{ "kind": "all", "value": "all", "collectionKey": "slides:all:all:all-document-kinds:all-producers:all-orientations", "filters": { "documentKinds": [], "sourceTypes": [], "orientations": [] }, "total": 319975, "page": 1452, "pageSize": 30, "pageCount": 10666, "rows": [ { "docId": "019dd923-5e88-73ef-bd58-9f4d6cd8a26b", "docSlug": "7fa34c6fbf717fb9", "documentTitle": "20210628 Lanxess Presentation MS Cannon Ball Run Field Trip", "authorId": "MorganStanley", "authorName": "LANXESS", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "equity_research", "sourceTypeLabel": "Equity research", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.777, "pageNumber": 6, "slideType": "appendix_disclosure", "function": "summarize", "notes": null, "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5e88-73ef-bd58-9f4d6cd8a26b/6", "deckHref": "/decks/019dd923-5e88-73ef-bd58-9f4d6cd8a26b", "deckAnchorHref": "/decks/019dd923-5e88-73ef-bd58-9f4d6cd8a26b#slide-6", "loopMatches": [], "arcBeatMatches": [], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5e88-73ef-bd58-9f4d6cd8a26b", "docSlug": "7fa34c6fbf717fb9", "documentTitle": "20210628 Lanxess Presentation MS Cannon Ball Run Field Trip", "authorId": "MorganStanley", "authorName": "LANXESS", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "equity_research", "sourceTypeLabel": "Equity research", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.777, "pageNumber": 7, "slideType": "situation_overview", "function": "establish_context", "notes": null, "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5e88-73ef-bd58-9f4d6cd8a26b/7", "deckHref": "/decks/019dd923-5e88-73ef-bd58-9f4d6cd8a26b", "deckAnchorHref": "/decks/019dd923-5e88-73ef-bd58-9f4d6cd8a26b#slide-7", "loopMatches": [ { "to": 9, "from": 7, "name": "Cost Of Inaction", "slug": "27-cost-of-inaction", "bestFor": "Urgent budget requests, compliance, risk mitigation", "matchId": "4a413b2e-7c01-4138-96f9-0b5d3df373e0", "evidence": "The deck mentions the risks of not addressing the challenges", "position": 0, "objective": "Highlighting the risks of not acting", "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point", "confidence": 0.6, "description": "Quantify what happens if the audience does nothing" } ], "arcBeatMatches": [ { "to": 9, "from": 7, "beatId": "35564247-b2a8-43a8-9108-a07dea30714b", "arcName": "Monroe's Motivated Sequence", "arcSlug": "monroes-sequence", "beatName": "Need", "beatSlug": "monroes-sequence-need", "evidence": "The deck highlights the current outlook and challenges", "position": 1, "confidence": 0.8, "parentBeatName": "Complication", "parentBeatSlug": "complication" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5e88-73ef-bd58-9f4d6cd8a26b", "docSlug": "7fa34c6fbf717fb9", "documentTitle": "20210628 Lanxess Presentation MS Cannon Ball Run Field Trip", "authorId": "MorganStanley", "authorName": "LANXESS", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "equity_research", "sourceTypeLabel": "Equity research", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.777, "pageNumber": 8, "slideType": "executive_summary", "function": "summarize", "notes": null, "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5e88-73ef-bd58-9f4d6cd8a26b/8", "deckHref": "/decks/019dd923-5e88-73ef-bd58-9f4d6cd8a26b", "deckAnchorHref": "/decks/019dd923-5e88-73ef-bd58-9f4d6cd8a26b#slide-8", "loopMatches": [ { "to": 9, "from": 7, "name": "Cost Of Inaction", "slug": "27-cost-of-inaction", "bestFor": "Urgent budget requests, compliance, risk mitigation", "matchId": "4a413b2e-7c01-4138-96f9-0b5d3df373e0", "evidence": "The deck mentions the risks of not addressing the challenges", "position": 0, "objective": "Highlighting the risks of not acting", "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point", "confidence": 0.6, "description": "Quantify what happens if the audience does nothing" } ], "arcBeatMatches": [ { "to": 9, "from": 7, "beatId": "35564247-b2a8-43a8-9108-a07dea30714b", "arcName": "Monroe's Motivated Sequence", "arcSlug": "monroes-sequence", "beatName": "Need", "beatSlug": "monroes-sequence-need", "evidence": "The deck highlights the current outlook and challenges", "position": 1, "confidence": 0.8, "parentBeatName": "Complication", "parentBeatSlug": "complication" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5e88-73ef-bd58-9f4d6cd8a26b", "docSlug": "7fa34c6fbf717fb9", "documentTitle": "20210628 Lanxess Presentation