{
  "kind": "all",
  "value": "all",
  "collectionKey": "slides:all:all:all-document-kinds:all-producers:all-orientations",
  "filters": {
    "documentKinds": [],
    "sourceTypes": [],
    "orientations": []
  },
  "total": 319975,
  "page": 2487,
  "pageSize": 60,
  "pageCount": 5333,
  "rows": [
    {
      "docId": "019de06f-f4a1-74c4-bec1-b049d3d1663d",
      "docSlug": "762421964b4ea58574db3ab2625c6afc",
      "documentTitle": "Aston Martin Lagonda | Results Presentation Deck | 34 slides",
      "authorId": "aston-martin-lagonda",
      "authorName": "Aston Martin Lagonda",
      "documentKindSlug": "conference-presentation",
      "documentKindLabel": "Conference presentation",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2020-02-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 20,
      "slideType": "timeline",
      "function": "summarize",
      "notes": "Includes product launch timeline, order book metrics, and a pie chart of top attributes.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de06f-f4a1-74c4-bec1-b049d3d1663d/20",
      "deckHref": "/decks/019de06f-f4a1-74c4-bec1-b049d3d1663d",
      "deckAnchorHref": "/decks/019de06f-f4a1-74c4-bec1-b049d3d1663d#slide-20",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 23,
          "from": 14,
          "beatId": "433150c7-3047-4279-974c-0b97b8fc0559",
          "arcName": "Problem-Agitate-Solution",
          "arcSlug": "problem-agitate-solution",
          "beatName": "Solution (Provide relief)",
          "beatSlug": "problem-agitate-solution-solution-provide-relief",
          "evidence": "The document presents the proposed solutions, including a revised plan, product launches, and new strategic investment.",
          "position": 2,
          "confidence": 0.8,
          "parentBeatName": "Resolution",
          "parentBeatSlug": "resolution"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de06f-f4a1-74c4-bec1-b049d3d1663d",
      "docSlug": "762421964b4ea58574db3ab2625c6afc",
      "documentTitle": "Aston Martin Lagonda | Results Presentation Deck | 34 slides",
      "authorId": "aston-martin-lagonda",
      "authorName": "Aston Martin Lagonda",
      "documentKindSlug": "conference-presentation",
      "documentKindLabel": "Conference presentation",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2020-02-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 21,
      "slideType": "key_takeaways",
      "function": "summarize",
      "notes": null,
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de06f-f4a1-74c4-bec1-b049d3d1663d/21",
      "deckHref": "/decks/019de06f-f4a1-74c4-bec1-b049d3d1663d",
      "deckAnchorHref": "/decks/019de06f-f4a1-74c4-bec1-b049d3d1663d#slide-21",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 23,
          "from": 14,
          "beatId": "433150c7-3047-4279-974c-0b97b8fc0559",
          "arcName": "Problem-Agitate-Solution",
          "arcSlug": "problem-agitate-solution",
          "beatName": "Solution (Provide relief)",
          "beatSlug": "problem-agitate-solution-solution-provide-relief",
          "evidence": "The document presents the proposed solutions, including a revised plan, product launches, and new strategic investment.",
          "position": 2,
          "confidence": 0.8,
          "parentBeatName": "Resolution",
          "parentBeatSlug": "resolution"
        },
        {
          "to": 21,
          "from": 21,
          "beatId": "ac7c1a26-c663-4eed-8c3b-2a4a49237721",
          "arcName": "Problem-Agitate-Solution",
          "arcSlug": "problem-agitate-solution",
          "beatName": "Market Size",
          "beatSlug": "sequoia-pitch-market-size",
          "evidence": "The document mentions the company's goal to fulfil its true potential as a luxury car company.",
          "position": 4,
          "confidence": 0.8,
          "parentBeatName": "Evidence",
          "parentBeatSlug": "evidence"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de06f-f4a1-74c4-bec1-b049d3d1663d",
      "docSlug": "762421964b4ea58574db3ab2625c6afc",
      "documentTitle": "Aston Martin Lagonda | Results Presentation Deck | 34 slides",
      "authorId": "aston-martin-lagonda",
      "authorName": "Aston Martin Lagonda",
      "documentKindSlug": "conference-presentation",
      "documentKindLabel": "Conference presentation",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2020-02-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 22,
      "slideType": "key_messages",
      "function": "establish_context",
      "notes": "Slide 22 of a presentation deck.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de06f-f4a1-74c4-bec1-b049d3d1663d/22",
      "deckHref": "/decks/019de06f-f4a1-74c4-bec1-b049d3d1663d",
      "deckAnchorHref": "/decks/019de06f-f4a1-74c4-bec1-b049d3d1663d#slide-22",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 23,
          "from": 14,
          "beatId": "433150c7-3047-4279-974c-0b97b8fc0559",
          "arcName": "Problem-Agitate-Solution",
          "arcSlug": "problem-agitate-solution",
          "beatName": "Solution (Provide relief)",
          "beatSlug": "problem-agitate-solution-solution-provide-relief",
          "evidence": "The document presents the proposed solutions, including a revised plan, product launches, and new strategic investment.",
          "position": 2,
          "confidence": 0.8,
          "parentBeatName": "Resolution",
          "parentBeatSlug": "resolution"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de06f-f4a1-74c4-bec1-b049d3d1663d",
      "docSlug": "762421964b4ea58574db3ab2625c6afc",
      "documentTitle": "Aston Martin Lagonda | Results Presentation Deck | 34 slides",
      "authorId": "aston-martin-lagonda",
      "authorName": "Aston Martin Lagonda",
      "documentKindSlug": "conference-presentation",
      "documentKindLabel": "Conference presentation",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2020-02-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 23,
      "slideType": "key_takeaways",
      "function": "summarize",
      "notes": null,
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de06f-f4a1-74c4-bec1-b049d3d1663d/23",
      "deckHref": "/decks/019de06f-f4a1-74c4-bec1-b049d3d1663d",
      "deckAnchorHref": "/decks/019de06f-f4a1-74c4-bec1-b049d3d1663d#slide-23",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 23,
          "from": 14,
          "beatId": "433150c7-3047-4279-974c-0b97b8fc0559",
          "arcName": "Problem-Agitate-Solution",
          "arcSlug": "problem-agitate-solution",
          "beatName": "Solution (Provide relief)",
          "beatSlug": "problem-agitate-solution-solution-provide-relief",
          "evidence": "The document presents the proposed solutions, including a revised plan, product launches, and new strategic investment.",
          "position": 2,
          "confidence": 0.8,
          "parentBeatName": "Resolution",
          "parentBeatSlug": "resolution"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de06f-f4a1-74c4-bec1-b049d3d1663d",
      "docSlug": "762421964b4ea58574db3ab2625c6afc",
      "documentTitle": "Aston Martin Lagonda | Results Presentation Deck | 34 slides",
      "authorId": "aston-martin-lagonda",
      "authorName": "Aston Martin Lagonda",
      "documentKindSlug": "conference-presentation",
      "documentKindLabel": "Conference presentation",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2020-02-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 24,
      "slideType": "closing_ask",
      "function": "closing_ask",
      "notes": null,
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de06f-f4a1-74c4-bec1-b049d3d1663d/24",
      "deckHref": "/decks/019de06f-f4a1-74c4-bec1-b049d3d1663d",
      "deckAnchorHref": "/decks/019de06f-f4a1-74c4-bec1-b049d3d1663d#slide-24",
      "loopMatches": [],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de06f-f4a1-74c4-bec1-b049d3d1663d",
      "docSlug": "762421964b4ea58574db3ab2625c6afc",
      "documentTitle": "Aston Martin Lagonda | Results Presentation Deck | 34 slides",
      "authorId": "aston-martin-lagonda",
      "authorName": "Aston Martin Lagonda",
      "documentKindSlug": "conference-presentation",
      "documentKindLabel": "Conference presentation",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2020-02-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 25,
      "slideType": "appendix_data",
      "function": "analyze_data",
      "notes": "Note (1) Overall IFRS16 benefit is £15m",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de06f-f4a1-74c4-bec1-b049d3d1663d/25",
      "deckHref": "/decks/019de06f-f4a1-74c4-bec1-b049d3d1663d",
      "deckAnchorHref": "/decks/019de06f-f4a1-74c4-bec1-b049d3d1663d#slide-25",
      "loopMatches": [],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de06f-f4a1-74c4-bec1-b049d3d1663d",
      "docSlug": "762421964b4ea58574db3ab2625c6afc",
      "documentTitle": "Aston Martin Lagonda | Results Presentation Deck | 34 slides",
      "authorId": "aston-martin-lagonda",
      "authorName": "Aston Martin Lagonda",
      "documentKindSlug": "conference-presentation",
      "documentKindLabel": "Conference presentation",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2020-02-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 26,
      "slideType": "appendix_data",
      "function": "analyze_data",
      "notes": "Includes footnotes regarding APMs, adjusting items, and specific financial adjustments.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de06f-f4a1-74c4-bec1-b049d3d1663d/26",
      "deckHref": "/decks/019de06f-f4a1-74c4-bec1-b049d3d1663d",
      "deckAnchorHref": "/decks/019de06f-f4a1-74c4-bec1-b049d3d1663d#slide-26",
      "loopMatches": [],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de06f-f4a1-74c4-bec1-b049d3d1663d",
      "docSlug": "762421964b4ea58574db3ab2625c6afc",
      "documentTitle": "Aston Martin Lagonda | Results Presentation Deck | 34 slides",
      "authorId": "aston-martin-lagonda",
      "authorName": "Aston Martin Lagonda",
      "documentKindSlug": "conference-presentation",
      "documentKindLabel": "Conference presentation",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2020-02-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 27,
      "slideType": "appendix_disclosure",
      "function": "analyze_data",
      "notes": "The table provides a bridge from reported figures to adjusted figures excluding the impact of IFRS 16.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de06f-f4a1-74c4-bec1-b049d3d1663d/27",
      "deckHref": "/decks/019de06f-f4a1-74c4-bec1-b049d3d1663d",
      "deckAnchorHref": "/decks/019de06f-f4a1-74c4-bec1-b049d3d1663d#slide-27",
      "loopMatches": [],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de06f-f4a1-74c4-bec1-b049d3d1663d",
      "docSlug": "762421964b4ea58574db3ab2625c6afc",
      "documentTitle": "Aston Martin Lagonda | Results Presentation Deck | 34 slides",
      "authorId": "aston-martin-lagonda",
      "authorName": "Aston Martin Lagonda",
      "documentKindSlug": "conference-presentation",
      "documentKindLabel": "Conference presentation",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2020-02-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 28,
      "slideType": "appendix_disclosure",
      "function": "other",
      "notes": null,
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de06f-f4a1-74c4-bec1-b049d3d1663d/28",
      "deckHref": "/decks/019de06f-f4a1-74c4-bec1-b049d3d1663d",
      "deckAnchorHref": "/decks/019de06f-f4a1-74c4-bec1-b049d3d1663d#slide-28",
      "loopMatches": [],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de06f-f4a1-74c4-bec1-b049d3d1663d",
      "docSlug": "762421964b4ea58574db3ab2625c6afc",
      "documentTitle": "Aston Martin Lagonda | Results Presentation Deck | 34 slides",
      "authorId": "aston-martin-lagonda",
