{
  "kind": "all",
  "value": "all",
  "collectionKey": "slides:all:all:all-document-kinds:all-producers:all-orientations",
  "filters": {
    "documentKinds": [],
    "sourceTypes": [],
    "orientations": []
  },
  "total": 319975,
  "page": 180,
  "pageSize": 18,
  "pageCount": 17777,
  "rows": [
    {
      "docId": "019dd923-5ca1-7489-b634-baa794470a76",
      "docSlug": "e1772a536ac0fb0d",
      "documentTitle": "Evaluating NYC media sector",
      "authorId": "BCG",
      "authorName": "BCG",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.401,
      "pageNumber": 1,
      "slideType": "cover",
      "function": "front_matter",
      "notes": null,
      "imagePath": "https://imgproxy.kitesheet.com/u8nwH1Xd3AcydRWUBy9dB60cfk6PpIVOlkKZZNpYch8/rs:fit:1200:1200:0/q:82/f:webp/czM6Ly9raXRlc2hlZXQvY29ycHVzL3NsaWRlcy9lMTc3MmE1MzZhYzBmYjBkL3AwMDEuanBn",
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5ca1-7489-b634-baa794470a76/1",
      "deckHref": "/decks/019dd923-5ca1-7489-b634-baa794470a76",
      "deckAnchorHref": "/decks/019dd923-5ca1-7489-b634-baa794470a76#slide-1",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 5,
          "from": 1,
          "beatId": "019dd95a-0702-74a3-87db-a649f8adf4db",
          "arcName": "The Consultant's Gambit",
          "arcSlug": "consultants-gambit",
          "beatName": "Situation & Context",
          "beatSlug": "consultants-gambit-situation-context",
          "evidence": "Cover, intro, exec summary, sector boundaries, agenda",
          "position": 1,
          "confidence": 78,
          "parentBeatName": "Setup",
          "parentBeatSlug": "setup"
        }
      ],
      "imagePathAlt": "https://imgproxy.kitesheet.com/yFPH13JB3ARe27N_3gXpUOt88fJBQXxqI7pQ61wM2X4/rs:fit:1200:1200:0/q:82/f:webp/czM6Ly9raXRlc2hlZXQvY29ycHVzL3NsaWRlcy9lMTc3MmE1MzZhYzBmYjBkL3AwMDEucG5n",
      "thumbSrc": "https://imgproxy.kitesheet.com/W9KcbhS69vABeIDq9bcwlUVkWKNjn6eHc2q3ZFW8O2c/rs:fit:480:480:0/q:78/f:webp/czM6Ly9raXRlc2hlZXQvY29ycHVzL3NsaWRlcy9lMTc3MmE1MzZhYzBmYjBkL3AwMDEuanBn",
      "thumbSrcAlt": "https://imgproxy.kitesheet.com/gkQlgtwghwoj1RFeFVAd9r8fusDWDPKd5ANNkKPXwHM/rs:fit:480:480:0/q:78/f:webp/czM6Ly9raXRlc2hlZXQvY29ycHVzL3NsaWRlcy9lMTc3MmE1MzZhYzBmYjBkL3AwMDEucG5n"
    },
    {
      "docId": "019dd923-5ca1-7489-b634-baa794470a76",
      "docSlug": "e1772a536ac0fb0d",
      "documentTitle": "Evaluating NYC media sector",
      "authorId": "BCG",
      "authorName": "BCG",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.401,
      "pageNumber": 2,
      "slideType": "executive_summary",
      "function": "establish_context",
      "notes": "The slide serves as a front-matter introduction to a BCG report on NYC media.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5ca1-7489-b634-baa794470a76/2",
      "deckHref": "/decks/019dd923-5ca1-7489-b634-baa794470a76",
      "deckAnchorHref": "/decks/019dd923-5ca1-7489-b634-baa794470a76#slide-2",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 5,
          "from": 1,
          "beatId": "019dd95a-0702-74a3-87db-a649f8adf4db",
          "arcName": "The Consultant's Gambit",
          "arcSlug": "consultants-gambit",
          "beatName": "Situation & Context",
          "beatSlug": "consultants-gambit-situation-context",
          "evidence": "Cover, intro, exec summary, sector boundaries, agenda",
          "position": 1,
          "confidence": 78,
          "parentBeatName": "Setup",
          "parentBeatSlug": "setup"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5ca1-7489-b634-baa794470a76",
      "docSlug": "e1772a536ac0fb0d",
      "documentTitle": "Evaluating NYC media sector",
      "authorId": "BCG",
      "authorName": "BCG",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.401,
      "pageNumber": 3,
      "slideType": "executive_summary",
      "function": "summarize",
      "notes": "The slide uses a numbered list format to structure key findings about the NYC media industry.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5ca1-7489-b634-baa794470a76/3",
      "deckHref": "/decks/019dd923-5ca1-7489-b634-baa794470a76",
      "deckAnchorHref": "/decks/019dd923-5ca1-7489-b634-baa794470a76#slide-3",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 5,
          "from": 1,
          "beatId": "019dd95a-0702-74a3-87db-a649f8adf4db",
          "arcName": "The Consultant's Gambit",
          "arcSlug": "consultants-gambit",
