{
  "kind": "tool",
  "value": "where-to-play-how-to-win",
  "collectionKey": "slides:tool:where-to-play-how-to-win:all-document-kinds:all-producers:all-orientations",
  "filters": {
    "documentKinds": [],
    "sourceTypes": [],
    "orientations": []
  },
  "total": 25,
  "page": 1,
  "pageSize": 24,
  "pageCount": 2,
  "rows": [
    {
      "docId": "019dd923-5eff-723e-9be4-eb356cffc317",
      "docSlug": "0c3bf5025d82f3c2",
      "documentTitle": "2019 11 Capital Markets Day Operational Excellence",
      "authorId": "SAP",
      "authorName": "SAP",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 19,
      "slideType": "strategic_options",
      "function": "present_solution",
      "notes": "The slide uses a city-scape metaphor to represent the enterprise architecture, highlighting key business areas like Marketing, Sales, Supply Chain, and HR.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": "diagram/other: Intelligent Enterprise city-scape diagram showing Front Office (Marketing, Sales, Service & Support), Supply Chain (Manufacturing & Logistics), and Back Office (Procurement & Finance, IT, HR)",
      "slideHref": "/slides/019dd923-5eff-723e-9be4-eb356cffc317/19",
      "deckHref": "/decks/019dd923-5eff-723e-9be4-eb356cffc317",
      "deckAnchorHref": "/decks/019dd923-5eff-723e-9be4-eb356cffc317#slide-19",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 40,
          "from": 17,
          "beatId": "be2eff8c-7596-40ed-831d-936a23bf6bf9",
          "arcName": "Monroe's Motivated Sequence",
          "arcSlug": "monroes-sequence",
          "beatName": "Satisfaction",
          "beatSlug": "monroes-sequence-satisfaction",
          "evidence": "The deck presents SAP's progress and strategic initiatives",
          "position": 2,
          "confidence": 0.8,
          "parentBeatName": "Turn",
          "parentBeatSlug": "turn"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5e88-73ef-bd5e-76877b32f8e9",
      "docSlug": "0fc618094afc3ae5",
      "documentTitle": "2025 Investor Day",
      "authorId": "International-Paper",
      "authorName": "International Paper",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 17,
      "slideType": "strategic_options",
      "function": "present_framework",
      "notes": "Classic strategy framework structure (Where to Play / How to Win).",
      "imagePath": null,
      "matchCount": 1,
      "evidence": "framework/instance: WHERE TO PLAY: Focusing Efforts on Most Attractive Opportunities within a Market; HOW TO WIN: Positioning Ourselves to Win by Creating a Virtuous Cycle.",
      "slideHref": "/slides/019dd923-5e88-73ef-bd5e-76877b32f8e9/17",
      "deckHref": "/decks/019dd923-5e88-73ef-bd5e-76877b32f8e9",
      "deckAnchorHref": "/decks/019dd923-5e88-73ef-bd5e-76877b32f8e9#slide-17",
      "loopMatches": [],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5eff-723e-9be5-7b6a446075b6",
      "docSlug": "07c853a06b029bee",
      "documentTitle": "2025 Investor Day",
      "authorId": "Snowflake",
      "authorName": "Snowflake",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.777,
      "pageNumber": 43,
      "slideType": "other",
      "function": "present_framework",
      "notes": "The slide uses a layered structure to show cross-functional support for GTM motions.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": "Acquisition and Expansion pillars",
      "slideHref": "/slides/019dd923-5eff-723e-9be5-7b6a446075b6/43",
      "deckHref": "/decks/019dd923-5eff-723e-9be5-7b6a446075b6",
      "deckAnchorHref": "/decks/019dd923-5eff-723e-9be5-7b6a446075b6#slide-43",
      "loopMatches": [],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5e88-73ef-bd5e-2c1630df729e",
      "docSlug": "6826d4914bbf458b",
      "documentTitle": "2025 Investor Day",
      "authorId": "Aptiv",
      "authorName": "Aptiv",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.778,
      "pageNumber": 97,
      "slideType": "strategic_options",
      "function": "present_solution",
      "notes": "The slide uses a 'capabilities-to-market' mapping logic, showing how internal strengths (requirements) translate into external market opportunities.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": "The slide discusses strategic focus markets and product requirements.",
      "slideHref": "/slides/019dd923-5e88-73ef-bd5e-2c1630df729e/97",
      "deckHref": "/decks/019dd923-5e88-73ef-bd5e-2c1630df729e",
      "deckAnchorHref": "/decks/019dd923-5e88-73ef-bd5e-2c1630df729e#slide-97",
      "loopMatches": [
        {
          "to": 99,
          "from": 88,
          "name": "Zoom In",
          "slug": "06-zoom-in",
          "bestFor": "Technical deep-dives, case studies, detailed analysis",
          "matchId": "019dd95a-08f8-7619-ac2c-a0e21f22f2b6",
          "evidence": "Key messages -> EDS at a glance -> priorities -> trends -> portfolio -> content evolution -> examples -> auto position -> $145B TAM.",
          "position": 12,
          "objective": "Zoom into EDS segment with examples and TAM",
          "structure": "The Big Picture -> Key Area of Focus -> Specific Detail -> Implication",
          "confidence": 78,
          "description": "Start broad, then progressively focus on specific details that prove your point"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 105,
          "from": 33,
          "beatId": "019dd95a-07a7-7579-bd63-672452df5a73",
