{
  "kind": "all",
  "value": "all",
  "collectionKey": "slides:all:all:all-document-kinds:all-producers:all-orientations",
  "filters": {
    "documentKinds": [],
    "sourceTypes": [],
    "orientations": []
  },
  "total": 319975,
  "page": 2251,
  "pageSize": 30,
  "pageCount": 10666,
  "rows": [
    {
      "docId": "019dd923-5efe-75c0-8e00-8c1b88b67f1e",
      "docSlug": "20036e2ee1a67411",
      "documentTitle": "2021 Analyst Day",
      "authorId": "HubSpot",
      "authorName": "HubSpot",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.777,
      "pageNumber": 33,
      "slideType": "initiative_list",
      "function": "summarize",
      "notes": null,
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5efe-75c0-8e00-8c1b88b67f1e/33",
      "deckHref": "/decks/019dd923-5efe-75c0-8e00-8c1b88b67f1e",
      "deckAnchorHref": "/decks/019dd923-5efe-75c0-8e00-8c1b88b67f1e#slide-33",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 34,
          "from": 15,
          "beatId": "10d48aa4-5943-47f9-9750-df86985d0980",
          "arcName": "Monroe's Motivated Sequence",
          "arcSlug": "monroes-sequence",
          "beatName": "Satisfaction",
          "beatSlug": "monroes-sequence-satisfaction",
          "evidence": "HubSpot's solution and growth prospects",
          "position": 2,
          "confidence": 0.8,
          "parentBeatName": "Turn",
          "parentBeatSlug": "turn"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5efe-75c0-8e00-8c1b88b67f1e",
      "docSlug": "20036e2ee1a67411",
      "documentTitle": "2021 Analyst Day",
      "authorId": "HubSpot",
      "authorName": "HubSpot",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.777,
      "pageNumber": 34,
      "slideType": "key_takeaways",
      "function": "summarize",
      "notes": null,
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5efe-75c0-8e00-8c1b88b67f1e/34",
      "deckHref": "/decks/019dd923-5efe-75c0-8e00-8c1b88b67f1e",
      "deckAnchorHref": "/decks/019dd923-5efe-75c0-8e00-8c1b88b67f1e#slide-34",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 34,
          "from": 15,
          "beatId": "10d48aa4-5943-47f9-9750-df86985d0980",
          "arcName": "Monroe's Motivated Sequence",
          "arcSlug": "monroes-sequence",
          "beatName": "Satisfaction",
          "beatSlug": "monroes-sequence-satisfaction",
          "evidence": "HubSpot's solution and growth prospects",
          "position": 2,
          "confidence": 0.8,
          "parentBeatName": "Turn",
          "parentBeatSlug": "turn"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5efe-75c0-8e00-8c1b88b67f1e",
      "docSlug": "20036e2ee1a67411",
      "documentTitle": "2021 Analyst Day",
      "authorId": "HubSpot",
      "authorName": "HubSpot",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.777,
      "pageNumber": 35,
      "slideType": "cover",
      "function": "front_matter",
      "notes": null,
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5efe-75c0-8e00-8c1b88b67f1e/35",
      "deckHref": "/decks/019dd923-5efe-75c0-8e00-8c1b88b67f1e",
      "deckAnchorHref": "/decks/019dd923-5efe-75c0-8e00-8c1b88b67f1e#slide-35",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 74,
          "from": 35,
          "beatId": "dcafcfc4-2434-4871-88c2-62e48d046c06",
          "arcName": "Monroe's Motivated Sequence",
          "arcSlug": "monroes-sequence",
          "beatName": "Action",
          "beatSlug": "monroes-sequence-action",
          "evidence": "Financial overview and next steps",
          "position": 3,
          "confidence": 0.8,
          "parentBeatName": "Resolution",
          "parentBeatSlug": "resolution"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5efe-75c0-8e00-8c1b88b67f1e",
      "docSlug": "20036e2ee1a67411",
      "documentTitle": "2021 Analyst Day",
      "authorId": "HubSpot",
      "authorName": "HubSpot",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.777,
      "pageNumber": 36,
      "slideType": "appendix_disclosure",
      "function": "front_matter",
      "notes": null,
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5efe-75c0-8e00-8c1b88b67f1e/36",
      "deckHref": "/decks/019dd923-5efe-75c0-8e00-8c1b88b67f1e",
      "deckAnchorHref": "/decks/019dd923-5efe-75c0-8e00-8c1b88b67f1e#slide-36",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 74,
          "from": 35,
          "beatId": "dcafcfc4-2434-4871-88c2-62e48d046c06",
          "arcName": "Monroe's Motivated Sequence",
