{
  "kind": "all",
  "value": "all",
  "collectionKey": "slides:all:all:all-document-kinds:all-producers:all-orientations",
  "filters": {
    "documentKinds": [],
    "sourceTypes": [],
    "orientations": []
  },
  "total": 319975,
  "page": 1381,
  "pageSize": 60,
  "pageCount": 5333,
  "rows": [
    {
      "docId": "019dd923-5f69-752d-a9b4-edda0fbab7e2",
      "docSlug": "C4xaSzHjNF8ugcfULX9I",
      "documentTitle": "Employee management firm Pathlight used this pitch deck to raise $25 million in a round led by Insight Partners",
      "authorId": "Pitchdecks",
      "authorName": "Pathlight",
      "documentKindSlug": "pitchdeck",
      "documentKindLabel": "Pitch deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 1,
      "slideType": "cover",
      "function": "front_matter",
      "notes": null,
      "imagePath": "https://imgproxy.kitesheet.com/Pti-__42C6h75ltDC8QnEyXDgmajQDjitvDYG4rMvkc/rs:fit:1200:1200:0/q:82/f:webp/czM6Ly9raXRlc2hlZXQvY29ycHVzL3NsaWRlcy9DNHhhU3pIak5GOHVnY2ZVTFg5SS9wMDAxLmpwZw",
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5f69-752d-a9b4-edda0fbab7e2/1",
      "deckHref": "/decks/019dd923-5f69-752d-a9b4-edda0fbab7e2",
      "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b4-edda0fbab7e2#slide-1",
      "loopMatches": [],
      "arcBeatMatches": [],
      "imagePathAlt": "https://imgproxy.kitesheet.com/oIVcfVbOOas4LQdNfxkHqZFQ1u-ByzedTOopVsTBxSI/rs:fit:1200:1200:0/q:82/f:webp/czM6Ly9raXRlc2hlZXQvY29ycHVzL3NsaWRlcy9DNHhhU3pIak5GOHVnY2ZVTFg5SS9wMDAxLnBuZw",
      "thumbSrc": "https://imgproxy.kitesheet.com/66Vg-LD2SKudotpnxhREw6NDR7sAB0GcRYsKgGY7fks/rs:fit:480:480:0/q:78/f:webp/czM6Ly9raXRlc2hlZXQvY29ycHVzL3NsaWRlcy9DNHhhU3pIak5GOHVnY2ZVTFg5SS9wMDAxLmpwZw",
      "thumbSrcAlt": "https://imgproxy.kitesheet.com/-2eJpqo-AQ6CqejYucQjVj7Ci2xBy68AaS7av_TyGPM/rs:fit:480:480:0/q:78/f:webp/czM6Ly9raXRlc2hlZXQvY29ycHVzL3NsaWRlcy9DNHhhU3pIak5GOHVnY2ZVTFg5SS9wMDAxLnBuZw"
    },
    {
      "docId": "019dd923-5f69-752d-a9b4-edda0fbab7e2",
      "docSlug": "C4xaSzHjNF8ugcfULX9I",
      "documentTitle": "Employee management firm Pathlight used this pitch deck to raise $25 million in a round led by Insight Partners",
      "authorId": "Pitchdecks",
      "authorName": "Pathlight",
      "documentKindSlug": "pitchdeck",
      "documentKindLabel": "Pitch deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 2,
      "slideType": "executive_summary",
      "function": "summarize",
      "notes": "The slide uses placeholders (XX) for sensitive financial metrics.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5f69-752d-a9b4-edda0fbab7e2/2",
      "deckHref": "/decks/019dd923-5f69-752d-a9b4-edda0fbab7e2",
      "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b4-edda0fbab7e2#slide-2",
      "loopMatches": [],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5f69-752d-a9b4-edda0fbab7e2",
      "docSlug": "C4xaSzHjNF8ugcfULX9I",
      "documentTitle": "Employee management firm Pathlight used this pitch deck to raise $25 million in a round led by Insight Partners",
      "authorId": "Pitchdecks",
      "authorName": "Pathlight",
      "documentKindSlug": "pitchdeck",
      "documentKindLabel": "Pitch deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 3,
      "slideType": "problem_statement",
      "function": "frame_problem",
      "notes": "The screenshot of the spreadsheet is a meta-commentary on the problem being described.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5f69-752d-a9b4-edda0fbab7e2/3",
      "deckHref": "/decks/019dd923-5f69-752d-a9b4-edda0fbab7e2",
      "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b4-edda0fbab7e2#slide-3",
      "loopMatches": [
        {
          "to": 4,
          "from": 3,
          "name": "Cost Of Inaction",
          "slug": "27-cost-of-inaction",
          "bestFor": "Urgent budget requests, compliance, risk mitigation",
          "matchId": "60795dab-7b28-4192-9141-d82208fa0f83",
          "evidence": "Pain points and impact on company performance",
          "position": 0,
          "objective": "What is the cost of not adopting digital management solutions?",
          "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point",
          "confidence": 0.6,
          "description": "Quantify what happens if the audience does nothing"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 4,
          "from": 3,
          "beatId": "0955b43f-f825-4c24-8aec-c6e4928d80bc",
          "arcName": "The Sequoia Pitch",
          "arcSlug": "sequoia-pitch",
          "beatName": "Problem",
          "beatSlug": "sequoia-pitch-problem",
          "evidence": "Problem statement and pain points",
          "position": 0,
          "confidence": 0.8,
          "parentBeatName": "Complication",
          "parentBeatSlug": "complication"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5f69-752d-a9b4-edda0fbab7e2",
      "docSlug": "C4xaSzHjNF8ugcfULX9I",
      "documentTitle": "Employee management firm Pathlight used this pitch deck to raise $25 million in a round led by Insight Partners",
      "authorId": "Pitchdecks",
      "authorName": "Pathlight",
      "documentKindSlug": "pitchdeck",
      "documentKindLabel": "Pitch deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 4,
      "slideType": "pain_points",
      "function": "frame_problem",
      "notes": "Uses a three-column structure to categorize pain points by persona.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5f69-752d-a9b4-edda0fbab7e2/4",
      "deckHref": "/decks/019dd923-5f69-752d-a9b4-edda0fbab7e2",
      "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b4-edda0fbab7e2#slide-4",
      "loopMatches": [
        {
          "to": 4,
          "from": 3,
          "name": "Cost Of Inaction",
          "slug": "27-cost-of-inaction",
          "bestFor": "Urgent budget requests, compliance, risk mitigation",
          "matchId": "60795dab-7b28-4192-9141-d82208fa0f83",
          "evidence": "Pain points and impact on company performance",
          "position": 0,
          "objective": "What is the cost of not adopting digital management solutions?",
          "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point",
          "confidence": 0.6,
          "description": "Quantify what happens if the audience does nothing"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 4,
          "from": 3,
          "beatId": "0955b43f-f825-4c24-8aec-c6e4928d80bc",
          "arcName": "The Sequoia Pitch",
          "arcSlug": "sequoia-pitch",
          "beatName": "Problem",
          "beatSlug": "sequoia-pitch-problem",
          "evidence": "Problem statement and pain points",
          "position": 0,
          "confidence": 0.8,
          "parentBeatName": "Complication",
          "parentBeatSlug": "complication"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5f69-752d-a9b4-edda0fbab7e2",
      "docSlug": "C4xaSzHjNF8ugcfULX9I",
      "documentTitle": "Employee management firm Pathlight used this pitch deck to raise $25 million in a round led by Insight Partners",
      "authorId": "Pitchdecks",
      "authorName": "Pathlight",
      "documentKindSlug": "pitchdeck",
      "documentKindLabel": "Pitch deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 5,
      "slideType": "why_now",
      "function": "argue_timing",
      "notes": "Uses a three-column layout to present the 'Why Now' thesis.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5f69-752d-a9b4-edda0fbab7e2/5",
      "deckHref": "/decks/019dd923-5f69-752d-a9b4-edda0fbab7e2",
      "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b4-edda0fbab7e2#slide-5",
      "loopMatches": [
        {
          "to": 5,
          "from": 5,
          "name": "Golden Circle",
          "slug": "11-golden-circle",
          "bestFor": "Visionary leadership, brand positioning, mission statements",
          "matchId": "3fca2619-311e-48b3-ba45-aee06f82464a",
          "evidence": "The rise of software makes it possible; the evolving nature of work makes it probable",
          "position": 1,
          "objective": "Why now?",
          "structure": "The Why (Belief) -> The How (Process) -> The What (Result)",
          "confidence": 0.6,
          "description": "Invert the typical pitch by starting with why you exist, rather than what you do"
        }
      ],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5f69-752d-a9b4-edda0fbab7e2",
      "docSlug": "C4xaSzHjNF8ugcfULX9I",
      "documentTitle": "Employee management firm Pathlight used this pitch deck to raise $25 million in a round led by Insight Partners",
      "authorId": "Pitchdecks",
      "authorName": "Pathlight",
      "documentKindSlug": "pitchdeck",
      "documentKindLabel": "Pitch deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 6,
      "slideType": "solution",
      "function": "present_solution",
      "notes": null,
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5f69-752d-a9b4-edda0fbab7e2/6",
      "deckHref": "/decks/019dd923-5f69-752d-a9b4-edda0fbab7e2",
      "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b4-edda0fbab7e2#slide-6",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 7,
          "from": 6,
          "beatId": "000b2e18-3933-453d-9f75-d8da5961d2cc",
          "arcName": "The Sequoia Pitch",
          "arcSlug": "sequoia-pitch",
          "beatName": "Solution",
          "beatSlug": "sequoia-pitch-solution",
          "evidence": "Pathlight platform and product demo",
          "position": 1,
          "confidence": 0.8,
          "parentBeatName": "Turn",
          "parentBeatSlug": "turn"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5f69-752d-a9b4-edda0fbab7e2",
      "docSlug": "C4xaSzHjNF8ugcfULX9I",
      "documentTitle": "Employee management firm Pathlight used this pitch deck to raise $25 million in a round led by Insight Partners",
      "authorId": "Pitchdecks",
      "authorName": "Pathlight",
      "documentKindSlug": "pitchdeck",
      "documentKindLabel": "Pitch deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 7,
      "slideType": "solution",
      "function": "present_solution",
      "notes": "The slide uses a circular process flow with a feedback loop at the bottom.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5f69-752d-a9b4-edda0fbab7e2/7",
      "deckHref": "/decks/019dd923-5f69-752d-a9b4-edda0fbab7e2",
      "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b4-edda0fbab7e2#slide-7",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 7,
          "from": 6,
          "beatId": "000b2e18-3933-453d-9f75-d8da5961d2cc",
          "arcName": "The Sequoia Pitch",
          "arcSlug": "sequoia-pitch",
          "beatName": "Solution",
          "beatSlug": "sequoia-pitch-solution",
          "evidence": "Pathlight platform and product demo",
          "position": 1,
          "confidence": 0.8,
          "parentBeatName": "Turn",
          "parentBeatSlug": "turn"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5f69-752d-a9b4-edda0fbab7e2",
      "docSlug": "C4xaSzHjNF8ugcfULX9I",
      "documentTitle": "Employee management firm Pathlight used this pitch deck to raise $25 million in a round led by Insight Partners",
      "authorId": "Pitchdecks",
      "authorName": "Pathlight",
      "documentKindSlug": "pitchdeck",
      "documentKindLabel": "Pitch deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 8,
      "slideType": "product_demo",
      "function": "present_solution",
      "notes": "The slide highlights the platform's ability to synthesize data streams into actionable insights for managers.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5f69-752d-a9b4-edda0fbab7e2/8",
      "deckHref": "/decks/019dd923-5f69-752d-a9b4-edda0fbab7e2",
      "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b4-edda0fbab7e2#slide-8",
      "loopMatches": [],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5f69-752d-a9b4-edda0fbab7e2",
      "docSlug": "C4xaSzHjNF8ugcfULX9I",
      "documentTitle": "Employee management firm Pathlight used this pitch deck to raise $25 million in a round led by Insight Partners",
