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(BOOT)", "authorId": "54_Spruce_Point_Capital", "authorName": "Spruce Point Capital Management", "documentKindSlug": "activist-deck", "documentKindLabel": "Activist deck", "sourceTypeSlug": "short_seller", "sourceTypeLabel": "Short seller", "presentationDate": "2024-05-08 00:00:00", "orientation": "landscape", "aspectRatio": 1.3333334, "pageNumber": 50, "slideType": "expose_contradiction", "function": "expose_contradiction", "notes": "Uses visual evidence of search results to highlight a competitive disadvantage in digital marketing.", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-622c-750b-8b99-8051f14c9865/50", "deckHref": "/decks/019dd923-622c-750b-8b99-8051f14c9865", "deckAnchorHref": "/decks/019dd923-622c-750b-8b99-8051f14c9865#slide-50", "loopMatches": [], "arcBeatMatches": [], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-622c-750b-8b99-8051f14c9865", "docSlug": "3f714c68343e", "documentTitle": "Boot Barn Holdings, Inc. (BOOT)", "authorId": "54_Spruce_Point_Capital", "authorName": "Spruce Point Capital Management", "documentKindSlug": "activist-deck", "documentKindLabel": "Activist deck", "sourceTypeSlug": "short_seller", "sourceTypeLabel": "Short seller", "presentationDate": "2024-05-08 00:00:00", "orientation": "landscape", "aspectRatio": 1.3333334, "pageNumber": 51, "slideType": "expose_contradiction", "function": "expose_contradiction", "notes": "Uses Wayback Machine data to track historical social media performance.", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-622c-750b-8b99-8051f14c9865/51", "deckHref": "/decks/019dd923-622c-750b-8b99-8051f14c9865", "deckAnchorHref": "/decks/019dd923-622c-750b-8b99-8051f14c9865#slide-51", "loopMatches": [], "arcBeatMatches": [], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-622c-750b-8b99-8051f14c9865", "docSlug": "3f714c68343e", "documentTitle": "Boot Barn Holdings, Inc. (BOOT)", "authorId": "54_Spruce_Point_Capital", "authorName": "Spruce Point Capital Management", "documentKindSlug": "activist-deck", "documentKindLabel": "Activist deck", "sourceTypeSlug": "short_seller", "sourceTypeLabel": "Short seller", "presentationDate": "2024-05-08 00:00:00", "orientation": "landscape", "aspectRatio": 1.3333334, "pageNumber": 52, "slideType": "section_divider", "function": "transition", "notes": null, "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-622c-750b-8b99-8051f14c9865/52", "deckHref": "/decks/019dd923-622c-750b-8b99-8051f14c9865", "deckAnchorHref": "/decks/019dd923-622c-750b-8b99-8051f14c9865#slide-52", "loopMatches": [], "arcBeatMatches": [], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-622c-750b-8b99-8051f14c9865", "docSlug": "3f714c68343e", "documentTitle": "Boot Barn Holdings, Inc. (BOOT)", "authorId": "54_Spruce_Point_Capital", "authorName": "Spruce Point Capital Management", "documentKindSlug": "activist-deck", "documentKindLabel": "Activist deck", "sourceTypeSlug": "short_seller", "sourceTypeLabel": "Short seller", "presentationDate": "2024-05-08 00:00:00", "orientation": "landscape", "aspectRatio": 1.3333334, "pageNumber": 53, "slideType": "expose_contradiction", "function": "expose_contradiction", "notes": "Uses a timeline-style progression of charts to show declining guidance metrics.", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-622c-750b-8b99-8051f14c9865/53", "deckHref": "/decks/019dd923-622c-750b-8b99-8051f14c9865", "deckAnchorHref": "/decks/019dd923-622c-750b-8b99-8051f14c9865#slide-53", "loopMatches": [], "arcBeatMatches": [], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-622c-750b-8b99-8051f14c9865", "docSlug": "3f714c68343e", "documentTitle": "Boot Barn Holdings, Inc. (BOOT)", "authorId": "54_Spruce_Point_Capital", "authorName": "Spruce Point Capital Management", "documentKindSlug": "activist-deck", "documentKindLabel": "Activist deck", "sourceTypeSlug": "short_seller", "sourceTypeLabel": "Short seller", "presentationDate": "2024-05-08 00:00:00", "orientation": "landscape", "aspectRatio": 