          "arcSlug": "monroes-sequence",
          "beatName": "Action",
          "beatSlug": "monroes-sequence-action",
          "evidence": "Financial overview and next steps",
          "position": 3,
          "confidence": 0.8,
          "parentBeatName": "Resolution",
          "parentBeatSlug": "resolution"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5efe-75c0-8e00-8c1b88b67f1e",
      "docSlug": "20036e2ee1a67411",
      "documentTitle": "2021 Analyst Day",
      "authorId": "HubSpot",
      "authorName": "HubSpot",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.777,
      "pageNumber": 37,
      "slideType": "agenda",
      "function": "summarize",
      "notes": null,
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5efe-75c0-8e00-8c1b88b67f1e/37",
      "deckHref": "/decks/019dd923-5efe-75c0-8e00-8c1b88b67f1e",
      "deckAnchorHref": "/decks/019dd923-5efe-75c0-8e00-8c1b88b67f1e#slide-37",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 74,
          "from": 35,
          "beatId": "dcafcfc4-2434-4871-88c2-62e48d046c06",
          "arcName": "Monroe's Motivated Sequence",
          "arcSlug": "monroes-sequence",
          "beatName": "Action",
          "beatSlug": "monroes-sequence-action",
          "evidence": "Financial overview and next steps",
          "position": 3,
          "confidence": 0.8,
          "parentBeatName": "Resolution",
          "parentBeatSlug": "resolution"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5efe-75c0-8e00-8c1b88b67f1e",
      "docSlug": "20036e2ee1a67411",
      "documentTitle": "2021 Analyst Day",
      "authorId": "HubSpot",
      "authorName": "HubSpot",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.777,
      "pageNumber": 38,
      "slideType": "agenda",
      "function": "summarize",
      "notes": null,
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5efe-75c0-8e00-8c1b88b67f1e/38",
      "deckHref": "/decks/019dd923-5efe-75c0-8e00-8c1b88b67f1e",
      "deckAnchorHref": "/decks/019dd923-5efe-75c0-8e00-8c1b88b67f1e#slide-38",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 74,
          "from": 35,
          "beatId": "dcafcfc4-2434-4871-88c2-62e48d046c06",
          "arcName": "Monroe's Motivated Sequence",
          "arcSlug": "monroes-sequence",
          "beatName": "Action",
          "beatSlug": "monroes-sequence-action",
          "evidence": "Financial overview and next steps",
          "position": 3,
          "confidence": 0.8,
          "parentBeatName": "Resolution",
          "parentBeatSlug": "resolution"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5efe-75c0-8e00-8c1b88b67f1e",
      "docSlug": "20036e2ee1a67411",
      "documentTitle": "2021 Analyst Day",
      "authorId": "HubSpot",
      "authorName": "HubSpot",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.777,
      "pageNumber": 39,
      "slideType": "other",
      "function": "summarize",
      "notes": "The slide uses a stylized area chart background with an upward-pointing arrow to emphasize growth.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5efe-75c0-8e00-8c1b88b67f1e/39",
      "deckHref": "/decks/019dd923-5efe-75c0-8e00-8c1b88b67f1e",
      "deckAnchorHref": "/decks/019dd923-5efe-75c0-8e00-8c1b88b67f1e#slide-39",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 74,
          "from": 35,
          "beatId": "dcafcfc4-2434-4871-88c2-62e48d046c06",
          "arcName": "Monroe's Motivated Sequence",
          "arcSlug": "monroes-sequence",
          "beatName": "Action",
          "beatSlug": "monroes-sequence-action",
          "evidence": "Financial overview and next steps",
          "position": 3,
          "confidence": 0.8,
          "parentBeatName": "Resolution",
          "parentBeatSlug": "resolution"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5efe-75c0-8e00-8c1b88b67f1e",
      "docSlug": "20036e2ee1a67411",
      "documentTitle": "2021 Analyst Day",
      "authorId": "HubSpot",
      "authorName": "HubSpot",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.777,
      "pageNumber": 40,
      "slideType": "kpi_dashboard",
      "function": "quantify_impact",
      "notes": "The slide uses a dual bar chart layout to demonstrate consistent growth metrics across two key business indicators.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5efe-75c0-8e00-8c1b88b67f1e/40",
      "deckHref": "/decks/019dd923-5efe-75c0-8e00-8c1b88b67f1e",