MS Cannon Ball Run Field Trip", "authorId": "MorganStanley", "authorName": "LANXESS", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "equity_research", "sourceTypeLabel": "Equity research", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.777, "pageNumber": 9, "slideType": "agenda", "function": "summarize", "notes": null, "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5e88-73ef-bd58-9f4d6cd8a26b/9", "deckHref": "/decks/019dd923-5e88-73ef-bd58-9f4d6cd8a26b", "deckAnchorHref": "/decks/019dd923-5e88-73ef-bd58-9f4d6cd8a26b#slide-9", "loopMatches": [ { "to": 9, "from": 7, "name": "Cost Of Inaction", "slug": "27-cost-of-inaction", "bestFor": "Urgent budget requests, compliance, risk mitigation", "matchId": "4a413b2e-7c01-4138-96f9-0b5d3df373e0", "evidence": "The deck mentions the risks of not addressing the challenges", "position": 0, "objective": "Highlighting the risks of not acting", "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point", "confidence": 0.6, "description": "Quantify what happens if the audience does nothing" } ], "arcBeatMatches": [ { "to": 9, "from": 7, "beatId": "35564247-b2a8-43a8-9108-a07dea30714b", "arcName": "Monroe's Motivated Sequence", "arcSlug": "monroes-sequence", "beatName": "Need", "beatSlug": "monroes-sequence-need", "evidence": "The deck highlights the current outlook and challenges", "position": 1, "confidence": 0.8, "parentBeatName": "Complication", "parentBeatSlug": "complication" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5e88-73ef-bd58-9f4d6cd8a26b", "docSlug": "7fa34c6fbf717fb9", "documentTitle": "20210628 Lanxess Presentation MS Cannon Ball Run Field Trip", "authorId": "MorganStanley", "authorName": "LANXESS", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "equity_research", "sourceTypeLabel": "Equity research", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.777, "pageNumber": 10, "slideType": "kpi_dashboard", "function": "summarize", "notes": "The slide uses a combination of a data table, a bridge-style decomposition of sales, and bulleted commentary.", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5e88-73ef-bd58-9f4d6cd8a26b/10", "deckHref": "/decks/019dd923-5e88-73ef-bd58-9f4d6cd8a26b", "deckAnchorHref": "/decks/019dd923-5e88-73ef-bd58-9f4d6cd8a26b#slide-10", "loopMatches": [], "arcBeatMatches": [ { "to": 16, "from": 10, "beatId": "5818ae12-a209-446e-b2e7-9c38017cd727", "arcName": "Monroe's Motivated Sequence", "arcSlug": "monroes-sequence", "beatName": "Satisfaction", "beatSlug": "monroes-sequence-satisfaction", "evidence": "The deck presents strong volume growth and margin improvement", "position": 2, "confidence": 0.8, "parentBeatName": "Turn", "parentBeatSlug": "turn" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5e88-73ef-bd58-9f4d6cd8a26b", "docSlug": "7fa34c6fbf717fb9", "documentTitle": "20210628 Lanxess Presentation MS Cannon Ball Run Field Trip", "authorId": "MorganStanley", "authorName": "LANXESS", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "equity_research", "sourceTypeLabel": "Equity research", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.777, "pageNumber": 11, "slideType": "kpi_dashboard", "function": "summarize", "notes": "Includes a bridge-like breakdown of sales growth drivers (Price, Volume, FX, Portfolio).", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5e88-73ef-bd58-9f4d6cd8a26b/11", "deckHref": "/decks/019dd923-5e88-73ef-bd58-9f4d6cd8a26b", "deckAnchorHref": "/decks/019dd923-5e88-73ef-bd58-9f4d6cd8a26b#slide-11", "loopMatches": [], "arcBeatMatches": [ { "to": 16, "from": 10, "beatId": "5818ae12-a209-446e-b2e7-9c38017cd727", "arcName": "Monroe's Motivated Sequence", "arcSlug": "monroes-sequence", "beatName": "Satisfaction", "beatSlug": "monroes-sequence-satisfaction", "evidence": "The deck presents strong volume growth and margin improvement", "position": 2, "confidence": 0.8, "parentBeatName": "Turn", "parentBeatSlug": "turn" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5e88-73ef-bd58-9f4d6cd8a26b", "docSlug": "7fa34c6fbf717fb9", "documentTitle": "20210628 Lanxess Presentation MS Cannon Ball Run Field Trip", "authorId": "MorganStanley", "authorName": "LANXESS", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "equity_research", "sourceTypeLabel": "Equity research", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.777, "pageNumber": 12, "slideType": "kpi_dashboard", "function": "summarize", "notes": "Includes