{
  "kind": "all",
  "value": "all",
  "collectionKey": "slides:all:all:all-document-kinds:all-producers:all-orientations",
  "filters": {
    "documentKinds": [],
    "sourceTypes": [],
    "orientations": []
  },
  "total": 319975,
  "page": 1432,
  "pageSize": 60,
  "pageCount": 5333,
  "rows": [
    {
      "docId": "019dd923-5f69-752d-a9b8-23f14c9f5f8a",
      "docSlug": "T0qSA2kGJBgAlKzWDmeo",
      "documentTitle": "Ethical fashion startup Someone Somewhere has raised $1.7 million to launch in the US. Here's the pitch deck it used to persuade investors;; including a former global VP of Nike and Starbucks.",
      "authorId": "Pitchdecks",
      "authorName": "Someone Somewhere",
      "documentKindSlug": "pitchdeck",
      "documentKindLabel": "Pitch deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.777,
      "pageNumber": 1,
      "slideType": "section_divider",
      "function": "transition",
      "notes": null,
      "imagePath": "https://imgproxy.kitesheet.com/E0a4xAWTQ2lZXSmBg5CLFaG19S_5SvjxoWwnmOdD2VA/rs:fit:1200:1200:0/q:82/f:webp/czM6Ly9raXRlc2hlZXQvY29ycHVzL3NsaWRlcy9UMHFTQTJrR0pCZ0FsS3pXRG1lby9wMDAxLmpwZw",
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5f69-752d-a9b8-23f14c9f5f8a/1",
      "deckHref": "/decks/019dd923-5f69-752d-a9b8-23f14c9f5f8a",
      "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b8-23f14c9f5f8a#slide-1",
      "loopMatches": [],
      "arcBeatMatches": [],
      "imagePathAlt": "https://imgproxy.kitesheet.com/_5s3fA41hqwvK8hHAqaAy6MO_vCAmP36jjkTJp1lVv0/rs:fit:1200:1200:0/q:82/f:webp/czM6Ly9raXRlc2hlZXQvY29ycHVzL3NsaWRlcy9UMHFTQTJrR0pCZ0FsS3pXRG1lby9wMDAxLnBuZw",
      "thumbSrc": "https://imgproxy.kitesheet.com/Om85vdeOquZhN40vHJqcNQ1w-RE5PLgzYYU2Rohsi48/rs:fit:480:480:0/q:78/f:webp/czM6Ly9raXRlc2hlZXQvY29ycHVzL3NsaWRlcy9UMHFTQTJrR0pCZ0FsS3pXRG1lby9wMDAxLmpwZw",
      "thumbSrcAlt": "https://imgproxy.kitesheet.com/LGEkYaKluhRfhZyo4XH7FFOvLVjsW-ikF9SWlG8xwwU/rs:fit:480:480:0/q:78/f:webp/czM6Ly9raXRlc2hlZXQvY29ycHVzL3NsaWRlcy9UMHFTQTJrR0pCZ0FsS3pXRG1lby9wMDAxLnBuZw"
    },
    {
      "docId": "019dd923-5f69-752d-a9b8-23f14c9f5f8a",
      "docSlug": "T0qSA2kGJBgAlKzWDmeo",
      "documentTitle": "Ethical fashion startup Someone Somewhere has raised $1.7 million to launch in the US. Here's the pitch deck it used to persuade investors;; including a former global VP of Nike and Starbucks.",
      "authorId": "Pitchdecks",
      "authorName": "Someone Somewhere",
      "documentKindSlug": "pitchdeck",
      "documentKindLabel": "Pitch deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.777,
      "pageNumber": 2,
      "slideType": "problem_statement",
      "function": "frame_problem",
      "notes": "Uses a high-impact emotional image to ground the statistical problem statement.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5f69-752d-a9b8-23f14c9f5f8a/2",
      "deckHref": "/decks/019dd923-5f69-752d-a9b8-23f14c9f5f8a",
      "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b8-23f14c9f5f8a#slide-2",
      "loopMatches": [],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5f69-752d-a9b8-23f14c9f5f8a",
      "docSlug": "T0qSA2kGJBgAlKzWDmeo",
      "documentTitle": "Ethical fashion startup Someone Somewhere has raised $1.7 million to launch in the US. Here's the pitch deck it used to persuade investors;; including a former global VP of Nike and Starbucks.",
      "authorId": "Pitchdecks",
      "authorName": "Someone Somewhere",
      "documentKindSlug": "pitchdeck",
      "documentKindLabel": "Pitch deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.777,
      "pageNumber": 3,
      "slideType": "market_sizing",
      "function": "size_opportunity",
      "notes": "The slide uses a split-screen layout with a lifestyle photo on the left and key metrics on the right.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5f69-752d-a9b8-23f14c9f5f8a/3",
      "deckHref": "/decks/019dd923-5f69-752d-a9b8-23f14c9f5f8a",
      "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b8-23f14c9f5f8a#slide-3",
      "loopMatches": [],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5f69-752d-a9b8-23f14c9f5f8a",
      "docSlug": "T0qSA2kGJBgAlKzWDmeo",
      "documentTitle": "Ethical fashion startup Someone Somewhere has raised $1.7 million to launch in the US. Here's the pitch deck it used to persuade investors;; including a former global VP of Nike and Starbucks.",
      "authorId": "Pitchdecks",
      "authorName": "Someone Somewhere",
      "documentKindSlug": "pitchdeck",
      "documentKindLabel": "Pitch deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.777,
      "pageNumber": 4,
      "slideType": "competitive_analysis",
      "function": "cite_precedent",
      "notes": "Uses a list of successful D2C brands as a proxy for market validation.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5f69-752d-a9b8-23f14c9f5f8a/4",
      "deckHref": "/decks/019dd923-5f69-752d-a9b8-23f14c9f5f8a",
      "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b8-23f14c9f5f8a#slide-4",
      "loopMatches": [],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5f69-752d-a9b8-23f14c9f5f8a",
      "docSlug": "T0qSA2kGJBgAlKzWDmeo",
      "documentTitle": "Ethical fashion startup Someone Somewhere has raised $1.7 million to launch in the US. Here's the pitch deck it used to persuade investors;; including a former global VP of Nike and Starbucks.",
      "authorId": "Pitchdecks",
      "authorName": "Someone Somewhere",
      "documentKindSlug": "pitchdeck",
      "documentKindLabel": "Pitch deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.777,
      "pageNumber": 5,
      "slideType": "mission",
      "function": "inspire_vision",
      "notes": null,
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5f69-752d-a9b8-23f14c9f5f8a/5",
      "deckHref": "/decks/019dd923-5f69-752d-a9b8-23f14c9f5f8a",
      "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b8-23f14c9f5f8a#slide-5",
      "loopMatches": [],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5f69-752d-a9b8-23f14c9f5f8a",
      "docSlug": "T0qSA2kGJBgAlKzWDmeo",
      "documentTitle": "Ethical fashion startup Someone Somewhere has raised $1.7 million to launch in the US. Here's the pitch deck it used to persuade investors;; including a former global VP of Nike and Starbucks.",
      "authorId": "Pitchdecks",
      "authorName": "Someone Somewhere",
      "documentKindSlug": "pitchdeck",
      "documentKindLabel": "Pitch deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.777,
      "pageNumber": 6,
      "slideType": "solution",
      "function": "present_solution",
      "notes": null,
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5f69-752d-a9b8-23f14c9f5f8a/6",
      "deckHref": "/decks/019dd923-5f69-752d-a9b8-23f14c9f5f8a",
      "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b8-23f14c9f5f8a#slide-6",
      "loopMatches": [],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5f69-752d-a9b8-23f14c9f5f8a",
      "docSlug": "T0qSA2kGJBgAlKzWDmeo",
      "documentTitle": "Ethical fashion startup Someone Somewhere has raised $1.7 million to launch in the US. Here's the pitch deck it used to persuade investors;; including a former global VP of Nike and Starbucks.",
      "authorId": "Pitchdecks",
      "authorName": "Someone Somewhere",
      "documentKindSlug": "pitchdeck",
      "documentKindLabel": "Pitch deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.777,
      "pageNumber": 7,
      "slideType": "mission",
      "function": "inspire_vision",
      "notes": "The slide uses a visual metaphor of a hand-signed clothing label to reinforce the brand's mission.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5f69-752d-a9b8-23f14c9f5f8a/7",
      "deckHref": "/decks/019dd923-5f69-752d-a9b8-23f14c9f5f8a",
      "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b8-23f14c9f5f8a#slide-7",
      "loopMatches": [],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5f69-752d-a9b8-23f14c9f5f8a",
      "docSlug": "T0qSA2kGJBgAlKzWDmeo",
      "documentTitle": "Ethical fashion startup Someone Somewhere has raised $1.7 million to launch in the US. Here's the pitch deck it used to persuade investors;; including a former global VP of Nike and Starbucks.",
      "authorId": "Pitchdecks",
      "authorName": "Someone Somewhere",
      "documentKindSlug": "pitchdeck",
      "documentKindLabel": "Pitch deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.777,
      "pageNumber": 8,
      "slideType": "why_now",
      "function": "argue_timing",
      "notes": null,
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5f69-752d-a9b8-23f14c9f5f8a/8",
      "deckHref": "/decks/019dd923-5f69-752d-a9b8-23f14c9f5f8a",
      "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b8-23f14c9f5f8a#slide-8",
      "loopMatches": [],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5f69-752d-a9b8-23f14c9f5f8a",
      "docSlug": "T0qSA2kGJBgAlKzWDmeo",
      "documentTitle": "Ethical fashion startup Someone Somewhere has raised $1.7 million to launch in the US. Here's the pitch deck it used to persuade investors;; including a former global VP of Nike and Starbucks.",
      "authorId": "Pitchdecks",
      "authorName": "Someone Somewhere",
      "documentKindSlug": "pitchdeck",
      "documentKindLabel": "Pitch deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.777,
      "pageNumber": 9,
      "slideType": "solution",
      "function": "present_solution",
      "notes": "Uses a value chain framework to explain the operational model.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5f69-752d-a9b8-23f14c9f5f8a/9",
      "deckHref": "/decks/019dd923-5f69-752d-a9b8-23f14c9f5f8a",
      "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b8-23f14c9f5f8a#slide-9",
      "loopMatches": [],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5f69-752d-a9b8-23f14c9f5f8a",
      "docSlug": "T0qSA2kGJBgAlKzWDmeo",
      "documentTitle": "Ethical fashion startup Someone Somewhere has raised $1.7 million to launch in the US. Here's the pitch deck it used to persuade investors;; including a former global VP of Nike and Starbucks.",
      "authorId": "Pitchdecks",
      "authorName": "Someone Somewhere",
      "documentKindSlug": "pitchdeck",
      "documentKindLabel": "Pitch deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.777,
      "pageNumber": 10,
      "slideType": "product_demo",
      "function": "present_solution",
      "notes": null,
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5f69-752d-a9b8-23f14c9f5f8a/10",
      "deckHref": "/decks/019dd923-5f69-752d-a9b8-23f14c9f5f8a",
      "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b8-23f14c9f5f8a#slide-10",
      "loopMatches": [],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5f69-752d-a9b8-23f14c9f5f8a",
      "docSlug": "T0qSA2kGJBgAlKzWDmeo",
      "documentTitle": "Ethical fashion startup Someone Somewhere has raised $1.7 million to launch in the US. Here's the pitch deck it used to persuade investors;; including a former global VP of Nike and Starbucks.",
      "authorId": "Pitchdecks",
      "authorName": "Someone Somewhere",
      "documentKindSlug": "pitchdeck",
      "documentKindLabel": "Pitch deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.777,
      "pageNumber": 11,
      "slideType": "context",
      "function": "establish_context",
      "notes": "The slide uses photography to establish the brand's physical footprint and aesthetic.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5f69-752d-a9b8-23f14c9f5f8a/11",
      "deckHref": "/decks/019dd923-5f69-752d-a9b8-23f14c9f5f8a",
      "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b8-23f14c9f5f8a#slide-11",
      "loopMatches": [],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5f69-752d-a9b8-23f14c9f5f8a",
      "docSlug": "T0qSA2kGJBgAlKzWDmeo",