          "beatName": "Situation & Context",
          "beatSlug": "consultants-gambit-situation-context",
          "evidence": "Cover, intro, exec summary, sector boundaries, agenda",
          "position": 1,
          "confidence": 78,
          "parentBeatName": "Setup",
          "parentBeatSlug": "setup"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5ca1-7489-b634-baa794470a76",
      "docSlug": "e1772a536ac0fb0d",
      "documentTitle": "Evaluating NYC media sector",
      "authorId": "BCG",
      "authorName": "BCG",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.401,
      "pageNumber": 4,
      "slideType": "market_landscape",
      "function": "frame_problem",
      "notes": "The slide uses a column-based categorization to define scope boundaries.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5ca1-7489-b634-baa794470a76/4",
      "deckHref": "/decks/019dd923-5ca1-7489-b634-baa794470a76",
      "deckAnchorHref": "/decks/019dd923-5ca1-7489-b634-baa794470a76#slide-4",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 5,
          "from": 1,
          "beatId": "019dd95a-0702-74a3-87db-a649f8adf4db",
          "arcName": "The Consultant's Gambit",
          "arcSlug": "consultants-gambit",
          "beatName": "Situation & Context",
          "beatSlug": "consultants-gambit-situation-context",
          "evidence": "Cover, intro, exec summary, sector boundaries, agenda",
          "position": 1,
          "confidence": 78,
          "parentBeatName": "Setup",
          "parentBeatSlug": "setup"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5ca1-7489-b634-b4f6703d5f80",
      "docSlug": "b87718276d2e8ef8",
      "documentTitle": "US Mail Volumes to 2020",
      "authorId": "BCG",
      "authorName": "BCG",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.294,
      "pageNumber": 28,
      "slideType": "financial_analysis",
      "function": "quantify_impact",
      "notes": "The chart shows a net decrease from 8.5B to 4.5B, with various positive and negative drivers.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5ca1-7489-b634-b4f6703d5f80/28",
      "deckHref": "/decks/019dd923-5ca1-7489-b634-b4f6703d5f80",
      "deckAnchorHref": "/decks/019dd923-5ca1-7489-b634-b4f6703d5f80#slide-28",
      "loopMatches": [
        {
          "to": 33,
          "from": 26,
          "name": "Waterfall Value",
          "slug": "31-waterfall-value",
          "bestFor": "Financial analysis, value bridges, variance explanations",
          "matchId": "019dd95a-088c-724c-b30f-9676532edd11",
          "evidence": "p28 confirmed waterfall (8.5B → 4.5B with named drivers); other sender-view segments follow same pattern",
          "position": 6,
          "objective": "Decompose each sender-side segment's volume change via waterfall drivers",
          "structure": "The Total -> Driver 1 Impact -> Driver 2 Impact -> Driver 3 Impact -> The Remainder",
          "confidence": 80,
          "description": "Break down a big number into its component drivers to show where value is created or lost"
        }
      ],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5ca1-7489-b634-b4f6703d5f80",
      "docSlug": "b87718276d2e8ef8",
      "documentTitle": "US Mail Volumes to 2020",
      "authorId": "BCG",
      "authorName": "BCG",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.294,
      "pageNumber": 29,
      "slideType": "financial_analysis",
      "function": "quantify_impact",
      "notes": "The chart uses a waterfall structure to show how various factors (Mail rebound, Organic growth, Autopay, etc.) contribute to the net change in payment volume.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5ca1-7489-b634-b4f6703d5f80/29",
      "deckHref": "/decks/019dd923-5ca1-7489-b634-b4f6703d5f80",
      "deckAnchorHref": "/decks/019dd923-5ca1-7489-b634-b4f6703d5f80#slide-29",
      "loopMatches": [
        {
          "to": 33,
          "from": 26,
          "name": "Waterfall Value",
          "slug": "31-waterfall-value",
          "bestFor": "Financial analysis, value bridges, variance explanations",
          "matchId": "019dd95a-088c-724c-b30f-9676532edd11",
          "evidence": "p28 confirmed waterfall (8.5B → 4.5B with named drivers); other sender-view segments follow same pattern",
          "position": 6,
          "objective": "Decompose each sender-side segment's volume change via waterfall drivers",