      "authorId": "Pitchdecks",
      "authorName": "Pathlight",
      "documentKindSlug": "pitchdeck",
      "documentKindLabel": "Pitch deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 9,
      "slideType": "product_demo",
      "function": "present_solution",
      "notes": null,
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5f69-752d-a9b4-edda0fbab7e2/9",
      "deckHref": "/decks/019dd923-5f69-752d-a9b4-edda0fbab7e2",
      "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b4-edda0fbab7e2#slide-9",
      "loopMatches": [],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5f69-752d-a9b4-edda0fbab7e2",
      "docSlug": "C4xaSzHjNF8ugcfULX9I",
      "documentTitle": "Employee management firm Pathlight used this pitch deck to raise $25 million in a round led by Insight Partners",
      "authorId": "Pitchdecks",
      "authorName": "Pathlight",
      "documentKindSlug": "pitchdeck",
      "documentKindLabel": "Pitch deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 10,
      "slideType": "product_demo",
      "function": "present_solution",
      "notes": null,
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5f69-752d-a9b4-edda0fbab7e2/10",
      "deckHref": "/decks/019dd923-5f69-752d-a9b4-edda0fbab7e2",
      "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b4-edda0fbab7e2#slide-10",
      "loopMatches": [],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5f69-752d-a9b4-edda0fbab7e2",
      "docSlug": "C4xaSzHjNF8ugcfULX9I",
      "documentTitle": "Employee management firm Pathlight used this pitch deck to raise $25 million in a round led by Insight Partners",
      "authorId": "Pitchdecks",
      "authorName": "Pathlight",
      "documentKindSlug": "pitchdeck",
      "documentKindLabel": "Pitch deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 11,
      "slideType": "thesis_headline",
      "function": "inspire_vision",
      "notes": "The slide uses a strong, declarative thesis statement combined with illustrative graphics representing growth and team management.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5f69-752d-a9b4-edda0fbab7e2/11",
      "deckHref": "/decks/019dd923-5f69-752d-a9b4-edda0fbab7e2",
      "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b4-edda0fbab7e2#slide-11",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 11,
          "from": 11,
          "beatId": "b5d3ffda-f24f-4f90-8bc7-48e489a1f188",
          "arcName": "The Sequoia Pitch",
          "arcSlug": "sequoia-pitch",
          "beatName": "Market Size",
          "beatSlug": "sequoia-pitch-market-size",
          "evidence": "We believe that Management is the next $50B SaaS category",
          "position": 2,
          "confidence": 0.8,
          "parentBeatName": "Evidence",
          "parentBeatSlug": "evidence"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5f69-752d-a9b4-edda0fbab7e2",
      "docSlug": "C4xaSzHjNF8ugcfULX9I",
      "documentTitle": "Employee management firm Pathlight used this pitch deck to raise $25 million in a round led by Insight Partners",
      "authorId": "Pitchdecks",
      "authorName": "Pathlight",
      "documentKindSlug": "pitchdeck",
      "documentKindLabel": "Pitch deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 12,
      "slideType": "team_bio",
      "function": "other",
      "notes": null,
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5f69-752d-a9b4-edda0fbab7e2/12",
      "deckHref": "/decks/019dd923-5f69-752d-a9b4-edda0fbab7e2",
      "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b4-edda0fbab7e2#slide-12",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 12,
          "from": 12,
          "beatId": "c2a344f3-dc8c-4b0b-99b9-1a39951ae03b",
          "arcName": "The Sequoia Pitch",
          "arcSlug": "sequoia-pitch",
          "beatName": "Team",
          "beatSlug": "sequoia-pitch-team",
          "evidence": "Repeat founders, domain experts, and top-tier investors",
          "position": 3,
          "confidence": 0.8,
          "parentBeatName": "Evidence",
          "parentBeatSlug": "evidence"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5f69-752d-a9b4-edda0fbab7e2",
      "docSlug": "C4xaSzHjNF8ugcfULX9I",
      "documentTitle": "Employee management firm Pathlight used this pitch deck to raise $25 million in a round led by Insight Partners",
      "authorId": "Pitchdecks",
      "authorName": "Pathlight",
      "documentKindSlug": "pitchdeck",
      "documentKindLabel": "Pitch deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 13,
      "slideType": "traction",
      "function": "show_traction",
      "notes": "The charts compare 4-day and 5-day work week cohorts to show consistent daily usage patterns.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5f69-752d-a9b4-edda0fbab7e2/13",
      "deckHref": "/decks/019dd923-5f69-752d-a9b4-edda0fbab7e2",
      "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b4-edda0fbab7e2#slide-13",
      "loopMatches": [],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5f69-752d-a9b4-edda0fbab7e2",
      "docSlug": "C4xaSzHjNF8ugcfULX9I",
      "documentTitle": "Employee management firm Pathlight used this pitch deck to raise $25 million in a round led by Insight Partners",
      "authorId": "Pitchdecks",
      "authorName": "Pathlight",
      "documentKindSlug": "pitchdeck",
      "documentKindLabel": "Pitch deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 14,
      "slideType": "traction",
      "function": "show_traction",
      "notes": "The chart is a qualitative representation of ARR growth without axis labels.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5f69-752d-a9b4-edda0fbab7e2/14",
      "deckHref": "/decks/019dd923-5f69-752d-a9b4-edda0fbab7e2",
      "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b4-edda0fbab7e2#slide-14",
      "loopMatches": [],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5f69-752d-a9b4-edda0fbab7e2",
      "docSlug": "C4xaSzHjNF8ugcfULX9I",
      "documentTitle": "Employee management firm Pathlight used this pitch deck to raise $25 million in a round led by Insight Partners",
      "authorId": "Pitchdecks",
      "authorName": "Pathlight",
      "documentKindSlug": "pitchdeck",
      "documentKindLabel": "Pitch deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 15,
      "slideType": "testimonial",
      "function": "illustrate_case",
      "notes": null,
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5f69-752d-a9b4-edda0fbab7e2/15",
      "deckHref": "/decks/019dd923-5f69-752d-a9b4-edda0fbab7e2",
      "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b4-edda0fbab7e2#slide-15",
      "loopMatches": [],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5f69-752d-a9b4-edda0fbab7e2",
      "docSlug": "C4xaSzHjNF8ugcfULX9I",
      "documentTitle": "Employee management firm Pathlight used this pitch deck to raise $25 million in a round led by Insight Partners",
      "authorId": "Pitchdecks",
      "authorName": "Pathlight",
      "documentKindSlug": "pitchdeck",
      "documentKindLabel": "Pitch deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 16,
      "slideType": "testimonial",
      "function": "illustrate_case",
      "notes": null,
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5f69-752d-a9b4-edda0fbab7e2/16",
      "deckHref": "/decks/019dd923-5f69-752d-a9b4-edda0fbab7e2",
      "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b4-edda0fbab7e2#slide-16",
      "loopMatches": [],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5f69-752d-a9b4-edda0fbab7e2",
      "docSlug": "C4xaSzHjNF8ugcfULX9I",
      "documentTitle": "Employee management firm Pathlight used this pitch deck to raise $25 million in a round led by Insight Partners",
      "authorId": "Pitchdecks",
      "authorName": "Pathlight",
      "documentKindSlug": "pitchdeck",
      "documentKindLabel": "Pitch deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 17,
      "slideType": "testimonial",
      "function": "illustrate_case",
      "notes": "The testimonial is attributed to 'Confidential' to maintain anonymity.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5f69-752d-a9b4-edda0fbab7e2/17",
      "deckHref": "/decks/019dd923-5f69-752d-a9b4-edda0fbab7e2",
      "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b4-edda0fbab7e2#slide-17",
      "loopMatches": [],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5f69-752d-a9b4-edda0fbab7e2",
      "docSlug": "C4xaSzHjNF8ugcfULX9I",
      "documentTitle": "Employee management firm Pathlight used this pitch deck to raise $25 million in a round led by Insight Partners",
      "authorId": "Pitchdecks",
      "authorName": "Pathlight",
      "documentKindSlug": "pitchdeck",
      "documentKindLabel": "Pitch deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 18,
      "slideType": "closing_ask",
      "function": "state_next_steps",
      "notes": null,
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5f69-752d-a9b4-edda0fbab7e2/18",
      "deckHref": "/decks/019dd923-5f69-752d-a9b4-edda0fbab7e2",
      "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b4-edda0fbab7e2#slide-18",
      "loopMatches": [],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5f69-752d-a9b4-eb6964dfcbde",
      "docSlug": "CGEhYhMlh1DG9pz2SDnJ",
      "documentTitle": "Read the pitch deck that a PR startup used to raise $10 million to help clients like Samsung and Google measure how their PR is working",
      "authorId": "Pitchdecks",
      "authorName": null,
      "documentKindSlug": "pitchdeck",
      "documentKindLabel": "Pitch deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.776,
      "pageNumber": 6,
      "slideType": "market_sizing",
      "function": "size_opportunity",
      "notes": "The slide uses a bubble-cluster visual to represent the competitive landscape of legacy PR measurement firms.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5f69-752d-a9b4-eb6964dfcbde/6",
      "deckHref": "/decks/019dd923-5f69-752d-a9b4-eb6964dfcbde",
      "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b4-eb6964dfcbde#slide-6",
      "loopMatches": [
        {
          "to": 8,
          "from": 2,
          "name": "Cost Of Inaction",
          "slug": "27-cost-of-inaction",
          "bestFor": "Urgent budget requests, compliance, risk mitigation",
          "matchId": "d6af9965-4a71-4880-9903-2d497fc5dacc",
          "evidence": "The deck implies that not being able to measure PR effectiveness has significant costs, such as wasted budgets and poor strategy.",
          "position": 0,
          "objective": "What is the cost of not being able to measure PR effectiveness?",
          "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point",
          "confidence": 0.7,
          "description": "Quantify what happens if the audience does nothing"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 6,
          "from": 6,
          "beatId": "ac4939a4-d9c1-486c-8273-600f1cbb952f",
          "arcName": "Problem-Agitate-Solution",
          "arcSlug": "problem-agitate-solution",
          "beatName": "Market Sizing",
          "beatSlug": "sequoia-pitch-market-size",
          "evidence": "Slide 6 outlines the market opportunity for Memo.",
          "position": 3,
          "confidence": 0.9,
          "parentBeatName": "Evidence",
          "parentBeatSlug": "evidence"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5f69-752d-a9b4-eb6964dfcbde",
      "docSlug": "CGEhYhMlh1DG9pz2SDnJ",
      "documentTitle": "Read the pitch deck that a PR startup used to raise $10 million to help clients like Samsung and Google measure how their PR is working",
      "authorId": "Pitchdecks",
      "authorName": null,
      "documentKindSlug": "pitchdeck",
      "documentKindLabel": "Pitch deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.776,
      "pageNumber": 7,
      "slideType": "product_demo",
      "function": "present_solution",
      "notes": "The slide uses a 'product-as-hero' approach to demonstrate the platform's unique value proposition.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5f69-752d-a9b4-eb6964dfcbde/7",