a footnote regarding reporting structure changes.", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5e88-73ef-bd58-9f4d6cd8a26b/12", "deckHref": "/decks/019dd923-5e88-73ef-bd58-9f4d6cd8a26b", "deckAnchorHref": "/decks/019dd923-5e88-73ef-bd58-9f4d6cd8a26b#slide-12", "loopMatches": [], "arcBeatMatches": [ { "to": 16, "from": 10, "beatId": "5818ae12-a209-446e-b2e7-9c38017cd727", "arcName": "Monroe's Motivated Sequence", "arcSlug": "monroes-sequence", "beatName": "Satisfaction", "beatSlug": "monroes-sequence-satisfaction", "evidence": "The deck presents strong volume growth and margin improvement", "position": 2, "confidence": 0.8, "parentBeatName": "Turn", "parentBeatSlug": "turn" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5e88-73ef-bd58-9f4d6cd8a26b", "docSlug": "7fa34c6fbf717fb9", "documentTitle": "20210628 Lanxess Presentation MS Cannon Ball Run Field Trip", "authorId": "MorganStanley", "authorName": "LANXESS", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "equity_research", "sourceTypeLabel": "Equity research", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.777, "pageNumber": 13, "slideType": "kpi_dashboard", "function": "summarize", "notes": "The slide uses a shield icon as a recurring visual motif for 'Consumer Protection'.", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5e88-73ef-bd58-9f4d6cd8a26b/13", "deckHref": "/decks/019dd923-5e88-73ef-bd58-9f4d6cd8a26b", "deckAnchorHref": "/decks/019dd923-5e88-73ef-bd58-9f4d6cd8a26b#slide-13", "loopMatches": [], "arcBeatMatches": [ { "to": 16, "from": 10, "beatId": "5818ae12-a209-446e-b2e7-9c38017cd727", "arcName": "Monroe's Motivated Sequence", "arcSlug": "monroes-sequence", "beatName": "Satisfaction", "beatSlug": "monroes-sequence-satisfaction", "evidence": "The deck presents strong volume growth and margin improvement", "position": 2, "confidence": 0.8, "parentBeatName": "Turn", "parentBeatSlug": "turn" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5e88-73ef-bd58-9f4d6cd8a26b", "docSlug": "7fa34c6fbf717fb9", "documentTitle": "20210628 Lanxess Presentation MS Cannon Ball Run Field Trip", "authorId": "MorganStanley", "authorName": "LANXESS", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "equity_research", "sourceTypeLabel": "Equity research", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.777, "pageNumber": 14, "slideType": "kpi_dashboard", "function": "summarize", "notes": "Includes a waterfall-style decomposition of sales growth (Price, Volume, FX, Portfolio).", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5e88-73ef-bd58-9f4d6cd8a26b/14", "deckHref": "/decks/019dd923-5e88-73ef-bd58-9f4d6cd8a26b", "deckAnchorHref": "/decks/019dd923-5e88-73ef-bd58-9f4d6cd8a26b#slide-14", "loopMatches": [], "arcBeatMatches": [ { "to": 16, "from": 10, "beatId": "5818ae12-a209-446e-b2e7-9c38017cd727", "arcName": "Monroe's Motivated Sequence", "arcSlug": "monroes-sequence", "beatName": "Satisfaction", "beatSlug": "monroes-sequence-satisfaction", "evidence": "The deck presents strong volume growth and margin improvement", "position": 2, "confidence": 0.8, "parentBeatName": "Turn", "parentBeatSlug": "turn" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5e88-73ef-bd58-9f4d6cd8a26b", "docSlug": "7fa34c6fbf717fb9", "documentTitle": "20210628 Lanxess Presentation MS Cannon Ball Run Field Trip", "authorId": "MorganStanley", "authorName": "LANXESS", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "equity_research", "sourceTypeLabel": "Equity research", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.777, "pageNumber": 15, "slideType": "financial_analysis", "function": "summarize", "notes": "The slide uses a standard financial reporting format for quarterly results.", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5e88-73ef-bd58-9f4d6cd8a26b/15", "deckHref": "/decks/019dd923-5e88-73ef-bd58-9f4d6cd8a26b", "deckAnchorHref": "/decks/019dd923-5e88-73ef-bd58-9f4d6cd8a26b#slide-15", "loopMatches": [], "arcBeatMatches": [ { "to": 16, "from": 10, "beatId": "5818ae12-a209-446e-b2e7-9c38017cd727", "arcName": "Monroe's Motivated Sequence", "arcSlug": "monroes-sequence", "beatName": "Satisfaction", "beatSlug": "monroes-sequence-satisfaction", "evidence": "The deck presents strong volume growth and margin improvement", "position": 2, "confidence": 0.8, "parentBeatName": "Turn", "parentBeatSlug": "turn" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5e88-73ef-bd58-9f4d6cd8a26b", "docSlug": "7fa34c6fbf717fb9", "documentTitle": "20210628 