{ "kind": "all", "value": "all", "collectionKey": "slides:all:all:all-document-kinds:all-producers:all-orientations", "filters": { "documentKinds": [], "sourceTypes": [], "orientations": [] }, "total": 319975, "page": 1536, "pageSize": 30, "pageCount": 10666, "rows": [ { "docId": "019dd923-5e88-73ef-bd59-ce5486f48c76", "docSlug": "52e392c610a5892d", "documentTitle": "NCM SNCM Y 2022 SNCMP", "authorId": "Nielsen", "authorName": "Nielsen", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "industry_analyst", "sourceTypeLabel": "Industry analyst", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.777, "pageNumber": 20, "slideType": "problem_statement", "function": "frame_problem", "notes": "The slide uses a visual of a streaming service UI to illustrate the complexity of ad targeting.", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5e88-73ef-bd59-ce5486f48c76/20", "deckHref": "/decks/019dd923-5e88-73ef-bd59-ce5486f48c76", "deckAnchorHref": "/decks/019dd923-5e88-73ef-bd59-ce5486f48c76#slide-20", "loopMatches": [ { "to": 25, "from": 20, "name": "Cost Of Inaction", "slug": "27-cost-of-inaction", "bestFor": "Urgent budget requests, compliance, risk mitigation", "matchId": "c9d30489-197b-43cf-a8eb-e92ed8d26c0c", "evidence": "The deck highlights the challenges and limitations of current measurement solutions", "position": 1, "objective": "What are the consequences of not adopting Nielsen ONE?", "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point", "confidence": 0.6, "description": "Quantify what happens if the audience does nothing" } ], "arcBeatMatches": [ { "to": 25, "from": 20, "beatId": "5ab25151-7801-4e0c-966f-9157ca5d31fc", "arcName": "The Consultant's Gambit", "arcSlug": "consultants-gambit", "beatName": "Problem & Complication", "beatSlug": "consultants-gambit-problem-complication", "evidence": "The deck highlights the challenges of measuring and targeting in the evolving media landscape", "position": 1, "confidence": 0.8, "parentBeatName": "Complication", "parentBeatSlug": "complication" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5e88-73ef-bd59-ce5486f48c76", "docSlug": "52e392c610a5892d", "documentTitle": "NCM SNCM Y 2022 SNCMP", "authorId": "Nielsen", "authorName": "Nielsen", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "industry_analyst", "sourceTypeLabel": "Industry analyst", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.777, "pageNumber": 21, "slideType": "thesis_headline", "function": "present_solution", "notes": "Uses a visual metaphor of unbundling household members into specific consumer segments.", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5e88-73ef-bd59-ce5486f48c76/21", "deckHref": "/decks/019dd923-5e88-73ef-bd59-ce5486f48c76", "deckAnchorHref": "/decks/019dd923-5e88-73ef-bd59-ce5486f48c76#slide-21", "loopMatches": [ { "to": 25, "from": 20, "name": "Cost Of Inaction", "slug": "27-cost-of-inaction", "bestFor": "Urgent budget requests, compliance, risk mitigation", "matchId": "c9d30489-197b-43cf-a8eb-e92ed8d26c0c", "evidence": "The deck highlights the challenges and limitations of current measurement solutions", "position": 1, "objective": "What are the consequences of not adopting Nielsen ONE?", "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point", "confidence": 0.6, "description": "Quantify what happens if the audience does nothing" } ], "arcBeatMatches": [ { "to": 25, "from": 20, "beatId": "5ab25151-7801-4e0c-966f-9157ca5d31fc", "arcName": "The Consultant's Gambit", "arcSlug": "consultants-gambit", "beatName": "Problem & Complication", "beatSlug": "consultants-gambit-problem-complication", "evidence": "The deck highlights the challenges of measuring and targeting in the evolving media landscape", "position": 1, "confidence": 0.8, "parentBeatName": "Complication", "parentBeatSlug": "complication" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5e88-73ef-bd59-ce5486f48c76", "docSlug": "52e392c610a5892d", "documentTitle": "NCM SNCM Y 2022 SNCMP", "authorId": "Nielsen", "authorName": "Nielsen", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "industry_analyst", "sourceTypeLabel": "Industry analyst", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.777, "pageNumber": 22, "slideType": "customer_journey", "function": "present_solution", "notes": "The slide uses a two-column layout to represent a sequential process of identification.", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5e88-73ef-bd59-ce5486f48c76/22", "deckHref": "/decks/019dd923-5e88-73ef-bd59-ce5486f48c76", "deckAnchorHref": "/decks/019dd923-5e88-73ef-bd59-ce5486f48c76#slide-22", "loopMatches": [ { "to": 25, "from": 20, "name": "Cost Of Inaction", "slug": "27-cost-of-inaction", "bestFor": "Urgent budget requests, compliance, risk mitigation", "matchId": "c9d30489-197b-43cf-a8eb-e92ed8d26c0c", "evidence": "The deck highlights the challenges and limitations of current measurement solutions", "position": 1, "objective": "What