
          "evidence": "Growth strategy and operational overview",
          "position": 2,
          "confidence": 0.8,
          "parentBeatName": "Turn",
          "parentBeatSlug": "turn"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de074-4f35-7069-a10d-87ee55dd6360",
      "docSlug": "0fb350a037078fd5d6a0566b322acbad",
      "documentTitle": "Canada Goose | Investor Day Presentation Deck | 161 slides",
      "authorId": "canada-goose",
      "authorName": "Canada Goose",
      "documentKindSlug": "conference-presentation",
      "documentKindLabel": "Conference presentation",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2023-02-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 77,
      "slideType": "thesis_headline",
      "function": "establish_context",
      "notes": "This is a transition or section-divider slide with a thematic background image.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de074-4f35-7069-a10d-87ee55dd6360/77",
      "deckHref": "/decks/019de074-4f35-7069-a10d-87ee55dd6360",
      "deckAnchorHref": "/decks/019de074-4f35-7069-a10d-87ee55dd6360#slide-77",
      "loopMatches": [
        {
          "to": 80,
          "from": 20,
          "name": "Cost Of Inaction",
          "slug": "27-cost-of-inaction",
          "bestFor": "Urgent budget requests, compliance, risk mitigation",
          "matchId": "60978179-c27e-45c8-b4c6-b735d7e1f5b4",
          "evidence": "Slides emphasizing growth potential and market opportunity",
          "position": 0,
          "objective": "Highlighting the importance of growth and expansion",
          "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point",
          "confidence": 0.6,
          "description": "Quantify what happens if the audience does nothing"
        },
        {
          "to": 90,
          "from": 30,
          "name": "So What Cascade",
          "slug": "41-so-what-cascade",
          "bestFor": "Data presentations, executive summaries, driving to recommendations",
          "matchId": "38971c56-dfa4-4485-a372-a2643fd42144",
          "evidence": "Slides connecting brand awareness to DTC growth",
          "position": 1,
          "objective": "Translating brand strength into growth",
          "structure": "The Data -> So What? (Insight 1) -> So What? (Insight 2) -> So What? (The Action)",
          "confidence": 0.6,
          "description": "Chain insights together, each answering 'so what?' until you reach the actionable conclusion"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 80,
          "from": 21,
          "beatId": "bc42b34c-16be-4f36-b7ca-724754592eba",
          "arcName": "Monroe's Motivated Sequence",
          "arcSlug": "monroes-sequence",
          "beatName": "Satisfaction",
          "beatSlug": "monroes-sequence-satisfaction",
          "evidence": "Growth strategy and operational overview",
          "position": 2,
          "confidence": 0.8,
          "parentBeatName": "Turn",
          "parentBeatSlug": "turn"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de074-4f35-7069-a10d-87ee55dd6360",
      "docSlug": "0fb350a037078fd5d6a0566b322acbad",
      "documentTitle": "Canada Goose | Investor Day Presentation Deck | 161 slides",
      "authorId": "canada-goose",
      "authorName": "Canada Goose",
      "documentKindSlug": "conference-presentation",
      "documentKindLabel": "Conference presentation",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2023-02-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 78,
      "slideType": "thesis_headline",
      "function": "size_opportunity",
      "notes": "The chart uses a dual-color bar approach to show current vs. potential penetration.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de074-4f35-7069-a10d-87ee55dd6360/78",
      "deckHref": "/decks/019de074-4f35-7069-a10d-87ee55dd6360",
      "deckAnchorHref": "/decks/019de074-4f35-7069-a10d-87ee55dd6360#slide-78",
      "loopMatches": [
        {
          "to": 80,
          "from": 20,
          "name": "Cost Of Inaction",
          "slug": "27-cost-of-inaction",
          "bestFor": "Urgent budget requests, compliance, risk mitigation",
          "matchId": "60978179-c27e-45c8-b4c6-b735d7e1f5b4",
          "evidence": "Slides emphasizing growth potential and market opportunity",
          "position": 0,
          "objective": "Highlighting the importance of growth and expansion",
          "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point",
          "confidence": 0.6,
          "description": "Quantify what happens if the audience does nothing"
        },
        {
          "to": 90,
          "from": 30,
          "name": "So What Cascade",
          "slug": "41-so-what-cascade",
          "bestFor": "Data presentations, executive summaries, driving to recommendations",
          "matchId": "38971c56-dfa4-4485-a372-a2643fd42144",
          "evidence": "Slides connecting brand awareness to DTC growth",
          "position": 1,
          "objective": "Translating brand strength into growth",
          "structure": "The Data -> So What? (Insight 1) -> So What? (Insight 2) -> So What? (The Action)",
          "confidence": 0.6,
          "description": "Chain insights together, each answering 'so what?' until you reach the actionable conclusion"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 80,
          "from": 21,
          "beatId": "bc42b34c-16be-4f36-b7ca-724754592eba",
          "arcName": "Monroe's Motivated Sequence",
          "arcSlug": "monroes-sequence",
          "beatName": "Satisfaction",
          "beatSlug": "monroes-sequence-satisfaction",
          "evidence": "Growth strategy and operational overview",
          "position": 2,
          "confidence": 0.8,
          "parentBeatName": "Turn",
          "parentBeatSlug": "turn"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de074-4f35-7069-a10d-87ee55dd6360",
      "docSlug": "0fb350a037078fd5d6a0566b322acbad",
      "documentTitle": "Canada Goose | Investor Day Presentation Deck | 161 slides",
      "authorId": "canada-goose",
      "authorName": "Canada Goose",
      "documentKindSlug": "conference-presentation",
      "documentKindLabel": "Conference presentation",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2023-02-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 79,
      "slideType": "market_sizing",
      "function": "size_opportunity",
      "notes": "The chart uses a stacked bar representation to compare market sizes, with China being the largest segment.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de074-4f35-7069-a10d-87ee55dd6360/79",
      "deckHref": "/decks/019de074-4f35-7069-a10d-87ee55dd6360",
      "deckAnchorHref": "/decks/019de074-4f35-7069-a10d-87ee55dd6360#slide-79",
      "loopMatches": [
        {
          "to": 80,
          "from": 20,
          "name": "Cost Of Inaction",
          "slug": "27-cost-of-inaction",
          "bestFor": "Urgent budget requests, compliance, risk mitigation",
          "matchId": "60978179-c27e-45c8-b4c6-b735d7e1f5b4",
          "evidence": "Slides emphasizing growth potential and market opportunity",
          "position": 0,
          "objective": "Highlighting the importance of growth and expansion",
          "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point",
          "confidence": 0.6,
          "description": "Quantify what happens if the audience does nothing"
        },
        {
          "to": 90,
          "from": 30,
          "name": "So What Cascade",
          "slug": "41-so-what-cascade",
          "bestFor": "Data presentations, executive summaries, driving to recommendations",
          "matchId": "38971c56-dfa4-4485-a372-a2643fd42144",
          "evidence": "Slides connecting brand awareness to DTC growth",
          "position": 1,
          "objective": "Translating brand strength into growth",
          "structure": "The Data -> So What? (Insight 1) -> So What? (Insight 2) -> So What? (The Action)",
          "confidence": 0.6,
          "description": "Chain insights together, each answering 'so what?' until you reach the actionable conclusion"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 80,
          "from": 21,
          "beatId": "bc42b34c-16be-4f36-b7ca-724754592eba",
          "arcName": "Monroe's Motivated Sequence",
          "arcSlug": "monroes-sequence",
          "beatName": "Satisfaction",
          "beatSlug": "monroes-sequence-satisfaction",
          "evidence": "Growth strategy and operational overview",
          "position": 2,
          "confidence": 0.8,
          "parentBeatName": "Turn",
          "parentBeatSlug": "turn"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de074-4f35-7069-a10d-87ee55dd6360",
      "docSlug": "0fb350a037078fd5d6a0566b322acbad",
      "documentTitle": "Canada Goose | Investor Day Presentation Deck | 161 slides",
      "authorId": "canada-goose",
      "authorName": "Canada Goose",
      "documentKindSlug": "conference-presentation",
      "documentKindLabel": "Conference presentation",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2023-02-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 80,