      "deckHref": "/decks/019dd923-5f69-752d-a9b4-eb6964dfcbde",
      "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b4-eb6964dfcbde#slide-7",
      "loopMatches": [
        {
          "to": 8,
          "from": 2,
          "name": "Cost Of Inaction",
          "slug": "27-cost-of-inaction",
          "bestFor": "Urgent budget requests, compliance, risk mitigation",
          "matchId": "d6af9965-4a71-4880-9903-2d497fc5dacc",
          "evidence": "The deck implies that not being able to measure PR effectiveness has significant costs, such as wasted budgets and poor strategy.",
          "position": 0,
          "objective": "What is the cost of not being able to measure PR effectiveness?",
          "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point",
          "confidence": 0.7,
          "description": "Quantify what happens if the audience does nothing"
        },
        {
          "to": 9,
          "from": 7,
          "name": "Jobs To Be Done",
          "slug": "53-jobs-to-be-done",
          "bestFor": "Product innovation, market entry, competitive positioning",
          "matchId": "b84a71de-b07b-4bfa-b5c9-5b8f73afc144",
          "evidence": "Slides 7-9 present testimonials and case studies for Memo's effectiveness.",
          "position": 1,
          "objective": "How can Memo help PR teams prove their value and defend their budgets?",
          "structure": "The Customer's Job -> Current Solutions (Hired/Fired) -> Unmet Needs -> Our Solution Fit",
          "confidence": 0.6,
          "description": "Reframe the problem around what the customer is trying to accomplish, not what they're buying"
        }
      ],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5f69-752d-a9b4-eb6964dfcbde",
      "docSlug": "CGEhYhMlh1DG9pz2SDnJ",
      "documentTitle": "Read the pitch deck that a PR startup used to raise $10 million to help clients like Samsung and Google measure how their PR is working",
      "authorId": "Pitchdecks",
      "authorName": null,
      "documentKindSlug": "pitchdeck",
      "documentKindLabel": "Pitch deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.776,
      "pageNumber": 8,
      "slideType": "testimonial",
      "function": "illustrate_case",
      "notes": null,
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5f69-752d-a9b4-eb6964dfcbde/8",
      "deckHref": "/decks/019dd923-5f69-752d-a9b4-eb6964dfcbde",
      "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b4-eb6964dfcbde#slide-8",
      "loopMatches": [
        {
          "to": 8,
          "from": 2,
          "name": "Cost Of Inaction",
          "slug": "27-cost-of-inaction",
          "bestFor": "Urgent budget requests, compliance, risk mitigation",
          "matchId": "d6af9965-4a71-4880-9903-2d497fc5dacc",
          "evidence": "The deck implies that not being able to measure PR effectiveness has significant costs, such as wasted budgets and poor strategy.",
          "position": 0,
          "objective": "What is the cost of not being able to measure PR effectiveness?",
          "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point",
          "confidence": 0.7,
          "description": "Quantify what happens if the audience does nothing"
        },
        {
          "to": 9,
          "from": 7,
          "name": "Jobs To Be Done",
          "slug": "53-jobs-to-be-done",
          "bestFor": "Product innovation, market entry, competitive positioning",
          "matchId": "b84a71de-b07b-4bfa-b5c9-5b8f73afc144",
          "evidence": "Slides 7-9 present testimonials and case studies for Memo's effectiveness.",
          "position": 1,
          "objective": "How can Memo help PR teams prove their value and defend their budgets?",
          "structure": "The Customer's Job -> Current Solutions (Hired/Fired) -> Unmet Needs -> Our Solution Fit",
          "confidence": 0.6,
          "description": "Reframe the problem around what the customer is trying to accomplish, not what they're buying"
        }
      ],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5f69-752d-a9b4-eb6964dfcbde",
      "docSlug": "CGEhYhMlh1DG9pz2SDnJ",
      "documentTitle": "Read the pitch deck that a PR startup used to raise $10 million to help clients like Samsung and Google measure how their PR is working",
      "authorId": "Pitchdecks",
      "authorName": null,
      "documentKindSlug": "pitchdeck",
      "documentKindLabel": "Pitch deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.776,
      "pageNumber": 9,
      "slideType": "testimonial",
      "function": "illustrate_case",
      "notes": null,
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5f69-752d-a9b4-eb6964dfcbde/9",
      "deckHref": "/decks/019dd923-5f69-752d-a9b4-eb6964dfcbde",
      "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b4-eb6964dfcbde#slide-9",
      "loopMatches": [
        {
          "to": 9,
          "from": 7,
          "name": "Jobs To Be Done",
          "slug": "53-jobs-to-be-done",
          "bestFor": "Product innovation, market entry, competitive positioning",
          "matchId": "b84a71de-b07b-4bfa-b5c9-5b8f73afc144",
          "evidence": "Slides 7-9 present testimonials and case studies for Memo's effectiveness.",
          "position": 1,
          "objective": "How can Memo help PR teams prove their value and defend their budgets?",
          "structure": "The Customer's Job -> Current Solutions (Hired/Fired) -> Unmet Needs -> Our Solution Fit",
          "confidence": 0.6,
          "description": "Reframe the problem around what the customer is trying to accomplish, not what they're buying"
        }
      ],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5f69-752d-a9b4-eb6964dfcbde",
      "docSlug": "CGEhYhMlh1DG9pz2SDnJ",
      "documentTitle": "Read the pitch deck that a PR startup used to raise $10 million to help clients like Samsung and Google measure how their PR is working",
      "authorId": "Pitchdecks",
      "authorName": null,
      "documentKindSlug": "pitchdeck",
      "documentKindLabel": "Pitch deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.776,
      "pageNumber": 10,
      "slideType": "customer_logos",
      "function": "cite_precedent",
      "notes": null,
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5f69-752d-a9b4-eb6964dfcbde/10",
      "deckHref": "/decks/019dd923-5f69-752d-a9b4-eb6964dfcbde",
      "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b4-eb6964dfcbde#slide-10",
      "loopMatches": [],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5f69-752d-a9b4-f0e0fb796bcb",
      "docSlug": "CL6SQr6BW6PD454K4n8f",
      "documentTitle": "Space Forge is building satellites that make new materials in space then return to Earth. Check out the 6-slide pitch deck it used to raise $10.2 million.",
      "authorId": "Pitchdecks",
      "authorName": "Space Forge",
      "documentKindSlug": "pitchdeck",
      "documentKindLabel": "Pitch deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.79,
      "pageNumber": 1,
      "slideType": "cover",
      "function": "front_matter",
      "notes": null,
      "imagePath": "https://imgproxy.kitesheet.com/g7GBzGMKlAQr1qEC921c1OL1FN-bsJNd1MZLMjfLvJ0/rs:fit:1200:1200:0/q:82/f:webp/czM6Ly9raXRlc2hlZXQvY29ycHVzL3NsaWRlcy9DTDZTUXI2Qlc2UEQ0NTRLNG44Zi9wMDAxLmpwZw",
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5f69-752d-a9b4-f0e0fb796bcb/1",
      "deckHref": "/decks/019dd923-5f69-752d-a9b4-f0e0fb796bcb",
      "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b4-f0e0fb796bcb#slide-1",
      "loopMatches": [],
      "arcBeatMatches": [],
      "imagePathAlt": "https://imgproxy.kitesheet.com/aM4LtuAasUsQLnJ9cDeIBnlJc_xOuV4VnRoZTnf1des/rs:fit:1200:1200:0/q:82/f:webp/czM6Ly9raXRlc2hlZXQvY29ycHVzL3NsaWRlcy9DTDZTUXI2Qlc2UEQ0NTRLNG44Zi9wMDAxLnBuZw",
      "thumbSrc": "https://imgproxy.kitesheet.com/cVd1tsGSykH6JBw0fUxPBvhJQY3nCcAAz481-u3Ksvw/rs:fit:480:480:0/q:78/f:webp/czM6Ly9raXRlc2hlZXQvY29ycHVzL3NsaWRlcy9DTDZTUXI2Qlc2UEQ0NTRLNG44Zi9wMDAxLmpwZw",
      "thumbSrcAlt": "https://imgproxy.kitesheet.com/yI7ZhrMd6SPSQDDz8zNBhWe7xD-rCrTTke0ZZfkG9Fg/rs:fit:480:480:0/q:78/f:webp/czM6Ly9raXRlc2hlZXQvY29ycHVzL3NsaWRlcy9DTDZTUXI2Qlc2UEQ0NTRLNG44Zi9wMDAxLnBuZw"
    },
    {
      "docId": "019dd923-5f69-752d-a9b4-f0e0fb796bcb",
      "docSlug": "CL6SQr6BW6PD454K4n8f",
      "documentTitle": "Space Forge is building satellites that make new materials in space then return to Earth. Check out the 6-slide pitch deck it used to raise $10.2 million.",
      "authorId": "Pitchdecks",
      "authorName": "Space Forge",
      "documentKindSlug": "pitchdeck",
      "documentKindLabel": "Pitch deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.79,
      "pageNumber": 2,
      "slideType": "context",
      "function": "establish_context",
      "notes": null,
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5f69-752d-a9b4-f0e0fb796bcb/2",
      "deckHref": "/decks/019dd923-5f69-752d-a9b4-f0e0fb796bcb",
      "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b4-f0e0fb796bcb#slide-2",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 2,
          "from": 2,
          "beatId": "6145c527-f8fa-435e-a93b-901ede6ea7e6",
          "arcName": "Problem-Agitate-Solution",
          "arcSlug": "problem-agitate-solution",
          "beatName": "Situation & Context",
          "beatSlug": "consultants-gambit-situation-context",
          "evidence": "Introduction slide",
          "position": 0,
          "confidence": 0.8,
          "parentBeatName": "Setup",
          "parentBeatSlug": "setup"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5f69-752d-a9b4-f0e0fb796bcb",
      "docSlug": "CL6SQr6BW6PD454K4n8f",
      "documentTitle": "Space Forge is building satellites that make new materials in space then return to Earth. Check out the 6-slide pitch deck it used to raise $10.2 million.",
      "authorId": "Pitchdecks",
      "authorName": "Space Forge",
      "documentKindSlug": "pitchdeck",
      "documentKindLabel": "Pitch deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.79,
      "pageNumber": 3,
      "slideType": "problem_statement",
      "function": "frame_problem",
      "notes": null,
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5f69-752d-a9b4-f0e0fb796bcb/3",
      "deckHref": "/decks/019dd923-5f69-752d-a9b4-f0e0fb796bcb",
      "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b4-f0e0fb796bcb#slide-3",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 3,
          "from": 3,
          "beatId": "38a1daa2-a356-4238-a212-8f182f74c8e3",
          "arcName": "Problem-Agitate-Solution",
          "arcSlug": "problem-agitate-solution",
          "beatName": "Problem & Complication",
          "beatSlug": "consultants-gambit-problem-complication",
          "evidence": "Problem statement slide",
          "position": 1,
          "confidence": 0.8,
          "parentBeatName": "Complication",
          "parentBeatSlug": "complication"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5f69-752d-a9b4-f0e0fb796bcb",
      "docSlug": "CL6SQr6BW6PD454K4n8f",
      "documentTitle": "Space Forge is building satellites that make new materials in space then return to Earth. Check out the 6-slide pitch deck it used to raise $10.2 million.",
      "authorId": "Pitchdecks",
      "authorName": "Space Forge",
      "documentKindSlug": "pitchdeck",
      "documentKindLabel": "Pitch deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.79,
      "pageNumber": 4,
      "slideType": "solution",
      "function": "present_solution",
      "notes": null,
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5f69-752d-a9b4-f0e0fb796bcb/4",
      "deckHref": "/decks/019dd923-5f69-752d-a9b4-f0e0fb796bcb",
      "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b4-f0e0fb796bcb#slide-4",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 4,
          "from": 4,
          "beatId": "984f2953-a637-4ee0-8e8b-5f6de5539538",
          "arcName": "Problem-Agitate-Solution",
          "arcSlug": "problem-agitate-solution",