are the consequences of not adopting Nielsen ONE?", "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point", "confidence": 0.6, "description": "Quantify what happens if the audience does nothing" } ], "arcBeatMatches": [ { "to": 25, "from": 20, "beatId": "5ab25151-7801-4e0c-966f-9157ca5d31fc", "arcName": "The Consultant's Gambit", "arcSlug": "consultants-gambit", "beatName": "Problem & Complication", "beatSlug": "consultants-gambit-problem-complication", "evidence": "The deck highlights the challenges of measuring and targeting in the evolving media landscape", "position": 1, "confidence": 0.8, "parentBeatName": "Complication", "parentBeatSlug": "complication" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5e88-73ef-bd59-ce5486f48c76", "docSlug": "52e392c610a5892d", "documentTitle": "NCM SNCM Y 2022 SNCMP", "authorId": "Nielsen", "authorName": "Nielsen", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "industry_analyst", "sourceTypeLabel": "Industry analyst", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.777, "pageNumber": 23, "slideType": "other", "function": "present_solution", "notes": "The slide uses a hub-and-spoke style process flow to illustrate data integration.", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5e88-73ef-bd59-ce5486f48c76/23", "deckHref": "/decks/019dd923-5e88-73ef-bd59-ce5486f48c76", "deckAnchorHref": "/decks/019dd923-5e88-73ef-bd59-ce5486f48c76#slide-23", "loopMatches": [ { "to": 25, "from": 20, "name": "Cost Of Inaction", "slug": "27-cost-of-inaction", "bestFor": "Urgent budget requests, compliance, risk mitigation", "matchId": "c9d30489-197b-43cf-a8eb-e92ed8d26c0c", "evidence": "The deck highlights the challenges and limitations of current measurement solutions", "position": 1, "objective": "What are the consequences of not adopting Nielsen ONE?", "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point", "confidence": 0.6, "description": "Quantify what happens if the audience does nothing" } ], "arcBeatMatches": [ { "to": 25, "from": 20, "beatId": "5ab25151-7801-4e0c-966f-9157ca5d31fc", "arcName": "The Consultant's Gambit", "arcSlug": "consultants-gambit", "beatName": "Problem & Complication", "beatSlug": "consultants-gambit-problem-complication", "evidence": "The deck highlights the challenges of measuring and targeting in the evolving media landscape", "position": 1, "confidence": 0.8, "parentBeatName": "Complication", "parentBeatSlug": "complication" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5e88-73ef-bd59-ce5486f48c76", "docSlug": "52e392c610a5892d", "documentTitle": "NCM SNCM Y 2022 SNCMP", "authorId": "Nielsen", "authorName": "Nielsen", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "industry_analyst", "sourceTypeLabel": "Industry analyst", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.777, "pageNumber": 24, "slideType": "customer_journey", "function": "present_solution", "notes": "The slide uses a linear process flow to contrast standard ad rendering with a proactive identification step.", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5e88-73ef-bd59-ce5486f48c76/24", "deckHref": "/decks/019dd923-5e88-73ef-bd59-ce5486f48c76", "deckAnchorHref": "/decks/019dd923-5e88-73ef-bd59-ce5486f48c76#slide-24", "loopMatches": [ { "to": 25, "from": 20, "name": "Cost Of Inaction", "slug": "27-cost-of-inaction", "bestFor": "Urgent budget requests, compliance, risk mitigation", "matchId": "c9d30489-197b-43cf-a8eb-e92ed8d26c0c", "evidence": "The deck highlights the challenges and limitations of current measurement solutions", "position": 1, "objective": "What are the consequences of not adopting Nielsen ONE?", "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point", "confidence": 0.6, "description": "Quantify what happens if the audience does nothing" } ], "arcBeatMatches": [ { "to": 25, "from": 20, "beatId": "5ab25151-7801-4e0c-966f-9157ca5d31fc", "arcName": "The Consultant's Gambit", "arcSlug": "consultants-gambit", "beatName": "Problem & Complication", "beatSlug": "consultants-gambit-problem-complication", "evidence": "The deck highlights the challenges of measuring and targeting in the evolving media landscape", "position": 1, "confidence": 0.8, "parentBeatName": "Complication", "parentBeatSlug": "complication" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5e88-73ef-bd59-ce5486f48c76", "docSlug": "52e392c610a5892d", "documentTitle": "NCM SNCM Y 2022 SNCMP", "authorId": "Nielsen", "authorName": "Nielsen", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "industry_analyst", "sourceTypeLabel": "Industry analyst", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.777, "pageNumber": 25, "slideType": "key_messages", "function": "summarize", "notes": null, "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5e88-73ef-bd59-ce5486f48c76/25", "deckHref": "/decks/019dd923-5e88-73ef-bd59-ce5486f48c76", "deckAnchorHref": "/decks/019dd923-5e88-73ef-bd59-ce5486f48c76#slide-25", "loopMatches": [ { "to": 25, "from": 20, "name": "Cost Of Inaction", "slug": "27-cost-of-inaction", "bestFor": "Urgent budget requests, compliance, risk mitigation", "matchId": "c9d30489-197b-43cf-a8eb-e92ed8d26c0c", "evidence": "The deck highlights the challenges and limitations of current measurement solutions", "position": 1, "objective": "What are the consequences of not adopting Nielsen ONE?", "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point", "confidence": 0.6, "description": "Quantify what happens if the audience does nothing" } ], "arcBeatMatches": [ { "to": 25, "from": 20, "beatId": "5ab25151-7801-4e0c-966f-9157ca5d31fc", "arcName": "The Consultant's Gambit", "arcSlug": "consultants-gambit", "beatName": "Problem & Complication", "beatSlug": "consultants-gambit-problem-complication", "evidence": "The deck highlights the challenges of measuring and targeting in the evolving media landscape", "position": 1, "confidence": 0.8, "parentBeatName": "Complication", "parentBeatSlug": "complication" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5e88-73ef-bd59-ce5486f48c76", "docSlug": "52e392c610a5892d", "documentTitle": "NCM SNCM Y 2022 SNCMP", "authorId": "Nielsen", "authorName": "Nielsen", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "industry_analyst", "sourceTypeLabel": "Industry analyst", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.777, "pageNumber": 26, "slideType": "impact_sizing", "function": "quantify_impact", "notes": "The slide uses a waterfall-like visual to show incremental impression growth and corresponding revenue impact.", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5e88-73ef-bd59-ce5486f48c76/26", "deckHref": "/decks/019dd923-5e88-73ef-bd59-ce5486f48c76", "deckAnchorHref": "/decks/019dd923-5e88-73ef-bd59-ce5486f48c76#slide-26", "loopMatches": [], "arcBeatMatches": [ { "to": 40, "from": 26, "beatId": "0f974dbe-7f75-4776-b935-a2c246eba384", "arcName": "The Consultant's Gambit", "arcSlug": "consultants-gambit", "beatName": "Solution & Approach", "beatSlug": "consultants-gambit-solution-approach", "evidence": "The deck presents Nielsen's solutions, including Nielsen ONE Content and Ads", "position": 2, "confidence": 0.8, "parentBeatName": "Turn", "parentBeatSlug": "turn" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5e88-73ef-bd59-ce5486f48c76", "docSlug": "52e392c610a5892d", "documentTitle": "NCM SNCM Y 2022 SNCMP", "authorId": "Nielsen", "authorName": "Nielsen", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "industry_analyst", "sourceTypeLabel": "Industry analyst", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.777, "pageNumber": 27, "slideType": "key_takeaways", "function": "summarize", "notes": null, "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5e88-73ef-bd59-ce5486f48c76/27", "deckHref": "/decks/019dd923-5e88-73ef-bd59-ce5486f48c76", "deckAnchorHref": "/decks/019dd923-5e88-73ef-bd59-ce5486f48c76#slide-27", "loopMatches": [], "arcBeatMatches": [ { "to": 40, "from": 26, "beatId": "0f974dbe-7f75-4776-b935-a2c246eba384", "arcName": "The Consultant's Gambit", "arcSlug": "consultants-gambit", "beatName": "Solution & Approach", "beatSlug": "consultants-gambit-solution-approach", "evidence": "The deck presents Nielsen's solutions, including Nielsen ONE Content and Ads", "position": 2, "confidence": 0.8, "parentBeatName": "Turn", "parentBeatSlug": "turn" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5e88-73ef-bd59-ce5486f48c76", "docSlug": "52e392c610a5892d", "documentTitle": "NCM SNCM Y 2022 SNCMP", "authorId": "Nielsen", "authorName": "Nielsen", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "industry_analyst", "sourceTypeLabel": "Industry analyst", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.777, "pageNumber": 28, "slideType": "cover", "function": "front_matter", "notes": null, "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5e88-73ef-bd59-ce5486f48c76/28", "deckHref": "/decks/019dd923-5e88-73ef-bd59-ce5486f48c76", "deckAnchorHref": "/decks/019dd923-5e88-73ef-bd59-ce5486f48c76#slide-28", "loopMatches": [], "arcBeatMatches": [ { "to": 40, "from": 26, "beatId": "0f974dbe-7f75-4776-b935-a2c246eba384", "arcName": "The Consultant's Gambit", "arcSlug": "consultants-gambit", "beatName": "Solution & Approach", "beatSlug": "consultants-gambit-solution-approach", "evidence": "The deck presents Nielsen's solutions, including Nielsen ONE Content and Ads", "position": 2, "confidence": 0.8, "parentBeatName": "Turn", "parentBeatSlug": "turn" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5e88-73ef-bd59-ce5486f48c76", "docSlug": "52e392c610a5892d", "documentTitle": "NCM SNCM Y 2022 SNCMP", "authorId": "Nielsen", "authorName": "Nielsen", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "industry_analyst", "sourceTypeLabel": "Industry analyst", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.777, "pageNumber": 