1.3333334, "pageNumber": 54, "slideType": "expose_contradiction", "function": "expose_contradiction", "notes": "Uses 'Huh?' callouts to visually emphasize the discrepancy between corporate marketing materials and reality.", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-622c-750b-8b99-8051f14c9865/54", "deckHref": "/decks/019dd923-622c-750b-8b99-8051f14c9865", "deckAnchorHref": "/decks/019dd923-622c-750b-8b99-8051f14c9865#slide-54", "loopMatches": [], "arcBeatMatches": [], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-622c-750b-8b99-8051f14c9865", "docSlug": "3f714c68343e", "documentTitle": "Boot Barn Holdings, Inc. (BOOT)", "authorId": "54_Spruce_Point_Capital", "authorName": "Spruce Point Capital Management", "documentKindSlug": "activist-deck", "documentKindLabel": "Activist deck", "sourceTypeSlug": "short_seller", "sourceTypeLabel": "Short seller", "presentationDate": "2024-05-08 00:00:00", "orientation": "landscape", "aspectRatio": 1.3333334, "pageNumber": 55, "slideType": "expose_contradiction", "function": "expose_contradiction", "notes": "Uses a 'Huh?' callout to emphasize the contradiction between the promotional image and the reality of the Mineral Wells, TX location.", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-622c-750b-8b99-8051f14c9865/55", "deckHref": "/decks/019dd923-622c-750b-8b99-8051f14c9865", "deckAnchorHref": "/decks/019dd923-622c-750b-8b99-8051f14c9865#slide-55", "loopMatches": [], "arcBeatMatches": [], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-622c-750b-8b99-8051f14c9865", "docSlug": "3f714c68343e", "documentTitle": "Boot Barn Holdings, Inc. (BOOT)", "authorId": "54_Spruce_Point_Capital", "authorName": "Spruce Point Capital Management", "documentKindSlug": "activist-deck", "documentKindLabel": "Activist deck", "sourceTypeSlug": "short_seller", "sourceTypeLabel": "Short seller", "presentationDate": "2024-05-08 00:00:00", "orientation": "landscape", "aspectRatio": 1.3333334, "pageNumber": 56, "slideType": "expose_contradiction", "function": "expose_contradiction", "notes": "Uses a 'Huh?' callout to emphasize the contradiction between the promotional narrative and the reality of store designs.", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-622c-750b-8b99-8051f14c9865/56", "deckHref": "/decks/019dd923-622c-750b-8b99-8051f14c9865", "deckAnchorHref": "/decks/019dd923-622c-750b-8b99-8051f14c9865#slide-56", "loopMatches": [], "arcBeatMatches": [], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-622c-750b-8b99-8051f14c9865", "docSlug": "3f714c68343e", "documentTitle": "Boot Barn Holdings, Inc. (BOOT)", "authorId": "54_Spruce_Point_Capital", "authorName": "Spruce Point Capital Management", "documentKindSlug": "activist-deck", "documentKindLabel": "Activist deck", "sourceTypeSlug": "short_seller", "sourceTypeLabel": "Short seller", "presentationDate": "2024-05-08 00:00:00", "orientation": "landscape", "aspectRatio": 1.3333334, "pageNumber": 57, "slideType": "expose_contradiction", "function": "expose_contradiction", "notes": "Uses 'Huh?' callouts to point out visual inconsistencies between company marketing materials and reality.", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-622c-750b-8b99-8051f14c9865/57", "deckHref": "/decks/019dd923-622c-750b-8b99-8051f14c9865", "deckAnchorHref": "/decks/019dd923-622c-750b-8b99-8051f14c9865#slide-57", "loopMatches": [], "arcBeatMatches": [], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-622c-750b-8b99-8051f14c9865", "docSlug": "3f714c68343e", "documentTitle": "Boot Barn Holdings, Inc. (BOOT)", "authorId": "54_Spruce_Point_Capital", "authorName": "Spruce Point Capital Management", "documentKindSlug": "activist-deck", "documentKindLabel": "Activist deck", "sourceTypeSlug": "short_seller", "sourceTypeLabel": "Short seller", "presentationDate": "2024-05-08 00:00:00", "orientation": "landscape", "aspectRatio": 1.3333334, "pageNumber": 58, "slideType": "expose_contradiction", "function": "expose_contradiction", "notes": "The table