      "deckAnchorHref": "/decks/019dd923-5efe-75c0-8e00-8c1b88b67f1e#slide-40",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 74,
          "from": 35,
          "beatId": "dcafcfc4-2434-4871-88c2-62e48d046c06",
          "arcName": "Monroe's Motivated Sequence",
          "arcSlug": "monroes-sequence",
          "beatName": "Action",
          "beatSlug": "monroes-sequence-action",
          "evidence": "Financial overview and next steps",
          "position": 3,
          "confidence": 0.8,
          "parentBeatName": "Resolution",
          "parentBeatSlug": "resolution"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5efe-75c0-8e00-8c1b88b67f1e",
      "docSlug": "20036e2ee1a67411",
      "documentTitle": "2021 Analyst Day",
      "authorId": "HubSpot",
      "authorName": "HubSpot",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.777,
      "pageNumber": 41,
      "slideType": "financial_analysis",
      "function": "quantify_impact",
      "notes": "The slide highlights financial health through two bar charts and a key metric regarding cash reserves.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5efe-75c0-8e00-8c1b88b67f1e/41",
      "deckHref": "/decks/019dd923-5efe-75c0-8e00-8c1b88b67f1e",
      "deckAnchorHref": "/decks/019dd923-5efe-75c0-8e00-8c1b88b67f1e#slide-41",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 74,
          "from": 35,
          "beatId": "dcafcfc4-2434-4871-88c2-62e48d046c06",
          "arcName": "Monroe's Motivated Sequence",
          "arcSlug": "monroes-sequence",
          "beatName": "Action",
          "beatSlug": "monroes-sequence-action",
          "evidence": "Financial overview and next steps",
          "position": 3,
          "confidence": 0.8,
          "parentBeatName": "Resolution",
          "parentBeatSlug": "resolution"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5efe-75c0-8e00-8c1b88b67f1e",
      "docSlug": "20036e2ee1a67411",
      "documentTitle": "2021 Analyst Day",
      "authorId": "HubSpot",
      "authorName": "HubSpot",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.777,
      "pageNumber": 42,
      "slideType": "kpi_dashboard",
      "function": "quantify_impact",
      "notes": "The slide uses donut charts to visualize binary splits of the install base as of Q2'21.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5efe-75c0-8e00-8c1b88b67f1e/42",
      "deckHref": "/decks/019dd923-5efe-75c0-8e00-8c1b88b67f1e",
      "deckAnchorHref": "/decks/019dd923-5efe-75c0-8e00-8c1b88b67f1e#slide-42",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 74,
          "from": 35,
          "beatId": "dcafcfc4-2434-4871-88c2-62e48d046c06",
          "arcName": "Monroe's Motivated Sequence",
          "arcSlug": "monroes-sequence",
          "beatName": "Action",
          "beatSlug": "monroes-sequence-action",
          "evidence": "Financial overview and next steps",
          "position": 3,
          "confidence": 0.8,
          "parentBeatName": "Resolution",
          "parentBeatSlug": "resolution"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5efe-75c0-8e00-8c1b88b67f1e",
      "docSlug": "20036e2ee1a67411",
      "documentTitle": "2021 Analyst Day",
      "authorId": "HubSpot",
      "authorName": "HubSpot",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.777,
      "pageNumber": 43,
      "slideType": "agenda",
      "function": "front_matter",
      "notes": null,
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5efe-75c0-8e00-8c1b88b67f1e/43",
      "deckHref": "/decks/019dd923-5efe-75c0-8e00-8c1b88b67f1e",
      "deckAnchorHref": "/decks/019dd923-5efe-75c0-8e00-8c1b88b67f1e#slide-43",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 74,
          "from": 35,
          "beatId": "dcafcfc4-2434-4871-88c2-62e48d046c06",
          "arcName": "Monroe's Motivated Sequence",
          "arcSlug": "monroes-sequence",
          "beatName": "Action",
          "beatSlug": "monroes-sequence-action",
          "evidence": "Financial overview and next steps",
          "position": 3,
          "confidence": 0.8,
          "parentBeatName": "Resolution",
          "parentBeatSlug": "resolution"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5efe-75c0-8e00-8c1b88b67f1e",
      "docSlug": "20036e2ee1a67411",
      "documentTitle": "2021 Analyst Day",
      "authorId": "HubSpot",
      "authorName": "HubSpot",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.777,
      "pageNumber": 44,
      "slideType": "initiative_list",
      "function": "present_solution",