29, "slideType": "section_divider", "function": "transition", "notes": null, "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5e88-73ef-bd59-ce5486f48c76/29", "deckHref": "/decks/019dd923-5e88-73ef-bd59-ce5486f48c76", "deckAnchorHref": "/decks/019dd923-5e88-73ef-bd59-ce5486f48c76#slide-29", "loopMatches": [], "arcBeatMatches": [ { "to": 40, "from": 26, "beatId": "0f974dbe-7f75-4776-b935-a2c246eba384", "arcName": "The Consultant's Gambit", "arcSlug": "consultants-gambit", "beatName": "Solution & Approach", "beatSlug": "consultants-gambit-solution-approach", "evidence": "The deck presents Nielsen's solutions, including Nielsen ONE Content and Ads", "position": 2, "confidence": 0.8, "parentBeatName": "Turn", "parentBeatSlug": "turn" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5e88-73ef-bd59-ce5486f48c76", "docSlug": "52e392c610a5892d", "documentTitle": "NCM SNCM Y 2022 SNCMP", "authorId": "Nielsen", "authorName": "Nielsen", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "industry_analyst", "sourceTypeLabel": "Industry analyst", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.777, "pageNumber": 30, "slideType": "data_table", "function": "analyze_data", "notes": "The chart uses a stacked bar approach to show weekly reach vs incremental monthly reach.", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5e88-73ef-bd59-ce5486f48c76/30", "deckHref": "/decks/019dd923-5e88-73ef-bd59-ce5486f48c76", "deckAnchorHref": "/decks/019dd923-5e88-73ef-bd59-ce5486f48c76#slide-30", "loopMatches": [], "arcBeatMatches": [ { "to": 40, "from": 26, "beatId": "0f974dbe-7f75-4776-b935-a2c246eba384", "arcName": "The Consultant's Gambit", "arcSlug": "consultants-gambit", "beatName": "Solution & Approach", "beatSlug": "consultants-gambit-solution-approach", "evidence": "The deck presents Nielsen's solutions, including Nielsen ONE Content and Ads", "position": 2, "confidence": 0.8, "parentBeatName": "Turn", "parentBeatSlug": "turn" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5e88-73ef-bd59-ce5486f48c76", "docSlug": "52e392c610a5892d", "documentTitle": "NCM SNCM Y 2022 SNCMP", "authorId": "Nielsen", "authorName": "Nielsen", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "industry_analyst", "sourceTypeLabel": "Industry analyst", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.777, "pageNumber": 31, "slideType": "industry_trends", "function": "analyze_data", "notes": "The chart highlights a total daily media consumption of 9 hours and 18 minutes, with a specific sub-total for TV usage.", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5e88-73ef-bd59-ce5486f48c76/31", "deckHref": "/decks/019dd923-5e88-73ef-bd59-ce5486f48c76", "deckAnchorHref": "/decks/019dd923-5e88-73ef-bd59-ce5486f48c76#slide-31", "loopMatches": [], "arcBeatMatches": [ { "to": 40, "from": 26, "beatId": "0f974dbe-7f75-4776-b935-a2c246eba384", "arcName": "The Consultant's Gambit", "arcSlug": "consultants-gambit", "beatName": "Solution & Approach", "beatSlug": "consultants-gambit-solution-approach", "evidence": "The deck presents Nielsen's solutions, including Nielsen ONE Content and Ads", "position": 2, "confidence": 0.8, "parentBeatName": "Turn", "parentBeatSlug": "turn" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5e88-73ef-bd59-ce5486f48c76", "docSlug": "52e392c610a5892d", "documentTitle": "NCM SNCM Y 2022 SNCMP", "authorId": "Nielsen", "authorName": "Nielsen", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "industry_analyst", "sourceTypeLabel": "Industry analyst", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.777, "pageNumber": 32, "slideType": "industry_trends", "function": "analyze_data", "notes": "The slide uses two donut charts to illustrate market share and fragmentation.", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5e88-73ef-bd59-ce5486f48c76/32", "deckHref": "/decks/019dd923-5e88-73ef-bd59-ce5486f48c76", "deckAnchorHref": "/decks/019dd923-5e88-73ef-bd59-ce5486f48c76#slide-32", "loopMatches": [], "arcBeatMatches": [ { "to": 40, "from": 26, "beatId": "0f974dbe-7f75-4776-b935-a2c246eba384", "arcName": "The Consultant's Gambit", "arcSlug": "consultants-gambit", "beatName": "Solution & Approach", "beatSlug": "consultants-gambit-solution-approach", "evidence": "The deck presents Nielsen's solutions, including Nielsen ONE Content and Ads", "position": 2, "confidence": 0.8, "parentBeatName": "Turn", "parentBeatSlug": "turn" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5e88-73ef-bd59-ce5486f48c76", "docSlug": "52e392c610a5892d", "documentTitle": "NCM SNCM Y 2022 SNCMP", "authorId": "Nielsen", "authorName": "Nielsen", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "industry_analyst", "sourceTypeLabel": "Industry analyst", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.777, "pageNumber": 33, "slideType": "industry_trends", "function": "analyze_data", "notes": "The slide uses a donut chart to show the total streaming share and a second donut chart to show the breakdown of that share by