          "arcName": "The Consultant's Gambit",
          "arcSlug": "consultants-gambit",
          "beatName": "Evidence & Proof",
          "beatSlug": "consultants-gambit-evidence-proof",
          "evidence": "Segment-by-segment proof: Intelligent Systems, Engineered Components, EDS with case studies.",
          "position": 4,
          "confidence": 82,
          "parentBeatName": "Evidence",
          "parentBeatSlug": "evidence"
        },
        {
          "to": 116,
          "from": 74,
          "beatId": "019dd95a-07a7-7579-bd63-76d37f7dfb5c",
          "arcName": "The Transformation Tale",
          "arcSlug": "transformation-tale",
          "beatName": "The Bridge",
          "beatSlug": "transformation-tale-the-bridge",
          "evidence": "Financial roadmaps to 2028 for both entities operationalize the bridge.",
          "position": 3,
          "confidence": 60,
          "parentBeatName": "Resolution",
          "parentBeatSlug": "resolution"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5ca1-7489-b635-e2594db93147",
      "docSlug": "3cd5573a8be60677",
      "documentTitle": "Asia-Pacific Private Equity Report 2014",
      "authorId": "Bain",
      "authorName": "Bain",
      "documentKindSlug": "consulting-deck",
      "documentKindLabel": "Consulting deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "portrait",
      "aspectRatio": 0.707,
      "pageNumber": 27,
      "slideType": "key_messages",
      "function": "summarize",
      "notes": "This is a text-heavy report page from a Bain & Company publication.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": "Winning now requires a differentiated and repeatable model rather than Growth and scale are no longer enough.",
      "slideHref": "/slides/019dd923-5ca1-7489-b635-e2594db93147/27",
      "deckHref": "/decks/019dd923-5ca1-7489-b635-e2594db93147",
      "deckAnchorHref": "/decks/019dd923-5ca1-7489-b635-e2594db93147#slide-27",
      "loopMatches": [
        {
          "to": 29,
          "from": 27,
          "name": "Capability Gap",
          "slug": "48-capability-gap",
          "bestFor": "M&A strategy, digital transformation, organizational design",
          "matchId": "019dd95a-088c-724c-b311-4e3c8995e264",
          "evidence": "p.28 'sweet spots' multi-dimensional chooser plus p.29 enumeration of five paramount skills.",
          "position": 5,
          "objective": "Define where-to-play sweet spots and the capabilities required to win",
          "structure": "Required Capabilities -> Current State -> The Gap -> Build vs Buy vs Partner Decision",
          "confidence": 75,
          "description": "Compare required capabilities vs. current capabilities to define the build/buy/partner decision"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 29,
          "from": 27,
          "beatId": "019dd95a-0702-74a3-87e5-d7d2b795e821",
          "arcName": "The Consultant's Gambit",
          "arcSlug": "consultants-gambit",
          "beatName": "Impact & Next Steps",
          "beatSlug": "consultants-gambit-impact-next-steps",
          "evidence": "'Going forward: What it will take to win' lays out sweet-spot choices and 5 capabilities.",
          "position": 5,
          "confidence": 88,
          "parentBeatName": "Resolution",
          "parentBeatSlug": "resolution"
        },
        {
          "to": 29,
          "from": 27,
          "beatId": "019dd95a-0702-74a3-87e5-e2a0fa8b3507",
          "arcName": "The Triple Take",
          "arcSlug": "triple-take",
          "beatName": "The Action (Now What)",
          "beatSlug": "triple-take-the-action-now-what",
          "evidence": "'What it will take to win' supplies the now-what.",
          "position": 3,
          "confidence": 65,
          "parentBeatName": "Resolution",
          "parentBeatSlug": "resolution"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de074-db71-73ad-8863-392b5a737548",
      "docSlug": "9bea9b5de590e6fd2de5997e5d9791b4",
      "documentTitle": "BuzzFeed | Investor Day Presentation Deck | 64 slides",
      "authorId": "buzzfeed",
      "authorName": "BuzzFeed",
      "documentKindSlug": "conference-presentation",
      "documentKindLabel": "Conference presentation",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2023-05-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 24,
      "slideType": "key_messages",
      "function": "present_solution",
      "notes": null,
      "imagePath": null,
      "matchCount": 1,
      "evidence": "list/bullet: Affiliate, Licensing, Experiential",
      "slideHref": "/slides/019de074-db71-73ad-8863-392b5a737548/24",
      "deckHref": "/decks/019de074-db71-73ad-8863-392b5a737548",
      "deckAnchorHref": "/decks/019de074-db71-73ad-8863-392b5a737548#slide-24",
      "loopMatches": [
        {
          "to": 30,
          "from": 21,
          "name": "Cost Of Inaction",
          "slug": "27-cost-of-inaction",
          "bestFor": "Urgent budget requests, compliance, risk mitigation",
          "matchId": "4cd388ba-8ff9-47a8-b75d-24aab83396ab",
          "evidence": "The presentation emphasizes the need for a robust operating model and strategic position.",
          "position": 1,
          "objective": "Highlighting the consequences of not adapting to the changing digital media landscape",
          "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point",
