{
  "kind": "all",
  "value": "all",
  "collectionKey": "slides:all:all:all-document-kinds:all-producers:all-orientations",
  "filters": {
    "documentKinds": [],
    "sourceTypes": [],
    "orientations": []
  },
  "total": 319975,
  "page": 1330,
  "pageSize": 30,
  "pageCount": 10666,
  "rows": [
    {
      "docId": "019dd923-5e87-7479-8208-3b3f22ed58cb",
      "docSlug": "c1acfe959e1da7da",
      "documentTitle": "KEYS Environment Emergency",
      "authorId": "IPSOS",
      "authorName": "Ipsos",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "industry_analyst",
      "sourceTypeLabel": "Industry analyst",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 23,
      "slideType": "industry_trends",
      "function": "summarize",
      "notes": "The slide uses a pie chart to visualize survey data regarding corporate responsibility priorities.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5e87-7479-8208-3b3f22ed58cb/23",
      "deckHref": "/decks/019dd923-5e87-7479-8208-3b3f22ed58cb",
      "deckAnchorHref": "/decks/019dd923-5e87-7479-8208-3b3f22ed58cb#slide-23",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 28,
          "from": 19,
          "beatId": "662cf220-76e4-4eb3-8cf4-7127b772bccb",
          "arcName": "Problem-Agitate-Solution",
          "arcSlug": "problem-agitate-solution",
          "beatName": "Solution",
          "beatSlug": "problem-agitate-solution-solution-provide-relief",
          "evidence": "Slides offering solutions and emphasizing the business case for sustainability.",
          "position": 2,
          "confidence": 0.9,
          "parentBeatName": "Resolution",
          "parentBeatSlug": "resolution"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5e87-7479-8208-3b3f22ed58cb",
      "docSlug": "c1acfe959e1da7da",
      "documentTitle": "KEYS Environment Emergency",
      "authorId": "IPSOS",
      "authorName": "Ipsos",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "industry_analyst",
      "sourceTypeLabel": "Industry analyst",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 24,
      "slideType": "industry_trends",
      "function": "establish_context",
      "notes": "The slide uses a collage of news clippings to visually reinforce the 'blurring' of E (Environmental) and S (Social) factors.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5e87-7479-8208-3b3f22ed58cb/24",
      "deckHref": "/decks/019dd923-5e87-7479-8208-3b3f22ed58cb",
      "deckAnchorHref": "/decks/019dd923-5e87-7479-8208-3b3f22ed58cb#slide-24",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 28,
          "from": 19,
          "beatId": "662cf220-76e4-4eb3-8cf4-7127b772bccb",
          "arcName": "Problem-Agitate-Solution",
          "arcSlug": "problem-agitate-solution",
          "beatName": "Solution",
          "beatSlug": "problem-agitate-solution-solution-provide-relief",
          "evidence": "Slides offering solutions and emphasizing the business case for sustainability.",
          "position": 2,
          "confidence": 0.9,
          "parentBeatName": "Resolution",
          "parentBeatSlug": "resolution"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5e87-7479-8208-3b3f22ed58cb",
      "docSlug": "c1acfe959e1da7da",
      "documentTitle": "KEYS Environment Emergency",
      "authorId": "IPSOS",
      "authorName": "Ipsos",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "industry_analyst",
      "sourceTypeLabel": "Industry analyst",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 25,
      "slideType": "client_example",
      "function": "illustrate_case",
      "notes": "The slide uses a contrast between environmental marketing and negative press regarding workplace culture to highlight hypocrisy.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5e87-7479-8208-3b3f22ed58cb/25",
      "deckHref": "/decks/019dd923-5e87-7479-8208-3b3f22ed58cb",
      "deckAnchorHref": "/decks/019dd923-5e87-7479-8208-3b3f22ed58cb#slide-25",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 28,
          "from": 19,
          "beatId": "662cf220-76e4-4eb3-8cf4-7127b772bccb",
          "arcName": "Problem-Agitate-Solution",
          "arcSlug": "problem-agitate-solution",
          "beatName": "Solution",
          "beatSlug": "problem-agitate-solution-solution-provide-relief",
          "evidence": "Slides offering solutions and emphasizing the business case for sustainability.",
          "position": 2,
          "confidence": 0.9,
          "parentBeatName": "Resolution",
          "parentBeatSlug": "resolution"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5e87-7479-8208-3b3f22ed58cb",
      "docSlug": "c1acfe959e1da7da",
      "documentTitle": "KEYS Environment Emergency",
      "authorId": "IPSOS",
      "authorName": "Ipsos",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "industry_analyst",