Lanxess Presentation MS Cannon Ball Run Field Trip", "authorId": "MorganStanley", "authorName": "LANXESS", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "equity_research", "sourceTypeLabel": "Equity research", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.777, "pageNumber": 16, "slideType": "kpi_dashboard", "function": "summarize", "notes": "The slide uses stacked bar charts to show year-over-year performance and donut charts to illustrate segment composition.", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5e88-73ef-bd58-9f4d6cd8a26b/16", "deckHref": "/decks/019dd923-5e88-73ef-bd58-9f4d6cd8a26b", "deckAnchorHref": "/decks/019dd923-5e88-73ef-bd58-9f4d6cd8a26b#slide-16", "loopMatches": [], "arcBeatMatches": [ { "to": 16, "from": 10, "beatId": "5818ae12-a209-446e-b2e7-9c38017cd727", "arcName": "Monroe's Motivated Sequence", "arcSlug": "monroes-sequence", "beatName": "Satisfaction", "beatSlug": "monroes-sequence-satisfaction", "evidence": "The deck presents strong volume growth and margin improvement", "position": 2, "confidence": 0.8, "parentBeatName": "Turn", "parentBeatSlug": "turn" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5e88-73ef-bd58-9f4d6cd8a26b", "docSlug": "7fa34c6fbf717fb9", "documentTitle": "20210628 Lanxess Presentation MS Cannon Ball Run Field Trip", "authorId": "MorganStanley", "authorName": "LANXESS", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "equity_research", "sourceTypeLabel": "Equity research", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.777, "pageNumber": 17, "slideType": "kpi_dashboard", "function": "analyze_data", "notes": "Includes a donut chart for regional sales mix and a stacked bar chart with bridge-style growth indicators.", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5e88-73ef-bd58-9f4d6cd8a26b/17", "deckHref": "/decks/019dd923-5e88-73ef-bd58-9f4d6cd8a26b", "deckAnchorHref": "/decks/019dd923-5e88-73ef-bd58-9f4d6cd8a26b#slide-17", "loopMatches": [], "arcBeatMatches": [ { "to": 20, "from": 17, "beatId": "a6e977f5-510c-4d9a-833d-8367636e8fc1", "arcName": "Monroe's Motivated Sequence", "arcSlug": "monroes-sequence", "beatName": "Action", "beatSlug": "monroes-sequence-action", "evidence": "The deck outlines the company's guidance and future plans", "position": 3, "confidence": 0.8, "parentBeatName": "Resolution", "parentBeatSlug": "resolution" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5e88-73ef-bd58-9f4d6cd8a26b", "docSlug": "7fa34c6fbf717fb9", "documentTitle": "20210628 Lanxess Presentation MS Cannon Ball Run Field Trip", "authorId": "MorganStanley", "authorName": "LANXESS", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "equity_research", "sourceTypeLabel": "Equity research", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.777, "pageNumber": 18, "slideType": "financial_analysis", "function": "analyze_data", "notes": "The slide explains specific accounting distortions in operating and investing cash flows.", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5e88-73ef-bd58-9f4d6cd8a26b/18", "deckHref": "/decks/019dd923-5e88-73ef-bd58-9f4d6cd8a26b", "deckAnchorHref": "/decks/019dd923-5e88-73ef-bd58-9f4d6cd8a26b#slide-18", "loopMatches": [], "arcBeatMatches": [ { "to": 20, "from": 17, "beatId": "a6e977f5-510c-4d9a-833d-8367636e8fc1", "arcName": "Monroe's Motivated Sequence", "arcSlug": "monroes-sequence", "beatName": "Action", "beatSlug": "monroes-sequence-action", "evidence": "The deck outlines the company's guidance and future plans", "position": 3, "confidence": 0.8, "parentBeatName": "Resolution", "parentBeatSlug": "resolution" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5e88-73ef-bd58-9f4d6cd8a26b", "docSlug": "7fa34c6fbf717fb9", "documentTitle": "20210628 Lanxess Presentation MS Cannon Ball Run Field Trip", "authorId": "MorganStanley", "authorName": "LANXESS", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "equity_research", "sourceTypeLabel": "Equity research", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.777, "pageNumber": 19, "slideType": "data_table", "function": "summarize", "notes": null, "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5e88-73ef-bd58-9f4d6cd8a26b/19", "deckHref": "/decks/019dd923-5e88-73ef-bd58-9f4d6cd8a26b", "deckAnchorHref": "/decks/019dd923-5e88-73ef-bd58-9f4d6cd8a26b#slide-19", "loopMatches": [], "arcBeatMatches": [ { "to": 