          "beatName": "Solution & Approach",
          "beatSlug": "consultants-gambit-solution-approach",
          "evidence": "Solution slide",
          "position": 2,
          "confidence": 0.8,
          "parentBeatName": "Turn",
          "parentBeatSlug": "turn"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5f69-752d-a9b4-f0e0fb796bcb",
      "docSlug": "CL6SQr6BW6PD454K4n8f",
      "documentTitle": "Space Forge is building satellites that make new materials in space then return to Earth. Check out the 6-slide pitch deck it used to raise $10.2 million.",
      "authorId": "Pitchdecks",
      "authorName": "Space Forge",
      "documentKindSlug": "pitchdeck",
      "documentKindLabel": "Pitch deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.79,
      "pageNumber": 5,
      "slideType": "why_now",
      "function": "size_opportunity",
      "notes": "Uses a simple causal mapping structure to link space environments to industrial outputs.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5f69-752d-a9b4-f0e0fb796bcb/5",
      "deckHref": "/decks/019dd923-5f69-752d-a9b4-f0e0fb796bcb",
      "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b4-f0e0fb796bcb#slide-5",
      "loopMatches": [
        {
          "to": 5,
          "from": 5,
          "name": "Why Now",
          "slug": "15-why-now",
          "bestFor": "Sales pitches, fundraising, requesting immediate budget approval",
          "matchId": "7d29e636-fa8e-4441-b2f4-578d9a7abe11",
          "evidence": "The 'why now' slide",
          "position": 0,
          "objective": "Why now is the right time for space-based manufacturing",
          "structure": "The Context (Trends) -> The Trigger Event -> The Window of Opportunity",
          "confidence": 0.8,
          "description": "Create temporal urgency by proving that the window of opportunity is opening or closing"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 5,
          "from": 5,
          "beatId": "5cf5dcf7-1b95-441a-adaf-bebb014c0c3b",
          "arcName": "Problem-Agitate-Solution",
          "arcSlug": "problem-agitate-solution",
          "beatName": "Why Now",
          "beatSlug": "sequoia-pitch-why-now",
          "evidence": "Opportunity slide",
          "position": 3,
          "confidence": 0.8,
          "parentBeatName": "Evidence",
          "parentBeatSlug": "evidence"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5f69-752d-a9b4-f0e0fb796bcb",
      "docSlug": "CL6SQr6BW6PD454K4n8f",
      "documentTitle": "Space Forge is building satellites that make new materials in space then return to Earth. Check out the 6-slide pitch deck it used to raise $10.2 million.",
      "authorId": "Pitchdecks",
      "authorName": "Space Forge",
      "documentKindSlug": "pitchdeck",
      "documentKindLabel": "Pitch deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.79,
      "pageNumber": 6,
      "slideType": "team_bio",
      "function": "other",
      "notes": null,
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5f69-752d-a9b4-f0e0fb796bcb/6",
      "deckHref": "/decks/019dd923-5f69-752d-a9b4-f0e0fb796bcb",
      "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b4-f0e0fb796bcb#slide-6",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 6,
          "from": 6,
          "beatId": "eda4d9b9-f63b-4cc2-b430-0544989c827f",
          "arcName": "Problem-Agitate-Solution",
          "arcSlug": "problem-agitate-solution",
          "beatName": "Team",
          "beatSlug": "sequoia-pitch-team",
          "evidence": "Team bio slide",
          "position": 4,
          "confidence": 0.8,
          "parentBeatName": "Evidence",
          "parentBeatSlug": "evidence"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5f69-752d-a9b4-f76c4f94f682",
      "docSlug": "CRNYt1vVnknX65LT5pF0",
      "documentTitle": "We got an exclusive look at the pitch deck ecommerce platform Fabric used to raise $9.5 million in funding. The cofounder and CEO break it down and give their advice for entrepreneurs to perfect their pitch.",
      "authorId": "Pitchdecks",
      "authorName": "Fabric",
      "documentKindSlug": "pitchdeck",
      "documentKindLabel": "Pitch deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.782,
      "pageNumber": 1,
      "slideType": "cover",
      "function": "front_matter",
      "notes": null,
      "imagePath": "https://imgproxy.kitesheet.com/XZmfXVwd-DIUEAUVqT-GQEzGU3H76_eqDVAieTrlcfE/rs:fit:1200:1200:0/q:82/f:webp/czM6Ly9raXRlc2hlZXQvY29ycHVzL3NsaWRlcy9DUk5ZdDF2Vm5rblg2NUxUNXBGMC9wMDAxLmpwZw",
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5f69-752d-a9b4-f76c4f94f682/1",
      "deckHref": "/decks/019dd923-5f69-752d-a9b4-f76c4f94f682",
      "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b4-f76c4f94f682#slide-1",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 4,
          "from": 1,
          "beatId": "b5c3796f-d72e-44c9-b835-92600172270f",
          "arcName": "Problem-Agitate-Solution",
          "arcSlug": "problem-agitate-solution",
          "beatName": "Setup",
          "beatSlug": "setup",
          "evidence": "Slides 1-4 introduce the company, team, and momentum",
          "position": 0,
          "confidence": 0.8,
          "parentBeatName": null,
          "parentBeatSlug": null
        }
      ],
      "imagePathAlt": "https://imgproxy.kitesheet.com/2-GaymOIS55NX7-9fmpcl1431LzDro-82n_pxWjnKuI/rs:fit:1200:1200:0/q:82/f:webp/czM6Ly9raXRlc2hlZXQvY29ycHVzL3NsaWRlcy9DUk5ZdDF2Vm5rblg2NUxUNXBGMC9wMDAxLnBuZw",
      "thumbSrc": "https://imgproxy.kitesheet.com/O70vScE-qvVTymvLxGV7qDv4elqPPFC86-kDg2eXCRk/rs:fit:480:480:0/q:78/f:webp/czM6Ly9raXRlc2hlZXQvY29ycHVzL3NsaWRlcy9DUk5ZdDF2Vm5rblg2NUxUNXBGMC9wMDAxLmpwZw",
      "thumbSrcAlt": "https://imgproxy.kitesheet.com/4hZumUVnPL5qU-mbU2EZMKRZck1E7VvKaayk2M2ZvVE/rs:fit:480:480:0/q:78/f:webp/czM6Ly9raXRlc2hlZXQvY29ycHVzL3NsaWRlcy9DUk5ZdDF2Vm5rblg2NUxUNXBGMC9wMDAxLnBuZw"
    },
    {
      "docId": "019dd923-5f69-752d-a9b4-f76c4f94f682",
      "docSlug": "CRNYt1vVnknX65LT5pF0",
      "documentTitle": "We got an exclusive look at the pitch deck ecommerce platform Fabric used to raise $9.5 million in funding. The cofounder and CEO break it down and give their advice for entrepreneurs to perfect their pitch.",
      "authorId": "Pitchdecks",
      "authorName": "Fabric",
      "documentKindSlug": "pitchdeck",
      "documentKindLabel": "Pitch deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.782,
      "pageNumber": 2,
      "slideType": "team_bio",
      "function": "other",
      "notes": "Includes a large photo of the CEO on stage at a Staples event to establish credibility.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5f69-752d-a9b4-f76c4f94f682/2",
      "deckHref": "/decks/019dd923-5f69-752d-a9b4-f76c4f94f682",
      "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b4-f76c4f94f682#slide-2",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 4,
          "from": 1,
          "beatId": "b5c3796f-d72e-44c9-b835-92600172270f",
          "arcName": "Problem-Agitate-Solution",
          "arcSlug": "problem-agitate-solution",
          "beatName": "Setup",
          "beatSlug": "setup",
          "evidence": "Slides 1-4 introduce the company, team, and momentum",
          "position": 0,
          "confidence": 0.8,
          "parentBeatName": null,
          "parentBeatSlug": null
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5f69-752d-a9b4-f76c4f94f682",
      "docSlug": "CRNYt1vVnknX65LT5pF0",
      "documentTitle": "We got an exclusive look at the pitch deck ecommerce platform Fabric used to raise $9.5 million in funding. The cofounder and CEO break it down and give their advice for entrepreneurs to perfect their pitch.",
      "authorId": "Pitchdecks",
      "authorName": "Fabric",
      "documentKindSlug": "pitchdeck",
      "documentKindLabel": "Pitch deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.782,
      "pageNumber": 3,
      "slideType": "traction",
      "function": "show_traction",
      "notes": null,
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5f69-752d-a9b4-f76c4f94f682/3",
      "deckHref": "/decks/019dd923-5f69-752d-a9b4-f76c4f94f682",
      "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b4-f76c4f94f682#slide-3",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 4,
          "from": 1,
          "beatId": "b5c3796f-d72e-44c9-b835-92600172270f",
          "arcName": "Problem-Agitate-Solution",
          "arcSlug": "problem-agitate-solution",
          "beatName": "Setup",
          "beatSlug": "setup",
          "evidence": "Slides 1-4 introduce the company, team, and momentum",
          "position": 0,
          "confidence": 0.8,
          "parentBeatName": null,
          "parentBeatSlug": null
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5f69-752d-a9b4-f76c4f94f682",
      "docSlug": "CRNYt1vVnknX65LT5pF0",
      "documentTitle": "We got an exclusive look at the pitch deck ecommerce platform Fabric used to raise $9.5 million in funding. The cofounder and CEO break it down and give their advice for entrepreneurs to perfect their pitch.",
      "authorId": "Pitchdecks",
      "authorName": "Fabric",
      "documentKindSlug": "pitchdeck",
      "documentKindLabel": "Pitch deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.782,
      "pageNumber": 4,
      "slideType": "segmentation",
      "function": "decompose_segments",
      "notes": null,
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5f69-752d-a9b4-f76c4f94f682/4",
      "deckHref": "/decks/019dd923-5f69-752d-a9b4-f76c4f94f682",
      "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b4-f76c4f94f682#slide-4",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 4,
          "from": 1,
          "beatId": "b5c3796f-d72e-44c9-b835-92600172270f",
          "arcName": "Problem-Agitate-Solution",
          "arcSlug": "problem-agitate-solution",
          "beatName": "Setup",
          "beatSlug": "setup",
          "evidence": "Slides 1-4 introduce the company, team, and momentum",
          "position": 0,
          "confidence": 0.8,
          "parentBeatName": null,
          "parentBeatSlug": null
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5f69-752d-a9b4-f76c4f94f682",
      "docSlug": "CRNYt1vVnknX65LT5pF0",
      "documentTitle": "We got an exclusive look at the pitch deck ecommerce platform Fabric used to raise $9.5 million in funding. The cofounder and CEO break it down and give their advice for entrepreneurs to perfect their pitch.",
      "authorId": "Pitchdecks",
      "authorName": "Fabric",
      "documentKindSlug": "pitchdeck",
      "documentKindLabel": "Pitch deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.782,
      "pageNumber": 5,
      "slideType": "context",
      "function": "establish_context",
      "notes": "The slide uses a 'Fact' label to anchor the thesis.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5f69-752d-a9b4-f76c4f94f682/5",
      "deckHref": "/decks/019dd923-5f69-752d-a9b4-f76c4f94f682",
      "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b4-f76c4f94f682#slide-5",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 6,
          "from": 5,
          "beatId": "77ac6cb4-8b3b-4f4e-b711-ac33539cd632",
          "arcName": "Problem-Agitate-Solution",
          "arcSlug": "problem-agitate-solution",
          "beatName": "Complication",
          "beatSlug": "complication",
          "evidence": "Slides 5-6 present the problem and complication",
          "position": 1,
          "confidence": 0.8,
          "parentBeatName": null,
          "parentBeatSlug": null
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5f69-752d-a9b4-f76c4f94f682",
      "docSlug": "CRNYt1vVnknX65LT5pF0",
      "documentTitle": "We got an exclusive look at the pitch deck ecommerce platform Fabric used to raise $9.5 million in funding. The cofounder and CEO break it down and give their advice for entrepreneurs to perfect their pitch.",
      "authorId": "Pitchdecks",
      "authorName": "Fabric",
      "documentKindSlug": "pitchdeck",
