{
  "kind": "all",
  "value": "all",
  "collectionKey": "slides:all:all:all-document-kinds:all-producers:all-orientations",
  "filters": {
    "documentKinds": [],
    "sourceTypes": [],
    "orientations": []
  },
  "total": 319975,
  "page": 201,
  "pageSize": 30,
  "pageCount": 10666,
  "rows": [
    {
      "docId": "019dd923-5ca1-7489-b635-9ba6afcabd7f",
      "docSlug": "0fc3aba985cbd390",
      "documentTitle": "Altagamma 2018 Worldwide Luxury Market Monitor",
      "authorId": "Bain",
      "authorName": "Bain",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.777,
      "pageNumber": 49,
      "slideType": "appendix",
      "function": "other",
      "notes": null,
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5ca1-7489-b635-9ba6afcabd7f/49",
      "deckHref": "/decks/019dd923-5ca1-7489-b635-9ba6afcabd7f",
      "deckAnchorHref": "/decks/019dd923-5ca1-7489-b635-9ba6afcabd7f#slide-49",
      "loopMatches": [],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5ca1-7489-b635-9ba6afcabd7f",
      "docSlug": "0fc3aba985cbd390",
      "documentTitle": "Altagamma 2018 Worldwide Luxury Market Monitor",
      "authorId": "Bain",
      "authorName": "Bain",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.777,
      "pageNumber": 50,
      "slideType": "appendix_methodology",
      "function": "present_framework",
      "notes": "The slide uses a waterfall-style diagram to represent the bottom-up aggregation of player sales.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5ca1-7489-b635-9ba6afcabd7f/50",
      "deckHref": "/decks/019dd923-5ca1-7489-b635-9ba6afcabd7f",
      "deckAnchorHref": "/decks/019dd923-5ca1-7489-b635-9ba6afcabd7f#slide-50",
      "loopMatches": [],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5ca1-7489-b635-9ba6afcabd7f",
      "docSlug": "0fc3aba985cbd390",
      "documentTitle": "Altagamma 2018 Worldwide Luxury Market Monitor",
      "authorId": "Bain",
      "authorName": "Bain",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.777,
      "pageNumber": 51,
      "slideType": "cover",
      "function": "front_matter",
      "notes": null,
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5ca1-7489-b635-9ba6afcabd7f/51",
      "deckHref": "/decks/019dd923-5ca1-7489-b635-9ba6afcabd7f",
      "deckAnchorHref": "/decks/019dd923-5ca1-7489-b635-9ba6afcabd7f#slide-51",
      "loopMatches": [],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5ca1-7489-b635-9f74c35385f1",
      "docSlug": "4bb31e88e640882d",
      "documentTitle": "Altagamma 2019 Worldwide Luxury Market Monitor",
      "authorId": "Bain",
      "authorName": "Bain",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.777,
      "pageNumber": 1,
      "slideType": "cover",
      "function": "front_matter",
      "notes": null,
      "imagePath": "https://imgproxy.kitesheet.com/9BkHyud5xg8suiIMgvUWI-G5O6K-p86MNo46WW39kbI/rs:fit:1200:1200:0/q:82/f:webp/czM6Ly9raXRlc2hlZXQvY29ycHVzL3NsaWRlcy80YmIzMWU4OGU2NDA4ODJkL3AwMDEuanBn",
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5ca1-7489-b635-9f74c35385f1/1",
      "deckHref": "/decks/019dd923-5ca1-7489-b635-9f74c35385f1",
      "deckAnchorHref": "/decks/019dd923-5ca1-7489-b635-9f74c35385f1#slide-1",
      "loopMatches": [
        {
          "to": 4,
          "from": 1,
          "name": "Zoom In",
          "slug": "06-zoom-in",
          "bestFor": "Technical deep-dives, case studies, detailed analysis",
          "matchId": "019dd95a-088c-724c-b312-fb602bba1f01",
          "evidence": "p.2 waterfall of all categories → p.3-4 narrows to goods vs experiences",
          "position": 1,
          "objective": "Zoom from total luxury market to personal goods focus",
          "structure": "The Big Picture -> Key Area of Focus -> Specific Detail -> Implication",
          "confidence": 75,
          "description": "Start broad, then progressively focus on specific details that prove your point"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 4,
          "from": 1,
          "beatId": "019dd95a-07a5-761b-9144-56b56e15a0e6",
          "arcName": "The Onion",
          "arcSlug": "onion",
          "beatName": "Surface Observation",
          "beatSlug": "onion-surface-observation",
          "evidence": "Global luxury market sized at €1.3T with 4% growth",
          "position": 1,
          "confidence": 75,
          "parentBeatName": "Setup",
          "parentBeatSlug": "setup"
        },
        {
          "to": 4,
          "from": 1,
          "beatId": "019dd95a-07a5-761b-9144-6bee8b7e6ec6",
          "arcName": "The Triple Take",
          "arcSlug": "triple-take",
          "beatName": "The Facts (What)",
          "beatSlug": "triple-take-the-facts-what",
          "evidence": "Market sizing and growth data",
          "position": 1,
          "confidence": 65,
          "parentBeatName": "Setup",
          "parentBeatSlug": "setup"
        }
      ],
      "imagePathAlt": "https://imgproxy.kitesheet.com/O4NwvXmBDmJ-FfHh7qIQ0iIHMqbG0xdHot0mOErm7Ss/rs:fit:1200:1200:0/q:82/f:webp/czM6Ly9raXRlc2hlZXQvY29ycHVzL3NsaWRlcy80YmIzMWU4OGU2NDA4ODJkL3AwMDEucG5n",
      "thumbSrc": "https://imgproxy.kitesheet.com/Zt_iWuuhF75ss-L3f1kE5ikMDisclxnrYGpRoSMPFhA/rs:fit:480:480:0/q:78/f:webp/czM6Ly9raXRlc2hlZXQvY29ycHVzL3NsaWRlcy80YmIzMWU4OGU2NDA4ODJkL3AwMDEuanBn",
      "thumbSrcAlt": "https://imgproxy.kitesheet.com/9WUvnLnyScLY9TAYM9boDbMtxBPp3kYj5HjThZNP77Y/rs:fit:480:480:0/q:78/f:webp/czM6Ly9raXRlc2hlZXQvY29ycHVzL3NsaWRlcy80YmIzMWU4OGU2NDA4ODJkL3AwMDEucG5n"
    },
    {
      "docId": "019dd923-5ca1-7489-b635-9f74c35385f1",
      "docSlug": "4bb31e88e640882d",
      "documentTitle": "Altagamma 2019 Worldwide Luxury Market Monitor",
      "authorId": "Bain",
      "authorName": "Bain",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.777,
      "pageNumber": 2,
      "slideType": "market_sizing",
      "function": "size_opportunity",
      "notes": "The chart uses a waterfall structure to aggregate various luxury segments into a total market value.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5ca1-7489-b635-9f74c35385f1/2",
      "deckHref": "/decks/019dd923-5ca1-7489-b635-9f74c35385f1",
      "deckAnchorHref": "/decks/019dd923-5ca1-7489-b635-9f74c35385f1#slide-2",
      "loopMatches": [
        {
          "to": 4,
          "from": 1,
          "name": "Zoom In",
          "slug": "06-zoom-in",
          "bestFor": "Technical deep-dives, case studies, detailed analysis",
          "matchId": "019dd95a-088c-724c-b312-fb602bba1f01",
          "evidence": "p.2 waterfall of all categories → p.3-4 narrows to goods vs experiences",
          "position": 1,
          "objective": "Zoom from total luxury market to personal goods focus",
          "structure": "The Big Picture -> Key Area of Focus -> Specific Detail -> Implication",
          "confidence": 75,
          "description": "Start broad, then progressively focus on specific details that prove your point"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 4,
          "from": 1,
          "beatId": "019dd95a-07a5-761b-9144-56b56e15a0e6",
          "arcName": "The Onion",
          "arcSlug": "onion",
          "beatName": "Surface Observation",
          "beatSlug": "onion-surface-observation",
          "evidence": "Global luxury market sized at €1.3T with 4% growth",
          "position": 1,
          "confidence": 75,
          "parentBeatName": "Setup",
          "parentBeatSlug": "setup"
        },
        {
          "to": 4,
          "from": 1,
          "beatId": "019dd95a-07a5-761b-9144-6bee8b7e6ec6",
          "arcName": "The Triple Take",
          "arcSlug": "triple-take",
          "beatName": "The Facts (What)",
          "beatSlug": "triple-take-the-facts-what",
          "evidence": "Market sizing and growth data",
          "position": 1,
          "confidence": 65,
          "parentBeatName": "Setup",
          "parentBeatSlug": "setup"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5ca1-7489-b635-9f74c35385f1",
      "docSlug": "4bb31e88e640882d",
      "documentTitle": "Altagamma 2019 Worldwide Luxury Market Monitor",
      "authorId": "Bain",
      "authorName": "Bain",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.777,
      "pageNumber": 3,
      "slideType": "industry_trends",
      "function": "summarize",
      "notes": "The slide uses a four-column layout with icons to categorize luxury market segments.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5ca1-7489-b635-9f74c35385f1/3",
      "deckHref": "/decks/019dd923-5ca1-7489-b635-9f74c35385f1",
      "deckAnchorHref": "/decks/019dd923-5ca1-7489-b635-9f74c35385f1#slide-3",
      "loopMatches": [
        {
          "to": 4,
          "from": 1,
          "name": "Zoom In",
          "slug": "06-zoom-in",
          "bestFor": "Technical deep-dives, case studies, detailed analysis",