20, "from": 17, "beatId": "a6e977f5-510c-4d9a-833d-8367636e8fc1", "arcName": "Monroe's Motivated Sequence", "arcSlug": "monroes-sequence", "beatName": "Action", "beatSlug": "monroes-sequence-action", "evidence": "The deck outlines the company's guidance and future plans", "position": 3, "confidence": 0.8, "parentBeatName": "Resolution", "parentBeatSlug": "resolution" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5e88-73ef-bd58-9f4d6cd8a26b", "docSlug": "7fa34c6fbf717fb9", "documentTitle": "20210628 Lanxess Presentation MS Cannon Ball Run Field Trip", "authorId": "MorganStanley", "authorName": "LANXESS", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "equity_research", "sourceTypeLabel": "Equity research", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.777, "pageNumber": 20, "slideType": "agenda", "function": "summarize", "notes": null, "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5e88-73ef-bd58-9f4d6cd8a26b/20", "deckHref": "/decks/019dd923-5e88-73ef-bd58-9f4d6cd8a26b", "deckAnchorHref": "/decks/019dd923-5e88-73ef-bd58-9f4d6cd8a26b#slide-20", "loopMatches": [], "arcBeatMatches": [ { "to": 20, "from": 17, "beatId": "a6e977f5-510c-4d9a-833d-8367636e8fc1", "arcName": "Monroe's Motivated Sequence", "arcSlug": "monroes-sequence", "beatName": "Action", "beatSlug": "monroes-sequence-action", "evidence": "The deck outlines the company's guidance and future plans", "position": 3, "confidence": 0.8, "parentBeatName": "Resolution", "parentBeatSlug": "resolution" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5e88-73ef-bd58-9f4d6cd8a26b", "docSlug": "7fa34c6fbf717fb9", "documentTitle": "20210628 Lanxess Presentation MS Cannon Ball Run Field Trip", "authorId": "MorganStanley", "authorName": "LANXESS", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "equity_research", "sourceTypeLabel": "Equity research", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.777, "pageNumber": 21, "slideType": "appendix_data", "function": "summarize", "notes": null, "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5e88-73ef-bd58-9f4d6cd8a26b/21", "deckHref": "/decks/019dd923-5e88-73ef-bd58-9f4d6cd8a26b", "deckAnchorHref": "/decks/019dd923-5e88-73ef-bd58-9f4d6cd8a26b#slide-21", "loopMatches": [], "arcBeatMatches": [], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5e88-73ef-bd58-9f4d6cd8a26b", "docSlug": "7fa34c6fbf717fb9", "documentTitle": "20210628 Lanxess Presentation MS Cannon Ball Run Field Trip", "authorId": "MorganStanley", "authorName": "LANXESS", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "equity_research", "sourceTypeLabel": "Equity research", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.777, "pageNumber": 22, "slideType": "kpi_dashboard", "function": "summarize", "notes": "The slide uses icons to represent different financial categories.", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5e88-73ef-bd58-9f4d6cd8a26b/22", "deckHref": "/decks/019dd923-5e88-73ef-bd58-9f4d6cd8a26b", "deckAnchorHref": "/decks/019dd923-5e88-73ef-bd58-9f4d6cd8a26b#slide-22", "loopMatches": [], "arcBeatMatches": [], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5e88-73ef-bd58-9f4d6cd8a26b", "docSlug": "7fa34c6fbf717fb9", "documentTitle": "20210628 Lanxess Presentation MS Cannon Ball Run Field Trip", "authorId": "MorganStanley", "authorName": "LANXESS", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "equity_research", "sourceTypeLabel": "Equity research", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.777, "pageNumber": 23, "slideType": "data_table", "function": "analyze_data", "notes": null, "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5e88-73ef-bd58-9f4d6cd8a26b/23", "deckHref": "/decks/019dd923-5e88-73ef-bd58-9f4d6cd8a26b", "deckAnchorHref": "/decks/019dd923-5e88-73ef-bd58-9f4d6cd8a26b#slide-23", "loopMatches": [], "arcBeatMatches": [], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5e88-73ef-bd58-9f4d6cd8a26b", "docSlug": "7fa34c6fbf717fb9", "documentTitle": "20210628 Lanxess Presentation MS Cannon Ball Run Field Trip", "authorId": "MorganStanley", "authorName": "LANXESS", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "equity_research", "sourceTypeLabel": "Equity research", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.777, "pageNumber": 24, "slideType": "kpi_dashboard", "function": "summarize", "notes": "The chart is a waterfall-style maturity profile showing debt obligations (red bars above