      "slideType": "key_messages",
      "function": "present_framework",
      "notes": null,
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de074-4f35-7069-a10d-87ee55dd6360/80",
      "deckHref": "/decks/019de074-4f35-7069-a10d-87ee55dd6360",
      "deckAnchorHref": "/decks/019de074-4f35-7069-a10d-87ee55dd6360#slide-80",
      "loopMatches": [
        {
          "to": 80,
          "from": 20,
          "name": "Cost Of Inaction",
          "slug": "27-cost-of-inaction",
          "bestFor": "Urgent budget requests, compliance, risk mitigation",
          "matchId": "60978179-c27e-45c8-b4c6-b735d7e1f5b4",
          "evidence": "Slides emphasizing growth potential and market opportunity",
          "position": 0,
          "objective": "Highlighting the importance of growth and expansion",
          "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point",
          "confidence": 0.6,
          "description": "Quantify what happens if the audience does nothing"
        },
        {
          "to": 90,
          "from": 30,
          "name": "So What Cascade",
          "slug": "41-so-what-cascade",
          "bestFor": "Data presentations, executive summaries, driving to recommendations",
          "matchId": "38971c56-dfa4-4485-a372-a2643fd42144",
          "evidence": "Slides connecting brand awareness to DTC growth",
          "position": 1,
          "objective": "Translating brand strength into growth",
          "structure": "The Data -> So What? (Insight 1) -> So What? (Insight 2) -> So What? (The Action)",
          "confidence": 0.6,
          "description": "Chain insights together, each answering 'so what?' until you reach the actionable conclusion"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 80,
          "from": 21,
          "beatId": "bc42b34c-16be-4f36-b7ca-724754592eba",
          "arcName": "Monroe's Motivated Sequence",
          "arcSlug": "monroes-sequence",
          "beatName": "Satisfaction",
          "beatSlug": "monroes-sequence-satisfaction",
          "evidence": "Growth strategy and operational overview",
          "position": 2,
          "confidence": 0.8,
          "parentBeatName": "Turn",
          "parentBeatSlug": "turn"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de074-4f35-7069-a10d-87ee55dd6360",
      "docSlug": "0fb350a037078fd5d6a0566b322acbad",
      "documentTitle": "Canada Goose | Investor Day Presentation Deck | 161 slides",
      "authorId": "canada-goose",
      "authorName": "Canada Goose",
      "documentKindSlug": "conference-presentation",
      "documentKindLabel": "Conference presentation",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2023-02-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 81,
      "slideType": "geographic_map",
      "function": "establish_context",
      "notes": "The slide uses a hub-and-spoke visual metaphor to represent global distribution.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de074-4f35-7069-a10d-87ee55dd6360/81",
      "deckHref": "/decks/019de074-4f35-7069-a10d-87ee55dd6360",
      "deckAnchorHref": "/decks/019de074-4f35-7069-a10d-87ee55dd6360#slide-81",
      "loopMatches": [
        {
          "to": 90,
          "from": 30,
          "name": "So What Cascade",
          "slug": "41-so-what-cascade",
          "bestFor": "Data presentations, executive summaries, driving to recommendations",
          "matchId": "38971c56-dfa4-4485-a372-a2643fd42144",
          "evidence": "Slides connecting brand awareness to DTC growth",
          "position": 1,
          "objective": "Translating brand strength into growth",
          "structure": "The Data -> So What? (Insight 1) -> So What? (Insight 2) -> So What? (The Action)",
          "confidence": 0.6,
          "description": "Chain insights together, each answering 'so what?' until you reach the actionable conclusion"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 120,
          "from": 81,
          "beatId": "9b9e533d-1c75-4cb1-89fc-6f6409bfb2bd",
          "arcName": "Monroe's Motivated Sequence",
          "arcSlug": "monroes-sequence",
          "beatName": "Action",
          "beatSlug": "monroes-sequence-action",
          "evidence": "DTC network expansion and product evolution",
          "position": 3,
          "confidence": 0.8,
          "parentBeatName": "Resolution",
          "parentBeatSlug": "resolution"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de074-4f35-7069-a10d-87ee55dd6360",
      "docSlug": "0fb350a037078fd5d6a0566b322acbad",
      "documentTitle": "Canada Goose | Investor Day Presentation Deck | 161 slides",
      "authorId": "canada-goose",
      "authorName": "Canada Goose",
      "documentKindSlug": "conference-presentation",
      "documentKindLabel": "Conference presentation",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2023-02-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 82,
      "slideType": "section_divider",
      "function": "transition",
      "notes": "The slide uses a screenshot of the Canada Goose website as a background.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de074-4f35-7069-a10d-87ee55dd6360/82",
      "deckHref": "/decks/019de074-4f35-7069-a10d-87ee55dd6360",
      "deckAnchorHref": "/decks/019de074-4f35-7069-a10d-87ee55dd6360#slide-82",
      "loopMatches": [
        {
          "to": 90,
          "from": 30,
          "name": "So What Cascade",
          "slug": "41-so-what-cascade",
          "bestFor": "Data presentations, executive summaries, driving to recommendations",
          "matchId": "38971c56-dfa4-4485-a372-a2643fd42144",
          "evidence": "Slides connecting brand awareness to DTC growth",
          "position": 1,
          "objective": "Translating brand strength into growth",
          "structure": "The Data -> So What? (Insight 1) -> So What? (Insight 2) -> So What? (The Action)",
          "confidence": 0.6,
          "description": "Chain insights together, each answering 'so what?' until you reach the actionable conclusion"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 120,
          "from": 81,
          "beatId": "9b9e533d-1c75-4cb1-89fc-6f6409bfb2bd",
          "arcName": "Monroe's Motivated Sequence",
          "arcSlug": "monroes-sequence",
          "beatName": "Action",
          "beatSlug": "monroes-sequence-action",
          "evidence": "DTC network expansion and product evolution",
          "position": 3,
          "confidence": 0.8,
          "parentBeatName": "Resolution",
          "parentBeatSlug": "resolution"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de074-4f35-7069-a10d-87ee55dd6360",
      "docSlug": "0fb350a037078fd5d6a0566b322acbad",
      "documentTitle": "Canada Goose | Investor Day Presentation Deck | 161 slides",
      "authorId": "canada-goose",
      "authorName": "Canada Goose",
      "documentKindSlug": "conference-presentation",
      "documentKindLabel": "Conference presentation",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2023-02-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 83,
      "slideType": "roadmap",
      "function": "plan_implementation",
      "notes": null,
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de074-4f35-7069-a10d-87ee55dd6360/83",
      "deckHref": "/decks/019de074-4f35-7069-a10d-87ee55dd6360",
      "deckAnchorHref": "/decks/019de074-4f35-7069-a10d-87ee55dd6360#slide-83",
      "loopMatches": [
        {
          "to": 90,
          "from": 30,
          "name": "So What Cascade",
          "slug": "41-so-what-cascade",
          "bestFor": "Data presentations, executive summaries, driving to recommendations",
          "matchId": "38971c56-dfa4-4485-a372-a2643fd42144",
          "evidence": "Slides connecting brand awareness to DTC growth",
          "position": 1,
          "objective": "Translating brand strength into growth",
          "structure": "The Data -> So What? (Insight 1) -> So What? (Insight 2) -> So What? (The Action)",
          "confidence": 0.6,
          "description": "Chain insights together, each answering 'so what?' until you reach the actionable conclusion"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 120,
          "from": 81,
          "beatId": "9b9e533d-1c75-4cb1-89fc-6f6409bfb2bd",
          "arcName": "Monroe's Motivated Sequence",
          "arcSlug": "monroes-sequence",
          "beatName": "Action",
          "beatSlug": "monroes-sequence-action",
          "evidence": "DTC network expansion and product evolution",
          "position": 3,
          "confidence": 0.8,
          "parentBeatName": "Resolution",
          "parentBeatSlug": "resolution"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de074-4f35-7069-a10d-87ee55dd6360",
      "docSlug": "0fb350a037078fd5d6a0566b322acbad",
      "documentTitle": "Canada Goose | Investor Day Presentation Deck | 161 slides",
      "authorId": "canada-goose",
      "authorName": "Canada Goose",
      "documentKindSlug": "conference-presentation",
      "documentKindLabel": "Conference presentation",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2023-02-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 84,
