{ "kind": "all", "value": "all", "collectionKey": "slides:all:all:all-document-kinds:all-producers:all-orientations", "filters": { "documentKinds": [], "sourceTypes": [], "orientations": [] }, "total": 319975, "page": 17349, "pageSize": 18, "pageCount": 17777, "rows": [ { "docId": "019f6b8f-03bc-70fd-835d-f26b4cb5021c", "docSlug": "jarvis-cedar-pitch-deck-series-c", "documentTitle": "Cedar Pitch Deck Series C", "authorId": "cedar-pitch-deck-series-c", "authorName": null, "documentKindSlug": "pitchdeck", "documentKindLabel": "Pitch deck", "sourceTypeSlug": "investor_relations", "sourceTypeLabel": "Investor relations", "presentationDate": null, "orientation": null, "aspectRatio": null, "pageNumber": 16, "slideType": "product_demo", "function": "present_solution", "notes": "The slide highlights the data visualization capabilities of the platform.", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019f6b8f-03bc-70fd-835d-f26b4cb5021c/16", "deckHref": "/decks/019f6b8f-03bc-70fd-835d-f26b4cb5021c", "deckAnchorHref": "/decks/019f6b8f-03bc-70fd-835d-f26b4cb5021c#slide-16", "loopMatches": [], "arcBeatMatches": [], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019f6b8f-03bc-70fd-835d-f26b4cb5021c", "docSlug": "jarvis-cedar-pitch-deck-series-c", "documentTitle": "Cedar Pitch Deck Series C", "authorId": "cedar-pitch-deck-series-c", "authorName": null, "documentKindSlug": "pitchdeck", "documentKindLabel": "Pitch deck", "sourceTypeSlug": "investor_relations", "sourceTypeLabel": "Investor relations", "presentationDate": null, "orientation": null, "aspectRatio": null, "pageNumber": 17, "slideType": "testimonial", "function": "show_traction", "notes": "The slide combines hard metrics (collections, adoption, satisfaction, NPS) with social proof.", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019f6b8f-03bc-70fd-835d-f26b4cb5021c/17", "deckHref": "/decks/019f6b8f-03bc-70fd-835d-f26b4cb5021c", "deckAnchorHref": "/decks/019f6b8f-03bc-70fd-835d-f26b4cb5021c#slide-17", "loopMatches": [], "arcBeatMatches": [], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019f6b8f-03bc-70fd-835d-f26b4cb5021c", "docSlug": "jarvis-cedar-pitch-deck-series-c", "documentTitle": "Cedar Pitch Deck Series C", "authorId": "cedar-pitch-deck-series-c", "authorName": null, "documentKindSlug": "pitchdeck", "documentKindLabel": "Pitch deck", "sourceTypeSlug": "investor_relations", "sourceTypeLabel": "Investor relations", "presentationDate": null, "orientation": null, "aspectRatio": null, "pageNumber": 18, "slideType": "section_divider", "function": "transition", "notes": null, "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019f6b8f-03bc-70fd-835d-f26b4cb5021c/18", "deckHref": "/decks/019f6b8f-03bc-70fd-835d-f26b4cb5021c", "deckAnchorHref": "/decks/019f6b8f-03bc-70fd-835d-f26b4cb5021c#slide-18", "loopMatches": [], "arcBeatMatches": [], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019f6b8f-03bc-70fd-835d-f26b4cb5021c", "docSlug": "jarvis-cedar-pitch-deck-series-c", "documentTitle": "Cedar Pitch Deck Series C", "authorId": "cedar-pitch-deck-series-c", "authorName": null, "documentKindSlug": "pitchdeck", "documentKindLabel": "Pitch deck", "sourceTypeSlug": "investor_relations", "sourceTypeLabel": "Investor relations", "presentationDate": null, "orientation": null, "aspectRatio": null, "pageNumber": 19, "slideType": "market_sizing", "function": "size_opportunity", "notes": "Uses a Venn-style diagram