          "matchId": "019dd95a-088c-724c-b312-fb602bba1f01",
          "evidence": "p.2 waterfall of all categories → p.3-4 narrows to goods vs experiences",
          "position": 1,
          "objective": "Zoom from total luxury market to personal goods focus",
          "structure": "The Big Picture -> Key Area of Focus -> Specific Detail -> Implication",
          "confidence": 75,
          "description": "Start broad, then progressively focus on specific details that prove your point"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 4,
          "from": 1,
          "beatId": "019dd95a-07a5-761b-9144-56b56e15a0e6",
          "arcName": "The Onion",
          "arcSlug": "onion",
          "beatName": "Surface Observation",
          "beatSlug": "onion-surface-observation",
          "evidence": "Global luxury market sized at €1.3T with 4% growth",
          "position": 1,
          "confidence": 75,
          "parentBeatName": "Setup",
          "parentBeatSlug": "setup"
        },
        {
          "to": 4,
          "from": 1,
          "beatId": "019dd95a-07a5-761b-9144-6bee8b7e6ec6",
          "arcName": "The Triple Take",
          "arcSlug": "triple-take",
          "beatName": "The Facts (What)",
          "beatSlug": "triple-take-the-facts-what",
          "evidence": "Market sizing and growth data",
          "position": 1,
          "confidence": 65,
          "parentBeatName": "Setup",
          "parentBeatSlug": "setup"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5ca1-7489-b635-9f74c35385f1",
      "docSlug": "4bb31e88e640882d",
      "documentTitle": "Altagamma 2019 Worldwide Luxury Market Monitor",
      "authorId": "Bain",
      "authorName": "Bain",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.777,
      "pageNumber": 4,
      "slideType": "industry_trends",
      "function": "analyze_data",
      "notes": "The chart uses an index of 2010=1.0. CAGR data is provided for two periods: 2010-2017 and 2017-2019E.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5ca1-7489-b635-9f74c35385f1/4",
      "deckHref": "/decks/019dd923-5ca1-7489-b635-9f74c35385f1",
      "deckAnchorHref": "/decks/019dd923-5ca1-7489-b635-9f74c35385f1#slide-4",
      "loopMatches": [
        {
          "to": 4,
          "from": 1,
          "name": "Zoom In",
          "slug": "06-zoom-in",
          "bestFor": "Technical deep-dives, case studies, detailed analysis",
          "matchId": "019dd95a-088c-724c-b312-fb602bba1f01",
          "evidence": "p.2 waterfall of all categories → p.3-4 narrows to goods vs experiences",
          "position": 1,
          "objective": "Zoom from total luxury market to personal goods focus",
          "structure": "The Big Picture -> Key Area of Focus -> Specific Detail -> Implication",
          "confidence": 75,
          "description": "Start broad, then progressively focus on specific details that prove your point"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 4,
          "from": 1,
          "beatId": "019dd95a-07a5-761b-9144-56b56e15a0e6",
          "arcName": "The Onion",
          "arcSlug": "onion",
          "beatName": "Surface Observation",
          "beatSlug": "onion-surface-observation",
          "evidence": "Global luxury market sized at €1.3T with 4% growth",
          "position": 1,
          "confidence": 75,
          "parentBeatName": "Setup",
          "parentBeatSlug": "setup"
        },
        {
          "to": 4,
          "from": 1,
          "beatId": "019dd95a-07a5-761b-9144-6bee8b7e6ec6",
          "arcName": "The Triple Take",
          "arcSlug": "triple-take",
          "beatName": "The Facts (What)",
          "beatSlug": "triple-take-the-facts-what",
          "evidence": "Market sizing and growth data",
          "position": 1,
          "confidence": 65,
          "parentBeatName": "Setup",
          "parentBeatSlug": "setup"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5ca1-7489-b635-9f74c35385f1",
      "docSlug": "4bb31e88e640882d",
      "documentTitle": "Altagamma 2019 Worldwide Luxury Market Monitor",
      "authorId": "Bain",
      "authorName": "Bain",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.777,
      "pageNumber": 5,
      "slideType": "segmentation",
      "function": "audience-segmentation",
      "notes": "The slide uses a 4x2 grid of images with red overlays containing descriptive labels for the luxury customer.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5ca1-7489-b635-9f74c35385f1/5",
      "deckHref": "/decks/019dd923-5ca1-7489-b635-9f74c35385f1",
      "deckAnchorHref": "/decks/019dd923-5ca1-7489-b635-9f74c35385f1#slide-5",
      "loopMatches": [
        {
          "to": 9,
          "from": 5,
          "name": "Scenario Fork",
          "slug": "35-scenario-fork",
          "bestFor": "Strategic planning, risk analysis, board presentations",
          "matchId": "019dd95a-088c-724c-b312-ff66fef66945",
          "evidence": "p.8 explicit Worst/Base/Best (20%/70%/10% likelihood); p.9 'bumpy road' alternates",
          "position": 2,
          "objective": "Establish base/worst/best scenarios for 2019 and 2025 trajectory",
          "structure": "The Decision Point -> Scenario A (If X) -> Scenario B (If Y) -> Scenario C (If Z) -> Recommendation",
          "confidence": 85,
          "description": "Present multiple futures based on different assumptions or decisions"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 22,
          "from": 5,
          "beatId": "019dd95a-07a5-761b-9144-5af051098029",
          "arcName": "The Onion",
          "arcSlug": "onion",
          "beatName": "First Layer",
          "beatSlug": "onion-first-layer",
          "evidence": "Customer is Present/Chinese/Young/Phy-gital — observable shifts",
          "position": 2,
          "confidence": 75,
          "parentBeatName": "Development",
          "parentBeatSlug": "development"
        },
        {
          "to": 41,
          "from": 5,
          "beatId": "019dd95a-07a5-761b-9144-6e7bee705bc3",
          "arcName": "The Triple Take",
          "arcSlug": "triple-take",
          "beatName": "The Implications (So What)",
          "beatSlug": "triple-take-the-implications-so-what",
          "evidence": "Seven customer-trait sections with evidence",
          "position": 2,
          "confidence": 65,
          "parentBeatName": "Reflection",
          "parentBeatSlug": "reflection"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5ca1-7489-b635-9f74c35385f1",
      "docSlug": "4bb31e88e640882d",
      "documentTitle": "Altagamma 2019 Worldwide Luxury Market Monitor",
      "authorId": "Bain",
      "authorName": "Bain",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.777,
      "pageNumber": 6,
      "slideType": "thesis_headline",
      "function": "establish_context",
      "notes": "Uses Latin phrase 'Hic et nunc' to emphasize immediacy in luxury consumer behavior.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5ca1-7489-b635-9f74c35385f1/6",
      "deckHref": "/decks/019dd923-5ca1-7489-b635-9f74c35385f1",
      "deckAnchorHref": "/decks/019dd923-5ca1-7489-b635-9f74c35385f1#slide-6",
      "loopMatches": [
        {
          "to": 9,
          "from": 5,
          "name": "Scenario Fork",
          "slug": "35-scenario-fork",
          "bestFor": "Strategic planning, risk analysis, board presentations",
          "matchId": "019dd95a-088c-724c-b312-ff66fef66945",
          "evidence": "p.8 explicit Worst/Base/Best (20%/70%/10% likelihood); p.9 'bumpy road' alternates",
          "position": 2,
          "objective": "Establish base/worst/best scenarios for 2019 and 2025 trajectory",
          "structure": "The Decision Point -> Scenario A (If X) -> Scenario B (If Y) -> Scenario C (If Z) -> Recommendation",
          "confidence": 85,
          "description": "Present multiple futures based on different assumptions or decisions"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 22,
          "from": 5,
          "beatId": "019dd95a-07a5-761b-9144-5af051098029",
          "arcName": "The Onion",
          "arcSlug": "onion",
          "beatName": "First Layer",
          "beatSlug": "onion-first-layer",
          "evidence": "Customer is Present/Chinese/Young/Phy-gital — observable shifts",
          "position": 2,
          "confidence": 75,
          "parentBeatName": "Development",
          "parentBeatSlug": "development"
        },
        {
          "to": 41,
          "from": 5,
          "beatId": "019dd95a-07a5-761b-9144-6e7bee705bc3",
          "arcName": "The Triple Take",
          "arcSlug": "triple-take",
          "beatName": "The Implications (So What)",
          "beatSlug": "triple-take-the-implications-so-what",
          "evidence": "Seven customer-trait sections with evidence",
          "position": 2,