      "sourceTypeLabel": "Industry analyst",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 26,
      "slideType": "key_messages",
      "function": "present_framework",
      "notes": "Uses a knight metaphor to categorize brand sustainability elements.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5e87-7479-8208-3b3f22ed58cb/26",
      "deckHref": "/decks/019dd923-5e87-7479-8208-3b3f22ed58cb",
      "deckAnchorHref": "/decks/019dd923-5e87-7479-8208-3b3f22ed58cb#slide-26",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 28,
          "from": 19,
          "beatId": "662cf220-76e4-4eb3-8cf4-7127b772bccb",
          "arcName": "Problem-Agitate-Solution",
          "arcSlug": "problem-agitate-solution",
          "beatName": "Solution",
          "beatSlug": "problem-agitate-solution-solution-provide-relief",
          "evidence": "Slides offering solutions and emphasizing the business case for sustainability.",
          "position": 2,
          "confidence": 0.9,
          "parentBeatName": "Resolution",
          "parentBeatSlug": "resolution"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5e87-7479-8208-3b3f22ed58cb",
      "docSlug": "c1acfe959e1da7da",
      "documentTitle": "KEYS Environment Emergency",
      "authorId": "IPSOS",
      "authorName": "Ipsos",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "industry_analyst",
      "sourceTypeLabel": "Industry analyst",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 27,
      "slideType": "client_example",
      "function": "illustrate_case",
      "notes": "The slide uses a brand example to argue for proactive industry leadership rather than reactive compliance.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5e87-7479-8208-3b3f22ed58cb/27",
      "deckHref": "/decks/019dd923-5e87-7479-8208-3b3f22ed58cb",
      "deckAnchorHref": "/decks/019dd923-5e87-7479-8208-3b3f22ed58cb#slide-27",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 28,
          "from": 19,
          "beatId": "662cf220-76e4-4eb3-8cf4-7127b772bccb",
          "arcName": "Problem-Agitate-Solution",
          "arcSlug": "problem-agitate-solution",
          "beatName": "Solution",
          "beatSlug": "problem-agitate-solution-solution-provide-relief",
          "evidence": "Slides offering solutions and emphasizing the business case for sustainability.",
          "position": 2,
          "confidence": 0.9,
          "parentBeatName": "Resolution",
          "parentBeatSlug": "resolution"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5e87-7479-8208-3b3f22ed58cb",
      "docSlug": "c1acfe959e1da7da",
      "documentTitle": "KEYS Environment Emergency",
      "authorId": "IPSOS",
      "authorName": "Ipsos",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "industry_analyst",
      "sourceTypeLabel": "Industry analyst",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 28,
      "slideType": "key_takeaways",
      "function": "summarize",
      "notes": null,
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5e87-7479-8208-3b3f22ed58cb/28",
      "deckHref": "/decks/019dd923-5e87-7479-8208-3b3f22ed58cb",
      "deckAnchorHref": "/decks/019dd923-5e87-7479-8208-3b3f22ed58cb#slide-28",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 28,
          "from": 19,
          "beatId": "662cf220-76e4-4eb3-8cf4-7127b772bccb",
          "arcName": "Problem-Agitate-Solution",
          "arcSlug": "problem-agitate-solution",
          "beatName": "Solution",
          "beatSlug": "problem-agitate-solution-solution-provide-relief",
          "evidence": "Slides offering solutions and emphasizing the business case for sustainability.",
          "position": 2,
          "confidence": 0.9,
          "parentBeatName": "Resolution",
          "parentBeatSlug": "resolution"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5e87-7479-8208-3b3f22ed58cb",
      "docSlug": "c1acfe959e1da7da",
      "documentTitle": "KEYS Environment Emergency",
      "authorId": "IPSOS",
      "authorName": "Ipsos",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "industry_analyst",
      "sourceTypeLabel": "Industry analyst",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 29,
      "slideType": "closing_ask",
      "function": "state_next_steps",
      "notes": null,
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5e87-7479-8208-3b3f22ed58cb/29",
      "deckHref": "/decks/019dd923-5e87-7479-8208-3b3f22ed58cb",
      "deckAnchorHref": "/decks/019dd923-5e87-7479-8208-3b3f22ed58cb#slide-29",
      "loopMatches": [],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5e87-7479-8208-3b3f22ed58cb",
      "docSlug": "c1acfe959e1da7da",
      "documentTitle": "KEYS Environment Emergency",
      "authorId": "IPSOS",
      "authorName": "Ipsos",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "industry_analyst",