to represent market size and growth.", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019f6b8f-03bc-70fd-835d-f26b4cb5021c/19", "deckHref": "/decks/019f6b8f-03bc-70fd-835d-f26b4cb5021c", "deckAnchorHref": "/decks/019f6b8f-03bc-70fd-835d-f26b4cb5021c#slide-19", "loopMatches": [], "arcBeatMatches": [], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019f6b8f-03bc-70fd-835d-f26b4cb5021c", "docSlug": "jarvis-cedar-pitch-deck-series-c", "documentTitle": "Cedar Pitch Deck Series C", "authorId": "cedar-pitch-deck-series-c", "authorName": null, "documentKindSlug": "pitchdeck", "documentKindLabel": "Pitch deck", "sourceTypeSlug": "investor_relations", "sourceTypeLabel": "Investor relations", "presentationDate": null, "orientation": null, "aspectRatio": null, "pageNumber": 20, "slideType": "market_sizing", "function": "size_opportunity", "notes": "The slide uses a simple additive equation to arrive at a $10-12Bn+ market opportunity.", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019f6b8f-03bc-70fd-835d-f26b4cb5021c/20", "deckHref": "/decks/019f6b8f-03bc-70fd-835d-f26b4cb5021c", "deckAnchorHref": "/decks/019f6b8f-03bc-70fd-835d-f26b4cb5021c#slide-20", "loopMatches": [], "arcBeatMatches": [], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019f6b8f-03bc-70fd-835d-f26b4cb5021c", "docSlug": "jarvis-cedar-pitch-deck-series-c", "documentTitle": "Cedar Pitch Deck Series C", "authorId": "cedar-pitch-deck-series-c", "authorName": null, "documentKindSlug": "pitchdeck", "documentKindLabel": "Pitch deck", "sourceTypeSlug": "investor_relations", "sourceTypeLabel": "Investor relations", "presentationDate": null, "orientation": null, "aspectRatio": null, "pageNumber": 21, "slideType": "why_now", "function": "argue_timing", "notes": null, "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019f6b8f-03bc-70fd-835d-f26b4cb5021c/21", "deckHref": "/decks/019f6b8f-03bc-70fd-835d-f26b4cb5021c", "deckAnchorHref": "/decks/019f6b8f-03bc-70fd-835d-f26b4cb5021c#slide-21", "loopMatches": [], "arcBeatMatches": [], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019f6b8f-03bc-70fd-835d-f26b4cb5021c", "docSlug": "jarvis-cedar-pitch-deck-series-c", "documentTitle": "Cedar Pitch Deck Series C", "authorId": "cedar-pitch-deck-series-c", "authorName": null, "documentKindSlug": "pitchdeck", "documentKindLabel": "Pitch deck", "sourceTypeSlug": "investor_relations", "sourceTypeLabel": "Investor relations", "presentationDate": null, "orientation": null, "aspectRatio": null, "pageNumber": 22, "slideType": "business_model", "function": "present_framework", "notes": "The slide uses a circular process diagram to represent a flywheel effect.", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019f6b8f-03bc-70fd-835d-f26b4cb5021c/22", "deckHref": "/decks/019f6b8f-03bc-70fd-835d-f26b4cb5021c", "deckAnchorHref": "/decks/019f6b8f-03bc-70fd-835d-f26b4cb5021c#slide-22", "loopMatches": [], "arcBeatMatches": [], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019f6b8f-03bc-70fd-835d-f26b4cb5021c", "docSlug": "jarvis-cedar-pitch-deck-series-c", "documentTitle": "Cedar Pitch Deck Series C", "authorId": "cedar-pitch-deck-series-c", "authorName": null, "documentKindSlug": "pitchdeck", "documentKindLabel": "Pitch deck", "sourceTypeSlug": "investor_relations", "sourceTypeLabel": "Investor relations", "presentationDate": null, "orientation": null, "aspectRatio": null, "pageNumber": 