          "confidence": 0.6,
          "description": "Quantify what happens if the audience does nothing"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 30,
          "from": 21,
          "beatId": "37dcbbfb-05ed-4a18-ab3a-120251ca2106",
          "arcName": "Monroe's Motivated Sequence",
          "arcSlug": "monroes-sequence",
          "beatName": "Visualization",
          "beatSlug": "monroes-sequence-visualization",
          "evidence": "The deck provides a clear vision for the future of digital media and BuzzFeed's role in it.",
          "position": 3,
          "confidence": 0.8,
          "parentBeatName": "Evidence",
          "parentBeatSlug": "evidence"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de513-67df-75a9-a172-e421ec635404",
      "docSlug": "7a670c37f3d993179d6e9862d4ef4596",
      "documentTitle": "Corecentric | Investor Conference Presentation Deck | 40 slides",
      "authorId": "corecentric",
      "authorName": "Corcentric",
      "documentKindSlug": "conference-presentation",
      "documentKindLabel": "Conference presentation",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2022-06-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 8,
      "slideType": "propose_solution",
      "function": "present_solution",
      "notes": "The central graphic is a stylized 'C' logo made of dots, representing the platform connecting the two sides.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": "Corcentric's end-to-end software & payment solutions automate B2B processes and deliver a compelling value proposition",
      "slideHref": "/slides/019de513-67df-75a9-a172-e421ec635404/8",
      "deckHref": "/decks/019de513-67df-75a9-a172-e421ec635404",
      "deckAnchorHref": "/decks/019de513-67df-75a9-a172-e421ec635404#slide-8",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 11,
          "from": 8,
          "beatId": "7427feb7-07cc-442a-859f-29c189953e01",
          "arcName": "The Sequoia Pitch",
          "arcSlug": "sequoia-pitch",
          "beatName": "Solution",
          "beatSlug": "sequoia-pitch-solution",
          "evidence": "Corcentric's value proposition, simplifies Order-to-Cash, removes process and system integration friction",
          "position": 1,
          "confidence": 0.8,
          "parentBeatName": "Turn",
          "parentBeatSlug": "turn"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de071-9981-71ec-bc66-bac5ff10fc56",
      "docSlug": "89f61d87939b6c9362044129e28ea75a",
      "documentTitle": "Crocs | Investor Presentation Deck | 29 slides",
      "authorId": "crocs",
      "authorName": "Crocs",
      "documentKindSlug": "conference-presentation",
      "documentKindLabel": "Conference presentation",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2021-10-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 10,
      "slideType": "other",
      "function": "present_framework",
      "notes": "The slide uses a grid of images to represent strategic growth pillars.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": "GROWTH FRAMEWORK",
      "slideHref": "/slides/019de071-9981-71ec-bc66-bac5ff10fc56/10",
      "deckHref": "/decks/019de071-9981-71ec-bc66-bac5ff10fc56",
      "deckAnchorHref": "/decks/019de071-9981-71ec-bc66-bac5ff10fc56#slide-10",
      "loopMatches": [
        {
          "to": 14,
          "from": 10,
          "name": "Quick Win Big Bet",
          "slug": "47-quick-win-big-bet",
          "bestFor": "Transformation planning, 100-day plans, resource allocation",
          "matchId": "c823e1f8-feb2-48b7-b4d6-8c61ffe48c91",
          "evidence": "Slides 10-14 detail growth initiatives and long-term goals.",
          "position": 1,
          "objective": "Growth opportunities and long-term plan",
          "structure": "The Full List -> Quick Wins (Low effort, High impact) -> Big Bets (High effort, High impact) -> Sequenced Roadmap",
          "confidence": 0.7,
          "description": "Separate initiatives into immediate wins and longer-term strategic bets"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 14,
          "from": 10,
          "beatId": "44904dd6-c3ad-451c-88bc-249e7653d946",
          "arcName": "The Sequoia Pitch",
          "arcSlug": "sequoia-pitch",
          "beatName": "Growth Strategy",
          "beatSlug": null,
          "evidence": "Slides 10-14 detail the growth framework, digital-first approach, and long-term growth opportunities.",
          "position": 1,
          "confidence": 0.8,
          "parentBeatName": null,
          "parentBeatSlug": null
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de072-245b-769b-bbdb-d18a7ef2b14b",
      "docSlug": "b566d24383d9c700acd32232b040799b",
      "documentTitle": "Crocs | Investor Presentation Deck | 36 slides",
      "authorId": "crocs",
      "authorName": "Crocs",
      "documentKindSlug": "pitchdeck",
      "documentKindLabel": "Pitch deck",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2022-02-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 20,
      "slideType": "roadmap",
      "function": "plan_implementation",
      "notes": "The slide uses a growth arrow graphic to imply upward trajectory.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": "Leverage Crocs strong wholesale relationships to enhance distribution",
      "slideHref": "/slides/019de072-245b-769b-bbdb-d18a7ef2b14b/20",