      "notes": "The slide uses a numbered list format to present four key strategic initiatives.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5efe-75c0-8e00-8c1b88b67f1e/44",
      "deckHref": "/decks/019dd923-5efe-75c0-8e00-8c1b88b67f1e",
      "deckAnchorHref": "/decks/019dd923-5efe-75c0-8e00-8c1b88b67f1e#slide-44",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 74,
          "from": 35,
          "beatId": "dcafcfc4-2434-4871-88c2-62e48d046c06",
          "arcName": "Monroe's Motivated Sequence",
          "arcSlug": "monroes-sequence",
          "beatName": "Action",
          "beatSlug": "monroes-sequence-action",
          "evidence": "Financial overview and next steps",
          "position": 3,
          "confidence": 0.8,
          "parentBeatName": "Resolution",
          "parentBeatSlug": "resolution"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5efe-75c0-8e00-8c1b88b67f1e",
      "docSlug": "20036e2ee1a67411",
      "documentTitle": "2021 Analyst Day",
      "authorId": "HubSpot",
      "authorName": "HubSpot",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.777,
      "pageNumber": 45,
      "slideType": "section_divider",
      "function": "transition",
      "notes": null,
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5efe-75c0-8e00-8c1b88b67f1e/45",
      "deckHref": "/decks/019dd923-5efe-75c0-8e00-8c1b88b67f1e",
      "deckAnchorHref": "/decks/019dd923-5efe-75c0-8e00-8c1b88b67f1e#slide-45",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 74,
          "from": 35,
          "beatId": "dcafcfc4-2434-4871-88c2-62e48d046c06",
          "arcName": "Monroe's Motivated Sequence",
          "arcSlug": "monroes-sequence",
          "beatName": "Action",
          "beatSlug": "monroes-sequence-action",
          "evidence": "Financial overview and next steps",
          "position": 3,
          "confidence": 0.8,
          "parentBeatName": "Resolution",
          "parentBeatSlug": "resolution"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5efe-75c0-8e00-8c1b88b67f1e",
      "docSlug": "20036e2ee1a67411",
      "documentTitle": "2021 Analyst Day",
      "authorId": "HubSpot",
      "authorName": "HubSpot",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.777,
      "pageNumber": 46,
      "slideType": "roadmap",
      "function": "present_framework",
      "notes": "Uses a progression diagram to show business model maturity.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5efe-75c0-8e00-8c1b88b67f1e/46",
      "deckHref": "/decks/019dd923-5efe-75c0-8e00-8c1b88b67f1e",
      "deckAnchorHref": "/decks/019dd923-5efe-75c0-8e00-8c1b88b67f1e#slide-46",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 74,
          "from": 35,
          "beatId": "dcafcfc4-2434-4871-88c2-62e48d046c06",
          "arcName": "Monroe's Motivated Sequence",
          "arcSlug": "monroes-sequence",
          "beatName": "Action",
          "beatSlug": "monroes-sequence-action",
          "evidence": "Financial overview and next steps",
          "position": 3,
          "confidence": 0.8,
          "parentBeatName": "Resolution",
          "parentBeatSlug": "resolution"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5efe-75c0-8e00-8c1b88b67f1e",
      "docSlug": "20036e2ee1a67411",
      "documentTitle": "2021 Analyst Day",
      "authorId": "HubSpot",
      "authorName": "HubSpot",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.777,
      "pageNumber": 47,
      "slideType": "kpi_dashboard",
      "function": "summarize",
      "notes": "ARR Install Base and year-over-year growth rate as of Q2 2021.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5efe-75c0-8e00-8c1b88b67f1e/47",
      "deckHref": "/decks/019dd923-5efe-75c0-8e00-8c1b88b67f1e",
      "deckAnchorHref": "/decks/019dd923-5efe-75c0-8e00-8c1b88b67f1e#slide-47",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 74,
          "from": 35,
          "beatId": "dcafcfc4-2434-4871-88c2-62e48d046c06",
          "arcName": "Monroe's Motivated Sequence",
          "arcSlug": "monroes-sequence",
          "beatName": "Action",
          "beatSlug": "monroes-sequence-action",
          "evidence": "Financial overview and next steps",
          "position": 3,
          "confidence": 0.8,
          "parentBeatName": "Resolution",
          "parentBeatSlug": "resolution"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5efe-75c0-8e00-8c1b88b67f1e",
      "docSlug": "20036e2ee1a67411",
      "documentTitle": "2021 Analyst Day",