23, "slideType": "appendix", "function": "appendix", "notes": null, "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019f6b8f-03bc-70fd-835d-f26b4cb5021c/23", "deckHref": "/decks/019f6b8f-03bc-70fd-835d-f26b4cb5021c", "deckAnchorHref": "/decks/019f6b8f-03bc-70fd-835d-f26b4cb5021c#slide-23", "loopMatches": [], "arcBeatMatches": [], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019f6b8f-03bc-70fd-835d-f26b4cb5021c", "docSlug": "jarvis-cedar-pitch-deck-series-c", "documentTitle": "Cedar Pitch Deck Series C", "authorId": "cedar-pitch-deck-series-c", "authorName": null, "documentKindSlug": "pitchdeck", "documentKindLabel": "Pitch deck", "sourceTypeSlug": "investor_relations", "sourceTypeLabel": "Investor relations", "presentationDate": null, "orientation": null, "aspectRatio": null, "pageNumber": 24, "slideType": "team_bio", "function": "other", "notes": null, "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019f6b8f-03bc-70fd-835d-f26b4cb5021c/24", "deckHref": "/decks/019f6b8f-03bc-70fd-835d-f26b4cb5021c", "deckAnchorHref": "/decks/019f6b8f-03bc-70fd-835d-f26b4cb5021c#slide-24", "loopMatches": [], "arcBeatMatches": [], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019f6b8f-03bc-70fd-835d-f26b4cb5021c", "docSlug": "jarvis-cedar-pitch-deck-series-c", "documentTitle": "Cedar Pitch Deck Series C", "authorId": "cedar-pitch-deck-series-c", "authorName": null, "documentKindSlug": "pitchdeck", "documentKindLabel": "Pitch deck", "sourceTypeSlug": "investor_relations", "sourceTypeLabel": "Investor relations", "presentationDate": null, "orientation": null, "aspectRatio": null, "pageNumber": 25, "slideType": "team_bio", "function": "other", "notes": null, "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019f6b8f-03bc-70fd-835d-f26b4cb5021c/25", "deckHref": "/decks/019f6b8f-03bc-70fd-835d-f26b4cb5021c", "deckAnchorHref": "/decks/019f6b8f-03bc-70fd-835d-f26b4cb5021c#slide-25", "loopMatches": [], "arcBeatMatches": [], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019f6b8f-03bc-70fd-835d-f26b4cb5021c", "docSlug": "jarvis-cedar-pitch-deck-series-c", "documentTitle": "Cedar Pitch Deck Series C", "authorId": "cedar-pitch-deck-series-c", "authorName": null, "documentKindSlug": "pitchdeck", "documentKindLabel": "Pitch deck", "sourceTypeSlug": "investor_relations", "sourceTypeLabel": "Investor relations", "presentationDate": null, "orientation": null, "aspectRatio": null, "pageNumber": 26, "slideType": "cover", "function": "front_matter", "notes": null, "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019f6b8f-03bc-70fd-835d-f26b4cb5021c/26", "deckHref": "/decks/019f6b8f-03bc-70fd-835d-f26b4cb5021c", "deckAnchorHref": "/decks/019f6b8f-03bc-70fd-835d-f26b4cb5021c#slide-26", "loopMatches": [], "arcBeatMatches": [], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019f6b8f-0424-70c1-ace2-2959cc5db820", "docSlug": "jarvis-characterlab-culture-code", "documentTitle": "Characterlab culture code", "authorId": "characterlab-culture-code", "authorName": null, "documentKindSlug": "deck", "documentKindLabel": "Deck", "sourceTypeSlug": "investor_relations", "sourceTypeLabel": "Investor relations", "presentationDate": null, "orientation": null, "aspectRatio": null, "pageNumber": 1, "slideType": "cover", "function": "front_matter", "notes": null, "imagePath": "https://imgproxy.kitesheet.com/FBQ9fplNwUwxs9LGgg3LDvUZBpeQLvHuIThjdHM6gQw/rs:fit:1200:1200:0/q:82/f:webp/czM6Ly9raXRlc2hlZXQvY29ycHVzL3NsaWRlcy9qYXJ2aXMtY2hhcmFjdGVybGFiLWN1bHR1cmUtY29kZS9wMDAxLmpwZw", "matchCount": 