          "structure": "The Total -> Driver 1 Impact -> Driver 2 Impact -> Driver 3 Impact -> The Remainder",
          "confidence": 80,
          "description": "Break down a big number into its component drivers to show where value is created or lost"
        }
      ],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5ca1-7489-b634-b4f6703d5f80",
      "docSlug": "b87718276d2e8ef8",
      "documentTitle": "US Mail Volumes to 2020",
      "authorId": "BCG",
      "authorName": "BCG",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.294,
      "pageNumber": 30,
      "slideType": "financial_analysis",
      "function": "quantify_impact",
      "notes": "The chart shows a net decrease from 11.4B to 8.0B units, with positive drivers (rebound, growth, targeting) and negative drivers (shift to standard, online, email).",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5ca1-7489-b634-b4f6703d5f80/30",
      "deckHref": "/decks/019dd923-5ca1-7489-b634-b4f6703d5f80",
      "deckAnchorHref": "/decks/019dd923-5ca1-7489-b634-b4f6703d5f80#slide-30",
      "loopMatches": [
        {
          "to": 33,
          "from": 26,
          "name": "Waterfall Value",
          "slug": "31-waterfall-value",
          "bestFor": "Financial analysis, value bridges, variance explanations",
          "matchId": "019dd95a-088c-724c-b30f-9676532edd11",
          "evidence": "p28 confirmed waterfall (8.5B → 4.5B with named drivers); other sender-view segments follow same pattern",
          "position": 6,
          "objective": "Decompose each sender-side segment's volume change via waterfall drivers",
          "structure": "The Total -> Driver 1 Impact -> Driver 2 Impact -> Driver 3 Impact -> The Remainder",
          "confidence": 80,
          "description": "Break down a big number into its component drivers to show where value is created or lost"
        }
      ],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5ca1-7489-b634-b4f6703d5f80",
      "docSlug": "b87718276d2e8ef8",
      "documentTitle": "US Mail Volumes to 2020",
      "authorId": "BCG",
      "authorName": "BCG",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.294,
      "pageNumber": 31,
      "slideType": "impact_sizing",
      "function": "quantify_impact",
      "notes": "The chart illustrates a bridge from 32.1B to 38.0B units.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5ca1-7489-b634-b4f6703d5f80/31",
      "deckHref": "/decks/019dd923-5ca1-7489-b634-b4f6703d5f80",
      "deckAnchorHref": "/decks/019dd923-5ca1-7489-b634-b4f6703d5f80#slide-31",
      "loopMatches": [
        {
          "to": 33,
          "from": 26,
          "name": "Waterfall Value",
          "slug": "31-waterfall-value",
          "bestFor": "Financial analysis, value bridges, variance explanations",
          "matchId": "019dd95a-088c-724c-b30f-9676532edd11",
          "evidence": "p28 confirmed waterfall (8.5B → 4.5B with named drivers); other sender-view segments follow same pattern",
          "position": 6,
          "objective": "Decompose each sender-side segment's volume change via waterfall drivers",
          "structure": "The Total -> Driver 1 Impact -> Driver 2 Impact -> Driver 3 Impact -> The Remainder",
          "confidence": 80,
          "description": "Break down a big number into its component drivers to show where value is created or lost"
        }
      ],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5ca1-7489-b634-b4f6703d5f80",
      "docSlug": "b87718276d2e8ef8",
      "documentTitle": "US Mail Volumes to 2020",
      "authorId": "BCG",
      "authorName": "BCG",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.294,
      "pageNumber": 32,
      "slideType": "financial_analysis",
      "function": "quantify_impact",
      "notes": "The chart illustrates a bridge from 2009 volume to 2020 volume, highlighting specific growth and decline drivers.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5ca1-7489-b634-b4f6703d5f80/32",
      "deckHref": "/decks/019dd923-5ca1-7489-b634-b4f6703d5f80",
      "deckAnchorHref": "/decks/019dd923-5ca1-7489-b634-b4f6703d5f80#slide-32",
      "loopMatches": [
        {
          "to": 33,
          "from": 26,
          "name": "Waterfall Value",
          "slug": "31-waterfall-value",
          "bestFor": "Financial analysis, value bridges, variance explanations",
          "matchId": "019dd95a-088c-724c-b30f-9676532edd11",