      "authorName": "Aston Martin Lagonda",
      "documentKindSlug": "conference-presentation",
      "documentKindLabel": "Conference presentation",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2020-02-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 29,
      "slideType": "appendix_data",
      "function": "analyze_data",
      "notes": "APM stands for Alternative Performance Measures.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de06f-f4a1-74c4-bec1-b049d3d1663d/29",
      "deckHref": "/decks/019de06f-f4a1-74c4-bec1-b049d3d1663d",
      "deckAnchorHref": "/decks/019de06f-f4a1-74c4-bec1-b049d3d1663d#slide-29",
      "loopMatches": [],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de06f-f4a1-74c4-bec1-b049d3d1663d",
      "docSlug": "762421964b4ea58574db3ab2625c6afc",
      "documentTitle": "Aston Martin Lagonda | Results Presentation Deck | 34 slides",
      "authorId": "aston-martin-lagonda",
      "authorName": "Aston Martin Lagonda",
      "documentKindSlug": "conference-presentation",
      "documentKindLabel": "Conference presentation",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2020-02-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 30,
      "slideType": "appendix_data",
      "function": "analyze_data",
      "notes": "Includes footnotes regarding weighted average share calculations.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de06f-f4a1-74c4-bec1-b049d3d1663d/30",
      "deckHref": "/decks/019de06f-f4a1-74c4-bec1-b049d3d1663d",
      "deckAnchorHref": "/decks/019de06f-f4a1-74c4-bec1-b049d3d1663d#slide-30",
      "loopMatches": [],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de06f-f4a1-74c4-bec1-b049d3d1663d",
      "docSlug": "762421964b4ea58574db3ab2625c6afc",
      "documentTitle": "Aston Martin Lagonda | Results Presentation Deck | 34 slides",
      "authorId": "aston-martin-lagonda",
      "authorName": "Aston Martin Lagonda",
      "documentKindSlug": "conference-presentation",
      "documentKindLabel": "Conference presentation",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2020-02-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 31,
      "slideType": "kpi_overview",
      "function": "analyze_data",
      "notes": "Includes footnote regarding APMs and Specials.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de06f-f4a1-74c4-bec1-b049d3d1663d/31",
      "deckHref": "/decks/019de06f-f4a1-74c4-bec1-b049d3d1663d",
      "deckAnchorHref": "/decks/019de06f-f4a1-74c4-bec1-b049d3d1663d#slide-31",
      "loopMatches": [],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de06f-f4a1-74c4-bec1-b049d3d1663d",
      "docSlug": "762421964b4ea58574db3ab2625c6afc",
      "documentTitle": "Aston Martin Lagonda | Results Presentation Deck | 34 slides",
      "authorId": "aston-martin-lagonda",
      "authorName": "Aston Martin Lagonda",
      "documentKindSlug": "conference-presentation",
      "documentKindLabel": "Conference presentation",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2020-02-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 32,
      "slideType": "disclaimer",
      "function": "other",
      "notes": null,
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de06f-f4a1-74c4-bec1-b049d3d1663d/32",
      "deckHref": "/decks/019de06f-f4a1-74c4-bec1-b049d3d1663d",
      "deckAnchorHref": "/decks/019de06f-f4a1-74c4-bec1-b049d3d1663d#slide-32",
      "loopMatches": [],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de06f-f4a1-74c4-bec1-b049d3d1663d",
      "docSlug": "762421964b4ea58574db3ab2625c6afc",
      "documentTitle": "Aston Martin Lagonda | Results Presentation Deck | 34 slides",
      "authorId": "aston-martin-lagonda",
      "authorName": "Aston Martin Lagonda",
      "documentKindSlug": "conference-presentation",
      "documentKindLabel": "Conference presentation",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2020-02-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 33,
      "slideType": "disclaimer",
      "function": "other",
      "notes": null,
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de06f-f4a1-74c4-bec1-b049d3d1663d/33",
      "deckHref": "/decks/019de06f-f4a1-74c4-bec1-b049d3d1663d",
      "deckAnchorHref": "/decks/019de06f-f4a1-74c4-bec1-b049d3d1663d#slide-33",
      "loopMatches": [],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de06f-f4a1-74c4-bec1-b049d3d1663d",
      "docSlug": "762421964b4ea58574db3ab2625c6afc",
      "documentTitle": "Aston Martin Lagonda | Results Presentation Deck | 34 slides",
      "authorId": "aston-martin-lagonda",
      "authorName": "Aston Martin Lagonda",
      "documentKindSlug": "conference-presentation",
      "documentKindLabel": "Conference presentation",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2020-02-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 34,
      "slideType": "appendix",
      "function": "other",
      "notes": null,
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de06f-f4a1-74c4-bec1-b049d3d1663d/34",
      "deckHref": "/decks/019de06f-f4a1-74c4-bec1-b049d3d1663d",
      "deckAnchorHref": "/decks/019de06f-f4a1-74c4-bec1-b049d3d1663d#slide-34",
      "loopMatches": [],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de06f-f532-70ae-9b62-eba5cdb9f8d2",
      "docSlug": "666205b223d86666c9fbfd02d0fa06f3",
      "documentTitle": "CME Group | Investor Presentation Deck | 7 slides",
      "authorId": "cme-group",
      "authorName": "CME Group",
      "documentKindSlug": "conference-presentation",
      "documentKindLabel": "Conference presentation",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2020-02-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 1,
      "slideType": "cover",
      "function": "front_matter",
      "notes": null,
      "imagePath": "https://imgproxy.kitesheet.com/ht0BP1VDTgkHRkzm1qYyJGnucQPWn-dFNX-APWvZ9UI/rs:fit:1200:1200:0/q:82/f:webp/czM6Ly9raXRlc2hlZXQvY29ycHVzL3NsaWRlcy82NjYyMDViMjIzZDg2NjY2YzlmYmZkMDJkMGZhMDZmMy9wMDAxLmpwZw",
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de06f-f532-70ae-9b62-eba5cdb9f8d2/1",
      "deckHref": "/decks/019de06f-f532-70ae-9b62-eba5cdb9f8d2",
      "deckAnchorHref": "/decks/019de06f-f532-70ae-9b62-eba5cdb9f8d2#slide-1",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 1,
          "from": 1,
          "beatId": "260f3955-0d9f-4825-a660-39bba8b19b65",
          "arcName": "The Sequoia Pitch",
          "arcSlug": "sequoia-pitch",
          "beatName": "Problem",
          "beatSlug": "sequoia-pitch-problem",
          "evidence": "The cover slide provides an overview of CME Group",
          "position": 0,
          "confidence": 0.8,
          "parentBeatName": "Complication",
          "parentBeatSlug": "complication"
        }
      ],
      "imagePathAlt": "https://imgproxy.kitesheet.com/DYXByAykBcRfTD7SM9QZZ0p9Ciwtf7bDLjeNyjtjXAg/rs:fit:1200:1200:0/q:82/f:webp/czM6Ly9raXRlc2hlZXQvY29ycHVzL3NsaWRlcy82NjYyMDViMjIzZDg2NjY2YzlmYmZkMDJkMGZhMDZmMy9wMDAxLnBuZw",
      "thumbSrc": "https://imgproxy.kitesheet.com/c9FQxfgFA4VgoH2YGxFVBP6izk9JW6rEVGh2toprNt0/rs:fit:480:480:0/q:78/f:webp/czM6Ly9raXRlc2hlZXQvY29ycHVzL3NsaWRlcy82NjYyMDViMjIzZDg2NjY2YzlmYmZkMDJkMGZhMDZmMy9wMDAxLmpwZw",
      "thumbSrcAlt": "https://imgproxy.kitesheet.com/K6LHTe4DkP-gCKAKMi4gFrby6LUUbaFrw94XwFYWzSc/rs:fit:480:480:0/q:78/f:webp/czM6Ly9raXRlc2hlZXQvY29ycHVzL3NsaWRlcy82NjYyMDViMjIzZDg2NjY2YzlmYmZkMDJkMGZhMDZmMy9wMDAxLnBuZw"
    },
    {
      "docId": "019de06f-f532-70ae-9b62-eba5cdb9f8d2",
      "docSlug": "666205b223d86666c9fbfd02d0fa06f3",
      "documentTitle": "CME Group | Investor Presentation Deck | 7 slides",
      "authorId": "cme-group",
      "authorName": "CME Group",
      "documentKindSlug": "conference-presentation",
      "documentKindLabel": "Conference presentation",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2020-02-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 2,
      "slideType": "key_messages",
      "function": "analyze_data",
      "notes": "The Venn diagram connects to the pie chart, suggesting the revenue mix is a result of the described assets.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de06f-f532-70ae-9b62-eba5cdb9f8d2/2",
      "deckHref": "/decks/019de06f-f532-70ae-9b62-eba5cdb9f8d2",
      "deckAnchorHref": "/decks/019de06f-f532-70ae-9b62-eba5cdb9f8d2#slide-2",
      "loopMatches": [
        {
          "to": 7,
          "from": 2,
          "name": "Golden Circle",
          "slug": "11-golden-circle",
          "bestFor": "Visionary leadership, brand positioning, mission statements",
          "matchId": "4d8f1c9f-a27e-4020-8a7f-ae75ff1df0a9",
          "evidence": "The deck presents a clear and concise argument for investing in CME Group",
          "position": 0,
          "objective": "Why CME Group is a compelling investment",
          "structure": "The Why (Belief) -> The How (Process) -> The What (Result)",
          "confidence": 0.7,
          "description": "Invert the typical pitch by starting with why you exist, rather than what you do"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 2,
          "from": 2,
          "beatId": "1a5b9d96-ef8a-42ae-9b5f-b990847aa633",
          "arcName": "The Sequoia Pitch",
          "arcSlug": "sequoia-pitch",
          "beatName": "Solution",
          "beatSlug": "sequoia-pitch-solution",
          "evidence": "The key messages slide highlights unique assets and competitive advantages",
          "position": 1,
          "confidence": 0.8,
          "parentBeatName": "Turn",
          "parentBeatSlug": "turn"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de06f-f532-70ae-9b62-eba5cdb9f8d2",
      "docSlug": "666205b223d86666c9fbfd02d0fa06f3",
      "documentTitle": "CME Group | Investor Presentation Deck | 7 slides",
      "authorId": "cme-group",
      "authorName": "CME Group",
      "documentKindSlug": "conference-presentation",
      "documentKindLabel": "Conference presentation",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2020-02-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 3,
      "slideType": "kpi_overview",
      "function": "analyze_data",
      "notes": "The chart uses a trend line to emphasize long-term growth and a callout for a specific record volume event.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de06f-f532-70ae-9b62-eba5cdb9f8d2/3",
      "deckHref": "/decks/019de06f-f532-70ae-9b62-eba5cdb9f8d2",
      "deckAnchorHref": "/decks/019de06f-f532-70ae-9b62-eba5cdb9f8d2#slide-3",
      "loopMatches": [
        {
          "to": 7,
          "from": 2,
          "name": "Golden Circle",
          "slug": "11-golden-circle",
          "bestFor": "Visionary leadership, brand positioning, mission statements",
          "matchId": "4d8f1c9f-a27e-4020-8a7f-ae75ff1df0a9",
          "evidence": "The deck presents a clear and concise argument for investing in CME Group",
          "position": 0,
          "objective": "Why CME Group is a compelling investment",
          "structure": "The Why (Belief) -> The How (Process) -> The What (Result)",
          "confidence": 0.7,
          "description": "Invert the typical pitch by starting with why you exist, rather than what you do"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 6,
          "from": 3,
          "beatId": "5c550aaf-dd14-4f1c-a431-e9248b902d9d",
          "arcName": "The Sequoia Pitch",
          "arcSlug": "sequoia-pitch",
          "beatName": "Financials",
          "beatSlug": "sequoia-pitch-financials",
          "evidence": "Slides 3-6 present various financial metrics and performance indicators",
          "position": 2,
          "confidence": 0.8,
          "parentBeatName": "Evidence",
          "parentBeatSlug": "evidence"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de06f-f532-70ae-9b62-eba5cdb9f8d2",
      "docSlug": "666205b223d86666c9fbfd02d0fa06f3",
      "documentTitle": "CME Group | Investor Presentation Deck | 7 slides",