      "documentKindLabel": "Pitch deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.782,
      "pageNumber": 6,
      "slideType": "why_now",
      "function": "argue_timing",
      "notes": "Uses a timeline framework to contrast legacy systems with modern tech leaders, positioning Fabric as the next evolution.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5f69-752d-a9b4-f76c4f94f682/6",
      "deckHref": "/decks/019dd923-5f69-752d-a9b4-f76c4f94f682",
      "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b4-f76c4f94f682#slide-6",
      "loopMatches": [
        {
          "to": 10,
          "from": 6,
          "name": "Cost Of Inaction",
          "slug": "27-cost-of-inaction",
          "bestFor": "Urgent budget requests, compliance, risk mitigation",
          "matchId": "5165cc5c-339c-411d-bb86-a137202c8a01",
          "evidence": "Slides 6-10 present the cost of inaction and the benefits of Fabric",
          "position": 0,
          "objective": "Highlight the cost of inaction and the benefits of Fabric",
          "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point",
          "confidence": 0.7,
          "description": "Quantify what happens if the audience does nothing"
        },
        {
          "to": 9,
          "from": 6,
          "name": "Why Now",
          "slug": "15-why-now",
          "bestFor": "Sales pitches, fundraising, requesting immediate budget approval",
          "matchId": "bdc9004a-7b5b-4d8b-9c8c-eb85f16a1081",
          "evidence": "Slides 6-9 present why now is the right time for Fabric",
          "position": 1,
          "objective": "Explain why now is the right time for Fabric",
          "structure": "The Context (Trends) -> The Trigger Event -> The Window of Opportunity",
          "confidence": 0.7,
          "description": "Create temporal urgency by proving that the window of opportunity is opening or closing"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 6,
          "from": 5,
          "beatId": "77ac6cb4-8b3b-4f4e-b711-ac33539cd632",
          "arcName": "Problem-Agitate-Solution",
          "arcSlug": "problem-agitate-solution",
          "beatName": "Complication",
          "beatSlug": "complication",
          "evidence": "Slides 5-6 present the problem and complication",
          "position": 1,
          "confidence": 0.8,
          "parentBeatName": null,
          "parentBeatSlug": null
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5f69-752d-a9b4-f76c4f94f682",
      "docSlug": "CRNYt1vVnknX65LT5pF0",
      "documentTitle": "We got an exclusive look at the pitch deck ecommerce platform Fabric used to raise $9.5 million in funding. The cofounder and CEO break it down and give their advice for entrepreneurs to perfect their pitch.",
      "authorId": "Pitchdecks",
      "authorName": "Fabric",
      "documentKindSlug": "pitchdeck",
      "documentKindLabel": "Pitch deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.782,
      "pageNumber": 7,
      "slideType": "solution",
      "function": "present_solution",
      "notes": "The slide uses a layered architecture diagram to illustrate the modularity of the commerce stack.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5f69-752d-a9b4-f76c4f94f682/7",
      "deckHref": "/decks/019dd923-5f69-752d-a9b4-f76c4f94f682",
      "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b4-f76c4f94f682#slide-7",
      "loopMatches": [
        {
          "to": 10,
          "from": 6,
          "name": "Cost Of Inaction",
          "slug": "27-cost-of-inaction",
          "bestFor": "Urgent budget requests, compliance, risk mitigation",
          "matchId": "5165cc5c-339c-411d-bb86-a137202c8a01",
          "evidence": "Slides 6-10 present the cost of inaction and the benefits of Fabric",
          "position": 0,
          "objective": "Highlight the cost of inaction and the benefits of Fabric",
          "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point",
          "confidence": 0.7,
          "description": "Quantify what happens if the audience does nothing"
        },
        {
          "to": 9,
          "from": 6,
          "name": "Why Now",
          "slug": "15-why-now",
          "bestFor": "Sales pitches, fundraising, requesting immediate budget approval",
          "matchId": "bdc9004a-7b5b-4d8b-9c8c-eb85f16a1081",
          "evidence": "Slides 6-9 present why now is the right time for Fabric",
          "position": 1,
          "objective": "Explain why now is the right time for Fabric",
          "structure": "The Context (Trends) -> The Trigger Event -> The Window of Opportunity",
          "confidence": 0.7,
          "description": "Create temporal urgency by proving that the window of opportunity is opening or closing"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 10,
          "from": 7,
          "beatId": "60bc277e-e480-46ad-99c6-487de0115392",
          "arcName": "Problem-Agitate-Solution",
          "arcSlug": "problem-agitate-solution",
          "beatName": "Solution",
          "beatSlug": null,
          "evidence": "Slides 7-10 present the solution and why Fabric",
          "position": 2,
          "confidence": 0.8,
          "parentBeatName": null,
          "parentBeatSlug": null
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5f69-752d-a9b4-f76c4f94f682",
      "docSlug": "CRNYt1vVnknX65LT5pF0",
      "documentTitle": "We got an exclusive look at the pitch deck ecommerce platform Fabric used to raise $9.5 million in funding. The cofounder and CEO break it down and give their advice for entrepreneurs to perfect their pitch.",
      "authorId": "Pitchdecks",
      "authorName": "Fabric",
      "documentKindSlug": "pitchdeck",
      "documentKindLabel": "Pitch deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.782,
      "pageNumber": 8,
      "slideType": "why_now",
      "function": "argue_timing",
      "notes": "The slide uses a '10X' visual metaphor to emphasize performance gains.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5f69-752d-a9b4-f76c4f94f682/8",
      "deckHref": "/decks/019dd923-5f69-752d-a9b4-f76c4f94f682",
      "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b4-f76c4f94f682#slide-8",
      "loopMatches": [
        {
          "to": 10,
          "from": 6,
          "name": "Cost Of Inaction",
          "slug": "27-cost-of-inaction",
          "bestFor": "Urgent budget requests, compliance, risk mitigation",
          "matchId": "5165cc5c-339c-411d-bb86-a137202c8a01",
          "evidence": "Slides 6-10 present the cost of inaction and the benefits of Fabric",
          "position": 0,
          "objective": "Highlight the cost of inaction and the benefits of Fabric",
          "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point",
          "confidence": 0.7,
          "description": "Quantify what happens if the audience does nothing"
        },
        {
          "to": 9,
          "from": 6,
          "name": "Why Now",
          "slug": "15-why-now",
          "bestFor": "Sales pitches, fundraising, requesting immediate budget approval",
          "matchId": "bdc9004a-7b5b-4d8b-9c8c-eb85f16a1081",
          "evidence": "Slides 6-9 present why now is the right time for Fabric",
          "position": 1,
          "objective": "Explain why now is the right time for Fabric",
          "structure": "The Context (Trends) -> The Trigger Event -> The Window of Opportunity",
          "confidence": 0.7,
          "description": "Create temporal urgency by proving that the window of opportunity is opening or closing"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 10,
          "from": 7,
          "beatId": "60bc277e-e480-46ad-99c6-487de0115392",
          "arcName": "Problem-Agitate-Solution",
          "arcSlug": "problem-agitate-solution",
          "beatName": "Solution",
          "beatSlug": null,
          "evidence": "Slides 7-10 present the solution and why Fabric",
          "position": 2,
          "confidence": 0.8,
          "parentBeatName": null,
          "parentBeatSlug": null
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5f69-752d-a9b4-f76c4f94f682",
      "docSlug": "CRNYt1vVnknX65LT5pF0",
      "documentTitle": "We got an exclusive look at the pitch deck ecommerce platform Fabric used to raise $9.5 million in funding. The cofounder and CEO break it down and give their advice for entrepreneurs to perfect their pitch.",
      "authorId": "Pitchdecks",
      "authorName": "Fabric",
      "documentKindSlug": "pitchdeck",
      "documentKindLabel": "Pitch deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.782,
      "pageNumber": 9,
      "slideType": "why_now",
      "function": "establish_context",
      "notes": null,
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5f69-752d-a9b4-f76c4f94f682/9",
      "deckHref": "/decks/019dd923-5f69-752d-a9b4-f76c4f94f682",
      "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b4-f76c4f94f682#slide-9",
      "loopMatches": [
        {
          "to": 10,
          "from": 6,
          "name": "Cost Of Inaction",
          "slug": "27-cost-of-inaction",
          "bestFor": "Urgent budget requests, compliance, risk mitigation",
          "matchId": "5165cc5c-339c-411d-bb86-a137202c8a01",
          "evidence": "Slides 6-10 present the cost of inaction and the benefits of Fabric",
          "position": 0,
          "objective": "Highlight the cost of inaction and the benefits of Fabric",
          "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point",
          "confidence": 0.7,
          "description": "Quantify what happens if the audience does nothing"
        },
        {
          "to": 9,
          "from": 6,
          "name": "Why Now",
          "slug": "15-why-now",
          "bestFor": "Sales pitches, fundraising, requesting immediate budget approval",
          "matchId": "bdc9004a-7b5b-4d8b-9c8c-eb85f16a1081",
          "evidence": "Slides 6-9 present why now is the right time for Fabric",
          "position": 1,
          "objective": "Explain why now is the right time for Fabric",
          "structure": "The Context (Trends) -> The Trigger Event -> The Window of Opportunity",
          "confidence": 0.7,
          "description": "Create temporal urgency by proving that the window of opportunity is opening or closing"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 10,
          "from": 7,
          "beatId": "60bc277e-e480-46ad-99c6-487de0115392",
          "arcName": "Problem-Agitate-Solution",
          "arcSlug": "problem-agitate-solution",
          "beatName": "Solution",
          "beatSlug": null,
          "evidence": "Slides 7-10 present the solution and why Fabric",
          "position": 2,
          "confidence": 0.8,
          "parentBeatName": null,
          "parentBeatSlug": null
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5f69-752d-a9b4-f76c4f94f682",
      "docSlug": "CRNYt1vVnknX65LT5pF0",
      "documentTitle": "We got an exclusive look at the pitch deck ecommerce platform Fabric used to raise $9.5 million in funding. The cofounder and CEO break it down and give their advice for entrepreneurs to perfect their pitch.",
      "authorId": "Pitchdecks",
      "authorName": "Fabric",
      "documentKindSlug": "pitchdeck",
      "documentKindLabel": "Pitch deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.782,
      "pageNumber": 10,
      "slideType": "why_now",
      "function": "present_solution",
      "notes": "The slide uses a modular cube illustration to visually represent the 'extensible' and 'single-tenant' nature of the platform.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5f69-752d-a9b4-f76c4f94f682/10",
      "deckHref": "/decks/019dd923-5f69-752d-a9b4-f76c4f94f682",
      "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b4-f76c4f94f682#slide-10",
      "loopMatches": [
        {
          "to": 10,
          "from": 6,
          "name": "Cost Of Inaction",
          "slug": "27-cost-of-inaction",
          "bestFor": "Urgent budget requests, compliance, risk mitigation",
          "matchId": "5165cc5c-339c-411d-bb86-a137202c8a01",