          "evidence": "p28 confirmed waterfall (8.5B → 4.5B with named drivers); other sender-view segments follow same pattern",
          "position": 6,
          "objective": "Decompose each sender-side segment's volume change via waterfall drivers",
          "structure": "The Total -> Driver 1 Impact -> Driver 2 Impact -> Driver 3 Impact -> The Remainder",
          "confidence": 80,
          "description": "Break down a big number into its component drivers to show where value is created or lost"
        }
      ],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5ca1-7489-b634-b4f6703d5f80",
      "docSlug": "b87718276d2e8ef8",
      "documentTitle": "US Mail Volumes to 2020",
      "authorId": "BCG",
      "authorName": "BCG",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.294,
      "pageNumber": 33,
      "slideType": "financial_analysis",
      "function": "quantify_impact",
      "notes": "The chart illustrates how various factors (rebound, growth, online, targeting, mobile, TV) contribute to the net change in volume.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5ca1-7489-b634-b4f6703d5f80/33",
      "deckHref": "/decks/019dd923-5ca1-7489-b634-b4f6703d5f80",
      "deckAnchorHref": "/decks/019dd923-5ca1-7489-b634-b4f6703d5f80#slide-33",
      "loopMatches": [
        {
          "to": 33,
          "from": 26,
          "name": "Waterfall Value",
          "slug": "31-waterfall-value",
          "bestFor": "Financial analysis, value bridges, variance explanations",
          "matchId": "019dd95a-088c-724c-b30f-9676532edd11",
          "evidence": "p28 confirmed waterfall (8.5B → 4.5B with named drivers); other sender-view segments follow same pattern",
          "position": 6,
          "objective": "Decompose each sender-side segment's volume change via waterfall drivers",
          "structure": "The Total -> Driver 1 Impact -> Driver 2 Impact -> Driver 3 Impact -> The Remainder",
          "confidence": 80,
          "description": "Break down a big number into its component drivers to show where value is created or lost"
        }
      ],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5ca1-7489-b634-b4f6703d5f80",
      "docSlug": "b87718276d2e8ef8",
      "documentTitle": "US Mail Volumes to 2020",
      "authorId": "BCG",
      "authorName": "BCG",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.294,
      "pageNumber": 34,
      "slideType": "section_divider",
      "function": "transition",
      "notes": null,
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5ca1-7489-b634-b4f6703d5f80/34",
      "deckHref": "/decks/019dd923-5ca1-7489-b634-b4f6703d5f80",
      "deckAnchorHref": "/decks/019dd923-5ca1-7489-b634-b4f6703d5f80#slide-34",
      "loopMatches": [],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5ca1-7489-b634-b4f6703d5f80",
      "docSlug": "b87718276d2e8ef8",
      "documentTitle": "US Mail Volumes to 2020",
      "authorId": "BCG",
      "authorName": "BCG",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.294,
      "pageNumber": 35,
      "slideType": "industry_trends",
      "function": "quantify_impact",
      "notes": "Uses Harvey balls to represent improvement scores for various online service features.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5ca1-7489-b634-b4f6703d5f80/35",
      "deckHref": "/decks/019dd923-5ca1-7489-b634-b4f6703d5f80",
      "deckAnchorHref": "/decks/019dd923-5ca1-7489-b634-b4f6703d5f80#slide-35",
      "loopMatches": [
        {
          "to": 41,
          "from": 35,
          "name": "Voice Of Customer",
          "slug": "51-voice-of-customer",
          "bestFor": "Product strategy, customer experience, market research",
          "matchId": "019dd95a-088c-724c-b30f-9ac6075e827c",
          "evidence": "Each slide framed as 'Consumers expect volume of X to fall' across mail categories",
          "position": 7,
          "objective": "Triangulate sender forecasts with consumer expectations",
          "structure": "What Customers Say (Verbatim) -> The Pattern Across Voices -> The Insight -> The Response",
          "confidence": 82,
          "description": "Let customer quotes and feedback drive the narrative and validate the insight"
        }
      ],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5ca1-7489-b634-b4f6703d5f80",
      "docSlug": "b87718276d2e8ef8",
      "documentTitle": "US Mail Volumes to 2020",