axis) and cash/credit facilities (black/hatched bars below axis).", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5e88-73ef-bd58-9f4d6cd8a26b/24", "deckHref": "/decks/019dd923-5e88-73ef-bd58-9f4d6cd8a26b", "deckAnchorHref": "/decks/019dd923-5e88-73ef-bd58-9f4d6cd8a26b#slide-24", "loopMatches": [], "arcBeatMatches": [], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5e88-73ef-bd58-9f4d6cd8a26b", "docSlug": "7fa34c6fbf717fb9", "documentTitle": "20210628 Lanxess Presentation MS Cannon Ball Run Field Trip", "authorId": "MorganStanley", "authorName": "LANXESS", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "equity_research", "sourceTypeLabel": "Equity research", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.777, "pageNumber": 25, "slideType": "case_study", "function": "illustrate_case", "notes": "The slide uses a visual metaphor of stacking blocks to represent growth.", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5e88-73ef-bd58-9f4d6cd8a26b/25", "deckHref": "/decks/019dd923-5e88-73ef-bd58-9f4d6cd8a26b", "deckAnchorHref": "/decks/019dd923-5e88-73ef-bd58-9f4d6cd8a26b#slide-25", "loopMatches": [ { "to": 29, "from": 25, "name": "Jobs To Be Done", "slug": "53-jobs-to-be-done", "bestFor": "Product innovation, market entry, competitive positioning", "matchId": "ae09209c-dc28-4692-84f9-0610a2b43a64", "evidence": "The deck presents case studies on growth initiatives", "position": 1, "objective": "Showcasing growth initiatives", "structure": "The Customer's Job -> Current Solutions (Hired/Fired) -> Unmet Needs -> Our Solution Fit", "confidence": 0.6, "description": "Reframe the problem around what the customer is trying to accomplish, not what they're buying" } ], "arcBeatMatches": [], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5e88-73ef-bd58-9f4d6cd8a26b", "docSlug": "7fa34c6fbf717fb9", "documentTitle": "20210628 Lanxess Presentation MS Cannon Ball Run Field Trip", "authorId": "MorganStanley", "authorName": "LANXESS", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "equity_research", "sourceTypeLabel": "Equity research", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.777, "pageNumber": 26, "slideType": "market_sizing", "function": "size_opportunity", "notes": "The slide uses a bar chart to show demand growth and a pie chart to show cost breakdown.", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5e88-73ef-bd58-9f4d6cd8a26b/26", "deckHref": "/decks/019dd923-5e88-73ef-bd58-9f4d6cd8a26b", "deckAnchorHref": "/decks/019dd923-5e88-73ef-bd58-9f4d6cd8a26b#slide-26", "loopMatches": [ { "to": 29, "from": 25, "name": "Jobs To Be Done", "slug": "53-jobs-to-be-done", "bestFor": "Product innovation, market entry, competitive positioning", "matchId": "ae09209c-dc28-4692-84f9-0610a2b43a64", "evidence": "The deck presents case studies on growth initiatives", "position": 1, "objective": "Showcasing growth initiatives", "structure": "The Customer's Job -> Current Solutions (Hired/Fired) -> Unmet Needs -> Our Solution Fit", "confidence": 0.6, "description": "Reframe the problem around what the customer is trying to accomplish, not what they're buying" } ], "arcBeatMatches": [], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5e88-73ef-bd58-9f4d6cd8a26b", "docSlug": "7fa34c6fbf717fb9", "documentTitle": "20210628 Lanxess Presentation MS Cannon Ball Run Field Trip", "authorId": "MorganStanley", "authorName": "LANXESS", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "equity_research", "sourceTypeLabel": "Equity research", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.777, "pageNumber": 27, "slideType": "market_landscape", "function": "present_solution", "notes": "The slide maps specific chemical products and business units (BU) to battery components (housing, electrolyte, cathode, anode).", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5e88-73ef-bd58-9f4d6cd8a26b/27", "deckHref": "/decks/019dd923-5e88-73ef-bd58-9f4d6cd8a26b", "deckAnchorHref": "/decks/019dd923-5e88-73ef-bd58-9f4d6cd8a26b#slide-27", "loopMatches": [ { "to": 29, "from": 25, "name": "Jobs To Be Done", "slug": "53-jobs-to-be-done", "bestFor": "Product innovation, market entry, competitive positioning", "matchId": "ae09209c-dc28-4692-84f9-0610a2b43a64", "evidence": "The deck presents case studies on growth initiatives", "position": 1, "objective": "Showcasing growth initiatives", "structure": "The Customer's Job -> Current Solutions (Hired/Fired) -> Unmet