      "authorId": "cme-group",
      "authorName": "CME Group",
      "documentKindSlug": "conference-presentation",
      "documentKindLabel": "Conference presentation",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2020-02-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 4,
      "slideType": "kpi_overview",
      "function": "analyze_data",
      "notes": "Red circles highlight specific growth and RPC metrics for Energy, Ag Commodities, and Metals.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de06f-f532-70ae-9b62-eba5cdb9f8d2/4",
      "deckHref": "/decks/019de06f-f532-70ae-9b62-eba5cdb9f8d2",
      "deckAnchorHref": "/decks/019de06f-f532-70ae-9b62-eba5cdb9f8d2#slide-4",
      "loopMatches": [
        {
          "to": 7,
          "from": 2,
          "name": "Golden Circle",
          "slug": "11-golden-circle",
          "bestFor": "Visionary leadership, brand positioning, mission statements",
          "matchId": "4d8f1c9f-a27e-4020-8a7f-ae75ff1df0a9",
          "evidence": "The deck presents a clear and concise argument for investing in CME Group",
          "position": 0,
          "objective": "Why CME Group is a compelling investment",
          "structure": "The Why (Belief) -> The How (Process) -> The What (Result)",
          "confidence": 0.7,
          "description": "Invert the typical pitch by starting with why you exist, rather than what you do"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 6,
          "from": 3,
          "beatId": "5c550aaf-dd14-4f1c-a431-e9248b902d9d",
          "arcName": "The Sequoia Pitch",
          "arcSlug": "sequoia-pitch",
          "beatName": "Financials",
          "beatSlug": "sequoia-pitch-financials",
          "evidence": "Slides 3-6 present various financial metrics and performance indicators",
          "position": 2,
          "confidence": 0.8,
          "parentBeatName": "Evidence",
          "parentBeatSlug": "evidence"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de06f-f532-70ae-9b62-eba5cdb9f8d2",
      "docSlug": "666205b223d86666c9fbfd02d0fa06f3",
      "documentTitle": "CME Group | Investor Presentation Deck | 7 slides",
      "authorId": "cme-group",
      "authorName": "CME Group",
      "documentKindSlug": "conference-presentation",
      "documentKindLabel": "Conference presentation",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2020-02-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 5,
      "slideType": "geographic_map",
      "function": "analyze_data",
      "notes": "The slide uses a map background to contextualize regional performance data.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de06f-f532-70ae-9b62-eba5cdb9f8d2/5",
      "deckHref": "/decks/019de06f-f532-70ae-9b62-eba5cdb9f8d2",
      "deckAnchorHref": "/decks/019de06f-f532-70ae-9b62-eba5cdb9f8d2#slide-5",
      "loopMatches": [
        {
          "to": 7,
          "from": 2,
          "name": "Golden Circle",
          "slug": "11-golden-circle",
          "bestFor": "Visionary leadership, brand positioning, mission statements",
          "matchId": "4d8f1c9f-a27e-4020-8a7f-ae75ff1df0a9",
          "evidence": "The deck presents a clear and concise argument for investing in CME Group",
          "position": 0,
          "objective": "Why CME Group is a compelling investment",
          "structure": "The Why (Belief) -> The How (Process) -> The What (Result)",
          "confidence": 0.7,
          "description": "Invert the typical pitch by starting with why you exist, rather than what you do"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 6,
          "from": 3,
          "beatId": "5c550aaf-dd14-4f1c-a431-e9248b902d9d",
          "arcName": "The Sequoia Pitch",
          "arcSlug": "sequoia-pitch",
          "beatName": "Financials",
          "beatSlug": "sequoia-pitch-financials",
          "evidence": "Slides 3-6 present various financial metrics and performance indicators",
          "position": 2,
          "confidence": 0.8,
          "parentBeatName": "Evidence",
          "parentBeatSlug": "evidence"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de06f-f532-70ae-9b62-eba5cdb9f8d2",
      "docSlug": "666205b223d86666c9fbfd02d0fa06f3",
      "documentTitle": "CME Group | Investor Presentation Deck | 7 slides",
      "authorId": "cme-group",
      "authorName": "CME Group",
      "documentKindSlug": "conference-presentation",
      "documentKindLabel": "Conference presentation",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2020-02-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 6,
      "slideType": "kpi_overview",
      "function": "analyze_data",
      "notes": "The left chart uses a dual-axis combo (bar and line) to show revenue, expenses, and margins. The right chart is a stacked bar chart showing dividend composition.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de06f-f532-70ae-9b62-eba5cdb9f8d2/6",
      "deckHref": "/decks/019de06f-f532-70ae-9b62-eba5cdb9f8d2",
      "deckAnchorHref": "/decks/019de06f-f532-70ae-9b62-eba5cdb9f8d2#slide-6",
      "loopMatches": [
        {
          "to": 7,
          "from": 2,
          "name": "Golden Circle",
          "slug": "11-golden-circle",
          "bestFor": "Visionary leadership, brand positioning, mission statements",
          "matchId": "4d8f1c9f-a27e-4020-8a7f-ae75ff1df0a9",
          "evidence": "The deck presents a clear and concise argument for investing in CME Group",
          "position": 0,
          "objective": "Why CME Group is a compelling investment",
          "structure": "The Why (Belief) -> The How (Process) -> The What (Result)",
          "confidence": 0.7,
          "description": "Invert the typical pitch by starting with why you exist, rather than what you do"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 6,
          "from": 3,
          "beatId": "5c550aaf-dd14-4f1c-a431-e9248b902d9d",
          "arcName": "The Sequoia Pitch",
          "arcSlug": "sequoia-pitch",
          "beatName": "Financials",
          "beatSlug": "sequoia-pitch-financials",
          "evidence": "Slides 3-6 present various financial metrics and performance indicators",
          "position": 2,
          "confidence": 0.8,
          "parentBeatName": "Evidence",
          "parentBeatSlug": "evidence"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de06f-f532-70ae-9b62-eba5cdb9f8d2",
      "docSlug": "666205b223d86666c9fbfd02d0fa06f3",
      "documentTitle": "CME Group | Investor Presentation Deck | 7 slides",
      "authorId": "cme-group",
      "authorName": "CME Group",
      "documentKindSlug": "conference-presentation",
      "documentKindLabel": "Conference presentation",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2020-02-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 7,
      "slideType": "key_messages",
      "function": "summarize",
      "notes": null,
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de06f-f532-70ae-9b62-eba5cdb9f8d2/7",
      "deckHref": "/decks/019de06f-f532-70ae-9b62-eba5cdb9f8d2",
      "deckAnchorHref": "/decks/019de06f-f532-70ae-9b62-eba5cdb9f8d2#slide-7",
      "loopMatches": [
        {
          "to": 7,
          "from": 2,
          "name": "Golden Circle",
          "slug": "11-golden-circle",
          "bestFor": "Visionary leadership, brand positioning, mission statements",
          "matchId": "4d8f1c9f-a27e-4020-8a7f-ae75ff1df0a9",
          "evidence": "The deck presents a clear and concise argument for investing in CME Group",
          "position": 0,
          "objective": "Why CME Group is a compelling investment",
          "structure": "The Why (Belief) -> The How (Process) -> The What (Result)",
          "confidence": 0.7,
          "description": "Invert the typical pitch by starting with why you exist, rather than what you do"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 7,
          "from": 7,
          "beatId": "a09f6cb2-c863-430f-a3bc-7790013d0fda",
          "arcName": "The Sequoia Pitch",
          "arcSlug": "sequoia-pitch",
          "beatName": "The Ask",
          "beatSlug": "sequoia-pitch-the-ask",
          "evidence": "The final slide presents CME Group as a compelling investment opportunity",
          "position": 3,
          "confidence": 0.8,
          "parentBeatName": "Resolution",
          "parentBeatSlug": "resolution"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de06f-f612-73de-8a17-45944a938c18",
      "docSlug": "23c388b9c942b780bbf72634fef65cd8",
      "documentTitle": "Crocs | Investor Presentation Deck | 27 slides",
      "authorId": "crocs",
      "authorName": "Crocs",
      "documentKindSlug": "conference-presentation",
      "documentKindLabel": "Conference presentation",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2020-02-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 1,
      "slideType": "cover",
      "function": "front_matter",
      "notes": null,
      "imagePath": "https://imgproxy.kitesheet.com/qYpUlN8HzS85vNyJYUhNc8sOBpPNXMioCYfqhi4PVJ0/rs:fit:1200:1200:0/q:82/f:webp/czM6Ly9raXRlc2hlZXQvY29ycHVzL3NsaWRlcy8yM2MzODhiOWM5NDJiNzgwYmJmNzI2MzRmZWY2NWNkOC9wMDAxLmpwZw",
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de06f-f612-73de-8a17-45944a938c18/1",
      "deckHref": "/decks/019de06f-f612-73de-8a17-45944a938c18",
      "deckAnchorHref": "/decks/019de06f-f612-73de-8a17-45944a938c18#slide-1",
      "loopMatches": [],
      "arcBeatMatches": [],
      "imagePathAlt": "https://imgproxy.kitesheet.com/UxuvAKCLiPXGFrbf9cFRmKJzDuuRoxhdAyPFHlSID6Y/rs:fit:1200:1200:0/q:82/f:webp/czM6Ly9raXRlc2hlZXQvY29ycHVzL3NsaWRlcy8yM2MzODhiOWM5NDJiNzgwYmJmNzI2MzRmZWY2NWNkOC9wMDAxLnBuZw",
      "thumbSrc": "https://imgproxy.kitesheet.com/drDaM9YtvIW-_McEAK7YaGDZAl6TcaKxUCdxGqKpZIY/rs:fit:480:480:0/q:78/f:webp/czM6Ly9raXRlc2hlZXQvY29ycHVzL3NsaWRlcy8yM2MzODhiOWM5NDJiNzgwYmJmNzI2MzRmZWY2NWNkOC9wMDAxLmpwZw",
      "thumbSrcAlt": "https://imgproxy.kitesheet.com/ILQk1H2YsaPIWERouo5NJ4W8QCLqD0T2SdFIl9MOrUA/rs:fit:480:480:0/q:78/f:webp/czM6Ly9raXRlc2hlZXQvY29ycHVzL3NsaWRlcy8yM2MzODhiOWM5NDJiNzgwYmJmNzI2MzRmZWY2NWNkOC9wMDAxLnBuZw"
    },
    {
      "docId": "019de06f-f612-73de-8a17-45944a938c18",
      "docSlug": "23c388b9c942b780bbf72634fef65cd8",
      "documentTitle": "Crocs | Investor Presentation Deck | 27 slides",
      "authorId": "crocs",
      "authorName": "Crocs",
      "documentKindSlug": "conference-presentation",
      "documentKindLabel": "Conference presentation",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2020-02-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 2,
      "slideType": "disclaimer",
      "function": "front_matter",
      "notes": null,
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de06f-f612-73de-8a17-45944a938c18/2",
      "deckHref": "/decks/019de06f-f612-73de-8a17-45944a938c18",
      "deckAnchorHref": "/decks/019de06f-f612-73de-8a17-45944a938c18#slide-2",
      "loopMatches": [],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de06f-f612-73de-8a17-45944a938c18",
      "docSlug": "23c388b9c942b780bbf72634fef65cd8",
      "documentTitle": "Crocs | Investor Presentation Deck | 27 slides",
      "authorId": "crocs",
      "authorName": "Crocs",
      "documentKindSlug": "conference-presentation",
      "documentKindLabel": "Conference presentation",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2020-02-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 3,
      "slideType": "agenda",
      "function": "front_matter",
      "notes": null,
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de06f-f612-73de-8a17-45944a938c18/3",
      "deckHref": "/decks/019de06f-f612-73de-8a17-45944a938c18",
      "deckAnchorHref": "/decks/019de06f-f612-73de-8a17-45944a938c18#slide-3",
      "loopMatches": [],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de06f-f612-73de-8a17-45944a938c18",
      "docSlug": "23c388b9c942b780bbf72634fef65cd8",