          "confidence": 65,
          "parentBeatName": "Reflection",
          "parentBeatSlug": "reflection"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5ca1-7489-b635-9f74c35385f1",
      "docSlug": "4bb31e88e640882d",
      "documentTitle": "Altagamma 2019 Worldwide Luxury Market Monitor",
      "authorId": "Bain",
      "authorName": "Bain",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.777,
      "pageNumber": 7,
      "slideType": "industry_trends",
      "function": "quantify_impact",
      "notes": "The chart uses a timeline-based bar structure with CAGR and YoY growth metrics.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5ca1-7489-b635-9f74c35385f1/7",
      "deckHref": "/decks/019dd923-5ca1-7489-b635-9f74c35385f1",
      "deckAnchorHref": "/decks/019dd923-5ca1-7489-b635-9f74c35385f1#slide-7",
      "loopMatches": [
        {
          "to": 9,
          "from": 5,
          "name": "Scenario Fork",
          "slug": "35-scenario-fork",
          "bestFor": "Strategic planning, risk analysis, board presentations",
          "matchId": "019dd95a-088c-724c-b312-ff66fef66945",
          "evidence": "p.8 explicit Worst/Base/Best (20%/70%/10% likelihood); p.9 'bumpy road' alternates",
          "position": 2,
          "objective": "Establish base/worst/best scenarios for 2019 and 2025 trajectory",
          "structure": "The Decision Point -> Scenario A (If X) -> Scenario B (If Y) -> Scenario C (If Z) -> Recommendation",
          "confidence": 85,
          "description": "Present multiple futures based on different assumptions or decisions"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 22,
          "from": 5,
          "beatId": "019dd95a-07a5-761b-9144-5af051098029",
          "arcName": "The Onion",
          "arcSlug": "onion",
          "beatName": "First Layer",
          "beatSlug": "onion-first-layer",
          "evidence": "Customer is Present/Chinese/Young/Phy-gital — observable shifts",
          "position": 2,
          "confidence": 75,
          "parentBeatName": "Development",
          "parentBeatSlug": "development"
        },
        {
          "to": 41,
          "from": 5,
          "beatId": "019dd95a-07a5-761b-9144-6e7bee705bc3",
          "arcName": "The Triple Take",
          "arcSlug": "triple-take",
          "beatName": "The Implications (So What)",
          "beatSlug": "triple-take-the-implications-so-what",
          "evidence": "Seven customer-trait sections with evidence",
          "position": 2,
          "confidence": 65,
          "parentBeatName": "Reflection",
          "parentBeatSlug": "reflection"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5ca1-7489-b635-9f74c35385f1",
      "docSlug": "4bb31e88e640882d",
      "documentTitle": "Altagamma 2019 Worldwide Luxury Market Monitor",
      "authorId": "Bain",
      "authorName": "Bain",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.777,
      "pageNumber": 8,
      "slideType": "scenario_analysis",
      "function": "compare_options",
      "notes": "The slide uses a scenario analysis framework to present 2018 vs 2019E performance metrics.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5ca1-7489-b635-9f74c35385f1/8",
      "deckHref": "/decks/019dd923-5ca1-7489-b635-9f74c35385f1",
      "deckAnchorHref": "/decks/019dd923-5ca1-7489-b635-9f74c35385f1#slide-8",
      "loopMatches": [
        {
          "to": 9,
          "from": 5,
          "name": "Scenario Fork",
          "slug": "35-scenario-fork",
          "bestFor": "Strategic planning, risk analysis, board presentations",
          "matchId": "019dd95a-088c-724c-b312-ff66fef66945",
          "evidence": "p.8 explicit Worst/Base/Best (20%/70%/10% likelihood); p.9 'bumpy road' alternates",
          "position": 2,
          "objective": "Establish base/worst/best scenarios for 2019 and 2025 trajectory",
          "structure": "The Decision Point -> Scenario A (If X) -> Scenario B (If Y) -> Scenario C (If Z) -> Recommendation",
          "confidence": 85,
          "description": "Present multiple futures based on different assumptions or decisions"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 22,
          "from": 5,
          "beatId": "019dd95a-07a5-761b-9144-5af051098029",
          "arcName": "The Onion",
          "arcSlug": "onion",
          "beatName": "First Layer",
          "beatSlug": "onion-first-layer",
          "evidence": "Customer is Present/Chinese/Young/Phy-gital — observable shifts",
          "position": 2,
          "confidence": 75,
          "parentBeatName": "Development",
          "parentBeatSlug": "development"
        },
        {
          "to": 41,
          "from": 5,
          "beatId": "019dd95a-07a5-761b-9144-6e7bee705bc3",
          "arcName": "The Triple Take",
          "arcSlug": "triple-take",
          "beatName": "The Implications (So What)",
          "beatSlug": "triple-take-the-implications-so-what",
          "evidence": "Seven customer-trait sections with evidence",
          "position": 2,
          "confidence": 65,
          "parentBeatName": "Reflection",
          "parentBeatSlug": "reflection"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5ca1-7489-b635-9f74c35385f1",
      "docSlug": "4bb31e88e640882d",
      "documentTitle": "Altagamma 2019 Worldwide Luxury Market Monitor",
      "authorId": "Bain",
      "authorName": "Bain",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.777,
      "pageNumber": 9,
      "slideType": "market_landscape",
      "function": "summarize",
      "notes": "The slide uses a bar chart to show historical and projected market size, with callouts for growth rates and qualitative factors.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5ca1-7489-b635-9f74c35385f1/9",
      "deckHref": "/decks/019dd923-5ca1-7489-b635-9f74c35385f1",
      "deckAnchorHref": "/decks/019dd923-5ca1-7489-b635-9f74c35385f1#slide-9",
      "loopMatches": [
        {
          "to": 9,
          "from": 5,
          "name": "Scenario Fork",
          "slug": "35-scenario-fork",
          "bestFor": "Strategic planning, risk analysis, board presentations",
          "matchId": "019dd95a-088c-724c-b312-ff66fef66945",
          "evidence": "p.8 explicit Worst/Base/Best (20%/70%/10% likelihood); p.9 'bumpy road' alternates",
          "position": 2,
          "objective": "Establish base/worst/best scenarios for 2019 and 2025 trajectory",
          "structure": "The Decision Point -> Scenario A (If X) -> Scenario B (If Y) -> Scenario C (If Z) -> Recommendation",
          "confidence": 85,
          "description": "Present multiple futures based on different assumptions or decisions"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 22,
          "from": 5,
          "beatId": "019dd95a-07a5-761b-9144-5af051098029",
          "arcName": "The Onion",
          "arcSlug": "onion",
          "beatName": "First Layer",
          "beatSlug": "onion-first-layer",
          "evidence": "Customer is Present/Chinese/Young/Phy-gital — observable shifts",
          "position": 2,
          "confidence": 75,
          "parentBeatName": "Development",
          "parentBeatSlug": "development"
        },
        {
          "to": 41,
          "from": 5,
          "beatId": "019dd95a-07a5-761b-9144-6e7bee705bc3",
          "arcName": "The Triple Take",
          "arcSlug": "triple-take",
          "beatName": "The Implications (So What)",
          "beatSlug": "triple-take-the-implications-so-what",
          "evidence": "Seven customer-trait sections with evidence",
          "position": 2,
          "confidence": 65,
          "parentBeatName": "Reflection",
          "parentBeatSlug": "reflection"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5ca1-7489-b635-9f74c35385f1",
      "docSlug": "4bb31e88e640882d",
      "documentTitle": "Altagamma 2019 Worldwide Luxury Market Monitor",
      "authorId": "Bain",
      "authorName": "Bain",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.777,
      "pageNumber": 10,
      "slideType": "thesis_headline",
      "function": "summarize",
      "notes": null,
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5ca1-7489-b635-9f74c35385f1/10",
      "deckHref": "/decks/019dd923-5ca1-7489-b635-9f74c35385f1",
      "deckAnchorHref": "/decks/019dd923-5ca1-7489-b635-9f74c35385f1#slide-10",
      "loopMatches": [
        {
          "to": 14,
          "from": 10,
          "name": "Segmentation Split",
          "slug": "34-segmentation-split",
          "bestFor": "Customer analysis, market research, resource allocation",
          "matchId": "019dd95a-088c-724c-b313-00ff487b1c62",
          "evidence": "p.11 region cards (M.China/Japan/Asia/Americas/Europe/RoW); p.12 attributes 100% of growth to Asia",
          "position": 3,
          "objective": "Split the market by geography to surface Chinese/Asian dominance",