      "authorId": "HubSpot",
      "authorName": "HubSpot",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.777,
      "pageNumber": 48,
      "slideType": "executive_summary",
      "function": "summarize",
      "notes": "The slide uses a three-column layout to summarize product status.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5efe-75c0-8e00-8c1b88b67f1e/48",
      "deckHref": "/decks/019dd923-5efe-75c0-8e00-8c1b88b67f1e",
      "deckAnchorHref": "/decks/019dd923-5efe-75c0-8e00-8c1b88b67f1e#slide-48",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 74,
          "from": 35,
          "beatId": "dcafcfc4-2434-4871-88c2-62e48d046c06",
          "arcName": "Monroe's Motivated Sequence",
          "arcSlug": "monroes-sequence",
          "beatName": "Action",
          "beatSlug": "monroes-sequence-action",
          "evidence": "Financial overview and next steps",
          "position": 3,
          "confidence": 0.8,
          "parentBeatName": "Resolution",
          "parentBeatSlug": "resolution"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5efe-75c0-8e00-8c1b88b67f1e",
      "docSlug": "20036e2ee1a67411",
      "documentTitle": "2021 Analyst Day",
      "authorId": "HubSpot",
      "authorName": "HubSpot",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.777,
      "pageNumber": 49,
      "slideType": "kpi_dashboard",
      "function": "quantify_impact",
      "notes": "Data as of 6/30/21. Shows transition from single-product to multi-product platform adoption.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5efe-75c0-8e00-8c1b88b67f1e/49",
      "deckHref": "/decks/019dd923-5efe-75c0-8e00-8c1b88b67f1e",
      "deckAnchorHref": "/decks/019dd923-5efe-75c0-8e00-8c1b88b67f1e#slide-49",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 74,
          "from": 35,
          "beatId": "dcafcfc4-2434-4871-88c2-62e48d046c06",
          "arcName": "Monroe's Motivated Sequence",
          "arcSlug": "monroes-sequence",
          "beatName": "Action",
          "beatSlug": "monroes-sequence-action",
          "evidence": "Financial overview and next steps",
          "position": 3,
          "confidence": 0.8,
          "parentBeatName": "Resolution",
          "parentBeatSlug": "resolution"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5efe-75c0-8e00-8c1b88b67f1e",
      "docSlug": "20036e2ee1a67411",
      "documentTitle": "2021 Analyst Day",
      "authorId": "HubSpot",
      "authorName": "HubSpot",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.777,
      "pageNumber": 50,
      "slideType": "kpi_dashboard",
      "function": "quantify_impact",
      "notes": "The chart uses a stacked bar approach to illustrate the gap between Customer Dollar Retention and Net Revenue Retention.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5efe-75c0-8e00-8c1b88b67f1e/50",
      "deckHref": "/decks/019dd923-5efe-75c0-8e00-8c1b88b67f1e",
      "deckAnchorHref": "/decks/019dd923-5efe-75c0-8e00-8c1b88b67f1e#slide-50",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 74,
          "from": 35,
          "beatId": "dcafcfc4-2434-4871-88c2-62e48d046c06",
          "arcName": "Monroe's Motivated Sequence",
          "arcSlug": "monroes-sequence",
          "beatName": "Action",
          "beatSlug": "monroes-sequence-action",
          "evidence": "Financial overview and next steps",
          "position": 3,
          "confidence": 0.8,
          "parentBeatName": "Resolution",
          "parentBeatSlug": "resolution"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5efe-75c0-8e00-8c1b88b67f1e",
      "docSlug": "20036e2ee1a67411",
      "documentTitle": "2021 Analyst Day",
      "authorId": "HubSpot",
      "authorName": "HubSpot",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.777,
      "pageNumber": 51,
      "slideType": "section_divider",
      "function": "transition",
      "notes": null,
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5efe-75c0-8e00-8c1b88b67f1e/51",
      "deckHref": "/decks/019dd923-5efe-75c0-8e00-8c1b88b67f1e",
      "deckAnchorHref": "/decks/019dd923-5efe-75c0-8e00-8c1b88b67f1e#slide-51",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 74,
          "from": 35,
          "beatId": "dcafcfc4-2434-4871-88c2-62e48d046c06",
          "arcName": "Monroe's Motivated Sequence",
          "arcSlug": "monroes-sequence",
          "beatName": "Action",
          "beatSlug": "monroes-sequence-action",
          "evidence": "Financial overview and next steps",