1, "evidence": null, "slideHref": "/slides/019f6b8f-0424-70c1-ace2-2959cc5db820/1", "deckHref": "/decks/019f6b8f-0424-70c1-ace2-2959cc5db820", "deckAnchorHref": "/decks/019f6b8f-0424-70c1-ace2-2959cc5db820#slide-1", "loopMatches": [], "arcBeatMatches": [ { "to": 4, "from": 1, "beatId": "e0598a53-929c-42b4-b422-7ba758eea316", "arcName": "The Sparkline", "arcSlug": "sparkline", "beatName": "Setup", "beatSlug": "setup", "evidence": "The deck begins with a cover, disclaimer, table of contents, and section divider, setting the stage for the rest of the presentation.", "position": 0, "confidence": 0.8, "parentBeatName": null, "parentBeatSlug": null } ], "imagePathAlt": "https://imgproxy.kitesheet.com/AP3s5vBNsSplUji5nhKYuxYzdkJ1m7FTqhqJHeua1Y0/rs:fit:1200:1200:0/q:82/f:webp/czM6Ly9raXRlc2hlZXQvY29ycHVzL3NsaWRlcy9qYXJ2aXMtY2hhcmFjdGVybGFiLWN1bHR1cmUtY29kZS9wMDAxLnBuZw", "thumbSrc": "https://imgproxy.kitesheet.com/YJPileeIALC2zE7eiRNO_IHs10Z06VFTVU_rkSaxxlA/rs:fit:480:480:0/q:78/f:webp/czM6Ly9raXRlc2hlZXQvY29ycHVzL3NsaWRlcy9qYXJ2aXMtY2hhcmFjdGVybGFiLWN1bHR1cmUtY29kZS9wMDAxLmpwZw", "thumbSrcAlt": "https://imgproxy.kitesheet.com/cZqWqlfR5M5QKwCPCMpFfiIiauTWGAlpsx15XBgXjq4/rs:fit:480:480:0/q:78/f:webp/czM6Ly9raXRlc2hlZXQvY29ycHVzL3NsaWRlcy9qYXJ2aXMtY2hhcmFjdGVybGFiLWN1bHR1cmUtY29kZS9wMDAxLnBuZw" }, { "docId": "019f6b8f-0424-70c1-ace2-2959cc5db820", "docSlug": "jarvis-characterlab-culture-code", "documentTitle": "Characterlab culture code", "authorId": "characterlab-culture-code", "authorName": null, "documentKindSlug": "deck", "documentKindLabel": "Deck", "sourceTypeSlug": "investor_relations", "sourceTypeLabel": "Investor relations", "presentationDate": null, "orientation": null, "aspectRatio": null, "pageNumber": 2, "slideType": "disclaimer", "function": "other", "notes": null, "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019f6b8f-0424-70c1-ace2-2959cc5db820/2", "deckHref": "/decks/019f6b8f-0424-70c1-ace2-2959cc5db820", "deckAnchorHref": "/decks/019f6b8f-0424-70c1-ace2-2959cc5db820#slide-2", "loopMatches": [], "arcBeatMatches": [ { "to": 4, "from": 1, "beatId": "e0598a53-929c-42b4-b422-7ba758eea316", "arcName": "The Sparkline", "arcSlug": "sparkline", "beatName": "Setup", "beatSlug": "setup", "evidence": "The deck begins with a cover, disclaimer, table of contents, and section divider, setting the stage for the rest of the presentation.", "position": 0, "confidence": 0.8, "parentBeatName": null, "parentBeatSlug": null } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019f6b8f-0424-70c1-ace2-2959cc5db820", "docSlug": "jarvis-characterlab-culture-code", "documentTitle": "Characterlab culture code", "authorId": "characterlab-culture-code", "authorName": null, "documentKindSlug": "deck", "documentKindLabel": "Deck", "sourceTypeSlug": "investor_relations", "sourceTypeLabel": "Investor relations", "presentationDate": null, "orientation": null, "aspectRatio": null, "pageNumber": 3, "slideType": "table_of_contents", "function": "front_matter", "notes": null, "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019f6b8f-0424-70c1-ace2-2959cc5db820/3", "deckHref": "/decks/019f6b8f-0424-70c1-ace2-2959cc5db820", "deckAnchorHref": "/decks/019f6b8f-0424-70c1-ace2-2959cc5db820#slide-3", "loopMatches": [], "arcBeatMatches": [ { "to": 4, "from": 1, "beatId": "e0598a53-929c-42b4-b422-7ba758eea316", "arcName": "The