      "slideType": "section_divider",
      "function": "transition",
      "notes": "The slide uses a background image of a user interacting with the Canada Goose website to visually represent the 'endless aisle' concept.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de074-4f35-7069-a10d-87ee55dd6360/84",
      "deckHref": "/decks/019de074-4f35-7069-a10d-87ee55dd6360",
      "deckAnchorHref": "/decks/019de074-4f35-7069-a10d-87ee55dd6360#slide-84",
      "loopMatches": [
        {
          "to": 90,
          "from": 30,
          "name": "So What Cascade",
          "slug": "41-so-what-cascade",
          "bestFor": "Data presentations, executive summaries, driving to recommendations",
          "matchId": "38971c56-dfa4-4485-a372-a2643fd42144",
          "evidence": "Slides connecting brand awareness to DTC growth",
          "position": 1,
          "objective": "Translating brand strength into growth",
          "structure": "The Data -> So What? (Insight 1) -> So What? (Insight 2) -> So What? (The Action)",
          "confidence": 0.6,
          "description": "Chain insights together, each answering 'so what?' until you reach the actionable conclusion"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 120,
          "from": 81,
          "beatId": "9b9e533d-1c75-4cb1-89fc-6f6409bfb2bd",
          "arcName": "Monroe's Motivated Sequence",
          "arcSlug": "monroes-sequence",
          "beatName": "Action",
          "beatSlug": "monroes-sequence-action",
          "evidence": "DTC network expansion and product evolution",
          "position": 3,
          "confidence": 0.8,
          "parentBeatName": "Resolution",
          "parentBeatSlug": "resolution"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de074-4f35-7069-a10d-87ee55dd6360",
      "docSlug": "0fb350a037078fd5d6a0566b322acbad",
      "documentTitle": "Canada Goose | Investor Day Presentation Deck | 161 slides",
      "authorId": "canada-goose",
      "authorName": "Canada Goose",
      "documentKindSlug": "conference-presentation",
      "documentKindLabel": "Conference presentation",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2023-02-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 85,
      "slideType": "thesis_headline",
      "function": "present_solution",
      "notes": "The slide uses a world map background to imply global expansion.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de074-4f35-7069-a10d-87ee55dd6360/85",
      "deckHref": "/decks/019de074-4f35-7069-a10d-87ee55dd6360",
      "deckAnchorHref": "/decks/019de074-4f35-7069-a10d-87ee55dd6360#slide-85",
      "loopMatches": [
        {
          "to": 90,
          "from": 30,
          "name": "So What Cascade",
          "slug": "41-so-what-cascade",
          "bestFor": "Data presentations, executive summaries, driving to recommendations",
          "matchId": "38971c56-dfa4-4485-a372-a2643fd42144",
          "evidence": "Slides connecting brand awareness to DTC growth",
          "position": 1,
          "objective": "Translating brand strength into growth",
          "structure": "The Data -> So What? (Insight 1) -> So What? (Insight 2) -> So What? (The Action)",
          "confidence": 0.6,
          "description": "Chain insights together, each answering 'so what?' until you reach the actionable conclusion"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 120,
          "from": 81,
          "beatId": "9b9e533d-1c75-4cb1-89fc-6f6409bfb2bd",
          "arcName": "Monroe's Motivated Sequence",
          "arcSlug": "monroes-sequence",
          "beatName": "Action",
          "beatSlug": "monroes-sequence-action",
          "evidence": "DTC network expansion and product evolution",
          "position": 3,
          "confidence": 0.8,
          "parentBeatName": "Resolution",
          "parentBeatSlug": "resolution"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de074-4f35-7069-a10d-87ee55dd6360",
      "docSlug": "0fb350a037078fd5d6a0566b322acbad",
      "documentTitle": "Canada Goose | Investor Day Presentation Deck | 161 slides",
      "authorId": "canada-goose",
      "authorName": "Canada Goose",
      "documentKindSlug": "conference-presentation",
      "documentKindLabel": "Conference presentation",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2023-02-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 86,
      "slideType": "other",
      "function": "illustrate_case",
      "notes": "The slide serves as a visual proof point for the 'Build our DTC network' strategy.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de074-4f35-7069-a10d-87ee55dd6360/86",
      "deckHref": "/decks/019de074-4f35-7069-a10d-87ee55dd6360",
      "deckAnchorHref": "/decks/019de074-4f35-7069-a10d-87ee55dd6360#slide-86",
      "loopMatches": [
        {
          "to": 90,
          "from": 30,
          "name": "So What Cascade",
          "slug": "41-so-what-cascade",
          "bestFor": "Data presentations, executive summaries, driving to recommendations",
          "matchId": "38971c56-dfa4-4485-a372-a2643fd42144",
          "evidence": "Slides connecting brand awareness to DTC growth",
          "position": 1,
          "objective": "Translating brand strength into growth",
          "structure": "The Data -> So What? (Insight 1) -> So What? (Insight 2) -> So What? (The Action)",
          "confidence": 0.6,
          "description": "Chain insights together, each answering 'so what?' until you reach the actionable conclusion"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 120,
          "from": 81,
          "beatId": "9b9e533d-1c75-4cb1-89fc-6f6409bfb2bd",
          "arcName": "Monroe's Motivated Sequence",
          "arcSlug": "monroes-sequence",
          "beatName": "Action",
          "beatSlug": "monroes-sequence-action",
          "evidence": "DTC network expansion and product evolution",
          "position": 3,
          "confidence": 0.8,
          "parentBeatName": "Resolution",
          "parentBeatSlug": "resolution"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de074-4f35-7069-a10d-87ee55dd6360",
      "docSlug": "0fb350a037078fd5d6a0566b322acbad",
      "documentTitle": "Canada Goose | Investor Day Presentation Deck | 161 slides",
      "authorId": "canada-goose",
      "authorName": "Canada Goose",
      "documentKindSlug": "conference-presentation",
      "documentKindLabel": "Conference presentation",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2023-02-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 87,
      "slideType": "other",
      "function": "present_framework",
      "notes": "The slide uses a triptych layout to categorize retail formats.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de074-4f35-7069-a10d-87ee55dd6360/87",
      "deckHref": "/decks/019de074-4f35-7069-a10d-87ee55dd6360",
      "deckAnchorHref": "/decks/019de074-4f35-7069-a10d-87ee55dd6360#slide-87",
      "loopMatches": [
        {
          "to": 90,
          "from": 30,
          "name": "So What Cascade",
          "slug": "41-so-what-cascade",
          "bestFor": "Data presentations, executive summaries, driving to recommendations",
          "matchId": "38971c56-dfa4-4485-a372-a2643fd42144",
          "evidence": "Slides connecting brand awareness to DTC growth",
          "position": 1,
          "objective": "Translating brand strength into growth",
          "structure": "The Data -> So What? (Insight 1) -> So What? (Insight 2) -> So What? (The Action)",
          "confidence": 0.6,
          "description": "Chain insights together, each answering 'so what?' until you reach the actionable conclusion"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 120,
          "from": 81,
          "beatId": "9b9e533d-1c75-4cb1-89fc-6f6409bfb2bd",
          "arcName": "Monroe's Motivated Sequence",
          "arcSlug": "monroes-sequence",
          "beatName": "Action",
          "beatSlug": "monroes-sequence-action",
          "evidence": "DTC network expansion and product evolution",
          "position": 3,
          "confidence": 0.8,
          "parentBeatName": "Resolution",
          "parentBeatSlug": "resolution"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de074-4f35-7069-a10d-87ee55dd6360",
      "docSlug": "0fb350a037078fd5d6a0566b322acbad",
      "documentTitle": "Canada Goose | Investor Day Presentation Deck | 161 slides",
      "authorId": "canada-goose",
      "authorName": "Canada Goose",
      "documentKindSlug": "conference-presentation",
      "documentKindLabel": "Conference presentation",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2023-02-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 88,
      "slideType": "kpi_overview",
      "function": "summarize",
      "notes": "The slide uses a flywheel-style circular diagram to represent the interconnected nature of unit economics.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de074-4f35-7069-a10d-87ee55dd6360/88",
      "deckHref": "/decks/019de074-4f35-7069-a10d-87ee55dd6360",
      "deckAnchorHref": "/decks/019de074-4f35-7069-a10d-87ee55dd6360#slide-88",
      "loopMatches": [