          "evidence": "Slides 6-10 present the cost of inaction and the benefits of Fabric",
          "position": 0,
          "objective": "Highlight the cost of inaction and the benefits of Fabric",
          "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point",
          "confidence": 0.7,
          "description": "Quantify what happens if the audience does nothing"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 10,
          "from": 7,
          "beatId": "60bc277e-e480-46ad-99c6-487de0115392",
          "arcName": "Problem-Agitate-Solution",
          "arcSlug": "problem-agitate-solution",
          "beatName": "Solution",
          "beatSlug": null,
          "evidence": "Slides 7-10 present the solution and why Fabric",
          "position": 2,
          "confidence": 0.8,
          "parentBeatName": null,
          "parentBeatSlug": null
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5f69-752d-a9b4-f76c4f94f682",
      "docSlug": "CRNYt1vVnknX65LT5pF0",
      "documentTitle": "We got an exclusive look at the pitch deck ecommerce platform Fabric used to raise $9.5 million in funding. The cofounder and CEO break it down and give their advice for entrepreneurs to perfect their pitch.",
      "authorId": "Pitchdecks",
      "authorName": "Fabric",
      "documentKindSlug": "pitchdeck",
      "documentKindLabel": "Pitch deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.782,
      "pageNumber": 11,
      "slideType": "testimonial",
      "function": "show_traction",
      "notes": null,
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5f69-752d-a9b4-f76c4f94f682/11",
      "deckHref": "/decks/019dd923-5f69-752d-a9b4-f76c4f94f682",
      "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b4-f76c4f94f682#slide-11",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 13,
          "from": 11,
          "beatId": "f25706ce-8731-4a55-8b43-f162e6aba377",
          "arcName": "Problem-Agitate-Solution",
          "arcSlug": "problem-agitate-solution",
          "beatName": "Evidence",
          "beatSlug": "evidence",
          "evidence": "Slides 11-13 provide evidence and a roadmap",
          "position": 3,
          "confidence": 0.8,
          "parentBeatName": null,
          "parentBeatSlug": null
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5f69-752d-a9b4-f76c4f94f682",
      "docSlug": "CRNYt1vVnknX65LT5pF0",
      "documentTitle": "We got an exclusive look at the pitch deck ecommerce platform Fabric used to raise $9.5 million in funding. The cofounder and CEO break it down and give their advice for entrepreneurs to perfect their pitch.",
      "authorId": "Pitchdecks",
      "authorName": "Fabric",
      "documentKindSlug": "pitchdeck",
      "documentKindLabel": "Pitch deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.782,
      "pageNumber": 12,
      "slideType": "comparison_table",
      "function": "compare_peers",
      "notes": "The slide uses a high-contrast visual treatment to highlight the 'Legacy' vs 'Fabric' dichotomy.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5f69-752d-a9b4-f76c4f94f682/12",
      "deckHref": "/decks/019dd923-5f69-752d-a9b4-f76c4f94f682",
      "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b4-f76c4f94f682#slide-12",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 13,
          "from": 11,
          "beatId": "f25706ce-8731-4a55-8b43-f162e6aba377",
          "arcName": "Problem-Agitate-Solution",
          "arcSlug": "problem-agitate-solution",
          "beatName": "Evidence",
          "beatSlug": "evidence",
          "evidence": "Slides 11-13 provide evidence and a roadmap",
          "position": 3,
          "confidence": 0.8,
          "parentBeatName": null,
          "parentBeatSlug": null
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5f69-752d-a9b4-f76c4f94f682",
      "docSlug": "CRNYt1vVnknX65LT5pF0",
      "documentTitle": "We got an exclusive look at the pitch deck ecommerce platform Fabric used to raise $9.5 million in funding. The cofounder and CEO break it down and give their advice for entrepreneurs to perfect their pitch.",
      "authorId": "Pitchdecks",
      "authorName": "Fabric",
      "documentKindSlug": "pitchdeck",
      "documentKindLabel": "Pitch deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.782,
      "pageNumber": 13,
      "slideType": "roadmap",
      "function": "plan_implementation",
      "notes": "The slide uses a horizontal process flow to visualize the onboarding timeline.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5f69-752d-a9b4-f76c4f94f682/13",
      "deckHref": "/decks/019dd923-5f69-752d-a9b4-f76c4f94f682",
      "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b4-f76c4f94f682#slide-13",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 13,
          "from": 11,
          "beatId": "f25706ce-8731-4a55-8b43-f162e6aba377",
          "arcName": "Problem-Agitate-Solution",
          "arcSlug": "problem-agitate-solution",
          "beatName": "Evidence",
          "beatSlug": "evidence",
          "evidence": "Slides 11-13 provide evidence and a roadmap",
          "position": 3,
          "confidence": 0.8,
          "parentBeatName": null,
          "parentBeatSlug": null
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5f69-752d-a9b4-f76c4f94f682",
      "docSlug": "CRNYt1vVnknX65LT5pF0",
      "documentTitle": "We got an exclusive look at the pitch deck ecommerce platform Fabric used to raise $9.5 million in funding. The cofounder and CEO break it down and give their advice for entrepreneurs to perfect their pitch.",
      "authorId": "Pitchdecks",
      "authorName": "Fabric",
      "documentKindSlug": "pitchdeck",
      "documentKindLabel": "Pitch deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.782,
      "pageNumber": 14,
      "slideType": "filler",
      "function": "filler",
      "notes": "This is a branding slide used as a spacer.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5f69-752d-a9b4-f76c4f94f682/14",
      "deckHref": "/decks/019dd923-5f69-752d-a9b4-f76c4f94f682",
      "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b4-f76c4f94f682#slide-14",
      "loopMatches": [],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5f69-752d-a9b4-f88048210ae5",
      "docSlug": "CIVrT8s8zZSxdScJD0BG",
      "documentTitle": "We got an exclusive look at the pitch deck will writing startup Farewill used to raise $25 million",
      "authorId": "Pitchdecks",
      "authorName": "Farewill",
      "documentKindSlug": "pitchdeck",
      "documentKindLabel": "Pitch deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 1,
      "slideType": "cover",
      "function": "front_matter",
      "notes": null,
      "imagePath": "https://imgproxy.kitesheet.com/R1gXF8eOR3UAYLWPxkIRPU0IpEWOdZhFU7kC_Yc7e54/rs:fit:1200:1200:0/q:82/f:webp/czM6Ly9raXRlc2hlZXQvY29ycHVzL3NsaWRlcy9DSVZyVDhzOHpaU3hkU2NKRDBCRy9wMDAxLmpwZw",
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5f69-752d-a9b4-f88048210ae5/1",
      "deckHref": "/decks/019dd923-5f69-752d-a9b4-f88048210ae5",
      "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b4-f88048210ae5#slide-1",
      "loopMatches": [],
      "arcBeatMatches": [],
      "imagePathAlt": "https://imgproxy.kitesheet.com/7xaEpZljt70rb0T1ETHA_l08A1WJXXOpDGM0N9UpOZs/rs:fit:1200:1200:0/q:82/f:webp/czM6Ly9raXRlc2hlZXQvY29ycHVzL3NsaWRlcy9DSVZyVDhzOHpaU3hkU2NKRDBCRy9wMDAxLnBuZw",
      "thumbSrc": "https://imgproxy.kitesheet.com/AcCm67ljRKSOcaMVl8fZvZUpMC0vm9N4dwheCFu8uXY/rs:fit:480:480:0/q:78/f:webp/czM6Ly9raXRlc2hlZXQvY29ycHVzL3NsaWRlcy9DSVZyVDhzOHpaU3hkU2NKRDBCRy9wMDAxLmpwZw",
      "thumbSrcAlt": "https://imgproxy.kitesheet.com/G2sayUwen0yUsaFkQcvRYKgC3A1dbhsFBxACJE3J3XM/rs:fit:480:480:0/q:78/f:webp/czM6Ly9raXRlc2hlZXQvY29ycHVzL3NsaWRlcy9DSVZyVDhzOHpaU3hkU2NKRDBCRy9wMDAxLnBuZw"
    },
    {
      "docId": "019dd923-5f69-752d-a9b4-f88048210ae5",
      "docSlug": "CIVrT8s8zZSxdScJD0BG",
      "documentTitle": "We got an exclusive look at the pitch deck will writing startup Farewill used to raise $25 million",
      "authorId": "Pitchdecks",
      "authorName": "Farewill",
      "documentKindSlug": "pitchdeck",
      "documentKindLabel": "Pitch deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 2,
      "slideType": "problem_statement",
      "function": "frame_problem",
      "notes": "Uses a dark, metaphorical illustration of the Grim Reaper sitting with a person to emphasize the inevitability of mortality.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5f69-752d-a9b4-f88048210ae5/2",
      "deckHref": "/decks/019dd923-5f69-752d-a9b4-f88048210ae5",
      "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b4-f88048210ae5#slide-2",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 5,
          "from": 2,
          "beatId": "69924512-ebb7-430f-b73e-7750400fa31f",
          "arcName": "Problem-Agitate-Solution",
          "arcSlug": "problem-agitate-solution",
          "beatName": "Problem (Identify pain)",
          "beatSlug": "problem-agitate-solution-problem-identify-pain",
          "evidence": "The deck clearly identifies the problem and the pain points",
          "position": 0,
          "confidence": 0.9,
          "parentBeatName": "Complication",
          "parentBeatSlug": "complication"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5f69-752d-a9b4-f88048210ae5",
      "docSlug": "CIVrT8s8zZSxdScJD0BG",
      "documentTitle": "We got an exclusive look at the pitch deck will writing startup Farewill used to raise $25 million",
      "authorId": "Pitchdecks",
      "authorName": "Farewill",
      "documentKindSlug": "pitchdeck",
      "documentKindLabel": "Pitch deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 3,
      "slideType": "pain_points",
      "function": "frame_problem",
      "notes": "The slide uses the Holmes & Rahe Stress Scale to establish the severity of the problem being addressed.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5f69-752d-a9b4-f88048210ae5/3",
      "deckHref": "/decks/019dd923-5f69-752d-a9b4-f88048210ae5",
      "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b4-f88048210ae5#slide-3",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 5,
          "from": 2,
          "beatId": "69924512-ebb7-430f-b73e-7750400fa31f",
          "arcName": "Problem-Agitate-Solution",
          "arcSlug": "problem-agitate-solution",
          "beatName": "Problem (Identify pain)",
          "beatSlug": "problem-agitate-solution-problem-identify-pain",
          "evidence": "The deck clearly identifies the problem and the pain points",
          "position": 0,
          "confidence": 0.9,
          "parentBeatName": "Complication",
          "parentBeatSlug": "complication"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5f69-752d-a9b4-f88048210ae5",
      "docSlug": "CIVrT8s8zZSxdScJD0BG",
      "documentTitle": "We got an exclusive look at the pitch deck will writing startup Farewill used to raise $25 million",
      "authorId": "Pitchdecks",
      "authorName": "Farewill",
      "documentKindSlug": "pitchdeck",
      "documentKindLabel": "Pitch deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 4,
      "slideType": "why_now",
      "function": "size_opportunity",
      "notes": "The chart uses a single highlighted bar to emphasize the 'Wealth transfer on death' category.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5f69-752d-a9b4-f88048210ae5/4",
      "deckHref": "/decks/019dd923-5f69-752d-a9b4-f88048210ae5",
      "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b4-f88048210ae5#slide-4",
      "loopMatches": [
        {
          "to": 8,
          "from": 4,
          "name": "Cost Of Inaction",
          "slug": "27-cost-of-inaction",
          "bestFor": "Urgent budget requests, compliance, risk mitigation",
          "matchId": "7d645fa9-85c6-4402-a0d5-b43422064485",
          "evidence": "The deck highlights the huge market opportunity and potential for growth",
          "position": 0,
          "objective": "What if we don't address the death care industry's shortcomings?",