Needs -> Our Solution Fit", "confidence": 0.6, "description": "Reframe the problem around what the customer is trying to accomplish, not what they're buying" } ], "arcBeatMatches": [], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5e88-73ef-bd58-9f4d6cd8a26b", "docSlug": "7fa34c6fbf717fb9", "documentTitle": "20210628 Lanxess Presentation MS Cannon Ball Run Field Trip", "authorId": "MorganStanley", "authorName": "LANXESS", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "equity_research", "sourceTypeLabel": "Equity research", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.777, "pageNumber": 28, "slideType": "client_example", "function": "illustrate_case", "notes": "Includes a value chain diagram showing the flow from raw materials to cell manufacturers.", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5e88-73ef-bd58-9f4d6cd8a26b/28", "deckHref": "/decks/019dd923-5e88-73ef-bd58-9f4d6cd8a26b", "deckAnchorHref": "/decks/019dd923-5e88-73ef-bd58-9f4d6cd8a26b#slide-28", "loopMatches": [ { "to": 29, "from": 25, "name": "Jobs To Be Done", "slug": "53-jobs-to-be-done", "bestFor": "Product innovation, market entry, competitive positioning", "matchId": "ae09209c-dc28-4692-84f9-0610a2b43a64", "evidence": "The deck presents case studies on growth initiatives", "position": 1, "objective": "Showcasing growth initiatives", "structure": "The Customer's Job -> Current Solutions (Hired/Fired) -> Unmet Needs -> Our Solution Fit", "confidence": 0.6, "description": "Reframe the problem around what the customer is trying to accomplish, not what they're buying" } ], "arcBeatMatches": [], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5e88-73ef-bd58-9f4d6cd8a26b", "docSlug": "7fa34c6fbf717fb9", "documentTitle": "20210628 Lanxess Presentation MS Cannon Ball Run Field Trip", "authorId": "MorganStanley", "authorName": "LANXESS", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "equity_research", "sourceTypeLabel": "Equity research", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.777, "pageNumber": 29, "slideType": "case_study", "function": "illustrate_case", "notes": null, "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5e88-73ef-bd58-9f4d6cd8a26b/29", "deckHref": "/decks/019dd923-5e88-73ef-bd58-9f4d6cd8a26b", "deckAnchorHref": "/decks/019dd923-5e88-73ef-bd58-9f4d6cd8a26b#slide-29", "loopMatches": [ { "to": 29, "from": 25, "name": "Jobs To Be Done", "slug": "53-jobs-to-be-done", "bestFor": "Product innovation, market entry, competitive positioning", "matchId": "ae09209c-dc28-4692-84f9-0610a2b43a64", "evidence": "The deck presents case studies on growth initiatives", "position": 1, "objective": "Showcasing growth initiatives", "structure": "The Customer's Job -> Current Solutions (Hired/Fired) -> Unmet Needs -> Our Solution Fit", "confidence": 0.6, "description": "Reframe the problem around what the customer is trying to accomplish, not what they're buying" } ], "arcBeatMatches": [], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5e88-73ef-bd58-9f4d6cd8a26b", "docSlug": "7fa34c6fbf717fb9", "documentTitle": "20210628 Lanxess Presentation MS Cannon Ball Run Field Trip", "authorId": "MorganStanley", "authorName": "LANXESS", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "equity_research", "sourceTypeLabel": "Equity research", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.777, "pageNumber": 30, "slideType": "segmentation", "function": "decompose_segments", "notes": "The slide uses a column-based layout to categorize business units under four main segments, with a summary footer emphasizing strategic benefits.", "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5e88-73ef-bd58-9f4d6cd8a26b/30", "deckHref": "/decks/019dd923-5e88-73ef-bd58-9f4d6cd8a26b", "deckAnchorHref": "/decks/019dd923-5e88-73ef-bd58-9f4d6cd8a26b#slide-30", "loopMatches": [], "arcBeatMatches": [], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5e88-73ef-bd58-9f4d6cd8a26b", "docSlug": "7fa34c6fbf717fb9", "documentTitle": "20210628 Lanxess Presentation MS Cannon Ball Run Field Trip", "authorId": "MorganStanley", "authorName": "LANXESS", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "equity_research", "sourceTypeLabel": "Equity research", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.777, "pageNumber": 