      "documentTitle": "Crocs | Investor Presentation Deck | 27 slides",
      "authorId": "crocs",
      "authorName": "Crocs",
      "documentKindSlug": "conference-presentation",
      "documentKindLabel": "Conference presentation",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2020-02-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 4,
      "slideType": "section_divider",
      "function": "transition",
      "notes": null,
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de06f-f612-73de-8a17-45944a938c18/4",
      "deckHref": "/decks/019de06f-f612-73de-8a17-45944a938c18",
      "deckAnchorHref": "/decks/019de06f-f612-73de-8a17-45944a938c18#slide-4",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 5,
          "from": 4,
          "beatId": "6231f5ef-9c9e-4a59-b198-e76ac7653824",
          "arcName": "The Sequoia Pitch",
          "arcSlug": "sequoia-pitch",
          "beatName": "Problem",
          "beatSlug": "sequoia-pitch-problem",
          "evidence": "The section 'POSITIONED FOR GROWTH' and 'A POWERFUL BRAND POSITIONED FOR GLOBAL GROWTH' indicate a problem statement.",
          "position": 0,
          "confidence": 0.8,
          "parentBeatName": "Complication",
          "parentBeatSlug": "complication"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de06f-f612-73de-8a17-45944a938c18",
      "docSlug": "23c388b9c942b780bbf72634fef65cd8",
      "documentTitle": "Crocs | Investor Presentation Deck | 27 slides",
      "authorId": "crocs",
      "authorName": "Crocs",
      "documentKindSlug": "conference-presentation",
      "documentKindLabel": "Conference presentation",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2020-02-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 5,
      "slideType": "key_messages",
      "function": "summarize",
      "notes": null,
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de06f-f612-73de-8a17-45944a938c18/5",
      "deckHref": "/decks/019de06f-f612-73de-8a17-45944a938c18",
      "deckAnchorHref": "/decks/019de06f-f612-73de-8a17-45944a938c18#slide-5",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 5,
          "from": 4,
          "beatId": "6231f5ef-9c9e-4a59-b198-e76ac7653824",
          "arcName": "The Sequoia Pitch",
          "arcSlug": "sequoia-pitch",
          "beatName": "Problem",
          "beatSlug": "sequoia-pitch-problem",
          "evidence": "The section 'POSITIONED FOR GROWTH' and 'A POWERFUL BRAND POSITIONED FOR GLOBAL GROWTH' indicate a problem statement.",
          "position": 0,
          "confidence": 0.8,
          "parentBeatName": "Complication",
          "parentBeatSlug": "complication"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de06f-f612-73de-8a17-45944a938c18",
      "docSlug": "23c388b9c942b780bbf72634fef65cd8",
      "documentTitle": "Crocs | Investor Presentation Deck | 27 slides",
      "authorId": "crocs",
      "authorName": "Crocs",
      "documentKindSlug": "conference-presentation",
      "documentKindLabel": "Conference presentation",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2020-02-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 6,
      "slideType": "key_messages",
      "function": "present_framework",
      "notes": "Uses a circular icon-based framework to categorize growth drivers.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de06f-f612-73de-8a17-45944a938c18/6",
      "deckHref": "/decks/019de06f-f612-73de-8a17-45944a938c18",
      "deckAnchorHref": "/decks/019de06f-f612-73de-8a17-45944a938c18#slide-6",
      "loopMatches": [
        {
          "to": 14,
          "from": 6,
          "name": "Quick Win Big Bet",
          "slug": "47-quick-win-big-bet",
          "bestFor": "Transformation planning, 100-day plans, resource allocation",
          "matchId": "3e30d667-79f2-4f57-8293-9eb991667d76",
          "evidence": "The sections 'LONG-TERM GROWTH DRIVERS' and 'OUR GROWTH WILL BE IGNITED BY POWERFUL GLOBAL SOCIAL & DIGITAL MARKETING' indicate quick wins and big bets.",
          "position": 1,
          "objective": "Identifying quick wins and big bets for growth",
          "structure": "The Full List -> Quick Wins (Low effort, High impact) -> Big Bets (High effort, High impact) -> Sequenced Roadmap",
          "confidence": 0.7,
          "description": "Separate initiatives into immediate wins and longer-term strategic bets"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 14,
          "from": 6,
          "beatId": "717b5a36-9293-4eb4-a31e-7beb89fbe59e",
          "arcName": "The Sequoia Pitch",
          "arcSlug": "sequoia-pitch",
          "beatName": "Solution",
          "beatSlug": "sequoia-pitch-solution",
          "evidence": "The sections 'LONG-TERM GROWTH DRIVERS', 'INVEST IN NEW, VISIBLE COMFORT TECHNOLOGY', and 'OUR GROWTH WILL BE IGNITED BY POWERFUL GLOBAL SOCIAL & DIGITAL MARKETING' indicate a solution.",
          "position": 1,
          "confidence": 0.8,
          "parentBeatName": "Turn",
          "parentBeatSlug": "turn"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de06f-f612-73de-8a17-45944a938c18",
      "docSlug": "23c388b9c942b780bbf72634fef65cd8",
      "documentTitle": "Crocs | Investor Presentation Deck | 27 slides",
      "authorId": "crocs",
      "authorName": "Crocs",
      "documentKindSlug": "conference-presentation",
      "documentKindLabel": "Conference presentation",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2020-02-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 7,
      "slideType": "key_takeaways",
      "function": "summarize",
      "notes": "Includes a collage of media clippings and social media screenshots showcasing brand relevance.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de06f-f612-73de-8a17-45944a938c18/7",
      "deckHref": "/decks/019de06f-f612-73de-8a17-45944a938c18",
      "deckAnchorHref": "/decks/019de06f-f612-73de-8a17-45944a938c18#slide-7",
      "loopMatches": [
        {
          "to": 14,
          "from": 6,
          "name": "Quick Win Big Bet",
          "slug": "47-quick-win-big-bet",
          "bestFor": "Transformation planning, 100-day plans, resource allocation",
          "matchId": "3e30d667-79f2-4f57-8293-9eb991667d76",
          "evidence": "The sections 'LONG-TERM GROWTH DRIVERS' and 'OUR GROWTH WILL BE IGNITED BY POWERFUL GLOBAL SOCIAL & DIGITAL MARKETING' indicate quick wins and big bets.",
          "position": 1,
          "objective": "Identifying quick wins and big bets for growth",
          "structure": "The Full List -> Quick Wins (Low effort, High impact) -> Big Bets (High effort, High impact) -> Sequenced Roadmap",
          "confidence": 0.7,
          "description": "Separate initiatives into immediate wins and longer-term strategic bets"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 14,
          "from": 6,
          "beatId": "717b5a36-9293-4eb4-a31e-7beb89fbe59e",
          "arcName": "The Sequoia Pitch",
          "arcSlug": "sequoia-pitch",
          "beatName": "Solution",
          "beatSlug": "sequoia-pitch-solution",
          "evidence": "The sections 'LONG-TERM GROWTH DRIVERS', 'INVEST IN NEW, VISIBLE COMFORT TECHNOLOGY', and 'OUR GROWTH WILL BE IGNITED BY POWERFUL GLOBAL SOCIAL & DIGITAL MARKETING' indicate a solution.",
          "position": 1,
          "confidence": 0.8,
          "parentBeatName": "Turn",
          "parentBeatSlug": "turn"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de06f-f612-73de-8a17-45944a938c18",
      "docSlug": "23c388b9c942b780bbf72634fef65cd8",
      "documentTitle": "Crocs | Investor Presentation Deck | 27 slides",
      "authorId": "crocs",
      "authorName": "Crocs",
      "documentKindSlug": "conference-presentation",
      "documentKindLabel": "Conference presentation",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2020-02-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 8,
      "slideType": "market_sizing",
      "function": "size_opportunity",
      "notes": null,
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de06f-f612-73de-8a17-45944a938c18/8",
      "deckHref": "/decks/019de06f-f612-73de-8a17-45944a938c18",
      "deckAnchorHref": "/decks/019de06f-f612-73de-8a17-45944a938c18#slide-8",
      "loopMatches": [
        {
          "to": 14,
          "from": 6,
          "name": "Quick Win Big Bet",
          "slug": "47-quick-win-big-bet",
          "bestFor": "Transformation planning, 100-day plans, resource allocation",
          "matchId": "3e30d667-79f2-4f57-8293-9eb991667d76",
          "evidence": "The sections 'LONG-TERM GROWTH DRIVERS' and 'OUR GROWTH WILL BE IGNITED BY POWERFUL GLOBAL SOCIAL & DIGITAL MARKETING' indicate quick wins and big bets.",
          "position": 1,
          "objective": "Identifying quick wins and big bets for growth",
          "structure": "The Full List -> Quick Wins (Low effort, High impact) -> Big Bets (High effort, High impact) -> Sequenced Roadmap",
          "confidence": 0.7,
          "description": "Separate initiatives into immediate wins and longer-term strategic bets"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 14,
          "from": 6,
          "beatId": "717b5a36-9293-4eb4-a31e-7beb89fbe59e",
          "arcName": "The Sequoia Pitch",
          "arcSlug": "sequoia-pitch",
          "beatName": "Solution",
          "beatSlug": "sequoia-pitch-solution",
          "evidence": "The sections 'LONG-TERM GROWTH DRIVERS', 'INVEST IN NEW, VISIBLE COMFORT TECHNOLOGY', and 'OUR GROWTH WILL BE IGNITED BY POWERFUL GLOBAL SOCIAL & DIGITAL MARKETING' indicate a solution.",
          "position": 1,
          "confidence": 0.8,
          "parentBeatName": "Turn",
          "parentBeatSlug": "turn"
        },
        {
          "to": 9,
          "from": 8,
          "beatId": "bd004160-95a5-4ca4-8f0f-b17d30a220b9",
          "arcName": "The Sequoia Pitch",
          "arcSlug": "sequoia-pitch",
          "beatName": "Market Size",
          "beatSlug": "sequoia-pitch-market-size",
          "evidence": "The section 'SANDALS: SIGNIFICANT LONG-TERM GROWTH OPPORTUNITY' indicates market size discussion.",
          "position": 2,
          "confidence": 0.8,
          "parentBeatName": "Evidence",
          "parentBeatSlug": "evidence"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de06f-f612-73de-8a17-45944a938c18",
      "docSlug": "23c388b9c942b780bbf72634fef65cd8",
      "documentTitle": "Crocs | Investor Presentation Deck | 27 slides",
      "authorId": "crocs",
      "authorName": "Crocs",
      "documentKindSlug": "conference-presentation",
      "documentKindLabel": "Conference presentation",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2020-02-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 9,
      "slideType": "key_messages",
      "function": "present_solution",
      "notes": null,
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de06f-f612-73de-8a17-45944a938c18/9",
      "deckHref": "/decks/019de06f-f612-73de-8a17-45944a938c18",
      "deckAnchorHref": "/decks/019de06f-f612-73de-8a17-45944a938c18#slide-9",
      "loopMatches": [
        {
          "to": 14,
          "from": 6,
          "name": "Quick Win Big Bet",
          "slug": "47-quick-win-big-bet",
          "bestFor": "Transformation planning, 100-day plans, resource allocation",
          "matchId": "3e30d667-79f2-4f57-8293-9eb991667d76",
          "evidence": "The sections 'LONG-TERM GROWTH DRIVERS' and 'OUR GROWTH WILL BE IGNITED BY POWERFUL GLOBAL SOCIAL & DIGITAL MARKETING' indicate quick wins and big bets.",
          "position": 1,
          "objective": "Identifying quick wins and big bets for growth",
          "structure": "The Full List -> Quick Wins (Low effort, High impact) -> Big Bets (High effort, High impact) -> Sequenced Roadmap",
          "confidence": 0.7,
          "description": "Separate initiatives into immediate wins and longer-term strategic bets"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 14,