brand.", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5e88-73ef-bd59-ce5486f48c76/33", "deckHref": "/decks/019dd923-5e88-73ef-bd59-ce5486f48c76", "deckAnchorHref": "/decks/019dd923-5e88-73ef-bd59-ce5486f48c76#slide-33", "loopMatches": [], "arcBeatMatches": [ { "to": 40, "from": 26, "beatId": "0f974dbe-7f75-4776-b935-a2c246eba384", "arcName": "The Consultant's Gambit", "arcSlug": "consultants-gambit", "beatName": "Solution & Approach", "beatSlug": "consultants-gambit-solution-approach", "evidence": "The deck presents Nielsen's solutions, including Nielsen ONE Content and Ads", "position": 2, "confidence": 0.8, "parentBeatName": "Turn", "parentBeatSlug": "turn" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5e88-73ef-bd59-ce5486f48c76", "docSlug": "52e392c610a5892d", "documentTitle": "NCM SNCM Y 2022 SNCMP", "authorId": "Nielsen", "authorName": "Nielsen", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "industry_analyst", "sourceTypeLabel": "Industry analyst", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.777, "pageNumber": 34, "slideType": "industry_trends", "function": "quantify_impact", "notes": "The chart uses a 100% stacked bar format to show share of time, with total volume annotated on the right.", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5e88-73ef-bd59-ce5486f48c76/34", "deckHref": "/decks/019dd923-5e88-73ef-bd59-ce5486f48c76", "deckAnchorHref": "/decks/019dd923-5e88-73ef-bd59-ce5486f48c76#slide-34", "loopMatches": [], "arcBeatMatches": [ { "to": 40, "from": 26, "beatId": "0f974dbe-7f75-4776-b935-a2c246eba384", "arcName": "The Consultant's Gambit", "arcSlug": "consultants-gambit", "beatName": "Solution & Approach", "beatSlug": "consultants-gambit-solution-approach", "evidence": "The deck presents Nielsen's solutions, including Nielsen ONE Content and Ads", "position": 2, "confidence": 0.8, "parentBeatName": "Turn", "parentBeatSlug": "turn" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5e88-73ef-bd59-ce5486f48c76", "docSlug": "52e392c610a5892d", "documentTitle": "NCM SNCM Y 2022 SNCMP", "authorId": "Nielsen", "authorName": "Nielsen", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "industry_analyst", "sourceTypeLabel": "Industry analyst", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.777, "pageNumber": 35, "slideType": "data_table", "function": "analyze_data", "notes": null, "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5e88-73ef-bd59-ce5486f48c76/35", "deckHref": "/decks/019dd923-5e88-73ef-bd59-ce5486f48c76", "deckAnchorHref": "/decks/019dd923-5e88-73ef-bd59-ce5486f48c76#slide-35", "loopMatches": [], "arcBeatMatches": [ { "to": 40, "from": 26, "beatId": "0f974dbe-7f75-4776-b935-a2c246eba384", "arcName": "The Consultant's Gambit", "arcSlug": "consultants-gambit", "beatName": "Solution & Approach", "beatSlug": "consultants-gambit-solution-approach", "evidence": "The deck presents Nielsen's solutions, including Nielsen ONE Content and Ads", "position": 2, "confidence": 0.8, "parentBeatName": "Turn", "parentBeatSlug": "turn" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5e88-73ef-bd59-ce5486f48c76", "docSlug": "52e392c610a5892d", "documentTitle": "NCM SNCM Y 2022 SNCMP", "authorId": "Nielsen", "authorName": "Nielsen", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "industry_analyst", "sourceTypeLabel": "Industry analyst", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.777, "pageNumber": 36, "slideType": "market_landscape", "function": "establish_context", "notes": "The chart shows percentages of titles, which sum to more than 100%, implying titles can be available on multiple service types.", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5e88-73ef-bd59-ce5486f48c76/36", "deckHref": "/decks/019dd923-5e88-73ef-bd59-ce5486f48c76", "deckAnchorHref": "/decks/019dd923-5e88-73ef-bd59-ce5486f48c76#slide-36", "loopMatches": [], "arcBeatMatches": [ { "to": 40, "from": 26, "beatId": "0f974dbe-7f75-4776-b935-a2c246eba384", "arcName": "The Consultant's Gambit", "arcSlug": "consultants-gambit", "beatName": "Solution & Approach", "beatSlug": "consultants-gambit-solution-approach", "evidence": "The deck presents Nielsen's solutions, including Nielsen ONE Content and Ads", "position": 2, "confidence": 0.8, "parentBeatName": "Turn", "parentBeatSlug": "turn" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5e88-73ef-bd59-ce5486f48c76", "docSlug": "52e392c610a5892d", "documentTitle": "NCM SNCM Y 2022 SNCMP", "authorId": "Nielsen", "authorName": "Nielsen", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "industry_analyst", "sourceTypeLabel": "Industry analyst", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.777, "pageNumber": 37, "slideType": "market_landscape", "function": "size_opportunity", "notes": null, "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5e88-73ef-bd59-ce5486f48c76/37", "deckHref": "/decks/019dd923-5e88-73ef-bd59-ce5486f48c76", "deckAnchorHref": "/decks/019dd923-5e88-73ef-bd59-ce5486f48c76#slide-37", "loopMatches": [], "arcBeatMatches": [ { "to": 40, "from": 26, "beatId": "0f974dbe-7f75-4776-b935-a2c246eba384", "arcName": "The Consultant's Gambit", "arcSlug": "consultants-gambit", "beatName": "Solution & Approach", "beatSlug": "consultants-gambit-solution-approach", "evidence": "The deck presents Nielsen's solutions, including Nielsen ONE Content and Ads", "position": 2, "confidence": 0.8, "parentBeatName": "Turn", "parentBeatSlug": "turn" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5e88-73ef-bd59-ce5486f48c76", "docSlug": "52e392c610a5892d", "documentTitle": "NCM SNCM Y 2022 SNCMP", "authorId": "Nielsen", "authorName": "Nielsen", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "industry_analyst", "sourceTypeLabel": "Industry analyst", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.777, "pageNumber": 38, "slideType": "data_table", "function": "analyze_data", "notes": null, "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5e88-73ef-bd59-ce5486f48c76/38", "deckHref": "/decks/019dd923-5e88-73ef-bd59-ce5486f48c76", "deckAnchorHref": "/decks/019dd923-5e88-73ef-bd59-ce5486f48c76#slide-38", "loopMatches": [], "arcBeatMatches": [ { "to": 40, "from": 26, "beatId": "0f974dbe-7f75-4776-b935-a2c246eba384", "arcName": "The Consultant's Gambit", "arcSlug": "consultants-gambit", "beatName": "Solution & Approach", "beatSlug": "consultants-gambit-solution-approach", "evidence": "The deck presents Nielsen's solutions, including Nielsen ONE Content and Ads", "position": 2, "confidence": 0.8, "parentBeatName": "Turn", "parentBeatSlug": "turn" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5e88-73ef-bd59-ce5486f48c76", "docSlug": "52e392c610a5892d", "documentTitle": "NCM SNCM Y 2022 SNCMP", "authorId": "Nielsen", "authorName": "Nielsen", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "industry_analyst", "sourceTypeLabel": "Industry analyst", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.777, "pageNumber": 39, "slideType": "data_table", "function": "quantify_impact", "notes": null, "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5e88-73ef-bd59-ce5486f48c76/39", "deckHref": "/decks/019dd923-5e88-73ef-bd59-ce5486f48c76", "deckAnchorHref": "/decks/019dd923-5e88-73ef-bd59-ce5486f48c76#slide-39", "loopMatches": [], "arcBeatMatches": [ { "to": 40, "from": 26, "beatId": "0f974dbe-7f75-4776-b935-a2c246eba384", "arcName": "The Consultant's Gambit", "arcSlug": "consultants-gambit", "beatName": "Solution & Approach", "beatSlug": "consultants-gambit-solution-approach", "evidence": "The deck presents Nielsen's solutions, including Nielsen ONE Content and Ads", "position": 2, "confidence": 0.8, "parentBeatName": "Turn", "parentBeatSlug": "turn" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5e88-73ef-bd59-ce5486f48c76", "docSlug": "52e392c610a5892d", "documentTitle": "NCM SNCM Y 2022 SNCMP", "authorId": "Nielsen", "authorName": "Nielsen", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "industry_analyst", "sourceTypeLabel": "Industry analyst", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.777, "pageNumber": 40, "slideType": "pain_points", "function": "diagnose", "notes": "The slide uses three distinct quotes paired with quantitative metrics to illustrate consumer frustration with the current streaming landscape.", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5e88-73ef-bd59-ce5486f48c76/40", "deckHref": "/decks/019dd923-5e88-73ef-bd59-ce5486f48c76", "deckAnchorHref": "/decks/019dd923-5e88-73ef-bd59-ce5486f48c76#slide-40", "loopMatches": [], "arcBeatMatches": [ { "to": 40, "from": 26, "beatId": "0f974dbe-7f75-4776-b935-a2c246eba384", "arcName": "The Consultant's Gambit", "arcSlug": "consultants-gambit", "beatName": "Solution & Approach", "beatSlug": "consultants-gambit-solution-approach", "evidence": "The deck presents Nielsen's solutions, including Nielsen ONE Content and Ads", "position": 2, "confidence": 0.8, "parentBeatName": "Turn", "parentBeatSlug": "turn" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5e88-73ef-bd59-ce5486f48c76", "docSlug": "52e392c610a5892d", "documentTitle": "NCM SNCM Y 2022 SNCMP", "authorId": "Nielsen", "authorName": "Nielsen", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "industry_analyst", "sourceTypeLabel": "Industry analyst", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.777, "pageNumber": 41, "slideType": "section_divider", "function": "transition", "notes": null, "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5e88-73ef-bd59-ce5486f48c76/41", "deckHref": "/decks/019dd923-5e88-73ef-bd59-ce5486f48c76", "deckAnchorHref": "/decks/019dd923-5e88-73ef-bd59-ce5486f48c76#slide-41", "loopMatches": [], "arcBeatMatches": [ { "to": 62, "from": 41, "beatId": "e3f7a329-638c-4c29-a577-766562e3ea8d", "arcName": "The Consultant's Gambit", "arcSlug": "consultants-gambit", "beatName": "Evidence & Proof", "beatSlug": "consultants-gambit-evidence-proof", "evidence": "The