      "authorId": "BCG",
      "authorName": "BCG",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.294,
      "pageNumber": 36,
      "slideType": "data_table",
      "function": "quantify_impact",
      "notes": "Uses Harvey balls to represent scores for various service improvements.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5ca1-7489-b634-b4f6703d5f80/36",
      "deckHref": "/decks/019dd923-5ca1-7489-b634-b4f6703d5f80",
      "deckAnchorHref": "/decks/019dd923-5ca1-7489-b634-b4f6703d5f80#slide-36",
      "loopMatches": [
        {
          "to": 41,
          "from": 35,
          "name": "Voice Of Customer",
          "slug": "51-voice-of-customer",
          "bestFor": "Product strategy, customer experience, market research",
          "matchId": "019dd95a-088c-724c-b30f-9ac6075e827c",
          "evidence": "Each slide framed as 'Consumers expect volume of X to fall' across mail categories",
          "position": 7,
          "objective": "Triangulate sender forecasts with consumer expectations",
          "structure": "What Customers Say (Verbatim) -> The Pattern Across Voices -> The Insight -> The Response",
          "confidence": 82,
          "description": "Let customer quotes and feedback drive the narrative and validate the insight"
        }
      ],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5ca1-7489-b634-b4f6703d5f80",
      "docSlug": "b87718276d2e8ef8",
      "documentTitle": "US Mail Volumes to 2020",
      "authorId": "BCG",
      "authorName": "BCG",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.294,
      "pageNumber": 37,
      "slideType": "industry_trends",
      "function": "quantify_impact",
      "notes": "Uses Harvey balls to represent survey scores for service improvements.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5ca1-7489-b634-b4f6703d5f80/37",
      "deckHref": "/decks/019dd923-5ca1-7489-b634-b4f6703d5f80",
      "deckAnchorHref": "/decks/019dd923-5ca1-7489-b634-b4f6703d5f80#slide-37",
      "loopMatches": [
        {
          "to": 41,
          "from": 35,
          "name": "Voice Of Customer",
          "slug": "51-voice-of-customer",
          "bestFor": "Product strategy, customer experience, market research",
          "matchId": "019dd95a-088c-724c-b30f-9ac6075e827c",
          "evidence": "Each slide framed as 'Consumers expect volume of X to fall' across mail categories",
          "position": 7,
          "objective": "Triangulate sender forecasts with consumer expectations",
          "structure": "What Customers Say (Verbatim) -> The Pattern Across Voices -> The Insight -> The Response",
          "confidence": 82,
          "description": "Let customer quotes and feedback drive the narrative and validate the insight"
        }
      ],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5ca1-7489-b634-b4f6703d5f80",
      "docSlug": "b87718276d2e8ef8",
      "documentTitle": "US Mail Volumes to 2020",
      "authorId": "BCG",
      "authorName": "BCG",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.294,
      "pageNumber": 38,
      "slideType": "market_landscape",
      "function": "quantify_impact",
      "notes": "Uses Harvey balls to represent qualitative scores for online ad improvements.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5ca1-7489-b634-b4f6703d5f80/38",
      "deckHref": "/decks/019dd923-5ca1-7489-b634-b4f6703d5f80",
      "deckAnchorHref": "/decks/019dd923-5ca1-7489-b634-b4f6703d5f80#slide-38",
      "loopMatches": [
        {
          "to": 41,
          "from": 35,
          "name": "Voice Of Customer",
          "slug": "51-voice-of-customer",
          "bestFor": "Product strategy, customer experience, market research",
          "matchId": "019dd95a-088c-724c-b30f-9ac6075e827c",
          "evidence": "Each slide framed as 'Consumers expect volume of X to fall' across mail categories",
          "position": 7,
          "objective": "Triangulate sender forecasts with consumer expectations",
          "structure": "What Customers Say (Verbatim) -> The Pattern Across Voices -> The Insight -> The Response",
          "confidence": 82,
          "description": "Let customer quotes and feedback drive the narrative and validate the insight"
        }
      ],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5ca1-7489-b634-b4f6703d5f80",
      "docSlug": "b87718276d2e8ef8",
      "documentTitle": "US Mail Volumes to 2020",