          "from": 6,
          "beatId": "717b5a36-9293-4eb4-a31e-7beb89fbe59e",
          "arcName": "The Sequoia Pitch",
          "arcSlug": "sequoia-pitch",
          "beatName": "Solution",
          "beatSlug": "sequoia-pitch-solution",
          "evidence": "The sections 'LONG-TERM GROWTH DRIVERS', 'INVEST IN NEW, VISIBLE COMFORT TECHNOLOGY', and 'OUR GROWTH WILL BE IGNITED BY POWERFUL GLOBAL SOCIAL & DIGITAL MARKETING' indicate a solution.",
          "position": 1,
          "confidence": 0.8,
          "parentBeatName": "Turn",
          "parentBeatSlug": "turn"
        },
        {
          "to": 9,
          "from": 8,
          "beatId": "bd004160-95a5-4ca4-8f0f-b17d30a220b9",
          "arcName": "The Sequoia Pitch",
          "arcSlug": "sequoia-pitch",
          "beatName": "Market Size",
          "beatSlug": "sequoia-pitch-market-size",
          "evidence": "The section 'SANDALS: SIGNIFICANT LONG-TERM GROWTH OPPORTUNITY' indicates market size discussion.",
          "position": 2,
          "confidence": 0.8,
          "parentBeatName": "Evidence",
          "parentBeatSlug": "evidence"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de06f-f612-73de-8a17-45944a938c18",
      "docSlug": "23c388b9c942b780bbf72634fef65cd8",
      "documentTitle": "Crocs | Investor Presentation Deck | 27 slides",
      "authorId": "crocs",
      "authorName": "Crocs",
      "documentKindSlug": "conference-presentation",
      "documentKindLabel": "Conference presentation",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2020-02-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 10,
      "slideType": "key_messages",
      "function": "present_solution",
      "notes": null,
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de06f-f612-73de-8a17-45944a938c18/10",
      "deckHref": "/decks/019de06f-f612-73de-8a17-45944a938c18",
      "deckAnchorHref": "/decks/019de06f-f612-73de-8a17-45944a938c18#slide-10",
      "loopMatches": [
        {
          "to": 14,
          "from": 6,
          "name": "Quick Win Big Bet",
          "slug": "47-quick-win-big-bet",
          "bestFor": "Transformation planning, 100-day plans, resource allocation",
          "matchId": "3e30d667-79f2-4f57-8293-9eb991667d76",
          "evidence": "The sections 'LONG-TERM GROWTH DRIVERS' and 'OUR GROWTH WILL BE IGNITED BY POWERFUL GLOBAL SOCIAL & DIGITAL MARKETING' indicate quick wins and big bets.",
          "position": 1,
          "objective": "Identifying quick wins and big bets for growth",
          "structure": "The Full List -> Quick Wins (Low effort, High impact) -> Big Bets (High effort, High impact) -> Sequenced Roadmap",
          "confidence": 0.7,
          "description": "Separate initiatives into immediate wins and longer-term strategic bets"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 14,
          "from": 6,
          "beatId": "717b5a36-9293-4eb4-a31e-7beb89fbe59e",
          "arcName": "The Sequoia Pitch",
          "arcSlug": "sequoia-pitch",
          "beatName": "Solution",
          "beatSlug": "sequoia-pitch-solution",
          "evidence": "The sections 'LONG-TERM GROWTH DRIVERS', 'INVEST IN NEW, VISIBLE COMFORT TECHNOLOGY', and 'OUR GROWTH WILL BE IGNITED BY POWERFUL GLOBAL SOCIAL & DIGITAL MARKETING' indicate a solution.",
          "position": 1,
          "confidence": 0.8,
          "parentBeatName": "Turn",
          "parentBeatSlug": "turn"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de06f-f612-73de-8a17-45944a938c18",
      "docSlug": "23c388b9c942b780bbf72634fef65cd8",
      "documentTitle": "Crocs | Investor Presentation Deck | 27 slides",
      "authorId": "crocs",
      "authorName": "Crocs",
      "documentKindSlug": "conference-presentation",
      "documentKindLabel": "Conference presentation",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2020-02-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 11,
      "slideType": "key_takeaways",
      "function": "present_framework",
      "notes": "The pyramid maps influencer types (left) to brand outcomes (right).",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de06f-f612-73de-8a17-45944a938c18/11",
      "deckHref": "/decks/019de06f-f612-73de-8a17-45944a938c18",
      "deckAnchorHref": "/decks/019de06f-f612-73de-8a17-45944a938c18#slide-11",
      "loopMatches": [
        {
          "to": 14,
          "from": 6,
          "name": "Quick Win Big Bet",
          "slug": "47-quick-win-big-bet",
          "bestFor": "Transformation planning, 100-day plans, resource allocation",
          "matchId": "3e30d667-79f2-4f57-8293-9eb991667d76",
          "evidence": "The sections 'LONG-TERM GROWTH DRIVERS' and 'OUR GROWTH WILL BE IGNITED BY POWERFUL GLOBAL SOCIAL & DIGITAL MARKETING' indicate quick wins and big bets.",
          "position": 1,
          "objective": "Identifying quick wins and big bets for growth",
          "structure": "The Full List -> Quick Wins (Low effort, High impact) -> Big Bets (High effort, High impact) -> Sequenced Roadmap",
          "confidence": 0.7,
          "description": "Separate initiatives into immediate wins and longer-term strategic bets"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 14,
          "from": 6,
          "beatId": "717b5a36-9293-4eb4-a31e-7beb89fbe59e",
          "arcName": "The Sequoia Pitch",
          "arcSlug": "sequoia-pitch",
          "beatName": "Solution",
          "beatSlug": "sequoia-pitch-solution",
          "evidence": "The sections 'LONG-TERM GROWTH DRIVERS', 'INVEST IN NEW, VISIBLE COMFORT TECHNOLOGY', and 'OUR GROWTH WILL BE IGNITED BY POWERFUL GLOBAL SOCIAL & DIGITAL MARKETING' indicate a solution.",
          "position": 1,
          "confidence": 0.8,
          "parentBeatName": "Turn",
          "parentBeatSlug": "turn"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de06f-f612-73de-8a17-45944a938c18",
      "docSlug": "23c388b9c942b780bbf72634fef65cd8",
      "documentTitle": "Crocs | Investor Presentation Deck | 27 slides",
      "authorId": "crocs",
      "authorName": "Crocs",
      "documentKindSlug": "conference-presentation",
      "documentKindLabel": "Conference presentation",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2020-02-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 12,
      "slideType": "key_messages",
      "function": "present_solution",
      "notes": null,
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de06f-f612-73de-8a17-45944a938c18/12",
      "deckHref": "/decks/019de06f-f612-73de-8a17-45944a938c18",
      "deckAnchorHref": "/decks/019de06f-f612-73de-8a17-45944a938c18#slide-12",
      "loopMatches": [
        {
          "to": 14,
          "from": 6,
          "name": "Quick Win Big Bet",
          "slug": "47-quick-win-big-bet",
          "bestFor": "Transformation planning, 100-day plans, resource allocation",
          "matchId": "3e30d667-79f2-4f57-8293-9eb991667d76",
          "evidence": "The sections 'LONG-TERM GROWTH DRIVERS' and 'OUR GROWTH WILL BE IGNITED BY POWERFUL GLOBAL SOCIAL & DIGITAL MARKETING' indicate quick wins and big bets.",
          "position": 1,
          "objective": "Identifying quick wins and big bets for growth",
          "structure": "The Full List -> Quick Wins (Low effort, High impact) -> Big Bets (High effort, High impact) -> Sequenced Roadmap",
          "confidence": 0.7,
          "description": "Separate initiatives into immediate wins and longer-term strategic bets"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 14,
          "from": 6,
          "beatId": "717b5a36-9293-4eb4-a31e-7beb89fbe59e",
          "arcName": "The Sequoia Pitch",
          "arcSlug": "sequoia-pitch",
          "beatName": "Solution",
          "beatSlug": "sequoia-pitch-solution",
          "evidence": "The sections 'LONG-TERM GROWTH DRIVERS', 'INVEST IN NEW, VISIBLE COMFORT TECHNOLOGY', and 'OUR GROWTH WILL BE IGNITED BY POWERFUL GLOBAL SOCIAL & DIGITAL MARKETING' indicate a solution.",
          "position": 1,
          "confidence": 0.8,
          "parentBeatName": "Turn",
          "parentBeatSlug": "turn"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de06f-f612-73de-8a17-45944a938c18",
      "docSlug": "23c388b9c942b780bbf72634fef65cd8",
      "documentTitle": "Crocs | Investor Presentation Deck | 27 slides",
      "authorId": "crocs",
      "authorName": "Crocs",
      "documentKindSlug": "conference-presentation",
      "documentKindLabel": "Conference presentation",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2020-02-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 13,
      "slideType": "key_messages",
      "function": "present_solution",
      "notes": "The slide uses a combination of strategic bullet points and a supporting data table to justify the growth strategy.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de06f-f612-73de-8a17-45944a938c18/13",
      "deckHref": "/decks/019de06f-f612-73de-8a17-45944a938c18",
      "deckAnchorHref": "/decks/019de06f-f612-73de-8a17-45944a938c18#slide-13",
      "loopMatches": [
        {
          "to": 14,
          "from": 6,
          "name": "Quick Win Big Bet",
          "slug": "47-quick-win-big-bet",
          "bestFor": "Transformation planning, 100-day plans, resource allocation",
          "matchId": "3e30d667-79f2-4f57-8293-9eb991667d76",
          "evidence": "The sections 'LONG-TERM GROWTH DRIVERS' and 'OUR GROWTH WILL BE IGNITED BY POWERFUL GLOBAL SOCIAL & DIGITAL MARKETING' indicate quick wins and big bets.",
          "position": 1,
          "objective": "Identifying quick wins and big bets for growth",
          "structure": "The Full List -> Quick Wins (Low effort, High impact) -> Big Bets (High effort, High impact) -> Sequenced Roadmap",
          "confidence": 0.7,
          "description": "Separate initiatives into immediate wins and longer-term strategic bets"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 14,
          "from": 6,
          "beatId": "717b5a36-9293-4eb4-a31e-7beb89fbe59e",
          "arcName": "The Sequoia Pitch",
          "arcSlug": "sequoia-pitch",
          "beatName": "Solution",
          "beatSlug": "sequoia-pitch-solution",
          "evidence": "The sections 'LONG-TERM GROWTH DRIVERS', 'INVEST IN NEW, VISIBLE COMFORT TECHNOLOGY', and 'OUR GROWTH WILL BE IGNITED BY POWERFUL GLOBAL SOCIAL & DIGITAL MARKETING' indicate a solution.",
          "position": 1,
          "confidence": 0.8,
          "parentBeatName": "Turn",
          "parentBeatSlug": "turn"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de06f-f612-73de-8a17-45944a938c18",
      "docSlug": "23c388b9c942b780bbf72634fef65cd8",
      "documentTitle": "Crocs | Investor Presentation Deck | 27 slides",
      "authorId": "crocs",
      "authorName": "Crocs",
      "documentKindSlug": "conference-presentation",
      "documentKindLabel": "Conference presentation",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2020-02-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 14,
      "slideType": "key_messages",
      "function": "analyze_data",
      "notes": null,
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de06f-f612-73de-8a17-45944a938c18/14",
      "deckHref": "/decks/019de06f-f612-73de-8a17-45944a938c18",
      "deckAnchorHref": "/decks/019de06f-f612-73de-8a17-45944a938c18#slide-14",
      "loopMatches": [
        {
          "to": 14,
          "from": 6,
          "name": "Quick Win Big Bet",
          "slug": "47-quick-win-big-bet",
          "bestFor": "Transformation planning, 100-day plans, resource allocation",
          "matchId": "3e30d667-79f2-4f57-8293-9eb991667d76",
          "evidence": "The sections 'LONG-TERM GROWTH DRIVERS' and 'OUR GROWTH WILL BE IGNITED BY POWERFUL GLOBAL SOCIAL & DIGITAL MARKETING' indicate quick wins and big bets.",
          "position": 1,
          "objective": "Identifying quick wins and big bets for growth",