          "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point",
          "confidence": 0.7,
          "description": "Quantify what happens if the audience does nothing"
        },
        {
          "to": 5,
          "from": 4,
          "name": "Why Now",
          "slug": "15-why-now",
          "bestFor": "Sales pitches, fundraising, requesting immediate budget approval",
          "matchId": "2385db13-075e-4091-9af2-07d7223b8ee4",
          "evidence": "The deck presents a clear 'why now' argument, citing market trends and opportunity",
          "position": 1,
          "objective": "Why is now the right time to address this problem?",
          "structure": "The Context (Trends) -> The Trigger Event -> The Window of Opportunity",
          "confidence": 0.6,
          "description": "Create temporal urgency by proving that the window of opportunity is opening or closing"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 5,
          "from": 2,
          "beatId": "69924512-ebb7-430f-b73e-7750400fa31f",
          "arcName": "Problem-Agitate-Solution",
          "arcSlug": "problem-agitate-solution",
          "beatName": "Problem (Identify pain)",
          "beatSlug": "problem-agitate-solution-problem-identify-pain",
          "evidence": "The deck clearly identifies the problem and the pain points",
          "position": 0,
          "confidence": 0.9,
          "parentBeatName": "Complication",
          "parentBeatSlug": "complication"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5f69-752d-a9b4-f88048210ae5",
      "docSlug": "CIVrT8s8zZSxdScJD0BG",
      "documentTitle": "We got an exclusive look at the pitch deck will writing startup Farewill used to raise $25 million",
      "authorId": "Pitchdecks",
      "authorName": "Farewill",
      "documentKindSlug": "pitchdeck",
      "documentKindLabel": "Pitch deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 5,
      "slideType": "problem_statement",
      "function": "frame_problem",
      "notes": "The illustration depicts a judge-like figure amidst tombstones, suggesting a legal or bureaucratic context.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5f69-752d-a9b4-f88048210ae5/5",
      "deckHref": "/decks/019dd923-5f69-752d-a9b4-f88048210ae5",
      "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b4-f88048210ae5#slide-5",
      "loopMatches": [
        {
          "to": 8,
          "from": 4,
          "name": "Cost Of Inaction",
          "slug": "27-cost-of-inaction",
          "bestFor": "Urgent budget requests, compliance, risk mitigation",
          "matchId": "7d645fa9-85c6-4402-a0d5-b43422064485",
          "evidence": "The deck highlights the huge market opportunity and potential for growth",
          "position": 0,
          "objective": "What if we don't address the death care industry's shortcomings?",
          "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point",
          "confidence": 0.7,
          "description": "Quantify what happens if the audience does nothing"
        },
        {
          "to": 5,
          "from": 4,
          "name": "Why Now",
          "slug": "15-why-now",
          "bestFor": "Sales pitches, fundraising, requesting immediate budget approval",
          "matchId": "2385db13-075e-4091-9af2-07d7223b8ee4",
          "evidence": "The deck presents a clear 'why now' argument, citing market trends and opportunity",
          "position": 1,
          "objective": "Why is now the right time to address this problem?",
          "structure": "The Context (Trends) -> The Trigger Event -> The Window of Opportunity",
          "confidence": 0.6,
          "description": "Create temporal urgency by proving that the window of opportunity is opening or closing"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 5,
          "from": 2,
          "beatId": "69924512-ebb7-430f-b73e-7750400fa31f",
          "arcName": "Problem-Agitate-Solution",
          "arcSlug": "problem-agitate-solution",
          "beatName": "Problem (Identify pain)",
          "beatSlug": "problem-agitate-solution-problem-identify-pain",
          "evidence": "The deck clearly identifies the problem and the pain points",
          "position": 0,
          "confidence": 0.9,
          "parentBeatName": "Complication",
          "parentBeatSlug": "complication"
        },
        {
          "to": 6,
          "from": 5,
          "beatId": "2f1ea6f3-ec3c-4f9e-9232-39302f80dedf",
          "arcName": "Problem-Agitate-Solution",
          "arcSlug": "problem-agitate-solution",
          "beatName": "Agitate (Make it worse)",
          "beatSlug": "problem-agitate-solution-agitate-make-it-worse",
          "evidence": "The deck agitates the problem, highlighting the industry's shortcomings",
          "position": 1,
          "confidence": 0.9,
          "parentBeatName": "Development",
          "parentBeatSlug": "development"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5f69-752d-a9b4-f88048210ae5",
      "docSlug": "CIVrT8s8zZSxdScJD0BG",
      "documentTitle": "We got an exclusive look at the pitch deck will writing startup Farewill used to raise $25 million",
      "authorId": "Pitchdecks",
      "authorName": "Farewill",
      "documentKindSlug": "pitchdeck",
      "documentKindLabel": "Pitch deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 6,
      "slideType": "transition",
      "function": "transition",
      "notes": "The slide uses a scribbled background to visually represent the 'tough, intense, emotional' nature of the topic.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5f69-752d-a9b4-f88048210ae5/6",
      "deckHref": "/decks/019dd923-5f69-752d-a9b4-f88048210ae5",
      "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b4-f88048210ae5#slide-6",
      "loopMatches": [
        {
          "to": 8,
          "from": 4,
          "name": "Cost Of Inaction",
          "slug": "27-cost-of-inaction",
          "bestFor": "Urgent budget requests, compliance, risk mitigation",
          "matchId": "7d645fa9-85c6-4402-a0d5-b43422064485",
          "evidence": "The deck highlights the huge market opportunity and potential for growth",
          "position": 0,
          "objective": "What if we don't address the death care industry's shortcomings?",
          "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point",
          "confidence": 0.7,
          "description": "Quantify what happens if the audience does nothing"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 6,
          "from": 5,
          "beatId": "2f1ea6f3-ec3c-4f9e-9232-39302f80dedf",
          "arcName": "Problem-Agitate-Solution",
          "arcSlug": "problem-agitate-solution",
          "beatName": "Agitate (Make it worse)",
          "beatSlug": "problem-agitate-solution-agitate-make-it-worse",
          "evidence": "The deck agitates the problem, highlighting the industry's shortcomings",
          "position": 1,
          "confidence": 0.9,
          "parentBeatName": "Development",
          "parentBeatSlug": "development"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5f69-752d-a9b4-f88048210ae5",
      "docSlug": "CIVrT8s8zZSxdScJD0BG",
      "documentTitle": "We got an exclusive look at the pitch deck will writing startup Farewill used to raise $25 million",
      "authorId": "Pitchdecks",
      "authorName": "Farewill",
      "documentKindSlug": "pitchdeck",
      "documentKindLabel": "Pitch deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 7,
      "slideType": "solution",
      "function": "present_solution",
      "notes": "The slide uses a combination of a list, a product screenshot, and a conceptual illustration to convey the value proposition.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5f69-752d-a9b4-f88048210ae5/7",
      "deckHref": "/decks/019dd923-5f69-752d-a9b4-f88048210ae5",
      "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b4-f88048210ae5#slide-7",
      "loopMatches": [
        {
          "to": 8,
          "from": 4,
          "name": "Cost Of Inaction",
          "slug": "27-cost-of-inaction",
          "bestFor": "Urgent budget requests, compliance, risk mitigation",
          "matchId": "7d645fa9-85c6-4402-a0d5-b43422064485",
          "evidence": "The deck highlights the huge market opportunity and potential for growth",
          "position": 0,
          "objective": "What if we don't address the death care industry's shortcomings?",
          "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point",
          "confidence": 0.7,
          "description": "Quantify what happens if the audience does nothing"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 27,
          "from": 7,
          "beatId": "461b0ac4-d2b9-4b16-81e1-e93f71a15d3b",
          "arcName": "Problem-Agitate-Solution",
          "arcSlug": "problem-agitate-solution",
          "beatName": "Solution (Provide relief)",
          "beatSlug": "problem-agitate-solution-solution-provide-relief",
          "evidence": "The deck presents Farewill's solution and growth potential",
          "position": 2,
          "confidence": 0.9,
          "parentBeatName": "Resolution",
          "parentBeatSlug": "resolution"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5f69-752d-a9b4-f88048210ae5",
      "docSlug": "CIVrT8s8zZSxdScJD0BG",
      "documentTitle": "We got an exclusive look at the pitch deck will writing startup Farewill used to raise $25 million",
      "authorId": "Pitchdecks",
      "authorName": "Farewill",
      "documentKindSlug": "pitchdeck",
      "documentKindLabel": "Pitch deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 8,
      "slideType": "market_sizing",
      "function": "size_opportunity",
      "notes": "Uses a simple visual comparison between a grey circle (TAM) and a yellow sun-like circle (Obtainable market).",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5f69-752d-a9b4-f88048210ae5/8",
      "deckHref": "/decks/019dd923-5f69-752d-a9b4-f88048210ae5",
      "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b4-f88048210ae5#slide-8",
      "loopMatches": [
        {
          "to": 8,
          "from": 4,
          "name": "Cost Of Inaction",
          "slug": "27-cost-of-inaction",
          "bestFor": "Urgent budget requests, compliance, risk mitigation",
          "matchId": "7d645fa9-85c6-4402-a0d5-b43422064485",
          "evidence": "The deck highlights the huge market opportunity and potential for growth",
          "position": 0,
          "objective": "What if we don't address the death care industry's shortcomings?",
          "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point",
          "confidence": 0.7,
          "description": "Quantify what happens if the audience does nothing"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 27,
          "from": 7,
          "beatId": "461b0ac4-d2b9-4b16-81e1-e93f71a15d3b",
          "arcName": "Problem-Agitate-Solution",
          "arcSlug": "problem-agitate-solution",
          "beatName": "Solution (Provide relief)",
          "beatSlug": "problem-agitate-solution-solution-provide-relief",
          "evidence": "The deck presents Farewill's solution and growth potential",
          "position": 2,
          "confidence": 0.9,
          "parentBeatName": "Resolution",
          "parentBeatSlug": "resolution"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5f69-752d-a9b4-f88048210ae5",
      "docSlug": "CIVrT8s8zZSxdScJD0BG",
      "documentTitle": "We got an exclusive look at the pitch deck will writing startup Farewill used to raise $25 million",
      "authorId": "Pitchdecks",
      "authorName": "Farewill",
      "documentKindSlug": "pitchdeck",
      "documentKindLabel": "Pitch deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 9,
      "slideType": "analogy",
      "function": "argue_timing",
      "notes": "Uses a 'sunburst' or 'glowing' effect around the company logo to emphasize it as the next big thing.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5f69-752d-a9b4-f88048210ae5/9",
      "deckHref": "/decks/019dd923-5f69-752d-a9b4-f88048210ae5",