Sparkline", "arcSlug": "sparkline", "beatName": "Setup", "beatSlug": "setup", "evidence": "The deck begins with a cover, disclaimer, table of contents, and section divider, setting the stage for the rest of the presentation.", "position": 0, "confidence": 0.8, "parentBeatName": null, "parentBeatSlug": null } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019f6b8f-0424-70c1-ace2-2959cc5db820", "docSlug": "jarvis-characterlab-culture-code", "documentTitle": "Characterlab culture code", "authorId": "characterlab-culture-code", "authorName": null, "documentKindSlug": "deck", "documentKindLabel": "Deck", "sourceTypeSlug": "investor_relations", "sourceTypeLabel": "Investor relations", "presentationDate": null, "orientation": null, "aspectRatio": null, "pageNumber": 4, "slideType": "section_divider", "function": "transition", "notes": null, "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019f6b8f-0424-70c1-ace2-2959cc5db820/4", "deckHref": "/decks/019f6b8f-0424-70c1-ace2-2959cc5db820", "deckAnchorHref": "/decks/019f6b8f-0424-70c1-ace2-2959cc5db820#slide-4", "loopMatches": [], "arcBeatMatches": [ { "to": 4, "from": 1, "beatId": "e0598a53-929c-42b4-b422-7ba758eea316", "arcName": "The Sparkline", "arcSlug": "sparkline", "beatName": "Setup", "beatSlug": "setup", "evidence": "The deck begins with a cover, disclaimer, table of contents, and section divider, setting the stage for the rest of the presentation.", "position": 0, "confidence": 0.8, "parentBeatName": null, "parentBeatSlug": null } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019f6b8f-0424-70c1-ace2-2959cc5db820", "docSlug": "jarvis-characterlab-culture-code", "documentTitle": "Characterlab culture code", "authorId": "characterlab-culture-code", "authorName": null, "documentKindSlug": "deck", "documentKindLabel": "Deck", "sourceTypeSlug": "investor_relations", "sourceTypeLabel": "Investor relations", "presentationDate": null, "orientation": null, "aspectRatio": null, "pageNumber": 5, "slideType": "quote_slide", "function": "other", "notes": null, "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019f6b8f-0424-70c1-ace2-2959cc5db820/5", "deckHref": "/decks/019f6b8f-0424-70c1-ace2-2959cc5db820", "deckAnchorHref": "/decks/019f6b8f-0424-70c1-ace2-2959cc5db820#slide-5", "loopMatches": [ { "to": 7, "from": 5, "name": "Golden Circle", "slug": "11-golden-circle", "bestFor": "Visionary leadership, brand positioning, mission statements", "matchId": "7d864ba8-55c3-46b7-9ec2-2062c9638d9b", "evidence": "The deck uses a 'why' > 'how' > 'what' structure to communicate the company's vision and values.", "position": 0, "objective": "Understand the company's purpose and values", "structure": "The Why (Belief) -> The How (Process) -> The What (Result)", "confidence": 0.6, "description": "Invert the typical pitch by starting with why you exist, rather than what you do" } ], "arcBeatMatches": [ { "to": 7, "from": 5, "beatId": "ff8fe5ab-de15-4e8b-8f29-87b364175aa2", "arcName": "The Sparkline", "arcSlug": "sparkline", "beatName": "Why", "beatSlug": "golden-circle-why", "evidence": "The deck then transitions to the company's history and why a culture book is necessary.", "position": 1, "confidence": 0.8, "parentBeatName": "Setup", "parentBeatSlug": "setup" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019f6b8f-0424-70c1-ace2-2959cc5db820", "docSlug": "jarvis-characterlab-culture-code", "documentTitle": "Characterlab culture