deck provides extensive data and insights to support Nielsen's solutions", "position": 3, "confidence": 0.8, "parentBeatName": "Evidence", "parentBeatSlug": "evidence" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5e88-73ef-bd59-ce5486f48c76", "docSlug": "52e392c610a5892d", "documentTitle": "NCM SNCM Y 2022 SNCMP", "authorId": "Nielsen", "authorName": "Nielsen", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "industry_analyst", "sourceTypeLabel": "Industry analyst", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.777, "pageNumber": 42, "slideType": "transition", "function": "transition", "notes": null, "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5e88-73ef-bd59-ce5486f48c76/42", "deckHref": "/decks/019dd923-5e88-73ef-bd59-ce5486f48c76", "deckAnchorHref": "/decks/019dd923-5e88-73ef-bd59-ce5486f48c76#slide-42", "loopMatches": [], "arcBeatMatches": [ { "to": 62, "from": 41, "beatId": "e3f7a329-638c-4c29-a577-766562e3ea8d", "arcName": "The Consultant's Gambit", "arcSlug": "consultants-gambit", "beatName": "Evidence & Proof", "beatSlug": "consultants-gambit-evidence-proof", "evidence": "The deck provides extensive data and insights to support Nielsen's solutions", "position": 3, "confidence": 0.8, "parentBeatName": "Evidence", "parentBeatSlug": "evidence" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5e88-73ef-bd59-ce5486f48c76", "docSlug": "52e392c610a5892d", "documentTitle": "NCM SNCM Y 2022 SNCMP", "authorId": "Nielsen", "authorName": "Nielsen", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "industry_analyst", "sourceTypeLabel": "Industry analyst", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.777, "pageNumber": 43, "slideType": "industry_trends", "function": "analyze_data", "notes": "Data shows a decline in total hours viewed from 42.2B to 41.0B, with a significant increase in Connected TV share.", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5e88-73ef-bd59-ce5486f48c76/43", "deckHref": "/decks/019dd923-5e88-73ef-bd59-ce5486f48c76", "deckAnchorHref": "/decks/019dd923-5e88-73ef-bd59-ce5486f48c76#slide-43", "loopMatches": [], "arcBeatMatches": [ { "to": 62, "from": 41, "beatId": "e3f7a329-638c-4c29-a577-766562e3ea8d", "arcName": "The Consultant's Gambit", "arcSlug": "consultants-gambit", "beatName": "Evidence & Proof", "beatSlug": "consultants-gambit-evidence-proof", "evidence": "The deck provides extensive data and insights to support Nielsen's solutions", "position": 3, "confidence": 0.8, "parentBeatName": "Evidence", "parentBeatSlug": "evidence" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5e88-73ef-bd59-ce5486f48c76", "docSlug": "52e392c610a5892d", "documentTitle": "NCM SNCM Y 2022 SNCMP", "authorId": "Nielsen", "authorName": "Nielsen", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "industry_analyst", "sourceTypeLabel": "Industry analyst", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.777, "pageNumber": 44, "slideType": "industry_trends", "function": "analyze_data", "notes": "The chart uses bubble size to represent average weekly time spent, with axes representing YoY change in reach and frequency.", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5e88-73ef-bd59-ce5486f48c76/44", "deckHref": "/decks/019dd923-5e88-73ef-bd59-ce5486f48c76", "deckAnchorHref": "/decks/019dd923-5e88-73ef-bd59-ce5486f48c76#slide-44", "loopMatches": [], "arcBeatMatches": [ { "to": 62, "from": 41, "beatId": "e3f7a329-638c-4c29-a577-766562e3ea8d", "arcName": "The Consultant's Gambit", "arcSlug": "consultants-gambit", "beatName": "Evidence & Proof", "beatSlug": "consultants-gambit-evidence-proof", "evidence": "The deck provides extensive data and insights to support Nielsen's solutions", "position": 3, "confidence": 0.8, "parentBeatName": "Evidence", "parentBeatSlug": "evidence" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5e88-73ef-bd59-ce5486f48c76", "docSlug": "52e392c610a5892d", "documentTitle": "NCM SNCM Y 2022 SNCMP", "authorId": "Nielsen", "authorName": "Nielsen", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "industry_analyst", "sourceTypeLabel": "Industry analyst", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.777, "pageNumber": 45, "slideType": "data_table", "function": "quantify_impact", "notes": "The chart shows a net decline in reach despite AVOD growth, with SVOD-only users increasing significantly.", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5e88-73ef-bd59-ce5486f48c76/45", "deckHref": "/decks/019dd923-5e88-73ef-bd59-ce5486f48c76", "deckAnchorHref": "/decks/019dd923-5e88-73ef-bd59-ce5486f48c76#slide-45", "loopMatches": [], "arcBeatMatches": [ { "to": 62, "from": 41, "beatId": "e3f7a329-638c-4c29-a577-766562e3ea8d", "arcName": "The Consultant's Gambit", "arcSlug": "consultants-gambit", "beatName": "Evidence & Proof", "beatSlug": "consultants-gambit-evidence-proof", "evidence": "The deck provides extensive data and insights to support Nielsen's solutions", "position": 