      "sourceTypeLabel": "Industry analyst",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 30,
      "slideType": "cover",
      "function": "front_matter",
      "notes": null,
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5e87-7479-8208-3b3f22ed58cb/30",
      "deckHref": "/decks/019dd923-5e87-7479-8208-3b3f22ed58cb",
      "deckAnchorHref": "/decks/019dd923-5e87-7479-8208-3b3f22ed58cb#slide-30",
      "loopMatches": [],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5e87-7479-8208-3b3f22ed58cb",
      "docSlug": "c1acfe959e1da7da",
      "documentTitle": "KEYS Environment Emergency",
      "authorId": "IPSOS",
      "authorName": "Ipsos",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "industry_analyst",
      "sourceTypeLabel": "Industry analyst",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 31,
      "slideType": "cover",
      "function": "front_matter",
      "notes": "Includes Tetra Pak and Ipsos branding.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5e87-7479-8208-3b3f22ed58cb/31",
      "deckHref": "/decks/019dd923-5e87-7479-8208-3b3f22ed58cb",
      "deckAnchorHref": "/decks/019dd923-5e87-7479-8208-3b3f22ed58cb#slide-31",
      "loopMatches": [],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5e87-7479-8208-3b3f22ed58cb",
      "docSlug": "c1acfe959e1da7da",
      "documentTitle": "KEYS Environment Emergency",
      "authorId": "IPSOS",
      "authorName": "Ipsos",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "industry_analyst",
      "sourceTypeLabel": "Industry analyst",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 32,
      "slideType": "appendix_methodology",
      "function": "summarize",
      "notes": "The slide serves as a methodology disclosure for the 'Rewired Consumer' report.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5e87-7479-8208-3b3f22ed58cb/32",
      "deckHref": "/decks/019dd923-5e87-7479-8208-3b3f22ed58cb",
      "deckAnchorHref": "/decks/019dd923-5e87-7479-8208-3b3f22ed58cb#slide-32",
      "loopMatches": [
        {
          "to": 45,
          "from": 32,
          "name": "Jobs To Be Done",
          "slug": "53-jobs-to-be-done",
          "bestFor": "Product innovation, market entry, competitive positioning",
          "matchId": "9eb243fc-91c5-41fc-8e57-43933b358d31",
          "evidence": "The document explores consumer behaviors and expectations related to sustainability.",
          "position": 1,
          "objective": "Understanding consumer needs and expectations for sustainability.",
          "structure": "The Customer's Job -> Current Solutions (Hired/Fired) -> Unmet Needs -> Our Solution Fit",
          "confidence": 0.7,
          "description": "Reframe the problem around what the customer is trying to accomplish, not what they're buying"
        }
      ],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5e87-7479-8208-3b3f22ed58cb",
      "docSlug": "c1acfe959e1da7da",
      "documentTitle": "KEYS Environment Emergency",
      "authorId": "IPSOS",
      "authorName": "Ipsos",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "industry_analyst",
      "sourceTypeLabel": "Industry analyst",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 33,
      "slideType": "initiative_list",
      "function": "summarize",
      "notes": null,
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5e87-7479-8208-3b3f22ed58cb/33",
      "deckHref": "/decks/019dd923-5e87-7479-8208-3b3f22ed58cb",
      "deckAnchorHref": "/decks/019dd923-5e87-7479-8208-3b3f22ed58cb#slide-33",
      "loopMatches": [
        {
          "to": 45,
          "from": 32,
          "name": "Jobs To Be Done",
          "slug": "53-jobs-to-be-done",
          "bestFor": "Product innovation, market entry, competitive positioning",
          "matchId": "9eb243fc-91c5-41fc-8e57-43933b358d31",
          "evidence": "The document explores consumer behaviors and expectations related to sustainability.",
          "position": 1,
          "objective": "Understanding consumer needs and expectations for sustainability.",
          "structure": "The Customer's Job -> Current Solutions (Hired/Fired) -> Unmet Needs -> Our Solution Fit",
          "confidence": 0.7,
          "description": "Reframe the problem around what the customer is trying to accomplish, not what they're buying"
        }
      ],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5e87-7479-8208-3b3f22ed58cb",
      "docSlug": "c1acfe959e1da7da",
      "documentTitle": "KEYS Environment Emergency",
      "authorId": "IPSOS",
      "authorName": "Ipsos",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "industry_analyst",
      "sourceTypeLabel": "Industry analyst",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 34,
      "slideType": "situation_overview",