          "structure": "The Aggregate View -> Segment A Behavior -> Segment B Behavior -> The Insight in the Difference",
          "confidence": 85,
          "description": "Divide a whole into meaningful segments to reveal hidden patterns"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 22,
          "from": 5,
          "beatId": "019dd95a-07a5-761b-9144-5af051098029",
          "arcName": "The Onion",
          "arcSlug": "onion",
          "beatName": "First Layer",
          "beatSlug": "onion-first-layer",
          "evidence": "Customer is Present/Chinese/Young/Phy-gital — observable shifts",
          "position": 2,
          "confidence": 75,
          "parentBeatName": "Development",
          "parentBeatSlug": "development"
        },
        {
          "to": 41,
          "from": 5,
          "beatId": "019dd95a-07a5-761b-9144-6e7bee705bc3",
          "arcName": "The Triple Take",
          "arcSlug": "triple-take",
          "beatName": "The Implications (So What)",
          "beatSlug": "triple-take-the-implications-so-what",
          "evidence": "Seven customer-trait sections with evidence",
          "position": 2,
          "confidence": 65,
          "parentBeatName": "Reflection",
          "parentBeatSlug": "reflection"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5ca1-7489-b635-9f74c35385f1",
      "docSlug": "4bb31e88e640882d",
      "documentTitle": "Altagamma 2019 Worldwide Luxury Market Monitor",
      "authorId": "Bain",
      "authorName": "Bain",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.777,
      "pageNumber": 11,
      "slideType": "regional_insights",
      "function": "summarize",
      "notes": "The slide uses a combination of bar and bubble charts to represent growth percentages and market sizes in Euros.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5ca1-7489-b635-9f74c35385f1/11",
      "deckHref": "/decks/019dd923-5ca1-7489-b635-9f74c35385f1",
      "deckAnchorHref": "/decks/019dd923-5ca1-7489-b635-9f74c35385f1#slide-11",
      "loopMatches": [
        {
          "to": 14,
          "from": 10,
          "name": "Segmentation Split",
          "slug": "34-segmentation-split",
          "bestFor": "Customer analysis, market research, resource allocation",
          "matchId": "019dd95a-088c-724c-b313-00ff487b1c62",
          "evidence": "p.11 region cards (M.China/Japan/Asia/Americas/Europe/RoW); p.12 attributes 100% of growth to Asia",
          "position": 3,
          "objective": "Split the market by geography to surface Chinese/Asian dominance",
          "structure": "The Aggregate View -> Segment A Behavior -> Segment B Behavior -> The Insight in the Difference",
          "confidence": 85,
          "description": "Divide a whole into meaningful segments to reveal hidden patterns"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 22,
          "from": 5,
          "beatId": "019dd95a-07a5-761b-9144-5af051098029",
          "arcName": "The Onion",
          "arcSlug": "onion",
          "beatName": "First Layer",
          "beatSlug": "onion-first-layer",
          "evidence": "Customer is Present/Chinese/Young/Phy-gital — observable shifts",
          "position": 2,
          "confidence": 75,
          "parentBeatName": "Development",
          "parentBeatSlug": "development"
        },
        {
          "to": 41,
          "from": 5,
          "beatId": "019dd95a-07a5-761b-9144-6e7bee705bc3",
          "arcName": "The Triple Take",
          "arcSlug": "triple-take",
          "beatName": "The Implications (So What)",
          "beatSlug": "triple-take-the-implications-so-what",
          "evidence": "Seven customer-trait sections with evidence",
          "position": 2,
          "confidence": 65,
          "parentBeatName": "Reflection",
          "parentBeatSlug": "reflection"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5ca1-7489-b635-9f74c35385f1",
      "docSlug": "4bb31e88e640882d",
      "documentTitle": "Altagamma 2019 Worldwide Luxury Market Monitor",
      "authorId": "Bain",
      "authorName": "Bain",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.777,
      "pageNumber": 12,
      "slideType": "data_table",
      "function": "quantify_impact",
      "notes": "The slide uses a waterfall chart to illustrate that Chinese consumers are the primary driver of market growth, offsetting declines in other regions.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5ca1-7489-b635-9f74c35385f1/12",
      "deckHref": "/decks/019dd923-5ca1-7489-b635-9f74c35385f1",
      "deckAnchorHref": "/decks/019dd923-5ca1-7489-b635-9f74c35385f1#slide-12",
      "loopMatches": [
        {
          "to": 14,
          "from": 10,
          "name": "Segmentation Split",
          "slug": "34-segmentation-split",
          "bestFor": "Customer analysis, market research, resource allocation",
          "matchId": "019dd95a-088c-724c-b313-00ff487b1c62",
          "evidence": "p.11 region cards (M.China/Japan/Asia/Americas/Europe/RoW); p.12 attributes 100% of growth to Asia",
          "position": 3,
          "objective": "Split the market by geography to surface Chinese/Asian dominance",
          "structure": "The Aggregate View -> Segment A Behavior -> Segment B Behavior -> The Insight in the Difference",
          "confidence": 85,
          "description": "Divide a whole into meaningful segments to reveal hidden patterns"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 22,
          "from": 5,
          "beatId": "019dd95a-07a5-761b-9144-5af051098029",
          "arcName": "The Onion",
          "arcSlug": "onion",
          "beatName": "First Layer",
          "beatSlug": "onion-first-layer",
          "evidence": "Customer is Present/Chinese/Young/Phy-gital — observable shifts",
          "position": 2,
          "confidence": 75,
          "parentBeatName": "Development",
          "parentBeatSlug": "development"
        },
        {
          "to": 41,
          "from": 5,
          "beatId": "019dd95a-07a5-761b-9144-6e7bee705bc3",
          "arcName": "The Triple Take",
          "arcSlug": "triple-take",
          "beatName": "The Implications (So What)",
          "beatSlug": "triple-take-the-implications-so-what",
          "evidence": "Seven customer-trait sections with evidence",
          "position": 2,
          "confidence": 65,
          "parentBeatName": "Reflection",
          "parentBeatSlug": "reflection"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5ca1-7489-b635-9f74c35385f1",
      "docSlug": "4bb31e88e640882d",
      "documentTitle": "Altagamma 2019 Worldwide Luxury Market Monitor",
      "authorId": "Bain",
      "authorName": "Bain",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.777,
      "pageNumber": 13,
      "slideType": "comparison_table",
      "function": "compare_peers",
      "notes": "The slide uses a matrix-like structure to compare regional performance. The bottom left corner provides aggregate growth metrics.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5ca1-7489-b635-9f74c35385f1/13",
      "deckHref": "/decks/019dd923-5ca1-7489-b635-9f74c35385f1",
      "deckAnchorHref": "/decks/019dd923-5ca1-7489-b635-9f74c35385f1#slide-13",
      "loopMatches": [
        {
          "to": 14,
          "from": 10,
          "name": "Segmentation Split",
          "slug": "34-segmentation-split",
          "bestFor": "Customer analysis, market research, resource allocation",
          "matchId": "019dd95a-088c-724c-b313-00ff487b1c62",
          "evidence": "p.11 region cards (M.China/Japan/Asia/Americas/Europe/RoW); p.12 attributes 100% of growth to Asia",
          "position": 3,
          "objective": "Split the market by geography to surface Chinese/Asian dominance",
          "structure": "The Aggregate View -> Segment A Behavior -> Segment B Behavior -> The Insight in the Difference",
          "confidence": 85,
          "description": "Divide a whole into meaningful segments to reveal hidden patterns"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 22,
          "from": 5,
          "beatId": "019dd95a-07a5-761b-9144-5af051098029",
          "arcName": "The Onion",
          "arcSlug": "onion",
          "beatName": "First Layer",
          "beatSlug": "onion-first-layer",
          "evidence": "Customer is Present/Chinese/Young/Phy-gital — observable shifts",
          "position": 2,
          "confidence": 75,
          "parentBeatName": "Development",
          "parentBeatSlug": "development"
        },
        {
          "to": 41,
          "from": 5,
          "beatId": "019dd95a-07a5-761b-9144-6e7bee705bc3",
          "arcName": "The Triple Take",
          "arcSlug": "triple-take",
          "beatName": "The Implications (So What)",
          "beatSlug": "triple-take-the-implications-so-what",