3, "confidence": 0.8, "parentBeatName": "Evidence", "parentBeatSlug": "evidence" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5e88-73ef-bd59-ce5486f48c76", "docSlug": "52e392c610a5892d", "documentTitle": "NCM SNCM Y 2022 SNCMP", "authorId": "Nielsen", "authorName": "Nielsen", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "industry_analyst", "sourceTypeLabel": "Industry analyst", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.777, "pageNumber": 46, "slideType": "industry_trends", "function": "analyze_data", "notes": "The chart shows a stacked bar graph of TV reach composition from Jan 2021 to Jan 2022.", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5e88-73ef-bd59-ce5486f48c76/46", "deckHref": "/decks/019dd923-5e88-73ef-bd59-ce5486f48c76", "deckAnchorHref": "/decks/019dd923-5e88-73ef-bd59-ce5486f48c76#slide-46", "loopMatches": [], "arcBeatMatches": [ { "to": 62, "from": 41, "beatId": "e3f7a329-638c-4c29-a577-766562e3ea8d", "arcName": "The Consultant's Gambit", "arcSlug": "consultants-gambit", "beatName": "Evidence & Proof", "beatSlug": "consultants-gambit-evidence-proof", "evidence": "The deck provides extensive data and insights to support Nielsen's solutions", "position": 3, "confidence": 0.8, "parentBeatName": "Evidence", "parentBeatSlug": "evidence" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5e88-73ef-bd59-ce5486f48c76", "docSlug": "52e392c610a5892d", "documentTitle": "NCM SNCM Y 2022 SNCMP", "authorId": "Nielsen", "authorName": "Nielsen", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "industry_analyst", "sourceTypeLabel": "Industry analyst", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.777, "pageNumber": 47, "slideType": "data_table", "function": "quantify_impact", "notes": "The slide uses a dual-axis combo chart (bar + line) for reach and a horizontal bar chart for the lift index.", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5e88-73ef-bd59-ce5486f48c76/47", "deckHref": "/decks/019dd923-5e88-73ef-bd59-ce5486f48c76", "deckAnchorHref": "/decks/019dd923-5e88-73ef-bd59-ce5486f48c76#slide-47", "loopMatches": [], "arcBeatMatches": [ { "to": 62, "from": 41, "beatId": "e3f7a329-638c-4c29-a577-766562e3ea8d", "arcName": "The Consultant's Gambit", "arcSlug": "consultants-gambit", "beatName": "Evidence & Proof", "beatSlug": "consultants-gambit-evidence-proof", "evidence": "The deck provides extensive data and insights to support Nielsen's solutions", "position": 3, "confidence": 0.8, "parentBeatName": "Evidence", "parentBeatSlug": "evidence" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5e88-73ef-bd59-ce5486f48c76", "docSlug": "52e392c610a5892d", "documentTitle": "NCM SNCM Y 2022 SNCMP", "authorId": "Nielsen", "authorName": "Nielsen", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "industry_analyst", "sourceTypeLabel": "Industry analyst", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.777, "pageNumber": 48, "slideType": "data_table", "function": "analyze_data", "notes": "The slide uses pie charts to show the composition of reach for different age demographics.", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5e88-73ef-bd59-ce5486f48c76/48", "deckHref": "/decks/019dd923-5e88-73ef-bd59-ce5486f48c76", "deckAnchorHref": "/decks/019dd923-5e88-73ef-bd59-ce5486f48c76#slide-48", "loopMatches": [], "arcBeatMatches": [ { "to": 62, "from": 41, "beatId": "e3f7a329-638c-4c29-a577-766562e3ea8d", "arcName": "The Consultant's Gambit", "arcSlug": "consultants-gambit", "beatName": "Evidence & Proof", "beatSlug": "consultants-gambit-evidence-proof", "evidence": "The deck provides extensive data and insights to support Nielsen's solutions", "position": 3, "confidence": 0.8, "parentBeatName": "Evidence", "parentBeatSlug": "evidence" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5e88-73ef-bd59-ce5486f48c76", "docSlug": "52e392c610a5892d", "documentTitle": "NCM SNCM Y 2022 SNCMP", "authorId": "Nielsen", "authorName": "Nielsen", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "industry_analyst", "sourceTypeLabel": "Industry analyst", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.777, "pageNumber": 49, "slideType": "section_divider", "function": "transition", "notes": null, "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5e88-73ef-bd59-ce5486f48c76/49", "deckHref": "/decks/019dd923-5e88-73ef-bd59-ce5486f48c76", "deckAnchorHref": "/decks/019dd923-5e88-73ef-bd59-ce5486f48c76#slide-49", "loopMatches": [], "arcBeatMatches": [ { "to": 62, "from": 41, "beatId": "e3f7a329-638c-4c29-a577-766562e3ea8d", "arcName": "The Consultant's Gambit", "arcSlug": "consultants-gambit", "beatName": "Evidence & Proof", "beatSlug": "consultants-gambit-evidence-proof", "evidence": "The deck provides extensive data and insights to support Nielsen's solutions", "position": 3, "confidence": 0.8, "parentBeatName": "Evidence", "parentBeatSlug": "evidence" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true } ] }