      "deckHref": "/decks/019de072-245b-769b-bbdb-d18a7ef2b14b",
      "deckAnchorHref": "/decks/019de072-245b-769b-bbdb-d18a7ef2b14b#slide-20",
      "loopMatches": [
        {
          "to": 21,
          "from": 20,
          "name": "Quick Win Big Bet",
          "slug": "47-quick-win-big-bet",
          "bestFor": "Transformation planning, 100-day plans, resource allocation",
          "matchId": "fdbceffd-80a2-46b6-8cc8-f884af6bbd97",
          "evidence": "Slides 20-21 outline the company's plan to build HEYDUDE to $1B+ by 2024.",
          "position": 1,
          "objective": "to present a big bet on HEYDUDE's growth",
          "structure": "The Full List -> Quick Wins (Low effort, High impact) -> Big Bets (High effort, High impact) -> Sequenced Roadmap",
          "confidence": 0.6,
          "description": "Separate initiatives into immediate wins and longer-term strategic bets"
        }
      ],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de518-00fc-7329-ad2f-e161ab1f2f4a",
      "docSlug": "38483471db3d73ed816d19a2b83fbe8c",
      "documentTitle": "Federal Signal | Investor Presentation Deck | 30 slides",
      "authorId": "federal-signal",
      "authorName": "Federal Signal",
      "documentKindSlug": "conference-presentation",
      "documentKindLabel": "Conference presentation",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2024-02-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.3753582,
      "pageNumber": 10,
      "slideType": "propose_solution",
      "function": "propose_solution",
      "notes": null,
      "imagePath": null,
      "matchCount": 1,
      "evidence": "Strategic Pillars: 'Safe Digging' Market Acceleration",
      "slideHref": "/slides/019de518-00fc-7329-ad2f-e161ab1f2f4a/10",
      "deckHref": "/decks/019de518-00fc-7329-ad2f-e161ab1f2f4a",
      "deckAnchorHref": "/decks/019de518-00fc-7329-ad2f-e161ab1f2f4a#slide-10",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 13,
          "from": 9,
          "beatId": "3483754a-fb87-4f46-955c-5faab55e1bd0",
          "arcName": "The Sequoia Pitch",
          "arcSlug": "sequoia-pitch",
          "beatName": "Solution",
          "beatSlug": "sequoia-pitch-solution",
          "evidence": "The deck presents strategic pillars as the solution to the problem",
          "position": 1,
          "confidence": 0.8,
          "parentBeatName": "Turn",
          "parentBeatSlug": "turn"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5eff-723e-9be8-4250f8311498",
      "docSlug": "1HywOM1ZIGbVvTBU6UMU",
      "documentTitle": "Fertility startup Apricity posted its best ever month for revenue during COVID-19. Check out the pitch deck it used to raise $7 million in funding in 2019.",
      "authorId": "Pitchdecks",
      "authorName": "Apricity",
      "documentKindSlug": "pitchdeck",
      "documentKindLabel": "Pitch deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.777,
      "pageNumber": 18,
      "slideType": "roadmap",
      "function": "plan_implementation",
      "notes": "The diagram is a quadrant-style roadmap showing progression from short-term (2018-2019) to mid-term (2020-2022) goals.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": "Geography: Starting in UK but then ramping up internationally (Spain, France, Germany...)",
      "slideHref": "/slides/019dd923-5eff-723e-9be8-4250f8311498/18",
      "deckHref": "/decks/019dd923-5eff-723e-9be8-4250f8311498",
      "deckAnchorHref": "/decks/019dd923-5eff-723e-9be8-4250f8311498#slide-18",
      "loopMatches": [],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de073-8ca1-747b-b1f5-8f737744d519",
      "docSlug": "e84df1a08dc565fedef518af68e372d1",
      "documentTitle": "Levi Strauss | Investor Presentation Deck | 49 slides",
      "authorId": "levi-strauss",
      "authorName": "Levi Strauss & Co.",
      "documentKindSlug": "conference-presentation",
      "documentKindLabel": "Conference presentation",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2022-09-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 14,
      "slideType": "key_takeaways",
      "function": "present_framework",
      "notes": "The slide uses a classic 'Where to Play / How to Win' strategic framework.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": "framework/instance: WHERE TO PLAY framework/instance: HOW TO WIN",
      "slideHref": "/slides/019de073-8ca1-747b-b1f5-8f737744d519/14",
      "deckHref": "/decks/019de073-8ca1-747b-b1f5-8f737744d519",
      "deckAnchorHref": "/decks/019de073-8ca1-747b-b1f5-8f737744d519#slide-14",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 41,
          "from": 14,
          "beatId": "6fb88382-32cc-47b7-8c1b-9943314ac8fd",
          "arcName": "The Sequoia Pitch",
          "arcSlug": "sequoia-pitch",
          "beatName": "Solution",
          "beatSlug": "sequoia-pitch-solution",
          "evidence": "Slides 14-41 outline the company's plan to accelerate growth and improve profitability.",
          "position": 2,
          "confidence": 0.8,
          "parentBeatName": "Turn",
          "parentBeatSlug": "turn"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de513-db6a-77ca-bd00-d3272de535a2",
      "docSlug": "be07fcec4663468c66a0fc96f900200b",
      "documentTitle": "monday.com | Investor Presentation Deck | 36 slides",
      "authorId": "monday-com",
      "authorName": "monday.com",
      "documentKindSlug": "pitchdeck",