highlights specific locations in red that contradict the CEO's stated strategy.", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-622c-750b-8b99-8051f14c9865/58", "deckHref": "/decks/019dd923-622c-750b-8b99-8051f14c9865", "deckAnchorHref": "/decks/019dd923-622c-750b-8b99-8051f14c9865#slide-58", "loopMatches": [], "arcBeatMatches": [], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-622c-750b-8b99-8051f14c9865", "docSlug": "3f714c68343e", "documentTitle": "Boot Barn Holdings, Inc. (BOOT)", "authorId": "54_Spruce_Point_Capital", "authorName": "Spruce Point Capital Management", "documentKindSlug": "activist-deck", "documentKindLabel": "Activist deck", "sourceTypeSlug": "short_seller", "sourceTypeLabel": "Short seller", "presentationDate": "2024-05-08 00:00:00", "orientation": "landscape", "aspectRatio": 1.3333334, "pageNumber": 59, "slideType": "expose_contradiction", "function": "expose_contradiction", "notes": "Uses a map-based case study to contrast Boot Barn's core customer profile with the demographic of nearby discount stores.", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-622c-750b-8b99-8051f14c9865/59", "deckHref": "/decks/019dd923-622c-750b-8b99-8051f14c9865", "deckAnchorHref": "/decks/019dd923-622c-750b-8b99-8051f14c9865#slide-59", "loopMatches": [], "arcBeatMatches": [], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-622c-750b-8b99-8051f14c9865", "docSlug": "3f714c68343e", "documentTitle": "Boot Barn Holdings, Inc. (BOOT)", "authorId": "54_Spruce_Point_Capital", "authorName": "Spruce Point Capital Management", "documentKindSlug": "activist-deck", "documentKindLabel": "Activist deck", "sourceTypeSlug": "short_seller", "sourceTypeLabel": "Short seller", "presentationDate": "2024-05-08 00:00:00", "orientation": "landscape", "aspectRatio": 1.3333334, "pageNumber": 60, "slideType": "cover", "function": "front_matter", "notes": "Spruce Point Capital Management branding.", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-622c-750b-8b99-8051f14c9865/60", "deckHref": "/decks/019dd923-622c-750b-8b99-8051f14c9865", "deckAnchorHref": "/decks/019dd923-622c-750b-8b99-8051f14c9865#slide-60", "loopMatches": [], "arcBeatMatches": [], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-622c-750b-8b99-8051f14c9865", "docSlug": "3f714c68343e", "documentTitle": "Boot Barn Holdings, Inc. (BOOT)", "authorId": "54_Spruce_Point_Capital", "authorName": "Spruce Point Capital Management", "documentKindSlug": "activist-deck", "documentKindLabel": "Activist deck", "sourceTypeSlug": "short_seller", "sourceTypeLabel": "Short seller", "presentationDate": "2024-05-08 00:00:00", "orientation": "landscape", "aspectRatio": 1.3333334, "pageNumber": 61, "slideType": "expose_contradiction", "function": "expose_contradiction", "notes": "Uses RSI (14) as a technical indicator to support the 'overbought' thesis.", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-622c-750b-8b99-8051f14c9865/61", "deckHref": "/decks/019dd923-622c-750b-8b99-8051f14c9865", "deckAnchorHref": "/decks/019dd923-622c-750b-8b99-8051f14c9865#slide-61", "loopMatches": [], "arcBeatMatches": [], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-622c-750b-8b99-8051f14c9865", "docSlug": "3f714c68343e", "documentTitle": "Boot Barn Holdings, Inc. (BOOT)", "authorId": "54_Spruce_Point_Capital", "authorName": "Spruce Point Capital Management", "documentKindSlug": "activist-deck", "documentKindLabel": "Activist deck", "sourceTypeSlug": "short_seller", "sourceTypeLabel": "Short seller", "presentationDate": "2024-05-08 00:00:00", "orientation": "landscape", "aspectRatio": 1.3333334, "pageNumber": 62, "slideType": "expose_contradiction", "function": "expose_contradiction", "notes": "Uses a combination of tables and callouts to contrast management quotes with quantitative data.", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-622c-750b-8b99-8051f14c9865/62", "deckHref": "/decks/019dd923-622c-750b-8b99-8051f14c9865", "deckAnchorHref": "/decks/019dd923-622c-750b-8b99-8051f14c9865#slide-62", "loopMatches": [], "arcBeatMatches": [], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-622c-750b-8b99-8051f14c9865", "docSlug": "3f714c68343e", "documentTitle": "Boot