31, "slideType": "timeline", "function": "state_next_steps", "notes": null, "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5e88-73ef-bd58-9f4d6cd8a26b/31", "deckHref": "/decks/019dd923-5e88-73ef-bd58-9f4d6cd8a26b", "deckAnchorHref": "/decks/019dd923-5e88-73ef-bd58-9f4d6cd8a26b#slide-31", "loopMatches": [], "arcBeatMatches": [], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5e88-73ef-bd58-9f4d6cd8a26b", "docSlug": "7fa34c6fbf717fb9", "documentTitle": "20210628 Lanxess Presentation MS Cannon Ball Run Field Trip", "authorId": "MorganStanley", "authorName": "LANXESS", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "equity_research", "sourceTypeLabel": "Equity research", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.777, "pageNumber": 32, "slideType": "appendix", "function": "other", "notes": null, "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5e88-73ef-bd58-9f4d6cd8a26b/32", "deckHref": "/decks/019dd923-5e88-73ef-bd58-9f4d6cd8a26b", "deckAnchorHref": "/decks/019dd923-5e88-73ef-bd58-9f4d6cd8a26b#slide-32", "loopMatches": [], "arcBeatMatches": [], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5e88-73ef-bd58-9f4d6cd8a26b", "docSlug": "7fa34c6fbf717fb9", "documentTitle": "20210628 Lanxess Presentation MS Cannon Ball Run Field Trip", "authorId": "MorganStanley", "authorName": "LANXESS", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "equity_research", "sourceTypeLabel": "Equity research", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.777, "pageNumber": 33, "slideType": "appendix", "function": "other", "notes": null, "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5e88-73ef-bd58-9f4d6cd8a26b/33", "deckHref": "/decks/019dd923-5e88-73ef-bd58-9f4d6cd8a26b", "deckAnchorHref": "/decks/019dd923-5e88-73ef-bd58-9f4d6cd8a26b#slide-33", "loopMatches": [], "arcBeatMatches": [], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5e88-73ef-bd58-9f4d6cd8a26b", "docSlug": "7fa34c6fbf717fb9", "documentTitle": "20210628 Lanxess Presentation MS Cannon Ball Run Field Trip", "authorId": "MorganStanley", "authorName": "LANXESS", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "equity_research", "sourceTypeLabel": "Equity research", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.777, "pageNumber": 34, "slideType": "cover", "function": "front_matter", "notes": null, "imagePath": null, "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5e88-73ef-bd58-9f4d6cd8a26b/34", "deckHref": "/decks/019dd923-5e88-73ef-bd58-9f4d6cd8a26b", "deckAnchorHref": "/decks/019dd923-5e88-73ef-bd58-9f4d6cd8a26b#slide-34", "loopMatches": [], "arcBeatMatches": [], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }, { "docId": "019dd923-5e88-73ef-bd58-a267bf1b3414", "docSlug": "5efacc6a2011896f", "documentTitle": "P2ErikHeller", "authorId": "MorganStanley", "authorName": "EY", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "equity_research", "sourceTypeLabel": "Equity research", "presentationDate": null, "orientation": "portrait", "aspectRatio": 0.707, "pageNumber": 1, "slideType": "cover", "function": "front_matter", "notes": null, "imagePath": "https://imgproxy.kitesheet.com/bwclTtMfHMiaCmj6EhX5lZNblHd-9OZCIQppmN5XU8k/rs:fit:1200:1200:0/q:82/f:webp/czM6Ly9raXRlc2hlZXQvY29ycHVzL3NsaWRlcy81ZWZhY2M2YTIwMTE4OTZmL3AwMDEuanBn", "matchCount": 1, "evidence": null, "slideHref": "/slides/019dd923-5e88-73ef-bd58-a267bf1b3414/1", "deckHref": "/decks/019dd923-5e88-73ef-bd58-a267bf1b3414", "deckAnchorHref": "/decks/019dd923-5e88-73ef-bd58-a267bf1b3414#slide-1", "loopMatches": [], "arcBeatMatches": [ { "to": 5, "from": 1, "beatId": "5866a8f9-0ad2-46bb-a0bf-1309a4d4042b", "arcName": "Monroe's Motivated Sequence", "arcSlug": "monroes-sequence", "beatName": "Attention", "beatSlug": "monroes-sequence-attention", "evidence": "The report begins with a cover page, foreword, and key findings, grabbing the reader's attention.", "position": 0, "confidence": 0.8, "parentBeatName": "Hook", "parentBeatSlug": "hook" } ], "imagePathAlt": "https://imgproxy.kitesheet.com/6c86Z6PL9uvPSwhU4sJ54wjnDyNavnJcE_MVBEEMEyo/rs:fit:1200:1200:0/q:82/f:webp/czM6Ly9raXRlc2hlZXQvY29ycHVzL3NsaWRlcy81ZWZhY2M2YTIwMTE4OTZmL3AwMDEucG5n", "thumbSrc": "https://imgproxy.kitesheet.com/1FzHJqtpSr3LDNEaq36EKpcPhNKkMs6PivlUc5QQ1P0/rs:fit:480:480:0/q:78/f:webp/czM6Ly9raXRlc2hlZXQvY29ycHVzL3NsaWRlcy81ZWZhY2M2YTIwMTE4OTZmL3AwMDEuanBn", "thumbSrcAlt": "https://imgproxy.kitesheet.com/aMZz1TbMfxpMQIGIBMPbmPYBxh4uzb4IKujJ13CCejE/rs:fit:480:480:0/q:78/f:webp/czM6Ly9raXRlc2hlZXQvY29ycHVzL3NsaWRlcy81ZWZhY2M2YTIwMTE4OTZmL3AwMDEucG5n" } ] }