          "position": 3,
          "confidence": 0.8,
          "parentBeatName": "Resolution",
          "parentBeatSlug": "resolution"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5efe-75c0-8e00-8c1b88b67f1e",
      "docSlug": "20036e2ee1a67411",
      "documentTitle": "2021 Analyst Day",
      "authorId": "HubSpot",
      "authorName": "HubSpot",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.777,
      "pageNumber": 52,
      "slideType": "segmentation",
      "function": "decompose_segments",
      "notes": "The chart uses a stacked bar representation to show relative scale of segments, annotated with EE (likely Employee Equivalent or similar unit).",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5efe-75c0-8e00-8c1b88b67f1e/52",
      "deckHref": "/decks/019dd923-5efe-75c0-8e00-8c1b88b67f1e",
      "deckAnchorHref": "/decks/019dd923-5efe-75c0-8e00-8c1b88b67f1e#slide-52",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 74,
          "from": 35,
          "beatId": "dcafcfc4-2434-4871-88c2-62e48d046c06",
          "arcName": "Monroe's Motivated Sequence",
          "arcSlug": "monroes-sequence",
          "beatName": "Action",
          "beatSlug": "monroes-sequence-action",
          "evidence": "Financial overview and next steps",
          "position": 3,
          "confidence": 0.8,
          "parentBeatName": "Resolution",
          "parentBeatSlug": "resolution"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5efe-75c0-8e00-8c1b88b67f1e",
      "docSlug": "20036e2ee1a67411",
      "documentTitle": "2021 Analyst Day",
      "authorId": "HubSpot",
      "authorName": "HubSpot",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.777,
      "pageNumber": 53,
      "slideType": "segmentation",
      "function": "quantify_impact",
      "notes": "The slide uses a stacked bar chart for customer acquisition and a stacked area chart for cohort-based ARR growth.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5efe-75c0-8e00-8c1b88b67f1e/53",
      "deckHref": "/decks/019dd923-5efe-75c0-8e00-8c1b88b67f1e",
      "deckAnchorHref": "/decks/019dd923-5efe-75c0-8e00-8c1b88b67f1e#slide-53",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 74,
          "from": 35,
          "beatId": "dcafcfc4-2434-4871-88c2-62e48d046c06",
          "arcName": "Monroe's Motivated Sequence",
          "arcSlug": "monroes-sequence",
          "beatName": "Action",
          "beatSlug": "monroes-sequence-action",
          "evidence": "Financial overview and next steps",
          "position": 3,
          "confidence": 0.8,
          "parentBeatName": "Resolution",
          "parentBeatSlug": "resolution"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5efe-75c0-8e00-8c1b88b67f1e",
      "docSlug": "20036e2ee1a67411",
      "documentTitle": "2021 Analyst Day",
      "authorId": "HubSpot",
      "authorName": "HubSpot",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.777,
      "pageNumber": 54,
      "slideType": "key_takeaways",
      "function": "quantify_impact",
      "notes": "ASRPC likely stands for Average Subscription Revenue Per Customer. The slide uses a simple bar chart to show growth between 2017 and H1'21.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5efe-75c0-8e00-8c1b88b67f1e/54",
      "deckHref": "/decks/019dd923-5efe-75c0-8e00-8c1b88b67f1e",
      "deckAnchorHref": "/decks/019dd923-5efe-75c0-8e00-8c1b88b67f1e#slide-54",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 74,
          "from": 35,
          "beatId": "dcafcfc4-2434-4871-88c2-62e48d046c06",
          "arcName": "Monroe's Motivated Sequence",
          "arcSlug": "monroes-sequence",
          "beatName": "Action",
          "beatSlug": "monroes-sequence-action",
          "evidence": "Financial overview and next steps",
          "position": 3,
          "confidence": 0.8,
          "parentBeatName": "Resolution",
          "parentBeatSlug": "resolution"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5efe-75c0-8e00-8c1b88b67f1e",
      "docSlug": "20036e2ee1a67411",
      "documentTitle": "2021 Analyst Day",
      "authorId": "HubSpot",
      "authorName": "HubSpot",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.777,
      "pageNumber": 55,
      "slideType": "kpi_dashboard",
      "function": "analyze_data",
      "notes": "The slide uses a stacked bar chart for customer breakdown and a line chart for ASP trends to illustrate the correlation between product mix and revenue metrics.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5efe-75c0-8e00-8c1b88b67f1e/55",