      "documentKindLabel": "Pitch deck",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2022-08-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 14,
      "slideType": "go_to_market",
      "function": "plan_implementation",
      "notes": null,
      "imagePath": null,
      "matchCount": 1,
      "evidence": "Go-to-market strategy, Expanding upmarket",
      "slideHref": "/slides/019de513-db6a-77ca-bd00-d3272de535a2/14",
      "deckHref": "/decks/019de513-db6a-77ca-bd00-d3272de535a2",
      "deckAnchorHref": "/decks/019de513-db6a-77ca-bd00-d3272de535a2#slide-14",
      "loopMatches": [
        {
          "to": 27,
          "from": 3,
          "name": "Quick Win Big Bet",
          "slug": "47-quick-win-big-bet",
          "bestFor": "Transformation planning, 100-day plans, resource allocation",
          "matchId": "64bb93e0-f4a4-4d47-a569-889ee28e717d",
          "evidence": "Our success by the numbers - Q2-22 Financial Highlights (p3), Consistent incremental revenue growth ($ Millions) (p24)",
          "position": 1,
          "objective": "Show traction and growth",
          "structure": "The Full List -> Quick Wins (Low effort, High impact) -> Big Bets (High effort, High impact) -> Sequenced Roadmap",
          "confidence": 0.7,
          "description": "Separate initiatives into immediate wins and longer-term strategic bets"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 27,
          "from": 3,
          "beatId": "40a78f11-29b9-49a1-bc90-43a9e1b6eefe",
          "arcName": "The Sequoia Pitch",
          "arcSlug": "sequoia-pitch",
          "beatName": "Traction",
          "beatSlug": null,
          "evidence": "Our success by the numbers - Q2-22 Financial Highlights (p3), Consistent incremental revenue growth ($ Millions) (p24)",
          "position": 4,
          "confidence": 0.8,
          "parentBeatName": null,
          "parentBeatSlug": null
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de511-6031-752c-9788-27032520b230",
      "docSlug": "b7b2e5c61a1b6fcf819e4e55ada90078",
      "documentTitle": "monday.com | Investor Presentation Deck | 37 slides",
      "authorId": "monday-com",
      "authorName": "monday.com",
      "documentKindSlug": "pitchdeck",
      "documentKindLabel": "Pitch deck",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2021-08-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 22,
      "slideType": "go_to_market",
      "function": "show_traction",
      "notes": "The slide uses a dual-chart layout to contrast two different GTM motions (bottom-up vs sales-led) and their impact on ARR and user count.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": "Expanding upmarket with different product solutions, across any organization",
      "slideHref": "/slides/019de511-6031-752c-9788-27032520b230/22",
      "deckHref": "/decks/019de511-6031-752c-9788-27032520b230",
      "deckAnchorHref": "/decks/019de511-6031-752c-9788-27032520b230#slide-22",
      "loopMatches": [],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de514-a6c4-74f2-840c-f4913bb021d1",
      "docSlug": "289f0387b094d00f231856e6a09174f7",
      "documentTitle": "Nuvve | Results Presentation Deck | 46 slides",
      "authorId": "nuvve",
      "authorName": "Nuvve",
      "documentKindSlug": "conference-presentation",
      "documentKindLabel": "Conference presentation",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2022-11-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 5,
      "slideType": "propose_solution",
      "function": "propose_solution",
      "notes": null,
      "imagePath": null,
      "matchCount": 1,
      "evidence": "NUVVE SITS AT THE INTERSECTION OF TRANSPORT & ENERGY",
      "slideHref": "/slides/019de514-a6c4-74f2-840c-f4913bb021d1/5",
      "deckHref": "/decks/019de514-a6c4-74f2-840c-f4913bb021d1",
      "deckAnchorHref": "/decks/019de514-a6c4-74f2-840c-f4913bb021d1#slide-5",
      "loopMatches": [],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de50f-eb1b-7360-9544-eebd30f061ce",
      "docSlug": "a3c90717c38f00bb4d013da423453c4a",
      "documentTitle": "OpenText | Investor Presentation Deck | 40 slides",
      "authorId": "opentext",
      "authorName": "OpenText",
      "documentKindSlug": "pitchdeck",
      "documentKindLabel": "Pitch deck",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2020-08-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 21,
      "slideType": "business_model",
      "function": "present_framework",
      "notes": "The central hub is 'Information Management'. The flywheel is a classic representation of a growth loop.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": "Total Growth Strategy with Retain, Grow, Acquire pillars",
      "slideHref": "/slides/019de50f-eb1b-7360-9544-eebd30f061ce/21",
      "deckHref": "/decks/019de50f-eb1b-7360-9544-eebd30f061ce",
      "deckAnchorHref": "/decks/019de50f-eb1b-7360-9544-eebd30f061ce#slide-21",
      "loopMatches": [
        {
          "to": 38,
          "from": 3,
          "name": "Golden Circle",
          "slug": "11-golden-circle",
          "bestFor": "Visionary leadership, brand positioning, mission statements",
          "matchId": "458a003f-d8f4-4ddc-a20e-c0b6cc85e808",
          "evidence": "The deck presents a clear 'why' for OpenText's leadership position",
          "position": 0,
          "objective": "Why OpenText is the leader in Information Management",