        {
          "to": 90,
          "from": 30,
          "name": "So What Cascade",
          "slug": "41-so-what-cascade",
          "bestFor": "Data presentations, executive summaries, driving to recommendations",
          "matchId": "38971c56-dfa4-4485-a372-a2643fd42144",
          "evidence": "Slides connecting brand awareness to DTC growth",
          "position": 1,
          "objective": "Translating brand strength into growth",
          "structure": "The Data -> So What? (Insight 1) -> So What? (Insight 2) -> So What? (The Action)",
          "confidence": 0.6,
          "description": "Chain insights together, each answering 'so what?' until you reach the actionable conclusion"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 120,
          "from": 81,
          "beatId": "9b9e533d-1c75-4cb1-89fc-6f6409bfb2bd",
          "arcName": "Monroe's Motivated Sequence",
          "arcSlug": "monroes-sequence",
          "beatName": "Action",
          "beatSlug": "monroes-sequence-action",
          "evidence": "DTC network expansion and product evolution",
          "position": 3,
          "confidence": 0.8,
          "parentBeatName": "Resolution",
          "parentBeatSlug": "resolution"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de074-4f35-7069-a10d-87ee55dd6360",
      "docSlug": "0fb350a037078fd5d6a0566b322acbad",
      "documentTitle": "Canada Goose | Investor Day Presentation Deck | 161 slides",
      "authorId": "canada-goose",
      "authorName": "Canada Goose",
      "documentKindSlug": "conference-presentation",
      "documentKindLabel": "Conference presentation",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2023-02-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 89,
      "slideType": "key_messages",
      "function": "present_solution",
      "notes": null,
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de074-4f35-7069-a10d-87ee55dd6360/89",
      "deckHref": "/decks/019de074-4f35-7069-a10d-87ee55dd6360",
      "deckAnchorHref": "/decks/019de074-4f35-7069-a10d-87ee55dd6360#slide-89",
      "loopMatches": [
        {
          "to": 90,
          "from": 30,
          "name": "So What Cascade",
          "slug": "41-so-what-cascade",
          "bestFor": "Data presentations, executive summaries, driving to recommendations",
          "matchId": "38971c56-dfa4-4485-a372-a2643fd42144",
          "evidence": "Slides connecting brand awareness to DTC growth",
          "position": 1,
          "objective": "Translating brand strength into growth",
          "structure": "The Data -> So What? (Insight 1) -> So What? (Insight 2) -> So What? (The Action)",
          "confidence": 0.6,
          "description": "Chain insights together, each answering 'so what?' until you reach the actionable conclusion"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 120,
          "from": 81,
          "beatId": "9b9e533d-1c75-4cb1-89fc-6f6409bfb2bd",
          "arcName": "Monroe's Motivated Sequence",
          "arcSlug": "monroes-sequence",
          "beatName": "Action",
          "beatSlug": "monroes-sequence-action",
          "evidence": "DTC network expansion and product evolution",
          "position": 3,
          "confidence": 0.8,
          "parentBeatName": "Resolution",
          "parentBeatSlug": "resolution"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de074-4f35-7069-a10d-87ee55dd6360",
      "docSlug": "0fb350a037078fd5d6a0566b322acbad",
      "documentTitle": "Canada Goose | Investor Day Presentation Deck | 161 slides",
      "authorId": "canada-goose",
      "authorName": "Canada Goose",
      "documentKindSlug": "conference-presentation",
      "documentKindLabel": "Conference presentation",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2023-02-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 90,
      "slideType": "key_messages",
      "function": "establish_context",
      "notes": "The slide uses a collage of storefronts (Neiman Marcus, Galeries Lafayette, Holt Renfrew, The Webster) to establish brand prestige.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de074-4f35-7069-a10d-87ee55dd6360/90",
      "deckHref": "/decks/019de074-4f35-7069-a10d-87ee55dd6360",
      "deckAnchorHref": "/decks/019de074-4f35-7069-a10d-87ee55dd6360#slide-90",
      "loopMatches": [
        {
          "to": 90,
          "from": 30,
          "name": "So What Cascade",
          "slug": "41-so-what-cascade",
          "bestFor": "Data presentations, executive summaries, driving to recommendations",
          "matchId": "38971c56-dfa4-4485-a372-a2643fd42144",
          "evidence": "Slides connecting brand awareness to DTC growth",
          "position": 1,
          "objective": "Translating brand strength into growth",
          "structure": "The Data -> So What? (Insight 1) -> So What? (Insight 2) -> So What? (The Action)",
          "confidence": 0.6,
          "description": "Chain insights together, each answering 'so what?' until you reach the actionable conclusion"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 120,
          "from": 81,
          "beatId": "9b9e533d-1c75-4cb1-89fc-6f6409bfb2bd",
          "arcName": "Monroe's Motivated Sequence",
          "arcSlug": "monroes-sequence",
          "beatName": "Action",
          "beatSlug": "monroes-sequence-action",
          "evidence": "DTC network expansion and product evolution",
          "position": 3,
          "confidence": 0.8,
          "parentBeatName": "Resolution",
          "parentBeatSlug": "resolution"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de074-4f35-7069-a10d-87ee55dd6360",
      "docSlug": "0fb350a037078fd5d6a0566b322acbad",
      "documentTitle": "Canada Goose | Investor Day Presentation Deck | 161 slides",
      "authorId": "canada-goose",
      "authorName": "Canada Goose",
      "documentKindSlug": "conference-presentation",
      "documentKindLabel": "Conference presentation",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2023-02-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 91,
      "slideType": "thesis_headline",
      "function": "present_solution",
      "notes": "The slide uses a screenshot of a third-party retailer (The Webster) as a visual anchor for the strategic thesis.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de074-4f35-7069-a10d-87ee55dd6360/91",
      "deckHref": "/decks/019de074-4f35-7069-a10d-87ee55dd6360",
      "deckAnchorHref": "/decks/019de074-4f35-7069-a10d-87ee55dd6360#slide-91",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 120,
          "from": 81,
          "beatId": "9b9e533d-1c75-4cb1-89fc-6f6409bfb2bd",
          "arcName": "Monroe's Motivated Sequence",
          "arcSlug": "monroes-sequence",
          "beatName": "Action",
          "beatSlug": "monroes-sequence-action",
          "evidence": "DTC network expansion and product evolution",
          "position": 3,
          "confidence": 0.8,
          "parentBeatName": "Resolution",
          "parentBeatSlug": "resolution"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de074-4f35-7069-a10d-87ee55dd6360",
      "docSlug": "0fb350a037078fd5d6a0566b322acbad",
      "documentTitle": "Canada Goose | Investor Day Presentation Deck | 161 slides",
      "authorId": "canada-goose",
      "authorName": "Canada Goose",
      "documentKindSlug": "conference-presentation",
      "documentKindLabel": "Conference presentation",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2023-02-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 92,
      "slideType": "thesis_headline",
      "function": "establish_context",
      "notes": "This is a section divider or thesis slide using a full-bleed background image of an airport terminal.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de074-4f35-7069-a10d-87ee55dd6360/92",
      "deckHref": "/decks/019de074-4f35-7069-a10d-87ee55dd6360",
      "deckAnchorHref": "/decks/019de074-4f35-7069-a10d-87ee55dd6360#slide-92",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 120,
          "from": 81,
          "beatId": "9b9e533d-1c75-4cb1-89fc-6f6409bfb2bd",
          "arcName": "Monroe's Motivated Sequence",
          "arcSlug": "monroes-sequence",
          "beatName": "Action",
          "beatSlug": "monroes-sequence-action",
          "evidence": "DTC network expansion and product evolution",
          "position": 3,
          "confidence": 0.8,
          "parentBeatName": "Resolution",
          "parentBeatSlug": "resolution"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de074-4f35-7069-a10d-87ee55dd6360",
      "docSlug": "0fb350a037078fd5d6a0566b322acbad",
      "documentTitle": "Canada Goose | Investor Day Presentation Deck | 161 slides",
      "authorId": "canada-goose",
      "authorName": "Canada Goose",
      "documentKindSlug": "conference-presentation",
      "documentKindLabel": "Conference presentation",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2023-02-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 93,
      "slideType": "roadmap",
      "function": "plan_implementation",