      "documentTitle": "Ethical fashion startup Someone Somewhere has raised $1.7 million to launch in the US. Here's the pitch deck it used to persuade investors;; including a former global VP of Nike and Starbucks.",
      "authorId": "Pitchdecks",
      "authorName": "Someone Somewhere",
      "documentKindSlug": "pitchdeck",
      "documentKindLabel": "Pitch deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.777,
      "pageNumber": 12,
      "slideType": "use_of_funds",
      "function": "plan_implementation",
      "notes": "The slide combines a list of strategic objectives with a pie chart showing the breakdown of fund usage.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5f69-752d-a9b8-23f14c9f5f8a/12",
      "deckHref": "/decks/019dd923-5f69-752d-a9b8-23f14c9f5f8a",
      "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b8-23f14c9f5f8a#slide-12",
      "loopMatches": [],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5f69-752d-a9b8-23f14c9f5f8a",
      "docSlug": "T0qSA2kGJBgAlKzWDmeo",
      "documentTitle": "Ethical fashion startup Someone Somewhere has raised $1.7 million to launch in the US. Here's the pitch deck it used to persuade investors;; including a former global VP of Nike and Starbucks.",
      "authorId": "Pitchdecks",
      "authorName": "Someone Somewhere",
      "documentKindSlug": "pitchdeck",
      "documentKindLabel": "Pitch deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.777,
      "pageNumber": 13,
      "slideType": "closing_ask",
      "function": "state_next_steps",
      "notes": "The slide uses a high-quality, emotive photograph to build rapport at the end of the presentation.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5f69-752d-a9b8-23f14c9f5f8a/13",
      "deckHref": "/decks/019dd923-5f69-752d-a9b8-23f14c9f5f8a",
      "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b8-23f14c9f5f8a#slide-13",
      "loopMatches": [],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5f69-752d-a9b8-19771f0661e2",
      "docSlug": "SeZO2h14wvm1IxfeQfC3",
      "documentTitle": "Here's the 12-slide pitch deck AI supply chain startup 7bridges used to raise $17 million in a round backed by Maersk's venture arm",
      "authorId": "Pitchdecks",
      "authorName": "7bridges",
      "documentKindSlug": "pitchdeck",
      "documentKindLabel": "Pitch deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.781,
      "pageNumber": 1,
      "slideType": "cover",
      "function": "front_matter",
      "notes": null,
      "imagePath": "https://imgproxy.kitesheet.com/iUmiwy1_AeVSbC9fTJ9YDJ6b9bHy0aYekDzlOCRxziM/rs:fit:1200:1200:0/q:82/f:webp/czM6Ly9raXRlc2hlZXQvY29ycHVzL3NsaWRlcy9TZVpPMmgxNHd2bTFJeGZlUWZDMy9wMDAxLmpwZw",
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5f69-752d-a9b8-19771f0661e2/1",
      "deckHref": "/decks/019dd923-5f69-752d-a9b8-19771f0661e2",
      "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b8-19771f0661e2#slide-1",
      "loopMatches": [],
      "arcBeatMatches": [],
      "imagePathAlt": "https://imgproxy.kitesheet.com/RlQJd2Zb4TJfiDK1ZYfvUY6ZjO9TEWyyrA9M6LNaNFE/rs:fit:1200:1200:0/q:82/f:webp/czM6Ly9raXRlc2hlZXQvY29ycHVzL3NsaWRlcy9TZVpPMmgxNHd2bTFJeGZlUWZDMy9wMDAxLnBuZw",
      "thumbSrc": "https://imgproxy.kitesheet.com/OGPbn2dUwdIGbrGLOfJ2QPwy7RF0lnu3U5yiSvslw-I/rs:fit:480:480:0/q:78/f:webp/czM6Ly9raXRlc2hlZXQvY29ycHVzL3NsaWRlcy9TZVpPMmgxNHd2bTFJeGZlUWZDMy9wMDAxLmpwZw",
      "thumbSrcAlt": "https://imgproxy.kitesheet.com/6tEnz0J2yBQIjJw30N3YjmMzJ_9-j5qcw7MY8cHDIao/rs:fit:480:480:0/q:78/f:webp/czM6Ly9raXRlc2hlZXQvY29ycHVzL3NsaWRlcy9TZVpPMmgxNHd2bTFJeGZlUWZDMy9wMDAxLnBuZw"
    },
    {
      "docId": "019dd923-5f69-752d-a9b8-19771f0661e2",
      "docSlug": "SeZO2h14wvm1IxfeQfC3",
      "documentTitle": "Here's the 12-slide pitch deck AI supply chain startup 7bridges used to raise $17 million in a round backed by Maersk's venture arm",
      "authorId": "Pitchdecks",
      "authorName": "7bridges",
      "documentKindSlug": "pitchdeck",
      "documentKindLabel": "Pitch deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.781,
      "pageNumber": 2,
      "slideType": "problem_statement",
      "function": "frame_problem",
      "notes": "The diagram uses a value-chain style layout to show the flow of goods and information, highlighting three major bottlenecks.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5f69-752d-a9b8-19771f0661e2/2",
      "deckHref": "/decks/019dd923-5f69-752d-a9b8-19771f0661e2",
      "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b8-19771f0661e2#slide-2",
      "loopMatches": [
        {
          "to": 4,
          "from": 2,
          "name": "Cost Of Inaction",
          "slug": "27-cost-of-inaction",
          "bestFor": "Urgent budget requests, compliance, risk mitigation",
          "matchId": "31cf1a0c-b91d-4dea-95e6-dd36c4ed0d44",
          "evidence": "The problem statement highlights the costs of inaction",
          "position": 0,
          "objective": "What are the costs of not leveraging data to master logistics?",
          "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point",
          "confidence": 0.7,
          "description": "Quantify what happens if the audience does nothing"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 4,
          "from": 2,
          "beatId": "6c3e1331-4e26-4d97-ad0a-ce15f713cab8",
          "arcName": "The Sequoia Pitch",
          "arcSlug": "sequoia-pitch",
          "beatName": "Problem",
          "beatSlug": "sequoia-pitch-problem",
          "evidence": "The problem statement is clearly presented on slides 2-4",
          "position": 0,
          "confidence": 0.8,
          "parentBeatName": "Complication",
          "parentBeatSlug": "complication"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5f69-752d-a9b8-19771f0661e2",
      "docSlug": "SeZO2h14wvm1IxfeQfC3",
      "documentTitle": "Here's the 12-slide pitch deck AI supply chain startup 7bridges used to raise $17 million in a round backed by Maersk's venture arm",
      "authorId": "Pitchdecks",
      "authorName": "7bridges",
      "documentKindSlug": "pitchdeck",
      "documentKindLabel": "Pitch deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.781,
      "pageNumber": 3,
      "slideType": "why_now",
      "function": "argue_timing",
      "notes": "Uses a timeline to frame the opportunity as the next logical step in enterprise software evolution.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5f69-752d-a9b8-19771f0661e2/3",
      "deckHref": "/decks/019dd923-5f69-752d-a9b8-19771f0661e2",
      "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b8-19771f0661e2#slide-3",
      "loopMatches": [
        {
          "to": 4,
          "from": 2,
          "name": "Cost Of Inaction",
          "slug": "27-cost-of-inaction",
          "bestFor": "Urgent budget requests, compliance, risk mitigation",
          "matchId": "31cf1a0c-b91d-4dea-95e6-dd36c4ed0d44",
          "evidence": "The problem statement highlights the costs of inaction",
          "position": 0,
          "objective": "What are the costs of not leveraging data to master logistics?",
          "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point",
          "confidence": 0.7,
          "description": "Quantify what happens if the audience does nothing"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 4,
          "from": 2,
          "beatId": "6c3e1331-4e26-4d97-ad0a-ce15f713cab8",
          "arcName": "The Sequoia Pitch",
          "arcSlug": "sequoia-pitch",
          "beatName": "Problem",
          "beatSlug": "sequoia-pitch-problem",
          "evidence": "The problem statement is clearly presented on slides 2-4",
          "position": 0,
          "confidence": 0.8,
          "parentBeatName": "Complication",
          "parentBeatSlug": "complication"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5f69-752d-a9b8-19771f0661e2",
      "docSlug": "SeZO2h14wvm1IxfeQfC3",
      "documentTitle": "Here's the 12-slide pitch deck AI supply chain startup 7bridges used to raise $17 million in a round backed by Maersk's venture arm",
      "authorId": "Pitchdecks",
      "authorName": "7bridges",
      "documentKindSlug": "pitchdeck",
      "documentKindLabel": "Pitch deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.781,
      "pageNumber": 4,
      "slideType": "problem_statement",
      "function": "frame_problem",
      "notes": "Uses a CBInsights market map to illustrate the 'Single Purpose Tools' category.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5f69-752d-a9b8-19771f0661e2/4",
      "deckHref": "/decks/019dd923-5f69-752d-a9b8-19771f0661e2",
      "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b8-19771f0661e2#slide-4",
      "loopMatches": [
        {
          "to": 4,
          "from": 2,
          "name": "Cost Of Inaction",
          "slug": "27-cost-of-inaction",
          "bestFor": "Urgent budget requests, compliance, risk mitigation",
          "matchId": "31cf1a0c-b91d-4dea-95e6-dd36c4ed0d44",
          "evidence": "The problem statement highlights the costs of inaction",
          "position": 0,
          "objective": "What are the costs of not leveraging data to master logistics?",
          "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point",
          "confidence": 0.7,
          "description": "Quantify what happens if the audience does nothing"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 4,
          "from": 2,
          "beatId": "6c3e1331-4e26-4d97-ad0a-ce15f713cab8",
          "arcName": "The Sequoia Pitch",
          "arcSlug": "sequoia-pitch",
          "beatName": "Problem",
          "beatSlug": "sequoia-pitch-problem",
          "evidence": "The problem statement is clearly presented on slides 2-4",
          "position": 0,
          "confidence": 0.8,
          "parentBeatName": "Complication",
          "parentBeatSlug": "complication"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5f69-752d-a9b8-19771f0661e2",
      "docSlug": "SeZO2h14wvm1IxfeQfC3",
      "documentTitle": "Here's the 12-slide pitch deck AI supply chain startup 7bridges used to raise $17 million in a round backed by Maersk's venture arm",
      "authorId": "Pitchdecks",
      "authorName": "7bridges",
      "documentKindSlug": "pitchdeck",
      "documentKindLabel": "Pitch deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.781,
      "pageNumber": 5,
      "slideType": "solution",
      "function": "present_solution",
      "notes": "The slide uses a layered stack diagram to represent the platform architecture and a cloud-based integration icon to show connectivity to external logistics networks.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5f69-752d-a9b8-19771f0661e2/5",
      "deckHref": "/decks/019dd923-5f69-752d-a9b8-19771f0661e2",
      "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b8-19771f0661e2#slide-5",
      "loopMatches": [
        {
          "to": 5,
          "from": 5,
          "name": "Golden Circle",
          "slug": "11-golden-circle",
          "bestFor": "Visionary leadership, brand positioning, mission statements",
          "matchId": "192d405a-db52-4907-97fc-53e10e9fe8a1",
          "evidence": "The solution is presented as a logical conclusion to the problem statement",
          "position": 1,
          "objective": "Why does 7bridges provide a single platform for logistics?",
          "structure": "The Why (Belief) -> The How (Process) -> The What (Result)",
          "confidence": 0.7,
          "description": "Invert the typical pitch by starting with why you exist, rather than what you do"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 5,
          "from": 5,
          "beatId": "32b10c2c-ab63-462e-938e-3d19ad09a15e",
          "arcName": "The Sequoia Pitch",
          "arcSlug": "sequoia-pitch",
          "beatName": "Solution",
          "beatSlug": "sequoia-pitch-solution",
          "evidence": "The solution is presented on slide 5",
          "position": 1,
          "confidence": 0.8,