      "function": "establish_context",
      "notes": null,
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5e87-7479-8208-3b3f22ed58cb/34",
      "deckHref": "/decks/019dd923-5e87-7479-8208-3b3f22ed58cb",
      "deckAnchorHref": "/decks/019dd923-5e87-7479-8208-3b3f22ed58cb#slide-34",
      "loopMatches": [
        {
          "to": 45,
          "from": 32,
          "name": "Jobs To Be Done",
          "slug": "53-jobs-to-be-done",
          "bestFor": "Product innovation, market entry, competitive positioning",
          "matchId": "9eb243fc-91c5-41fc-8e57-43933b358d31",
          "evidence": "The document explores consumer behaviors and expectations related to sustainability.",
          "position": 1,
          "objective": "Understanding consumer needs and expectations for sustainability.",
          "structure": "The Customer's Job -> Current Solutions (Hired/Fired) -> Unmet Needs -> Our Solution Fit",
          "confidence": 0.7,
          "description": "Reframe the problem around what the customer is trying to accomplish, not what they're buying"
        }
      ],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5e87-7479-8208-3b3f22ed58cb",
      "docSlug": "c1acfe959e1da7da",
      "documentTitle": "KEYS Environment Emergency",
      "authorId": "IPSOS",
      "authorName": "Ipsos",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "industry_analyst",
      "sourceTypeLabel": "Industry analyst",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 35,
      "slideType": "testimonial",
      "function": "illustrate_case",
      "notes": "The slide uses a personal quote to humanize a broader market trend.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5e87-7479-8208-3b3f22ed58cb/35",
      "deckHref": "/decks/019dd923-5e87-7479-8208-3b3f22ed58cb",
      "deckAnchorHref": "/decks/019dd923-5e87-7479-8208-3b3f22ed58cb#slide-35",
      "loopMatches": [
        {
          "to": 45,
          "from": 32,
          "name": "Jobs To Be Done",
          "slug": "53-jobs-to-be-done",
          "bestFor": "Product innovation, market entry, competitive positioning",
          "matchId": "9eb243fc-91c5-41fc-8e57-43933b358d31",
          "evidence": "The document explores consumer behaviors and expectations related to sustainability.",
          "position": 1,
          "objective": "Understanding consumer needs and expectations for sustainability.",
          "structure": "The Customer's Job -> Current Solutions (Hired/Fired) -> Unmet Needs -> Our Solution Fit",
          "confidence": 0.7,
          "description": "Reframe the problem around what the customer is trying to accomplish, not what they're buying"
        }
      ],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5e87-7479-8208-3b3f22ed58cb",
      "docSlug": "c1acfe959e1da7da",
      "documentTitle": "KEYS Environment Emergency",
      "authorId": "IPSOS",
      "authorName": "Ipsos",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "industry_analyst",
      "sourceTypeLabel": "Industry analyst",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 36,
      "slideType": "key_takeaways",
      "function": "quantify_impact",
      "notes": "The slide uses a bar chart to show drivers for home cooking, with a specific focus on food waste.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5e87-7479-8208-3b3f22ed58cb/36",
      "deckHref": "/decks/019dd923-5e87-7479-8208-3b3f22ed58cb",
      "deckAnchorHref": "/decks/019dd923-5e87-7479-8208-3b3f22ed58cb#slide-36",
      "loopMatches": [
        {
          "to": 45,
          "from": 32,
          "name": "Jobs To Be Done",
          "slug": "53-jobs-to-be-done",
          "bestFor": "Product innovation, market entry, competitive positioning",
          "matchId": "9eb243fc-91c5-41fc-8e57-43933b358d31",
          "evidence": "The document explores consumer behaviors and expectations related to sustainability.",
          "position": 1,
          "objective": "Understanding consumer needs and expectations for sustainability.",
          "structure": "The Customer's Job -> Current Solutions (Hired/Fired) -> Unmet Needs -> Our Solution Fit",
          "confidence": 0.7,
          "description": "Reframe the problem around what the customer is trying to accomplish, not what they're buying"
        }
      ],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5e87-7479-8208-3b3f22ed58cb",
      "docSlug": "c1acfe959e1da7da",
      "documentTitle": "KEYS Environment Emergency",
      "authorId": "IPSOS",
      "authorName": "Ipsos",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "industry_analyst",
      "sourceTypeLabel": "Industry analyst",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 37,
      "slideType": "industry_trends",
      "function": "establish_context",