          "evidence": "Seven customer-trait sections with evidence",
          "position": 2,
          "confidence": 65,
          "parentBeatName": "Reflection",
          "parentBeatSlug": "reflection"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5ca1-7489-b635-9f74c35385f1",
      "docSlug": "4bb31e88e640882d",
      "documentTitle": "Altagamma 2019 Worldwide Luxury Market Monitor",
      "authorId": "Bain",
      "authorName": "Bain",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.777,
      "pageNumber": 14,
      "slideType": "situation_overview",
      "function": "establish_context",
      "notes": "Bain & Company slide, likely from a luxury goods industry report.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5ca1-7489-b635-9f74c35385f1/14",
      "deckHref": "/decks/019dd923-5ca1-7489-b635-9f74c35385f1",
      "deckAnchorHref": "/decks/019dd923-5ca1-7489-b635-9f74c35385f1#slide-14",
      "loopMatches": [
        {
          "to": 14,
          "from": 10,
          "name": "Segmentation Split",
          "slug": "34-segmentation-split",
          "bestFor": "Customer analysis, market research, resource allocation",
          "matchId": "019dd95a-088c-724c-b313-00ff487b1c62",
          "evidence": "p.11 region cards (M.China/Japan/Asia/Americas/Europe/RoW); p.12 attributes 100% of growth to Asia",
          "position": 3,
          "objective": "Split the market by geography to surface Chinese/Asian dominance",
          "structure": "The Aggregate View -> Segment A Behavior -> Segment B Behavior -> The Insight in the Difference",
          "confidence": 85,
          "description": "Divide a whole into meaningful segments to reveal hidden patterns"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 22,
          "from": 5,
          "beatId": "019dd95a-07a5-761b-9144-5af051098029",
          "arcName": "The Onion",
          "arcSlug": "onion",
          "beatName": "First Layer",
          "beatSlug": "onion-first-layer",
          "evidence": "Customer is Present/Chinese/Young/Phy-gital — observable shifts",
          "position": 2,
          "confidence": 75,
          "parentBeatName": "Development",
          "parentBeatSlug": "development"
        },
        {
          "to": 41,
          "from": 5,
          "beatId": "019dd95a-07a5-761b-9144-6e7bee705bc3",
          "arcName": "The Triple Take",
          "arcSlug": "triple-take",
          "beatName": "The Implications (So What)",
          "beatSlug": "triple-take-the-implications-so-what",
          "evidence": "Seven customer-trait sections with evidence",
          "position": 2,
          "confidence": 65,
          "parentBeatName": "Reflection",
          "parentBeatSlug": "reflection"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5ca1-7489-b635-9f74c35385f1",
      "docSlug": "4bb31e88e640882d",
      "documentTitle": "Altagamma 2019 Worldwide Luxury Market Monitor",
      "authorId": "Bain",
      "authorName": "Bain",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.777,
      "pageNumber": 15,
      "slideType": "thesis_headline",
      "function": "summarize",
      "notes": "Uses a visual sequence of the same person at different ages to convey the shift in target demographic.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5ca1-7489-b635-9f74c35385f1/15",
      "deckHref": "/decks/019dd923-5ca1-7489-b635-9f74c35385f1",
      "deckAnchorHref": "/decks/019dd923-5ca1-7489-b635-9f74c35385f1#slide-15",
      "loopMatches": [
        {
          "to": 17,
          "from": 15,
          "name": "Tale Two Worlds",
          "slug": "04-tale-two-worlds",
          "bestFor": "Competitive analysis, benchmarking, case for change",
          "matchId": "019dd95a-088c-724c-b313-05f39d1075a2",
          "evidence": "p.17 explicit two-column table Millennials vs Gen Z across 6 dimensions",
          "position": 4,
          "objective": "Contrast Millennials vs Gen Z consumption habits",
          "structure": "Current State -> Desired State / Benchmark -> The Gap & Implication",
          "confidence": 90,
          "description": "Show the gap between two states to drive urgency or highlight opportunity"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 22,
          "from": 5,
          "beatId": "019dd95a-07a5-761b-9144-5af051098029",
          "arcName": "The Onion",
          "arcSlug": "onion",
          "beatName": "First Layer",
          "beatSlug": "onion-first-layer",
          "evidence": "Customer is Present/Chinese/Young/Phy-gital — observable shifts",
          "position": 2,
          "confidence": 75,
          "parentBeatName": "Development",
          "parentBeatSlug": "development"
        },
        {
          "to": 41,
          "from": 5,
          "beatId": "019dd95a-07a5-761b-9144-6e7bee705bc3",
          "arcName": "The Triple Take",
          "arcSlug": "triple-take",
          "beatName": "The Implications (So What)",
          "beatSlug": "triple-take-the-implications-so-what",
          "evidence": "Seven customer-trait sections with evidence",
          "position": 2,
          "confidence": 65,
          "parentBeatName": "Reflection",
          "parentBeatSlug": "reflection"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5ca1-7489-b635-9f74c35385f1",
      "docSlug": "4bb31e88e640882d",
      "documentTitle": "Altagamma 2019 Worldwide Luxury Market Monitor",
      "authorId": "Bain",
      "authorName": "Bain",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.777,
      "pageNumber": 16,
      "slideType": "market_sizing",
      "function": "size_opportunity",
      "notes": "The slide uses a stacked bar chart for market composition and a callout-based diagram for growth contribution.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5ca1-7489-b635-9f74c35385f1/16",
      "deckHref": "/decks/019dd923-5ca1-7489-b635-9f74c35385f1",
      "deckAnchorHref": "/decks/019dd923-5ca1-7489-b635-9f74c35385f1#slide-16",
      "loopMatches": [
        {
          "to": 17,
          "from": 15,
          "name": "Tale Two Worlds",
          "slug": "04-tale-two-worlds",
          "bestFor": "Competitive analysis, benchmarking, case for change",
          "matchId": "019dd95a-088c-724c-b313-05f39d1075a2",
          "evidence": "p.17 explicit two-column table Millennials vs Gen Z across 6 dimensions",
          "position": 4,
          "objective": "Contrast Millennials vs Gen Z consumption habits",
          "structure": "Current State -> Desired State / Benchmark -> The Gap & Implication",
          "confidence": 90,
          "description": "Show the gap between two states to drive urgency or highlight opportunity"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 22,
          "from": 5,
          "beatId": "019dd95a-07a5-761b-9144-5af051098029",
          "arcName": "The Onion",
          "arcSlug": "onion",
          "beatName": "First Layer",
          "beatSlug": "onion-first-layer",
          "evidence": "Customer is Present/Chinese/Young/Phy-gital — observable shifts",
          "position": 2,
          "confidence": 75,
          "parentBeatName": "Development",
          "parentBeatSlug": "development"
        },
        {
          "to": 41,
          "from": 5,
          "beatId": "019dd95a-07a5-761b-9144-6e7bee705bc3",
          "arcName": "The Triple Take",
          "arcSlug": "triple-take",
          "beatName": "The Implications (So What)",
          "beatSlug": "triple-take-the-implications-so-what",
          "evidence": "Seven customer-trait sections with evidence",
          "position": 2,
          "confidence": 65,
          "parentBeatName": "Reflection",
          "parentBeatSlug": "reflection"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5ca1-7489-b635-9f74c35385f1",
      "docSlug": "4bb31e88e640882d",
      "documentTitle": "Altagamma 2019 Worldwide Luxury Market Monitor",
      "authorId": "Bain",
      "authorName": "Bain",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.777,
      "pageNumber": 17,
      "slideType": "comparison_table",
      "function": "compare_options",
      "notes": null,
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5ca1-7489-b635-9f74c35385f1/17",
      "deckHref": "/decks/019dd923-5ca1-7489-b635-9f74c35385f1",
      "deckAnchorHref": "/decks/019dd923-5ca1-7489-b635-9f74c35385f1#slide-17",
      "loopMatches": [
        {
          "to": 17,
          "from": 15,
          "name": "Tale Two Worlds",
          "slug": "04-tale-two-worlds",
          "bestFor": "Competitive analysis, benchmarking, case for change",
          "matchId": "019dd95a-088c-724c-b313-05f39d1075a2",
          "evidence": "p.17 explicit two-column table Millennials vs Gen Z across 6 dimensions",
          "position": 4,
          "objective": "Contrast Millennials vs Gen Z consumption habits",