          "parentBeatName": "Turn",
          "parentBeatSlug": "turn"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5f69-752d-a9b8-19771f0661e2",
      "docSlug": "SeZO2h14wvm1IxfeQfC3",
      "documentTitle": "Here's the 12-slide pitch deck AI supply chain startup 7bridges used to raise $17 million in a round backed by Maersk's venture arm",
      "authorId": "Pitchdecks",
      "authorName": "7bridges",
      "documentKindSlug": "pitchdeck",
      "documentKindLabel": "Pitch deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.781,
      "pageNumber": 6,
      "slideType": "product_demo",
      "function": "present_solution",
      "notes": "The slide features a collage of UI screenshots from the 7bridges platform.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5f69-752d-a9b8-19771f0661e2/6",
      "deckHref": "/decks/019dd923-5f69-752d-a9b8-19771f0661e2",
      "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b8-19771f0661e2#slide-6",
      "loopMatches": [
        {
          "to": 6,
          "from": 6,
          "name": "Before After",
          "slug": "21-before-after",
          "bestFor": "Product demos, process improvements, ROI justification",
          "matchId": "5768950e-3f7a-4c19-adfc-6359b5381881",
          "evidence": "The product demo presents a clear before-and-after scenario",
          "position": 2,
          "objective": "What is the before-and-after scenario for customers using 7bridges?",
          "structure": "The Old Way (Pain) -> The Moment of Change -> The New Way (Glory) -> The Measurable Delta",
          "confidence": 0.6,
          "description": "Show the dramatic contrast between the old way and the new way through side-by-side comparison"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 6,
          "from": 6,
          "beatId": "2d0d260e-ad81-45c5-abd5-4a2a03993c5d",
          "arcName": "The Sequoia Pitch",
          "arcSlug": "sequoia-pitch",
          "beatName": "Product",
          "beatSlug": "sequoia-pitch-product",
          "evidence": "The product demo is presented on slide 6",
          "position": 2,
          "confidence": 0.8,
          "parentBeatName": "Evidence",
          "parentBeatSlug": "evidence"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5f69-752d-a9b8-19771f0661e2",
      "docSlug": "SeZO2h14wvm1IxfeQfC3",
      "documentTitle": "Here's the 12-slide pitch deck AI supply chain startup 7bridges used to raise $17 million in a round backed by Maersk's venture arm",
      "authorId": "Pitchdecks",
      "authorName": "7bridges",
      "documentKindSlug": "pitchdeck",
      "documentKindLabel": "Pitch deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.781,
      "pageNumber": 7,
      "slideType": "traction",
      "function": "show_traction",
      "notes": null,
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5f69-752d-a9b8-19771f0661e2/7",
      "deckHref": "/decks/019dd923-5f69-752d-a9b8-19771f0661e2",
      "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b8-19771f0661e2#slide-7",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 8,
          "from": 7,
          "beatId": "af5e19e1-7963-4181-a3bc-8ec0f1906873",
          "arcName": "The Sequoia Pitch",
          "arcSlug": "sequoia-pitch",
          "beatName": "Traction",
          "beatSlug": null,
          "evidence": "The traction is presented on slides 7-8",
          "position": 3,
          "confidence": 0.8,
          "parentBeatName": null,
          "parentBeatSlug": null
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5f69-752d-a9b8-19771f0661e2",
      "docSlug": "SeZO2h14wvm1IxfeQfC3",
      "documentTitle": "Here's the 12-slide pitch deck AI supply chain startup 7bridges used to raise $17 million in a round backed by Maersk's venture arm",
      "authorId": "Pitchdecks",
      "authorName": "7bridges",
      "documentKindSlug": "pitchdeck",
      "documentKindLabel": "Pitch deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.781,
      "pageNumber": 8,
      "slideType": "traction",
      "function": "show_traction",
      "notes": "The slide uses a dark theme with high-contrast red and green bars/areas to emphasize positive growth metrics.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5f69-752d-a9b8-19771f0661e2/8",
      "deckHref": "/decks/019dd923-5f69-752d-a9b8-19771f0661e2",
      "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b8-19771f0661e2#slide-8",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 8,
          "from": 7,
          "beatId": "af5e19e1-7963-4181-a3bc-8ec0f1906873",
          "arcName": "The Sequoia Pitch",
          "arcSlug": "sequoia-pitch",
          "beatName": "Traction",
          "beatSlug": null,
          "evidence": "The traction is presented on slides 7-8",
          "position": 3,
          "confidence": 0.8,
          "parentBeatName": null,
          "parentBeatSlug": null
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5f69-752d-a9b8-19771f0661e2",
      "docSlug": "SeZO2h14wvm1IxfeQfC3",
      "documentTitle": "Here's the 12-slide pitch deck AI supply chain startup 7bridges used to raise $17 million in a round backed by Maersk's venture arm",
      "authorId": "Pitchdecks",
      "authorName": "7bridges",
      "documentKindSlug": "pitchdeck",
      "documentKindLabel": "Pitch deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.781,
      "pageNumber": 9,
      "slideType": "solution",
      "function": "present_solution",
      "notes": "The diagram is a classic flywheel or virtuous cycle.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5f69-752d-a9b8-19771f0661e2/9",
      "deckHref": "/decks/019dd923-5f69-752d-a9b8-19771f0661e2",
      "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b8-19771f0661e2#slide-9",
      "loopMatches": [],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5f69-752d-a9b8-19771f0661e2",
      "docSlug": "SeZO2h14wvm1IxfeQfC3",
      "documentTitle": "Here's the 12-slide pitch deck AI supply chain startup 7bridges used to raise $17 million in a round backed by Maersk's venture arm",
      "authorId": "Pitchdecks",
      "authorName": "7bridges",
      "documentKindSlug": "pitchdeck",
      "documentKindLabel": "Pitch deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.781,
      "pageNumber": 10,
      "slideType": "business_model",
      "function": "present_solution",
      "notes": "The diagram is a classic flywheel/network effect model.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5f69-752d-a9b8-19771f0661e2/10",
      "deckHref": "/decks/019dd923-5f69-752d-a9b8-19771f0661e2",
      "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b8-19771f0661e2#slide-10",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 10,
          "from": 10,
          "beatId": "c7a99eb5-27bb-457c-a63d-55acfd54cda0",
          "arcName": "The Sequoia Pitch",
          "arcSlug": "sequoia-pitch",
          "beatName": "Business Model",
          "beatSlug": "sequoia-pitch-business-model",
          "evidence": "The business model is presented on slide 10",
          "position": 4,
          "confidence": 0.8,
          "parentBeatName": "Evidence",
          "parentBeatSlug": "evidence"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5f69-752d-a9b8-19771f0661e2",
      "docSlug": "SeZO2h14wvm1IxfeQfC3",
      "documentTitle": "Here's the 12-slide pitch deck AI supply chain startup 7bridges used to raise $17 million in a round backed by Maersk's venture arm",
      "authorId": "Pitchdecks",
      "authorName": "7bridges",
      "documentKindSlug": "pitchdeck",
      "documentKindLabel": "Pitch deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.781,
      "pageNumber": 11,
      "slideType": "team_bio",
      "function": "summarize",
      "notes": "The slide uses a grid layout for team members, with a final box summarizing the broader team growth.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5f69-752d-a9b8-19771f0661e2/11",
      "deckHref": "/decks/019dd923-5f69-752d-a9b8-19771f0661e2",
      "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b8-19771f0661e2#slide-11",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 11,
          "from": 11,
          "beatId": "cad37f2a-aaf7-4c4b-af58-f49c1994fd72",
          "arcName": "The Sequoia Pitch",
          "arcSlug": "sequoia-pitch",
          "beatName": "Team",
          "beatSlug": "sequoia-pitch-team",
          "evidence": "The team bio is presented on slide 11",
          "position": 5,
          "confidence": 0.8,
          "parentBeatName": "Evidence",
          "parentBeatSlug": "evidence"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5f69-752d-a9b8-19771f0661e2",
      "docSlug": "SeZO2h14wvm1IxfeQfC3",
      "documentTitle": "Here's the 12-slide pitch deck AI supply chain startup 7bridges used to raise $17 million in a round backed by Maersk's venture arm",
      "authorId": "Pitchdecks",
      "authorName": "7bridges",
      "documentKindSlug": "pitchdeck",
      "documentKindLabel": "Pitch deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.781,
      "pageNumber": 12,
      "slideType": "cover",
      "function": "front_matter",
      "notes": null,
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5f69-752d-a9b8-19771f0661e2/12",
      "deckHref": "/decks/019dd923-5f69-752d-a9b8-19771f0661e2",
      "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b8-19771f0661e2#slide-12",
      "loopMatches": [],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5f69-752d-a9b8-28c8edcb7f61",
      "docSlug": "SgwK5AJmgemUsAcqJlUx",
      "documentTitle": "Here's the pitch deck that customer education startup Skilljar used to get Insight partners;; Mayfield and other VCs to invest in its $33 million Series B round",
      "authorId": "Pitchdecks",
      "authorName": "Skilljar",
      "documentKindSlug": "pitchdeck",
      "documentKindLabel": "Pitch deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.783,
      "pageNumber": 1,
      "slideType": "cover",
      "function": "front_matter",
      "notes": null,
      "imagePath": "https://imgproxy.kitesheet.com/FRSIKR5Afq0vDhJ3jefATa88oYKyMrQseAzfsYKKWwY/rs:fit:1200:1200:0/q:82/f:webp/czM6Ly9raXRlc2hlZXQvY29ycHVzL3NsaWRlcy9TZ3dLNUFKbWdlbVVzQWNxSmxVeC9wMDAxLmpwZw",
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5f69-752d-a9b8-28c8edcb7f61/1",
      "deckHref": "/decks/019dd923-5f69-752d-a9b8-28c8edcb7f61",
      "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b8-28c8edcb7f61#slide-1",
      "loopMatches": [],
      "arcBeatMatches": [],
      "imagePathAlt": "https://imgproxy.kitesheet.com/-6kvgKYm8avFYCs6n3TYNI5SeWNXT5EtW0kVGWQpe6Q/rs:fit:1200:1200:0/q:82/f:webp/czM6Ly9raXRlc2hlZXQvY29ycHVzL3NsaWRlcy9TZ3dLNUFKbWdlbVVzQWNxSmxVeC9wMDAxLnBuZw",
      "thumbSrc": "https://imgproxy.kitesheet.com/Q003-WiFk2in7xQAmcGtUBRPDLK_sLxEp_XGxcZbHps/rs:fit:480:480:0/q:78/f:webp/czM6Ly9raXRlc2hlZXQvY29ycHVzL3NsaWRlcy9TZ3dLNUFKbWdlbVVzQWNxSmxVeC9wMDAxLmpwZw",
      "thumbSrcAlt": "https://imgproxy.kitesheet.com/p_09r7u070VueOFf5I_9Vqb-MaFH78DDPkhWPlSHGaA/rs:fit:480:480:0/q:78/f:webp/czM6Ly9raXRlc2hlZXQvY29ycHVzL3NsaWRlcy9TZ3dLNUFKbWdlbVVzQWNxSmxVeC9wMDAxLnBuZw"
    },
    {
      "docId": "019dd923-5f69-752d-a9b8-28c8edcb7f61",
      "docSlug": "SgwK5AJmgemUsAcqJlUx",
      "documentTitle": "Here's the pitch deck that customer education startup Skilljar used to get Insight partners;; Mayfield and other VCs to invest in its $33 million Series B round",
      "authorId": "Pitchdecks",
      "authorName": "Skilljar",
      "documentKindSlug": "pitchdeck",
      "documentKindLabel": "Pitch deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.783,
      "pageNumber": 2,
      "slideType": "executive_summary",
      "function": "summarize",
      "notes": "The slide uses placeholders (XX) for sensitive financial and operational data.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5f69-752d-a9b8-28c8edcb7f61/2",