          "structure": "The Full List -> Quick Wins (Low effort, High impact) -> Big Bets (High effort, High impact) -> Sequenced Roadmap",
          "confidence": 0.7,
          "description": "Separate initiatives into immediate wins and longer-term strategic bets"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 14,
          "from": 6,
          "beatId": "717b5a36-9293-4eb4-a31e-7beb89fbe59e",
          "arcName": "The Sequoia Pitch",
          "arcSlug": "sequoia-pitch",
          "beatName": "Solution",
          "beatSlug": "sequoia-pitch-solution",
          "evidence": "The sections 'LONG-TERM GROWTH DRIVERS', 'INVEST IN NEW, VISIBLE COMFORT TECHNOLOGY', and 'OUR GROWTH WILL BE IGNITED BY POWERFUL GLOBAL SOCIAL & DIGITAL MARKETING' indicate a solution.",
          "position": 1,
          "confidence": 0.8,
          "parentBeatName": "Turn",
          "parentBeatSlug": "turn"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de06f-f612-73de-8a17-45944a938c18",
      "docSlug": "23c388b9c942b780bbf72634fef65cd8",
      "documentTitle": "Crocs | Investor Presentation Deck | 27 slides",
      "authorId": "crocs",
      "authorName": "Crocs",
      "documentKindSlug": "conference-presentation",
      "documentKindLabel": "Conference presentation",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2020-02-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 15,
      "slideType": "key_messages",
      "function": "prioritize",
      "notes": "Includes a promotional image of brand ambassador Yang Mi.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de06f-f612-73de-8a17-45944a938c18/15",
      "deckHref": "/decks/019de06f-f612-73de-8a17-45944a938c18",
      "deckAnchorHref": "/decks/019de06f-f612-73de-8a17-45944a938c18#slide-15",
      "loopMatches": [
        {
          "to": 15,
          "from": 15,
          "name": "Why Now",
          "slug": "15-why-now",
          "bestFor": "Sales pitches, fundraising, requesting immediate budget approval",
          "matchId": "21fbffc6-d482-4ed8-bded-8b163e52c283",
          "evidence": "The slide 'Asia is the greatest long-term growth opportunity, while Americas and EMEA focus on channel and wholesale optimization.' indicates a 'why now' argument.",
          "position": 0,
          "objective": "Why now is the time for investment",
          "structure": "The Context (Trends) -> The Trigger Event -> The Window of Opportunity",
          "confidence": 0.8,
          "description": "Create temporal urgency by proving that the window of opportunity is opening or closing"
        }
      ],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de06f-f612-73de-8a17-45944a938c18",
      "docSlug": "23c388b9c942b780bbf72634fef65cd8",
      "documentTitle": "Crocs | Investor Presentation Deck | 27 slides",
      "authorId": "crocs",
      "authorName": "Crocs",
      "documentKindSlug": "conference-presentation",
      "documentKindLabel": "Conference presentation",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2020-02-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 16,
      "slideType": "section_divider",
      "function": "transition",
      "notes": null,
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de06f-f612-73de-8a17-45944a938c18/16",
      "deckHref": "/decks/019de06f-f612-73de-8a17-45944a938c18",
      "deckAnchorHref": "/decks/019de06f-f612-73de-8a17-45944a938c18#slide-16",
      "loopMatches": [],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de06f-f612-73de-8a17-45944a938c18",
      "docSlug": "23c388b9c942b780bbf72634fef65cd8",
      "documentTitle": "Crocs | Investor Presentation Deck | 27 slides",
      "authorId": "crocs",
      "authorName": "Crocs",
      "documentKindSlug": "conference-presentation",
      "documentKindLabel": "Conference presentation",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2020-02-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 17,
      "slideType": "kpi_overview",
      "function": "analyze_data",
      "notes": "The slide uses a comparison frame to contrast annual and quarterly performance.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de06f-f612-73de-8a17-45944a938c18/17",
      "deckHref": "/decks/019de06f-f612-73de-8a17-45944a938c18",
      "deckAnchorHref": "/decks/019de06f-f612-73de-8a17-45944a938c18#slide-17",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 20,
          "from": 17,
          "beatId": "96ea2143-6827-409e-9b14-237ab64984a2",
          "arcName": "The Sequoia Pitch",
          "arcSlug": "sequoia-pitch",
          "beatName": "Financials",
          "beatSlug": "sequoia-pitch-financials",
          "evidence": "The sections 'HISTORICAL FINANCIAL RESULTS', 'Q1 2020 FINANCIAL GUIDANCE', and 'FULL YEAR 2020 FINANCIAL GUIDANCE' indicate financial information.",
          "position": 3,
          "confidence": 0.8,
          "parentBeatName": "Evidence",
          "parentBeatSlug": "evidence"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de06f-f612-73de-8a17-45944a938c18",
      "docSlug": "23c388b9c942b780bbf72634fef65cd8",
      "documentTitle": "Crocs | Investor Presentation Deck | 27 slides",
      "authorId": "crocs",
      "authorName": "Crocs",
      "documentKindSlug": "conference-presentation",
      "documentKindLabel": "Conference presentation",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2020-02-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 18,
      "slideType": "kpi_overview",
      "function": "analyze_data",
      "notes": null,
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de06f-f612-73de-8a17-45944a938c18/18",
      "deckHref": "/decks/019de06f-f612-73de-8a17-45944a938c18",
      "deckAnchorHref": "/decks/019de06f-f612-73de-8a17-45944a938c18#slide-18",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 20,
          "from": 17,
          "beatId": "96ea2143-6827-409e-9b14-237ab64984a2",
          "arcName": "The Sequoia Pitch",
          "arcSlug": "sequoia-pitch",
          "beatName": "Financials",
          "beatSlug": "sequoia-pitch-financials",
          "evidence": "The sections 'HISTORICAL FINANCIAL RESULTS', 'Q1 2020 FINANCIAL GUIDANCE', and 'FULL YEAR 2020 FINANCIAL GUIDANCE' indicate financial information.",
          "position": 3,
          "confidence": 0.8,
          "parentBeatName": "Evidence",
          "parentBeatSlug": "evidence"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de06f-f612-73de-8a17-45944a938c18",
      "docSlug": "23c388b9c942b780bbf72634fef65cd8",
      "documentTitle": "Crocs | Investor Presentation Deck | 27 slides",
      "authorId": "crocs",
      "authorName": "Crocs",
      "documentKindSlug": "conference-presentation",
      "documentKindLabel": "Conference presentation",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2020-02-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 19,
      "slideType": "kpi_overview",
      "function": "analyze_data",
      "notes": null,
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de06f-f612-73de-8a17-45944a938c18/19",
      "deckHref": "/decks/019de06f-f612-73de-8a17-45944a938c18",
      "deckAnchorHref": "/decks/019de06f-f612-73de-8a17-45944a938c18#slide-19",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 20,
          "from": 17,
          "beatId": "96ea2143-6827-409e-9b14-237ab64984a2",
          "arcName": "The Sequoia Pitch",
          "arcSlug": "sequoia-pitch",
          "beatName": "Financials",
          "beatSlug": "sequoia-pitch-financials",
          "evidence": "The sections 'HISTORICAL FINANCIAL RESULTS', 'Q1 2020 FINANCIAL GUIDANCE', and 'FULL YEAR 2020 FINANCIAL GUIDANCE' indicate financial information.",
          "position": 3,
          "confidence": 0.8,
          "parentBeatName": "Evidence",
          "parentBeatSlug": "evidence"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de06f-f612-73de-8a17-45944a938c18",
      "docSlug": "23c388b9c942b780bbf72634fef65cd8",
      "documentTitle": "Crocs | Investor Presentation Deck | 27 slides",
      "authorId": "crocs",
      "authorName": "Crocs",
      "documentKindSlug": "conference-presentation",
      "documentKindLabel": "Conference presentation",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2020-02-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 20,
      "slideType": "before_after",
      "function": "frame_situation",
      "notes": "Uses a 'From/To' framework to illustrate a change in business reporting strategy.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de06f-f612-73de-8a17-45944a938c18/20",
      "deckHref": "/decks/019de06f-f612-73de-8a17-45944a938c18",
      "deckAnchorHref": "/decks/019de06f-f612-73de-8a17-45944a938c18#slide-20",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 20,
          "from": 17,
          "beatId": "96ea2143-6827-409e-9b14-237ab64984a2",
          "arcName": "The Sequoia Pitch",
          "arcSlug": "sequoia-pitch",
          "beatName": "Financials",
          "beatSlug": "sequoia-pitch-financials",
          "evidence": "The sections 'HISTORICAL FINANCIAL RESULTS', 'Q1 2020 FINANCIAL GUIDANCE', and 'FULL YEAR 2020 FINANCIAL GUIDANCE' indicate financial information.",
          "position": 3,
          "confidence": 0.8,
          "parentBeatName": "Evidence",
          "parentBeatSlug": "evidence"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de06f-f612-73de-8a17-45944a938c18",
      "docSlug": "23c388b9c942b780bbf72634fef65cd8",
      "documentTitle": "Crocs | Investor Presentation Deck | 27 slides",
      "authorId": "crocs",
      "authorName": "Crocs",
      "documentKindSlug": "conference-presentation",
      "documentKindLabel": "Conference presentation",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2020-02-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 21,
      "slideType": "section_divider",
      "function": "transition",
      "notes": null,
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de06f-f612-73de-8a17-45944a938c18/21",
      "deckHref": "/decks/019de06f-f612-73de-8a17-45944a938c18",
      "deckAnchorHref": "/decks/019de06f-f612-73de-8a17-45944a938c18#slide-21",
      "loopMatches": [],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de06f-f612-73de-8a17-45944a938c18",
      "docSlug": "23c388b9c942b780bbf72634fef65cd8",
      "documentTitle": "Crocs | Investor Presentation Deck | 27 slides",
      "authorId": "crocs",
      "authorName": "Crocs",
      "documentKindSlug": "conference-presentation",
      "documentKindLabel": "Conference presentation",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2020-02-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 22,
      "slideType": "key_takeaways",
      "function": "summarize",
      "notes": null,
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de06f-f612-73de-8a17-45944a938c18/22",
      "deckHref": "/decks/019de06f-f612-73de-8a17-45944a938c18",
      "deckAnchorHref": "/decks/019de06f-f612-73de-8a17-45944a938c18#slide-22",
      "loopMatches": [],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de06f-f612-73de-8a17-45944a938c18",
      "docSlug": "23c388b9c942b780bbf72634fef65cd8",
      "documentTitle": "Crocs | Investor Presentation Deck | 27 slides",
      "authorId": "crocs",
      "authorName": "Crocs",
      "documentKindSlug": "conference-presentation",
      "documentKindLabel": "Conference presentation",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2020-02-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 23,
      "slideType": "appendix",
      "function": "appendix",
      "notes": null,
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de06f-f612-73de-8a17-45944a938c18/23",
      "deckHref": "/decks/019de06f-f612-73de-8a17-45944a938c18",
      "deckAnchorHref": "/decks/019de06f-f612-73de-8a17-45944a938c18#slide-23",
      "loopMatches": [],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de06f-f612-73de-8a17-45944a938c18",