      "notes": "The slide uses a 'tension' framing to describe consumer priorities in food packaging.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5e87-7479-8208-3b3f22ed58cb/37",
      "deckHref": "/decks/019dd923-5e87-7479-8208-3b3f22ed58cb",
      "deckAnchorHref": "/decks/019dd923-5e87-7479-8208-3b3f22ed58cb#slide-37",
      "loopMatches": [
        {
          "to": 45,
          "from": 32,
          "name": "Jobs To Be Done",
          "slug": "53-jobs-to-be-done",
          "bestFor": "Product innovation, market entry, competitive positioning",
          "matchId": "9eb243fc-91c5-41fc-8e57-43933b358d31",
          "evidence": "The document explores consumer behaviors and expectations related to sustainability.",
          "position": 1,
          "objective": "Understanding consumer needs and expectations for sustainability.",
          "structure": "The Customer's Job -> Current Solutions (Hired/Fired) -> Unmet Needs -> Our Solution Fit",
          "confidence": 0.7,
          "description": "Reframe the problem around what the customer is trying to accomplish, not what they're buying"
        }
      ],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5e87-7479-8208-3b3f22ed58cb",
      "docSlug": "c1acfe959e1da7da",
      "documentTitle": "KEYS Environment Emergency",
      "authorId": "IPSOS",
      "authorName": "Ipsos",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "industry_analyst",
      "sourceTypeLabel": "Industry analyst",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 38,
      "slideType": "testimonial",
      "function": "illustrate_case",
      "notes": "The slide uses a background photo of someone washing produce to reinforce the theme of food safety.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5e87-7479-8208-3b3f22ed58cb/38",
      "deckHref": "/decks/019dd923-5e87-7479-8208-3b3f22ed58cb",
      "deckAnchorHref": "/decks/019dd923-5e87-7479-8208-3b3f22ed58cb#slide-38",
      "loopMatches": [
        {
          "to": 45,
          "from": 32,
          "name": "Jobs To Be Done",
          "slug": "53-jobs-to-be-done",
          "bestFor": "Product innovation, market entry, competitive positioning",
          "matchId": "9eb243fc-91c5-41fc-8e57-43933b358d31",
          "evidence": "The document explores consumer behaviors and expectations related to sustainability.",
          "position": 1,
          "objective": "Understanding consumer needs and expectations for sustainability.",
          "structure": "The Customer's Job -> Current Solutions (Hired/Fired) -> Unmet Needs -> Our Solution Fit",
          "confidence": 0.7,
          "description": "Reframe the problem around what the customer is trying to accomplish, not what they're buying"
        }
      ],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5e87-7479-8208-3b3f22ed58cb",
      "docSlug": "c1acfe959e1da7da",
      "documentTitle": "KEYS Environment Emergency",
      "authorId": "IPSOS",
      "authorName": "Ipsos",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "industry_analyst",
      "sourceTypeLabel": "Industry analyst",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 39,
      "slideType": "testimonial",
      "function": "illustrate_case",
      "notes": null,
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5e87-7479-8208-3b3f22ed58cb/39",
      "deckHref": "/decks/019dd923-5e87-7479-8208-3b3f22ed58cb",
      "deckAnchorHref": "/decks/019dd923-5e87-7479-8208-3b3f22ed58cb#slide-39",
      "loopMatches": [
        {
          "to": 45,
          "from": 32,
          "name": "Jobs To Be Done",
          "slug": "53-jobs-to-be-done",
          "bestFor": "Product innovation, market entry, competitive positioning",
          "matchId": "9eb243fc-91c5-41fc-8e57-43933b358d31",
          "evidence": "The document explores consumer behaviors and expectations related to sustainability.",
          "position": 1,
          "objective": "Understanding consumer needs and expectations for sustainability.",
          "structure": "The Customer's Job -> Current Solutions (Hired/Fired) -> Unmet Needs -> Our Solution Fit",
          "confidence": 0.7,
          "description": "Reframe the problem around what the customer is trying to accomplish, not what they're buying"
        }
      ],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5e87-7479-8208-3b3f22ed58cb",
      "docSlug": "c1acfe959e1da7da",
      "documentTitle": "KEYS Environment Emergency",
      "authorId": "IPSOS",
      "authorName": "Ipsos",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "industry_analyst",
      "sourceTypeLabel": "Industry analyst",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 40,
      "slideType": "key_takeaways",
      "function": "summarize",
      "notes": null,
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5e87-7479-8208-3b3f22ed58cb/40",
      "deckHref": "/decks/019dd923-5e87-7479-8208-3b3f22ed58cb",