      "deckHref": "/decks/019dd923-5f69-752d-a9b8-28c8edcb7f61",
      "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b8-28c8edcb7f61#slide-2",
      "loopMatches": [],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5f69-752d-a9b8-15703146b607",
      "docSlug": "Sc1PB9wYtQj0CppK6T1F",
      "documentTitle": "Peter Thiel backed location-data startup SafeGraph in a $45 million funding round after seeing this pitch deck",
      "authorId": "Pitchdecks",
      "authorName": "SafeGraph",
      "documentKindSlug": "pitchdeck",
      "documentKindLabel": "Pitch deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.783,
      "pageNumber": 13,
      "slideType": "closing_ask",
      "function": "state_next_steps",
      "notes": "Standard closing slide.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5f69-752d-a9b8-15703146b607/13",
      "deckHref": "/decks/019dd923-5f69-752d-a9b8-15703146b607",
      "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b8-15703146b607#slide-13",
      "loopMatches": [],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5f69-752d-a9b8-15703146b607",
      "docSlug": "Sc1PB9wYtQj0CppK6T1F",
      "documentTitle": "Peter Thiel backed location-data startup SafeGraph in a $45 million funding round after seeing this pitch deck",
      "authorId": "Pitchdecks",
      "authorName": "SafeGraph",
      "documentKindSlug": "pitchdeck",
      "documentKindLabel": "Pitch deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.783,
      "pageNumber": 14,
      "slideType": "closing_ask",
      "function": "state_next_steps",
      "notes": null,
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5f69-752d-a9b8-15703146b607/14",
      "deckHref": "/decks/019dd923-5f69-752d-a9b8-15703146b607",
      "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b8-15703146b607#slide-14",
      "loopMatches": [],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5f69-752d-a9b8-1f6a8edf6941",
      "docSlug": "ST7UHisyRnzKQILS7LcA",
      "documentTitle": "We got an exclusive look at the pitch deck UK fintech Payhawk used to raise $20 million from Klarna backer QED",
      "authorId": "Pitchdecks",
      "authorName": "Payhawk",
      "documentKindSlug": "pitchdeck",
      "documentKindLabel": "Pitch deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.78,
      "pageNumber": 1,
      "slideType": "cover",
      "function": "front_matter",
      "notes": null,
      "imagePath": "https://imgproxy.kitesheet.com/YnJUkrxBLHw1ecl5iqdozyD6O3UY06IxpjW95HBSmeo/rs:fit:1200:1200:0/q:82/f:webp/czM6Ly9raXRlc2hlZXQvY29ycHVzL3NsaWRlcy9TVDdVSGlzeVJuektRSUxTN0xjQS9wMDAxLmpwZw",
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5f69-752d-a9b8-1f6a8edf6941/1",
      "deckHref": "/decks/019dd923-5f69-752d-a9b8-1f6a8edf6941",
      "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b8-1f6a8edf6941#slide-1",
      "loopMatches": [],
      "arcBeatMatches": [],
      "imagePathAlt": "https://imgproxy.kitesheet.com/XWXClm2Y_MrXUtYVqtVcpBKre9xO0HPfcxyI94qozcM/rs:fit:1200:1200:0/q:82/f:webp/czM6Ly9raXRlc2hlZXQvY29ycHVzL3NsaWRlcy9TVDdVSGlzeVJuektRSUxTN0xjQS9wMDAxLnBuZw",
      "thumbSrc": "https://imgproxy.kitesheet.com/L2SZnGbIND3J_49vNSeHraQs1F0SuEd45P6UM3lq82o/rs:fit:480:480:0/q:78/f:webp/czM6Ly9raXRlc2hlZXQvY29ycHVzL3NsaWRlcy9TVDdVSGlzeVJuektRSUxTN0xjQS9wMDAxLmpwZw",
      "thumbSrcAlt": "https://imgproxy.kitesheet.com/DuwbUK7rfteTN1l0XSsf7BaxS-hQIJDt5FjMtnfCpWg/rs:fit:480:480:0/q:78/f:webp/czM6Ly9raXRlc2hlZXQvY29ycHVzL3NsaWRlcy9TVDdVSGlzeVJuektRSUxTN0xjQS9wMDAxLnBuZw"
    },
    {
      "docId": "019dd923-5f69-752d-a9b8-1f6a8edf6941",
      "docSlug": "ST7UHisyRnzKQILS7LcA",
      "documentTitle": "We got an exclusive look at the pitch deck UK fintech Payhawk used to raise $20 million from Klarna backer QED",
      "authorId": "Pitchdecks",
      "authorName": "Payhawk",
      "documentKindSlug": "pitchdeck",
      "documentKindLabel": "Pitch deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.78,
      "pageNumber": 2,
      "slideType": "team_bio",
      "function": "other",
      "notes": "The slide highlights previous experience at Telerik and high-profile investors/hires to establish credibility.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5f69-752d-a9b8-1f6a8edf6941/2",
      "deckHref": "/decks/019dd923-5f69-752d-a9b8-1f6a8edf6941",
      "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b8-1f6a8edf6941#slide-2",
      "loopMatches": [],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5f69-752d-a9b8-1f6a8edf6941",
      "docSlug": "ST7UHisyRnzKQILS7LcA",
      "documentTitle": "We got an exclusive look at the pitch deck UK fintech Payhawk used to raise $20 million from Klarna backer QED",
      "authorId": "Pitchdecks",
      "authorName": "Payhawk",
      "documentKindSlug": "pitchdeck",
      "documentKindLabel": "Pitch deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.78,
      "pageNumber": 3,
      "slideType": "problem_statement",
      "function": "frame_problem",
      "notes": "The diagram illustrates a fragmented ecosystem of disconnected tools and processes.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5f69-752d-a9b8-1f6a8edf6941/3",
      "deckHref": "/decks/019dd923-5f69-752d-a9b8-1f6a8edf6941",
      "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b8-1f6a8edf6941#slide-3",
      "loopMatches": [
        {
          "to": 5,
          "from": 3,
          "name": "Cost Of Inaction",
          "slug": "27-cost-of-inaction",
          "bestFor": "Urgent budget requests, compliance, risk mitigation",
          "matchId": "bff1eb83-c4cd-49e7-ba36-18fb9548476d",
          "evidence": "The problem statement and pain points suggest the cost of inaction.",
          "position": 0,
          "objective": "What are the consequences of not using Payhawk?",
          "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point",
          "confidence": 0.6,
          "description": "Quantify what happens if the audience does nothing"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 3,
          "from": 3,
          "beatId": "ad160539-3713-42c1-b573-fb3c4c7f1127",
          "arcName": "The Sequoia Pitch",
          "arcSlug": "sequoia-pitch",
          "beatName": "Problem",
          "beatSlug": "sequoia-pitch-problem",
          "evidence": "The problem statement is clearly presented on page 3.",
          "position": 0,
          "confidence": 0.8,
          "parentBeatName": "Complication",
          "parentBeatSlug": "complication"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5f69-752d-a9b8-1f6a8edf6941",
      "docSlug": "ST7UHisyRnzKQILS7LcA",
      "documentTitle": "We got an exclusive look at the pitch deck UK fintech Payhawk used to raise $20 million from Klarna backer QED",
      "authorId": "Pitchdecks",
      "authorName": "Payhawk",
      "documentKindSlug": "pitchdeck",
      "documentKindLabel": "Pitch deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.78,
      "pageNumber": 4,
      "slideType": "solution",
      "function": "present_solution",
      "notes": "The diagram illustrates a layered architecture where Payhawk acts as an orchestration layer between legacy ERPs and bank accounts.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5f69-752d-a9b8-1f6a8edf6941/4",
      "deckHref": "/decks/019dd923-5f69-752d-a9b8-1f6a8edf6941",
      "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b8-1f6a8edf6941#slide-4",
      "loopMatches": [
        {
          "to": 5,
          "from": 3,
          "name": "Cost Of Inaction",
          "slug": "27-cost-of-inaction",
          "bestFor": "Urgent budget requests, compliance, risk mitigation",
          "matchId": "bff1eb83-c4cd-49e7-ba36-18fb9548476d",
          "evidence": "The problem statement and pain points suggest the cost of inaction.",
          "position": 0,
          "objective": "What are the consequences of not using Payhawk?",
          "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point",
          "confidence": 0.6,
          "description": "Quantify what happens if the audience does nothing"
        },
        {
          "to": 9,
          "from": 4,
          "name": "Golden Circle",
          "slug": "11-golden-circle",
          "bestFor": "Visionary leadership, brand positioning, mission statements",
          "matchId": "a21007d3-4653-4460-9484-879677854dcb",
          "evidence": "The solution and business model slides suggest the golden circle loop.",
          "position": 1,
          "objective": "Why does Payhawk's solution work?",
          "structure": "The Why (Belief) -> The How (Process) -> The What (Result)",
          "confidence": 0.6,
          "description": "Invert the typical pitch by starting with why you exist, rather than what you do"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 4,
          "from": 4,
          "beatId": "0e3ac83f-37a6-4351-92f3-a3951d878f71",
          "arcName": "The Sequoia Pitch",
          "arcSlug": "sequoia-pitch",
          "beatName": "Solution",
          "beatSlug": "sequoia-pitch-solution",
          "evidence": "The solution is presented on page 4.",
          "position": 1,
          "confidence": 0.8,
          "parentBeatName": "Turn",
          "parentBeatSlug": "turn"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5f69-752d-a9b8-1f6a8edf6941",
      "docSlug": "ST7UHisyRnzKQILS7LcA",
      "documentTitle": "We got an exclusive look at the pitch deck UK fintech Payhawk used to raise $20 million from Klarna backer QED",
      "authorId": "Pitchdecks",
      "authorName": "Payhawk",
      "documentKindSlug": "pitchdeck",
      "documentKindLabel": "Pitch deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.78,
      "pageNumber": 5,
      "slideType": "pain_points",
      "function": "frame_problem",
      "notes": "Includes a customer journey map framework at the bottom.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5f69-752d-a9b8-1f6a8edf6941/5",
      "deckHref": "/decks/019dd923-5f69-752d-a9b8-1f6a8edf6941",
      "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b8-1f6a8edf6941#slide-5",
      "loopMatches": [
        {
          "to": 5,
          "from": 3,
          "name": "Cost Of Inaction",
          "slug": "27-cost-of-inaction",
          "bestFor": "Urgent budget requests, compliance, risk mitigation",
          "matchId": "bff1eb83-c4cd-49e7-ba36-18fb9548476d",
          "evidence": "The problem statement and pain points suggest the cost of inaction.",
          "position": 0,
          "objective": "What are the consequences of not using Payhawk?",
          "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point",
          "confidence": 0.6,
          "description": "Quantify what happens if the audience does nothing"
        },
        {
          "to": 9,
          "from": 4,
          "name": "Golden Circle",
          "slug": "11-golden-circle",
          "bestFor": "Visionary leadership, brand positioning, mission statements",
          "matchId": "a21007d3-4653-4460-9484-879677854dcb",
          "evidence": "The solution and business model slides suggest the golden circle loop.",
          "position": 1,
          "objective": "Why does Payhawk's solution work?",
          "structure": "The Why (Belief) -> The How (Process) -> The What (Result)",
          "confidence": 0.6,
          "description": "Invert the typical pitch by starting with why you exist, rather than what you do"
        }
      ],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5f69-752d-a9b8-1f6a8edf6941",
      "docSlug": "ST7UHisyRnzKQILS7LcA",
      "documentTitle": "We got an exclusive look at the pitch deck UK fintech Payhawk used to raise $20 million from Klarna backer QED",
      "authorId": "Pitchdecks",
      "authorName": "Payhawk",
      "documentKindSlug": "pitchdeck",
      "documentKindLabel": "Pitch deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.78,
      "pageNumber": 6,
      "slideType": "customer_journey",