      "notes": "The slide uses a background image of a retail display with four circular callouts overlaying the key strategic pillars.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de074-4f35-7069-a10d-87ee55dd6360/93",
      "deckHref": "/decks/019de074-4f35-7069-a10d-87ee55dd6360",
      "deckAnchorHref": "/decks/019de074-4f35-7069-a10d-87ee55dd6360#slide-93",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 120,
          "from": 81,
          "beatId": "9b9e533d-1c75-4cb1-89fc-6f6409bfb2bd",
          "arcName": "Monroe's Motivated Sequence",
          "arcSlug": "monroes-sequence",
          "beatName": "Action",
          "beatSlug": "monroes-sequence-action",
          "evidence": "DTC network expansion and product evolution",
          "position": 3,
          "confidence": 0.8,
          "parentBeatName": "Resolution",
          "parentBeatSlug": "resolution"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de074-4f35-7069-a10d-87ee55dd6360",
      "docSlug": "0fb350a037078fd5d6a0566b322acbad",
      "documentTitle": "Canada Goose | Investor Day Presentation Deck | 161 slides",
      "authorId": "canada-goose",
      "authorName": "Canada Goose",
      "documentKindSlug": "conference-presentation",
      "documentKindLabel": "Conference presentation",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2023-02-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 94,
      "slideType": "other",
      "function": "illustrate_case",
      "notes": "The slide uses a screenshot of a live website as a case study for a recommerce strategy.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de074-4f35-7069-a10d-87ee55dd6360/94",
      "deckHref": "/decks/019de074-4f35-7069-a10d-87ee55dd6360",
      "deckAnchorHref": "/decks/019de074-4f35-7069-a10d-87ee55dd6360#slide-94",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 120,
          "from": 81,
          "beatId": "9b9e533d-1c75-4cb1-89fc-6f6409bfb2bd",
          "arcName": "Monroe's Motivated Sequence",
          "arcSlug": "monroes-sequence",
          "beatName": "Action",
          "beatSlug": "monroes-sequence-action",
          "evidence": "DTC network expansion and product evolution",
          "position": 3,
          "confidence": 0.8,
          "parentBeatName": "Resolution",
          "parentBeatSlug": "resolution"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de074-4f35-7069-a10d-87ee55dd6360",
      "docSlug": "0fb350a037078fd5d6a0566b322acbad",
      "documentTitle": "Canada Goose | Investor Day Presentation Deck | 161 slides",
      "authorId": "canada-goose",
      "authorName": "Canada Goose",
      "documentKindSlug": "conference-presentation",
      "documentKindLabel": "Conference presentation",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2023-02-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 95,
      "slideType": "section_divider",
      "function": "transition",
      "notes": null,
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de074-4f35-7069-a10d-87ee55dd6360/95",
      "deckHref": "/decks/019de074-4f35-7069-a10d-87ee55dd6360",
      "deckAnchorHref": "/decks/019de074-4f35-7069-a10d-87ee55dd6360#slide-95",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 120,
          "from": 81,
          "beatId": "9b9e533d-1c75-4cb1-89fc-6f6409bfb2bd",
          "arcName": "Monroe's Motivated Sequence",
          "arcSlug": "monroes-sequence",
          "beatName": "Action",
          "beatSlug": "monroes-sequence-action",
          "evidence": "DTC network expansion and product evolution",
          "position": 3,
          "confidence": 0.8,
          "parentBeatName": "Resolution",
          "parentBeatSlug": "resolution"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de074-4f35-7069-a10d-87ee55dd6360",
      "docSlug": "0fb350a037078fd5d6a0566b322acbad",
      "documentTitle": "Canada Goose | Investor Day Presentation Deck | 161 slides",
      "authorId": "canada-goose",
      "authorName": "Canada Goose",
      "documentKindSlug": "conference-presentation",
      "documentKindLabel": "Conference presentation",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2023-02-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 96,
      "slideType": "thesis_headline",
      "function": "establish_context",
      "notes": "The slide uses a large, emotive background image of people to humanize the 'Generations' initiative.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de074-4f35-7069-a10d-87ee55dd6360/96",
      "deckHref": "/decks/019de074-4f35-7069-a10d-87ee55dd6360",
      "deckAnchorHref": "/decks/019de074-4f35-7069-a10d-87ee55dd6360#slide-96",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 120,
          "from": 81,
          "beatId": "9b9e533d-1c75-4cb1-89fc-6f6409bfb2bd",
          "arcName": "Monroe's Motivated Sequence",
          "arcSlug": "monroes-sequence",
          "beatName": "Action",
          "beatSlug": "monroes-sequence-action",
          "evidence": "DTC network expansion and product evolution",
          "position": 3,
          "confidence": 0.8,
          "parentBeatName": "Resolution",
          "parentBeatSlug": "resolution"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de074-4f35-7069-a10d-87ee55dd6360",
      "docSlug": "0fb350a037078fd5d6a0566b322acbad",
      "documentTitle": "Canada Goose | Investor Day Presentation Deck | 161 slides",
      "authorId": "canada-goose",
      "authorName": "Canada Goose",
      "documentKindSlug": "conference-presentation",
      "documentKindLabel": "Conference presentation",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2023-02-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 97,
      "slideType": "cover",
      "function": "front_matter",
      "notes": "The slide features a high-quality photograph of a Canada Goose retail storefront.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de074-4f35-7069-a10d-87ee55dd6360/97",
      "deckHref": "/decks/019de074-4f35-7069-a10d-87ee55dd6360",
      "deckAnchorHref": "/decks/019de074-4f35-7069-a10d-87ee55dd6360#slide-97",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 120,
          "from": 81,
          "beatId": "9b9e533d-1c75-4cb1-89fc-6f6409bfb2bd",
          "arcName": "Monroe's Motivated Sequence",
          "arcSlug": "monroes-sequence",
          "beatName": "Action",
          "beatSlug": "monroes-sequence-action",
          "evidence": "DTC network expansion and product evolution",
          "position": 3,
          "confidence": 0.8,
          "parentBeatName": "Resolution",
          "parentBeatSlug": "resolution"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de074-4f35-7069-a10d-87ee55dd6360",
      "docSlug": "0fb350a037078fd5d6a0566b322acbad",
      "documentTitle": "Canada Goose | Investor Day Presentation Deck | 161 slides",
      "authorId": "canada-goose",
      "authorName": "Canada Goose",
      "documentKindSlug": "conference-presentation",
      "documentKindLabel": "Conference presentation",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2023-02-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 98,
      "slideType": "section_divider",
      "function": "transition",
      "notes": null,
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de074-4f35-7069-a10d-87ee55dd6360/98",
      "deckHref": "/decks/019de074-4f35-7069-a10d-87ee55dd6360",
      "deckAnchorHref": "/decks/019de074-4f35-7069-a10d-87ee55dd6360#slide-98",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 120,
          "from": 81,
          "beatId": "9b9e533d-1c75-4cb1-89fc-6f6409bfb2bd",
          "arcName": "Monroe's Motivated Sequence",
          "arcSlug": "monroes-sequence",
          "beatName": "Action",
          "beatSlug": "monroes-sequence-action",
          "evidence": "DTC network expansion and product evolution",
          "position": 3,
          "confidence": 0.8,
          "parentBeatName": "Resolution",
          "parentBeatSlug": "resolution"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de074-4f35-7069-a10d-87ee55dd6360",
      "docSlug": "0fb350a037078fd5d6a0566b322acbad",
      "documentTitle": "Canada Goose | Investor Day Presentation Deck | 161 slides",
      "authorId": "canada-goose",
      "authorName": "Canada Goose",
      "documentKindSlug": "conference-presentation",
      "documentKindLabel": "Conference presentation",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2023-02-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 99,
      "slideType": "section_divider",
      "function": "transition",
      "notes": null,
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de074-4f35-7069-a10d-87ee55dd6360/99",
      "deckHref": "/decks/019de074-4f35-7069-a10d-87ee55dd6360",
      "deckAnchorHref": "/decks/019de074-4f35-7069-a10d-87ee55dd6360#slide-99",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 120,
          "from": 81,
          "beatId": "9b9e533d-1c75-4cb1-89fc-6f6409bfb2bd",
          "arcName": "Monroe's Motivated Sequence",
          "arcSlug": "monroes-sequence",
          "beatName": "Action",
          "beatSlug": "monroes-sequence-action",
          "evidence": "DTC network expansion and product evolution",
          "position": 3,