      "deckAnchorHref": "/decks/019dd923-5e87-7479-8208-3b3f22ed58cb#slide-40",
      "loopMatches": [
        {
          "to": 45,
          "from": 32,
          "name": "Jobs To Be Done",
          "slug": "53-jobs-to-be-done",
          "bestFor": "Product innovation, market entry, competitive positioning",
          "matchId": "9eb243fc-91c5-41fc-8e57-43933b358d31",
          "evidence": "The document explores consumer behaviors and expectations related to sustainability.",
          "position": 1,
          "objective": "Understanding consumer needs and expectations for sustainability.",
          "structure": "The Customer's Job -> Current Solutions (Hired/Fired) -> Unmet Needs -> Our Solution Fit",
          "confidence": 0.7,
          "description": "Reframe the problem around what the customer is trying to accomplish, not what they're buying"
        }
      ],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5e87-7479-8208-3b3f22ed58cb",
      "docSlug": "c1acfe959e1da7da",
      "documentTitle": "KEYS Environment Emergency",
      "authorId": "IPSOS",
      "authorName": "Ipsos",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "industry_analyst",
      "sourceTypeLabel": "Industry analyst",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 41,
      "slideType": "testimonial",
      "function": "illustrate_case",
      "notes": "The slide uses a nature-themed background to reinforce the quote's content.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5e87-7479-8208-3b3f22ed58cb/41",
      "deckHref": "/decks/019dd923-5e87-7479-8208-3b3f22ed58cb",
      "deckAnchorHref": "/decks/019dd923-5e87-7479-8208-3b3f22ed58cb#slide-41",
      "loopMatches": [
        {
          "to": 45,
          "from": 32,
          "name": "Jobs To Be Done",
          "slug": "53-jobs-to-be-done",
          "bestFor": "Product innovation, market entry, competitive positioning",
          "matchId": "9eb243fc-91c5-41fc-8e57-43933b358d31",
          "evidence": "The document explores consumer behaviors and expectations related to sustainability.",
          "position": 1,
          "objective": "Understanding consumer needs and expectations for sustainability.",
          "structure": "The Customer's Job -> Current Solutions (Hired/Fired) -> Unmet Needs -> Our Solution Fit",
          "confidence": 0.7,
          "description": "Reframe the problem around what the customer is trying to accomplish, not what they're buying"
        }
      ],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5e87-7479-8208-3b3f22ed58cb",
      "docSlug": "c1acfe959e1da7da",
      "documentTitle": "KEYS Environment Emergency",
      "authorId": "IPSOS",
      "authorName": "Ipsos",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "industry_analyst",
      "sourceTypeLabel": "Industry analyst",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 42,
      "slideType": "key_takeaways",
      "function": "summarize",
      "notes": "The slide uses a background image of a crowd to emphasize the scale of consumer sentiment.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5e87-7479-8208-3b3f22ed58cb/42",
      "deckHref": "/decks/019dd923-5e87-7479-8208-3b3f22ed58cb",
      "deckAnchorHref": "/decks/019dd923-5e87-7479-8208-3b3f22ed58cb#slide-42",
      "loopMatches": [
        {
          "to": 45,
          "from": 32,
          "name": "Jobs To Be Done",
          "slug": "53-jobs-to-be-done",
          "bestFor": "Product innovation, market entry, competitive positioning",
          "matchId": "9eb243fc-91c5-41fc-8e57-43933b358d31",
          "evidence": "The document explores consumer behaviors and expectations related to sustainability.",
          "position": 1,
          "objective": "Understanding consumer needs and expectations for sustainability.",
          "structure": "The Customer's Job -> Current Solutions (Hired/Fired) -> Unmet Needs -> Our Solution Fit",
          "confidence": 0.7,
          "description": "Reframe the problem around what the customer is trying to accomplish, not what they're buying"
        }
      ],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5e87-7479-8208-3b3f22ed58cb",
      "docSlug": "c1acfe959e1da7da",
      "documentTitle": "KEYS Environment Emergency",
      "authorId": "IPSOS",
      "authorName": "Ipsos",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "industry_analyst",
      "sourceTypeLabel": "Industry analyst",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 43,
      "slideType": "key_messages",
      "function": "summarize",
      "notes": "The slide uses a strong, singular data point as a headline to anchor the consumer sentiment.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5e87-7479-8208-3b3f22ed58cb/43",
      "deckHref": "/decks/019dd923-5e87-7479-8208-3b3f22ed58cb",