      "function": "establish_context",
      "notes": "The slide combines target audience segmentation with social proof.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5f69-752d-a9b8-1f6a8edf6941/6",
      "deckHref": "/decks/019dd923-5f69-752d-a9b8-1f6a8edf6941",
      "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b8-1f6a8edf6941#slide-6",
      "loopMatches": [
        {
          "to": 9,
          "from": 4,
          "name": "Golden Circle",
          "slug": "11-golden-circle",
          "bestFor": "Visionary leadership, brand positioning, mission statements",
          "matchId": "a21007d3-4653-4460-9484-879677854dcb",
          "evidence": "The solution and business model slides suggest the golden circle loop.",
          "position": 1,
          "objective": "Why does Payhawk's solution work?",
          "structure": "The Why (Belief) -> The How (Process) -> The What (Result)",
          "confidence": 0.6,
          "description": "Invert the typical pitch by starting with why you exist, rather than what you do"
        }
      ],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5f69-752d-a9b8-1f6a8edf6941",
      "docSlug": "ST7UHisyRnzKQILS7LcA",
      "documentTitle": "We got an exclusive look at the pitch deck UK fintech Payhawk used to raise $20 million from Klarna backer QED",
      "authorId": "Pitchdecks",
      "authorName": "Payhawk",
      "documentKindSlug": "pitchdeck",
      "documentKindLabel": "Pitch deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.78,
      "pageNumber": 7,
      "slideType": "customer_logos",
      "function": "audience-segmentation",
      "notes": "The slide uses a 'social proof' strategy by highlighting that banks use the product, which serves as a proxy for security and reliability.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5f69-752d-a9b8-1f6a8edf6941/7",
      "deckHref": "/decks/019dd923-5f69-752d-a9b8-1f6a8edf6941",
      "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b8-1f6a8edf6941#slide-7",
      "loopMatches": [
        {
          "to": 9,
          "from": 4,
          "name": "Golden Circle",
          "slug": "11-golden-circle",
          "bestFor": "Visionary leadership, brand positioning, mission statements",
          "matchId": "a21007d3-4653-4460-9484-879677854dcb",
          "evidence": "The solution and business model slides suggest the golden circle loop.",
          "position": 1,
          "objective": "Why does Payhawk's solution work?",
          "structure": "The Why (Belief) -> The How (Process) -> The What (Result)",
          "confidence": 0.6,
          "description": "Invert the typical pitch by starting with why you exist, rather than what you do"
        }
      ],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5f69-752d-a9b8-1f6a8edf6941",
      "docSlug": "ST7UHisyRnzKQILS7LcA",
      "documentTitle": "We got an exclusive look at the pitch deck UK fintech Payhawk used to raise $20 million from Klarna backer QED",
      "authorId": "Pitchdecks",
      "authorName": "Payhawk",
      "documentKindSlug": "pitchdeck",
      "documentKindLabel": "Pitch deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.78,
      "pageNumber": 8,
      "slideType": "solution",
      "function": "present_solution",
      "notes": "Uses a value chain diagram to show how Payhawk integrates multiple financial functions (IBANs, cards, reconciliation, payments, workflows, data entry, ERP connectivity) that competitors only address in silos.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5f69-752d-a9b8-1f6a8edf6941/8",
      "deckHref": "/decks/019dd923-5f69-752d-a9b8-1f6a8edf6941",
      "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b8-1f6a8edf6941#slide-8",
      "loopMatches": [
        {
          "to": 9,
          "from": 4,
          "name": "Golden Circle",
          "slug": "11-golden-circle",
          "bestFor": "Visionary leadership, brand positioning, mission statements",
          "matchId": "a21007d3-4653-4460-9484-879677854dcb",
          "evidence": "The solution and business model slides suggest the golden circle loop.",
          "position": 1,
          "objective": "Why does Payhawk's solution work?",
          "structure": "The Why (Belief) -> The How (Process) -> The What (Result)",
          "confidence": 0.6,
          "description": "Invert the typical pitch by starting with why you exist, rather than what you do"
        }
      ],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5f69-752d-a9b8-1f6a8edf6941",
      "docSlug": "ST7UHisyRnzKQILS7LcA",
      "documentTitle": "We got an exclusive look at the pitch deck UK fintech Payhawk used to raise $20 million from Klarna backer QED",
      "authorId": "Pitchdecks",
      "authorName": "Payhawk",
      "documentKindSlug": "pitchdeck",
      "documentKindLabel": "Pitch deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.78,
      "pageNumber": 9,
      "slideType": "business_model",
      "function": "present_solution",
      "notes": "Uses a circular flywheel diagram to represent the land-and-expand strategy.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5f69-752d-a9b8-1f6a8edf6941/9",
      "deckHref": "/decks/019dd923-5f69-752d-a9b8-1f6a8edf6941",
      "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b8-1f6a8edf6941#slide-9",
      "loopMatches": [
        {
          "to": 9,
          "from": 4,
          "name": "Golden Circle",
          "slug": "11-golden-circle",
          "bestFor": "Visionary leadership, brand positioning, mission statements",
          "matchId": "a21007d3-4653-4460-9484-879677854dcb",
          "evidence": "The solution and business model slides suggest the golden circle loop.",
          "position": 1,
          "objective": "Why does Payhawk's solution work?",
          "structure": "The Why (Belief) -> The How (Process) -> The What (Result)",
          "confidence": 0.6,
          "description": "Invert the typical pitch by starting with why you exist, rather than what you do"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 9,
          "from": 9,
          "beatId": "95e33c46-cece-46fa-965b-6f9d675a6ae7",
          "arcName": "The Sequoia Pitch",
          "arcSlug": "sequoia-pitch",
          "beatName": "Business Model",
          "beatSlug": "sequoia-pitch-business-model",
          "evidence": "The business model is explained on page 9.",
          "position": 2,
          "confidence": 0.8,
          "parentBeatName": "Evidence",
          "parentBeatSlug": "evidence"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5f69-752d-a9b8-1f6a8edf6941",
      "docSlug": "ST7UHisyRnzKQILS7LcA",
      "documentTitle": "We got an exclusive look at the pitch deck UK fintech Payhawk used to raise $20 million from Klarna backer QED",
      "authorId": "Pitchdecks",
      "authorName": "Payhawk",
      "documentKindSlug": "pitchdeck",
      "documentKindLabel": "Pitch deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.78,
      "pageNumber": 10,
      "slideType": "traction",
      "function": "show_traction",
      "notes": "The table tracks cohorts from Nov-19 to Dec-20 across 13 months. Includes annotations for COVID-19 and Wirecard events.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5f69-752d-a9b8-1f6a8edf6941/10",
      "deckHref": "/decks/019dd923-5f69-752d-a9b8-1f6a8edf6941",
      "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b8-1f6a8edf6941#slide-10",
      "loopMatches": [
        {
          "to": 12,
          "from": 10,
          "name": "Quick Win Big Bet",
          "slug": "47-quick-win-big-bet",
          "bestFor": "Transformation planning, 100-day plans, resource allocation",
          "matchId": "8a8c5c72-4f54-41d3-9b54-9f2889799313",
          "evidence": "The traction and unfair advantage slides suggest the quick win big bet loop.",
          "position": 2,
          "objective": "What are the key advantages of Payhawk's solution?",
          "structure": "The Full List -> Quick Wins (Low effort, High impact) -> Big Bets (High effort, High impact) -> Sequenced Roadmap",
          "confidence": 0.6,
          "description": "Separate initiatives into immediate wins and longer-term strategic bets"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 10,
          "from": 10,
          "beatId": "e1c3d7af-dcd4-4355-95ac-8f7c934d53cd",
          "arcName": "The Sequoia Pitch",
          "arcSlug": "sequoia-pitch",
          "beatName": "Traction",
          "beatSlug": null,
          "evidence": "Traction is showcased on page 10.",
          "position": 3,
          "confidence": 0.8,
          "parentBeatName": null,
          "parentBeatSlug": null
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5f69-752d-a9b8-1f6a8edf6941",
      "docSlug": "ST7UHisyRnzKQILS7LcA",
      "documentTitle": "We got an exclusive look at the pitch deck UK fintech Payhawk used to raise $20 million from Klarna backer QED",
      "authorId": "Pitchdecks",
      "authorName": "Payhawk",
      "documentKindSlug": "pitchdeck",
      "documentKindLabel": "Pitch deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.78,
      "pageNumber": 11,
      "slideType": "appendix_data",
      "function": "analyze_data",
      "notes": "The table contains placeholders (dashes) for financial data across FY19-FY23.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5f69-752d-a9b8-1f6a8edf6941/11",
      "deckHref": "/decks/019dd923-5f69-752d-a9b8-1f6a8edf6941",
      "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b8-1f6a8edf6941#slide-11",
      "loopMatches": [
        {
          "to": 12,
          "from": 10,
          "name": "Quick Win Big Bet",
          "slug": "47-quick-win-big-bet",
          "bestFor": "Transformation planning, 100-day plans, resource allocation",
          "matchId": "8a8c5c72-4f54-41d3-9b54-9f2889799313",
          "evidence": "The traction and unfair advantage slides suggest the quick win big bet loop.",
          "position": 2,
          "objective": "What are the key advantages of Payhawk's solution?",
          "structure": "The Full List -> Quick Wins (Low effort, High impact) -> Big Bets (High effort, High impact) -> Sequenced Roadmap",
          "confidence": 0.6,
          "description": "Separate initiatives into immediate wins and longer-term strategic bets"
        }
      ],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5f69-752d-a9b8-1f6a8edf6941",
      "docSlug": "ST7UHisyRnzKQILS7LcA",
      "documentTitle": "We got an exclusive look at the pitch deck UK fintech Payhawk used to raise $20 million from Klarna backer QED",
      "authorId": "Pitchdecks",
      "authorName": "Payhawk",
      "documentKindSlug": "pitchdeck",
      "documentKindLabel": "Pitch deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.78,
      "pageNumber": 12,
      "slideType": "unfair_advantage",
      "function": "present_solution",
      "notes": null,
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5f69-752d-a9b8-1f6a8edf6941/12",
      "deckHref": "/decks/019dd923-5f69-752d-a9b8-1f6a8edf6941",
      "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b8-1f6a8edf6941#slide-12",
      "loopMatches": [
        {
          "to": 12,
          "from": 10,
          "name": "Quick Win Big Bet",
          "slug": "47-quick-win-big-bet",
          "bestFor": "Transformation planning, 100-day plans, resource allocation",
          "matchId": "8a8c5c72-4f54-41d3-9b54-9f2889799313",
          "evidence": "The traction and unfair advantage slides suggest the quick win big bet loop.",
          "position": 2,
          "objective": "What are the key advantages of Payhawk's solution?",
          "structure": "The Full List -> Quick Wins (Low effort, High impact) -> Big Bets (High effort, High impact) -> Sequenced Roadmap",
          "confidence": 0.6,
          "description": "Separate initiatives into immediate wins and longer-term strategic bets"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 12,