      "deckHref": "/decks/019dd923-5efe-75c0-8e00-8c1b88b67f1e",
      "deckAnchorHref": "/decks/019dd923-5efe-75c0-8e00-8c1b88b67f1e#slide-55",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 74,
          "from": 35,
          "beatId": "dcafcfc4-2434-4871-88c2-62e48d046c06",
          "arcName": "Monroe's Motivated Sequence",
          "arcSlug": "monroes-sequence",
          "beatName": "Action",
          "beatSlug": "monroes-sequence-action",
          "evidence": "Financial overview and next steps",
          "position": 3,
          "confidence": 0.8,
          "parentBeatName": "Resolution",
          "parentBeatSlug": "resolution"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5efe-75c0-8e00-8c1b88b67f1e",
      "docSlug": "20036e2ee1a67411",
      "documentTitle": "2021 Analyst Day",
      "authorId": "HubSpot",
      "authorName": "HubSpot",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.777,
      "pageNumber": 56,
      "slideType": "section_divider",
      "function": "transition",
      "notes": null,
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5efe-75c0-8e00-8c1b88b67f1e/56",
      "deckHref": "/decks/019dd923-5efe-75c0-8e00-8c1b88b67f1e",
      "deckAnchorHref": "/decks/019dd923-5efe-75c0-8e00-8c1b88b67f1e#slide-56",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 74,
          "from": 35,
          "beatId": "dcafcfc4-2434-4871-88c2-62e48d046c06",
          "arcName": "Monroe's Motivated Sequence",
          "arcSlug": "monroes-sequence",
          "beatName": "Action",
          "beatSlug": "monroes-sequence-action",
          "evidence": "Financial overview and next steps",
          "position": 3,
          "confidence": 0.8,
          "parentBeatName": "Resolution",
          "parentBeatSlug": "resolution"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5efe-75c0-8e00-8c1b88b67f1e",
      "docSlug": "20036e2ee1a67411",
      "documentTitle": "2021 Analyst Day",
      "authorId": "HubSpot",
      "authorName": "HubSpot",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.777,
      "pageNumber": 57,
      "slideType": "business_case",
      "function": "quantify_impact",
      "notes": null,
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5efe-75c0-8e00-8c1b88b67f1e/57",
      "deckHref": "/decks/019dd923-5efe-75c0-8e00-8c1b88b67f1e",
      "deckAnchorHref": "/decks/019dd923-5efe-75c0-8e00-8c1b88b67f1e#slide-57",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 74,
          "from": 35,
          "beatId": "dcafcfc4-2434-4871-88c2-62e48d046c06",
          "arcName": "Monroe's Motivated Sequence",
          "arcSlug": "monroes-sequence",
          "beatName": "Action",
          "beatSlug": "monroes-sequence-action",
          "evidence": "Financial overview and next steps",
          "position": 3,
          "confidence": 0.8,
          "parentBeatName": "Resolution",
          "parentBeatSlug": "resolution"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5efe-75c0-8e00-8c1b88b67f1e",
      "docSlug": "20036e2ee1a67411",
      "documentTitle": "2021 Analyst Day",
      "authorId": "HubSpot",
      "authorName": "HubSpot",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.777,
      "pageNumber": 58,
      "slideType": "market_sizing",
      "function": "size_opportunity",
      "notes": "The slide uses upward-pointing arrows as a visual metaphor for growth.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5efe-75c0-8e00-8c1b88b67f1e/58",
      "deckHref": "/decks/019dd923-5efe-75c0-8e00-8c1b88b67f1e",
      "deckAnchorHref": "/decks/019dd923-5efe-75c0-8e00-8c1b88b67f1e#slide-58",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 74,
          "from": 35,
          "beatId": "dcafcfc4-2434-4871-88c2-62e48d046c06",
          "arcName": "Monroe's Motivated Sequence",
          "arcSlug": "monroes-sequence",
          "beatName": "Action",
          "beatSlug": "monroes-sequence-action",
          "evidence": "Financial overview and next steps",
          "position": 3,
          "confidence": 0.8,
          "parentBeatName": "Resolution",
          "parentBeatSlug": "resolution"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5efe-75c0-8e00-8c1b88b67f1e",
      "docSlug": "20036e2ee1a67411",
      "documentTitle": "2021 Analyst Day",
      "authorId": "HubSpot",
      "authorName": "HubSpot",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.777,
      "pageNumber": 59,