          "structure": "Current State -> Desired State / Benchmark -> The Gap & Implication",
          "confidence": 90,
          "description": "Show the gap between two states to drive urgency or highlight opportunity"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 22,
          "from": 5,
          "beatId": "019dd95a-07a5-761b-9144-5af051098029",
          "arcName": "The Onion",
          "arcSlug": "onion",
          "beatName": "First Layer",
          "beatSlug": "onion-first-layer",
          "evidence": "Customer is Present/Chinese/Young/Phy-gital — observable shifts",
          "position": 2,
          "confidence": 75,
          "parentBeatName": "Development",
          "parentBeatSlug": "development"
        },
        {
          "to": 41,
          "from": 5,
          "beatId": "019dd95a-07a5-761b-9144-6e7bee705bc3",
          "arcName": "The Triple Take",
          "arcSlug": "triple-take",
          "beatName": "The Implications (So What)",
          "beatSlug": "triple-take-the-implications-so-what",
          "evidence": "Seven customer-trait sections with evidence",
          "position": 2,
          "confidence": 65,
          "parentBeatName": "Reflection",
          "parentBeatSlug": "reflection"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5ca1-7489-b635-9f74c35385f1",
      "docSlug": "4bb31e88e640882d",
      "documentTitle": "Altagamma 2019 Worldwide Luxury Market Monitor",
      "authorId": "Bain",
      "authorName": "Bain",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.777,
      "pageNumber": 18,
      "slideType": "thesis_headline",
      "function": "establish_context",
      "notes": "The slide uses a background image of people in VR headsets interacting with a physical model, reinforcing the 'phygital' theme.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5ca1-7489-b635-9f74c35385f1/18",
      "deckHref": "/decks/019dd923-5ca1-7489-b635-9f74c35385f1",
      "deckAnchorHref": "/decks/019dd923-5ca1-7489-b635-9f74c35385f1#slide-18",
      "loopMatches": [
        {
          "to": 22,
          "from": 18,
          "name": "Aha Moment",
          "slug": "03-aha-moment",
          "bestFor": "Data-heavy sections, research findings, analytical arguments",
          "matchId": "019dd95a-088c-724c-b313-093f8f76f25e",
          "evidence": "p.19 +22% online callout; p.21 12% digital penetration leadership; p.22 store network peaking 2020",
          "position": 5,
          "objective": "Reveal that digital is the fastest-growing channel reshaping retail",
          "structure": "The Problem/Question -> What the Data Shows -> The Insight",
          "confidence": 70,
          "description": "Establish a tension, present data, then deliver the insight that changes everything"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 22,
          "from": 5,
          "beatId": "019dd95a-07a5-761b-9144-5af051098029",
          "arcName": "The Onion",
          "arcSlug": "onion",
          "beatName": "First Layer",
          "beatSlug": "onion-first-layer",
          "evidence": "Customer is Present/Chinese/Young/Phy-gital — observable shifts",
          "position": 2,
          "confidence": 75,
          "parentBeatName": "Development",
          "parentBeatSlug": "development"
        },
        {
          "to": 41,
          "from": 5,
          "beatId": "019dd95a-07a5-761b-9144-6e7bee705bc3",
          "arcName": "The Triple Take",
          "arcSlug": "triple-take",
          "beatName": "The Implications (So What)",
          "beatSlug": "triple-take-the-implications-so-what",
          "evidence": "Seven customer-trait sections with evidence",
          "position": 2,
          "confidence": 65,
          "parentBeatName": "Reflection",
          "parentBeatSlug": "reflection"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5ca1-7489-b635-9f74c35385f1",
      "docSlug": "4bb31e88e640882d",
      "documentTitle": "Altagamma 2019 Worldwide Luxury Market Monitor",
      "authorId": "Bain",
      "authorName": "Bain",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.777,
      "pageNumber": 19,
      "slideType": "market_landscape",
      "function": "analyze_data",
      "notes": "The chart uses a break in the x-axis between 2014 and 2018.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5ca1-7489-b635-9f74c35385f1/19",
      "deckHref": "/decks/019dd923-5ca1-7489-b635-9f74c35385f1",
      "deckAnchorHref": "/decks/019dd923-5ca1-7489-b635-9f74c35385f1#slide-19",
      "loopMatches": [
        {
          "to": 22,
          "from": 18,
          "name": "Aha Moment",
          "slug": "03-aha-moment",
          "bestFor": "Data-heavy sections, research findings, analytical arguments",
          "matchId": "019dd95a-088c-724c-b313-093f8f76f25e",
          "evidence": "p.19 +22% online callout; p.21 12% digital penetration leadership; p.22 store network peaking 2020",
          "position": 5,
          "objective": "Reveal that digital is the fastest-growing channel reshaping retail",
          "structure": "The Problem/Question -> What the Data Shows -> The Insight",
          "confidence": 70,
          "description": "Establish a tension, present data, then deliver the insight that changes everything"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 22,
          "from": 5,
          "beatId": "019dd95a-07a5-761b-9144-5af051098029",
          "arcName": "The Onion",
          "arcSlug": "onion",
          "beatName": "First Layer",
          "beatSlug": "onion-first-layer",
          "evidence": "Customer is Present/Chinese/Young/Phy-gital — observable shifts",
          "position": 2,
          "confidence": 75,
          "parentBeatName": "Development",
          "parentBeatSlug": "development"
        },
        {
          "to": 41,
          "from": 5,
          "beatId": "019dd95a-07a5-761b-9144-6e7bee705bc3",
          "arcName": "The Triple Take",
          "arcSlug": "triple-take",
          "beatName": "The Implications (So What)",
          "beatSlug": "triple-take-the-implications-so-what",
          "evidence": "Seven customer-trait sections with evidence",
          "position": 2,
          "confidence": 65,
          "parentBeatName": "Reflection",
          "parentBeatSlug": "reflection"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5ca1-7489-b635-9f74c35385f1",
      "docSlug": "4bb31e88e640882d",
      "documentTitle": "Altagamma 2019 Worldwide Luxury Market Monitor",
      "authorId": "Bain",
      "authorName": "Bain",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.777,
      "pageNumber": 20,
      "slideType": "industry_trends",
      "function": "analyze_data",
      "notes": "Bain & Company slide, page 20. Data includes trend arrows indicating growth direction.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5ca1-7489-b635-9f74c35385f1/20",
      "deckHref": "/decks/019dd923-5ca1-7489-b635-9f74c35385f1",
      "deckAnchorHref": "/decks/019dd923-5ca1-7489-b635-9f74c35385f1#slide-20",
      "loopMatches": [
        {
          "to": 22,
          "from": 18,
          "name": "Aha Moment",
          "slug": "03-aha-moment",
          "bestFor": "Data-heavy sections, research findings, analytical arguments",
          "matchId": "019dd95a-088c-724c-b313-093f8f76f25e",
          "evidence": "p.19 +22% online callout; p.21 12% digital penetration leadership; p.22 store network peaking 2020",
          "position": 5,
          "objective": "Reveal that digital is the fastest-growing channel reshaping retail",
          "structure": "The Problem/Question -> What the Data Shows -> The Insight",
          "confidence": 70,
          "description": "Establish a tension, present data, then deliver the insight that changes everything"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 22,
          "from": 5,
          "beatId": "019dd95a-07a5-761b-9144-5af051098029",
          "arcName": "The Onion",
          "arcSlug": "onion",
          "beatName": "First Layer",
          "beatSlug": "onion-first-layer",
          "evidence": "Customer is Present/Chinese/Young/Phy-gital — observable shifts",
          "position": 2,
          "confidence": 75,
          "parentBeatName": "Development",
          "parentBeatSlug": "development"
        },
        {
          "to": 41,
          "from": 5,
          "beatId": "019dd95a-07a5-761b-9144-6e7bee705bc3",
          "arcName": "The Triple Take",
          "arcSlug": "triple-take",
          "beatName": "The Implications (So What)",
          "beatSlug": "triple-take-the-implications-so-what",
          "evidence": "Seven customer-trait sections with evidence",
          "position": 2,
          "confidence": 65,
          "parentBeatName": "Reflection",
          "parentBeatSlug": "reflection"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5ca1-7489-b635-9f74c35385f1",