          "from": 12,
          "beatId": "43d48b1b-b1b2-49e1-a3de-e00bf4c700c9",
          "arcName": "The Sequoia Pitch",
          "arcSlug": "sequoia-pitch",
          "beatName": "Unfair Advantage",
          "beatSlug": null,
          "evidence": "The unfair advantage is highlighted on page 12.",
          "position": 4,
          "confidence": 0.8,
          "parentBeatName": null,
          "parentBeatSlug": null
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5f69-752d-a9b8-1f6a8edf6941",
      "docSlug": "ST7UHisyRnzKQILS7LcA",
      "documentTitle": "We got an exclusive look at the pitch deck UK fintech Payhawk used to raise $20 million from Klarna backer QED",
      "authorId": "Pitchdecks",
      "authorName": "Payhawk",
      "documentKindSlug": "pitchdeck",
      "documentKindLabel": "Pitch deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.78,
      "pageNumber": 13,
      "slideType": "solution",
      "function": "present_solution",
      "notes": "The slide uses a linear process flow represented by five distinct cards.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5f69-752d-a9b8-1f6a8edf6941/13",
      "deckHref": "/decks/019dd923-5f69-752d-a9b8-1f6a8edf6941",
      "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b8-1f6a8edf6941#slide-13",
      "loopMatches": [],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5f69-752d-a9b8-1f6a8edf6941",
      "docSlug": "ST7UHisyRnzKQILS7LcA",
      "documentTitle": "We got an exclusive look at the pitch deck UK fintech Payhawk used to raise $20 million from Klarna backer QED",
      "authorId": "Pitchdecks",
      "authorName": "Payhawk",
      "documentKindSlug": "pitchdeck",
      "documentKindLabel": "Pitch deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.78,
      "pageNumber": 14,
      "slideType": "product_demo",
      "function": "present_solution",
      "notes": "The slide features a UI mockup of the Payhawk dashboard showing account balances, currency exchange, and deposit history.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5f69-752d-a9b8-1f6a8edf6941/14",
      "deckHref": "/decks/019dd923-5f69-752d-a9b8-1f6a8edf6941",
      "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b8-1f6a8edf6941#slide-14",
      "loopMatches": [],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5f69-752d-a9b8-1f6a8edf6941",
      "docSlug": "ST7UHisyRnzKQILS7LcA",
      "documentTitle": "We got an exclusive look at the pitch deck UK fintech Payhawk used to raise $20 million from Klarna backer QED",
      "authorId": "Pitchdecks",
      "authorName": "Payhawk",
      "documentKindSlug": "pitchdeck",
      "documentKindLabel": "Pitch deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.78,
      "pageNumber": 15,
      "slideType": "solution",
      "function": "present_solution",
      "notes": "The slide uses a visual metaphor of a person struggling with an old-fashioned adding machine contrasted with a modern mobile app interface.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5f69-752d-a9b8-1f6a8edf6941/15",
      "deckHref": "/decks/019dd923-5f69-752d-a9b8-1f6a8edf6941",
      "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b8-1f6a8edf6941#slide-15",
      "loopMatches": [],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5f69-752d-a9b8-1f6a8edf6941",
      "docSlug": "ST7UHisyRnzKQILS7LcA",
      "documentTitle": "We got an exclusive look at the pitch deck UK fintech Payhawk used to raise $20 million from Klarna backer QED",
      "authorId": "Pitchdecks",
      "authorName": "Payhawk",
      "documentKindSlug": "pitchdeck",
      "documentKindLabel": "Pitch deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.78,
      "pageNumber": 16,
      "slideType": "solution",
      "function": "present_solution",
      "notes": "Features a UI mockup of the card control settings screen.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5f69-752d-a9b8-1f6a8edf6941/16",
      "deckHref": "/decks/019dd923-5f69-752d-a9b8-1f6a8edf6941",
      "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b8-1f6a8edf6941#slide-16",
      "loopMatches": [],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5f69-752d-a9b8-1f6a8edf6941",
      "docSlug": "ST7UHisyRnzKQILS7LcA",
      "documentTitle": "We got an exclusive look at the pitch deck UK fintech Payhawk used to raise $20 million from Klarna backer QED",
      "authorId": "Pitchdecks",
      "authorName": "Payhawk",
      "documentKindSlug": "pitchdeck",
      "documentKindLabel": "Pitch deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.78,
      "pageNumber": 17,
      "slideType": "solution",
      "function": "present_solution",
      "notes": "The visual shows a UI mockup of an approval chain configuration interface.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5f69-752d-a9b8-1f6a8edf6941/17",
      "deckHref": "/decks/019dd923-5f69-752d-a9b8-1f6a8edf6941",
      "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b8-1f6a8edf6941#slide-17",
      "loopMatches": [],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5f69-752d-a9b8-1f6a8edf6941",
      "docSlug": "ST7UHisyRnzKQILS7LcA",
      "documentTitle": "We got an exclusive look at the pitch deck UK fintech Payhawk used to raise $20 million from Klarna backer QED",
      "authorId": "Pitchdecks",
      "authorName": "Payhawk",
      "documentKindSlug": "pitchdeck",
      "documentKindLabel": "Pitch deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.78,
      "pageNumber": 18,
      "slideType": "solution",
      "function": "present_solution",
      "notes": "The slide uses a 'One card to rule them all' tagline to emphasize the consolidation of financial tools.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5f69-752d-a9b8-1f6a8edf6941/18",
      "deckHref": "/decks/019dd923-5f69-752d-a9b8-1f6a8edf6941",
      "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b8-1f6a8edf6941#slide-18",
      "loopMatches": [],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5f69-752d-a9b8-1f6a8edf6941",
      "docSlug": "ST7UHisyRnzKQILS7LcA",
      "documentTitle": "We got an exclusive look at the pitch deck UK fintech Payhawk used to raise $20 million from Klarna backer QED",
      "authorId": "Pitchdecks",
      "authorName": "Payhawk",
      "documentKindSlug": "pitchdeck",
      "documentKindLabel": "Pitch deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.78,
      "pageNumber": 19,
      "slideType": "solution",
      "function": "present_solution",
      "notes": "Includes a visual demonstration of the OCR extraction process on a Google invoice.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5f69-752d-a9b8-1f6a8edf6941/19",
      "deckHref": "/decks/019dd923-5f69-752d-a9b8-1f6a8edf6941",
      "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b8-1f6a8edf6941#slide-19",
      "loopMatches": [],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5f69-752d-a9b8-1f6a8edf6941",
      "docSlug": "ST7UHisyRnzKQILS7LcA",
      "documentTitle": "We got an exclusive look at the pitch deck UK fintech Payhawk used to raise $20 million from Klarna backer QED",
      "authorId": "Pitchdecks",
      "authorName": "Payhawk",
      "documentKindSlug": "pitchdeck",
      "documentKindLabel": "Pitch deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.78,
      "pageNumber": 20,
      "slideType": "closing_ask",
      "function": "state_next_steps",
      "notes": null,
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5f69-752d-a9b8-1f6a8edf6941/20",
      "deckHref": "/decks/019dd923-5f69-752d-a9b8-1f6a8edf6941",
      "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b8-1f6a8edf6941#slide-20",
      "loopMatches": [],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5f69-752d-a9b8-27e9b53b6103",
      "docSlug": "T2SuHSDrKdly95EhjSYa",
      "documentTitle": "We got an exclusive look at the presentation two ex-Aetna execs used to raise $40 million for a new healthcare AI startup",
      "authorId": "Pitchdecks",
      "authorName": "Well",
      "documentKindSlug": "pitchdeck",
      "documentKindLabel": "Pitch deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.787,
      "pageNumber": 1,
      "slideType": "mission",
      "function": "inspire_vision",
      "notes": null,
      "imagePath": "https://imgproxy.kitesheet.com/GoCgYtwoYK0jJTJmCQoLAO5kJgPTZGo9n2_1iwfmwEs/rs:fit:1200:1200:0/q:82/f:webp/czM6Ly9raXRlc2hlZXQvY29ycHVzL3NsaWRlcy9UMlN1SFNEcktkbHk5NUVoalNZYS9wMDAxLmpwZw",
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5f69-752d-a9b8-27e9b53b6103/1",
      "deckHref": "/decks/019dd923-5f69-752d-a9b8-27e9b53b6103",
      "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b8-27e9b53b6103#slide-1",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 2,
          "from": 1,
          "beatId": "00246dcc-5cc5-480f-8449-75e24f719d32",
          "arcName": "The Sparkline",
          "arcSlug": "sparkline",
          "beatName": "Current State",
          "beatSlug": "sparkline-what-is-1",
          "evidence": "The mission and solution slides introduce the current state and the problem",
          "position": 0,
          "confidence": 0.8,
          "parentBeatName": "Setup",
          "parentBeatSlug": "setup"
        }
      ],
      "imagePathAlt": "https://imgproxy.kitesheet.com/lnDgAIEiT88hppa8Bh8bjttDnq45tXOEEIO50PXZSps/rs:fit:1200:1200:0/q:82/f:webp/czM6Ly9raXRlc2hlZXQvY29ycHVzL3NsaWRlcy9UMlN1SFNEcktkbHk5NUVoalNZYS9wMDAxLnBuZw",
      "thumbSrc": "https://imgproxy.kitesheet.com/jj-V45dQycWG-elCCegu4S8_f8EM-uwRER-DGjMFUHc/rs:fit:480:480:0/q:78/f:webp/czM6Ly9raXRlc2hlZXQvY29ycHVzL3NsaWRlcy9UMlN1SFNEcktkbHk5NUVoalNZYS9wMDAxLmpwZw",
      "thumbSrcAlt": "https://imgproxy.kitesheet.com/V1fPVjHUZSjj26vR1wQFjK_wWNN_88Jf1WRc9QWKfx4/rs:fit:480:480:0/q:78/f:webp/czM6Ly9raXRlc2hlZXQvY29ycHVzL3NsaWRlcy9UMlN1SFNEcktkbHk5NUVoalNZYS9wMDAxLnBuZw"
    },
    {
      "docId": "019dd923-5f69-752d-a9b8-27e9b53b6103",
      "docSlug": "T2SuHSDrKdly95EhjSYa",
      "documentTitle": "We got an exclusive look at the presentation two ex-Aetna execs used to raise $40 million for a new healthcare AI startup",
      "authorId": "Pitchdecks",
      "authorName": "Well",
      "documentKindSlug": "pitchdeck",
      "documentKindLabel": "Pitch deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.787,
      "pageNumber": 2,
      "slideType": "solution",
      "function": "present_solution",
      "notes": "The slide uses a split-screen layout with a brand-focused left side and a product-focused right side.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5f69-752d-a9b8-27e9b53b6103/2",
      "deckHref": "/decks/019dd923-5f69-752d-a9b8-27e9b53b6103",
      "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b8-27e9b53b6103#slide-2",
      "loopMatches": [
        {
          "to": 10,
          "from": 2,
          "name": "Cost Of Inaction",
          "slug": "27-cost-of-inaction",
          "bestFor": "Urgent budget requests, compliance, risk mitigation",
          "matchId": "1fdcb2db-bae7-4396-bd22-acb5eae8b1c5",
          "evidence": "The document implies that not improving healthcare engagement will result in poor health outcomes and high costs",
          "position": 0,
          "objective": "What is the cost of not improving healthcare engagement?",
          "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point",
          "confidence": 0.7,
          "description": "Quantify what happens if the audience does nothing"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 2,
          "from": 1,
          "beatId": "00246dcc-5cc5-480f-8449-75e24f719d32",
          "arcName": "The Sparkline",
          "arcSlug": "sparkline",
          "beatName": "Current State",
          "beatSlug": "sparkline-what-is-1",
          "evidence": "The mission and solution slides introduce the current state and the problem",
          "position": 0,
          "confidence": 0.8,