      "slideType": "agenda",
      "function": "summarize",
      "notes": null,
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5efe-75c0-8e00-8c1b88b67f1e/59",
      "deckHref": "/decks/019dd923-5efe-75c0-8e00-8c1b88b67f1e",
      "deckAnchorHref": "/decks/019dd923-5efe-75c0-8e00-8c1b88b67f1e#slide-59",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 74,
          "from": 35,
          "beatId": "dcafcfc4-2434-4871-88c2-62e48d046c06",
          "arcName": "Monroe's Motivated Sequence",
          "arcSlug": "monroes-sequence",
          "beatName": "Action",
          "beatSlug": "monroes-sequence-action",
          "evidence": "Financial overview and next steps",
          "position": 3,
          "confidence": 0.8,
          "parentBeatName": "Resolution",
          "parentBeatSlug": "resolution"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5efe-75c0-8e00-8c1b88b67f1e",
      "docSlug": "20036e2ee1a67411",
      "documentTitle": "2021 Analyst Day",
      "authorId": "HubSpot",
      "authorName": "HubSpot",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.777,
      "pageNumber": 60,
      "slideType": "key_messages",
      "function": "summarize",
      "notes": null,
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5efe-75c0-8e00-8c1b88b67f1e/60",
      "deckHref": "/decks/019dd923-5efe-75c0-8e00-8c1b88b67f1e",
      "deckAnchorHref": "/decks/019dd923-5efe-75c0-8e00-8c1b88b67f1e#slide-60",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 74,
          "from": 35,
          "beatId": "dcafcfc4-2434-4871-88c2-62e48d046c06",
          "arcName": "Monroe's Motivated Sequence",
          "arcSlug": "monroes-sequence",
          "beatName": "Action",
          "beatSlug": "monroes-sequence-action",
          "evidence": "Financial overview and next steps",
          "position": 3,
          "confidence": 0.8,
          "parentBeatName": "Resolution",
          "parentBeatSlug": "resolution"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5efe-75c0-8e00-8c1b88b67f1e",
      "docSlug": "20036e2ee1a67411",
      "documentTitle": "2021 Analyst Day",
      "authorId": "HubSpot",
      "authorName": "HubSpot",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.777,
      "pageNumber": 61,
      "slideType": "financial_analysis",
      "function": "quantify_impact",
      "notes": "The chart illustrates a 'scissors' pattern where revenue growth declines while operating margin improves.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5efe-75c0-8e00-8c1b88b67f1e/61",
      "deckHref": "/decks/019dd923-5efe-75c0-8e00-8c1b88b67f1e",
      "deckAnchorHref": "/decks/019dd923-5efe-75c0-8e00-8c1b88b67f1e#slide-61",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 74,
          "from": 35,
          "beatId": "dcafcfc4-2434-4871-88c2-62e48d046c06",
          "arcName": "Monroe's Motivated Sequence",
          "arcSlug": "monroes-sequence",
          "beatName": "Action",
          "beatSlug": "monroes-sequence-action",
          "evidence": "Financial overview and next steps",
          "position": 3,
          "confidence": 0.8,
          "parentBeatName": "Resolution",
          "parentBeatSlug": "resolution"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5efe-75c0-8e00-8c1b88b67f1e",
      "docSlug": "20036e2ee1a67411",
      "documentTitle": "2021 Analyst Day",
      "authorId": "HubSpot",
      "authorName": "HubSpot",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.777,
      "pageNumber": 62,
      "slideType": "financial_analysis",
      "function": "quantify_impact",
      "notes": "The slide uses a table to show the evolution of key financial ratios and the target operating margin range.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5efe-75c0-8e00-8c1b88b67f1e/62",
      "deckHref": "/decks/019dd923-5efe-75c0-8e00-8c1b88b67f1e",
      "deckAnchorHref": "/decks/019dd923-5efe-75c0-8e00-8c1b88b67f1e#slide-62",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 74,
          "from": 35,
          "beatId": "dcafcfc4-2434-4871-88c2-62e48d046c06",
          "arcName": "Monroe's Motivated Sequence",
          "arcSlug": "monroes-sequence",
          "beatName": "Action",
          "beatSlug": "monroes-sequence-action",
          "evidence": "Financial overview and next steps",
          "position": 3,
          "confidence": 0.8,
          "parentBeatName": "Resolution",
          "parentBeatSlug": "resolution"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    }
  ]
}