code", "authorId": "characterlab-culture-code", "authorName": null, "documentKindSlug": "deck", "documentKindLabel": "Deck", "sourceTypeSlug": "investor_relations", "sourceTypeLabel": "Investor relations", "presentationDate": null, "orientation": null, "aspectRatio": null, "pageNumber": 6, "slideType": "transition", "function": "establish_context", "notes": "Uses a garden metaphor to explain organizational culture.", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019f6b8f-0424-70c1-ace2-2959cc5db820/6", "deckHref": "/decks/019f6b8f-0424-70c1-ace2-2959cc5db820", "deckAnchorHref": "/decks/019f6b8f-0424-70c1-ace2-2959cc5db820#slide-6", "loopMatches": [ { "to": 7, "from": 5, "name": "Golden Circle", "slug": "11-golden-circle", "bestFor": "Visionary leadership, brand positioning, mission statements", "matchId": "7d864ba8-55c3-46b7-9ec2-2062c9638d9b", "evidence": "The deck uses a 'why' > 'how' > 'what' structure to communicate the company's vision and values.", "position": 0, "objective": "Understand the company's purpose and values", "structure": "The Why (Belief) -> The How (Process) -> The What (Result)", "confidence": 0.6, "description": "Invert the typical pitch by starting with why you exist, rather than what you do" } ], "arcBeatMatches": [ { "to": 7, "from": 5, "beatId": "ff8fe5ab-de15-4e8b-8f29-87b364175aa2", "arcName": "The Sparkline", "arcSlug": "sparkline", "beatName": "Why", "beatSlug": "golden-circle-why", "evidence": "The deck then transitions to the company's history and why a culture book is necessary.", "position": 1, "confidence": 0.8, "parentBeatName": "Setup", "parentBeatSlug": "setup" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019f6b8f-0424-70c1-ace2-2959cc5db820", "docSlug": "jarvis-characterlab-culture-code", "documentTitle": "Characterlab culture code", "authorId": "characterlab-culture-code", "authorName": null, "documentKindSlug": "deck", "documentKindLabel": "Deck", "sourceTypeSlug": "investor_relations", "sourceTypeLabel": "Investor relations", "presentationDate": null, "orientation": null, "aspectRatio": null, "pageNumber": 7, "slideType": "other", "function": "establish_context", "notes": null, "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019f6b8f-0424-70c1-ace2-2959cc5db820/7", "deckHref": "/decks/019f6b8f-0424-70c1-ace2-2959cc5db820", "deckAnchorHref": "/decks/019f6b8f-0424-70c1-ace2-2959cc5db820#slide-7", "loopMatches": [ { "to": 7, "from": 5, "name": "Golden Circle", "slug": "11-golden-circle", "bestFor": "Visionary leadership, brand positioning, mission statements", "matchId": "7d864ba8-55c3-46b7-9ec2-2062c9638d9b", "evidence": "The deck uses a 'why' > 'how' > 'what' structure to communicate the company's vision and values.", "position": 0, "objective": "Understand the company's purpose and values", "structure": "The Why (Belief) -> The How (Process) -> The What (Result)", "confidence": 0.6, "description": "Invert the typical pitch by starting with why you exist, rather than what you do" } ], "arcBeatMatches": [ { "to": 7, "from": 5, "beatId": "ff8fe5ab-de15-4e8b-8f29-87b364175aa2", "arcName": "The Sparkline", "arcSlug": "sparkline", "beatName": "Why", "beatSlug": "golden-circle-why", "evidence": "The deck then transitions to the company's history and why a culture book is necessary.", "position": 1, "confidence": 0.8, "parentBeatName": "Setup", "parentBeatSlug": "setup" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true } ] }