          "parentBeatName": "Setup",
          "parentBeatSlug": "setup"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5f69-752d-a9b8-27e9b53b6103",
      "docSlug": "T2SuHSDrKdly95EhjSYa",
      "documentTitle": "We got an exclusive look at the presentation two ex-Aetna execs used to raise $40 million for a new healthcare AI startup",
      "authorId": "Pitchdecks",
      "authorName": "Well",
      "documentKindSlug": "pitchdeck",
      "documentKindLabel": "Pitch deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.787,
      "pageNumber": 3,
      "slideType": "unfair_advantage",
      "function": "present_solution",
      "notes": "The slide uses a large blue cross as a central visual anchor for the brand.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5f69-752d-a9b8-27e9b53b6103/3",
      "deckHref": "/decks/019dd923-5f69-752d-a9b8-27e9b53b6103",
      "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b8-27e9b53b6103#slide-3",
      "loopMatches": [
        {
          "to": 10,
          "from": 2,
          "name": "Cost Of Inaction",
          "slug": "27-cost-of-inaction",
          "bestFor": "Urgent budget requests, compliance, risk mitigation",
          "matchId": "1fdcb2db-bae7-4396-bd22-acb5eae8b1c5",
          "evidence": "The document implies that not improving healthcare engagement will result in poor health outcomes and high costs",
          "position": 0,
          "objective": "What is the cost of not improving healthcare engagement?",
          "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point",
          "confidence": 0.7,
          "description": "Quantify what happens if the audience does nothing"
        },
        {
          "to": 9,
          "from": 3,
          "name": "Quick Win Big Bet",
          "slug": "47-quick-win-big-bet",
          "bestFor": "Transformation planning, 100-day plans, resource allocation",
          "matchId": "f7d10fbb-30d6-451f-80a4-ccb107ad7e58",
          "evidence": "The document presents Well's platform as a solution that can drive significant ROI for employers",
          "position": 1,
          "objective": "Can Well's platform drive significant ROI for employers?",
          "structure": "The Full List -> Quick Wins (Low effort, High impact) -> Big Bets (High effort, High impact) -> Sequenced Roadmap",
          "confidence": 0.7,
          "description": "Separate initiatives into immediate wins and longer-term strategic bets"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 6,
          "from": 3,
          "beatId": "923b23d1-0e8a-4532-872d-67a6c1aa8155",
          "arcName": "The Sparkline",
          "arcSlug": "sparkline",
          "beatName": "Vision",
          "beatSlug": "sparkline-what-could-be-2",
          "evidence": "The unfair advantage, solution, and approach slides present the vision and solution",
          "position": 1,
          "confidence": 0.8,
          "parentBeatName": "Turn",
          "parentBeatSlug": "turn"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5f69-752d-a9b8-27e9b53b6103",
      "docSlug": "T2SuHSDrKdly95EhjSYa",
      "documentTitle": "We got an exclusive look at the presentation two ex-Aetna execs used to raise $40 million for a new healthcare AI startup",
      "authorId": "Pitchdecks",
      "authorName": "Well",
      "documentKindSlug": "pitchdeck",
      "documentKindLabel": "Pitch deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.787,
      "pageNumber": 4,
      "slideType": "solution",
      "function": "present_solution",
      "notes": "The slide uses an icon grid to demonstrate the 'full spectrum' of health coverage.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5f69-752d-a9b8-27e9b53b6103/4",
      "deckHref": "/decks/019dd923-5f69-752d-a9b8-27e9b53b6103",
      "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b8-27e9b53b6103#slide-4",
      "loopMatches": [
        {
          "to": 10,
          "from": 2,
          "name": "Cost Of Inaction",
          "slug": "27-cost-of-inaction",
          "bestFor": "Urgent budget requests, compliance, risk mitigation",
          "matchId": "1fdcb2db-bae7-4396-bd22-acb5eae8b1c5",
          "evidence": "The document implies that not improving healthcare engagement will result in poor health outcomes and high costs",
          "position": 0,
          "objective": "What is the cost of not improving healthcare engagement?",
          "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point",
          "confidence": 0.7,
          "description": "Quantify what happens if the audience does nothing"
        },
        {
          "to": 9,
          "from": 3,
          "name": "Quick Win Big Bet",
          "slug": "47-quick-win-big-bet",
          "bestFor": "Transformation planning, 100-day plans, resource allocation",
          "matchId": "f7d10fbb-30d6-451f-80a4-ccb107ad7e58",
          "evidence": "The document presents Well's platform as a solution that can drive significant ROI for employers",
          "position": 1,
          "objective": "Can Well's platform drive significant ROI for employers?",
          "structure": "The Full List -> Quick Wins (Low effort, High impact) -> Big Bets (High effort, High impact) -> Sequenced Roadmap",
          "confidence": 0.7,
          "description": "Separate initiatives into immediate wins and longer-term strategic bets"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 6,
          "from": 3,
          "beatId": "923b23d1-0e8a-4532-872d-67a6c1aa8155",
          "arcName": "The Sparkline",
          "arcSlug": "sparkline",
          "beatName": "Vision",
          "beatSlug": "sparkline-what-could-be-2",
          "evidence": "The unfair advantage, solution, and approach slides present the vision and solution",
          "position": 1,
          "confidence": 0.8,
          "parentBeatName": "Turn",
          "parentBeatSlug": "turn"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5f69-752d-a9b8-27e9b53b6103",
      "docSlug": "T2SuHSDrKdly95EhjSYa",
      "documentTitle": "We got an exclusive look at the presentation two ex-Aetna execs used to raise $40 million for a new healthcare AI startup",
      "authorId": "Pitchdecks",
      "authorName": "Well",
      "documentKindSlug": "pitchdeck",
      "documentKindLabel": "Pitch deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.787,
      "pageNumber": 5,
      "slideType": "solution",
      "function": "present_solution",
      "notes": "The slide uses a layered stack architecture to represent the platform's components.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5f69-752d-a9b8-27e9b53b6103/5",
      "deckHref": "/decks/019dd923-5f69-752d-a9b8-27e9b53b6103",
      "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b8-27e9b53b6103#slide-5",
      "loopMatches": [
        {
          "to": 10,
          "from": 2,
          "name": "Cost Of Inaction",
          "slug": "27-cost-of-inaction",
          "bestFor": "Urgent budget requests, compliance, risk mitigation",
          "matchId": "1fdcb2db-bae7-4396-bd22-acb5eae8b1c5",
          "evidence": "The document implies that not improving healthcare engagement will result in poor health outcomes and high costs",
          "position": 0,
          "objective": "What is the cost of not improving healthcare engagement?",
          "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point",
          "confidence": 0.7,
          "description": "Quantify what happens if the audience does nothing"
        },
        {
          "to": 9,
          "from": 3,
          "name": "Quick Win Big Bet",
          "slug": "47-quick-win-big-bet",
          "bestFor": "Transformation planning, 100-day plans, resource allocation",
          "matchId": "f7d10fbb-30d6-451f-80a4-ccb107ad7e58",
          "evidence": "The document presents Well's platform as a solution that can drive significant ROI for employers",
          "position": 1,
          "objective": "Can Well's platform drive significant ROI for employers?",
          "structure": "The Full List -> Quick Wins (Low effort, High impact) -> Big Bets (High effort, High impact) -> Sequenced Roadmap",
          "confidence": 0.7,
          "description": "Separate initiatives into immediate wins and longer-term strategic bets"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 6,
          "from": 3,
          "beatId": "923b23d1-0e8a-4532-872d-67a6c1aa8155",
          "arcName": "The Sparkline",
          "arcSlug": "sparkline",
          "beatName": "Vision",
          "beatSlug": "sparkline-what-could-be-2",
          "evidence": "The unfair advantage, solution, and approach slides present the vision and solution",
          "position": 1,
          "confidence": 0.8,
          "parentBeatName": "Turn",
          "parentBeatSlug": "turn"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5f69-752d-a9b8-27e9b53b6103",
      "docSlug": "T2SuHSDrKdly95EhjSYa",
      "documentTitle": "We got an exclusive look at the presentation two ex-Aetna execs used to raise $40 million for a new healthcare AI startup",
      "authorId": "Pitchdecks",
      "authorName": "Well",
      "documentKindSlug": "pitchdeck",
      "documentKindLabel": "Pitch deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.787,
      "pageNumber": 6,
      "slideType": "solution",
      "function": "present_solution",
      "notes": "Uses an analogy framework to position the company as the 'Netflix/Amazon/Spotify of health'.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5f69-752d-a9b8-27e9b53b6103/6",
      "deckHref": "/decks/019dd923-5f69-752d-a9b8-27e9b53b6103",
      "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b8-27e9b53b6103#slide-6",
      "loopMatches": [
        {
          "to": 10,
          "from": 2,
          "name": "Cost Of Inaction",
          "slug": "27-cost-of-inaction",
          "bestFor": "Urgent budget requests, compliance, risk mitigation",
          "matchId": "1fdcb2db-bae7-4396-bd22-acb5eae8b1c5",
          "evidence": "The document implies that not improving healthcare engagement will result in poor health outcomes and high costs",
          "position": 0,
          "objective": "What is the cost of not improving healthcare engagement?",
          "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point",
          "confidence": 0.7,
          "description": "Quantify what happens if the audience does nothing"
        },
        {
          "to": 9,
          "from": 3,
          "name": "Quick Win Big Bet",
          "slug": "47-quick-win-big-bet",
          "bestFor": "Transformation planning, 100-day plans, resource allocation",
          "matchId": "f7d10fbb-30d6-451f-80a4-ccb107ad7e58",
          "evidence": "The document presents Well's platform as a solution that can drive significant ROI for employers",
          "position": 1,
          "objective": "Can Well's platform drive significant ROI for employers?",
          "structure": "The Full List -> Quick Wins (Low effort, High impact) -> Big Bets (High effort, High impact) -> Sequenced Roadmap",
          "confidence": 0.7,
          "description": "Separate initiatives into immediate wins and longer-term strategic bets"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 6,
          "from": 3,
          "beatId": "923b23d1-0e8a-4532-872d-67a6c1aa8155",
          "arcName": "The Sparkline",
          "arcSlug": "sparkline",
          "beatName": "Vision",
          "beatSlug": "sparkline-what-could-be-2",
          "evidence": "The unfair advantage, solution, and approach slides present the vision and solution",
          "position": 1,
          "confidence": 0.8,
          "parentBeatName": "Turn",
          "parentBeatSlug": "turn"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5f69-752d-a9b8-27e9b53b6103",
      "docSlug": "T2SuHSDrKdly95EhjSYa",
      "documentTitle": "We got an exclusive look at the presentation two ex-Aetna execs used to raise $40 million for a new healthcare AI startup",