Barn Holdings, Inc. (BOOT)", "authorId": "54_Spruce_Point_Capital", "authorName": "Spruce Point Capital Management", "documentKindSlug": "activist-deck", "documentKindLabel": "Activist deck", "sourceTypeSlug": "short_seller", "sourceTypeLabel": "Short seller", "presentationDate": "2024-05-08 00:00:00", "orientation": "landscape", "aspectRatio": 1.3333334, "pageNumber": 63, "slideType": "expose_contradiction", "function": "expose_contradiction", "notes": "Uses a line chart with an overlaid red arrow to suggest a peak/decline trend.", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-622c-750b-8b99-8051f14c9865/63", "deckHref": "/decks/019dd923-622c-750b-8b99-8051f14c9865", "deckAnchorHref": "/decks/019dd923-622c-750b-8b99-8051f14c9865#slide-63", "loopMatches": [], "arcBeatMatches": [], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-622c-750b-8b99-8051f14c9865", "docSlug": "3f714c68343e", "documentTitle": "Boot Barn Holdings, Inc. (BOOT)", "authorId": "54_Spruce_Point_Capital", "authorName": "Spruce Point Capital Management", "documentKindSlug": "activist-deck", "documentKindLabel": "Activist deck", "sourceTypeSlug": "short_seller", "sourceTypeLabel": "Short seller", "presentationDate": "2024-05-08 00:00:00", "orientation": "landscape", "aspectRatio": 1.3333334, "pageNumber": 64, "slideType": "expose_contradiction", "function": "expose_contradiction", "notes": "Uses Google Trends data to argue against analyst optimism.", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-622c-750b-8b99-8051f14c9865/64", "deckHref": "/decks/019dd923-622c-750b-8b99-8051f14c9865", "deckAnchorHref": "/decks/019dd923-622c-750b-8b99-8051f14c9865#slide-64", "loopMatches": [], "arcBeatMatches": [], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-622c-750b-8b99-8051f14c9865", "docSlug": "3f714c68343e", "documentTitle": "Boot Barn Holdings, Inc. (BOOT)", "authorId": "54_Spruce_Point_Capital", "authorName": "Spruce Point Capital Management", "documentKindSlug": "activist-deck", "documentKindLabel": "Activist deck", "sourceTypeSlug": "short_seller", "sourceTypeLabel": "Short seller", "presentationDate": "2024-05-08 00:00:00", "orientation": "landscape", "aspectRatio": 1.3333334, "pageNumber": 65, "slideType": "expose_contradiction", "function": "expose_contradiction", "notes": "Uses two line charts to show mobile and desktop traffic trends, highlighting a temporary peak followed by a decline.", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-622c-750b-8b99-8051f14c9865/65", "deckHref": "/decks/019dd923-622c-750b-8b99-8051f14c9865", "deckAnchorHref": "/decks/019dd923-622c-750b-8b99-8051f14c9865#slide-65", "loopMatches": [], "arcBeatMatches": [], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-622c-750b-8b99-8051f14c9865", "docSlug": "3f714c68343e", "documentTitle": "Boot Barn Holdings, Inc. (BOOT)", "authorId": "54_Spruce_Point_Capital", "authorName": "Spruce Point Capital Management", "documentKindSlug": "activist-deck", "documentKindLabel": "Activist deck", "sourceTypeSlug": "short_seller", "sourceTypeLabel": "Short seller", "presentationDate": "2024-05-08 00:00:00", "orientation": "landscape", "aspectRatio": 1.3333334, "pageNumber": 66, "slideType": "analyze_data", "function": "analyze_data", "notes": "The table highlights a specific impact calculation for weeks 15-18 of 2024, isolating the Beyoncé-driven traffic boost.", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-622c-750b-8b99-8051f14c9865/66", "deckHref": "/decks/019dd923-622c-750b-8b99-8051f14c9865", "deckAnchorHref": "/decks/019dd923-622c-750b-8b99-8051f14c9865#slide-66", "loopMatches": [], "arcBeatMatches": [], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-622c-750b-8b99-8051f14c9865", "docSlug": "3f714c68343e", "documentTitle": "Boot Barn Holdings, Inc. 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