      "deckAnchorHref": "/decks/019dd923-5e87-7479-8208-3b3f22ed58cb#slide-43",
      "loopMatches": [
        {
          "to": 45,
          "from": 32,
          "name": "Jobs To Be Done",
          "slug": "53-jobs-to-be-done",
          "bestFor": "Product innovation, market entry, competitive positioning",
          "matchId": "9eb243fc-91c5-41fc-8e57-43933b358d31",
          "evidence": "The document explores consumer behaviors and expectations related to sustainability.",
          "position": 1,
          "objective": "Understanding consumer needs and expectations for sustainability.",
          "structure": "The Customer's Job -> Current Solutions (Hired/Fired) -> Unmet Needs -> Our Solution Fit",
          "confidence": 0.7,
          "description": "Reframe the problem around what the customer is trying to accomplish, not what they're buying"
        }
      ],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5e87-7479-8208-3b3f22ed58cb",
      "docSlug": "c1acfe959e1da7da",
      "documentTitle": "KEYS Environment Emergency",
      "authorId": "IPSOS",
      "authorName": "Ipsos",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "industry_analyst",
      "sourceTypeLabel": "Industry analyst",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 44,
      "slideType": "key_takeaways",
      "function": "summarize",
      "notes": null,
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5e87-7479-8208-3b3f22ed58cb/44",
      "deckHref": "/decks/019dd923-5e87-7479-8208-3b3f22ed58cb",
      "deckAnchorHref": "/decks/019dd923-5e87-7479-8208-3b3f22ed58cb#slide-44",
      "loopMatches": [
        {
          "to": 45,
          "from": 32,
          "name": "Jobs To Be Done",
          "slug": "53-jobs-to-be-done",
          "bestFor": "Product innovation, market entry, competitive positioning",
          "matchId": "9eb243fc-91c5-41fc-8e57-43933b358d31",
          "evidence": "The document explores consumer behaviors and expectations related to sustainability.",
          "position": 1,
          "objective": "Understanding consumer needs and expectations for sustainability.",
          "structure": "The Customer's Job -> Current Solutions (Hired/Fired) -> Unmet Needs -> Our Solution Fit",
          "confidence": 0.7,
          "description": "Reframe the problem around what the customer is trying to accomplish, not what they're buying"
        }
      ],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5e87-7479-8208-3b3f22ed58cb",
      "docSlug": "c1acfe959e1da7da",
      "documentTitle": "KEYS Environment Emergency",
      "authorId": "IPSOS",
      "authorName": "Ipsos",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "industry_analyst",
      "sourceTypeLabel": "Industry analyst",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 45,
      "slideType": "initiative_list",
      "function": "present_solution",
      "notes": null,
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5e87-7479-8208-3b3f22ed58cb/45",
      "deckHref": "/decks/019dd923-5e87-7479-8208-3b3f22ed58cb",
      "deckAnchorHref": "/decks/019dd923-5e87-7479-8208-3b3f22ed58cb#slide-45",
      "loopMatches": [
        {
          "to": 45,
          "from": 32,
          "name": "Jobs To Be Done",
          "slug": "53-jobs-to-be-done",
          "bestFor": "Product innovation, market entry, competitive positioning",
          "matchId": "9eb243fc-91c5-41fc-8e57-43933b358d31",
          "evidence": "The document explores consumer behaviors and expectations related to sustainability.",
          "position": 1,
          "objective": "Understanding consumer needs and expectations for sustainability.",
          "structure": "The Customer's Job -> Current Solutions (Hired/Fired) -> Unmet Needs -> Our Solution Fit",
          "confidence": 0.7,
          "description": "Reframe the problem around what the customer is trying to accomplish, not what they're buying"
        }
      ],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5e87-7479-8208-3b3f22ed58cb",
      "docSlug": "c1acfe959e1da7da",
      "documentTitle": "KEYS Environment Emergency",
      "authorId": "IPSOS",
      "authorName": "Ipsos",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "industry_analyst",
      "sourceTypeLabel": "Industry analyst",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 46,
      "slideType": "cover",
      "function": "front_matter",
      "notes": null,
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5e87-7479-8208-3b3f22ed58cb/46",
      "deckHref": "/decks/019dd923-5e87-7479-8208-3b3f22ed58cb",
      "deckAnchorHref": "/decks/019dd923-5e87-7479-8208-3b3f22ed58cb#slide-46",
      "loopMatches": [],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5e87-7479-8208-3b3f22ed58cb",
      "docSlug": "c1acfe959e1da7da",