          "structure": "The Why (Belief) -> The How (Process) -> The What (Result)",
          "confidence": 0.7,
          "description": "Invert the typical pitch by starting with why you exist, rather than what you do"
        }
      ],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-605c-759f-b6b2-de9ed72ae9bc",
      "docSlug": "bi-9fe1a900ccf650fc",
      "documentTitle": "Pitch deck: Proptech Rive raises $24 million Series A",
      "authorId": "Pitchdecks",
      "authorName": "Rive",
      "documentKindSlug": "pitchdeck",
      "documentKindLabel": "Pitch deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.777,
      "pageNumber": 12,
      "slideType": "roadmap",
      "function": "plan_implementation",
      "notes": "The slide outlines a dual M&A strategy: selective platform acquisitions and systemic bolt-on acquisitions.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": "M&A Strategy Timeline",
      "slideHref": "/slides/019dd923-605c-759f-b6b2-de9ed72ae9bc/12",
      "deckHref": "/decks/019dd923-605c-759f-b6b2-de9ed72ae9bc",
      "deckAnchorHref": "/decks/019dd923-605c-759f-b6b2-de9ed72ae9bc#slide-12",
      "loopMatches": [
        {
          "to": 13,
          "from": 12,
          "name": "Why Now",
          "slug": "15-why-now",
          "bestFor": "Sales pitches, fundraising, requesting immediate budget approval",
          "matchId": "f136836c-bf21-4ba9-857d-0e12f156ae8b",
          "evidence": "The deck mentions the plan to scale and expand into new markets",
          "position": 1,
          "objective": "Why now is the right time for Rive's expansion",
          "structure": "The Context (Trends) -> The Trigger Event -> The Window of Opportunity",
          "confidence": 0.6,
          "description": "Create temporal urgency by proving that the window of opportunity is opening or closing"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 13,
          "from": 12,
          "beatId": "e059ac0e-78a9-4079-9203-5f8ba2bc8789",
          "arcName": "The Sequoia Pitch",
          "arcSlug": "sequoia-pitch",
          "beatName": "Roadmap",
          "beatSlug": null,
          "evidence": "Description of Rive's expansion strategy and plans",
          "position": 3,
          "confidence": 0.8,
          "parentBeatName": null,
          "parentBeatSlug": null
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de070-d691-7439-bcbb-210ca4224435",
      "docSlug": "0eaaece2da41d75845d557f7ea8f7afa",
      "documentTitle": "Skillsoft | Investor Presentation Deck | 47 slides",
      "authorId": "skillsoft",
      "authorName": "Skillsoft",
      "documentKindSlug": "pitchdeck",
      "documentKindLabel": "Pitch deck",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2021-03-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 14,
      "slideType": "strategy",
      "function": "present_framework",
      "notes": "Uses a classic 'Where to Play, How to Win' strategic framework.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": "WHERE WE PLAY: We upskill the global workforce across three core segments... by providing engaging digital learning & development solutions... to enterprise clients globally",
      "slideHref": "/slides/019de070-d691-7439-bcbb-210ca4224435/14",
      "deckHref": "/decks/019de070-d691-7439-bcbb-210ca4224435",
      "deckAnchorHref": "/decks/019de070-d691-7439-bcbb-210ca4224435#slide-14",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 20,
          "from": 14,
          "beatId": "c9887013-ce53-433e-aa65-999803d204db",
          "arcName": "The Sequoia Pitch",
          "arcSlug": "sequoia-pitch",
          "beatName": "Solution",
          "beatSlug": "sequoia-pitch-solution",
          "evidence": "Slides 14-20 outline the company's strategy, unique direction, and platform capabilities.",
          "position": 1,
          "confidence": 0.8,
          "parentBeatName": "Turn",
          "parentBeatSlug": "turn"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de073-d681-7689-a3d8-4e258ed44158",
      "docSlug": "b9177bcc3e826164181ad9434fa11f54",
      "documentTitle": "Skillsoft | Results Presentation Deck | 34 slides",
      "authorId": "skillsoft",
      "authorName": "Skillsoft",
      "documentKindSlug": "pitchdeck",
      "documentKindLabel": "Pitch deck",
      "sourceTypeSlug": "investor_relations",
      "sourceTypeLabel": "Investor relations",
      "presentationDate": "2022-10-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 8,
      "slideType": "mission",
      "function": "inspire_vision",
      "notes": "The slide uses a structured framework to define the company's strategic positioning.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": "WHERE WE PLAY: HOW WE WIN",
      "slideHref": "/slides/019de073-d681-7689-a3d8-4e258ed44158/8",
      "deckHref": "/decks/019de073-d681-7689-a3d8-4e258ed44158",
      "deckAnchorHref": "/decks/019de073-d681-7689-a3d8-4e258ed44158#slide-8",
      "loopMatches": [
        {
          "to": 23,
          "from": 5,
          "name": "Pattern Hunter",
          "slug": "02-pattern-hunter",
          "bestFor": "Time-pressed audiences, building consensus, when data is strong",
          "matchId": "19723a80-0f7c-4ee3-84ed-08ef4244d43a",
          "evidence": "Slides 5-23 present various metrics and growth indicators",
          "position": 0,
          "objective": "Show growth and traction",