      "docSlug": "23c388b9c942b780bbf72634fef65cd8",
      "documentTitle": "Crocs | Investor Presentation Deck | 27 slides",
      "authorId": "crocs",
      "authorName": "Crocs",
      "documentKindSlug": "conference-presentation",
      "documentKindLabel": "Conference presentation",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2020-02-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 24,
      "slideType": "appendix_disclosure",
      "function": "analyze_data",
      "notes": "Contains two distinct financial reconciliation tables with footnotes explaining adjustments.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de06f-f612-73de-8a17-45944a938c18/24",
      "deckHref": "/decks/019de06f-f612-73de-8a17-45944a938c18",
      "deckAnchorHref": "/decks/019de06f-f612-73de-8a17-45944a938c18#slide-24",
      "loopMatches": [],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de06f-f612-73de-8a17-45944a938c18",
      "docSlug": "23c388b9c942b780bbf72634fef65cd8",
      "documentTitle": "Crocs | Investor Presentation Deck | 27 slides",
      "authorId": "crocs",
      "authorName": "Crocs",
      "documentKindSlug": "conference-presentation",
      "documentKindLabel": "Conference presentation",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2020-02-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 25,
      "slideType": "appendix_disclosure",
      "function": "analyze_data",
      "notes": "Contains two distinct financial tables for operating margin and tax rate reconciliations.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de06f-f612-73de-8a17-45944a938c18/25",
      "deckHref": "/decks/019de06f-f612-73de-8a17-45944a938c18",
      "deckAnchorHref": "/decks/019de06f-f612-73de-8a17-45944a938c18#slide-25",
      "loopMatches": [],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de06f-f612-73de-8a17-45944a938c18",
      "docSlug": "23c388b9c942b780bbf72634fef65cd8",
      "documentTitle": "Crocs | Investor Presentation Deck | 27 slides",
      "authorId": "crocs",
      "authorName": "Crocs",
      "documentKindSlug": "conference-presentation",
      "documentKindLabel": "Conference presentation",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2020-02-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 26,
      "slideType": "appendix_data",
      "function": "analyze_data",
      "notes": "Contains detailed footnotes explaining adjustments for preferred stock, interest, and share counts.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de06f-f612-73de-8a17-45944a938c18/26",
      "deckHref": "/decks/019de06f-f612-73de-8a17-45944a938c18",
      "deckAnchorHref": "/decks/019de06f-f612-73de-8a17-45944a938c18#slide-26",
      "loopMatches": [],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de06f-f612-73de-8a17-45944a938c18",
      "docSlug": "23c388b9c942b780bbf72634fef65cd8",
      "documentTitle": "Crocs | Investor Presentation Deck | 27 slides",
      "authorId": "crocs",
      "authorName": "Crocs",
      "documentKindSlug": "conference-presentation",
      "documentKindLabel": "Conference presentation",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2020-02-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 27,
      "slideType": "other",
      "function": "other",
      "notes": "This is a brand-focused visual slide, likely from a marketing or investor presentation.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de06f-f612-73de-8a17-45944a938c18/27",
      "deckHref": "/decks/019de06f-f612-73de-8a17-45944a938c18",
      "deckAnchorHref": "/decks/019de06f-f612-73de-8a17-45944a938c18#slide-27",
      "loopMatches": [],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de06f-f6a2-71ec-a6ff-60ebc4fc3a09",
      "docSlug": "6c9bd131e1dfb4a6e7a14805a2b40fb3",
      "documentTitle": "Farfetch | Results Presentation Deck | 18 slides",
      "authorId": "farfetch",
      "authorName": "Farfetch",
      "documentKindSlug": "conference-presentation",
      "documentKindLabel": "Conference presentation",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2020-02-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 1,
      "slideType": "cover",
      "function": "front_matter",
      "notes": "The slide uses a grid of 11 fashion images with the company logo and title overlaid in the center-right.",
      "imagePath": "https://imgproxy.kitesheet.com/1mxRWO9jkuY1e_yIcmJTbVnCL0OVqGZ34pNuvWE0a2c/rs:fit:1200:1200:0/q:82/f:webp/czM6Ly9raXRlc2hlZXQvY29ycHVzL3NsaWRlcy82YzliZDEzMWUxZGZiNGE2ZTdhMTQ4MDVhMmI0MGZiMy9wMDAxLmpwZw",
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de06f-f6a2-71ec-a6ff-60ebc4fc3a09/1",
      "deckHref": "/decks/019de06f-f6a2-71ec-a6ff-60ebc4fc3a09",
      "deckAnchorHref": "/decks/019de06f-f6a2-71ec-a6ff-60ebc4fc3a09#slide-1",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 2,
          "from": 1,
          "beatId": "42beb130-1731-44d9-a267-5e5e19ed5a3f",
          "arcName": "Monroe's Motivated Sequence",
          "arcSlug": "monroes-sequence",
          "beatName": "Attention",
          "beatSlug": "monroes-sequence-attention",
          "evidence": "The cover slide and disclaimer grab attention",
          "position": 0,
          "confidence": 0.8,
          "parentBeatName": "Hook",
          "parentBeatSlug": "hook"
        }
      ],
      "imagePathAlt": "https://imgproxy.kitesheet.com/hlRfj7j183OdZor-SmXLV5dWxHiT9hy9qgGDAhXm7H8/rs:fit:1200:1200:0/q:82/f:webp/czM6Ly9raXRlc2hlZXQvY29ycHVzL3NsaWRlcy82YzliZDEzMWUxZGZiNGE2ZTdhMTQ4MDVhMmI0MGZiMy9wMDAxLnBuZw",
      "thumbSrc": "https://imgproxy.kitesheet.com/YBdVSjzkghBBPSMpUiVvv70OwRS-xT8zbeSeV5_3wmo/rs:fit:480:480:0/q:78/f:webp/czM6Ly9raXRlc2hlZXQvY29ycHVzL3NsaWRlcy82YzliZDEzMWUxZGZiNGE2ZTdhMTQ4MDVhMmI0MGZiMy9wMDAxLmpwZw",
      "thumbSrcAlt": "https://imgproxy.kitesheet.com/2W9RzfmaOArdewZXDMTXzTNfuJBC5-O5akpqjL0Ls4c/rs:fit:480:480:0/q:78/f:webp/czM6Ly9raXRlc2hlZXQvY29ycHVzL3NsaWRlcy82YzliZDEzMWUxZGZiNGE2ZTdhMTQ4MDVhMmI0MGZiMy9wMDAxLnBuZw"
    },
    {
      "docId": "019de06f-f6a2-71ec-a6ff-60ebc4fc3a09",
      "docSlug": "6c9bd131e1dfb4a6e7a14805a2b40fb3",
      "documentTitle": "Farfetch | Results Presentation Deck | 18 slides",
      "authorId": "farfetch",
      "authorName": "Farfetch",
      "documentKindSlug": "conference-presentation",
      "documentKindLabel": "Conference presentation",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2020-02-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 2,
      "slideType": "disclaimer",
      "function": "other",
      "notes": null,
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de06f-f6a2-71ec-a6ff-60ebc4fc3a09/2",
      "deckHref": "/decks/019de06f-f6a2-71ec-a6ff-60ebc4fc3a09",
      "deckAnchorHref": "/decks/019de06f-f6a2-71ec-a6ff-60ebc4fc3a09#slide-2",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 2,
          "from": 1,
          "beatId": "42beb130-1731-44d9-a267-5e5e19ed5a3f",
          "arcName": "Monroe's Motivated Sequence",
          "arcSlug": "monroes-sequence",
          "beatName": "Attention",
          "beatSlug": "monroes-sequence-attention",
          "evidence": "The cover slide and disclaimer grab attention",
          "position": 0,
          "confidence": 0.8,
          "parentBeatName": "Hook",
          "parentBeatSlug": "hook"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de06f-f6a2-71ec-a6ff-60ebc4fc3a09",
      "docSlug": "6c9bd131e1dfb4a6e7a14805a2b40fb3",
      "documentTitle": "Farfetch | Results Presentation Deck | 18 slides",
      "authorId": "farfetch",
      "authorName": "Farfetch",
      "documentKindSlug": "conference-presentation",
      "documentKindLabel": "Conference presentation",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2020-02-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 3,
      "slideType": "revenue_buildup",
      "function": "analyze_data",
      "notes": "The slide uses a custom bridge diagram to illustrate the relationship between GMV components and revenue streams, specifically highlighting the 'drop through' logic.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de06f-f6a2-71ec-a6ff-60ebc4fc3a09/3",
      "deckHref": "/decks/019de06f-f6a2-71ec-a6ff-60ebc4fc3a09",
      "deckAnchorHref": "/decks/019de06f-f6a2-71ec-a6ff-60ebc4fc3a09#slide-3",
      "loopMatches": [
        {
          "to": 6,
          "from": 3,
          "name": "Logic Chain",
          "slug": "01-logic-chain",
          "bestFor": "Skeptical audiences, controversial recommendations, rigorous analysis",
          "matchId": "34a96f43-70c1-4cdd-8352-6c8ee61d45bf",
          "evidence": "The deck walks through a logic chain of revenue buildup",
          "position": 0,
          "objective": "Understand revenue buildup",
          "structure": "Premise 1 (Accepted truth) -> Premise 2 (Observed fact) -> Therefore... (Inevitable conclusion)",
          "confidence": 0.7,
          "description": "Build an airtight chain of logic where each premise leads inevitably to the conclusion"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 6,
          "from": 3,
          "beatId": "3a1812c1-84d4-4151-b165-376e95df53cd",
          "arcName": "Monroe's Motivated Sequence",
          "arcSlug": "monroes-sequence",
          "beatName": "Need",
          "beatSlug": "monroes-sequence-need",
          "evidence": "The revenue buildup and KPI overview slides demonstrate the need for update",
          "position": 1,
          "confidence": 0.8,
          "parentBeatName": "Complication",
          "parentBeatSlug": "complication"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de06f-f6a2-71ec-a6ff-60ebc4fc3a09",
      "docSlug": "6c9bd131e1dfb4a6e7a14805a2b40fb3",
      "documentTitle": "Farfetch | Results Presentation Deck | 18 slides",
      "authorId": "farfetch",
      "authorName": "Farfetch",
      "documentKindSlug": "conference-presentation",
      "documentKindLabel": "Conference presentation",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2020-02-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 4,
      "slideType": "revenue_buildup",
      "function": "analyze_data",
      "notes": "The slide uses a custom bridge diagram to illustrate the conversion of various GMV streams into revenue streams.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de06f-f6a2-71ec-a6ff-60ebc4fc3a09/4",
      "deckHref": "/decks/019de06f-f6a2-71ec-a6ff-60ebc4fc3a09",
      "deckAnchorHref": "/decks/019de06f-f6a2-71ec-a6ff-60ebc4fc3a09#slide-4",
      "loopMatches": [
        {
          "to": 6,
          "from": 3,
          "name": "Logic Chain",
          "slug": "01-logic-chain",
          "bestFor": "Skeptical audiences, controversial recommendations, rigorous analysis",
          "matchId": "34a96f43-70c1-4cdd-8352-6c8ee61d45bf",
          "evidence": "The deck walks through a logic chain of revenue buildup",
          "position": 0,
          "objective": "Understand revenue buildup",
          "structure": "Premise 1 (Accepted truth) -> Premise 2 (Observed fact) -> Therefore... (Inevitable conclusion)",
          "confidence": 0.7,
          "description": "Build an airtight chain of logic where each premise leads inevitably to the conclusion"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 6,
          "from": 3,
          "beatId": "3a1812c1-84d4-4151-b165-376e95df53cd",
          "arcName": "Monroe's Motivated Sequence",
          "arcSlug": "monroes-sequence",
          "beatName": "Need",
          "beatSlug": "monroes-sequence-need",
          "evidence": "The revenue buildup and KPI overview slides demonstrate the need for update",
          "position": 1,
          "confidence": 0.8,
          "parentBeatName": "Complication",
          "parentBeatSlug": "complication"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de06f-f6a2-71ec-a6ff-60ebc4fc3a09",
      "docSlug": "6c9bd131e1dfb4a6e7a14805a2b40fb3",