      "docSlug": "4bb31e88e640882d",
      "documentTitle": "Altagamma 2019 Worldwide Luxury Market Monitor",
      "authorId": "Bain",
      "authorName": "Bain",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.777,
      "pageNumber": 21,
      "slideType": "market_landscape",
      "function": "compare_options",
      "notes": "The chart uses bubble size to represent market size and position to represent growth vs penetration.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5ca1-7489-b635-9f74c35385f1/21",
      "deckHref": "/decks/019dd923-5ca1-7489-b635-9f74c35385f1",
      "deckAnchorHref": "/decks/019dd923-5ca1-7489-b635-9f74c35385f1#slide-21",
      "loopMatches": [
        {
          "to": 22,
          "from": 18,
          "name": "Aha Moment",
          "slug": "03-aha-moment",
          "bestFor": "Data-heavy sections, research findings, analytical arguments",
          "matchId": "019dd95a-088c-724c-b313-093f8f76f25e",
          "evidence": "p.19 +22% online callout; p.21 12% digital penetration leadership; p.22 store network peaking 2020",
          "position": 5,
          "objective": "Reveal that digital is the fastest-growing channel reshaping retail",
          "structure": "The Problem/Question -> What the Data Shows -> The Insight",
          "confidence": 70,
          "description": "Establish a tension, present data, then deliver the insight that changes everything"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 22,
          "from": 5,
          "beatId": "019dd95a-07a5-761b-9144-5af051098029",
          "arcName": "The Onion",
          "arcSlug": "onion",
          "beatName": "First Layer",
          "beatSlug": "onion-first-layer",
          "evidence": "Customer is Present/Chinese/Young/Phy-gital — observable shifts",
          "position": 2,
          "confidence": 75,
          "parentBeatName": "Development",
          "parentBeatSlug": "development"
        },
        {
          "to": 41,
          "from": 5,
          "beatId": "019dd95a-07a5-761b-9144-6e7bee705bc3",
          "arcName": "The Triple Take",
          "arcSlug": "triple-take",
          "beatName": "The Implications (So What)",
          "beatSlug": "triple-take-the-implications-so-what",
          "evidence": "Seven customer-trait sections with evidence",
          "position": 2,
          "confidence": 65,
          "parentBeatName": "Reflection",
          "parentBeatSlug": "reflection"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5ca1-7489-b635-9f74c35385f1",
      "docSlug": "4bb31e88e640882d",
      "documentTitle": "Altagamma 2019 Worldwide Luxury Market Monitor",
      "authorId": "Bain",
      "authorName": "Bain",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.777,
      "pageNumber": 22,
      "slideType": "kpi_dashboard",
      "function": "analyze_data",
      "notes": "Bain & Company slide, likely from a luxury goods market report.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5ca1-7489-b635-9f74c35385f1/22",
      "deckHref": "/decks/019dd923-5ca1-7489-b635-9f74c35385f1",
      "deckAnchorHref": "/decks/019dd923-5ca1-7489-b635-9f74c35385f1#slide-22",
      "loopMatches": [
        {
          "to": 22,
          "from": 18,
          "name": "Aha Moment",
          "slug": "03-aha-moment",
          "bestFor": "Data-heavy sections, research findings, analytical arguments",
          "matchId": "019dd95a-088c-724c-b313-093f8f76f25e",
          "evidence": "p.19 +22% online callout; p.21 12% digital penetration leadership; p.22 store network peaking 2020",
          "position": 5,
          "objective": "Reveal that digital is the fastest-growing channel reshaping retail",
          "structure": "The Problem/Question -> What the Data Shows -> The Insight",
          "confidence": 70,
          "description": "Establish a tension, present data, then deliver the insight that changes everything"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 22,
          "from": 5,
          "beatId": "019dd95a-07a5-761b-9144-5af051098029",
          "arcName": "The Onion",
          "arcSlug": "onion",
          "beatName": "First Layer",
          "beatSlug": "onion-first-layer",
          "evidence": "Customer is Present/Chinese/Young/Phy-gital — observable shifts",
          "position": 2,
          "confidence": 75,
          "parentBeatName": "Development",
          "parentBeatSlug": "development"
        },
        {
          "to": 41,
          "from": 5,
          "beatId": "019dd95a-07a5-761b-9144-6e7bee705bc3",
          "arcName": "The Triple Take",
          "arcSlug": "triple-take",
          "beatName": "The Implications (So What)",
          "beatSlug": "triple-take-the-implications-so-what",
          "evidence": "Seven customer-trait sections with evidence",
          "position": 2,
          "confidence": 65,
          "parentBeatName": "Reflection",
          "parentBeatSlug": "reflection"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5ca1-7489-b635-9f74c35385f1",
      "docSlug": "4bb31e88e640882d",
      "documentTitle": "Altagamma 2019 Worldwide Luxury Market Monitor",
      "authorId": "Bain",
      "authorName": "Bain",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.777,
      "pageNumber": 23,
      "slideType": "thesis_headline",
      "function": "establish_context",
      "notes": null,
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5ca1-7489-b635-9f74c35385f1/23",
      "deckHref": "/decks/019dd923-5ca1-7489-b635-9f74c35385f1",
      "deckAnchorHref": "/decks/019dd923-5ca1-7489-b635-9f74c35385f1#slide-23",
      "loopMatches": [
        {
          "to": 27,
          "from": 23,
          "name": "Segmentation Split",
          "slug": "34-segmentation-split",
          "bestFor": "Customer analysis, market research, resource allocation",
          "matchId": "019dd95a-088c-724c-b313-0c94cfae3eda",
          "evidence": "p.24 UHNWI=30%; p.26 entry-price expansion; p.27 off-price channel growth",
          "position": 6,
          "objective": "Split customer base by spending power (UHNWI vs entry-price vs off-price)",
          "structure": "The Aggregate View -> Segment A Behavior -> Segment B Behavior -> The Insight in the Difference",
          "confidence": 80,
          "description": "Divide a whole into meaningful segments to reveal hidden patterns"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 35,
          "from": 23,
          "beatId": "019dd95a-07a5-761b-9144-5d3e38e19b17",
          "arcName": "The Onion",
          "arcSlug": "onion",
          "beatName": "Deeper Layer",
          "beatSlug": "onion-deeper-layer",
          "evidence": "Customer is Diverse/Open — segment dynamics and disruption",
          "position": 3,
          "confidence": 75,
          "parentBeatName": "Development",
          "parentBeatSlug": "development"
        },
        {
          "to": 41,
          "from": 5,
          "beatId": "019dd95a-07a5-761b-9144-6e7bee705bc3",
          "arcName": "The Triple Take",
          "arcSlug": "triple-take",
          "beatName": "The Implications (So What)",
          "beatSlug": "triple-take-the-implications-so-what",
          "evidence": "Seven customer-trait sections with evidence",
          "position": 2,
          "confidence": 65,
          "parentBeatName": "Reflection",
          "parentBeatSlug": "reflection"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5ca1-7489-b635-9f74c35385f1",
      "docSlug": "4bb31e88e640882d",
      "documentTitle": "Altagamma 2019 Worldwide Luxury Market Monitor",
      "authorId": "Bain",
      "authorName": "Bain",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.777,
      "pageNumber": 24,
      "slideType": "geographic_map",
      "function": "size_opportunity",
      "notes": "The slide uses a map-based visualization to show regional percentages of UHNWI customers and a bar chart to show their total market share.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5ca1-7489-b635-9f74c35385f1/24",
      "deckHref": "/decks/019dd923-5ca1-7489-b635-9f74c35385f1",
      "deckAnchorHref": "/decks/019dd923-5ca1-7489-b635-9f74c35385f1#slide-24",
      "loopMatches": [
        {
          "to": 27,
          "from": 23,
          "name": "Segmentation Split",
          "slug": "34-segmentation-split",
          "bestFor": "Customer analysis, market research, resource allocation",
          "matchId": "019dd95a-088c-724c-b313-0c94cfae3eda",
          "evidence": "p.24 UHNWI=30%; p.26 entry-price expansion; p.27 off-price channel growth",
          "position": 6,
          "objective": "Split customer base by spending power (UHNWI vs entry-price vs off-price)",
          "structure": "The Aggregate View -> Segment A Behavior -> Segment B Behavior -> The Insight in the Difference",