          "confidence": 0.8,
          "parentBeatName": "Resolution",
          "parentBeatSlug": "resolution"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de074-4f35-7069-a10d-87ee55dd6360",
      "docSlug": "0fb350a037078fd5d6a0566b322acbad",
      "documentTitle": "Canada Goose | Investor Day Presentation Deck | 161 slides",
      "authorId": "canada-goose",
      "authorName": "Canada Goose",
      "documentKindSlug": "conference-presentation",
      "documentKindLabel": "Conference presentation",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2023-02-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 100,
      "slideType": "section_divider",
      "function": "transition",
      "notes": "The slide features a background image of a Canada Goose manufacturing facility.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de074-4f35-7069-a10d-87ee55dd6360/100",
      "deckHref": "/decks/019de074-4f35-7069-a10d-87ee55dd6360",
      "deckAnchorHref": "/decks/019de074-4f35-7069-a10d-87ee55dd6360#slide-100",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 120,
          "from": 81,
          "beatId": "9b9e533d-1c75-4cb1-89fc-6f6409bfb2bd",
          "arcName": "Monroe's Motivated Sequence",
          "arcSlug": "monroes-sequence",
          "beatName": "Action",
          "beatSlug": "monroes-sequence-action",
          "evidence": "DTC network expansion and product evolution",
          "position": 3,
          "confidence": 0.8,
          "parentBeatName": "Resolution",
          "parentBeatSlug": "resolution"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de074-4f35-7069-a10d-87ee55dd6360",
      "docSlug": "0fb350a037078fd5d6a0566b322acbad",
      "documentTitle": "Canada Goose | Investor Day Presentation Deck | 161 slides",
      "authorId": "canada-goose",
      "authorName": "Canada Goose",
      "documentKindSlug": "conference-presentation",
      "documentKindLabel": "Conference presentation",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2023-02-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 101,
      "slideType": "key_messages",
      "function": "present_framework",
      "notes": "Uses a horizontal process flow diagram overlaid on three representative photos.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de074-4f35-7069-a10d-87ee55dd6360/101",
      "deckHref": "/decks/019de074-4f35-7069-a10d-87ee55dd6360",
      "deckAnchorHref": "/decks/019de074-4f35-7069-a10d-87ee55dd6360#slide-101",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 120,
          "from": 81,
          "beatId": "9b9e533d-1c75-4cb1-89fc-6f6409bfb2bd",
          "arcName": "Monroe's Motivated Sequence",
          "arcSlug": "monroes-sequence",
          "beatName": "Action",
          "beatSlug": "monroes-sequence-action",
          "evidence": "DTC network expansion and product evolution",
          "position": 3,
          "confidence": 0.8,
          "parentBeatName": "Resolution",
          "parentBeatSlug": "resolution"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de074-4f35-7069-a10d-87ee55dd6360",
      "docSlug": "0fb350a037078fd5d6a0566b322acbad",
      "documentTitle": "Canada Goose | Investor Day Presentation Deck | 161 slides",
      "authorId": "canada-goose",
      "authorName": "Canada Goose",
      "documentKindSlug": "conference-presentation",
      "documentKindLabel": "Conference presentation",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2023-02-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 102,
      "slideType": "before_after",
      "function": "present_framework",
      "notes": "The slide uses a before-after structure to show the scaling of manufacturing operations.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de074-4f35-7069-a10d-87ee55dd6360/102",
      "deckHref": "/decks/019de074-4f35-7069-a10d-87ee55dd6360",
      "deckAnchorHref": "/decks/019de074-4f35-7069-a10d-87ee55dd6360#slide-102",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 120,
          "from": 81,
          "beatId": "9b9e533d-1c75-4cb1-89fc-6f6409bfb2bd",
          "arcName": "Monroe's Motivated Sequence",
          "arcSlug": "monroes-sequence",
          "beatName": "Action",
          "beatSlug": "monroes-sequence-action",
          "evidence": "DTC network expansion and product evolution",
          "position": 3,
          "confidence": 0.8,
          "parentBeatName": "Resolution",
          "parentBeatSlug": "resolution"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de074-4f35-7069-a10d-87ee55dd6360",
      "docSlug": "0fb350a037078fd5d6a0566b322acbad",
      "documentTitle": "Canada Goose | Investor Day Presentation Deck | 161 slides",
      "authorId": "canada-goose",
      "authorName": "Canada Goose",
      "documentKindSlug": "conference-presentation",
      "documentKindLabel": "Conference presentation",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2023-02-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 103,
      "slideType": "key_messages",
      "function": "establish_context",
      "notes": null,
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de074-4f35-7069-a10d-87ee55dd6360/103",
      "deckHref": "/decks/019de074-4f35-7069-a10d-87ee55dd6360",
      "deckAnchorHref": "/decks/019de074-4f35-7069-a10d-87ee55dd6360#slide-103",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 120,
          "from": 81,
          "beatId": "9b9e533d-1c75-4cb1-89fc-6f6409bfb2bd",
          "arcName": "Monroe's Motivated Sequence",
          "arcSlug": "monroes-sequence",
          "beatName": "Action",
          "beatSlug": "monroes-sequence-action",
          "evidence": "DTC network expansion and product evolution",
          "position": 3,
          "confidence": 0.8,
          "parentBeatName": "Resolution",
          "parentBeatSlug": "resolution"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de074-4f35-7069-a10d-87ee55dd6360",
      "docSlug": "0fb350a037078fd5d6a0566b322acbad",
      "documentTitle": "Canada Goose | Investor Day Presentation Deck | 161 slides",
      "authorId": "canada-goose",
      "authorName": "Canada Goose",
      "documentKindSlug": "conference-presentation",
      "documentKindLabel": "Conference presentation",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2023-02-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 104,
      "slideType": "other",
      "function": "present_framework",
      "notes": "The slide uses a three-column layout to illustrate a supply chain process.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de074-4f35-7069-a10d-87ee55dd6360/104",
      "deckHref": "/decks/019de074-4f35-7069-a10d-87ee55dd6360",
      "deckAnchorHref": "/decks/019de074-4f35-7069-a10d-87ee55dd6360#slide-104",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 120,
          "from": 81,
          "beatId": "9b9e533d-1c75-4cb1-89fc-6f6409bfb2bd",
          "arcName": "Monroe's Motivated Sequence",
          "arcSlug": "monroes-sequence",
          "beatName": "Action",
          "beatSlug": "monroes-sequence-action",
          "evidence": "DTC network expansion and product evolution",
          "position": 3,
          "confidence": 0.8,
          "parentBeatName": "Resolution",
          "parentBeatSlug": "resolution"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de074-4f35-7069-a10d-87ee55dd6360",
      "docSlug": "0fb350a037078fd5d6a0566b322acbad",
      "documentTitle": "Canada Goose | Investor Day Presentation Deck | 161 slides",
      "authorId": "canada-goose",
      "authorName": "Canada Goose",
      "documentKindSlug": "conference-presentation",
      "documentKindLabel": "Conference presentation",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2023-02-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 105,
      "slideType": "geographic_map",
      "function": "establish_context",
      "notes": "The map uses a legend to distinguish between distribution centers, manufacturing, and retail stores, with dotted lines indicating supply chain flows.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de074-4f35-7069-a10d-87ee55dd6360/105",
      "deckHref": "/decks/019de074-4f35-7069-a10d-87ee55dd6360",
      "deckAnchorHref": "/decks/019de074-4f35-7069-a10d-87ee55dd6360#slide-105",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 120,
          "from": 81,
          "beatId": "9b9e533d-1c75-4cb1-89fc-6f6409bfb2bd",
          "arcName": "Monroe's Motivated Sequence",
          "arcSlug": "monroes-sequence",
          "beatName": "Action",
          "beatSlug": "monroes-sequence-action",
          "evidence": "DTC network expansion and product evolution",
          "position": 3,
          "confidence": 0.8,
          "parentBeatName": "Resolution",
          "parentBeatSlug": "resolution"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de074-4f35-7069-a10d-87ee55dd6360",
      "docSlug": "0fb350a037078fd5d6a0566b322acbad",
      "documentTitle": "Canada Goose | Investor Day Presentation Deck | 161 slides",
      "authorId": "canada-goose",
      "authorName": "Canada Goose",
      "documentKindSlug": "conference-presentation",