      "documentTitle": "Farfetch | Results Presentation Deck | 18 slides",
      "authorId": "farfetch",
      "authorName": "Farfetch",
      "documentKindSlug": "conference-presentation",
      "documentKindLabel": "Conference presentation",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2020-02-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 5,
      "slideType": "kpi_overview",
      "function": "analyze_data",
      "notes": "Uses a waterfall-bridge style to show the composition of financial line items across business segments.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de06f-f6a2-71ec-a6ff-60ebc4fc3a09/5",
      "deckHref": "/decks/019de06f-f6a2-71ec-a6ff-60ebc4fc3a09",
      "deckAnchorHref": "/decks/019de06f-f6a2-71ec-a6ff-60ebc4fc3a09#slide-5",
      "loopMatches": [
        {
          "to": 6,
          "from": 3,
          "name": "Logic Chain",
          "slug": "01-logic-chain",
          "bestFor": "Skeptical audiences, controversial recommendations, rigorous analysis",
          "matchId": "34a96f43-70c1-4cdd-8352-6c8ee61d45bf",
          "evidence": "The deck walks through a logic chain of revenue buildup",
          "position": 0,
          "objective": "Understand revenue buildup",
          "structure": "Premise 1 (Accepted truth) -> Premise 2 (Observed fact) -> Therefore... (Inevitable conclusion)",
          "confidence": 0.7,
          "description": "Build an airtight chain of logic where each premise leads inevitably to the conclusion"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 6,
          "from": 3,
          "beatId": "3a1812c1-84d4-4151-b165-376e95df53cd",
          "arcName": "Monroe's Motivated Sequence",
          "arcSlug": "monroes-sequence",
          "beatName": "Need",
          "beatSlug": "monroes-sequence-need",
          "evidence": "The revenue buildup and KPI overview slides demonstrate the need for update",
          "position": 1,
          "confidence": 0.8,
          "parentBeatName": "Complication",
          "parentBeatSlug": "complication"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de06f-f6a2-71ec-a6ff-60ebc4fc3a09",
      "docSlug": "6c9bd131e1dfb4a6e7a14805a2b40fb3",
      "documentTitle": "Farfetch | Results Presentation Deck | 18 slides",
      "authorId": "farfetch",
      "authorName": "Farfetch",
      "documentKindSlug": "conference-presentation",
      "documentKindLabel": "Conference presentation",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2020-02-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 6,
      "slideType": "kpi_overview",
      "function": "analyze_data",
      "notes": "The chart uses a waterfall structure to bridge GMV to Loss after tax, with specific segment color-coding.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de06f-f6a2-71ec-a6ff-60ebc4fc3a09/6",
      "deckHref": "/decks/019de06f-f6a2-71ec-a6ff-60ebc4fc3a09",
      "deckAnchorHref": "/decks/019de06f-f6a2-71ec-a6ff-60ebc4fc3a09#slide-6",
      "loopMatches": [
        {
          "to": 6,
          "from": 3,
          "name": "Logic Chain",
          "slug": "01-logic-chain",
          "bestFor": "Skeptical audiences, controversial recommendations, rigorous analysis",
          "matchId": "34a96f43-70c1-4cdd-8352-6c8ee61d45bf",
          "evidence": "The deck walks through a logic chain of revenue buildup",
          "position": 0,
          "objective": "Understand revenue buildup",
          "structure": "Premise 1 (Accepted truth) -> Premise 2 (Observed fact) -> Therefore... (Inevitable conclusion)",
          "confidence": 0.7,
          "description": "Build an airtight chain of logic where each premise leads inevitably to the conclusion"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 6,
          "from": 3,
          "beatId": "3a1812c1-84d4-4151-b165-376e95df53cd",
          "arcName": "Monroe's Motivated Sequence",
          "arcSlug": "monroes-sequence",
          "beatName": "Need",
          "beatSlug": "monroes-sequence-need",
          "evidence": "The revenue buildup and KPI overview slides demonstrate the need for update",
          "position": 1,
          "confidence": 0.8,
          "parentBeatName": "Complication",
          "parentBeatSlug": "complication"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de06f-f6a2-71ec-a6ff-60ebc4fc3a09",
      "docSlug": "6c9bd131e1dfb4a6e7a14805a2b40fb3",
      "documentTitle": "Farfetch | Results Presentation Deck | 18 slides",
      "authorId": "farfetch",
      "authorName": "Farfetch",
      "documentKindSlug": "conference-presentation",
      "documentKindLabel": "Conference presentation",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2020-02-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 7,
      "slideType": "kpi_overview",
      "function": "summarize",
      "notes": null,
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de06f-f6a2-71ec-a6ff-60ebc4fc3a09/7",
      "deckHref": "/decks/019de06f-f6a2-71ec-a6ff-60ebc4fc3a09",
      "deckAnchorHref": "/decks/019de06f-f6a2-71ec-a6ff-60ebc4fc3a09#slide-7",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 10,
          "from": 7,
          "beatId": "e53f4d42-884c-4097-b19f-ec13e8d0eec0",
          "arcName": "Monroe's Motivated Sequence",
          "arcSlug": "monroes-sequence",
          "beatName": "Satisfaction",
          "beatSlug": "monroes-sequence-satisfaction",
          "evidence": "The digital platform growth slides provide satisfaction",
          "position": 2,
          "confidence": 0.8,
          "parentBeatName": "Turn",
          "parentBeatSlug": "turn"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de06f-f6a2-71ec-a6ff-60ebc4fc3a09",
      "docSlug": "6c9bd131e1dfb4a6e7a14805a2b40fb3",
      "documentTitle": "Farfetch | Results Presentation Deck | 18 slides",
      "authorId": "farfetch",
      "authorName": "Farfetch",
      "documentKindSlug": "conference-presentation",
      "documentKindLabel": "Conference presentation",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2020-02-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 8,
      "slideType": "kpi_overview",
      "function": "analyze_data",
      "notes": null,
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de06f-f6a2-71ec-a6ff-60ebc4fc3a09/8",
      "deckHref": "/decks/019de06f-f6a2-71ec-a6ff-60ebc4fc3a09",
      "deckAnchorHref": "/decks/019de06f-f6a2-71ec-a6ff-60ebc4fc3a09#slide-8",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 10,
          "from": 7,
          "beatId": "e53f4d42-884c-4097-b19f-ec13e8d0eec0",
          "arcName": "Monroe's Motivated Sequence",
          "arcSlug": "monroes-sequence",
          "beatName": "Satisfaction",
          "beatSlug": "monroes-sequence-satisfaction",
          "evidence": "The digital platform growth slides provide satisfaction",
          "position": 2,
          "confidence": 0.8,
          "parentBeatName": "Turn",
          "parentBeatSlug": "turn"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de06f-f6a2-71ec-a6ff-60ebc4fc3a09",
      "docSlug": "6c9bd131e1dfb4a6e7a14805a2b40fb3",
      "documentTitle": "Farfetch | Results Presentation Deck | 18 slides",
      "authorId": "farfetch",
      "authorName": "Farfetch",
      "documentKindSlug": "conference-presentation",
      "documentKindLabel": "Conference presentation",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2020-02-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 9,
      "slideType": "kpi_overview",
      "function": "analyze_data",
      "notes": null,
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de06f-f6a2-71ec-a6ff-60ebc4fc3a09/9",
      "deckHref": "/decks/019de06f-f6a2-71ec-a6ff-60ebc4fc3a09",
      "deckAnchorHref": "/decks/019de06f-f6a2-71ec-a6ff-60ebc4fc3a09#slide-9",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 10,
          "from": 7,
          "beatId": "e53f4d42-884c-4097-b19f-ec13e8d0eec0",
          "arcName": "Monroe's Motivated Sequence",
          "arcSlug": "monroes-sequence",
          "beatName": "Satisfaction",
          "beatSlug": "monroes-sequence-satisfaction",
          "evidence": "The digital platform growth slides provide satisfaction",
          "position": 2,
          "confidence": 0.8,
          "parentBeatName": "Turn",
          "parentBeatSlug": "turn"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de06f-f6a2-71ec-a6ff-60ebc4fc3a09",
      "docSlug": "6c9bd131e1dfb4a6e7a14805a2b40fb3",
      "documentTitle": "Farfetch | Results Presentation Deck | 18 slides",
      "authorId": "farfetch",
      "authorName": "Farfetch",
      "documentKindSlug": "conference-presentation",
      "documentKindLabel": "Conference presentation",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2020-02-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 10,
      "slideType": "kpi_overview",
      "function": "analyze_data",
      "notes": "Slide uses a combination of bar charts and line charts to show year-over-year trends in financial metrics.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de06f-f6a2-71ec-a6ff-60ebc4fc3a09/10",
      "deckHref": "/decks/019de06f-f6a2-71ec-a6ff-60ebc4fc3a09",
      "deckAnchorHref": "/decks/019de06f-f6a2-71ec-a6ff-60ebc4fc3a09#slide-10",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 10,
          "from": 7,
          "beatId": "e53f4d42-884c-4097-b19f-ec13e8d0eec0",
          "arcName": "Monroe's Motivated Sequence",
          "arcSlug": "monroes-sequence",
          "beatName": "Satisfaction",
          "beatSlug": "monroes-sequence-satisfaction",
          "evidence": "The digital platform growth slides provide satisfaction",
          "position": 2,
          "confidence": 0.8,
          "parentBeatName": "Turn",
          "parentBeatSlug": "turn"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de06f-f6a2-71ec-a6ff-60ebc4fc3a09",
      "docSlug": "6c9bd131e1dfb4a6e7a14805a2b40fb3",
      "documentTitle": "Farfetch | Results Presentation Deck | 18 slides",
      "authorId": "farfetch",
      "authorName": "Farfetch",
      "documentKindSlug": "conference-presentation",
      "documentKindLabel": "Conference presentation",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2020-02-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 11,
      "slideType": "kpi_overview",
      "function": "analyze_data",
      "notes": "The slide uses a mix of bar charts and callout circles to highlight year-over-year changes in basis points.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019de06f-f6a2-71ec-a6ff-60ebc4fc3a09/11",
      "deckHref": "/decks/019de06f-f6a2-71ec-a6ff-60ebc4fc3a09",
      "deckAnchorHref": "/decks/019de06f-f6a2-71ec-a6ff-60ebc4fc3a09#slide-11",
      "loopMatches": [
        {
          "to": 13,
          "from": 11,
          "name": "Cost Of Inaction",
          "slug": "27-cost-of-inaction",
          "bestFor": "Urgent budget requests, compliance, risk mitigation",
          "matchId": "3726195b-9c02-4aae-a500-fc3fac83d86b",
          "evidence": "The deck implies the cost of inaction through outlook and cost base slides",
          "position": 1,
          "objective": "Highlight cost efficiency",
          "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point",
          "confidence": 0.6,
          "description": "Quantify what happens if the audience does nothing"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 13,
          "from": 11,
          "beatId": "e3c107cc-c5e3-4844-89ef-c848718f7a7e",
          "arcName": "Monroe's Motivated Sequence",
          "arcSlug": "monroes-sequence",
          "beatName": "Visualization",
          "beatSlug": "monroes-sequence-visualization",
          "evidence": "The cost base and outlook slides provide visualization",
          "position": 3,
          "confidence": 0.8,
          "parentBeatName": "Evidence",
          "parentBeatSlug": "evidence"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    }
  ]
}