          "confidence": 80,
          "description": "Divide a whole into meaningful segments to reveal hidden patterns"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 35,
          "from": 23,
          "beatId": "019dd95a-07a5-761b-9144-5d3e38e19b17",
          "arcName": "The Onion",
          "arcSlug": "onion",
          "beatName": "Deeper Layer",
          "beatSlug": "onion-deeper-layer",
          "evidence": "Customer is Diverse/Open — segment dynamics and disruption",
          "position": 3,
          "confidence": 75,
          "parentBeatName": "Development",
          "parentBeatSlug": "development"
        },
        {
          "to": 41,
          "from": 5,
          "beatId": "019dd95a-07a5-761b-9144-6e7bee705bc3",
          "arcName": "The Triple Take",
          "arcSlug": "triple-take",
          "beatName": "The Implications (So What)",
          "beatSlug": "triple-take-the-implications-so-what",
          "evidence": "Seven customer-trait sections with evidence",
          "position": 2,
          "confidence": 65,
          "parentBeatName": "Reflection",
          "parentBeatSlug": "reflection"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5ca1-7489-b635-9f74c35385f1",
      "docSlug": "4bb31e88e640882d",
      "documentTitle": "Altagamma 2019 Worldwide Luxury Market Monitor",
      "authorId": "Bain",
      "authorName": "Bain",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.777,
      "pageNumber": 25,
      "slideType": "customer_journey",
      "function": "present_framework",
      "notes": "The slide uses a timeline-like structure to map customer expectations to specific service pillars.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5ca1-7489-b635-9f74c35385f1/25",
      "deckHref": "/decks/019dd923-5ca1-7489-b635-9f74c35385f1",
      "deckAnchorHref": "/decks/019dd923-5ca1-7489-b635-9f74c35385f1#slide-25",
      "loopMatches": [
        {
          "to": 27,
          "from": 23,
          "name": "Segmentation Split",
          "slug": "34-segmentation-split",
          "bestFor": "Customer analysis, market research, resource allocation",
          "matchId": "019dd95a-088c-724c-b313-0c94cfae3eda",
          "evidence": "p.24 UHNWI=30%; p.26 entry-price expansion; p.27 off-price channel growth",
          "position": 6,
          "objective": "Split customer base by spending power (UHNWI vs entry-price vs off-price)",
          "structure": "The Aggregate View -> Segment A Behavior -> Segment B Behavior -> The Insight in the Difference",
          "confidence": 80,
          "description": "Divide a whole into meaningful segments to reveal hidden patterns"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 35,
          "from": 23,
          "beatId": "019dd95a-07a5-761b-9144-5d3e38e19b17",
          "arcName": "The Onion",
          "arcSlug": "onion",
          "beatName": "Deeper Layer",
          "beatSlug": "onion-deeper-layer",
          "evidence": "Customer is Diverse/Open — segment dynamics and disruption",
          "position": 3,
          "confidence": 75,
          "parentBeatName": "Development",
          "parentBeatSlug": "development"
        },
        {
          "to": 41,
          "from": 5,
          "beatId": "019dd95a-07a5-761b-9144-6e7bee705bc3",
          "arcName": "The Triple Take",
          "arcSlug": "triple-take",
          "beatName": "The Implications (So What)",
          "beatSlug": "triple-take-the-implications-so-what",
          "evidence": "Seven customer-trait sections with evidence",
          "position": 2,
          "confidence": 65,
          "parentBeatName": "Reflection",
          "parentBeatSlug": "reflection"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5ca1-7489-b635-9f74c35385f1",
      "docSlug": "4bb31e88e640882d",
      "documentTitle": "Altagamma 2019 Worldwide Luxury Market Monitor",
      "authorId": "Bain",
      "authorName": "Bain",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.777,
      "pageNumber": 26,
      "slideType": "market_sizing",
      "function": "size_opportunity",
      "notes": "Includes illustrative pyramid diagrams for customer segments and stacked bar charts for market penetration.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5ca1-7489-b635-9f74c35385f1/26",
      "deckHref": "/decks/019dd923-5ca1-7489-b635-9f74c35385f1",
      "deckAnchorHref": "/decks/019dd923-5ca1-7489-b635-9f74c35385f1#slide-26",
      "loopMatches": [
        {
          "to": 27,
          "from": 23,
          "name": "Segmentation Split",
          "slug": "34-segmentation-split",
          "bestFor": "Customer analysis, market research, resource allocation",
          "matchId": "019dd95a-088c-724c-b313-0c94cfae3eda",
          "evidence": "p.24 UHNWI=30%; p.26 entry-price expansion; p.27 off-price channel growth",
          "position": 6,
          "objective": "Split customer base by spending power (UHNWI vs entry-price vs off-price)",
          "structure": "The Aggregate View -> Segment A Behavior -> Segment B Behavior -> The Insight in the Difference",
          "confidence": 80,
          "description": "Divide a whole into meaningful segments to reveal hidden patterns"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 35,
          "from": 23,
          "beatId": "019dd95a-07a5-761b-9144-5d3e38e19b17",
          "arcName": "The Onion",
          "arcSlug": "onion",
          "beatName": "Deeper Layer",
          "beatSlug": "onion-deeper-layer",
          "evidence": "Customer is Diverse/Open — segment dynamics and disruption",
          "position": 3,
          "confidence": 75,
          "parentBeatName": "Development",
          "parentBeatSlug": "development"
        },
        {
          "to": 41,
          "from": 5,
          "beatId": "019dd95a-07a5-761b-9144-6e7bee705bc3",
          "arcName": "The Triple Take",
          "arcSlug": "triple-take",
          "beatName": "The Implications (So What)",
          "beatSlug": "triple-take-the-implications-so-what",
          "evidence": "Seven customer-trait sections with evidence",
          "position": 2,
          "confidence": 65,
          "parentBeatName": "Reflection",
          "parentBeatSlug": "reflection"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5ca1-7489-b635-9f74c35385f1",
      "docSlug": "4bb31e88e640882d",
      "documentTitle": "Altagamma 2019 Worldwide Luxury Market Monitor",
      "authorId": "Bain",
      "authorName": "Bain",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.777,
      "pageNumber": 27,
      "slideType": "market_landscape",
      "function": "analyze_data",
      "notes": "The slide uses stacked bar charts to decompose the €36B market by region and category, supplemented by qualitative insights.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5ca1-7489-b635-9f74c35385f1/27",
      "deckHref": "/decks/019dd923-5ca1-7489-b635-9f74c35385f1",
      "deckAnchorHref": "/decks/019dd923-5ca1-7489-b635-9f74c35385f1#slide-27",
      "loopMatches": [
        {
          "to": 27,
          "from": 23,
          "name": "Segmentation Split",
          "slug": "34-segmentation-split",
          "bestFor": "Customer analysis, market research, resource allocation",
          "matchId": "019dd95a-088c-724c-b313-0c94cfae3eda",
          "evidence": "p.24 UHNWI=30%; p.26 entry-price expansion; p.27 off-price channel growth",
          "position": 6,
          "objective": "Split customer base by spending power (UHNWI vs entry-price vs off-price)",
          "structure": "The Aggregate View -> Segment A Behavior -> Segment B Behavior -> The Insight in the Difference",
          "confidence": 80,
          "description": "Divide a whole into meaningful segments to reveal hidden patterns"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 35,
          "from": 23,
          "beatId": "019dd95a-07a5-761b-9144-5d3e38e19b17",
          "arcName": "The Onion",
          "arcSlug": "onion",
          "beatName": "Deeper Layer",
          "beatSlug": "onion-deeper-layer",
          "evidence": "Customer is Diverse/Open — segment dynamics and disruption",
          "position": 3,
          "confidence": 75,
          "parentBeatName": "Development",
          "parentBeatSlug": "development"
        },
        {
          "to": 41,
          "from": 5,
          "beatId": "019dd95a-07a5-761b-9144-6e7bee705bc3",
          "arcName": "The Triple Take",
          "arcSlug": "triple-take",
          "beatName": "The Implications (So What)",
          "beatSlug": "triple-take-the-implications-so-what",
          "evidence": "Seven customer-trait sections with evidence",
          "position": 2,
          "confidence": 65,
          "parentBeatName": "Reflection",
          "parentBeatSlug": "reflection"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    }
  ]
}