          "structure": "Evidence A -> Evidence B -> Evidence C -> Pattern/Conclusion",
          "confidence": 0.7,
          "description": "Group multiple pieces of evidence that together point to a pattern or conclusion"
        }
      ],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de070-c052-746f-afb4-d6b56c80b28a",
      "docSlug": "74cff53c1d6c1617c1d6cafbabe5d08f",
      "documentTitle": "Skillsoft | SPAC Presentation Deck | 76 slides",
      "authorId": "skillsoft",
      "authorName": "Skillsoft",
      "documentKindSlug": "conference-presentation",
      "documentKindLabel": "Conference presentation",
      "sourceTypeSlug": "investment_bank",
      "sourceTypeLabel": "Investment bank",
      "presentationDate": "2021-02-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 18,
      "slideType": "key_messages",
      "function": "present_framework",
      "notes": "Uses a classic 'Where to Play, How to Win' strategic framework.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": "framework/instance: WHERE WE PLAY: We upskill the global workforce across three core segments... by providing engaging digital learning & development solutions... to enterprise clients globally framework/instance: HOW WE WIN: 01 CONTENT, 02 PLATFORM, 03 GO-TO-",
      "slideHref": "/slides/019de070-c052-746f-afb4-d6b56c80b28a/18",
      "deckHref": "/decks/019de070-c052-746f-afb4-d6b56c80b28a",
      "deckAnchorHref": "/decks/019de070-c052-746f-afb4-d6b56c80b28a#slide-18",
      "loopMatches": [
        {
          "to": 25,
          "from": 17,
          "name": "Golden Circle",
          "slug": "11-golden-circle",
          "bestFor": "Visionary leadership, brand positioning, mission statements",
          "matchId": "f69266ab-d439-4378-8cab-0ea8d7ebfdf0",
          "evidence": "The deck presents the golden circle of why (future-fit workforce), how (comprehensive learning solution), and what (powerful platform).",
          "position": 1,
          "objective": "To understand the why, how, and what of the new Skillssoft",
          "structure": "The Why (Belief) -> The How (Process) -> The What (Result)",
          "confidence": 0.7,
          "description": "Invert the typical pitch by starting with why you exist, rather than what you do"
        }
      ],
      "arcBeatMatches": [
        {
          "to": 22,
          "from": 14,
          "beatId": "a9dcb470-af3a-46e6-a945-04948419f4ac",
          "arcName": "The Sequoia Pitch",
          "arcSlug": "sequoia-pitch",
          "beatName": "Problem",
          "beatSlug": "sequoia-pitch-problem",
          "evidence": "The deck presents the market opportunity and the need for a future-fit workforce.",
          "position": 0,
          "confidence": 0.8,
          "parentBeatName": "Complication",
          "parentBeatSlug": "complication"
        },
        {
          "to": 22,
          "from": 14,
          "beatId": "556d2a15-c5cd-4309-bf82-f82224035fe8",
          "arcName": "The Sequoia Pitch",
          "arcSlug": "sequoia-pitch",
          "beatName": "Market Size",
          "beatSlug": "sequoia-pitch-market-size",
          "evidence": "The deck presents the market sizing and growth potential.",
          "position": 2,
          "confidence": 0.8,
          "parentBeatName": "Evidence",
          "parentBeatSlug": "evidence"
        },
        {
          "to": 19,
          "from": 16,
          "beatId": "5fe5946f-fd14-45cf-b2a5-447680eededd",
          "arcName": "The Sequoia Pitch",
          "arcSlug": "sequoia-pitch",
          "beatName": "Competition",
          "beatSlug": "sequoia-pitch-competition",
          "evidence": "The deck discusses the competitive landscape and the unique value proposition.",
          "position": 3,
          "confidence": 0.8,
          "parentBeatName": "Evidence",
          "parentBeatSlug": "evidence"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5f69-752d-a9b6-a45362796c15",
      "docSlug": "LQKMrzxLYOQdqYTxQFst",
      "documentTitle": "Unilever backed customer service startup Limitless in a $10 million funding round after seeing this pitch deck",
      "authorId": "Pitchdecks",
      "authorName": "Limitless",
      "documentKindSlug": "pitchdeck",
      "documentKindLabel": "Pitch deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.772,
      "pageNumber": 11,
      "slideType": "go_to_market",
      "function": "plan_implementation",
      "notes": "The slide uses a sequential timeline format to describe the company's strategic evolution.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": "diagram/timeline: 01 Target Markets: Technology Marketplaces, New Media. 02 Initial market penetration strategy: Direct Sales & Client Success. 03 Channel Partners: BPO Service & CX Tech Partners. 04 Expansion: Autonomou",
      "slideHref": "/slides/019dd923-5f69-752d-a9b6-a45362796c15/11",
      "deckHref": "/decks/019dd923-5f69-752d-a9b6-a45362796c15",
      "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b6-a45362796c15#slide-11",
      "loopMatches": [],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5eff-723e-9be9-155d36bd20e8",
      "docSlug": "5S0kqFIqvuXNwBcPi1dm",
      "documentTitle": "We got an exclusive look at the pitch deck that memorialization startup Chptr used to raise millions from investors before it even launched",
      "authorId": "Pitchdecks",