      "authorId": "Pitchdecks",
      "authorName": "Well",
      "documentKindSlug": "pitchdeck",
      "documentKindLabel": "Pitch deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.787,
      "pageNumber": 7,
      "slideType": "solution",
      "function": "present_solution",
      "notes": null,
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5f69-752d-a9b8-27e9b53b6103/7",
      "deckHref": "/decks/019dd923-5f69-752d-a9b8-27e9b53b6103",
      "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b8-27e9b53b6103#slide-7",
      "loopMatches": [
        {
          "to": 10,
          "from": 2,
          "name": "Cost Of Inaction",
          "slug": "27-cost-of-inaction",
          "bestFor": "Urgent budget requests, compliance, risk mitigation",
          "matchId": "1fdcb2db-bae7-4396-bd22-acb5eae8b1c5",
          "evidence": "The document implies that not improving healthcare engagement will result in poor health outcomes and high costs",
          "position": 0,
          "objective": "What is the cost of not improving healthcare engagement?",
          "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point",
          "confidence": 0.7,
          "description": "Quantify what happens if the audience does nothing"
        },
        {
          "to": 9,
          "from": 3,
          "name": "Quick Win Big Bet",
          "slug": "47-quick-win-big-bet",
          "bestFor": "Transformation planning, 100-day plans, resource allocation",
          "matchId": "f7d10fbb-30d6-451f-80a4-ccb107ad7e58",
          "evidence": "The document presents Well's platform as a solution that can drive significant ROI for employers",
          "position": 1,
          "objective": "Can Well's platform drive significant ROI for employers?",
          "structure": "The Full List -> Quick Wins (Low effort, High impact) -> Big Bets (High effort, High impact) -> Sequenced Roadmap",
          "confidence": 0.7,
          "description": "Separate initiatives into immediate wins and longer-term strategic bets"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 10,
          "from": 7,
          "beatId": "7e7c8fc2-28aa-47a8-8998-41fd9fdc9869",
          "arcName": "The Sparkline",
          "arcSlug": "sparkline",
          "beatName": "Future State",
          "beatSlug": "sparkline-what-could-be-4",
          "evidence": "The AI Health Engine, customer journey, and business model slides present the future state",
          "position": 2,
          "confidence": 0.8,
          "parentBeatName": "Turn",
          "parentBeatSlug": "turn"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5f69-752d-a9b8-27e9b53b6103",
      "docSlug": "T2SuHSDrKdly95EhjSYa",
      "documentTitle": "We got an exclusive look at the presentation two ex-Aetna execs used to raise $40 million for a new healthcare AI startup",
      "authorId": "Pitchdecks",
      "authorName": "Well",
      "documentKindSlug": "pitchdeck",
      "documentKindLabel": "Pitch deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.787,
      "pageNumber": 8,
      "slideType": "solution",
      "function": "present_solution",
      "notes": "The central graphic depicts a conductor, reinforcing the 'orchestration' theme of the engine.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5f69-752d-a9b8-27e9b53b6103/8",
      "deckHref": "/decks/019dd923-5f69-752d-a9b8-27e9b53b6103",
      "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b8-27e9b53b6103#slide-8",
      "loopMatches": [
        {
          "to": 10,
          "from": 2,
          "name": "Cost Of Inaction",
          "slug": "27-cost-of-inaction",
          "bestFor": "Urgent budget requests, compliance, risk mitigation",
          "matchId": "1fdcb2db-bae7-4396-bd22-acb5eae8b1c5",
          "evidence": "The document implies that not improving healthcare engagement will result in poor health outcomes and high costs",
          "position": 0,
          "objective": "What is the cost of not improving healthcare engagement?",
          "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point",
          "confidence": 0.7,
          "description": "Quantify what happens if the audience does nothing"
        },
        {
          "to": 9,
          "from": 3,
          "name": "Quick Win Big Bet",
          "slug": "47-quick-win-big-bet",
          "bestFor": "Transformation planning, 100-day plans, resource allocation",
          "matchId": "f7d10fbb-30d6-451f-80a4-ccb107ad7e58",
          "evidence": "The document presents Well's platform as a solution that can drive significant ROI for employers",
          "position": 1,
          "objective": "Can Well's platform drive significant ROI for employers?",
          "structure": "The Full List -> Quick Wins (Low effort, High impact) -> Big Bets (High effort, High impact) -> Sequenced Roadmap",
          "confidence": 0.7,
          "description": "Separate initiatives into immediate wins and longer-term strategic bets"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 10,
          "from": 7,
          "beatId": "7e7c8fc2-28aa-47a8-8998-41fd9fdc9869",
          "arcName": "The Sparkline",
          "arcSlug": "sparkline",
          "beatName": "Future State",
          "beatSlug": "sparkline-what-could-be-4",
          "evidence": "The AI Health Engine, customer journey, and business model slides present the future state",
          "position": 2,
          "confidence": 0.8,
          "parentBeatName": "Turn",
          "parentBeatSlug": "turn"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5f69-752d-a9b8-27e9b53b6103",
      "docSlug": "T2SuHSDrKdly95EhjSYa",
      "documentTitle": "We got an exclusive look at the presentation two ex-Aetna execs used to raise $40 million for a new healthcare AI startup",
      "authorId": "Pitchdecks",
      "authorName": "Well",
      "documentKindSlug": "pitchdeck",
      "documentKindLabel": "Pitch deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.787,
      "pageNumber": 9,
      "slideType": "customer_journey",
      "function": "illustrate_case",
      "notes": "Uses a timeline-based process flow to demonstrate product functionality.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5f69-752d-a9b8-27e9b53b6103/9",
      "deckHref": "/decks/019dd923-5f69-752d-a9b8-27e9b53b6103",
      "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b8-27e9b53b6103#slide-9",
      "loopMatches": [
        {
          "to": 10,
          "from": 2,
          "name": "Cost Of Inaction",
          "slug": "27-cost-of-inaction",
          "bestFor": "Urgent budget requests, compliance, risk mitigation",
          "matchId": "1fdcb2db-bae7-4396-bd22-acb5eae8b1c5",
          "evidence": "The document implies that not improving healthcare engagement will result in poor health outcomes and high costs",
          "position": 0,
          "objective": "What is the cost of not improving healthcare engagement?",
          "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point",
          "confidence": 0.7,
          "description": "Quantify what happens if the audience does nothing"
        },
        {
          "to": 9,
          "from": 3,
          "name": "Quick Win Big Bet",
          "slug": "47-quick-win-big-bet",
          "bestFor": "Transformation planning, 100-day plans, resource allocation",
          "matchId": "f7d10fbb-30d6-451f-80a4-ccb107ad7e58",
          "evidence": "The document presents Well's platform as a solution that can drive significant ROI for employers",
          "position": 1,
          "objective": "Can Well's platform drive significant ROI for employers?",
          "structure": "The Full List -> Quick Wins (Low effort, High impact) -> Big Bets (High effort, High impact) -> Sequenced Roadmap",
          "confidence": 0.7,
          "description": "Separate initiatives into immediate wins and longer-term strategic bets"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 10,
          "from": 7,
          "beatId": "7e7c8fc2-28aa-47a8-8998-41fd9fdc9869",
          "arcName": "The Sparkline",
          "arcSlug": "sparkline",
          "beatName": "Future State",
          "beatSlug": "sparkline-what-could-be-4",
          "evidence": "The AI Health Engine, customer journey, and business model slides present the future state",
          "position": 2,
          "confidence": 0.8,
          "parentBeatName": "Turn",
          "parentBeatSlug": "turn"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5f69-752d-a9b8-27e9b53b6103",
      "docSlug": "T2SuHSDrKdly95EhjSYa",
      "documentTitle": "We got an exclusive look at the presentation two ex-Aetna execs used to raise $40 million for a new healthcare AI startup",
      "authorId": "Pitchdecks",
      "authorName": "Well",
      "documentKindSlug": "pitchdeck",
      "documentKindLabel": "Pitch deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.787,
      "pageNumber": 10,
      "slideType": "business_model",
      "function": "present_solution",
      "notes": null,
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5f69-752d-a9b8-27e9b53b6103/10",
      "deckHref": "/decks/019dd923-5f69-752d-a9b8-27e9b53b6103",
      "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b8-27e9b53b6103#slide-10",
      "loopMatches": [
        {
          "to": 10,
          "from": 2,
          "name": "Cost Of Inaction",
          "slug": "27-cost-of-inaction",
          "bestFor": "Urgent budget requests, compliance, risk mitigation",
          "matchId": "1fdcb2db-bae7-4396-bd22-acb5eae8b1c5",
          "evidence": "The document implies that not improving healthcare engagement will result in poor health outcomes and high costs",
          "position": 0,
          "objective": "What is the cost of not improving healthcare engagement?",
          "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point",
          "confidence": 0.7,
          "description": "Quantify what happens if the audience does nothing"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 10,
          "from": 7,
          "beatId": "7e7c8fc2-28aa-47a8-8998-41fd9fdc9869",
          "arcName": "The Sparkline",
          "arcSlug": "sparkline",
          "beatName": "Future State",
          "beatSlug": "sparkline-what-could-be-4",
          "evidence": "The AI Health Engine, customer journey, and business model slides present the future state",
          "position": 2,
          "confidence": 0.8,
          "parentBeatName": "Turn",
          "parentBeatSlug": "turn"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5f69-752d-a9b8-27e9b53b6103",
      "docSlug": "T2SuHSDrKdly95EhjSYa",
      "documentTitle": "We got an exclusive look at the presentation two ex-Aetna execs used to raise $40 million for a new healthcare AI startup",
      "authorId": "Pitchdecks",
      "authorName": "Well",
      "documentKindSlug": "pitchdeck",
      "documentKindLabel": "Pitch deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.787,
      "pageNumber": 11,
      "slideType": "mission",
      "function": "inspire_vision",
      "notes": null,
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5f69-752d-a9b8-27e9b53b6103/11",
      "deckHref": "/decks/019dd923-5f69-752d-a9b8-27e9b53b6103",
      "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b8-27e9b53b6103#slide-11",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 11,
          "from": 11,
          "beatId": "19feb257-0f20-4bda-8882-f717b967d6b5",
          "arcName": "The Sparkline",
          "arcSlug": "sparkline",
          "beatName": "New Bliss",
          "beatSlug": "sparkline-new-bliss",
          "evidence": "The final mission slide presents the new bliss and future vision",
          "position": 3,
          "confidence": 0.8,
          "parentBeatName": "Resolution",
          "parentBeatSlug": "resolution"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    }
  ]
}