      "documentKindLabel": "Conference presentation",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2023-02-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 106,
      "slideType": "section_divider",
      "function": "transition",
      "notes": null,
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de074-4f35-7069-a10d-87ee55dd6360/106",
      "deckHref": "/decks/019de074-4f35-7069-a10d-87ee55dd6360",
      "deckAnchorHref": "/decks/019de074-4f35-7069-a10d-87ee55dd6360#slide-106",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 120,
          "from": 81,
          "beatId": "9b9e533d-1c75-4cb1-89fc-6f6409bfb2bd",
          "arcName": "Monroe's Motivated Sequence",
          "arcSlug": "monroes-sequence",
          "beatName": "Action",
          "beatSlug": "monroes-sequence-action",
          "evidence": "DTC network expansion and product evolution",
          "position": 3,
          "confidence": 0.8,
          "parentBeatName": "Resolution",
          "parentBeatSlug": "resolution"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de074-4f35-7069-a10d-87ee55dd6360",
      "docSlug": "0fb350a037078fd5d6a0566b322acbad",
      "documentTitle": "Canada Goose | Investor Day Presentation Deck | 161 slides",
      "authorId": "canada-goose",
      "authorName": "Canada Goose",
      "documentKindSlug": "conference-presentation",
      "documentKindLabel": "Conference presentation",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2023-02-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 107,
      "slideType": "thesis_headline",
      "function": "frame_situation",
      "notes": "The slide features a person wearing Canada Goose apparel, serving as a visual anchor for the product strategy.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de074-4f35-7069-a10d-87ee55dd6360/107",
      "deckHref": "/decks/019de074-4f35-7069-a10d-87ee55dd6360",
      "deckAnchorHref": "/decks/019de074-4f35-7069-a10d-87ee55dd6360#slide-107",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 120,
          "from": 81,
          "beatId": "9b9e533d-1c75-4cb1-89fc-6f6409bfb2bd",
          "arcName": "Monroe's Motivated Sequence",
          "arcSlug": "monroes-sequence",
          "beatName": "Action",
          "beatSlug": "monroes-sequence-action",
          "evidence": "DTC network expansion and product evolution",
          "position": 3,
          "confidence": 0.8,
          "parentBeatName": "Resolution",
          "parentBeatSlug": "resolution"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de074-4f35-7069-a10d-87ee55dd6360",
      "docSlug": "0fb350a037078fd5d6a0566b322acbad",
      "documentTitle": "Canada Goose | Investor Day Presentation Deck | 161 slides",
      "authorId": "canada-goose",
      "authorName": "Canada Goose",
      "documentKindSlug": "conference-presentation",
      "documentKindLabel": "Conference presentation",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2023-02-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 108,
      "slideType": "key_messages",
      "function": "summarize",
      "notes": null,
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de074-4f35-7069-a10d-87ee55dd6360/108",
      "deckHref": "/decks/019de074-4f35-7069-a10d-87ee55dd6360",
      "deckAnchorHref": "/decks/019de074-4f35-7069-a10d-87ee55dd6360#slide-108",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 120,
          "from": 81,
          "beatId": "9b9e533d-1c75-4cb1-89fc-6f6409bfb2bd",
          "arcName": "Monroe's Motivated Sequence",
          "arcSlug": "monroes-sequence",
          "beatName": "Action",
          "beatSlug": "monroes-sequence-action",
          "evidence": "DTC network expansion and product evolution",
          "position": 3,
          "confidence": 0.8,
          "parentBeatName": "Resolution",
          "parentBeatSlug": "resolution"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de074-4f35-7069-a10d-87ee55dd6360",
      "docSlug": "0fb350a037078fd5d6a0566b322acbad",
      "documentTitle": "Canada Goose | Investor Day Presentation Deck | 161 slides",
      "authorId": "canada-goose",
      "authorName": "Canada Goose",
      "documentKindSlug": "conference-presentation",
      "documentKindLabel": "Conference presentation",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2023-02-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 109,
      "slideType": "section_divider",
      "function": "transition",
      "notes": null,
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de074-4f35-7069-a10d-87ee55dd6360/109",
      "deckHref": "/decks/019de074-4f35-7069-a10d-87ee55dd6360",
      "deckAnchorHref": "/decks/019de074-4f35-7069-a10d-87ee55dd6360#slide-109",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 120,
          "from": 81,
          "beatId": "9b9e533d-1c75-4cb1-89fc-6f6409bfb2bd",
          "arcName": "Monroe's Motivated Sequence",
          "arcSlug": "monroes-sequence",
          "beatName": "Action",
          "beatSlug": "monroes-sequence-action",
          "evidence": "DTC network expansion and product evolution",
          "position": 3,
          "confidence": 0.8,
          "parentBeatName": "Resolution",
          "parentBeatSlug": "resolution"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de074-4f35-7069-a10d-87ee55dd6360",
      "docSlug": "0fb350a037078fd5d6a0566b322acbad",
      "documentTitle": "Canada Goose | Investor Day Presentation Deck | 161 slides",
      "authorId": "canada-goose",
      "authorName": "Canada Goose",
      "documentKindSlug": "conference-presentation",
      "documentKindLabel": "Conference presentation",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2023-02-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 110,
      "slideType": "other",
      "function": "analyze_data",
      "notes": "The slide uses donut charts of increasing size to represent growth over time, with a legend at the bottom.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de074-4f35-7069-a10d-87ee55dd6360/110",
      "deckHref": "/decks/019de074-4f35-7069-a10d-87ee55dd6360",
      "deckAnchorHref": "/decks/019de074-4f35-7069-a10d-87ee55dd6360#slide-110",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 120,
          "from": 81,
          "beatId": "9b9e533d-1c75-4cb1-89fc-6f6409bfb2bd",
          "arcName": "Monroe's Motivated Sequence",
          "arcSlug": "monroes-sequence",
          "beatName": "Action",
          "beatSlug": "monroes-sequence-action",
          "evidence": "DTC network expansion and product evolution",
          "position": 3,
          "confidence": 0.8,
          "parentBeatName": "Resolution",
          "parentBeatSlug": "resolution"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de074-4f35-7069-a10d-87ee55dd6360",
      "docSlug": "0fb350a037078fd5d6a0566b322acbad",
      "documentTitle": "Canada Goose | Investor Day Presentation Deck | 161 slides",
      "authorId": "canada-goose",
      "authorName": "Canada Goose",
      "documentKindSlug": "conference-presentation",
      "documentKindLabel": "Conference presentation",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2023-02-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 111,
      "slideType": "other",
      "function": "present_framework",
      "notes": "The slide uses a hub-and-spoke visual metaphor to show product line extension.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de074-4f35-7069-a10d-87ee55dd6360/111",
      "deckHref": "/decks/019de074-4f35-7069-a10d-87ee55dd6360",
      "deckAnchorHref": "/decks/019de074-4f35-7069-a10d-87ee55dd6360#slide-111",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 120,
          "from": 81,
          "beatId": "9b9e533d-1c75-4cb1-89fc-6f6409bfb2bd",
          "arcName": "Monroe's Motivated Sequence",
          "arcSlug": "monroes-sequence",
          "beatName": "Action",
          "beatSlug": "monroes-sequence-action",
          "evidence": "DTC network expansion and product evolution",
          "position": 3,
          "confidence": 0.8,
          "parentBeatName": "Resolution",
          "parentBeatSlug": "resolution"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de074-4f35-7069-a10d-87ee55dd6360",
      "docSlug": "0fb350a037078fd5d6a0566b322acbad",
      "documentTitle": "Canada Goose | Investor Day Presentation Deck | 161 slides",
      "authorId": "canada-goose",
      "authorName": "Canada Goose",
      "documentKindSlug": "conference-presentation",
      "documentKindLabel": "Conference presentation",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2023-02-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 112,
      "slideType": "other",
      "function": "other",
      "notes": "The slide serves as a visual mood board or product showcase for brand expansion strategy.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de074-4f35-7069-a10d-87ee55dd6360/112",
      "deckHref": "/decks/019de074-4f35-7069-a10d-87ee55dd6360",
      "deckAnchorHref": "/decks/019de074-4f35-7069-a10d-87ee55dd6360#slide-112",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 120,
          "from": 81,
          "beatId": "9b9e533d-1c75-4cb1-89fc-6f6409bfb2bd",