      "authorName": "Chptr",
      "documentKindSlug": "pitchdeck",
      "documentKindLabel": "Pitch deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "landscape",
      "aspectRatio": 1.777,
      "pageNumber": 4,
      "slideType": "market_sizing",
      "function": "size_opportunity",
      "notes": "Uses a nested circle diagram to represent market segmentation.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": "The slide mentions a 'new market opportunity' implying a 'where to play' strategy.",
      "slideHref": "/slides/019dd923-5eff-723e-9be9-155d36bd20e8/4",
      "deckHref": "/decks/019dd923-5eff-723e-9be9-155d36bd20e8",
      "deckAnchorHref": "/decks/019dd923-5eff-723e-9be9-155d36bd20e8#slide-4",
      "loopMatches": [
        {
          "to": 8,
          "from": 3,
          "name": "Cost Of Inaction",
          "slug": "27-cost-of-inaction",
          "bestFor": "Urgent budget requests, compliance, risk mitigation",
          "matchId": "e0a1d9bf-a6cc-4767-a527-bac788c818d9",
          "evidence": "The problem statement and dynamic highlight the consequences of inaction",
          "position": 0,
          "objective": "What are the consequences of not solving this problem?",
          "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point",
          "confidence": 0.6,
          "description": "Quantify what happens if the audience does nothing"
        }
      ],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019dd923-5f69-752d-a9b8-7cbfbcf00783",
      "docSlug": "Ukpqek5xVGkIGOodLocU",
      "documentTitle": "We got an exclusive look at the 'pitch memo' startup Airbase used to raise $60 million from execs at Okta;; Plaid;; and Carta",
      "authorId": "Pitchdecks",
      "authorName": "Airbase",
      "documentKindSlug": "pitchdeck",
      "documentKindLabel": "Pitch deck",
      "sourceTypeSlug": "strategy_consulting",
      "sourceTypeLabel": "Strategy consulting",
      "presentationDate": null,
      "orientation": "portrait",
      "aspectRatio": 0.773,
      "pageNumber": 11,
      "slideType": "market_sizing",
      "function": "size_opportunity",
      "notes": "This slide serves as a strategic expansion thesis, moving from core spend management to broader financial operations.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": "We’re convinced at this point that our thesis that a software-first approach to unifying all non-payroll spend into a single platform and owning the workflows is the right long-term angle of attack",
      "slideHref": "/slides/019dd923-5f69-752d-a9b8-7cbfbcf00783/11",
      "deckHref": "/decks/019dd923-5f69-752d-a9b8-7cbfbcf00783",
      "deckAnchorHref": "/decks/019dd923-5f69-752d-a9b8-7cbfbcf00783#slide-11",
      "loopMatches": [],
      "arcBeatMatches": [
        {
          "to": 11,
          "from": 9,
          "beatId": "064b2f59-7de8-4235-9376-37a0916df5db",
          "arcName": "The Sequoia Pitch",
          "arcSlug": "sequoia-pitch",
          "beatName": "Market Size",
          "beatSlug": "sequoia-pitch-market-size",
          "evidence": "Estimating the market opportunity",
          "position": 3,
          "confidence": 0.8,
          "parentBeatName": "Evidence",
          "parentBeatSlug": "evidence"
        }
      ],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    },
    {
      "docId": "019de071-166e-71b8-83dc-b6b8de4a5da5",
      "docSlug": "c7063ff9739ecbc269094f56f33181d3",
      "documentTitle": "Zegna | SPAC Presentation Deck | 66 slides",
      "authorId": "zegna",
      "authorName": "Ermenegildo Zegna Group",
      "documentKindSlug": "pitchdeck",
      "documentKindLabel": "Pitch deck",
      "sourceTypeSlug": "investment_bank",
      "sourceTypeLabel": "Investment bank",
      "presentationDate": "2021-05-01 00:00:00",
      "orientation": "landscape",
      "aspectRatio": 1.7777778,
      "pageNumber": 32,
      "slideType": "go_to_market",
      "function": "plan_implementation",
      "notes": "The slide outlines six key strategic pillars for brand growth.",
      "imagePath": null,
      "matchCount": 1,
      "evidence": "The bullets outline strategies for growth, including 'Thomness', 'Expansion of clients', 'Womenswear & Accessories', 'DTC growth', 'Wholesale', and 'Brand awareness'.",
      "slideHref": "/slides/019de071-166e-71b8-83dc-b6b8de4a5da5/32",
      "deckHref": "/decks/019de071-166e-71b8-83dc-b6b8de4a5da5",
      "deckAnchorHref": "/decks/019de071-166e-71b8-83dc-b6b8de4a5da5#slide-32",
      "loopMatches": [
        {
          "to": 40,
          "from": 25,
          "name": "Quick Win Big Bet",
          "slug": "47-quick-win-big-bet",
          "bestFor": "Transformation planning, 100-day plans, resource allocation",
          "matchId": "45a9c006-84d6-40d0-acf9-b22686c767ed",
          "evidence": "Slides 25-40 discuss growth strategies and financials.",
          "position": 1,
          "objective": "To highlight Zegna's growth opportunities and financial performance.",
          "structure": "The Full List -> Quick Wins (Low effort, High impact) -> Big Bets (High effort, High impact) -> Sequenced Roadmap",
          "confidence": 0.7,
          "description": "Separate initiatives into immediate wins and longer-term strategic bets"
        }
      ],
      "arcBeatMatches": [],
      "imagePathAlt": null,
      "thumbSrc": null,
      "thumbSrcAlt": null,
      "locked": true
    }
  ]
}