      "documentTitle": "KEYS Environment Emergency",
      "authorId": "IPSOS",
      "authorName": "Ipsos",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "industry_analyst",
      "sourceTypeLabel": "Industry analyst",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 47,
      "slideType": "quote_slide",
      "function": "summarize",
      "notes": "Ipsos branding present in top right corner.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5e87-7479-8208-3b3f22ed58cb/47",
      "deckHref": "/decks/019dd923-5e87-7479-8208-3b3f22ed58cb",
      "deckAnchorHref": "/decks/019dd923-5e87-7479-8208-3b3f22ed58cb#slide-47",
      "loopMatches": [],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5e87-7479-8208-3b3f22ed58cb",
      "docSlug": "c1acfe959e1da7da",
      "documentTitle": "KEYS Environment Emergency",
      "authorId": "IPSOS",
      "authorName": "Ipsos",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "industry_analyst",
      "sourceTypeLabel": "Industry analyst",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 48,
      "slideType": "other",
      "function": "other",
      "notes": "The slide uses a cultural/religious image to make a point about the sanctity of food and providers in the Indian context.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5e87-7479-8208-3b3f22ed58cb/48",
      "deckHref": "/decks/019dd923-5e87-7479-8208-3b3f22ed58cb",
      "deckAnchorHref": "/decks/019dd923-5e87-7479-8208-3b3f22ed58cb#slide-48",
      "loopMatches": [],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5e87-7479-8208-3b3f22ed58cb",
      "docSlug": "c1acfe959e1da7da",
      "documentTitle": "KEYS Environment Emergency",
      "authorId": "IPSOS",
      "authorName": "Ipsos",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "industry_analyst",
      "sourceTypeLabel": "Industry analyst",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 49,
      "slideType": "problem_statement",
      "function": "frame_problem",
      "notes": "The slide uses a powerful image to establish the context of plastic pollution as a problem statement.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5e87-7479-8208-3b3f22ed58cb/49",
      "deckHref": "/decks/019dd923-5e87-7479-8208-3b3f22ed58cb",
      "deckAnchorHref": "/decks/019dd923-5e87-7479-8208-3b3f22ed58cb#slide-49",
      "loopMatches": [],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5e87-7479-8208-3b3f22ed58cb",
      "docSlug": "c1acfe959e1da7da",
      "documentTitle": "KEYS Environment Emergency",
      "authorId": "IPSOS",
      "authorName": "Ipsos",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "industry_analyst",
      "sourceTypeLabel": "Industry analyst",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 50,
      "slideType": "quote_slide",
      "function": "illustrate_case",
      "notes": null,
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5e87-7479-8208-3b3f22ed58cb/50",
      "deckHref": "/decks/019dd923-5e87-7479-8208-3b3f22ed58cb",
      "deckAnchorHref": "/decks/019dd923-5e87-7479-8208-3b3f22ed58cb#slide-50",
      "loopMatches": [],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5e87-7479-8208-3b3f22ed58cb",
      "docSlug": "c1acfe959e1da7da",
      "documentTitle": "KEYS Environment Emergency",
      "authorId": "IPSOS",
      "authorName": "Ipsos",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "industry_analyst",
      "sourceTypeLabel": "Industry analyst",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 51,
      "slideType": "client_example",
      "function": "illustrate_case",
      "notes": null,
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5e87-7479-8208-3b3f22ed58cb/51",
      "deckHref": "/decks/019dd923-5e87-7479-8208-3b3f22ed58cb",
      "deckAnchorHref": "/decks/019dd923-5e87-7479-8208-3b3f22ed58cb#slide-51",
      "loopMatches": [],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5e87-7479-8208-3b3f22ed58cb",
      "docSlug": "c1acfe959e1da7da",
      "documentTitle": "KEYS Environment Emergency",
      "authorId": "IPSOS",
      "authorName": "Ipsos",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "industry_analyst",
      "sourceTypeLabel": "Industry analyst",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 52,
      "slideType": "client_example",
      "function": "illustrate_case",
      "notes": "The slide features a case study of Phool (a startup repurposing temple flowers) and an infographic on ways to support small businesses.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": null,
      "slideHref": "/slides/019dd923-5e87-7479-8208-3b3f22ed58cb/52",
      "deckHref": "/decks/019dd923-5e87-7479-8208-3b3f22ed58cb",
      "deckAnchorHref": "/decks/019dd923-5e87-7479-8208-3b3f22ed58cb#slide-52",
      "loopMatches": [],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    }
  ]
}