      "authorId": "BCG",
      "authorName": "BCG",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.294,
      "pageNumber": 39,
      "slideType": "industry_trends",
      "function": "quantify_impact",
      "notes": "Uses Harvey balls to represent qualitative scores for online advertising improvements.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5ca1-7489-b634-b4f6703d5f80/39",
      "deckHref": "/decks/019dd923-5ca1-7489-b634-b4f6703d5f80",
      "deckAnchorHref": "/decks/019dd923-5ca1-7489-b634-b4f6703d5f80#slide-39",
      "loopMatches": [
        {
          "to": 41,
          "from": 35,
          "name": "Voice Of Customer",
          "slug": "51-voice-of-customer",
          "bestFor": "Product strategy, customer experience, market research",
          "matchId": "019dd95a-088c-724c-b30f-9ac6075e827c",
          "evidence": "Each slide framed as 'Consumers expect volume of X to fall' across mail categories",
          "position": 7,
          "objective": "Triangulate sender forecasts with consumer expectations",
          "structure": "What Customers Say (Verbatim) -> The Pattern Across Voices -> The Insight -> The Response",
          "confidence": 82,
          "description": "Let customer quotes and feedback drive the narrative and validate the insight"
        }
      ],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5ca1-7489-b634-b4f6703d5f80",
      "docSlug": "b87718276d2e8ef8",
      "documentTitle": "US Mail Volumes to 2020",
      "authorId": "BCG",
      "authorName": "BCG",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.294,
      "pageNumber": 40,
      "slideType": "industry_trends",
      "function": "quantify_impact",
      "notes": "Uses Harvey balls to represent qualitative scores for online advertising improvements.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5ca1-7489-b634-b4f6703d5f80/40",
      "deckHref": "/decks/019dd923-5ca1-7489-b634-b4f6703d5f80",
      "deckAnchorHref": "/decks/019dd923-5ca1-7489-b634-b4f6703d5f80#slide-40",
      "loopMatches": [
        {
          "to": 41,
          "from": 35,
          "name": "Voice Of Customer",
          "slug": "51-voice-of-customer",
          "bestFor": "Product strategy, customer experience, market research",
          "matchId": "019dd95a-088c-724c-b30f-9ac6075e827c",
          "evidence": "Each slide framed as 'Consumers expect volume of X to fall' across mail categories",
          "position": 7,
          "objective": "Triangulate sender forecasts with consumer expectations",
          "structure": "What Customers Say (Verbatim) -> The Pattern Across Voices -> The Insight -> The Response",
          "confidence": 82,
          "description": "Let customer quotes and feedback drive the narrative and validate the insight"
        }
      ],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5ca1-7489-b634-b4f6703d5f80",
      "docSlug": "b87718276d2e8ef8",
      "documentTitle": "US Mail Volumes to 2020",
      "authorId": "BCG",
      "authorName": "BCG",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.294,
      "pageNumber": 41,
      "slideType": "data_table",
      "function": "analyze_data",
      "notes": "The chart uses a grouped bar chart format to compare two categories (bill received in mail vs online) across seven segments of internet experience.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5ca1-7489-b634-b4f6703d5f80/41",
      "deckHref": "/decks/019dd923-5ca1-7489-b634-b4f6703d5f80",
      "deckAnchorHref": "/decks/019dd923-5ca1-7489-b634-b4f6703d5f80#slide-41",
      "loopMatches": [
        {
          "to": 41,
          "from": 35,
          "name": "Voice Of Customer",
          "slug": "51-voice-of-customer",
          "bestFor": "Product strategy, customer experience, market research",
          "matchId": "019dd95a-088c-724c-b30f-9ac6075e827c",
          "evidence": "Each slide framed as 'Consumers expect volume of X to fall' across mail categories",
          "position": 7,
          "objective": "Triangulate sender forecasts with consumer expectations",
          "structure": "What Customers Say (Verbatim) -> The Pattern Across Voices -> The Insight -> The Response",
          "confidence": 82,
          "description": "Let customer quotes and feedback drive the narrative and validate the insight"
        }
      ],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    }
  ]
}