      "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b4-f88048210ae5#slide-9",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 27,
          "from": 7,
          "beatId": "461b0ac4-d2b9-4b16-81e1-e93f71a15d3b",
          "arcName": "Problem-Agitate-Solution",
          "arcSlug": "problem-agitate-solution",
          "beatName": "Solution (Provide relief)",
          "beatSlug": "problem-agitate-solution-solution-provide-relief",
          "evidence": "The deck presents Farewill's solution and growth potential",
          "position": 2,
          "confidence": 0.9,
          "parentBeatName": "Resolution",
          "parentBeatSlug": "resolution"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5f69-752d-a9b4-f88048210ae5",
      "docSlug": "CIVrT8s8zZSxdScJD0BG",
      "documentTitle": "We got an exclusive look at the pitch deck will writing startup Farewill used to raise $25 million",
      "authorId": "Pitchdecks",
      "authorName": "Farewill",
      "documentKindSlug": "pitchdeck",
      "documentKindLabel": "Pitch deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 10,
      "slideType": "traction",
      "function": "show_traction",
      "notes": "The slide uses a hand-drawn illustration to convey momentum rather than specific metrics.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5f69-752d-a9b4-f88048210ae5/10",
      "deckHref": "/decks/019dd923-5f69-752d-a9b4-f88048210ae5",
      "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b4-f88048210ae5#slide-10",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 27,
          "from": 7,
          "beatId": "461b0ac4-d2b9-4b16-81e1-e93f71a15d3b",
          "arcName": "Problem-Agitate-Solution",
          "arcSlug": "problem-agitate-solution",
          "beatName": "Solution (Provide relief)",
          "beatSlug": "problem-agitate-solution-solution-provide-relief",
          "evidence": "The deck presents Farewill's solution and growth potential",
          "position": 2,
          "confidence": 0.9,
          "parentBeatName": "Resolution",
          "parentBeatSlug": "resolution"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5f69-752d-a9b4-f88048210ae5",
      "docSlug": "CIVrT8s8zZSxdScJD0BG",
      "documentTitle": "We got an exclusive look at the pitch deck will writing startup Farewill used to raise $25 million",
      "authorId": "Pitchdecks",
      "authorName": "Farewill",
      "documentKindSlug": "pitchdeck",
      "documentKindLabel": "Pitch deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 11,
      "slideType": "traction",
      "function": "show_traction",
      "notes": "The slide uses a simple bar chart to visualize exponential growth.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5f69-752d-a9b4-f88048210ae5/11",
      "deckHref": "/decks/019dd923-5f69-752d-a9b4-f88048210ae5",
      "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b4-f88048210ae5#slide-11",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 27,
          "from": 7,
          "beatId": "461b0ac4-d2b9-4b16-81e1-e93f71a15d3b",
          "arcName": "Problem-Agitate-Solution",
          "arcSlug": "problem-agitate-solution",
          "beatName": "Solution (Provide relief)",
          "beatSlug": "problem-agitate-solution-solution-provide-relief",
          "evidence": "The deck presents Farewill's solution and growth potential",
          "position": 2,
          "confidence": 0.9,
          "parentBeatName": "Resolution",
          "parentBeatSlug": "resolution"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5f69-752d-a9b4-f88048210ae5",
      "docSlug": "CIVrT8s8zZSxdScJD0BG",
      "documentTitle": "We got an exclusive look at the pitch deck will writing startup Farewill used to raise $25 million",
      "authorId": "Pitchdecks",
      "authorName": "Farewill",
      "documentKindSlug": "pitchdeck",
      "documentKindLabel": "Pitch deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 12,
      "slideType": "traction",
      "function": "show_traction",
      "notes": "The chart shows an accelerating growth trend, likely representing revenue or user acquisition.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5f69-752d-a9b4-f88048210ae5/12",
      "deckHref": "/decks/019dd923-5f69-752d-a9b4-f88048210ae5",
      "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b4-f88048210ae5#slide-12",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 27,
          "from": 7,
          "beatId": "461b0ac4-d2b9-4b16-81e1-e93f71a15d3b",
          "arcName": "Problem-Agitate-Solution",
          "arcSlug": "problem-agitate-solution",
          "beatName": "Solution (Provide relief)",
          "beatSlug": "problem-agitate-solution-solution-provide-relief",
          "evidence": "The deck presents Farewill's solution and growth potential",
          "position": 2,
          "confidence": 0.9,
          "parentBeatName": "Resolution",
          "parentBeatSlug": "resolution"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5f69-752d-a9b4-f88048210ae5",
      "docSlug": "CIVrT8s8zZSxdScJD0BG",
      "documentTitle": "We got an exclusive look at the pitch deck will writing startup Farewill used to raise $25 million",
      "authorId": "Pitchdecks",
      "authorName": "Farewill",
      "documentKindSlug": "pitchdeck",
      "documentKindLabel": "Pitch deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 13,
      "slideType": "solution",
      "function": "present_solution",
      "notes": "Minimalist slide with a hand-drawn illustration of a person working at a laptop with a cat.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5f69-752d-a9b4-f88048210ae5/13",
      "deckHref": "/decks/019dd923-5f69-752d-a9b4-f88048210ae5",
      "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b4-f88048210ae5#slide-13",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 27,
          "from": 7,
          "beatId": "461b0ac4-d2b9-4b16-81e1-e93f71a15d3b",
          "arcName": "Problem-Agitate-Solution",
          "arcSlug": "problem-agitate-solution",
          "beatName": "Solution (Provide relief)",
          "beatSlug": "problem-agitate-solution-solution-provide-relief",
          "evidence": "The deck presents Farewill's solution and growth potential",
          "position": 2,
          "confidence": 0.9,
          "parentBeatName": "Resolution",
          "parentBeatSlug": "resolution"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5f69-752d-a9b4-f88048210ae5",
      "docSlug": "CIVrT8s8zZSxdScJD0BG",
      "documentTitle": "We got an exclusive look at the pitch deck will writing startup Farewill used to raise $25 million",
      "authorId": "Pitchdecks",
      "authorName": "Farewill",
      "documentKindSlug": "pitchdeck",
      "documentKindLabel": "Pitch deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 14,
      "slideType": "segmentation",
      "function": "audience-segmentation",
      "notes": "The slide uses a circular layout to highlight key metrics about the target audience's pain points and preferences.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5f69-752d-a9b4-f88048210ae5/14",
      "deckHref": "/decks/019dd923-5f69-752d-a9b4-f88048210ae5",
      "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b4-f88048210ae5#slide-14",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 27,
          "from": 7,
          "beatId": "461b0ac4-d2b9-4b16-81e1-e93f71a15d3b",
          "arcName": "Problem-Agitate-Solution",
          "arcSlug": "problem-agitate-solution",
          "beatName": "Solution (Provide relief)",
          "beatSlug": "problem-agitate-solution-solution-provide-relief",
          "evidence": "The deck presents Farewill's solution and growth potential",
          "position": 2,
          "confidence": 0.9,
          "parentBeatName": "Resolution",
          "parentBeatSlug": "resolution"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5f69-752d-a9b4-f88048210ae5",
      "docSlug": "CIVrT8s8zZSxdScJD0BG",
      "documentTitle": "We got an exclusive look at the pitch deck will writing startup Farewill used to raise $25 million",
      "authorId": "Pitchdecks",
      "authorName": "Farewill",
      "documentKindSlug": "pitchdeck",
      "documentKindLabel": "Pitch deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 15,
      "slideType": "comparison_table",
      "function": "compare_peers",
      "notes": "Uses a 'before-after' style comparison of pricing to demonstrate value proposition.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5f69-752d-a9b4-f88048210ae5/15",
      "deckHref": "/decks/019dd923-5f69-752d-a9b4-f88048210ae5",
      "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b4-f88048210ae5#slide-15",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 27,
          "from": 7,
          "beatId": "461b0ac4-d2b9-4b16-81e1-e93f71a15d3b",
          "arcName": "Problem-Agitate-Solution",
          "arcSlug": "problem-agitate-solution",
          "beatName": "Solution (Provide relief)",
          "beatSlug": "problem-agitate-solution-solution-provide-relief",
          "evidence": "The deck presents Farewill's solution and growth potential",
          "position": 2,
          "confidence": 0.9,
          "parentBeatName": "Resolution",
          "parentBeatSlug": "resolution"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5f69-752d-a9b4-f88048210ae5",
      "docSlug": "CIVrT8s8zZSxdScJD0BG",
      "documentTitle": "We got an exclusive look at the pitch deck will writing startup Farewill used to raise $25 million",
      "authorId": "Pitchdecks",
      "authorName": "Farewill",
      "documentKindSlug": "pitchdeck",
      "documentKindLabel": "Pitch deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 16,
      "slideType": "traction",
      "function": "show_traction",
      "notes": null,
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5f69-752d-a9b4-f88048210ae5/16",
      "deckHref": "/decks/019dd923-5f69-752d-a9b4-f88048210ae5",
      "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b4-f88048210ae5#slide-16",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 27,
          "from": 7,
          "beatId": "461b0ac4-d2b9-4b16-81e1-e93f71a15d3b",
          "arcName": "Problem-Agitate-Solution",
          "arcSlug": "problem-agitate-solution",
          "beatName": "Solution (Provide relief)",
          "beatSlug": "problem-agitate-solution-solution-provide-relief",
          "evidence": "The deck presents Farewill's solution and growth potential",
          "position": 2,
          "confidence": 0.9,
          "parentBeatName": "Resolution",
          "parentBeatSlug": "resolution"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5f69-752d-a9b4-f88048210ae5",
      "docSlug": "CIVrT8s8zZSxdScJD0BG",
      "documentTitle": "We got an exclusive look at the pitch deck will writing startup Farewill used to raise $25 million",
      "authorId": "Pitchdecks",
      "authorName": "Farewill",
      "documentKindSlug": "pitchdeck",
      "documentKindLabel": "Pitch deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 17,
      "slideType": "testimonial",
      "function": "illustrate_case",
      "notes": "Hand-drawn style annotations (circles and underlines) are present on the slide.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5f69-752d-a9b4-f88048210ae5/17",
      "deckHref": "/decks/019dd923-5f69-752d-a9b4-f88048210ae5",
      "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b4-f88048210ae5#slide-17",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 27,
          "from": 7,
          "beatId": "461b0ac4-d2b9-4b16-81e1-e93f71a15d3b",
          "arcName": "Problem-Agitate-Solution",
          "arcSlug": "problem-agitate-solution",
          "beatName": "Solution (Provide relief)",
          "beatSlug": "problem-agitate-solution-solution-provide-relief",
          "evidence": "The deck presents Farewill's solution and growth potential",
          "position": 2,
          "confidence": 0.9,
          "parentBeatName": "Resolution",
          "parentBeatSlug": "resolution"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    }
  ]
}