          "arcName": "Monroe's Motivated Sequence",
          "arcSlug": "monroes-sequence",
          "beatName": "Action",
          "beatSlug": "monroes-sequence-action",
          "evidence": "DTC network expansion and product evolution",
          "position": 3,
          "confidence": 0.8,
          "parentBeatName": "Resolution",
          "parentBeatSlug": "resolution"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de074-4f35-7069-a10d-87ee55dd6360",
      "docSlug": "0fb350a037078fd5d6a0566b322acbad",
      "documentTitle": "Canada Goose | Investor Day Presentation Deck | 161 slides",
      "authorId": "canada-goose",
      "authorName": "Canada Goose",
      "documentKindSlug": "conference-presentation",
      "documentKindLabel": "Conference presentation",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2023-02-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 113,
      "slideType": "thesis_headline",
      "function": "summarize",
      "notes": "LWD likely stands for 'Lightweight Down' or a specific product category code.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de074-4f35-7069-a10d-87ee55dd6360/113",
      "deckHref": "/decks/019de074-4f35-7069-a10d-87ee55dd6360",
      "deckAnchorHref": "/decks/019de074-4f35-7069-a10d-87ee55dd6360#slide-113",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 120,
          "from": 81,
          "beatId": "9b9e533d-1c75-4cb1-89fc-6f6409bfb2bd",
          "arcName": "Monroe's Motivated Sequence",
          "arcSlug": "monroes-sequence",
          "beatName": "Action",
          "beatSlug": "monroes-sequence-action",
          "evidence": "DTC network expansion and product evolution",
          "position": 3,
          "confidence": 0.8,
          "parentBeatName": "Resolution",
          "parentBeatSlug": "resolution"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de074-4f35-7069-a10d-87ee55dd6360",
      "docSlug": "0fb350a037078fd5d6a0566b322acbad",
      "documentTitle": "Canada Goose | Investor Day Presentation Deck | 161 slides",
      "authorId": "canada-goose",
      "authorName": "Canada Goose",
      "documentKindSlug": "conference-presentation",
      "documentKindLabel": "Conference presentation",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2023-02-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 114,
      "slideType": "filler",
      "function": "filler",
      "notes": "The slide features two high-quality lifestyle photos of models wearing Canada Goose branded apparel.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de074-4f35-7069-a10d-87ee55dd6360/114",
      "deckHref": "/decks/019de074-4f35-7069-a10d-87ee55dd6360",
      "deckAnchorHref": "/decks/019de074-4f35-7069-a10d-87ee55dd6360#slide-114",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 120,
          "from": 81,
          "beatId": "9b9e533d-1c75-4cb1-89fc-6f6409bfb2bd",
          "arcName": "Monroe's Motivated Sequence",
          "arcSlug": "monroes-sequence",
          "beatName": "Action",
          "beatSlug": "monroes-sequence-action",
          "evidence": "DTC network expansion and product evolution",
          "position": 3,
          "confidence": 0.8,
          "parentBeatName": "Resolution",
          "parentBeatSlug": "resolution"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de074-4f35-7069-a10d-87ee55dd6360",
      "docSlug": "0fb350a037078fd5d6a0566b322acbad",
      "documentTitle": "Canada Goose | Investor Day Presentation Deck | 161 slides",
      "authorId": "canada-goose",
      "authorName": "Canada Goose",
      "documentKindSlug": "conference-presentation",
      "documentKindLabel": "Conference presentation",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2023-02-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 115,
      "slideType": "other",
      "function": "present_solution",
      "notes": "The slide uses a split-screen layout with a lifestyle image on the left and a product grid on the right, ending with two silhouettes representing future product development.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de074-4f35-7069-a10d-87ee55dd6360/115",
      "deckHref": "/decks/019de074-4f35-7069-a10d-87ee55dd6360",
      "deckAnchorHref": "/decks/019de074-4f35-7069-a10d-87ee55dd6360#slide-115",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 120,
          "from": 81,
          "beatId": "9b9e533d-1c75-4cb1-89fc-6f6409bfb2bd",
          "arcName": "Monroe's Motivated Sequence",
          "arcSlug": "monroes-sequence",
          "beatName": "Action",
          "beatSlug": "monroes-sequence-action",
          "evidence": "DTC network expansion and product evolution",
          "position": 3,
          "confidence": 0.8,
          "parentBeatName": "Resolution",
          "parentBeatSlug": "resolution"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de074-4f35-7069-a10d-87ee55dd6360",
      "docSlug": "0fb350a037078fd5d6a0566b322acbad",
      "documentTitle": "Canada Goose | Investor Day Presentation Deck | 161 slides",
      "authorId": "canada-goose",
      "authorName": "Canada Goose",
      "documentKindSlug": "conference-presentation",
      "documentKindLabel": "Conference presentation",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2023-02-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 116,
      "slideType": "other",
      "function": "other",
      "notes": "The slide uses a diagonal split-screen layout to showcase product imagery and design sketches.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de074-4f35-7069-a10d-87ee55dd6360/116",
      "deckHref": "/decks/019de074-4f35-7069-a10d-87ee55dd6360",
      "deckAnchorHref": "/decks/019de074-4f35-7069-a10d-87ee55dd6360#slide-116",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 120,
          "from": 81,
          "beatId": "9b9e533d-1c75-4cb1-89fc-6f6409bfb2bd",
          "arcName": "Monroe's Motivated Sequence",
          "arcSlug": "monroes-sequence",
          "beatName": "Action",
          "beatSlug": "monroes-sequence-action",
          "evidence": "DTC network expansion and product evolution",
          "position": 3,
          "confidence": 0.8,
          "parentBeatName": "Resolution",
          "parentBeatSlug": "resolution"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de074-4f35-7069-a10d-87ee55dd6360",
      "docSlug": "0fb350a037078fd5d6a0566b322acbad",
      "documentTitle": "Canada Goose | Investor Day Presentation Deck | 161 slides",
      "authorId": "canada-goose",
      "authorName": "Canada Goose",
      "documentKindSlug": "conference-presentation",
      "documentKindLabel": "Conference presentation",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2023-02-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 117,
      "slideType": "section_divider",
      "function": "transition",
      "notes": null,
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de074-4f35-7069-a10d-87ee55dd6360/117",
      "deckHref": "/decks/019de074-4f35-7069-a10d-87ee55dd6360",
      "deckAnchorHref": "/decks/019de074-4f35-7069-a10d-87ee55dd6360#slide-117",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 120,
          "from": 81,
          "beatId": "9b9e533d-1c75-4cb1-89fc-6f6409bfb2bd",
          "arcName": "Monroe's Motivated Sequence",
          "arcSlug": "monroes-sequence",
          "beatName": "Action",
          "beatSlug": "monroes-sequence-action",
          "evidence": "DTC network expansion and product evolution",
          "position": 3,
          "confidence": 0.8,
          "parentBeatName": "Resolution",
          "parentBeatSlug": "resolution"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de074-4f35-7069-a10d-87ee55dd6360",
      "docSlug": "0fb350a037078fd5d6a0566b322acbad",
      "documentTitle": "Canada Goose | Investor Day Presentation Deck | 161 slides",
      "authorId": "canada-goose",
      "authorName": "Canada Goose",
      "documentKindSlug": "conference-presentation",
      "documentKindLabel": "Conference presentation",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2023-02-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 118,
      "slideType": "filler",
      "function": "filler",
      "notes": "The slide acts as a visual transition or section divider, emphasizing brand lifestyle and product expansion.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de074-4f35-7069-a10d-87ee55dd6360/118",
      "deckHref": "/decks/019de074-4f35-7069-a10d-87ee55dd6360",
      "deckAnchorHref": "/decks/019de074-4f35-7069-a10d-87ee55dd6360#slide-118",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 120,
          "from": 81,
          "beatId": "9b9e533d-1c75-4cb1-89fc-6f6409bfb2bd",
          "arcName": "Monroe's Motivated Sequence",
          "arcSlug": "monroes-sequence",
          "beatName": "Action",
          "beatSlug": "monroes-sequence-action",
          "evidence": "DTC network expansion and product evolution",
          "position": 3,
          "confidence": 0.8,
          "parentBeatName": "Resolution",
          "parentBeatSlug": "resolution"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    }
  ]
}